JSF Financial, LLC
In its 13F for Q1 2024 (holdings as of March 31, 2024, filed May 13, 2024), JSF Financial, LLC reported 107 stock positions worth $319.4 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 23.7% of the portfolio, followed by iShares Core S&P Midcap ETF (IJH, 6.3%) and iShares Core MSCI Eafe ETF (IEFA, 6.2%). Compared with Q4 2023, it opened 11 new positions, sold out of 11, added to 47 and reduced 41. The biggest buy was iShares Core S&P 500 ETF (IVV, shares +16%) and the biggest sale iShares Core MSCI Eafe ETF (IEFA, shares −22%).
- Most Recent 13F
- Q2 2026
- Location
- LOS ANGELES, CA
- CIK
- 0001802224
- Portfolio Value
- $319.4M (Q1 2024)
- SEC Filing
- 0001802224-24-000005 ↗ filed May 13, 2024
Holdings Value
Holdings 107 stocks · $319.4M
| IVV iShares Core S&P 500 ETF | 23.72% | 144,113 | $75.8M | Add +16.3% |
| IJH iShares Core S&P Midcap ETF | 6.25% | 328,811 | $20.0M | Reduce -0.6% |
| IEFA iShares Core MSCI Eafe ETF | 6.25% | 268,887 | $20.0M | Reduce -22.4% |
| IVE iShares S&P 500 Value ETF | 6.08% | 103,950 | $19.4M | Add +28.2% |
| IAU iShares Gold Trust | 5.50% | 417,912 | $17.6M | Reduce -1.3% |
| AAPL Apple Inc. | 4.02% | 74,964 | $12.9M | Add +0.2% |
| DV Doubleverify Holdings Inc. | 3.60% | 326,831 | $11.5M | Reduce -3.0% |
| QQQ Invesco QQQ Trust Series 1 | 3.18% | 22,895 | $10.2M | Reduce -3.2% |
| IWY iShares Russell Top 200 Grow | 2.87% | 46,986 | $9.2M | Add +16.0% |
| MSFT Microsoft Corp. | 2.23% | 16,944 | $7.1M | Add +7.8% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 2.09% | 108,377 | $6.7M | Add +8.4% |
| ITOT iShares Core S&P Total U.S. | 1.85% | 51,305 | $5.9M | Reduce -8.0% |
| XLF SS Financial Select Sector | 1.72% | 130,611 | $5.5M | Add +627.9% |
| IWF iShares Russell 1000 Growth | 1.55% | 14,672 | $4.9M | Reduce -1.4% |
| AMZN Amazon.com Inc. | 1.38% | 24,470 | $4.4M | Reduce -0.2% |
| IEMG iShares Core MSCI Emerging | 1.38% | 85,453 | $4.4M | Add +0.8% |
| IWR iShares Russell Mid-Cap ETF | 1.21% | 45,905 | $3.9M | Reduce -3.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.15% | 8,753 | $3.7M | Add +2.6% |
| GOOGL Alphabet Inc. Class A | 1.10% | 23,317 | $3.5M | Add +23.4% |
| EEM iShares MSCI Emerging Market | 1.06% | 82,525 | $3.4M | Reduce -36.8% |
| COST Costco Wholesale Corp. | 0.90% | 3,938 | $2.9M | Reduce -6.3% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.88% | 23,021 | $2.8M | Add +3.0% |
| BRZE Braze Inc. Class A | 0.72% | 51,558 | $2.3M | No change |
| XLV SS Health Care Select Sector | 0.70% | 15,058 | $2.2M | Reduce -16.2% |
| XLK SS Technology Select Sector | 0.69% | 10,648 | $2.2M | Reduce -28.4% |
| SPMD SS SPDR P S&P 400 Midcap ETF | 0.68% | 40,712 | $2.2M | Reduce -2.8% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.63% | 3,830 | $2.0M | Add +3.0% |
