Estate Counselors, LLC
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 14, 2025), Estate Counselors, LLC reported 101 stock positions worth $935.4 million. Its top holding was Brinsmere Fund Conservative (TBFC) at 30.3% of the portfolio, followed by Brinsmere Fund Growth ETF (TBFG, 30.2%) and Vanguard Total Intl Stock (VXUS, 3.3%). Compared with Q3 2024, it opened 17 new positions, sold out of 24, added to 27 and reduced 24. The biggest buy was a new position in Vanguard Energy ETF (VDE) and the biggest sale iShares 20+ Year Treasury BD (TLT, shares −92%).
- Most Recent 13F
- Q2 2026
- Location
- Thiensville, WI
- CIK
- 0001559832
- Portfolio Value
- $935.4M (Q4 2024)
- SEC Filing
- 0001172661-25-001064 ↗ filed Feb 14, 2025
Holdings Value
Holdings 101 stocks · $935.4M
| TBFC Brinsmere Fund Conservative | 30.33% | 10,850,973 | $283.7M | Reduce -0.3% |
| TBFG Brinsmere Fund Growth ETF | 30.15% | 10,509,831 | $282.0M | Add +1.1% |
| VXUS Vanguard Total Intl Stock | 3.32% | 526,292 | $31.0M | Add +0.6% |
| VFH Vanguard Financials ETF | 2.05% | 162,570 | $19.2M | Add +0.3% |
| XLP SS Consumer Staples Sel Sect | 1.52% | 180,692 | $14.2M | Add +5.0% |
| VDE Vanguard Energy ETF | 1.46% | 112,880 | $13.7M | New |
| VHT Vanguard Health Care ETF | 1.44% | 52,970 | $13.4M | New |
| XLB SS Materials Select Sector | 1.42% | 157,380 | $13.2M | Reduce -33.3% |
| PLTR Palantir Technologies Inc. Class A | 1.19% | 146,895 | $11.1M | Reduce -1.0% |
| APP AppLovin Corp. Class A | 1.11% | 32,167 | $10.4M | Reduce -1.0% |
| XLC SS Comm Select Sector SPDR | 1.02% | 98,929 | $9.6M | Add +0.4% |
| XLK SS Technology Select Sector | 0.95% | 38,237 | $8.9M | Add +1.1% |
| CWB SS SPDR BB Conv Sec ETF | 0.92% | 110,572 | $8.6M | Add +0.8% |
| XLRE SS Real Estate Select Sector | 0.92% | 211,213 | $8.6M | Reduce -41.8% |
| RSP Invesco S&P 500 Equal Weight | 0.88% | 47,231 | $8.3M | Reduce -11.3% |
| VRP Invesco Variable Rate Prefer | 0.87% | 336,130 | $8.1M | Add +1.1% |
| JNK SS SPDR BB High Yield Bond | 0.86% | 84,291 | $8.0M | Add +1.4% |
| EMB iShares JP Morgan Usd Emergi | 0.85% | 88,853 | $7.9M | Add +1.4% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.84% | 19,137 | $7.9M | Add +2.4% |
| IJK iShares S&P Mid-Cap 400 Grow | 0.71% | 73,115 | $6.6M | New |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 0.67% | 38,867 | $6.3M | Add +1956.5% |
| IWM iShares Russell 2000 ETF | 0.67% | 28,315 | $6.3M | Add +298.0% |
| XLF SS Financial Select Sector | 0.61% | 117,368 | $5.7M | Add +3.8% |
| CVNA Carvana Co. | 0.60% | 27,480 | $5.6M | Reduce -0.4% |
| EFAV iShares MSCI Eafe Min Vol Fa | 0.52% | 68,609 | $4.9M | Add +1.0% |
| IJR iShares Core S&P Small-Cap E | 0.51% | 41,693 | $4.8M | Add +103.2% |
| FUTY Fidelity MSCI US Utilities | 0.51% | 96,905 | $4.7M | Reduce -4.7% |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.42% | 52,172 | $3.9M | Reduce -63.2% |
