Financial Insights, Inc.

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed October 22, 2024), Financial Insights, Inc. reported 144 stock positions worth $307.0 million. Its top holding was Microsoft (MSFT) at 8.7% of the portfolio, followed by Ste STR SPDR PT S&P 500 ETF (SPYM, 8.6%) and Schwab US DVD Equity ETF (SCHD, 7.8%). Compared with Q2 2024, it opened 7 new positions, sold out of 18, added to 20 and reduced 102. The biggest buy was a new position in Vngrd Mrgstr LRG-Cap ETF-Usd (VV) and the biggest sale Nvidia (NVDA, shares −44%).

Most Recent 13F
Q2 2026
Location
TACOMA, WA
CIK
0001642058
Portfolio Value
$307.0M (Q3 2024)
SEC Filing
0001085146-24-005052 ↗ filed Oct 22, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $348.0M Q1 2024 Q2 2024: $359.9M Q2 2024 Q3 2024: $307.0M $307.0M Q3 2024 Q4 2024: $258.8M Q4 2024 Q1 2025: $251.2M Q1 2025 Q2 2025: $273.8M Q2 2025 Q3 2025: $302.0M Q3 2025 Q4 2025: $298.4M Q4 2025 Q1 2026: $308.6M Q1 2026 Q2 2026: $368.9M Q2 2026

