Kesler, Norman & Wride, LLC
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 1, 2025), Kesler, Norman & Wride, LLC reported 209 stock positions worth $525.5 million. Its top holding was Kroger (KR) at 4.5% of the portfolio, followed by SS SPDR S&P 500 ETF Trust-US (SPY, 3.1%) and Apple (AAPL, 3.0%). Compared with Q4 2024, it opened 17 new positions, sold out of 22, added to 127 and reduced 56. The biggest buy was a new position in Kroger (KR) and the biggest sale Alphabet Class A (GOOGL, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- OGDEN, UT
- CIK
- 0001840455
- Portfolio Value
- $525.5M (Q1 2025)
- SEC Filing
- 0001085146-25-002509 ↗ filed May 1, 2025
Holdings Value
Holdings 209 stocks · $525.5M
| KR Kroger Co. | 4.49% | 348,521 | $23.6M | New |
| SPY SS SPDR S&P 500 ETF Trust-US | 3.14% | 29,509 | $16.5M | Add +1.3% |
| AAPL Apple Inc. | 3.03% | 71,599 | $15.9M | Add +0.8% |
| MSFT Microsoft Corp. | 2.57% | 36,040 | $13.5M | Add +2.1% |
| IBDQ iShares Ibonds Dec 2025 Term | 2.17% | 453,205 | $11.4M | New |
| UNH Unitedhealth Group Inc. | 2.01% | 20,160 | $10.6M | Add +5.0% |
| COST Costco Wholesale Corp. | 1.94% | 10,803 | $10.2M | Reduce -1.7% |
| COR Cencora Inc. | 1.85% | 34,863 | $9.7M | Add +0.4% |
| ICE Intercontinental Exchange Inc. | 1.75% | 53,448 | $9.2M | Add +3.7% |
| JNJ Johnson & Johnson | 1.75% | 55,415 | $9.2M | Add +6.5% |
| BLK BlackRock Inc. | 1.60% | 8,884 | $8.4M | Add +7.0% |
| LOW Lowe's Cos Inc. | 1.53% | 34,468 | $8.0M | Add +1.8% |
| CB Chubb Ltd. | 1.52% | 26,507 | $8.0M | Add +2.3% |
| FLOT iShares Floating Rate Bond E | 1.47% | 151,426 | $7.7M | Add +14.7% |
| NVDA Nvidia Corp. | 1.39% | 67,249 | $7.3M | Add +4.9% |
| ADI Analog Devices Inc. | 1.38% | 35,927 | $7.2M | Add +2.3% |
| ABT Abbott Laboratories | 1.37% | 54,399 | $7.2M | Add +1.7% |
| GD General Dynamics Corp. | 1.37% | 26,327 | $7.2M | Reduce -2.6% |
| PG The Procter & Gamble Co. | 1.33% | 41,079 | $7.0M | Add +2.5% |
| AMGN Amgen Inc. | 1.30% | 21,977 | $6.8M | Reduce -5.9% |
| ACN Accenture PLC Class A | 1.28% | 21,597 | $6.7M | Add +2.6% |
| MA Mastercard Inc. Class A | 1.27% | 12,166 | $6.7M | Reduce -2.8% |
| IBDR iShares Ibonds Dec 2026 Term | 1.26% | 273,692 | $6.6M | New |
| UNP Union Pacific Corp. | 1.21% | 26,996 | $6.4M | Add +3.0% |
| CSCO Cisco Systems Inc. | 1.21% | 103,038 | $6.4M | Reduce -0.2% |
| TXN Texas Instruments Inc. | 1.19% | 34,870 | $6.3M | Add +3.2% |
| LHX L3HARRIS Technologies Inc. | 1.18% | 29,582 | $6.2M | Add +4.2% |
