Frisch Financial Group, Inc.

Name: Frisch Financial Group, Inc. 13F holdings, Q1 2024
Creator: Frisch Financial Group, Inc.
Published: 2024-05-15

Q2 2026Q1 2026Q4 2025Q3 2025Q2 2025Q1 2025Q4 2024Q3 2024Q2 2024

In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 15, 2024), Frisch Financial Group, Inc. reported 132 stock positions worth $301.0 million. Its top holding was JPMorgan Ultra-Short Income (JPST) at 7.3% of the portfolio, followed by Vanguard Mrngstr Val ETF-Aui (VTV, 6.6%) and Invesco S&P 500 Equal Weight (RSP, 6.2%). Compared with Q4 2023, it opened 14 new positions, sold out of 8, added to 49 and reduced 57. The biggest buy was JPMorgan Ultra-Short Income (JPST, shares +2324%) and the biggest sale First TR Nasdaq-100 Sel Eq (QQEW, shares −54%).

Most Recent 13F: Q2 2026
Location: MELVILLE, NY
CIK: 0001767730
Portfolio Value: $301.0M (Q1 2024)
SEC Filing: 0001767730-24-000002 ↗ filed May 15, 2024

Holdings Value

Holdings 132 stocks · $301.0M


JPST JPMorgan Ultra-Short Income	7.34%	438,180	$22.1M	Add +2323.7%
VTV Vanguard Mrngstr Val ETF-Aui	6.63%	122,564	$20.0M	Add +151.3%
RSP Invesco S&P 500 Equal Weight	6.22%	110,565	$18.7M	Add +2.6%
QQQE Dirx Nasdaq-100EQ Wi ETF-Usd	4.85%	163,642	$14.6M	Add +251.1%
AAPL Apple Inc.	4.84%	84,888	$14.6M	Reduce -13.4%
VO Vngrd Mrngstr MD-Cap ETF-Usd	4.66%	56,256	$14.0M	Add +2.6%
GOOGL Alphabet Inc. Class A	4.40%	87,688	$13.2M	Reduce -16.1%
BRK.B Berkshire Hathaway Inc. Class B	4.38%	31,382	$13.2M	Reduce -14.7%
XLF SS Financial Select Sector	3.87%	276,552	$11.6M	Reduce -1.3%
XLV SS Health Care Select Sector	3.63%	74,035	$10.9M	Reduce -0.9%
FMB First Trust Managed Municipa	3.51%	205,802	$10.6M	Reduce -1.2%
JPM JPMorgan Chase & Co.	3.34%	50,213	$10.1M	Reduce -3.4%
MSFT Microsoft Corp.	3.16%	22,612	$9.5M	Reduce -18.4%
IJR iShares Core S&P Small-Cap E	2.96%	80,740	$8.9M	Add +3.3%
QQEW First TR Nasdaq-100 Sel Eq	2.86%	69,461	$8.6M	Reduce -53.7%
VT Vanguard Tot World STK ETF	2.75%	74,933	$8.3M	Add +0.0%
JNJ Johnson & Johnson	1.98%	37,627	$6.0M	Reduce -2.2%
AMZN Amazon.com Inc.	1.66%	27,688	$5.0M	Add +2.2%
CIBR First Trust Nasdaq Cybersecu	1.61%	86,017	$4.9M	Reduce -1.4%
