Horan Capital Advisors, LLC.

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 7, 2025), Horan Capital Advisors, LLC. reported 118 stock positions worth $296.6 million. Its top holding was iShares Core S&P Midcap ETF (IJH) at 7.1% of the portfolio, followed by Apple (AAPL, 6.0%) and Victoryshares Core Intermedi (UITB, 5.4%). Compared with Q4 2024, it opened 10 new positions, sold out of 4, added to 40 and reduced 39. The biggest buy was a new position in Genuine Parts (GPC) and the biggest sale Broadcom (AVGO, shares −0%).

Most Recent 13F
Q1 2025
Location
CINCINNATI, OH
CIK
0001584086
Portfolio Value
$296.6M (Q1 2025)
SEC Filing
0001584086-25-000002 ↗ filed May 7, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $281.3M Q1 2024 Q2 2024: $284.6M Q2 2024 Q3 2024: $301.0M Q3 2024 Q4 2024: $297.0M Q4 2024 Q1 2025: $296.6M $296.6M Q1 2025

Holdings 118 stocks · $296.6M
IJH iShares Core S&P Midcap ETF 7.13% 362,514 $21.2M Add +1.0%
AAPL Apple Inc. 6.01% 80,257 $17.8M Add +2.6%
UITB Victoryshares Core Intermedi 5.37% 339,420 $15.9M Add +1.3%
MSFT Microsoft Corp. 4.68% 36,942 $13.9M Add +1.1%
SCHB Schwab US Broad Market ETF 3.43% 472,306 $10.2M Add +1.5%
USTB Victoryshares Short-Term Bon 3.14% 184,102 $9.3M Add +8.9%
AVGO Broadcom Inc. 2.73% 48,293 $8.1M Reduce -0.3%
GOOGL Alphabet Inc. Class A 2.69% 51,691 $8.0M Add +0.3%
JPM JPMorgan Chase & Co. 2.55% 30,872 $7.6M Reduce -2.0%
FNDA Schwab Fndmntl US SM Co. ETF 2.41% 261,153 $7.2M Add +1.4%
BRK.B Berkshire Hathaway Inc. Class B 2.04% 11,336 $6.0M Reduce -1.5%
WMB Williams Cos Inc. 1.87% 92,845 $5.5M Reduce -27.1%
TT Trane Technologies PLC 1.87% 16,427 $5.5M Reduce -1.4%
QCOM Qualcomm Inc. 1.81% 35,005 $5.4M Reduce -0.1%
VCSH Vanguard S/T Corp. Bond ETF 1.75% 65,573 $5.2M Add +213.0%
FISV Fiserv Inc. 1.72% 23,075 $5.1M Reduce -16.5%
TJX TJX Companies Inc. filed as TJX COS INC NEW 1.66% 40,477 $4.9M Reduce -1.4%
WMT Walmart Inc. 1.61% 54,463 $4.8M Reduce -21.0%
ABT Abbott Laboratories 1.44% 32,202 $4.3M Reduce -0.1%
ADP Automatic Data Processing 1.42% 13,770 $4.2M Reduce -0.9%
PG The Procter & Gamble Co. 1.39% 24,254 $4.1M Add +1.7%
AMGN Amgen Inc. 1.39% 13,212 $4.1M Reduce -0.1%
HD Home Depot Inc. 1.33% 10,804 $4.0M Reduce -0.6%
SPY SS SPDR S&P 500 ETF Trust-US 1.32% 6,987 $3.9M No change
GPC Genuine Parts Co. 1.21% 30,162 $3.6M New
VZ Verizon Communications Inc. 1.20% 78,652 $3.6M Add +0.7%
V Visa Inc. Class A 1.20% 10,155 $3.6M Reduce -1.1%
MRK Merck & Co. Inc. 1.19% 39,214 $3.5M Reduce -0.1%
