Financial Partners Group, Inc

In its 13F for Q2 2025 (holdings as of June 30, 2025, filed July 15, 2025), Financial Partners Group, Inc reported 201 stock positions worth $723.1 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 9.9% of the portfolio, followed by Avantis US Small Cap Value (AVUV, 5.0%) and iShares S&P 100 ETF (OEF, 4.9%). Compared with Q1 2025, it opened 25 new positions, sold out of 14, added to 100 and reduced 61. The biggest buy was a new position in iShares Core U.S. Aggregate (AGG) and the biggest sale JPMorgan Equity Premium Inco (JEPI, shares −90%).

Most Recent 13F
Q2 2026
Location
Overland Park, KS
CIK
0001731169
Portfolio Value
$723.1M (Q2 2025)
SEC Filing
0001667731-25-000799 ↗ filed Jul 15, 2025

Holdings Value

0$200.0M$400.0M$600.0M$800.0M$1.0B Q1 2024: $627.0M Q1 2024 Q2 2024: $633.6M Q2 2024 Q3 2024: $675.7M Q3 2024 Q4 2024: $685.4M Q4 2024 Q1 2025: $647.8M Q1 2025 Q2 2025: $723.1M $723.1M Q2 2025 Q3 2025: $802.9M Q3 2025 Q4 2025: $864.9M Q4 2025 Q1 2026: $835.9M Q1 2026 Q2 2026: $985.1M Q2 2026