| NVDA Nvidia Corp. | 0.40% | 27,860 | $3.7M | No change |
| IBTJ iShares Ibonds Dec 2029 Term | 0.40% | 173,726 | $3.7M | Add +0.0% |
| IBTO iShares Ibonds Dec 2033 Tres | 0.39% | 154,556 | $3.7M | Add +0.0% |
| ACI Albertsons Cos Inc. Class A | 0.38% | 181,890 | $3.6M | Add +159.1% |
| AMP Ameriprise Financial Inc. | 0.38% | 6,705 | $3.6M | New |
| JBL Jabil Inc. | 0.38% | 24,730 | $3.6M | New |
| UI Ubiquiti Inc. | 0.38% | 10,710 | $3.6M | New |
| UAL United Airlines Holdings Inc. | 0.37% | 35,355 | $3.4M | No change |
| DOCU Docusign Inc. | 0.36% | 37,145 | $3.3M | New |
| GDDY GoDaddy Inc. Class A | 0.33% | 15,765 | $3.1M | New |
| IJH iShares Core S&P Midcap ETF | 0.32% | 48,337 | $3.0M | Add +11.7% |
| LNG Cheniere Energy Inc. | 0.32% | 13,715 | $2.9M | New |
| VST Vistra Corp. | 0.31% | 20,930 | $2.9M | No change |
| VRT Vertiv Holdings Co. Class A | 0.28% | 23,290 | $2.6M | No change |
| FICO Fair Isaac Corp. | 0.28% | 1,320 | $2.6M | New |
| AFRM Affirm Holdings Inc. | 0.27% | 41,575 | $2.5M | No change |
| VTI VG Morningstar TS MKT ETF-US | 0.27% | 8,706 | $2.5M | Add +6.7% |
| CCL Carnival Corp. | 0.27% | 99,700 | $2.5M | No change |
| VGSH Vanguard Short-Term Treasury | 0.25% | 40,949 | $2.4M | Reduce -1.3% |
| APO Apollo Global Management Inc. | 0.24% | 13,543 | $2.2M | Reduce -0.4% |
| P Everpure Inc. Class A filed as PURE STORAGE INC | 0.23% | 35,515 | $2.2M | No change |
| RCL Royal Caribbean Cruises Ltd. | 0.23% | 9,430 | $2.2M | No change |
| ALSN Allison Transmission Holding | 0.23% | 19,595 | $2.1M | No change |
| TRGP Targa Resources Corp. | 0.23% | 11,852 | $2.1M | Reduce -0.9% |
| WAL Western Alliance Bancorp | 0.23% | 25,290 | $2.1M | No change |
| IWV iShares Russell 3000 ETF | 0.22% | 6,115 | $2.0M | Add +3.0% |
| LII Lennox International Inc. | 0.22% | 3,345 | $2.0M | No change |
| FCNCA First Citizens Bcshs Class A | 0.22% | 960 | $2.0M | Reduce -2.5% |
| CEG Constellation Energy | 0.21% | 8,890 | $2.0M | No change |
| EXE Expand Energy Corp. | 0.21% | 19,830 | $2.0M | No change |
| MCK McKesson Corp. | 0.21% | 3,385 | $1.9M | No change |
| GEN Gen Digital Inc. | 0.20% | 69,690 | $1.9M | No change |
| META Meta Platforms Inc. Class A | 0.20% | 3,195 | $1.9M | No change |
| OC Owens Corning | 0.18% | 10,065 | $1.7M | No change |
| STLD Steel Dynamics Inc. | 0.18% | 14,550 | $1.7M | No change |
| XPO Xpo Inc. | 0.18% | 12,575 | $1.6M | No change |
| PHM Pultegroup Inc. | 0.17% | 14,690 | $1.6M | No change |
| IBDY iShares Ibonds Dec 2033 Corp. | 0.17% | 62,206 | $1.6M | Add +0.0% |
| BSV Vanguard Short-Term Bond ETF | 0.16% | 19,931 | $1.5M | No change |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | 0.16% | 4,255 | $1.5M | Add +294.0% |
| IBDU iShares Ibonds Dec 2029 Term | 0.15% | 61,359 | $1.4M | Add +0.2% |