Holdings 144 stocks · $307.0M

MSFT Microsoft Corp. 8.74% 62,362 $26.8M Reduce -18.9%
SPYM Ste STR SPDR PT S&P 500 ETF 8.57% 389,727 $26.3M Reduce -18.7%
SCHD Schwab US DVD Equity ETF 7.76% 281,725 $23.8M Reduce -0.2%
AAPL Apple Inc. 5.57% 73,396 $17.1M Reduce -29.6%
VUG Vanguard Mrngstar GR ETF-Sui 5.51% 44,064 $16.9M Reduce -9.3%
DBEF Xtrackers MSCI Eafe Hedged E 4.02% 294,082 $12.4M Reduce -5.1%
QQQ Invesco QQQ Trust Series 1 3.00% 18,896 $9.2M Reduce -4.5%
SPSM SS SPDR P S&P 600 Small Cap 2.87% 193,952 $8.8M Reduce -26.2%
BRK.B Berkshire Hathaway Inc. Class B 2.84% 18,976 $8.7M Reduce -4.3%
DFAC Dimensional US Core Equity 2 2.64% 236,351 $8.1M Reduce -15.3%
VEA Vanguard Ftse Developed ETF 2.42% 140,461 $7.4M Reduce -27.9%
SPEM State Street SP PTF Em ETF 2.38% 177,175 $7.3M Reduce -10.8%
VOTE TCW Transform 500 ETF 2.34% 107,173 $7.2M Add +7.0%
NVDA Nvidia Corp. 1.76% 44,501 $5.4M Reduce -44.5%
VIG Vanguard Dividend Apprec ETF 1.56% 24,205 $4.8M Add +5.8%
VB Vanguard Most SM-Cap ETF-Usd 1.53% 19,743 $4.7M Add +8.7%
SPDW Ste STR SPDR PT DW Eu ETF 1.31% 106,822 $4.0M Reduce -15.5%
MUB iShares National Muni Bond E 1.21% 34,173 $3.7M Reduce -0.3%
XLK SS Technology Select Sector 1.19% 16,215 $3.7M Add +9.7%
VO Vngrd Mrngstr MD-Cap ETF-Usd 1.17% 13,585 $3.6M Reduce -18.4%
VV Vngrd Mrgstr LRG-Cap ETF-Usd 1.10% 12,884 $3.4M New
DON Wisdomtree US Midcap Dividen 1.09% 65,240 $3.3M Reduce -1.1%
AMZN Amazon.com Inc. 1.04% 17,107 $3.2M Reduce -37.2%
DSI iShares ESG MSCI KLD 400 ETF 0.85% 24,061 $2.6M Reduce -3.0%
ETHO Amplify Etho Climate Leaders 0.84% 42,936 $2.6M Add +4.8%
VTI VG Morningstar TS MKT ETF-US 0.84% 9,066 $2.6M Add +2.2%
COST Costco Wholesale Corp. 0.82% 2,838 $2.5M Reduce -37.5%
DGRO iShares Core Dividend Growth 0.77% 37,952 $2.4M Reduce -7.5%
QUAL iShares MSCI USA Quality Fac 0.72% 12,360 $2.2M Reduce -15.2%
GOOGL Alphabet Inc. Class A 0.64% 11,777 $2.0M Reduce -52.5%
SPYG SS SPDR P S&P 500 Growth ETF 0.62% 22,979 $1.9M Reduce -54.2%
VYM Vanguard High DVD Yield ETF 0.59% 14,072 $1.8M Add +22.4%
AVGO Broadcom Inc. 0.57% 10,235 $1.8M Reduce -51.8%
IWF iShares Russell 1000 Growth 0.55% 4,507 $1.7M Reduce -8.7%
VEU Vanguard Ftse All-World Ex-U 0.50% 24,433 $1.5M New
PFF iShares Preferred & Income S 0.49% 45,150 $1.5M Add +129.8%
VWO Vanguard Ftse Emerging Marke 0.48% 30,536 $1.5M Reduce -24.6%
TSLA Tesla Inc. 0.46% 5,427 $1.4M Reduce -0.1%
JPM JPMorgan Chase & Co. 0.44% 6,440 $1.4M Reduce -46.3%
CCJ Cameco Corp. 0.43% 27,882 $1.3M Reduce -49.5%
EFA iShares MSCI Eafe ETF 0.41% 15,065 $1.3M Reduce -51.9%
LGLV SPDR US LC Low Vol Idx 0.41% 7,440 $1.3M Add +7.1%
SPMD SS SPDR P S&P 400 Midcap ETF 0.39% 22,000 $1.2M Reduce -53.2%
SBUX Starbucks Corp. 0.39% 12,142 $1.2M Reduce -4.8%
DFAS Dimensional US Small Cap ETF 0.37% 17,602 $1.1M Reduce -6.8%
IWR iShares Russell Mid-Cap ETF 0.36% 12,499 $1.1M Reduce -54.3%
WMT Walmart Inc. 0.35% 13,305 $1.1M Reduce -36.2%
RSP Invesco S&P 500 Equal Weight 0.34% 5,775 $1.0M Reduce -26.2%
V Visa Inc. Class A 0.33% 3,717 $1.0M Reduce -32.3%
