Bragg Financial Advisors, Inc
In its 13F for Q2 2024 (holdings as of June 30, 2024, filed August 15, 2024), Bragg Financial Advisors, Inc reported 315 stock positions worth $2.2 billion. Its top holding was Microsoft (MSFT) at 3.2% of the portfolio, followed by Apple (AAPL, 2.8%) and Vngrd Mrngst SL-CP Val ETF-U (VBR, 2.2%). Compared with Q1 2024, it opened 4 new positions, sold out of 10, added to 134 and reduced 145. The biggest buy was Apple (AAPL, shares +2%) and the biggest sale an exit from American National (AEL).
- Most Recent 13F
- Q2 2026
- Location
- CHARLOTTE, NC
- CIK
- 0001327055
- Portfolio Value
- $2.2B (Q2 2024)
- SEC Filing
- 0001062993-24-015172 ↗ filed Aug 15, 2024
Holdings Value
Holdings 315 stocks · $2.2B
| MSFT Microsoft Corp. | 3.21% | 160,823 | $71.9M | Add +0.2% |
| AAPL Apple Inc. | 2.82% | 299,710 | $63.1M | Add +1.7% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 2.19% | 268,493 | $49.0M | Add +3.2% |
| FN Fabrinet | 1.65% | 150,697 | $36.9M | Add +0.3% |
| AMAT Applied Materials Inc. | 1.61% | 152,444 | $36.0M | Reduce -2.5% |
| GOOG Alphabet Inc. Class C | 1.60% | 195,663 | $35.9M | Reduce -0.8% |
| IDCC Interdigital Inc. | 1.58% | 304,083 | $35.4M | Add +0.0% |
| SNX TD Synnex Corp. | 1.57% | 305,137 | $35.2M | Reduce -6.1% |
| SFM Sprouts Farmers Market Inc. | 1.41% | 376,976 | $31.5M | Add +0.2% |
| ORCL Oracle Corp. | 1.37% | 216,819 | $30.6M | Add +0.1% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 1.33% | 119,278 | $29.8M | Add +1.7% |
| AMZN Amazon.com Inc. | 1.21% | 139,873 | $27.0M | Reduce -1.9% |
| PVH PVH Corp. | 1.17% | 246,595 | $26.1M | Add +0.2% |
| SFBS Servisfirst Bancshares Inc. | 1.15% | 409,462 | $25.9M | Add +0.2% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 1.13% | 168,103 | $25.3M | Add +0.7% |
| AVGO Broadcom Inc. | 1.13% | 15,743 | $25.3M | Reduce -3.2% |
| RLI Rli Corp. | 1.10% | 174,446 | $24.5M | Add +0.4% |
| META Meta Platforms Inc. Class A | 1.09% | 48,586 | $24.5M | Reduce -1.6% |
| VTEB Vanguard Tax-Exempt Bond ETF | 1.09% | 486,344 | $24.4M | Add +0.7% |
| ETN Eaton Corp. PLC | 1.06% | 75,555 | $23.7M | Reduce -6.8% |
| VXUS Vanguard Total Intl Stock | 1.04% | 385,522 | $23.2M | Reduce -1.4% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 1.03% | 100,995 | $23.2M | Add +0.9% |
| OSK Oshkosh Corp. | 1.01% | 209,087 | $22.6M | Add +0.2% |
| AX Axos Financial Inc. | 1.01% | 394,650 | $22.6M | Add +10.1% |
| AXP American Express Co. | 1.01% | 97,333 | $22.5M | Reduce -3.7% |
| VTV Vanguard Mrngstr Val ETF-Aui | 1.00% | 140,203 | $22.5M | Add +0.1% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.97% | 58,404 | $21.8M | Reduce -2.3% |
| MSM MSC Industrial Direct Co. Class A | 0.96% | 272,599 | $21.6M | Add +31.6% |
| JPM JPMorgan Chase & Co. | 0.90% | 99,350 | $20.1M | Reduce -1.7% |