| IJR iShares Core S&P Small-Cap E | 0.60% | 17,345 | $1.9M | Reduce -11.3% |
| JPM JPMorgan Chase & Co. | 0.59% | 9,440 | $1.9M | Reduce -2.4% |
| PG The Procter & Gamble Co. | 0.52% | 10,332 | $1.7M | Add +66.1% |
| V Visa Inc. Class A | 0.51% | 5,874 | $1.6M | Add +70.0% |
| LLY Eli Lilly & Co. | 0.48% | 1,989 | $1.5M | Add +115.7% |
| JEPI JPMorgan Equity Premium Inco | 0.46% | 25,577 | $1.5M | Add +56.7% |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.44% | 21,314 | $1.4M | Reduce -71.2% |
| NVDA Nvidia Corp. | 0.37% | 1,316 | $1.2M | Add +8.8% |
| GOOG Alphabet Inc. Class C | 0.37% | 7,693 | $1.2M | Reduce -2.5% |
| UNH Unitedhealth Group Inc. | 0.34% | 2,171 | $1.1M | Add +22.6% |
| HDV iShares Core High Dividend E | 0.33% | 9,663 | $1.1M | Add +0.8% |
| FTEC Fidelity MSCI Info Tech Indx | 0.33% | 6,713 | $1.0M | Reduce -6.2% |
| IWM iShares Russell 2000 ETF | 0.33% | 4,970 | $1.0M | Reduce -6.3% |
| HD Home Depot Inc. | 0.32% | 2,654 | $1.0M | Add +0.0% |
| XLE SS Energy Select Sector | 0.30% | 10,094 | $953K | Add +12.6% |
| AMGN Amgen Inc. | 0.29% | 3,302 | $939K | Add +12.2% |
| AVGO Broadcom Inc. | 0.27% | 651 | $863K | Reduce -24.0% |
| MDLZ Mondelez International Inc. Class A | 0.27% | 12,296 | $861K | Add +265.9% |
| DECK Deckers Outdoor Corp. | 0.27% | 900 | $847K | Add +5.9% |
| SNPS Synopsys Inc. | 0.26% | 1,464 | $837K | Reduce -7.7% |
| MSI Motorola Solutions Inc. | 0.26% | 2,354 | $836K | New |
| PCAR Paccar Inc. | 0.26% | 6,700 | $830K | Reduce -20.8% |
| JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F | 0.25% | 14,638 | $794K | Add +65.1% |
| BRO Brown & Brown Inc. | 0.25% | 8,942 | $783K | Reduce -6.3% |
| AXON Axon Enterprise Inc. | 0.24% | 2,501 | $783K | Add +33.1% |
| COR Cencora Inc. | 0.24% | 3,154 | $766K | Add +15.0% |
| RS Reliance Inc. | 0.24% | 2,289 | $765K | Reduce -0.0% |
| CDNS Cadence Design SYS Inc. | 0.24% | 2,438 | $759K | Reduce -15.7% |
| ANET Arista Networks Inc. | 0.24% | 2,595 | $752K | Reduce -23.0% |
| PKG Packaging Corp. of America | 0.23% | 3,888 | $738K | Reduce -1.9% |
| EFA iShares MSCI Eafe ETF | 0.23% | 9,082 | $725K | Reduce -32.3% |
| TMUS T-Mobile US Inc. | 0.23% | 4,441 | $725K | New |
| RSG Republic Services Inc. | 0.22% | 3,742 | $716K | Add +4.3% |
| BJ Bj's Wholesale Club Holdings filed as BJS WHSL CLUB HLDGS INC | 0.22% | 9,335 | $706K | New |
| MCK McKesson Corp. | 0.22% | 1,296 | $696K | Add +6.2% |
| MOH Molina Healthcare Inc. | 0.22% | 1,693 | $696K | Add +4.9% |
| REGN Regeneron Pharmaceuticals | 0.21% | 711 | $684K | Add +8.1% |
| CBOE Cboe Global Markets Inc. | 0.21% | 3,598 | $661K | Add +6.2% |
| EQIX Equinix Inc. | 0.20% | 791 | $653K | Add +16.5% |
| ESGU iShares ESG Aware MSCI USA | 0.19% | 5,400 | $621K | Add +88.9% |
| NTNX Nutanix Inc. Class A | 0.18% | 9,375 | $579K | Reduce -17.6% |