Holdings 201 stocks · $723.1M

IVV iShares Core S&P 500 ETF 9.90% 115,319 $71.6M Add +2.6%
AVUV Avantis US Small Cap Value 4.96% 393,384 $35.8M Add +2.8%
OEF iShares S&P 100 ETF 4.86% 115,521 $35.2M Reduce -0.8%
RDVY First Trust Rising Dividend 4.56% 525,641 $33.0M Add +1.6%
SPY SS SPDR S&P 500 ETF Trust-US 4.52% 52,857 $32.7M Add +24.1%
QQQM Invesco Nasdaq 100 ETF 3.73% 118,800 $27.0M Add +6.5%
ITOT iShares Core S&P Total U.S. 3.35% 179,208 $24.2M No change
IGIB iShares 5-10Y Inv Grade Corp. 3.29% 447,138 $23.8M Add +1.7%
FTEC Fidelity MSCI Info Tech Indx 2.97% 108,759 $21.4M Add +4.5%
MSFT Microsoft Corp. 2.95% 42,898 $21.3M Add +0.9%
AAPL Apple Inc. 2.87% 101,104 $20.7M Reduce -2.3%
IWP iShares Russell Mid-Cap Grow 2.60% 135,414 $18.8M Add +6.1%
QUAL iShares MSCI USA Quality Fac 2.34% 92,378 $16.9M Add +11.7%
AGG iShares Core U.S. Aggregate 2.26% 164,957 $16.4M New
IUSV iShares Core S&P U.S. Value 2.10% 160,169 $15.2M Add +5.6%
AMZN Amazon.com Inc. 2.07% 68,077 $14.9M Reduce -0.1%
COWZ Pacer US Cash Cows 100 ETF 1.97% 258,125 $14.2M Add +0.8%
XMMO Invesco S&P Midcap Momentum 1.89% 106,346 $13.7M Add +53.4%
JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F 1.89% 250,976 $13.7M Add +14.1%
SOXX iShares Semiconductor ETF 1.63% 49,486 $11.8M Add +13.8%
GOOGL Alphabet Inc. Class A 1.34% 55,167 $9.7M Add +1.4%
FMHI First Trust Municipal High I 1.18% 182,025 $8.5M Reduce -27.5%
VFMO Vanguard US Momentum Factor 1.17% 49,165 $8.5M Reduce -17.7%
PAVE Global X US Infrastructure 1.07% 178,144 $7.8M Add +6.8%
SPMO Invesco S&P 500 Momentum ETF 1.00% 64,509 $7.3M Add +11.4%
SCHD Schwab US DVD Equity ETF 0.99% 270,113 $7.2M Add +12.2%
SJNK SS SPDR BB St Hi Yield ETF 0.96% 272,774 $7.0M Reduce -39.5%
FELC Fidelity Enh LRG Cap Cor ETF 0.89% 186,226 $6.4M Reduce -11.9%
NVDA Nvidia Corp. 0.88% 40,392 $6.4M Reduce -5.4%
QQQ Invesco QQQ Trust Series 1 0.84% 10,985 $6.1M Add +0.1%
NOBL Proshares S&P 500 Dividend A 0.83% 59,939 $6.0M Reduce -18.1%
IWY iShares Russell Top 200 Grow 0.80% 23,459 $5.8M Add +0.0%
MOAT Vaneck Morningstar Wide Moat 0.67% 51,308 $4.8M Reduce -2.1%
GOOG Alphabet Inc. Class C 0.66% 26,804 $4.8M Reduce -0.3%
FHLC Fidelity MSCI Health Care 0.64% 71,816 $4.6M Add +3.6%
PPA Invesco Aerospace & Defense 0.61% 30,950 $4.4M Add +22.4%
IMTM iShares MSCI Intl Momentum F 0.59% 93,644 $4.3M Add +228.2%
ITA iShares U.S. Aerospace & Def 0.55% 21,268 $4.0M Reduce -2.2%
CP Canadian Pacific Kansas City 0.55% 49,757 $3.9M Add +0.9%
FENY Fidelity MSCI Energy Index 0.54% 165,951 $3.9M Reduce -22.9%
XMHQ Invesco S&P Midcap Qual ETF 0.49% 35,953 $3.5M Reduce -31.3%
BRK.B Berkshire Hathaway Inc. Class B 0.42% 6,317 $3.1M Reduce -3.3%
EMXC iShares MSCI Emr MRK Ex Chna 0.38% 43,867 $2.8M New
META Meta Platforms Inc. Class A 0.38% 3,733 $2.8M Add +10.0%
HYMB SS SPDR N Ice HY Muni ETF 0.38% 110,051 $2.7M New
JAAA Janus Henderson Aaa Clo ETF 0.34% 48,410 $2.5M Add +76.3%
TPYP Tortoise North American Pipe 0.33% 65,906 $2.4M Reduce -0.9%
HYG Ishr Ibx Usd Hiyld CB ETF-Ui 0.32% 28,370 $2.3M Add +105.0%