| ESGR Enstar Group Ltd. | 0.89% | 64,928 | $19.8M | Add +38.7% |
| MTG Mgic Investment Corp. | 0.87% | 901,423 | $19.4M | Add +6.1% |
| PPLI People Inc. filed as IAC INC | 0.85% | 405,335 | $19.0M | Add +37.3% |
| HD Home Depot Inc. | 0.82% | 53,496 | $18.4M | Reduce -0.5% |
| WMT Walmart Inc. | 0.82% | 271,540 | $18.4M | Reduce -3.8% |
| TXN Texas Instruments Inc. | 0.80% | 92,669 | $18.0M | Add +1.1% |
| ARW Arrow Electronics Inc. | 0.80% | 147,651 | $17.8M | Add +0.5% |
| COST Costco Wholesale Corp. | 0.79% | 20,941 | $17.8M | Reduce -2.9% |
| MRK Merck & Co. Inc. | 0.78% | 141,475 | $17.5M | Reduce -1.2% |
| VSH Vishay Intertechnology Inc. | 0.78% | 778,906 | $17.4M | Add +7.9% |
| AMGN Amgen Inc. | 0.77% | 55,421 | $17.3M | Reduce -0.8% |
| MCD McDonald's Corp. | 0.77% | 67,421 | $17.2M | Reduce -0.4% |
| DHR Danaher Corp. | 0.76% | 67,864 | $17.0M | Reduce -0.8% |
| CSW CSW Industrials Inc. | 0.75% | 63,064 | $16.7M | Reduce -0.0% |
| UNH Unitedhealth Group Inc. | 0.74% | 32,540 | $16.6M | Add +0.5% |
| UGI Ugi Corp. | 0.74% | 720,564 | $16.5M | Add +0.6% |
| VCIT Vanguard Int-Term Corporate | 0.72% | 202,036 | $16.1M | Add +5.3% |
| CSCO Cisco Systems Inc. | 0.71% | 336,204 | $16.0M | Add +1.3% |
| AMP Ameriprise Financial Inc. | 0.71% | 37,048 | $15.8M | Reduce -3.0% |
| PG The Procter & Gamble Co. | 0.70% | 94,605 | $15.6M | Reduce -0.6% |
| HMN Horace Mann Educators | 0.69% | 470,903 | $15.4M | Add +0.1% |
| CNO Cno Financial Group Inc. | 0.68% | 549,568 | $15.2M | Add +0.2% |
| QCOM Qualcomm Inc. | 0.67% | 75,463 | $15.0M | Reduce -0.1% |
| ACN Accenture PLC Class A | 0.67% | 49,369 | $15.0M | Add +2.4% |
| JBTM JBT Marel Corp. filed as JOHN BEAN TECHNOLOGIES CORP | 0.67% | 157,511 | $15.0M | Add +50.1% |
| NJR New Jersey Resources Corp. | 0.66% | 346,314 | $14.8M | Add +0.1% |
| BKNG Booking Holdings Inc. | 0.64% | 3,643 | $14.4M | Reduce -1.4% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.64% | 129,967 | $14.3M | Reduce -0.5% |
| GIII G-III Apparel Group Ltd. | 0.62% | 511,064 | $13.8M | Add +6.6% |
| MDU Mdu Resources Group Inc. | 0.62% | 550,219 | $13.8M | Add +20.0% |
| AMD Advanced Micro Devices | 0.61% | 84,876 | $13.8M | Reduce -0.3% |
| HON Honeywell International Inc. | 0.61% | 64,113 | $13.7M | Add +1.4% |
| XOM Exxon Mobil Corp. | 0.61% | 118,309 | $13.6M | Reduce -0.9% |
| MA Mastercard Inc. Class A | 0.61% | 30,782 | $13.6M | Reduce -0.3% |
| ABBV Abbvie Inc. | 0.60% | 78,329 | $13.4M | Reduce -1.2% |
| CSGS CSG Systems Intl Inc. | 0.59% | 322,671 | $13.3M | Add +0.6% |
| SCHL Scholastic Corp. | 0.59% | 373,897 | $13.3M | Add +0.2% |
| UNP Union Pacific Corp. | 0.59% | 58,431 | $13.2M | Add +0.9% |
| GLW Corning Inc. | 0.59% | 340,000 | $13.2M | Add +2.0% |
| JNJ Johnson & Johnson | 0.58% | 89,355 | $13.1M | Add +0.6% |
| CNXC Concentrix Corp. | 0.57% | 202,698 | $12.8M | Add +0.4% |
