Matthew Goff Investment Advisor, LLC

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 21, 2025), Matthew Goff Investment Advisor, LLC reported 102 stock positions worth $538.0 million. Its top holding was Microsoft (MSFT) at 9.3% of the portfolio, followed by Berkshire Hathaway Class B (BRK.B, 8.1%) and iShares Ibonds Dec 2025 Term (IBDQ, 4.6%). Compared with Q3 2024, it opened 2 new positions, sold out of 1, added to 39 and reduced 40. The biggest buy was iShares Ibonds Dec 2025 Term (IBDQ, shares +115%) and the biggest sale an exit from iShares Ibonds Dec 2024 Term (IBDP).

Most Recent 13F
Q2 2026
Location
HOUSTON, TX
CIK
0000935359
Portfolio Value
$538.0M (Q4 2024)
SEC Filing
0001754960-25-000049 ↗ filed Jan 21, 2025

Holdings Value

0$200.0M$400.0M$600.0M Q1 2024: $493.9M Q1 2024 Q2 2024: $490.0M Q2 2024 Q3 2024: $525.5M Q3 2024 Q4 2024: $538.0M $538.0M Q4 2024 Q1 2025: $542.1M Q1 2025 Q2 2025: $540.6M Q2 2025 Q3 2025: $585.1M Q3 2025 Q4 2025: $564.2M Q4 2025 Q1 2026: $599.9M Q1 2026 Q2 2026: $592.6M Q2 2026

Holdings 102 stocks · $538.0M
MSFT Microsoft Corp. 9.27% 118,259 $49.8M Reduce -0.2%
BRK.B Berkshire Hathaway Inc. Class B 8.06% 95,643 $43.4M Reduce -0.2%
IBDQ iShares Ibonds Dec 2025 Term 4.62% 991,224 $24.8M Add +114.5%
V Visa Inc. Class A 4.17% 70,948 $22.4M Reduce -0.0%
BAC Bank of America Corp. filed as BANK AMERICA CORP 4.07% 498,728 $21.9M Add +0.0%
BNY Bank of New York Mellon Corp. filed as BANK NEW YORK MELLON CORP 4.03% 282,005 $21.7M Reduce -0.1%
RSP Invesco S&P 500 Equal Weight 3.55% 109,072 $19.1M Add +0.1%
SHYG iShares 0-5 YR HY Corp. Bond 3.39% 428,568 $18.3M Add +25.2%
AXP American Express Co. 3.22% 58,347 $17.3M Reduce -0.6%
IVE iShares S&P 500 Value ETF 3.13% 88,277 $16.9M Add +0.0%
VRP Invesco Variable Rate Prefer 2.93% 651,119 $15.8M Reduce -0.4%
SJNK SS SPDR BB St Hi Yield ETF 2.65% 565,005 $14.3M Add +16.6%
ORCL Oracle Corp. 2.49% 80,453 $13.4M Reduce -1.3%
MRK Merck & Co. Inc. 2.15% 116,504 $11.6M Add +0.2%
SRLN SS Blackstone Sr Loan ETF 2.13% 274,790 $11.5M Reduce -36.2%
DIS The Walt Disney Co. filed as DISNEY WALT CO 2.09% 100,752 $11.2M Add +0.6%
UL Unilever PLC 2.02% 191,530 $10.9M Add +0.0%
PEP Pepsico Inc. 1.80% 63,774 $9.7M Add +0.4%
NVS Novartis AG-Sponsored ADR 1.58% 87,534 $8.5M Add +0.1%
RTX RTX Corp. 1.56% 72,698 $8.4M Add +0.2%
BKLN Invesco Senior Loan ETF 1.35% 344,728 $7.3M New