NOC Northrop Grumman Corp. 1.13% 6,548 $3.4M Reduce -1.0%
ABBV Abbvie Inc. 1.11% 15,747 $3.3M Add +0.6%
ITW Illinois Tool Works 1.11% 13,240 $3.3M Reduce -1.7%
NEE Nextera Energy Inc. 1.10% 45,855 $3.3M Reduce -0.3%
ACN Accenture PLC Class A 1.09% 10,361 $3.2M Reduce -0.8%
TMO Thermo Fisher Scientific Inc. 1.06% 6,294 $3.1M Add +0.5%
APD Air Products & Chemicals Inc. 1.04% 10,418 $3.1M Reduce -0.1%
CMCSA Comcast Corp. Class A 1.03% 82,986 $3.1M Reduce -0.1%
JNJ Johnson & Johnson 1.02% 18,305 $3.0M Add +1.3%
CFG Citizens Financial Group 1.02% 73,713 $3.0M Reduce -0.3%
SHEL Shell PLC-ADR 0.94% 37,987 $2.8M Reduce -1.1%
CCI Crown Castle Inc. 0.93% 26,517 $2.8M Reduce -2.7%
DPZ Domino's Pizza Inc. 0.90% 5,789 $2.7M New
SLB SLB Ltd. filed as SCHLUMBERGER LTD 0.86% 61,312 $2.6M New
VOO Vanguard S&P 500 ETF 0.86% 4,958 $2.5M Add +4.8%
UPS United Parcel Service Class B 0.83% 22,445 $2.5M Add +0.3%
EOG EOG Resources Inc. 0.80% 18,608 $2.4M Add +1.1%
KDP Keurig Dr Pepper Inc. 0.78% 67,468 $2.3M Reduce -1.1%
PANW Palo Alto Networks Inc. 0.73% 12,746 $2.2M Reduce -0.1%
SCHF Schwab Intl Equity ETF 0.68% 101,347 $2.0M Add +5.3%
IVV iShares Core S&P 500 ETF 0.66% 3,494 $2.0M Add +3.9%
ADBE Adobe Inc. 0.65% 5,019 $1.9M Add +3.3%
VCIT Vanguard Int-Term Corporate 0.64% 23,390 $1.9M Add +373.5%
DEO Diageo PLC-Sponsored ADR 0.55% 15,464 $1.6M Reduce -1.4%
TGT Target Corp. 0.54% 15,365 $1.6M Reduce -0.6%
TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC 0.52% 16,776 $1.5M Reduce -1.7%
SCHC Schwab Intl Small-Cap Equity 0.50% 41,512 $1.5M Reduce -3.5%
USB US Bancorp 0.43% 29,865 $1.3M Add +1.5%
AMZN Amazon.com Inc. 0.39% 6,150 $1.2M No change
WPC WP Carey Inc. 0.38% 17,855 $1.1M Reduce -2.2%
IAU iShares Gold Trust 0.30% 15,085 $889K No change
XOM Exxon Mobil Corp. 0.30% 7,392 $879K Add +10.4%
JPST JPMorgan Ultra-Short Income 0.27% 15,859 $803K Add +0.1%
CVX Chevron Corp. 0.25% 4,407 $737K Add +6.9%
AFL Aflac Inc. 0.24% 6,403 $712K Add +0.4%
CINF Cincinnati Financial Corp. 0.23% 4,571 $675K No change
PEP Pepsico Inc. 0.22% 4,301 $645K Reduce -4.0%
GOOG Alphabet Inc. Class C 0.22% 4,120 $644K Add +3.0%
IJR iShares Core S&P Small-Cap E 0.22% 6,133 $641K Add +5.8%
LLY Eli Lilly & Co. 0.21% 750 $619K No change
NFLX Netflix Inc. 0.20% 650 $606K No change
EMXC iShares MSCI Emr MRK Ex Chna 0.20% 10,665 $588K No change
COST Costco Wholesale Corp. 0.18% 577 $546K Add +34.5%
EFA iShares MSCI Eafe ETF 0.18% 6,541 $535K Add +2.8%