VOO Vanguard S&P 500 ETF	1.32%	8,291	$4.0M	Add +0.1%
QQQ Invesco QQQ Trust Series 1	1.00%	6,766	$3.0M	Reduce -0.7%
HDV iShares Core High Dividend E	0.96%	26,135	$2.9M	Add +3.6%
DIS The Walt Disney Co. filed as DISNEY WALT CO	0.91%	22,301	$2.7M	Add +2.7%
HD Home Depot Inc.	0.88%	6,875	$2.6M	Reduce -2.9%
NVDA Nvidia Corp.	0.82%	2,718	$2.5M	Reduce -6.7%
META Meta Platforms Inc. Class A	0.80%	4,979	$2.4M	Reduce -6.5%
UNH Unitedhealth Group Inc.	0.71%	4,297	$2.1M	Reduce -0.1%
GOOG Alphabet Inc. Class C	0.69%	13,549	$2.1M	Reduce -0.2%
VOT Vngrd Mrngstr MC GRW ETF-Usd	0.57%	7,316	$1.7M	Reduce -6.0%
PMAR Innovator U.S. Equity Power	0.56%	45,744	$1.7M	New
LLY Eli Lilly & Co.	0.56%	2,161	$1.7M	Reduce -18.3%
SPY SS SPDR S&P 500 ETF Trust-US	0.50%	2,879	$1.5M	Add +0.2%
ABBV Abbvie Inc.	0.42%	6,867	$1.3M	Reduce -1.6%
SCHW Schwab (charles) Corp.	0.40%	16,776	$1.2M	Reduce -33.3%
MRK Merck & Co. Inc.	0.38%	8,563	$1.1M	Add +1.7%
GS Goldman Sachs Group Inc.	0.37%	2,644	$1.1M	Add +0.5%
MDY State Street SPDR S&P Midcap	0.37%	1,979	$1.1M	Add +0.3%
XOM Exxon Mobil Corp.	0.36%	9,382	$1.1M	Reduce -4.0%
VZ Verizon Communications Inc.	0.35%	25,124	$1.1M	Reduce -5.5%
ELV Elevance Health Inc.	0.34%	1,981	$1.0M	Add +0.3%
SPEM State Street SP PTF Em ETF	0.34%	27,987	$1.0M	Reduce -11.4%
PFE Pfizer Inc.	0.32%	34,192	$949K	Reduce -5.3%
PMAY Innovator U.S. Equity Power	0.31%	28,761	$934K	No change
EPD Enterprise Products Partners	0.31%	31,652	$924K	No change
MCD McDonald's Corp.	0.29%	3,145	$887K	Reduce -14.9%
IVV iShares Core S&P 500 ETF	0.25%	1,458	$767K	Reduce -6.6%
ESGD iShares Trust iShares ESG Aw	0.24%	8,971	$717K	No change
PFEB Innovator U.S. Equity Power	0.23%	20,637	$705K	New
PG The Procter & Gamble Co.	0.23%	4,287	$696K	Reduce -1.4%
ED Consolidated Edison Inc.	0.21%	7,007	$636K	Add +0.4%
PAUG Innovator U.S. Equity Power	0.21%	17,950	$635K	Reduce -41.0%
V Visa Inc. Class A	0.21%	2,272	$634K	Reduce -9.2%
VIG Vanguard Dividend Apprec ETF	0.21%	3,419	$624K	Add +0.3%
BAC Bank of America Corp. filed as BANK AMERICA CORP	0.20%	15,787	$599K	Add +1.7%
DG Dollar General Corp.	0.20%	3,797	$593K	Add +0.3%
DSI iShares ESG MSCI KLD 400 ETF	0.19%	5,783	$583K	Add +0.2%
INTC Intel Corp.	0.19%	12,956	$572K	Add +2.4%
ORCL Oracle Corp.	0.19%	4,520	$568K	Add +0.7%
EMB iShares JP Morgan Usd Emergi	0.18%	6,141	$551K	Add +0.9%
CAT Caterpillar Inc.	0.18%	1,451	$532K	Add +0.6%
FLOT iShares Floating Rate Bond E	0.17%	10,126	$517K	Reduce -4.9%
HIG Hartford Insurance Group Inc.	0.16%	4,811	$496K	Add +0.6%
EFA iShares MSCI Eafe ETF	0.16%	6,108	$488K	No change
RTX RTX Corp.	0.16%	5,003	$488K	Reduce -1.5%
COST Costco Wholesale Corp.	0.16%	654	$479K	Reduce -5.9%
PJAN Innovator U.S. Equity Power	0.16%	12,107	$474K	New
VYM Vanguard High DVD Yield ETF	0.16%	3,916	$474K	Add +0.0%
CVS CVS Health Corp.	0.15%	5,831	$465K	Add +0.4%
XLK SS Technology Select Sector	0.15%	2,233	$465K	Reduce -2.1%
PEP Pepsico Inc.	0.15%	2,637	$461K	Reduce -15.0%
NEE Nextera Energy Inc.	0.15%	7,136	$456K	Add +0.1%
CVX Chevron Corp.	0.15%	2,862	$452K	Add +21.4%
BOTZ Global X Robotics & Artifici	0.15%	14,050	$447K	Reduce -1.9%
TSLA Tesla Inc.	0.15%	2,505	$440K	Reduce -19.3%
VTI VG Morningstar TS MKT ETF-US	0.14%	1,658	$431K	Reduce -3.5%
CSX CSX Corp.	0.14%	11,279	$418K	Add +0.1%
UFOX Defiance Space and Connectiv	0.14%	10,652	$416K	Add +0.2%
NRK Nuveen NY Amt-FR Muni Inc.	0.14%	38,173	$415K	Reduce -1.2%
SPYV SS SPDR P S&P 500 Value ETF	0.13%	7,982	$400K	Add +0.5%
CSCO Cisco Systems Inc.	0.12%	7,500	$374K	Add +0.6%
XLY SS Consumer Disc Select Sect	0.12%	2,027	$373K	Reduce -0.5%
EEM iShares MSCI Emerging Market	0.12%	8,806	$362K	No change
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS	0.12%	1,886	$360K	Add +37.8%
MSTR Strategy Inc. filed as MICROSTRATEGY INC	0.11%	200	$341K	New
MS Morgan Stanley	0.11%	3,596	$339K	Reduce -1.5%
KO The Coca-Cola Co.	0.11%	5,502	$337K	Add +1.0%
MA Mastercard Inc. Class A	0.11%	686	$330K	Add +0.1%
UL Unilever PLC	0.11%	6,535	$328K	Reduce -10.3%
PJUL Innovator U.S. Equity Power	0.11%	8,456	$321K	Reduce -24.7%
PM Philip Morris International	0.11%	3,491	$320K	Reduce -29.8%
CMCSA Comcast Corp. Class A	0.10%	7,298	$316K	Add +1.2%
CRM Salesforce Inc.	0.10%	1,014	$305K	No change
GE General Electric	0.10%	1,726	$303K	Add +0.1%