ITOT iShares Core S&P Total U.S. 1.32% 55,384 $7.1M Add +0.2%
PG The Procter & Gamble Co. 1.29% 41,267 $6.9M Reduce -0.4%
IEMG iShares Core MSCI Emerging 1.27% 130,581 $6.8M Reduce -0.5%
IYR iShares US Real Estate ETF 1.21% 70,000 $6.5M Add +0.4%
INTC Intel Corp. 1.20% 322,444 $6.5M Add +0.0%
GE General Electric filed as GE AEROSPACE 1.20% 38,672 $6.5M Reduce -0.0%
XLF SS Financial Select Sector 1.15% 128,473 $6.2M Reduce -6.5%
UNP Union Pacific Corp. 1.13% 26,609 $6.1M Reduce -0.3%
EMXC iShares MSCI Emr MRK Ex Chna 1.06% 103,277 $5.7M Add +0.6%
JPST JPMorgan Ultra-Short Income 0.96% 102,775 $5.2M Add +71.2%
CSCO Cisco Systems Inc. 0.95% 86,231 $5.1M Reduce -0.1%
GEV GE Vernova Inc. 0.80% 13,055 $4.3M Reduce -1.8%
VFH Vanguard Financials ETF 0.78% 35,528 $4.2M Add +10.4%
BSCQ Invesco Bulletshares 2026 CB 0.76% 211,006 $4.1M Add +348.1%
IBDT iShares Ibonds Dec 2028 ETF 0.71% 153,459 $3.8M Add +12.2%
VDC Vanguard Consumer Staple ETF 0.66% 16,815 $3.6M Reduce -0.0%
JNJ Johnson & Johnson 0.64% 23,801 $3.4M Add +0.3%
IBDU iShares Ibonds Dec 2029 Term 0.60% 141,592 $3.2M Reduce -0.6%
IBDS Ishrs Ibnds Dec 27 Corp. ETF 0.60% 133,972 $3.2M Add +6.0%
ABBV Abbvie Inc. 0.58% 17,555 $3.1M Add +0.6%
IVW iShares S&P 500 Growth ETF 0.56% 29,434 $3.0M Add +0.0%
IYW iShares Ustechnology ETF 0.53% 17,841 $2.8M Reduce -0.3%
BSCR Invesco Bulletshares 2027 CB 0.53% 145,446 $2.8M Reduce -8.0%
XOM Exxon Mobil Corp. 0.46% 23,195 $2.5M Reduce -0.1%
MGC Vngrd Mrngstr MG Cap ETF-Usd 0.45% 11,272 $2.4M Reduce -0.3%
AAPL Apple Inc. 0.39% 8,436 $2.1M Add +2.8%
SCHV Schwab US Large-Cap Value 0.39% 80,814 $2.1M Reduce -0.6%
BSCT Invesco Bulletshares 2029 CB 0.39% 114,425 $2.1M Reduce -19.9%
VIG Vanguard Dividend Apprec ETF 0.39% 10,694 $2.1M Reduce -0.1%
AMZN Amazon.com Inc. 0.39% 9,505 $2.1M Add +1.6%
BSCS Invesco Bulletshares 2028 CB 0.38% 101,722 $2.0M Reduce -17.7%
IYK iShares US Consumer Staples 0.31% 25,780 $1.7M Add +0.7%
MGV Vngrd Mrgstr MG CP VL ETF-Ui 0.31% 13,317 $1.7M Reduce -1.1%
NVDA Nvidia Corp. 0.29% 11,496 $1.5M Add +0.7%
SPY SS SPDR S&P 500 ETF Trust-US 0.27% 2,459 $1.4M Reduce -1.4%
GOOG Alphabet Inc. Class C 0.26% 7,414 $1.4M Add +1.7%
C Citigroup Inc. 0.26% 19,842 $1.4M Reduce -0.6%
GEHC GE Healthcare Technology 0.25% 17,051 $1.3M Reduce -0.2%
EPD Enterprise Products Partners 0.21% 35,261 $1.1M No change
IYF iShares US Financials ETF 0.20% 9,695 $1.1M No change
