360 Financial, Inc.

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 8, 2025), 360 Financial, Inc. reported 76 stock positions worth $276.4 million. Its top holding was Vanguard Dividend Apprec ETF (VIG) at 22.5% of the portfolio, followed by Invesco Nasdaq 100 ETF (QQQM, 8.8%) and Cambria Shareholder Yield Et (SYLD, 5.4%). Compared with Q4 2024, it opened 8 new positions, sold out of 14, added to 34 and reduced 24. The biggest buy was a new position in Invesco QQQ Trust Series 1 (QQQ) and the biggest sale an exit from Wisdmtree GB Ex-US QL GR-Usd (DNL).

Most Recent 13F
Q2 2026
Location
WAYZATA, MN
CIK
0001802324
Portfolio Value
$276.4M (Q1 2025)
SEC Filing
0001085146-25-002747 ↗ filed May 8, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $257.2M Q1 2024 Q2 2024: $264.6M Q2 2024 Q3 2024: $270.7M Q3 2024 Q4 2024: $276.6M Q4 2024 Q1 2025: $276.4M $276.4M Q1 2025 Q2 2025: $316.8M Q2 2025 Q3 2025: $310.9M Q3 2025 Q4 2025: $330.9M Q4 2025 Q1 2026: $331.8M Q1 2026 Q2 2026: $393.7M Q2 2026