PDEC Innovator U.S. Equity Power	0.10%	8,171	$299K	Reduce -1.9%
VTEB Vanguard Tax-Exempt Bond ETF	0.10%	5,918	$299K	Reduce -0.1%
IWM iShares Russell 2000 ETF	0.10%	1,382	$291K	Reduce -20.9%
VEA Vanguard Ftse Developed ETF	0.10%	5,769	$289K	Reduce -13.9%
AMGN Amgen Inc.	0.09%	994	$283K	Reduce -0.3%
NKE Nike Inc. Class B	0.09%	3,002	$282K	Add +4.2%
BN Brookfield Corp.	0.09%	6,693	$280K	No change
MO Altria Group Inc.	0.09%	6,140	$268K	Reduce -2.5%
VGT Vanguard Info Tech ETF	0.09%	507	$266K	Add +0.2%
QCOM Qualcomm Inc.	0.09%	1,534	$260K	Add +3.6%
WM Waste Management Inc.	0.08%	1,186	$253K	Add +0.3%
B Barrick Gold Corp.	0.08%	15,110	$251K	No change
HON Honeywell International Inc.	0.08%	1,203	$247K	Add +0.5%
SBUX Starbucks Corp.	0.08%	2,669	$244K	Reduce -19.8%
ITOT iShares Core S&P Total U.S.	0.08%	2,103	$243K	New
YUM Yum! Brands Inc.	0.08%	1,746	$242K	Add +0.5%
BNDX Vanguard Total Intl Bond ETF	0.08%	4,878	$240K	Add +1.3%
IWV iShares Russell 3000 ETF	0.08%	783	$235K	No change
VXUS Vanguard Total Intl Stock	0.08%	3,773	$227K	Reduce -6.1%
TXT Textron Inc.	0.08%	2,360	$226K	Reduce -32.7%
MDLZ Mondelez International Inc. Class A	0.07%	3,164	$222K	Add +0.2%
AMD Advanced Micro Devices	0.07%	1,212	$219K	New
SPYM Ste STR SPDR PT S&P 500 ETF	0.07%	3,547	$218K	New
AVGO Broadcom Inc.	0.07%	163	$216K	New
PJUN Innovator U.S. Equity Power	0.07%	6,252	$216K	No change
NFLX Netflix Inc.	0.07%	356	$216K	Reduce -27.2%
BMY Bristol-Myers Squibb Co.	0.07%	3,947	$214K	New
ABT Abbott Laboratories	0.07%	1,872	$213K	Reduce -26.2%
STX Seagate Technology Holdings	0.07%	2,235	$208K	New
ADM Archer-Daniels-Midland Co.	0.07%	3,276	$206K	Add +0.1%
C Citigroup Inc.	0.07%	3,234	$205K	New
CALF PCR US SM CP CSH CWS ETF-Usd	0.07%	4,165	$205K	New
ACN Accenture PLC Class A	0.07%	593	$205K	Add +0.7%
ALE Allete Inc.	0.07%	3,422	$204K	No change
IWR iShares Russell Mid-Cap ETF	0.07%	2,399	$202K	New
PANW Palo Alto Networks Inc.	0.07%	703	$200K	Reduce -9.6%
NAN Nuveen NY QLTY Muni Inc.	0.05%	12,638	$138K	Reduce -28.0%
ACRE Ares Commercial Real Estate	0.04%	15,211	$113K	New
GERN Geron Corp.	0.01%	10,325	$34K	No change