FBTC Fidelity Wise Origin Bitcoin 0.31% 24,066 $2.3M Reduce -3.3%
COST Costco Wholesale Corp. 0.31% 2,264 $2.2M Reduce -15.7%
FELG Fidelity Enh LRG Cap GWTH 0.30% 58,112 $2.2M Reduce -7.3%
WMT Walmart Inc. 0.29% 21,772 $2.1M Reduce -1.0%
MLPX Global X MLP & Energy Infras 0.28% 32,016 $2.0M Reduce -4.0%
JEPI JPMorgan Equity Premium Inco 0.26% 33,056 $1.9M Reduce -89.8%
IJH iShares Core S&P Midcap ETF 0.25% 29,638 $1.8M Add +0.8%
QTEC First Trust Nasdq 100 Tech I 0.25% 8,612 $1.8M No change
IFRA iShares US Infrastructure 0.22% 32,887 $1.6M Add +3.3%
AVLV Avantis US Large Cap Value 0.22% 23,597 $1.6M Add +17.8%
JPM JPMorgan Chase & Co. 0.22% 5,518 $1.6M Add +1.3%
IWR iShares Russell Mid-Cap ETF 0.22% 17,144 $1.6M Reduce -0.4%
BKDV BNY Mellon Dynamic Value 0.21% 56,067 $1.5M Add +234.1%
FLOT iShares Floating Rate Bond E 0.20% 27,957 $1.4M Add +39.2%
IJR iShares Core S&P Small-Cap E 0.19% 12,371 $1.4M Reduce -25.6%
TSLA Tesla Inc. 0.19% 4,252 $1.4M Add +14.8%
IWF iShares Russell 1000 Growth 0.18% 3,131 $1.3M Add +0.1%
HYS PIMCO 0-5 Year H/Y Corp. Bond 0.18% 13,725 $1.3M New
NFLX Netflix Inc. 0.18% 960 $1.3M No change
ONEQ Fidelity Nasdaq Comp Indx 0.17% 15,359 $1.2M Add +0.1%
EVRG Evergy Inc. 0.17% 17,614 $1.2M Reduce -0.1%
VIGI Vanguard Int Div App Indx FD 0.16% 12,889 $1.2M Add +1.7%
SYLD Cambria Shareholder Yield Et 0.16% 17,684 $1.2M Reduce -34.0%
IJJ iShares S&P Mid-Cap 400 Valu 0.15% 9,069 $1.1M Reduce -2.6%
MUB iShares National Muni Bond E 0.15% 10,709 $1.1M Reduce -23.6%
VIG Vanguard Dividend Apprec ETF 0.15% 5,238 $1.1M Reduce -1.7%
GLD SPDR Gold Shares 0.15% 3,450 $1.1M Add +16.1%
XLK SS Technology Select Sector 0.13% 3,825 $969K Add +0.1%
UNP Union Pacific Corp. 0.13% 4,142 $953K Add +3.5%
ESGU iShares ESG Aware MSCI USA 0.13% 6,747 $913K Add +1.1%
ORCL Oracle Corp. 0.12% 4,127 $902K Reduce -5.5%
PCMM BBLX Private Credit Clo ETF 0.12% 17,797 $897K Add +3.1%
IVW iShares S&P 500 Growth ETF 0.12% 7,906 $870K Add +0.0%
CVX Chevron Corp. 0.12% 6,021 $862K Add +3.2%
PWR Quanta Services Inc. 0.12% 2,269 $858K Add +1.8%
FEOE First Eagle Overseas Eq ETF 0.11% 19,209 $808K New
FTSL First Trust Senior Loan ETF 0.11% 17,532 $805K Add +0.0%
LLY Eli Lilly & Co. 0.11% 1,012 $789K Add +0.9%
MGC Vngrd Mrngstr MG Cap ETF-Usd 0.11% 3,497 $787K Add +0.4%
FTF Franklin Ltd. Dur Inc. TR 0.11% 120,140 $771K Reduce -7.8%
NEE Nextera Energy Inc. 0.10% 10,847 $753K Add +2.0%
IJS iShares S&P Small-Cap 600 Va 0.10% 7,441 $740K Reduce -2.5%
BRK.A Berkshire Hathaway Inc. Class A 0.10% 1 $729K No change
CALF PCR US SM CP CSH CWS ETF-Usd 0.10% 18,127 $722K Reduce -21.8%
AGGH Simplify Aggregate Bond ETF 0.10% 34,532 $713K New
GOVT iShares US Treasury Bond ETF 0.10% 30,578 $703K Add +0.9%
GS Goldman Sachs Group Inc. 0.10% 983 $696K Add +1.4%
CSCO Cisco Systems Inc. 0.09% 9,648 $669K Reduce -1.8%
FXH First Trust Health Care Alph 0.09% 6,358 $659K Add +0.0%
IVE iShares S&P 500 Value ETF 0.09% 3,364 $657K Add +2.4%
PFF iShares Preferred & Income S 0.09% 21,208 $651K Reduce -42.5%
XLV SS Health Care Select Sector 0.09% 4,798 $647K Add +17.2%