VHT Vanguard Health Care ETF 0.33% 3,550 $1.0M Add +5.6%
TT Trane Technologies PLC 0.33% 2,570 $999K Reduce -50.4%
BND Vanguard Total Bond Market 0.32% 13,167 $989K Reduce -17.4%
VOO Vanguard S&P 500 ETF 0.32% 1,853 $978K Reduce -11.6%
XLI SS Industrial Select Sector 0.31% 7,126 $965K Reduce -0.3%
IWD iShares Russell 1000 Value E 0.31% 5,081 $964K No change
VTWO Vanguard Russell 2000 ETF 0.31% 10,758 $961K Reduce -55.5%
SFBC Sound Financial Bancorp Inc. 0.31% 17,697 $947K Reduce -1.1%
PSK SS SPDR Ice Pref Sec ETF 0.30% 26,073 $930K Add +44.5%
ETN Eaton Corp. PLC 0.27% 2,537 $841K Reduce -48.8%
IJH iShares Core S&P Midcap ETF 0.27% 13,363 $833K Reduce -2.5%
JNJ Johnson & Johnson 0.26% 4,927 $798K Reduce -31.1%
SPYV SS SPDR P S&P 500 Value ETF 0.25% 14,493 $766K Add +39.6%
XLV SS Health Care Select Sector 0.25% 4,932 $760K Add +16.5%
META Meta Platforms Inc. Class A 0.25% 1,324 $758K Reduce -41.8%
HD Home Depot Inc. 0.25% 1,866 $756K Reduce -39.7%
MSI Motorola Solutions Inc. 0.23% 1,592 $716K Reduce -49.0%
XOM Exxon Mobil Corp. 0.23% 5,954 $698K Reduce -2.0%
SPYD SS SPDR P S&P 500 Hi Div ETF 0.22% 14,890 $680K Add +13.0%
VGT Vanguard Info Tech ETF 0.22% 1,142 $670K Reduce -18.7%
NXPI NXP Semiconductors NV 0.21% 2,716 $652K Reduce -44.8%
ESGD iShares Trust iShares ESG Aw 0.21% 7,667 $645K Reduce -42.1%
ORCL Oracle Corp. 0.20% 3,675 $626K No change
AMD Advanced Micro Devices 0.20% 3,721 $611K Reduce -50.4%
MRK Merck & Co. Inc. 0.20% 5,340 $606K Reduce -39.6%
FISV Fiserv Inc. 0.19% 3,293 $592K Reduce -43.3%
UNH Unitedhealth Group Inc. 0.19% 997 $583K Reduce -40.3%
NFLX Netflix Inc. 0.18% 801 $568K Reduce -2.8%
MCD McDonald's Corp. 0.18% 1,843 $561K Reduce -3.7%
IWP iShares Russell Mid-Cap Grow 0.18% 4,700 $551K Add +6.5%
SPHD Invesco S&P 500 High Dividen 0.17% 10,165 $514K Add +4.1%
CRM Salesforce Inc. 0.17% 1,865 $510K Reduce -47.7%
CB Chubb Ltd. 0.17% 1,760 $508K Reduce -41.2%
MPC Marathon Petroleum Corp. 0.17% 3,109 $506K Reduce -51.8%
CSCO Cisco Systems Inc. 0.16% 9,248 $492K Reduce -40.5%
ICE Intercontinental Exchange Inc. 0.16% 3,042 $489K Reduce -50.9%
AMAT Applied Materials Inc. 0.16% 2,416 $488K Reduce -2.4%
GOOG Alphabet Inc. Class C 0.15% 2,841 $475K Reduce -5.0%
PG The Procter & Gamble Co. 0.15% 2,731 $473K Reduce -9.2%
IJR iShares Core S&P Small-Cap E 0.15% 4,018 $470K Reduce -20.4%
IQV Iqvia Holdings Inc. 0.15% 1,912 $453K Reduce -48.5%
VBK Van Morst SML-Cap Gro-Usd Inc. 0.15% 1,675 $448K Add +9.5%
EEM iShares MSCI Emerging Market 0.14% 9,610 $441K Reduce -0.4%
EZM Wisdomtree US Midcap Fund 0.14% 6,936 $432K No change
TJX TJX Companies Inc. filed as TJX COS INC NEW 0.14% 3,678 $432K Reduce -39.6%
SBAC SBA Communications Corp. 0.14% 1,750 $421K No change
VNQ Vanguard Real Estate ETF 0.14% 4,272 $416K New
WFC Wells Fargo & Co. 0.14% 7,350 $415K Reduce -5.2%
IVW iShares S&P 500 Growth ETF 0.13% 4,154 $398K Reduce -21.8%
STE Steris PLC 0.12% 1,572 $381K Reduce -41.3%
ALL Allstate Corp. 0.12% 1,891 $359K Reduce -49.8%