BSCP Invesco Bulletshares 2025 CB 0.19% 50,679 $1.0M Reduce -4.0%
VWO Vanguard Ftse Emerging Marke 0.18% 22,132 $975K Add +0.2%
COP Conocophillips 0.17% 9,475 $940K Add +0.9%
IBDR iShares Ibonds Dec 2026 Term 0.17% 37,497 $903K Add +1.8%
IJJ iShares S&P Mid-Cap 400 Valu 0.15% 6,655 $832K No change
IWD iShares Russell 1000 Value E 0.15% 4,387 $812K Reduce -0.1%
XLV SS Health Care Select Sector 0.15% 5,897 $811K Add +3.0%
MRSH Marsh & McLennan Cos 0.15% 3,749 $796K No change
OEF iShares S&P 100 ETF 0.13% 2,369 $684K No change
PSX Phillips 66 0.13% 5,938 $677K No change
XLU St Sr Utl SL SE SPDR ETF-Usd 0.12% 8,829 $668K Add +0.1%
IWF iShares Russell 1000 Growth 0.12% 1,662 $667K Reduce -0.1%
CVX Chevron Corp. 0.11% 4,103 $594K Add +1.2%
VYM Vanguard High DVD Yield ETF 0.10% 4,227 $539K Add +0.7%
MGK Vngrd Mrgstr MG CP GR ETF-Ui 0.10% 1,510 $519K Reduce -0.5%
GOOGL Alphabet Inc. Class A 0.09% 2,550 $483K No change
EOG EOG Resources Inc. 0.09% 3,796 $465K Reduce -1.6%
KO The Coca-Cola Co. 0.08% 7,315 $455K Add +1.7%
OXY Occidental Petroleum Corp. 0.08% 8,941 $442K Reduce -1.5%
SPGI S&P Global Inc. 0.08% 849 $423K Add +1.6%
IGV iShares Expanded Tech-Softwa 0.07% 3,957 $396K No change
JPM JPMorgan Chase & Co. 0.07% 1,640 $393K No change
QQQ Invesco QQQ Trust Series 1 0.07% 706 $361K No change
IVV iShares Core S&P 500 ETF 0.07% 608 $358K Reduce -1.8%
SHEL Shell PLC-ADR 0.06% 5,508 $345K No change
ADSK Autodesk Inc. 0.06% 1,144 $338K No change
MMM 3M Co. 0.06% 2,510 $324K No change
GD General Dynamics Corp. 0.06% 1,182 $311K No change
LAW CS Disco Inc. 0.06% 60,606 $302K No change
HYDB iShares High Yield Systemati 0.06% 6,370 $299K Reduce -13.3%
IJK iShares S&P Mid-Cap 400 Grow 0.05% 3,199 $291K No change
MCD McDonald's Corp. 0.05% 900 $261K Add +3.9%
VCSH Vanguard S/T Corp. Bond ETF 0.05% 3,175 $248K Reduce -43.8%
IHE iShares US Pharmaceuticals E 0.04% 3,615 $238K No change
MAIN Main Street Capital Corp. 0.04% 4,000 $234K No change
IJH iShares Core S&P Midcap ETF 0.04% 3,629 $226K No change
IYJ iShares U.S. Industrials ETF 0.04% 1,646 $220K No change
XLK SS Technology Select Sector 0.04% 922 $214K New
IGSB iShares 1-5Y Inv Grade Corp. 0.04% 4,109 $212K Reduce -0.2%
CARR Carrier Global Corp. 0.04% 3,084 $211K Reduce -3.9%
PGX Invesco Preferred ETF 0.03% 13,460 $155K No change

Portfolio Sells Q3 2024 → Q4 2024