Holdings 76 stocks · $276.4M

VIG Vanguard Dividend Apprec ETF 22.46% 319,930 $62.1M Add +4.7%
QQQM Invesco Nasdaq 100 ETF 8.83% 126,431 $24.4M Add +8.7%
SYLD Cambria Shareholder Yield Et 5.41% 234,202 $14.9M Add +6.6%
XSVM Invesco S&P Smallcap Value W 5.37% 295,414 $14.8M Add +4.4%
QUAL iShares MSCI USA Quality Fac 5.16% 83,410 $14.3M Add +27.1%
PAVE Global X US Infrastructure 4.85% 355,117 $13.4M Add +5.8%
QQQ Invesco QQQ Trust Series 1 4.56% 26,892 $12.6M New
KCE SS SPDR S&P Cap MKTS ETF 4.49% 98,369 $12.4M Add +6.0%
ICVT iShares Convertible Bond ETF 4.42% 146,217 $12.2M Add +3.4%
EMLP First Trust North American E 4.15% 306,200 $11.5M New
FDN First Trust DJ Internet Ind 4.04% 50,269 $11.2M New
VOT Vngrd Mrngstr MC GRW ETF-Usd 2.57% 29,033 $7.1M Add +2.9%
IWO iShares Russell 2000 Growth 2.28% 24,675 $6.3M Add +3.8%
MTUM iShares MSCI USA Momentum Fa 1.75% 23,990 $4.8M Add +4.4%
IJH iShares Core S&P Midcap ETF 1.15% 54,645 $3.2M Add +6.6%
NVDA Nvidia Corp. 1.02% 25,953 $2.8M Reduce -5.9%
SOXX iShares Semiconductor ETF 0.99% 14,585 $2.7M Reduce -39.0%
IJR iShares Core S&P Small-Cap E 0.95% 25,140 $2.6M Add +8.1%
AAPL Apple Inc. 0.84% 10,490 $2.3M Add +0.3%
COST Costco Wholesale Corp. 0.83% 2,439 $2.3M Add +16.7%
MSFT Microsoft Corp. 0.77% 5,689 $2.1M Add +1.7%
BRK.A Berkshire Hathaway Inc. Class A 0.69% 3,583 $1.9M Reduce -6.1%
SPY SS SPDR S&P 500 ETF Trust-US 0.66% 3,276 $1.8M Reduce -0.2%
FTSM First Trust Enh Short Mat FD 0.61% 28,209 $1.7M Add +17.6%
VYM Vanguard High DVD Yield ETF 0.60% 12,819 $1.7M Reduce -0.6%
BIV Vanguard Intermediate-Term B 0.54% 18,329 $1.5M Reduce -0.0%
FAST Fastenal Co. 0.54% 19,086 $1.5M Add +0.5%
VUG Vanguard Mrngstar GR ETF-Sui 0.47% 3,534 $1.3M Reduce -14.7%
V Visa Inc. Class A 0.47% 3,736 $1.3M Add +1.1%
ADP Automatic Data Processing 0.47% 4,264 $1.3M Reduce -1.9%
DGRO iShares Core Dividend Growth 0.47% 21,048 $1.3M Reduce -23.8%
RSP Invesco S&P 500 Equal Weight 0.43% 6,822 $1.2M Reduce -0.3%
SPYM Ste STR SPDR PT S&P 500 ETF 0.38% 15,942 $1.0M Reduce -0.2%
PEP Pepsico Inc. 0.29% 5,403 $810K Add +156.3%
STIP iShares 0-5 Year Tips Bond E 0.29% 7,700 $797K No change
AMZN Amazon.com Inc. 0.29% 4,145 $789K Add +14.0%
META Meta Platforms Inc. Class A 0.27% 1,306 $753K Add +1.9%
CSCO Cisco Systems Inc. 0.27% 12,063 $744K Reduce -2.1%
QQEW First TR Nasdaq-100 Sel Eq 0.26% 5,999 $726K Add +2.6%
IGV iShares Expanded Tech-Softwa 0.24% 7,527 $670K Reduce -5.8%
AMGN Amgen Inc. 0.22% 1,980 $617K Add +0.6%
POWW Outdoor Holding Co. filed as AMMO INC 0.22% 444,000 $613K No change
UNH Unitedhealth Group Inc. 0.22% 1,167 $611K Add +7.3%
KO The Coca-Cola Co. 0.22% 8,308 $595K Reduce -1.5%
JNJ Johnson & Johnson 0.21% 3,580 $594K Add +0.5%
IWM iShares Russell 2000 ETF 0.21% 2,954 $589K Reduce -8.7%
PWR Quanta Services Inc. 0.21% 2,300 $585K New
GOOG Alphabet Inc. Class C 0.20% 3,571 $558K Add +74.2%
MOAT Vaneck Morningstar Wide Moat 0.19% 5,995 $528K Reduce -8.5%
PG The Procter & Gamble Co. 0.18% 2,870 $489K Add +0.0%
IWF iShares Russell 1000 Growth 0.17% 1,339 $484K Reduce -2.5%
CVX Chevron Corp. 0.16% 2,658 $445K New
QCOM Qualcomm Inc. 0.16% 2,799 $430K No change
PLTR Palantir Technologies Inc. Class A 0.15% 5,000 $422K No change
MRK Merck & Co. Inc. 0.15% 4,662 $418K Add +0.7%
HON Honeywell International Inc. 0.15% 1,895 $401K Add +0.5%
FV First Trust DW Focus 5 Fund 0.14% 6,972 $382K Reduce -1.1%
VHT Vanguard Health Care ETF 0.13% 1,370 $363K Add +0.1%
GDXJ Vaneck Junior Gold Miners 0.13% 6,155 $352K Reduce -3.9%
VGT Vanguard Info Tech ETF 0.12% 623 $338K Reduce -9.1%
HBAN Huntington Bancshares Inc. 0.12% 22,473 $337K No change
CAT Caterpillar Inc. 0.11% 945 $312K No change
JHMM John Hancock Multi Fact Mid 0.11% 5,206 $298K No change
XMHQ Invesco S&P Midcap Qual ETF 0.11% 3,201 $293K Reduce -6.6%
APOG Apogee Enterprises Inc. 0.10% 5,746 $266K No change
HRL Hormel Foods Corp. 0.09% 8,346 $258K Add +0.1%
UPS United Parcel Service Class B 0.09% 2,311 $254K No change
XOM Exxon Mobil Corp. 0.09% 2,074 $247K Add +3.3%
GTLS Chart Industries Inc. 0.08% 1,600 $231K Add +33.3%
FSK FS KKR Capital Corp. 0.08% 10,406 $218K Reduce -54.0%
DE Deere & Co. 0.08% 442 $207K New
XLK SS Technology Select Sector 0.07% 999 $206K New
IWB iShares Russell 1000 ETF 0.07% 664 $204K Reduce -8.9%
OPK Opko Health Inc. 0.05% 79,300 $132K Reduce -1.9%
MQ Marqeta Inc. 0.03% 18,300 $75K No change
STEM Stem Inc. 0.00% 34,907 $12K New

Portfolio Sells Q4 2024 → Q1 2025

DNL Wisdmtree GB Ex-US QL GR-Usd Sold out 0.00% −5.53
XHB SS SPDR S&P Homebldrs ETF Sold out 0.00% −4.39
GRID First TRST Nasd Class Edg Sgiif Sold out 0.00% −2.52
SOXX iShares Semiconductor ETF Reduce -39.0% 0.99% −0.87
NVDA Nvidia Corp. Reduce -5.9% 1.02% −0.32
DGRO iShares Core Dividend Growth Reduce -23.8% 0.47% −0.14
VUG Vanguard Mrngstar GR ETF-Sui Reduce -14.7% 0.47% −0.14
XLY SS Consumer Disc Select Sect Sold out 0.00% −0.14
FSK FS KKR Capital Corp. Reduce -54.0% 0.08% −0.10
VIOO Vanguard S&P Small-Cap 600 E Sold out 0.00% −0.10
PKW Invesco Buyback Achievers Et Sold out 0.00% −0.08
IVV iShares Core S&P 500 ETF Sold out 0.00% −0.08
TQQQ Proshares Ultrapro QQQ Sold out 0.00% −0.08
ARM Arm Holdings PLC-ADR Sold out 0.00% −0.08
GOOGL Alphabet Inc. Class A Sold out 0.00% −0.08
HUBB Hubbell Inc. Sold out 0.00% −0.08
CRM Salesforce Inc. Sold out 0.00% −0.07
IGV iShares Expanded Tech-Softwa Reduce -5.8% 0.24% −0.05
IWM iShares Russell 2000 ETF Reduce -8.7% 0.21% −0.05
SPY SS SPDR S&P 500 ETF Trust-US Reduce -0.2% 0.66% −0.03
VGT Vanguard Info Tech ETF Reduce -9.1% 0.12% −0.03
MOAT Vaneck Morningstar Wide Moat Reduce -8.5% 0.19% −0.03
IWF iShares Russell 1000 Growth Reduce -2.5% 0.17% −0.02
LUMN Lumen Technologies Inc. Sold out 0.00% −0.02
SPYM Ste STR SPDR PT S&P 500 ETF Reduce -0.2% 0.38% −0.02
XMHQ Invesco S&P Midcap Qual ETF Reduce -6.6% 0.11% −0.02
FV First Trust DW Focus 5 Fund Reduce -1.1% 0.14% −0.01
OM Outset Medical Inc. Sold out 0.00% −0.01
IWB iShares Russell 1000 ETF Reduce -8.9% 0.07% −0.01
RSP Invesco S&P 500 Equal Weight Reduce -0.3% 0.43% −0.01
VYM Vanguard High DVD Yield ETF Reduce -0.6% 0.60% +0.00
OPK Opko Health Inc. Reduce -1.9% 0.05% +0.00
CSCO Cisco Systems Inc. Reduce -2.1% 0.27% +0.01
BIV Vanguard Intermediate-Term B Reduce -0.0% 0.54% +0.01
ADP Automatic Data Processing Reduce -1.9% 0.47% +0.01
KO The Coca-Cola Co. Reduce -1.5% 0.22% +0.03
GDXJ Vaneck Junior Gold Miners Reduce -3.9% 0.13% +0.03
BRK.A Berkshire Hathaway Inc. Class A Reduce -6.1% 0.69% +0.07