HI Hillenbrand Inc. 0.17% 20,883 $504K No change
NSC Norfolk Southern Corp. 0.16% 2,052 $486K Add +5.0%
LOW Lowe's Cos Inc. 0.16% 2,079 $485K No change
GSLC Goldman Activebeta US LC ETF 0.16% 4,330 $477K No change
WM Waste Management Inc. 0.16% 2,021 $468K Add +5.3%
PDEC Innovator U.S. Equity Power 0.16% 12,374 $465K Reduce -13.8%
CSCO Cisco Systems Inc. 0.15% 7,422 $458K Reduce -1.0%
CTAS Cintas Corp. 0.15% 2,160 $444K Reduce -6.1%
QUAL iShares MSCI USA Quality Fac 0.15% 2,592 $443K No change
VUG Vanguard Mrngstar GR ETF-Sui 0.15% 1,169 $433K No change
HIG Hartford Insurance Group Inc. 0.14% 3,473 $430K No change
SCHE Schwab Emrg Mrkts Eqty ETF 0.14% 14,728 $406K Reduce -3.3%
MA Mastercard Inc. Class A 0.13% 729 $400K Reduce -1.4%
RTX RTX Corp. 0.13% 2,883 $382K No change
UNH Unitedhealth Group Inc. 0.12% 707 $370K Add +2.3%
MUB iShares National Muni Bond E 0.12% 3,501 $369K Reduce -8.8%
LHX L3HARRIS Technologies Inc. 0.12% 1,751 $367K Add +0.4%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.12% 3,585 $354K No change
CAT Caterpillar Inc. 0.11% 1,023 $337K Add +8.7%
RSP Invesco S&P 500 Equal Weight 0.11% 1,831 $317K Add +20.4%
VEA Vanguard Ftse Developed ETF 0.10% 5,859 $298K No change
DUK Duke Energy Corp. 0.10% 2,414 $294K Add +14.7%
VNQ Vanguard Real Estate ETF 0.10% 3,198 $290K No change
CI The Cigna Group 0.09% 855 $281K No change
GE General Electric filed as GE AEROSPACE 0.09% 1,329 $266K Add +2.9%
DE Deere & Co. 0.09% 566 $266K No change
KO The Coca-Cola Co. 0.09% 3,667 $263K No change
UNP Union Pacific Corp. 0.09% 1,098 $259K No change
MCD McDonald's Corp. 0.09% 824 $257K Reduce -3.6%
IWM iShares Russell 2000 ETF 0.08% 1,257 $251K No change
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.08% 1,008 $251K New
SCHZ Schwab US Aggregate Bond ETF 0.08% 10,653 $247K No change
QQQ Invesco QQQ Trust Series 1 0.08% 523 $245K No change
FITB Fifth Third Bancorp 0.08% 6,077 $238K New
ETN Eaton Corp. PLC 0.08% 875 $238K No change
MO Altria Group Inc. 0.08% 3,922 $235K New
ZBH Zimmer Biomet Holdings Inc. 0.08% 2,075 $235K No change
NVDA Nvidia Corp. 0.08% 2,131 $231K Add +15.3%
KNF Knife River Corp. 0.08% 2,500 $226K No change
SBUX Starbucks Corp. 0.08% 2,287 $224K Add +2.5%
EEM iShares MSCI Emerging Market 0.07% 4,875 $213K New
PM Philip Morris International 0.07% 1,321 $210K New
BNY Bank of New York Mellon Corp. filed as BANK NEW YORK MELLON CORP 0.07% 2,487 $209K New
INTF iShares International Equity 0.07% 6,642 $205K New
OCSL Oaktree Specialty Lending Co. 0.06% 11,757 $181K No change
MDU Mdu Resources Group Inc. 0.06% 10,000 $169K No change

Portfolio Sells Q4 2024 → Q1 2025
AVGO Broadcom Inc. Reduce -0.3% 2.73% −1.06
SCHW Schwab (charles) Corp. Sold out 0.00% −1.04
WMT Walmart Inc. Reduce -21.0% 1.61% −0.49
CVS CVS Health Corp. Sold out 0.00% −0.46
WMB Williams Cos Inc. Reduce -27.1% 1.87% −0.45
TT Trane Technologies PLC Reduce -1.4% 1.87% −0.21
FISV Fiserv Inc. Reduce -16.5% 1.72% −0.19
TGT Target Corp. Reduce -0.6% 0.54% −0.16
ACN Accenture PLC Class A Reduce -0.8% 1.09% −0.15
TROW T Rowe Price Group Inc. Reduce -1.7% 0.52% −0.13
MRK Merck & Co. Inc. Reduce -0.1% 1.19% −0.13
DEO Diageo PLC-Sponsored ADR Reduce -1.4% 0.55% −0.12
CRS Carpenter Technology Sold out 0.00% −0.11
HD Home Depot Inc. Reduce -0.6% 1.33% −0.09
VGT Vanguard Info Tech ETF Sold out 0.00% −0.07
CFG Citizens Financial Group Reduce -0.3% 1.02% −0.07
PANW Palo Alto Networks Inc. Reduce -0.1% 0.73% −0.05
ITW Illinois Tool Works Reduce -1.7% 1.11% −0.04
PDEC Innovator U.S. Equity Power Reduce -13.8% 0.16% −0.03
CMCSA Comcast Corp. Class A Reduce -0.1% 1.03% −0.02
NEE Nextera Energy Inc. Reduce -0.3% 1.10% −0.01
MUB iShares National Muni Bond E Reduce -8.8% 0.12% −0.01
PEP Pepsico Inc. Reduce -4.0% 0.22% −0.01
TJX TJX Companies Inc. Reduce -1.4% 1.66% −0.01
SCHE Schwab Emrg Mrkts Eqty ETF Reduce -3.3% 0.14% +0.00
QCOM Qualcomm Inc. Reduce -0.1% 1.81% +0.00
MCD McDonald's Corp. Reduce -3.6% 0.09% +0.00
MA Mastercard Inc. Class A Reduce -1.4% 0.13% +0.00
CSCO Cisco Systems Inc. Reduce -1.0% 0.15% +0.01
SCHC Schwab Intl Small-Cap Equity Reduce -3.5% 0.50% +0.01
CTAS Cintas Corp. Reduce -6.1% 0.15% +0.01
JPM JPMorgan Chase & Co. Reduce -2.0% 2.55% +0.01
APD Air Products & Chemicals Inc. Reduce -0.1% 1.04% +0.02
KDP Keurig Dr Pepper Inc. Reduce -1.1% 0.78% +0.04
WPC WP Carey Inc. Reduce -2.2% 0.38% +0.04
ADP Automatic Data Processing Reduce -0.9% 1.42% +0.05
NOC Northrop Grumman Corp. Reduce -1.0% 1.13% +0.08
CCI Crown Castle Inc. Reduce -2.7% 0.93% +0.10
V Visa Inc. Class A Reduce -1.1% 1.20% +0.11
SHEL Shell PLC-ADR Reduce -1.1% 0.94% +0.13
ABT Abbott Laboratories Reduce -0.1% 1.44% +0.21
AMGN Amgen Inc. Reduce -0.1% 1.39% +0.23
BRK.B Berkshire Hathaway Inc. Class B Reduce -1.5% 2.04% +0.28

Portfolio Buys Q4 2024 → Q1 2025
GPC Genuine Parts Co. New 1.21% +1.21
VCSH Vanguard S/T Corp. Bond ETF Add +213.0% 1.75% +1.19
DPZ Domino's Pizza Inc. New 0.90% +0.90
SLB SLB Ltd. New 0.86% +0.86