| AGG iShares Core U.S. Aggregate | 0.17% | 5,661 | $554K | Reduce -2.8% |
| JNJ Johnson & Johnson | 0.17% | 3,428 | $542K | Reduce -8.3% |
| MRK Merck & Co. Inc. | 0.17% | 4,104 | $542K | Add +0.1% |
| IWD iShares Russell 1000 Value E | 0.16% | 2,817 | $505K | Add +0.9% |
| TGT Target Corp. | 0.16% | 2,801 | $496K | Add +8.4% |
| FBTC Fidelity Wise Origin Bitcoin | 0.15% | 7,737 | $480K | New |
| T AT&T Inc. | 0.14% | 24,950 | $439K | Reduce -2.5% |
| META Meta Platforms Inc. Class A | 0.14% | 904 | $439K | Add +6.9% |
| RSP Invesco S&P 500 Equal Weight | 0.13% | 2,456 | $416K | Add +2.6% |
| IJS iShares S&P Small-Cap 600 Va | 0.12% | 3,814 | $392K | Reduce -15.1% |
| DE Deere & Co. | 0.12% | 951 | $391K | Reduce -2.8% |
| GS Goldman Sachs Group Inc. | 0.12% | 896 | $374K | No change |
| PANW Palo Alto Networks Inc. | 0.12% | 1,317 | $374K | New |
| CRM Salesforce Inc. | 0.11% | 1,205 | $363K | No change |
| DSI iShares ESG MSCI KLD 400 ETF | 0.11% | 3,568 | $360K | New |
| ESGD iShares Trust iShares ESG Aw | 0.11% | 4,498 | $359K | Reduce -8.1% |
| ORCL Oracle Corp. | 0.11% | 2,829 | $355K | Reduce -0.2% |
| MSCI MSCI Inc. | 0.11% | 633 | $355K | No change |
| AZO AutoZone Inc. | 0.11% | 108 | $340K | No change |
| MU Micron Technology Inc. | 0.10% | 2,825 | $333K | No change |
| PM Philip Morris International | 0.10% | 3,506 | $321K | Add +0.7% |
| PEP Pepsico Inc. | 0.10% | 1,834 | $321K | Add +0.1% |
| TSLA Tesla Inc. | 0.10% | 1,814 | $319K | Add +43.7% |
| CVX Chevron Corp. | 0.10% | 1,980 | $312K | Add +0.1% |
| MDY State Street SPDR S&P Midcap | 0.09% | 516 | $287K | Add +0.2% |
| USMV iShares MSCI USA Min Vol Fac | 0.09% | 3,389 | $283K | Reduce -1.5% |
| XOM Exxon Mobil Corp. | 0.09% | 2,373 | $276K | New |
| NVO Novo-Nordisk A/S-Spons ADR | 0.08% | 2,094 | $269K | Add +7.0% |
| MO Altria Group Inc. | 0.08% | 5,900 | $257K | Reduce -2.6% |
| BX Blackstone Inc. | 0.08% | 1,920 | $252K | Add +5.4% |
| CAT Caterpillar Inc. | 0.08% | 659 | $242K | New |
| RTX RTX Corp. | 0.08% | 2,476 | $241K | No change |
| EAGG iShares ESG Aware US Aggrega | 0.07% | 4,990 | $235K | Add +17.6% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.07% | 5,879 | $223K | Reduce -9.2% |
| VTI VG Morningstar TS MKT ETF-US | 0.07% | 848 | $221K | Reduce -4.0% |
| NFLX Netflix Inc. | 0.07% | 355 | $216K | New |
| MUNI PIMCO Intermediate Municipal | 0.07% | 4,000 | $210K | No change |
| LRCX Lam Research Corp. | 0.06% | 208 | $202K | New |
| IVW iShares S&P 500 Growth ETF | 0.06% | 2,378 | $201K | New |
Other holdings (1): bonds, preferreds, convertibles and warrants · $144 (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| HYMCW Hycroft Mining Holding | *W EXP 05/29/202 | 10,000 | $144 | No change |
Total filed on the 13F, all lines: $319.4M.