| SYNA Synaptics Inc. | 0.57% | 144,934 | $12.8M | Reduce -0.1% |
| RTX RTX Corp. | 0.57% | 126,713 | $12.7M | Reduce -0.7% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.56% | 126,583 | $12.6M | Add +2.5% |
| SAIC Science Applications Inte | 0.56% | 106,254 | $12.5M | Add +0.2% |
| LEVI Levi Strauss & Co. Class A | 0.54% | 629,974 | $12.1M | Add +0.5% |
| VTWV Vanguard Russell 2000 Value | 0.53% | 88,777 | $11.9M | Reduce -0.0% |
| ABT Abbott Laboratories | 0.53% | 113,732 | $11.8M | Add +0.5% |
| BDX Becton Dickinson and Co. | 0.52% | 49,378 | $11.5M | Reduce -0.8% |
| SO The Southern Co. | 0.51% | 148,214 | $11.5M | Add +0.7% |
| PGR Progressive Corp. | 0.50% | 54,349 | $11.3M | Reduce -5.1% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.50% | 64,383 | $11.1M | Add +2.4% |
| ADBE Adobe Inc. | 0.49% | 19,866 | $11.0M | Add +5.5% |
| COP Conocophillips | 0.49% | 95,047 | $10.9M | Reduce -2.0% |
| UPBD Upbound Group Inc. | 0.48% | 353,238 | $10.8M | Add +39.8% |
| FISV Fiserv Inc. | 0.48% | 72,493 | $10.8M | Reduce -0.7% |
| PRU Prudential Financial Inc. | 0.47% | 89,793 | $10.5M | Reduce -1.3% |
| CMCSA Comcast Corp. Class A | 0.47% | 268,649 | $10.5M | Add +3.9% |
| RY Royal Bank of Canada | 0.47% | 98,118 | $10.4M | Reduce -1.6% |
| INTC Intel Corp. | 0.46% | 333,741 | $10.3M | Reduce -0.6% |
| RJF Raymond James Financial Inc. | 0.45% | 80,775 | $10.0M | Add +0.6% |
| LLY Eli Lilly & Co. | 0.45% | 11,024 | $10.0M | Add +8.9% |
| DAR Darling Ingredients Inc. | 0.44% | 269,685 | $9.9M | Reduce -0.1% |
| GE General Electric filed as GE AEROSPACE | 0.44% | 62,265 | $9.9M | Reduce -1.2% |
| SHEL Shell PLC-ADR | 0.43% | 133,203 | $9.6M | Add +2.1% |
| GOOGL Alphabet Inc. Class A | 0.42% | 52,247 | $9.5M | Reduce -1.9% |
| PEP Pepsico Inc. | 0.41% | 56,207 | $9.3M | Add +2.0% |
| DECK Deckers Outdoor Corp. | 0.40% | 9,265 | $9.0M | Reduce -49.3% |
| NVDA Nvidia Corp. | 0.39% | 69,847 | $8.6M | Add +6.5% |
| APD Air Products & Chemicals Inc. | 0.37% | 32,260 | $8.3M | Add +1.8% |
| PLD Prologis Inc. | 0.36% | 72,596 | $8.2M | Reduce -0.5% |
Portfolio Sells Q1 2024 → Q2 2024
| AEL American National Group Inc. | Sold out | 0.00% | −1.11 |
| DECK Deckers Outdoor Corp. | Reduce -49.3% | 0.40% | −0.37 |
| INTC Intel Corp. | Reduce -0.6% | 0.46% | −0.20 |
| DAR Darling Ingredients Inc. | Reduce -0.1% | 0.44% | −0.12 |
| D Dominion Energy Inc. | Reduce -57.4% | 0.08% | −0.11 |
| HD Home Depot Inc. | Reduce -0.5% | 0.82% | −0.10 |
| MCD McDonald's Corp. | Reduce -0.4% | 0.77% | −0.09 |
| ETN Eaton Corp. PLC | Reduce -6.8% | 1.06% | −0.08 |
| EXC Exelon Corp. | Reduce -34.6% | 0.12% | −0.08 |
| SNX TD Synnex Corp. | Reduce -6.1% | 1.57% | −0.08 |
| AMD Advanced Micro Devices | Reduce -0.3% | 0.61% | −0.07 |
| COP Conocophillips | Reduce -2.0% | 0.49% | −0.07 |