VCIT Vanguard Int-Term Corporate Add +373.5% 0.64% +0.51
USTB Victoryshares Short-Term Bon Add +8.9% 3.14% +0.29
UITB Victoryshares Core Intermedi Add +1.3% 5.37% +0.18
ABBV Abbvie Inc. Add +0.6% 1.11% +0.18
VZ Verizon Communications Inc. Add +0.7% 1.20% +0.15
JNJ Johnson & Johnson Add +1.3% 1.02% +0.14
IBM Intl Business Machines Corp. New 0.08% +0.08
FITB Fifth Third Bancorp New 0.08% +0.08
MO Altria Group Inc. New 0.08% +0.08
SCHF Schwab Intl Equity ETF Add +5.3% 0.68% +0.08
EEM iShares MSCI Emerging Market New 0.07% +0.07
PM Philip Morris International New 0.07% +0.07
BNY Bank of New York Mellon Corp. New 0.07% +0.07
INTF iShares International Equity New 0.07% +0.07
XOM Exxon Mobil Corp. Add +10.4% 0.30% +0.05
COST Costco Wholesale Corp. Add +34.5% 0.18% +0.05
PG The Procter & Gamble Co. Add +1.7% 1.39% +0.05
CVX Chevron Corp. Add +6.9% 0.25% +0.05
EOG EOG Resources Inc. Add +1.1% 0.80% +0.04
WM Waste Management Inc. Add +5.3% 0.16% +0.03
DUK Duke Energy Corp. Add +14.7% 0.10% +0.02
EFA iShares MSCI Eafe ETF Add +2.8% 0.18% +0.02
AFL Aflac Inc. Add +0.4% 0.24% +0.02
RSP Invesco S&P 500 Equal Weight Add +20.4% 0.11% +0.02
GE General Electric Add +2.9% 0.09% +0.02
NSC Norfolk Southern Corp. Add +5.0% 0.16% +0.01
SBUX Starbucks Corp. Add +2.5% 0.08% +0.01
UNH Unitedhealth Group Inc. Add +2.3% 0.12% +0.01
JPST JPMorgan Ultra-Short Income Add +0.1% 0.27% +0.00
VOO Vanguard S&P 500 ETF Add +4.8% 0.86% +0.00
LHX L3HARRIS Technologies Inc. Add +0.4% 0.12% +0.00
CAT Caterpillar Inc. Add +8.7% 0.11% −0.00
IVV iShares Core S&P 500 ETF Add +3.9% 0.66% −0.00
NVDA Nvidia Corp. Add +15.3% 0.08% −0.01
IJR iShares Core S&P Small-Cap E Add +5.8% 0.22% −0.01
GOOG Alphabet Inc. Class C Add +3.0% 0.22% −0.04
TMO Thermo Fisher Scientific Inc. Add +0.5% 1.06% −0.04
USB US Bancorp Add +1.5% 0.43% −0.05
ADBE Adobe Inc. Add +3.3% 0.65% −0.08
UPS United Parcel Service Class B Add +0.3% 0.83% −0.12
SCHB Schwab US Broad Market ETF Add +1.5% 3.43% −0.13
FNDA Schwab Fndmntl US SM Co. ETF Add +1.4% 2.41% −0.16
IJH iShares Core S&P Midcap ETF Add +1.0% 7.13% −0.40
MSFT Microsoft Corp. Add +1.1% 4.68% −0.51
AAPL Apple Inc. Add +2.6% 6.01% −0.58
GOOGL Alphabet Inc. Class A Add +0.3% 2.69% −0.59

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q1 2025 118$296.6MIJH, AAPL, UITB, MSFT, SCHB
Q4 2024 112$297.0MIJH, AAPL, UITB, MSFT, AVGO
Q3 2024 120$301.0MIJH, AAPL, MSFT, SCHB, UITB
Q2 2024 113$284.6MIJH, AAPL, MSFT, GOOGL, SCHB
Q1 2024 114$281.3MIJH, MSFT, AAPL, UITB, SCHB