Show all 144 holdings

Lines left out (1) · $9.7M — a value with no share or principal amount
SecurityClassSharesValue
CASH Pathward Financial Inc. COM0$9.7M

Filed with a value but no share or principal amount (a cash line, a holding rounded to 0 shares), so they are kept out of the holdings, totals and percentages.

Total filed on the 13F, all lines: $316.7M.

Portfolio Sells Q2 2024 → Q3 2024

NVDA Nvidia Corp. Reduce -44.5% 1.76% −0.99
MSFT Microsoft Corp. Reduce -18.9% 8.74% −0.81
GOOGL Alphabet Inc. Class A Reduce -52.5% 0.64% −0.62
AAPL Apple Inc. Reduce -29.6% 5.57% −0.54
SPYG SS SPDR P S&P 500 Growth ETF Reduce -54.2% 0.62% −0.50
IEFA iShares Core MSCI Eafe ETF Reduce -85.7% 0.10% −0.47
AMZN Amazon.com Inc. Reduce -37.2% 1.04% −0.42
AVGO Broadcom Inc. Reduce -51.8% 0.57% −0.37
CCJ Cameco Corp. Reduce -49.5% 0.43% −0.32
SPMD SS SPDR P S&P 400 Midcap ETF Reduce -53.2% 0.39% −0.28
EFA iShares MSCI Eafe ETF Reduce -51.9% 0.41% −0.27
VEA Vanguard Ftse Developed ETF Reduce -27.9% 2.42% −0.26
IWR iShares Russell Mid-Cap ETF Reduce -54.3% 0.36% −0.26
COST Costco Wholesale Corp. Reduce -37.5% 0.82% −0.25
VTWO Vanguard Russell 2000 ETF Reduce -55.5% 0.31% −0.24
JPM JPMorgan Chase & Co. Reduce -46.3% 0.44% −0.23
IVV iShares Core S&P 500 ETF Sold out 0.00% −0.20
BRK.A Berkshire Hathaway Inc. Class A Sold out 0.00% −0.17
ETN Eaton Corp. PLC Reduce -48.8% 0.27% −0.16
SPSM SS SPDR P S&P 600 Small Cap Reduce -26.2% 2.87% −0.16
NXPI NXP Semiconductors NV Reduce -44.8% 0.21% −0.16
TT Trane Technologies PLC Reduce -50.4% 0.33% −0.15
MPC Marathon Petroleum Corp. Reduce -51.8% 0.17% −0.15
AMD Advanced Micro Devices Reduce -50.4% 0.20% −0.14
HAL Halliburton Co. Sold out 0.00% −0.12
FANG Diamondback Energy Inc. Sold out 0.00% −0.12
EW Edwards Lifesciences Corp. Reduce -49.8% 0.08% −0.11
DVN Devon Energy Corp. Sold out 0.00% −0.11
MRK Merck & Co. Inc. Reduce -39.6% 0.20% −0.11
ESGE iShares Inc. iShares ESG Awar Sold out 0.00% −0.10
MSI Motorola Solutions Inc. Reduce -49.0% 0.23% −0.10
APD Air Products & Chemicals Inc. Sold out 0.00% −0.10
ISRG Intuitive Surgical Inc. Sold out 0.00% −0.10
VONG Vanguard Russell 1000 Growth Reduce -61.6% 0.08% −0.09
DRI Darden Restaurants Inc. Sold out 0.00% −0.09
SCHF Schwab Intl Equity ETF Sold out 0.00% −0.09
CRM Salesforce Inc. Reduce -47.7% 0.17% −0.09
MA Mastercard Inc. Class A Sold out 0.00% −0.08
ESGD iShares Trust iShares ESG Aw Reduce -42.1% 0.21% −0.08
HES Hess Corp. Reduce -50.4% 0.09% −0.08
EXPD Expeditors Intl Wash Inc. Sold out 0.00% −0.08
ICE Intercontinental Exchange Inc. Reduce -50.9% 0.16% −0.08
PPL PPL Corp. Sold out 0.00% −0.07
META Meta Platforms Inc. Class A Reduce -41.8% 0.25% −0.07
IQV Iqvia Holdings Inc. Reduce -48.5% 0.15% −0.07
V Visa Inc. Class A Reduce -32.3% 0.33% −0.07
DXCM Dexcom Inc. Sold out 0.00% −0.07
CMCSA Comcast Corp. Class A Reduce -58.2% 0.07% −0.07
ROP Roper Technologies Inc. Sold out 0.00% −0.07
VONE Vanguard Russell 1000 Sold out 0.00% −0.06

Portfolio Buys Q2 2024 → Q3 2024

VV Vngrd Mrgstr LRG-Cap ETF-Usd New 1.10% +1.10
VOTE TCW Transform 500 ETF Add +7.0% 2.34% +0.57
VEU Vanguard Ftse All-World Ex-U New 0.50% +0.50
VB Vanguard Most SM-Cap ETF-Usd Add +8.7% 1.53% +0.43
VIG Vanguard Dividend Apprec ETF Add +5.8% 1.56% +0.40
PFF iShares Preferred & Income S Add +129.8% 0.49% +0.32
XLK SS Technology Select Sector Add +9.7% 1.19% +0.26
VYM Vanguard High DVD Yield ETF Add +22.4% 0.59% +0.21
ETHO Amplify Etho Climate Leaders Add +4.8% 0.84% +0.20
VTI VG Morningstar TS MKT ETF-US Add +2.2% 0.84% +0.18
VNQ Vanguard Real Estate ETF New 0.14% +0.14
PSK SS SPDR Ice Pref Sec ETF Add +44.5% 0.30% +0.13
LGLV SPDR US LC Low Vol Idx Add +7.1% 0.41% +0.12
SPYV SS SPDR P S&P 500 Value ETF Add +39.6% 0.25% +0.11
VHT Vanguard Health Care ETF Add +5.6% 0.33% +0.08
XLV SS Health Care Select Sector Add +16.5% 0.25% +0.08
SPYD SS SPDR P S&P 500 Hi Div ETF Add +13.0% 0.22% +0.07
LOW Lowe's Cos Inc. New 0.07% +0.07
IBM Intl Business Machines Corp. New 0.07% +0.07
PGX Invesco Preferred ETF New 0.06% +0.06
PGF Invesco Financial Preferred New 0.05% +0.05
SPHD Invesco S&P 500 High Dividen Add +4.1% 0.17% +0.05
IWP iShares Russell Mid-Cap Grow Add +6.5% 0.18% +0.04
VBK Van Morst SML-Cap Gro-Usd Inc. Add +9.5% 0.15% +0.04
ABBV Abbvie Inc. Add +0.6% 0.10% +0.03
PEY Invesco High Yield Equity Di Add +3.7% 0.10% +0.03
EAGG iShares ESG Aware US Aggrega Add +3.9% 0.08% +0.02

Notes & Other Activity Q2 2024 → Q3 2024

CASH Pathward Financial Inc. COM New 0 $9.7M

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 146$368.9MSPYM, SCHD, DBEF, QQQ, AVLC
Q1 2026 130$308.6MSPYM, SCHD, DBEF, MSFT, QQQ
Q4 2025 128$298.4MSPYM, SCHD, MSFT, DBEF, QQQ
Q3 2025 143$302.0MSPYM, MSFT, SCHD, DBEF, VUG
Q2 2025 127$273.8MSPYM, SCHD, MSFT, DBEF, VUG
Q1 2025 111$251.2MSCHD, SPYM, MSFT, AAPL, DBEF
Q4 2024 109$258.8MSPYM, SCHD, MSFT, VUG, AAPL
Q3 2024 144$307.0MMSFT, SPYM, SCHD, AAPL, VUG
Q2 2024 155$359.9MMSFT, SPYM, AAPL, SCHD, VUG
Q1 2024 158$348.0MMSFT, SPYM, SCHD, AAPL, VUG