Portfolio Buys Q4 2024 → Q1 2025

QQQ Invesco QQQ Trust Series 1 New 4.56% +4.56
EMLP First Trust North American E New 4.15% +4.15
FDN First Trust DJ Internet Ind New 4.04% +4.04
QUAL iShares MSCI USA Quality Fac Add +27.1% 5.16% +0.93
VIG Vanguard Dividend Apprec ETF Add +4.7% 22.46% +0.83
PWR Quanta Services Inc. New 0.21% +0.21
PEP Pepsico Inc. Add +156.3% 0.29% +0.18
CVX Chevron Corp. New 0.16% +0.16
COST Costco Wholesale Corp. Add +16.7% 0.83% +0.14
FTSM First Trust Enh Short Mat FD Add +17.6% 0.61% +0.09
ICVT iShares Convertible Bond ETF Add +3.4% 4.42% +0.08
DE Deere & Co. New 0.08% +0.08
XLK SS Technology Select Sector New 0.07% +0.07
GOOG Alphabet Inc. Class C Add +74.2% 0.20% +0.06
V Visa Inc. Class A Add +1.1% 0.47% +0.05
FAST Fastenal Co. Add +0.5% 0.54% +0.04
AMGN Amgen Inc. Add +0.6% 0.22% +0.04
MTUM iShares MSCI USA Momentum Fa Add +4.4% 1.75% +0.04
JNJ Johnson & Johnson Add +0.5% 0.21% +0.03
UNH Unitedhealth Group Inc. Add +7.3% 0.22% +0.02
XOM Exxon Mobil Corp. Add +3.3% 0.09% +0.01
VHT Vanguard Health Care ETF Add +0.1% 0.13% +0.01
STEM Stem Inc. New 0.00% +0.00
PG The Procter & Gamble Co. Add +0.0% 0.18% +0.00
META Meta Platforms Inc. Class A Add +1.9% 0.27% +0.00
GTLS Chart Industries Inc. Add +33.3% 0.08% +0.00
IJH iShares Core S&P Midcap ETF Add +6.6% 1.15% −0.00
HRL Hormel Foods Corp. Add +0.1% 0.09% −0.00
QQEW First TR Nasdaq-100 Sel Eq Add +2.6% 0.26% −0.00
AMZN Amazon.com Inc. Add +14.0% 0.29% −0.00
HON Honeywell International Inc. Add +0.5% 0.15% −0.01
MRK Merck & Co. Inc. Add +0.7% 0.15% −0.02
IJR iShares Core S&P Small-Cap E Add +8.1% 0.95% −0.02
VOT Vngrd Mrngstr MC GRW ETF-Usd Add +2.9% 2.57% −0.02
QQQM Invesco Nasdaq 100 ETF Add +8.7% 8.83% −0.02
SYLD Cambria Shareholder Yield Et Add +6.6% 5.41% −0.03
PAVE Global X US Infrastructure Add +5.8% 4.85% −0.05
MSFT Microsoft Corp. Add +1.7% 0.77% −0.08
AAPL Apple Inc. Add +0.3% 0.84% −0.10
KCE SS SPDR S&P Cap MKTS ETF Add +6.0% 4.49% −0.13
IWO iShares Russell 2000 Growth Add +3.8% 2.28% −0.19
XSVM Invesco S&P Smallcap Value W Add +4.4% 5.37% −0.21

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 85$393.7MVIG, QQQM, SOXX, QUAL, XSVM
Q1 2026 80$331.8MVIG, QQQM, QUAL, XSVM, PAVE
Q4 2025Amended 77$330.9MVIG, QQQM, QUAL, XSVM, PAVE
Q3 2025 85$310.9MVIG, QQQM, QUAL, XSVM, PAVE
Q2 2025 85$316.8MVIG, QQQM, XSVM, QUAL, SYLD
Q1 2025 76$276.4MVIG, QQQM, SYLD, XSVM, QUAL
Q4 2024 82$276.6MVIG, QQQM, XSVM, DNL, SYLD
Q3 2024 89$270.7MVIG, QQQM, DNL, SYLD, XSVM
Q2 2024 89$264.6MVIG, QQQM, DNL, SOXX, SYLD
Q1 2024 86$257.2MVIG, QQQM, DNL, XSVM, SYLD