| MRK Merck & Co. Inc. | Reduce -1.2% | 0.78% | −0.07 |
| SYNA Synaptics Inc. | Reduce -0.1% | 0.57% | −0.06 |
| PLD Prologis Inc. | Reduce -0.5% | 0.36% | −0.06 |
| MA Mastercard Inc. Class A | Reduce -0.3% | 0.61% | −0.06 |
| GGG Graco Inc. | Reduce -0.0% | 0.32% | −0.06 |
| GE General Electric | Reduce -1.2% | 0.44% | −0.05 |
| LOW Lowe's Cos Inc. | Reduce -1.4% | 0.30% | −0.05 |
| ABBV Abbvie Inc. | Reduce -1.2% | 0.60% | −0.05 |
| AMP Ameriprise Financial Inc. | Reduce -3.0% | 0.71% | −0.05 |
| FISV Fiserv Inc. | Reduce -0.7% | 0.48% | −0.04 |
| BDX Becton Dickinson and Co. | Reduce -0.8% | 0.52% | −0.04 |
| BRK.B Berkshire Hathaway Inc. Class B | Reduce -8.5% | 0.24% | −0.03 |
| UNFI United Natural Foods Inc. | Sold out | 0.00% | −0.03 |
| GEV GE Vernova Inc. | Reduce -23.5% | 0.09% | −0.03 |
| PGR Progressive Corp. | Reduce -5.1% | 0.50% | −0.03 |
| AXP American Express Co. | Reduce -3.7% | 1.01% | −0.03 |
| BMY Bristol-Myers Squibb Co. | Reduce -4.1% | 0.07% | −0.03 |
| VTWV Vanguard Russell 2000 Value | Reduce -0.0% | 0.53% | −0.03 |
| FLO Flowers Foods Inc. | Reduce -1.1% | 0.28% | −0.02 |
| TROW T Rowe Price Group Inc. | Reduce -4.4% | 0.20% | −0.02 |
| UPS United Parcel Service Class B | Reduce -1.1% | 0.21% | −0.02 |
| VXUS Vanguard Total Intl Stock | Reduce -1.4% | 1.04% | −0.02 |
| GWW WW Grainger Inc. | Reduce -2.1% | 0.11% | −0.02 |
| MATV Mativ Holdings Inc. | Reduce -0.7% | 0.15% | −0.02 |
| VLO Valero Energy Corp. | Reduce -3.1% | 0.12% | −0.02 |
| GIS General Mills Inc. | Reduce -11.8% | 0.06% | −0.02 |
| XOM Exxon Mobil Corp. | Reduce -0.9% | 0.61% | −0.01 |
| GL Globe Life Inc. | Sold out | 0.00% | −0.01 |
| FTV Fortive Corp. | Reduce -7.2% | 0.05% | −0.01 |
| DRI Darden Restaurants Inc. | Reduce -0.8% | 0.10% | −0.01 |
| JPM JPMorgan Chase & Co. | Reduce -1.7% | 0.90% | −0.01 |
| CVX Chevron Corp. | Reduce -2.9% | 0.26% | −0.01 |
| CVS CVS Health Corp. | Sold out | 0.00% | −0.01 |
| CAT Caterpillar Inc. | Reduce -1.3% | 0.09% | −0.01 |
| ACH Accendra Health Inc. | Sold out | 0.00% | −0.01 |
| EMR Emerson Electric Co. | Sold out | 0.00% | −0.01 |
| BF.B Brown-Forman Corp. Class B | Reduce -0.4% | 0.05% | −0.01 |
| HR Healthcare Realty Trust Inc. | Sold out | 0.00% | −0.01 |
Portfolio Buys Q1 2024 → Q2 2024
| AAPL Apple Inc. | Add +1.7% | 2.82% | +0.55 |
| FN Fabrinet | Add +0.3% | 1.65% | +0.37 |
| BAM Brookfield Asset Mgmt-A | New | 0.34% | +0.34 |
| SFM Sprouts Farmers Market Inc. | Add +0.2% | 1.41% | +0.32 |
| ESGR Enstar Group Ltd. | Add +38.7% | 0.89% | +0.23 |
| EQC Equity Commonwealth | Add +259.4% | 0.30% | +0.21 |
| MSFT Microsoft Corp. | Add +0.2% | 3.21% | +0.18 |
| JBTM JBT Marel Corp. | Add +50.1% | 0.67% | +0.17 |
| NEE Nextera Energy Inc. | Add +391.4% | 0.18% | +0.15 |
| ORCL Oracle Corp. | Add +0.1% | 1.37% | +0.15 |