Portfolio Sells Q4 2023 → Q1 2024


QQEW First TR Nasdaq-100 Sel Eq	Reduce -53.7%	2.86%	−3.79
AAPL Apple Inc.	Reduce -13.4%	4.84%	−2.28
PAVE Global X US Infrastructure	Sold out	0.00%	−2.00
VFMO Vanguard US Momentum Factor	Sold out	0.00%	−1.36
GOOGL Alphabet Inc. Class A	Reduce -16.1%	4.40%	−1.11
MSFT Microsoft Corp.	Reduce -18.4%	3.16%	−0.77
BRK.B Berkshire Hathaway Inc. Class B	Reduce -14.7%	4.38%	−0.56
FMB First Trust Managed Municipa	Reduce -1.2%	3.51%	−0.55
JNJ Johnson & Johnson	Reduce -2.2%	1.98%	−0.30
SCHW Schwab (charles) Corp.	Reduce -33.3%	0.40%	−0.25
XLV SS Health Care Select Sector	Reduce -0.9%	3.63%	−0.21
PAUG Innovator U.S. Equity Power	Reduce -41.0%	0.21%	−0.17
CIBR First Trust Nasdaq Cybersecu	Reduce -1.4%	1.61%	−0.16
UNH Unitedhealth Group Inc.	Reduce -0.1%	0.71%	−0.15
TSLA Tesla Inc.	Reduce -19.3%	0.15%	−0.14
MCD McDonald's Corp.	Reduce -14.9%	0.29%	−0.12
BLK BlackRock Finance Inc.	Sold out	0.00%	−0.11
XLF SS Financial Select Sector	Reduce -1.3%	3.87%	−0.10
ADBE Adobe Inc.	Sold out	0.00%	−0.09
SPEM State Street SP PTF Em ETF	Reduce -11.4%	0.34%	−0.09
VUG Vanguard Mrngstar GR ETF-Sui	Sold out	0.00%	−0.08
BA The Boeing Co.	Sold out	0.00%	−0.08
PFE Pfizer Inc.	Reduce -5.3%	0.32%	−0.08
VOT Vngrd Mrngstr MC GRW ETF-Usd	Reduce -6.0%	0.57%	−0.07
PM Philip Morris International	Reduce -29.8%	0.11%	−0.07
QQQ Invesco QQQ Trust Series 1	Reduce -0.7%	1.00%	−0.05
HD Home Depot Inc.	Reduce -2.9%	0.88%	−0.05
PJUL Innovator U.S. Equity Power	Reduce -24.7%	0.11%	−0.05
PEP Pepsico Inc.	Reduce -15.0%	0.15%	−0.05
HAIN Hain Celestial Group Inc.	Sold out	0.00%	−0.04
SBUX Starbucks Corp.	Reduce -19.8%	0.08%	−0.04
GOOG Alphabet Inc. Class C	Reduce -0.2%	0.69%	−0.04
IWM iShares Russell 2000 ETF	Reduce -20.9%	0.10%	−0.04
V Visa Inc. Class A	Reduce -9.2%	0.21%	−0.03
ABT Abbott Laboratories	Reduce -26.2%	0.07%	−0.03
FLOT iShares Floating Rate Bond E	Reduce -4.9%	0.17%	−0.03
TXT Textron Inc.	Reduce -32.7%	0.08%	−0.03
BCS Barclays PLC-Spons ADR	Sold out	0.00%	−0.03
VZ Verizon Communications Inc.	Reduce -5.5%	0.35%	−0.03
NAN Nuveen NY QLTY Muni Inc.	Reduce -28.0%	0.05%	−0.03
IVV iShares Core S&P 500 ETF	Reduce -6.6%	0.25%	−0.03
VEA Vanguard Ftse Developed ETF	Reduce -13.9%	0.10%	−0.03
UL Unilever PLC	Reduce -10.3%	0.11%	−0.02
LLY Eli Lilly & Co.	Reduce -18.3%	0.56%	−0.02
PANW Palo Alto Networks Inc.	Reduce -9.6%	0.07%	−0.02
NFLX Netflix Inc.	Reduce -27.2%	0.07%	−0.02
MS Morgan Stanley	Reduce -1.5%	0.11%	−0.02
NRK Nuveen NY Amt-FR Muni Inc.	Reduce -1.2%	0.14%	−0.02
VTEB Vanguard Tax-Exempt Bond ETF	Reduce -0.1%	0.10%	−0.01
AMGN Amgen Inc.	Reduce -0.3%	0.09%	−0.01