IBDP iShares Ibonds Dec 2024 Term Sold out 0.00% −1.46
SRLN SS Blackstone Sr Loan ETF Reduce -36.2% 2.13% −1.29
MSFT Microsoft Corp. Reduce -0.2% 9.27% −0.43
BRK.B Berkshire Hathaway Inc. Class B Reduce -0.2% 8.06% −0.34
GE General Electric Reduce -0.0% 1.20% −0.19
IEMG iShares Core MSCI Emerging Reduce -0.5% 1.27% −0.17
ORCL Oracle Corp. Reduce -1.3% 2.49% −0.15
UNP Union Pacific Corp. Reduce -0.3% 1.13% −0.12
BSCT Invesco Bulletshares 2029 CB Reduce -19.9% 0.39% −0.12
VRP Invesco Variable Rate Prefer Reduce -0.4% 2.93% −0.11
BSCS Invesco Bulletshares 2028 CB Reduce -17.7% 0.38% −0.10
PG The Procter & Gamble Co. Reduce -0.4% 1.29% −0.08
BSCR Invesco Bulletshares 2027 CB Reduce -8.0% 0.53% −0.07
GEHC GE Healthcare Technology Reduce -0.2% 0.25% −0.06
XOM Exxon Mobil Corp. Reduce -0.1% 0.46% −0.05
VCSH Vanguard S/T Corp. Bond ETF Reduce -43.8% 0.05% −0.04
VDC Vanguard Consumer Staple ETF Reduce -0.0% 0.66% −0.04
IBDU iShares Ibonds Dec 2029 Term Reduce -0.6% 0.60% −0.04
XLF SS Financial Select Sector Reduce -6.5% 1.15% −0.03
SCHV Schwab US Large-Cap Value Reduce -0.6% 0.39% −0.02
MGV Vngrd Mrgstr MG CP VL ETF-Ui Reduce -1.1% 0.31% −0.02
VIG Vanguard Dividend Apprec ETF Reduce -0.1% 0.39% −0.01
BSCP Invesco Bulletshares 2025 CB Reduce -4.0% 0.19% −0.01
HYDB iShares High Yield Systemati Reduce -13.3% 0.06% −0.01
CARR Carrier Global Corp. Reduce -3.9% 0.04% −0.01
IWD iShares Russell 1000 Value E Reduce -0.1% 0.15% −0.01
OXY Occidental Petroleum Corp. Reduce -1.5% 0.08% −0.01
SPY SS SPDR S&P 500 ETF Trust-US Reduce -1.4% 0.27% −0.00
EOG EOG Resources Inc. Reduce -1.6% 0.09% −0.00
IGSB iShares 1-5Y Inv Grade Corp. Reduce -0.2% 0.04% −0.00
IVV iShares Core S&P 500 ETF Reduce -1.8% 0.07% −0.00
MGC Vngrd Mrngstr MG Cap ETF-Usd Reduce -0.3% 0.45% +0.00
MGK Vngrd Mrgstr MG CP GR ETF-Ui Reduce -0.5% 0.10% +0.00
IWF iShares Russell 1000 Growth Reduce -0.1% 0.12% +0.01
IYW iShares Ustechnology ETF Reduce -0.3% 0.53% +0.01
C Citigroup Inc. Reduce -0.6% 0.26% +0.02
CSCO Cisco Systems Inc. Reduce -0.1% 0.95% +0.07
GEV GE Vernova Inc. Reduce -1.8% 0.80% +0.15
BNY Bank of New York Mellon Corp. Reduce -0.1% 4.03% +0.17
AXP American Express Co. Reduce -0.6% 3.22% +0.19
V Visa Inc. Class A Reduce -0.0% 4.17% +0.46

Portfolio Buys Q3 2024 → Q4 2024
IBDQ iShares Ibonds Dec 2025 Term Add +114.5% 4.62% +2.41
BKLN Invesco Senior Loan ETF New 1.35% +1.35