Portfolio Sells Q4 2023 → Q1 2024
| IEFA iShares Core MSCI Eafe ETF | Reduce -22.4% | 6.25% | −2.20 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Reduce -71.2% | 0.44% | −1.18 |
| EEM iShares MSCI Emerging Market | Reduce -36.8% | 1.06% | −0.76 |
| DV Doubleverify Holdings Inc. | Reduce -3.0% | 3.60% | −0.70 |
| XLP SS Consumer Staples Sel Sect | Sold out | 0.00% | −0.61 |
| XLC SS Comm Select Sector SPDR | Sold out | 0.00% | −0.54 |
| FUTY Fidelity MSCI US Utilities | Sold out | 0.00% | −0.44 |
| XLK SS Technology Select Sector | Reduce -28.4% | 0.69% | −0.30 |
| IAU iShares Gold Trust | Reduce -1.3% | 5.50% | −0.23 |
| ITOT iShares Core S&P Total U.S. | Reduce -8.0% | 1.85% | −0.18 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -3.2% | 3.18% | −0.18 |
| XLV SS Health Care Select Sector | Reduce -16.2% | 0.70% | −0.15 |
| IJK iShares S&P Mid-Cap 400 Grow | Sold out | 0.00% | −0.15 |
| IJJ iShares S&P Mid-Cap 400 Valu | Sold out | 0.00% | −0.14 |
| IJR iShares Core S&P Small-Cap E | Reduce -11.3% | 0.60% | −0.13 |
| EFA iShares MSCI Eafe ETF | Reduce -32.3% | 0.23% | −0.12 |
| IJH iShares Core S&P Midcap ETF | Reduce -0.6% | 6.25% | −0.11 |
| BA The Boeing Co. | Sold out | 0.00% | −0.09 |
| PFE Pfizer Inc. | Sold out | 0.00% | −0.09 |
| NKE Nike Inc. Class B | Sold out | 0.00% | −0.07 |
| MCD McDonald's Corp. | Sold out | 0.00% | −0.07 |
| KVUE Kenvue Inc. | Sold out | 0.00% | −0.07 |
| IWR iShares Russell Mid-Cap ETF | Reduce -3.0% | 1.21% | −0.07 |
| AVGO Broadcom Inc. | Reduce -24.0% | 0.27% | −0.06 |
| COST Costco Wholesale Corp. | Reduce -6.3% | 0.90% | −0.06 |
| IWM iShares Russell 2000 ETF | Reduce -6.3% | 0.33% | −0.04 |
| ANET Arista Networks Inc. | Reduce -23.0% | 0.24% | −0.04 |
| IJS iShares S&P Small-Cap 600 Va | Reduce -15.1% | 0.12% | −0.04 |
| CDNS Cadence Design SYS Inc. | Reduce -15.7% | 0.24% | −0.04 |
| JNJ Johnson & Johnson | Reduce -8.3% | 0.17% | −0.03 |
| FTEC Fidelity MSCI Info Tech Indx | Reduce -6.2% | 0.33% | −0.03 |
| SPMD SS SPDR P S&P 400 Midcap ETF | Reduce -2.8% | 0.68% | −0.03 |
| AGG iShares Core U.S. Aggregate | Reduce -2.8% | 0.17% | −0.03 |
| PCAR Paccar Inc. | Reduce -20.8% | 0.26% | −0.03 |
| SNPS Synopsys Inc. | Reduce -7.7% | 0.26% | −0.02 |
| SIRI Sirius XM Holdings Inc. | Sold out | 0.00% | −0.02 |
| GOOG Alphabet Inc. Class C | Reduce -2.5% | 0.37% | −0.02 |
| IWF iShares Russell 1000 Growth | Reduce -1.4% | 1.55% | −0.02 |
| ESGD iShares Trust iShares ESG Aw | Reduce -8.1% | 0.11% | −0.02 |
| DE Deere & Co. | Reduce -2.8% | 0.12% | −0.01 |
| T AT&T Inc. | Reduce -2.5% | 0.14% | −0.01 |
| NTNX Nutanix Inc. Class A | Reduce -17.6% | 0.18% | −0.01 |
| BAC Bank of America Corp. | Reduce -9.2% | 0.07% | −0.01 |
| USMV iShares MSCI USA Min Vol Fac | Reduce -1.5% | 0.09% | −0.00 |
| MO Altria Group Inc. | Reduce -2.6% | 0.08% | −0.00 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -4.0% | 0.07% | −0.00 |
| PKG Packaging Corp. of America | Reduce -1.9% | 0.23% | +0.01 |
| ORCL Oracle Corp. | Reduce -0.2% | 0.11% | +0.01 |
| BRO Brown & Brown Inc. | Reduce -6.3% | 0.25% | +0.01 |
| RS Reliance Inc. | Reduce -0.0% | 0.24% | +0.02 |
Portfolio Buys Q4 2023 → Q1 2024
| IVV iShares Core S&P 500 ETF | Add +16.3% | 23.72% | +3.19 |
| XLF SS Financial Select Sector | Add +627.9% | 1.72% | +1.49 |
| IVE iShares S&P 500 Value ETF | Add +28.2% | 6.08% | +1.19 |