| UTHR United Therapeutics Corp. | 0.14% | 3,800 | $1.3M | New |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.14% | 2,200 | $1.3M | Reduce -1.1% |
| VCIT Vanguard Int-Term Corporate | 0.13% | 15,057 | $1.2M | Reduce -1.5% |
| IWF iShares Russell 1000 Growth | 0.13% | 2,986 | $1.2M | Reduce -0.4% |
| SHV iShares 0-1 Year Treasury Bo | 0.12% | 10,416 | $1.1M | No change |
| TLT iShares 20+ Year Treasury BD | 0.11% | 12,120 | $1.1M | Reduce -92.3% |
| VCLT Vanguard Long-Term Corp. Bond | 0.11% | 13,520 | $1.0M | Reduce -87.1% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.10% | 5,397 | $914K | Reduce -88.7% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.08% | 3,130 | $752K | Add +144.5% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.07% | 2,390 | $669K | New |
| NOBL Proshares S&P 500 Dividend A | 0.07% | 6,590 | $656K | No change |
| PDBC Invesco Optimum Yield Divers | 0.07% | 49,098 | $638K | No change |
| HYG Ishr Ibx Usd Hiyld CB ETF-Ui | 0.06% | 7,256 | $571K | Add +46.7% |
| IWP iShares Russell Mid-Cap Grow | 0.06% | 4,220 | $535K | New |
| BIV Vanguard Intermediate-Term B | 0.06% | 7,025 | $525K | No change |
| MTUM iShares MSCI USA Momentum Fa | 0.05% | 2,400 | $497K | No change |
| VNQ Vanguard Real Estate ETF | 0.05% | 5,300 | $472K | Reduce -92.5% |
| FMBH First Mid Bancshares Inc. | 0.04% | 11,385 | $419K | No change |
| MBB iShares MBS ETF | 0.04% | 4,400 | $403K | Reduce -63.5% |
| BND Vanguard Total Bond Market | 0.04% | 4,790 | $344K | Reduce -79.7% |
| BNDX Vanguard Total Intl Bond ETF | 0.04% | 6,865 | $337K | New |
| EAGG iShares ESG Aware US Aggrega | 0.03% | 6,325 | $294K | No change |
| AOM iShares Core 40/60 Moderate | 0.03% | 6,155 | $267K | Reduce -8.4% |
| NUSC Nuveen ESG Small-Cap ETF | 0.03% | 6,265 | $262K | New |
| ESGV Vanguard ESG US Stock ETF | 0.03% | 2,420 | $254K | No change |
| XLV SS Health Care Select Sector | 0.03% | 1,770 | $243K | New |
| XLE SS Energy Select Sector | 0.02% | 2,650 | $227K | New |
| NULG Nuveen ESG LRG-Cap GRW ETF | 0.02% | 2,620 | $225K | No change |
| VCSH Vanguard S/T Corp. Bond ETF | 0.02% | 2,600 | $203K | Reduce -38.5% |
| TLRY Tilray Brands Inc. | 0.01% | 70,000 | $93K | No change |
| FUBO Fubotv Inc. | 0.00% | 10,000 | $13K | No change |
Portfolio Sells Q3 2024 → Q4 2024
| TLT iShares 20+ Year Treasury BD | Reduce -92.3% | 0.11% | −1.49 |
| XLB SS Materials Select Sector | Reduce -33.3% | 1.42% | −0.94 |
| XLI SS Industrial Select Sector | Sold out | 0.00% | −0.88 |
| VCLT Vanguard Long-Term Corp. Bond | Reduce -87.1% | 0.11% | −0.78 |
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -88.7% | 0.10% | −0.76 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Reduce -63.2% | 0.42% | −0.76 |
| XLRE SS Real Estate Select Sector | Reduce -41.8% | 0.92% | −0.76 |
| VNQ Vanguard Real Estate ETF | Reduce -92.5% | 0.05% | −0.67 |
| EMR Emerson Electric Co. | Sold out | 0.00% | −0.55 |