| PPLI People Inc. | Add +37.3% | 0.85% | +0.14 |
| AX Axos Financial Inc. | Add +10.1% | 1.01% | +0.14 |
| IDCC Interdigital Inc. | Add +0.0% | 1.58% | +0.13 |
| NVDA Nvidia Corp. | Add +6.5% | 0.39% | +0.12 |
| MDU Mdu Resources Group Inc. | Add +20.0% | 0.62% | +0.10 |
| GLW Corning Inc. | Add +2.0% | 0.59% | +0.10 |
| LLY Eli Lilly & Co. | Add +8.9% | 0.45% | +0.09 |
| CNC Centene Corp. | New | 0.09% | +0.09 |
| TXN Texas Instruments Inc. | Add +1.1% | 0.80% | +0.09 |
| UPBD Upbound Group Inc. | Add +39.8% | 0.48% | +0.08 |
| HSY The Hershey Co. | Add +360.1% | 0.11% | +0.08 |
| CRM Salesforce Inc. | Add +51.3% | 0.30% | +0.07 |
| ADBE Adobe Inc. | Add +5.5% | 0.49% | +0.07 |
| MSM MSC Industrial Direct Co. Class A | Add +31.6% | 0.96% | +0.06 |
| TSLA Tesla Inc. | Add +9.3% | 0.23% | +0.04 |
| VSH Vishay Intertechnology Inc. | Add +7.9% | 0.78% | +0.04 |
| SO The Southern Co. | Add +0.7% | 0.51% | +0.04 |
| SHEL Shell PLC-ADR | Add +2.1% | 0.43% | +0.04 |
| AAN The Aaron's Co. Inc. | Add +1.6% | 0.14% | +0.04 |
| PFE Pfizer Inc. | Add +11.5% | 0.33% | +0.03 |
| DCO Ducommun Inc. | Add +0.5% | 0.26% | +0.03 |
| HON Honeywell International Inc. | Add +1.4% | 0.61% | +0.03 |
| VCIT Vanguard Int-Term Corporate | Add +5.3% | 0.72% | +0.03 |
| APD Air Products & Chemicals Inc. | Add +1.8% | 0.37% | +0.03 |
| EQIX Equinix Inc. | Add +30.6% | 0.17% | +0.03 |
| VSEC Vse Corp. | Add +0.5% | 0.24% | +0.02 |
| UNH Unitedhealth Group Inc. | Add +0.5% | 0.74% | +0.02 |
| VMBS Vanguard Mortgage-Backed Sec | Add +14.4% | 0.14% | +0.02 |
| TMUS T-Mobile US Inc. | Add +6.7% | 0.12% | +0.02 |
| MTG Mgic Investment Corp. | Add +6.1% | 0.87% | +0.01 |
| VGIT Vanguard Intermediate-Term T | Add +12.8% | 0.12% | +0.01 |
| RIO Rio Tinto PLC-Spon ADR | Add +1.6% | 0.28% | +0.01 |
| HYMB SS SPDR N Ice HY Muni ETF | Add +17.0% | 0.09% | +0.01 |
| FAS Dirx DLY Finacial B3X ETF-Ui | New | 0.01% | +0.01 |
| MUB iShares National Muni Bond E | Add +4.7% | 0.32% | +0.01 |
| SSB Southstate Bank Corp. | New | 0.01% | +0.01 |
| DUK Duke Energy Corp. | Add +1.8% | 0.17% | +0.01 |
| KO The Coca-Cola Co. | Add +3.8% | 0.10% | +0.01 |
| SCHW Schwab (charles) Corp. | Add +28.4% | 0.03% | +0.01 |
| BSV Vanguard Short-Term Bond ETF | Add +7.3% | 0.10% | +0.01 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 363 | $3.7B | AMAT, AAPL, SNX, VBR, MSFT |
| Q1 2026 | 362 | $3.2B | AAPL, VBR, MSFT, SNX, GOOG |
| Q4 2025 | 347 | $3.1B | AAPL, MSFT, VBR, GOOG, RLI |
| Q3 2025 | 344 | $3.0B | MSFT, AAPL, VBR, IDCC, FN |
| Q2 2025 | 339 | $2.8B | MSFT, AAPL, VBR, FN, VBIL |
| Q1 2025 | 332 | $2.4B | AAPL, MSFT, VBR, IDCC, SFBS |
| Q4 2024 | 325 | $2.5B | AAPL, MSFT, VBR, IDCC, GOOG |
| Q3 2024 | 320 | $2.4B | AAPL, MSFT, VBR, IDCC, ORCL |
| Q2 2024 | 315 | $2.2B | MSFT, AAPL, VBR, FN, AMAT |
| Q1 2024Amended | 320 | $2.2B | MSFT, AAPL, VBR, SNX, PVH |