Portfolio Buys Q4 2023 → Q1 2024


JPST JPMorgan Ultra-Short Income	Add +2323.7%	7.34%	+7.00
VTV Vanguard Mrngstr Val ETF-Aui	Add +151.3%	6.63%	+3.88
QQQE Dirx Nasdaq-100EQ Wi ETF-Usd	Add +251.1%	4.85%	+3.36
PMAR Innovator U.S. Equity Power	New	0.56%	+0.56
PFEB Innovator U.S. Equity Power	New	0.23%	+0.23
DIS The Walt Disney Co.	Add +2.7%	0.91%	+0.17
PJAN Innovator U.S. Equity Power	New	0.16%	+0.16
MSTR Strategy Inc.	New	0.11%	+0.11
AMZN Amazon.com Inc.	Add +2.2%	1.66%	+0.11
ITOT iShares Core S&P Total U.S.	New	0.08%	+0.08
AMD Advanced Micro Devices	New	0.07%	+0.07
SPYM Ste STR SPDR PT S&P 500 ETF	New	0.07%	+0.07
AVGO Broadcom Inc.	New	0.07%	+0.07
BMY Bristol-Myers Squibb Co.	New	0.07%	+0.07
STX Seagate Technology Holdings	New	0.07%	+0.07
C Citigroup Inc.	New	0.07%	+0.07
CALF PCR US SM CP CSH CWS ETF-Usd	New	0.07%	+0.07
IWR iShares Russell Mid-Cap ETF	New	0.07%	+0.07
ACRE Ares Commercial Real Estate	New	0.04%	+0.04
IBM Intl Business Machines Corp.	Add +37.8%	0.12%	+0.04
MRK Merck & Co. Inc.	Add +1.7%	0.38%	+0.03
HIG Hartford Insurance Group Inc.	Add +0.6%	0.16%	+0.02
GE General Electric	Add +0.1%	0.10%	+0.02
CVX Chevron Corp.	Add +21.4%	0.15%	+0.02
CAT Caterpillar Inc.	Add +0.6%	0.18%	+0.02
ORCL Oracle Corp.	Add +0.7%	0.19%	+0.01
QCOM Qualcomm Inc.	Add +3.6%	0.09%	+0.01
WM Waste Management Inc.	Add +0.3%	0.08%	+0.00
DG Dollar General Corp.	Add +0.3%	0.20%	+0.00
BAC Bank of America Corp.	Add +1.7%	0.20%	+0.00
MA Mastercard Inc. Class A	Add +0.1%	0.11%	−0.00
VGT Vanguard Info Tech ETF	Add +0.2%	0.09%	−0.00
DSI iShares ESG MSCI KLD 400 ETF	Add +0.2%	0.19%	−0.00
YUM Yum! Brands Inc.	Add +0.5%	0.08%	−0.01
UFOX Defiance Space and Connectiv	Add +0.2%	0.14%	−0.01
SPYV SS SPDR P S&P 500 Value ETF	Add +0.5%	0.13%	−0.01
VYM Vanguard High DVD Yield ETF	Add +0.0%	0.16%	−0.01
CSX CSX Corp.	Add +0.1%	0.14%	−0.01
KO The Coca-Cola Co.	Add +1.0%	0.11%	−0.01
ELV Elevance Health Inc.	Add +0.3%	0.34%	−0.01
BNDX Vanguard Total Intl Bond ETF	Add +1.3%	0.08%	−0.01
ACN Accenture PLC Class A	Add +0.7%	0.07%	−0.01
MDY State Street SPDR S&P Midcap	Add +0.3%	0.37%	−0.01
NEE Nextera Energy Inc.	Add +0.1%	0.15%	−0.01
VIG Vanguard Dividend Apprec ETF	Add +0.3%	0.21%	−0.01
HON Honeywell International Inc.	Add +0.5%	0.08%	−0.01
MDLZ Mondelez International Inc. Class A	Add +0.2%	0.07%	−0.01
HDV iShares Core High Dividend E	Add +3.6%	0.96%	−0.01
CMCSA Comcast Corp. Class A	Add +1.2%	0.10%	−0.01
SPY SS SPDR S&P 500 ETF Trust-US	Add +0.2%	0.50%	−0.01

All Filings

Quarter	Positions	13F Reported Value	Top Holdings
Q2 2026	187	$582.9M	VTV, DYNF, RSP, SPTI, IUSB
Q1 2026	167	$478.3M	VTV, RSP, SPTI, BINC, DYNF
Q4 2025	163	$446.1M	RSP, VTV, GOOGL, BINC, AAPL
Q3 2025	157	$429.8M	JPST, RSP, VTV, BINC, GOOGL
Q2 2025	144	$408.7M	JPST, RSP, VTV, QQQE, IBDW
Q1 2025	128	$356.4M	RSP, QQQE, VTV, IBDW, AAPL
Q4 2024	129	$330.4M	AAPL, VTV, RSP, JPST, GOOGL
Q3 2024	133	$332.5M	VTV, RSP, AAPL, QQQE, JPST
Q2 2024	136	$330.1M	JPST, VTV, RSP, AAPL, QQQE
Q1 2024	132	$301.0M	JPST, VTV, RSP, QQQE, AAPL