| DVN Devon Energy Corp. | Sold out | 0.00% | −0.45 |
| TBFC Brinsmere Fund Conservative | Reduce -0.3% | 30.33% | −0.34 |
| BLDR Builders Firstsource Inc. | Sold out | 0.00% | −0.24 |
| LLY Eli Lilly & Co. | Sold out | 0.00% | −0.20 |
| BALL Ball Corp. | Sold out | 0.00% | −0.19 |
| THC Tenet Healthcare Corp. | Sold out | 0.00% | −0.19 |
| PSX Phillips 66 | Sold out | 0.00% | −0.18 |
| MPC Marathon Petroleum Corp. | Sold out | 0.00% | −0.18 |
| W Wayfair Inc. Class A | Sold out | 0.00% | −0.17 |
| COIN Coinbase Global Inc. Class A | Sold out | 0.00% | −0.15 |
| RIVN Rivian Automotive Inc. Class A | Sold out | 0.00% | −0.15 |
| VLO Valero Energy Corp. | Sold out | 0.00% | −0.15 |
| BND Vanguard Total Bond Market | Reduce -79.7% | 0.04% | −0.15 |
| OVV Ovintiv Inc. | Sold out | 0.00% | −0.14 |
| DKNG Draftkings Inc. Class A | Sold out | 0.00% | −0.14 |
| RSP Invesco S&P 500 Equal Weight | Reduce -11.3% | 0.88% | −0.10 |
| IEF iShares 7-10 Year Treasury B | Sold out | 0.00% | −0.09 |
| MBB iShares MBS ETF | Reduce -63.5% | 0.04% | −0.08 |
| VPL Vanguard Ftse Pacific ETF | Sold out | 0.00% | −0.07 |
| VGK Vanguard Ftse Europe ETF | Sold out | 0.00% | −0.07 |
| VYM Vanguard High DVD Yield ETF | Sold out | 0.00% | −0.06 |
| GLD SPDR Gold Shares | Sold out | 0.00% | −0.04 |
| FUTY Fidelity MSCI US Utilities | Reduce -4.7% | 0.51% | −0.04 |
| PDP Invesco Dorsey Wright Moment | Sold out | 0.00% | −0.04 |
| SPLV Invesco S&P 500 Low Volatili | Sold out | 0.00% | −0.03 |
| NULV Nuveen ESG Large-Cap Val ETF | Sold out | 0.00% | −0.02 |
| VCSH Vanguard S/T Corp. Bond ETF | Reduce -38.5% | 0.02% | −0.01 |
| SOUN Soundhound AI Inc. Class A | Sold out | 0.00% | −0.00 |
| VCIT Vanguard Int-Term Corporate | Reduce -1.5% | 0.13% | −0.00 |
| AOM iShares Core 40/60 Moderate | Reduce -8.4% | 0.03% | −0.00 |
| VGSH Vanguard Short-Term Treasury | Reduce -1.3% | 0.25% | +0.00 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -1.1% | 0.14% | +0.01 |
| IWF iShares Russell 1000 Growth | Reduce -0.4% | 0.13% | +0.01 |
| FCNCA First Citizens Bcshs Class A | Reduce -2.5% | 0.22% | +0.03 |
| TRGP Targa Resources Corp. | Reduce -0.9% | 0.23% | +0.04 |
| APO Apollo Global Management Inc. | Reduce -0.4% | 0.24% | +0.06 |
| CVNA Carvana Co. | Reduce -0.4% | 0.60% | +0.10 |
| PLTR Palantir Technologies Inc. Class A | Reduce -1.0% | 1.19% | +0.62 |
| APP AppLovin Corp. Class A | Reduce -1.0% | 1.11% | +0.67 |
Portfolio Buys Q3 2024 → Q4 2024
| VDE Vanguard Energy ETF | New | 1.46% | +1.46 |
| VHT Vanguard Health Care ETF | New | 1.44% | +1.44 |
| IJK iShares S&P Mid-Cap 400 Grow | New | 0.71% | +0.71 |
| VOE Vngrd Mrngstr MD-Cap Val ETF | Add +1956.5% | 0.67% | +0.64 |
| IWM iShares Russell 2000 ETF | Add +298.0% | 0.67% | +0.51 |
| AMP Ameriprise Financial Inc. | New | 0.38% | +0.38 |
| JBL Jabil Inc. | New | 0.38% | +0.38 |
| UI Ubiquiti Inc. | New | 0.38% | +0.38 |