Show all 201 holdings

Portfolio Sells Q1 2025 → Q2 2025

JEPI JPMorgan Equity Premium Inco Reduce -89.8% 0.26% −2.61
AVMU Avantis Core Municipal Fixed Sold out 0.00% −1.23
SJNK SS SPDR BB St Hi Yield ETF Reduce -39.5% 0.96% −0.79
AAPL Apple Inc. Reduce -2.3% 2.87% −0.68
FMHI First Trust Municipal High I Reduce -27.5% 1.18% −0.68
NOBL Proshares S&P 500 Dividend A Reduce -18.1% 0.83% −0.32
FENY Fidelity MSCI Energy Index Reduce -22.9% 0.54% −0.31
XMHQ Invesco S&P Midcap Qual ETF Reduce -31.3% 0.49% −0.25
VFMO Vanguard US Momentum Factor Reduce -17.7% 1.17% −0.23
FELC Fidelity Enh LRG Cap Cor ETF Reduce -11.9% 0.89% −0.13
BRK.B Berkshire Hathaway Inc. Class B Reduce -3.3% 0.42% −0.11
SYLD Cambria Shareholder Yield Et Reduce -34.0% 0.16% −0.10
ISPY Proshares S&P High Incom ETF Reduce -47.6% 0.09% −0.10
PECO Phillips Edison & Company Inc. Reduce -61.9% 0.05% −0.09
PFF iShares Preferred & Income S Reduce -42.5% 0.09% −0.09
COST Costco Wholesale Corp. Reduce -15.7% 0.31% −0.08
IJR iShares Core S&P Small-Cap E Reduce -25.6% 0.19% −0.08
MUB iShares National Muni Bond E Reduce -23.6% 0.15% −0.07
SDY SS SPDR S&P Dividend ETF Reduce -48.9% 0.05% −0.06
RSPG Invesco S&P 500 Equal Weight Sold out 0.00% −0.05
MLPX Global X MLP & Energy Infras Reduce -4.0% 0.28% −0.05
KNG FT Vest S&P 500 DVD Arst TRG Reduce -29.7% 0.08% −0.05
TPYP Tortoise North American Pipe Reduce -0.9% 0.33% −0.05
MOAT Vaneck Morningstar Wide Moat Reduce -2.1% 0.67% −0.05
XLE SS Energy Select Sector Sold out 0.00% −0.04
VOE Vngrd Mrngstr MD-Cap Val ETF Sold out 0.00% −0.04
MSTR Strategy Inc. Sold out 0.00% −0.04
PSN Parsons Corp. Sold out 0.00% −0.04
SHYM iShares Short Duration High Sold out 0.00% −0.04
TMO Thermo Fisher Scientific Inc. Sold out 0.00% −0.04
FDIS Fidelity MSCI Cons Discr Ind Sold out 0.00% −0.04
OKE Oneok Inc. Sold out 0.00% −0.04
FDVV Fidelity High Dividend ETF Sold out 0.00% −0.03
CALF PCR US SM CP CSH CWS ETF-Usd Reduce -21.8% 0.10% −0.03
DOCU Docusign Inc. Sold out 0.00% −0.03
ANET Arista Networks Inc. Sold out 0.00% −0.03
IQQQ Proshares NDX High Incom ETF Reduce -44.5% 0.03% −0.03
BBLU Ea Bridgeway Blue Chip ETF Sold out 0.00% −0.03
FTF Franklin Ltd. Dur Inc. TR Reduce -7.8% 0.11% −0.02
IYE iShares U.S. Energy ETF Reduce -7.5% 0.06% −0.02
EVRG Evergy Inc. Reduce -0.1% 0.17% −0.02
XOM Exxon Mobil Corp. Reduce -0.0% 0.08% −0.02
IJJ iShares S&P Mid-Cap 400 Valu Reduce -2.6% 0.15% −0.02
MCD McDonald's Corp. Reduce -2.4% 0.07% −0.01
O Realty Income Corp. Reduce -10.7% 0.05% −0.01
ET Energy Transfer LP Reduce -5.2% 0.06% −0.01
IJS iShares S&P Small-Cap 600 Va Reduce -2.5% 0.10% −0.01
COP Conocophillips Reduce -8.5% 0.03% −0.01
VIG Vanguard Dividend Apprec ETF Reduce -1.7% 0.15% −0.01
KO The Coca-Cola Co. Reduce -9.5% 0.04% −0.01