BSCQ Invesco Bulletshares 2026 CB Add +348.1% 0.76% +0.59
SHYG iShares 0-5 YR HY Corp. Bond Add +25.2% 3.39% +0.56
JPST JPMorgan Ultra-Short Income Add +71.2% 0.96% +0.38
BAC Bank of America Corp. Add +0.0% 4.07% +0.31
SJNK SS SPDR BB St Hi Yield ETF Add +16.6% 2.65% +0.28
DIS The Walt Disney Co. Add +0.6% 2.09% +0.25
VFH Vanguard Financials ETF Add +10.4% 0.78% +0.11
AMZN Amazon.com Inc. Add +1.6% 0.39% +0.06
IBDT iShares Ibonds Dec 2028 ETF Add +12.2% 0.71% +0.05
XLK SS Technology Select Sector New 0.04% +0.04
GOOG Alphabet Inc. Class C Add +1.7% 0.26% +0.03
AAPL Apple Inc. Add +2.8% 0.39% +0.03
NVDA Nvidia Corp. Add +0.7% 0.29% +0.02
IVW iShares S&P 500 Growth ETF Add +0.0% 0.56% +0.02
IBDS Ishrs Ibnds Dec 27 Corp. ETF Add +6.0% 0.60% +0.01
ITOT iShares Core S&P Total U.S. Add +0.2% 1.32% +0.00
MCD McDonald's Corp. Add +3.9% 0.05% −0.00
VYM Vanguard High DVD Yield ETF Add +0.7% 0.10% −0.00
IBDR iShares Ibonds Dec 2026 Term Add +1.8% 0.17% −0.00
CVX Chevron Corp. Add +1.2% 0.11% −0.00
SPGI S&P Global Inc. Add +1.6% 0.08% −0.00
XLU St Sr Utl SL SE SPDR ETF-Usd Add +0.1% 0.12% −0.01
COP Conocophillips Add +0.9% 0.17% −0.01
KO The Coca-Cola Co. Add +1.7% 0.08% −0.01
XLV SS Health Care Select Sector Add +3.0% 0.15% −0.02
VWO Vanguard Ftse Emerging Marke Add +0.2% 0.18% −0.02
IYK iShares US Consumer Staples Add +0.7% 0.31% −0.03
ABBV Abbvie Inc. Add +0.6% 0.58% −0.08
JNJ Johnson & Johnson Add +0.3% 0.64% −0.09
RTX RTX Corp. Add +0.2% 1.56% −0.11
EMXC iShares MSCI Emr MRK Ex Chna Add +0.6% 1.06% −0.13
IYR iShares US Real Estate ETF Add +0.4% 1.21% −0.14
RSP Invesco S&P 500 Equal Weight Add +0.1% 3.55% −0.16
IVE iShares S&P 500 Value ETF Add +0.0% 3.13% −0.18
INTC Intel Corp. Add +0.0% 1.20% −0.24
PEP Pepsico Inc. Add +0.4% 1.80% −0.25
NVS Novartis AG-Sponsored ADR Add +0.1% 1.58% −0.33
UL Unilever PLC Add +0.0% 2.02% −0.35
MRK Merck & Co. Inc. Add +0.2% 2.15% −0.36

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 91$592.6MBRK.B, GOOG, MSFT, BNY, BAC
Q1 2026 107$599.9MBRK.B, MSFT, GOOG, BNY, BAC
Q4 2025 87$564.2MMSFT, BRK.B, GOOG, BNY, BAC
Q3 2025 96$585.1MMSFT, BRK.B, GOOG, BNY, BAC
Q2 2025 96$540.6MMSFT, BRK.B, BNY, V, BAC
Q1 2025 104$542.1MBRK.B, MSFT, V, BNY, IBDQ
Q4 2024 102$538.0MMSFT, BRK.B, IBDQ, V, BAC
Q3 2024 101$525.5MMSFT, BRK.B, BNY, BAC, RSP
Q2 2024 97$490.0MMSFT, BRK.B, BAC, V, SRLN
Q1 2024 95$493.9MMSFT, BRK.B, V, SRLN, BAC