| IWY iShares Russell Top 200 Grow | Add +16.0% | 2.87% | +0.41 |
| LLY Eli Lilly & Co. | Add +115.7% | 0.48% | +0.30 |
| MSI Motorola Solutions Inc. | New | 0.26% | +0.26 |
| TMUS T-Mobile US Inc. | New | 0.23% | +0.23 |
| BJ Bj's Wholesale Club Holdings | New | 0.22% | +0.22 |
| PG The Procter & Gamble Co. | Add +66.1% | 0.52% | +0.21 |
| V Visa Inc. Class A | Add +70.0% | 0.51% | +0.20 |
| GOOGL Alphabet Inc. Class A | Add +23.4% | 1.10% | +0.19 |
| MDLZ Mondelez International Inc. Class A | Add +265.9% | 0.27% | +0.19 |
| DIS The Walt Disney Co. | Add +3.0% | 0.88% | +0.18 |
| MSFT Microsoft Corp. | Add +7.8% | 2.23% | +0.18 |
| NVDA Nvidia Corp. | Add +8.8% | 0.37% | +0.16 |
| JEPI JPMorgan Equity Premium Inco | Add +56.7% | 0.46% | +0.15 |
| FBTC Fidelity Wise Origin Bitcoin | New | 0.15% | +0.15 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +8.4% | 2.09% | +0.15 |
| PANW Palo Alto Networks Inc. | New | 0.12% | +0.12 |
| DSI iShares ESG MSCI KLD 400 ETF | New | 0.11% | +0.11 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +2.6% | 1.15% | +0.10 |
| JEPQ JPM Nasdaq Equity Premium | Add +65.1% | 0.25% | +0.10 |
| ESGU iShares ESG Aware MSCI USA | Add +88.9% | 0.19% | +0.09 |
| XOM Exxon Mobil Corp. | New | 0.09% | +0.09 |
| AXON Axon Enterprise Inc. | Add +33.1% | 0.24% | +0.08 |
| CAT Caterpillar Inc. | New | 0.08% | +0.08 |
| DECK Deckers Outdoor Corp. | Add +5.9% | 0.27% | +0.07 |
| NFLX Netflix Inc. | New | 0.07% | +0.07 |
| LRCX Lam Research Corp. | New | 0.06% | +0.06 |
| IVW iShares S&P 500 Growth ETF | New | 0.06% | +0.06 |
| COR Cencora Inc. | Add +15.0% | 0.24% | +0.04 |
| XLE SS Energy Select Sector | Add +12.6% | 0.30% | +0.04 |
| META Meta Platforms Inc. Class A | Add +6.9% | 0.14% | +0.03 |
| TGT Target Corp. | Add +8.4% | 0.16% | +0.03 |
| MCK McKesson Corp. | Add +6.2% | 0.22% | +0.02 |
| RSG Republic Services Inc. | Add +4.3% | 0.22% | +0.02 |
| MOH Molina Healthcare Inc. | Add +4.9% | 0.22% | +0.02 |
| EQIX Equinix Inc. | Add +16.5% | 0.20% | +0.01 |
| MRK Merck & Co. Inc. | Add +0.1% | 0.17% | +0.01 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +3.0% | 0.63% | +0.01 |
| NVO Novo-Nordisk A/S-Spons ADR | Add +7.0% | 0.08% | +0.01 |
| REGN Regeneron Pharmaceuticals | Add +8.1% | 0.21% | +0.01 |
| UNH Unitedhealth Group Inc. | Add +22.6% | 0.34% | +0.01 |
| EAGG iShares ESG Aware US Aggrega | Add +17.6% | 0.07% | +0.00 |
| HD Home Depot Inc. | Add +0.0% | 0.32% | −0.00 |
| AMGN Amgen Inc. | Add +12.2% | 0.29% | −0.00 |
| RSP Invesco S&P 500 Equal Weight | Add +2.6% | 0.13% | −0.00 |
| MDY State Street SPDR S&P Midcap | Add +0.2% | 0.09% | −0.00 |
| IWD iShares Russell 1000 Value E | Add +0.9% | 0.16% | −0.00 |
| CBOE Cboe Global Markets Inc. | Add +6.2% | 0.21% | −0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 141 | $621.0M | IVV, CGGR, AVDE, SDVY, IWY |
| Q1 2026 | 126 | $510.1M | IVV, AVDE, CGGR, SDVY, IWX |
| Q4 2025 | 132 | $482.4M | IVV, CGGR, AVDE, IWX, AAPL |
| Q3 2025 | 128 | $450.8M | IVV, CGGR, AVDE, IWX, AAPL |
| Q2 2025 | 128 | $420.8M | IVV, CGGR, IEFA, STIP, IWX |
| Q1 2025 | 120 | $379.1M | IVV, CGGR, STIP, IEFA, IWX |
| Q4 2024 | 121 | $374.0M | IVV, PYLD, AAPL, IVE, IEFA |
| Q3 2024 | 114 | $342.7M | IVV, IVE, IEFA, IAU, AAPL |
| Q2 2024 | 109 | $326.4M | IVV, IVE, IEFA, IAU, IJH |
| Q1 2024 | 107 | $319.4M | IVV, IJH, IEFA, IVE, IAU |