Portfolio Buys Q1 2025 → Q2 2025

AGG iShares Core U.S. Aggregate New 2.26% +2.26
SPY SS SPDR S&P 500 ETF Trust-US Add +24.1% 4.52% +0.84
XMMO Invesco S&P Midcap Momentum Add +53.4% 1.89% +0.67
MSFT Microsoft Corp. Add +0.9% 2.95% +0.49
IMTM iShares MSCI Intl Momentum F Add +228.2% 0.59% +0.42
QQQM Invesco Nasdaq 100 ETF Add +6.5% 3.73% +0.41
EMXC iShares MSCI Emr MRK Ex Chna New 0.38% +0.38
HYMB SS SPDR N Ice HY Muni ETF New 0.38% +0.38
FTEC Fidelity MSCI Info Tech Indx Add +4.5% 2.97% +0.37
SOXX iShares Semiconductor ETF Add +13.8% 1.63% +0.37
IWP iShares Russell Mid-Cap Grow Add +6.1% 2.60% +0.28
HYS PIMCO 0-5 Year H/Y Corp. Bond New 0.18% +0.18
SPMO Invesco S&P 500 Momentum ETF Add +11.4% 1.00% +0.18
QUAL iShares MSCI USA Quality Fac Add +11.7% 2.34% +0.15
PPA Invesco Aerospace & Defense Add +22.4% 0.61% +0.15
HYG Ishr Ibx Usd Hiyld CB ETF-Ui Add +105.0% 0.32% +0.15
IVV iShares Core S&P 500 ETF Add +2.6% 9.90% +0.15
BKDV BNY Mellon Dynamic Value Add +234.1% 0.21% +0.14
JEPQ JPM Nasdaq Equity Premium Add +14.1% 1.89% +0.13
JAAA Janus Henderson Aaa Clo ETF Add +76.3% 0.34% +0.12
FEOE First Eagle Overseas Eq ETF New 0.11% +0.11
PAVE Global X US Infrastructure Add +6.8% 1.07% +0.10
AGGH Simplify Aggregate Bond ETF New 0.10% +0.10
TIDAL TRUST II New 0.08% +0.08
META Meta Platforms Inc. Class A Add +10.0% 0.38% +0.08
DEM Wisdomtree Emerging Markets New 0.08% +0.08
FPEI First Trust Institutional PR New 0.07% +0.07
PLTR Palantir Technologies Inc. Class A New 0.06% +0.06
SHLD Global X Defense Tech ETF New 0.06% +0.06
VRT Vertiv Holdings Co. Class A New 0.06% +0.06
NUKZ Range Nuclear Renaissance New 0.05% +0.05
IUSB Ishr CR Unvrse Usd BD ETF-Ui New 0.05% +0.05
GOOGL Alphabet Inc. Class A Add +1.4% 1.34% +0.05
MBB iShares MBS ETF New 0.05% +0.05
QQQ Invesco QQQ Trust Series 1 Add +0.1% 0.84% +0.04
FLOT iShares Floating Rate Bond E Add +39.2% 0.20% +0.04
TSLA Tesla Inc. Add +14.8% 0.19% +0.04
IWY iShares Russell Top 200 Grow Add +0.0% 0.80% +0.04
BA The Boeing Co. New 0.03% +0.03
AVIV Avantis Intl LRG Cap Val ETF New 0.03% +0.03
PWR Quanta Services Inc. Add +1.8% 0.12% +0.03
KKR KKR & Co. Inc. New 0.03% +0.03
CRWD CrowdStrike Holdings Inc. Class A New 0.03% +0.03
NRG NRG Energy Inc. New 0.03% +0.03
APO Apollo Global Management Inc. New 0.03% +0.03
XLU St Sr Utl SL SE SPDR ETF-Usd New 0.03% +0.03
RSPN Invesco S&P 500 Equal Weight New 0.03% +0.03
CIBR First Trust Nasdaq Cybersecu New 0.03% +0.03
PEP Pepsico Inc. New 0.03% +0.03
RWL Invesco S&P 500 Revenue ETF Add +49.7% 0.08% +0.02

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 250$985.1MIVV, AVUV, SPY, RDVY, QQQM
Q1 2026 227$835.9MIVV, AVUV, SPY, RDVY, OEF
Q4 2025 227$864.9MIVV, AVUV, SPY, OEF, RDVY
Q3 2025 220$802.9MIVV, SPY, AVUV, OEF, RDVY
Q2 2025 201$723.1MIVV, AVUV, OEF, RDVY, SPY
Q1 2025 190$647.8MIVV, AVUV, OEF, RDVY, SPY
Q4 2024 182$685.4MIVV, OEF, AVUV, RDVY, JEPI
Q3 2024 188$675.7MIVV, OEF, AVUV, JEPI, RDVY
Q2 2024 171$633.6MIVV, OEF, AVUV, JEPI, RDVY
Q1 2024 173$627.0MIVV, OEF, JEPI, AVUV, RDVY