| DOCU Docusign Inc. | New | 0.36% | +0.36 |
| GDDY GoDaddy Inc. Class A | New | 0.33% | +0.33 |
| LNG Cheniere Energy Inc. | New | 0.32% | +0.32 |
| FICO Fair Isaac Corp. | New | 0.28% | +0.28 |
| IJR iShares Core S&P Small-Cap E | Add +103.2% | 0.51% | +0.27 |
| TBFG Brinsmere Fund Growth ETF | Add +1.1% | 30.15% | +0.25 |
| ACI Albertsons Cos Inc. Class A | Add +159.1% | 0.38% | +0.25 |
| VFH Vanguard Financials ETF | Add +0.3% | 2.05% | +0.21 |
| UTHR United Therapeutics Corp. | New | 0.14% | +0.14 |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | Add +294.0% | 0.16% | +0.12 |
| XLC SS Comm Select Sector SPDR | Add +0.4% | 1.02% | +0.10 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +2.4% | 0.84% | +0.10 |
| XLF SS Financial Select Sector | Add +3.8% | 0.61% | +0.08 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | New | 0.07% | +0.07 |
| XLK SS Technology Select Sector | Add +1.1% | 0.95% | +0.07 |
| IWP iShares Russell Mid-Cap Grow | New | 0.06% | +0.06 |
| CWB SS SPDR BB Conv Sec ETF | Add +0.8% | 0.92% | +0.05 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +144.5% | 0.08% | +0.05 |
| IJH iShares Core S&P Midcap ETF | Add +11.7% | 0.32% | +0.04 |
| XLP SS Consumer Staples Sel Sect | Add +5.0% | 1.52% | +0.04 |
| BNDX Vanguard Total Intl Bond ETF | New | 0.04% | +0.04 |
| VTI VG Morningstar TS MKT ETF-US | Add +6.7% | 0.27% | +0.03 |
| NUSC Nuveen ESG Small-Cap ETF | New | 0.03% | +0.03 |
| VRP Invesco Variable Rate Prefer | Add +1.1% | 0.87% | +0.03 |
| XLV SS Health Care Select Sector | New | 0.03% | +0.03 |
| XLE SS Energy Select Sector | New | 0.02% | +0.02 |
| HYG Ishr Ibx Usd Hiyld CB ETF-Ui | Add +46.7% | 0.06% | +0.02 |
| JNK SS SPDR BB High Yield Bond | Add +1.4% | 0.86% | +0.02 |
| IWV iShares Russell 3000 ETF | Add +3.0% | 0.22% | +0.02 |
| IBDU iShares Ibonds Dec 2029 Term | Add +0.2% | 0.15% | +0.00 |
| IBTJ iShares Ibonds Dec 2029 Term | Add +0.0% | 0.40% | −0.00 |
| IBDY iShares Ibonds Dec 2033 Corp. | Add +0.0% | 0.17% | −0.00 |
| EMB iShares JP Morgan Usd Emergi | Add +1.4% | 0.85% | −0.00 |
| IBTO iShares Ibonds Dec 2033 Tres | Add +0.0% | 0.39% | −0.01 |
| EFAV iShares MSCI Eafe Min Vol Fa | Add +1.0% | 0.52% | −0.02 |
| VXUS Vanguard Total Intl Stock | Add +0.6% | 3.32% | −0.19 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 91 | $1.2B | TBFG, TBFC, VXUS, CWB, EMB |
| Q1 2026 | 97 | $1.1B | TBFG, TBFC, VXUS, TLH, BND |
| Q4 2025 | 90 | $1.2B | TBFG, TBFC, VXUS, XLV, XLB |
| Q3 2025 | 89 | $1.2B | TBFG, TBFC, VXUS, XLP, VTI |
| Q2 2025 | 82 | $1.0B | TBFC, TBFG, VXUS, XLP, BSV |
| Q1 2025 | 91 | $964.7M | TBFC, TBFG, SHV, VFH, XLP |
| Q4 2024 | 101 | $935.4M | TBFC, TBFG, VXUS, VFH, XLP |
| Q3 2024 | 108 | $965.2M | TBFC, TBFG, VXUS, XLB, VFH |
| Q2 2024 | 112 | $913.1M | TBFC, TBFG, VXUS, XLB, VFH |
| Q1 2024 | 113 | $873.2M | TBFC, TBFG, VXUS, XLC, VFH |