| JKHY Jack Henry & Associates Inc. filed as HENRY JACK & ASSOC INC | 1.18% | 33,902 | $6.2M | Add +4.0% |
| AVGO Broadcom Inc. | 1.14% | 35,695 | $6.0M | Add +4.4% |
| PH Parker Hannifin Corp. | 1.13% | 9,768 | $5.9M | Add +3.2% |
| TAX Cambria Tax Aware ETF | 1.12% | 256,881 | $5.9M | New |
| VGT Vanguard Info Tech ETF | 1.12% | 10,847 | $5.9M | Add +2.7% |
| APD Air Products & Chemicals Inc. | 1.10% | 19,560 | $5.8M | Add +0.0% |
| NEE Nextera Energy Inc. | 1.04% | 77,037 | $5.5M | Add +0.8% |
| LMT Lockheed Martin Corp. | 1.01% | 11,836 | $5.3M | Reduce -2.8% |
| MDT Medtronic PLC | 1.00% | 58,520 | $5.3M | Add +3.0% |
| V Visa Inc. Class A | 0.96% | 14,447 | $5.1M | Add +2.5% |
| PSX Phillips 66 | 0.96% | 40,865 | $5.0M | Reduce -1.4% |
| IBDS Ishrs Ibnds Dec 27 Corp. ETF | 0.95% | 206,695 | $5.0M | Add +7.0% |
| META Meta Platforms Inc. Class A | 0.91% | 8,336 | $4.8M | Add +2.5% |
| EMR Emerson Electric Co. | 0.89% | 42,448 | $4.7M | Add +0.3% |
| IWLG Nylim Winslow Large Cap Grow filed as NEW YORK LIFE INVTS ACTIVE E | 0.84% | 102,028 | $4.4M | Add +5.8% |
| LLY Eli Lilly & Co. | 0.83% | 5,257 | $4.3M | Add +10.1% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.81% | 8,039 | $4.3M | Add +23.4% |
| KEY Keycorp | 0.78% | 257,514 | $4.1M | New |
| JPM JPMorgan Chase & Co. | 0.78% | 16,782 | $4.1M | Add +18.3% |
| XOM Exxon Mobil Corp. | 0.75% | 32,989 | $3.9M | Add +7.1% |
| GOOGL Alphabet Inc. Class A | 0.74% | 25,016 | $3.9M | Reduce -0.2% |
| SYLD Cambria Shareholder Yield Et | 0.71% | 58,640 | $3.7M | Reduce -5.6% |
| AMZN Amazon.com Inc. | 0.70% | 19,285 | $3.7M | Reduce -3.8% |
| SPGI S&P Global Inc. | 0.63% | 6,480 | $3.3M | Add +12.9% |
| UPS United Parcel Service Class B | 0.62% | 29,757 | $3.3M | Reduce -1.2% |
| SYK Stryker Corp. | 0.61% | 8,638 | $3.2M | Reduce -0.6% |
| IBDT iShares Ibonds Dec 2028 ETF | 0.60% | 123,837 | $3.1M | Add +84.7% |
| NFLX Netflix Inc. | 0.56% | 3,144 | $2.9M | Add +11.7% |
| FYLD Cambria Foreign Shareholder | 0.50% | 98,249 | $2.6M | Reduce -2.4% |
| QQQ Invesco QQQ Trust Series 1 | 0.49% | 5,476 | $2.6M | Add +3.8% |
| ADP Automatic Data Processing | 0.44% | 7,648 | $2.3M | Reduce -1.7% |
| BRO Brown & Brown Inc. | 0.43% | 18,143 | $2.3M | Add +1.1% |
| LIN Linde PLC | 0.41% | 4,659 | $2.2M | Add +2.9% |
| PLTR Palantir Technologies Inc. Class A | 0.40% | 25,013 | $2.1M | Add +82.7% |
| CBSH Commerce Bancshares Inc. | 0.40% | 33,733 | $2.1M | Reduce -0.5% |
| DDIV First Trust Dorsey Wright Mo | 0.40% | 55,510 | $2.1M | Add +9.3% |
| PEP Pepsico Inc. | 0.40% | 13,858 | $2.1M | