GFI Investment Counsel Ltd.

In its 13F for Q2 2025 (holdings as of June 30, 2025, filed August 11, 2025), GFI Investment Counsel Ltd. reported 21 stock positions worth $917.9 million. Its top holding was Microsoft (MSFT) at 10.1% of the portfolio, followed by Visa Class A (V, 9.6%) and Moody's (MCO, 8.8%). Compared with Q1 2025, it opened 3 new positions, added to 10 and reduced 5. The biggest buy was American Express (AXP, shares +1%) and the biggest sale Roper Technologies (ROP, shares −0%).

Most Recent 13F
Q2 2026
Location
TORONTO, A6
CIK
0001688774
Portfolio Value
$917.9M (Q2 2025)
SEC Filing
0001688774-25-000013 ↗ filed Aug 11, 2025

Holdings Value

0$200.0M$400.0M$600.0M$800.0M$1.0B Q1 2024: $789.2M Q1 2024 Q2 2024: $764.4M Q2 2024 Q3 2024: $861.8M Q3 2024 Q4 2024: $871.1M Q4 2024 Q1 2025: $859.8M Q1 2025 Q2 2025: $917.9M $917.9M Q2 2025 Q3 2025: $960.1M Q3 2025 Q4 2025: $937.7M Q4 2025 Q1 2026: $731.5M Q1 2026 Q2 2026: $737.3M Q2 2026

Holdings 21 stocks · $917.9M

MSFT Microsoft Corp. 10.06% 185,666 $92.4M Reduce -0.9%
V Visa Inc. Class A 9.59% 247,995 $88.1M Reduce -0.7%
MCO Moody's Corp. 8.80% 161,060 $80.8M Add +0.2%
ROP Roper Technologies Inc. 8.65% 140,102 $79.4M Reduce -0.3%
HLT Hilton Worldwide Holdings Inc. 7.99% 275,235 $73.3M Add +0.6%
MSCI MSCI Inc. 7.45% 118,549 $68.4M Add +1.1%
AXP American Express Co. 7.15% 205,727 $65.6M Add +1.3%
SHW The Sherwin-Williams Co. 7.08% 189,262 $65.0M Add +0.7%
EFX Equifax Inc. 7.04% 249,301 $64.7M Add +0.7%
FERG Ferguson Enterprises Inc. 6.96% 293,384 $63.9M Reduce -0.3%
AON Aon PLC Class A 6.48% 166,610 $59.4M Add +2.0%
G Genpact Ltd. 6.38% 1,329,859 $58.5M Add +1.0%
BAH Booz Allen Hamilton Holdings 4.50% 396,679 $41.3M Add +2.3%
BIL SS SPDR BB 1-3M T-Bill ETF 0.74% 73,846 $6.8M Add +6.3%
CRM Salesforce Inc. 0.69% 23,273 $6.3M Reduce -0.0%
FSV Firstservice Corp. 0.24% 12,502 $2.2M No change
IGIB iShares 5-10Y Inv Grade Corp. 0.07% 11,984 $639K No change
BRK.B Berkshire Hathaway Inc. Class B 0.06% 1,197 $581K No change
COST Costco Wholesale Corp. 0.03% 257 $254K New
AMZN Amazon.com Inc. 0.02% 1,040 $228K New
CBRE CBRE Group Inc. Class A 0.02% 1,500 $210K New

Portfolio Sells Q1 2025 → Q2 2025

ROP Roper Technologies Inc. Reduce -0.3% 8.65% −0.98
V Visa Inc. Class A Reduce -0.7% 9.59% −0.59
CRM Salesforce Inc. Reduce -0.0% 0.69% −0.04
FERG Ferguson Enterprises Inc. Reduce -0.3% 6.96% +1.48
MSFT Microsoft Corp. Reduce -0.9% 10.06% +1.88

Portfolio Buys Q1 2025 → Q2 2025

AXP American Express Co. Add +1.3% 7.15% +0.79
HLT Hilton Worldwide Holdings Inc. Add +0.6% 7.99% +0.75
MCO Moody's Corp. Add +0.2% 8.80% +0.09
EFX Equifax Inc. Add +0.7% 7.04% +0.03
COST Costco Wholesale Corp. New 0.03% +0.03
AMZN Amazon.com Inc. New 0.02% +0.02
CBRE CBRE Group Inc. Class A New 0.02% +0.02
BIL SS SPDR BB 1-3M T-Bill ETF Add +6.3% 0.74% −0.00
BAH Booz Allen Hamilton Holdings Add +2.3% 4.50% −0.21
MSCI MSCI Inc. Add +1.1% 7.45% −0.26
SHW The Sherwin-Williams Co. Add +0.7% 7.08% −0.55
AON Aon PLC Class A Add +2.0% 6.48% −1.11
G Genpact Ltd. Add +1.0% 6.38% −1.34

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 30$737.3MHLT, V, AXP, FERG, MSCI
Q1 2026 24$731.5MHLT, FERG, MSCI, V, AXP
Q4 2025Amended 30$937.7MMSFT, V, MCO, HLT, AXP
Q3 2025 25$960.1MMSFT, V, MCO, HLT, ROP
Q2 2025 21$917.9MMSFT, V, MCO, ROP, HLT
Q1 2025 18$859.8MV, ROP, MCO, MSFT, G
Q4 2024Amended 20$871.1MAAPL, V, MSFT, MCO, MSCI
Q3 2024Amended 20$861.8MMSFT, AAPL, MCO, SHW, EFX
Q2 2024Amended 19$764.4MMSFT, AAPL, MCO, V, EFX
Q1 2024Amended 18$789.2MMSFT, FIX, EFX, V, MCO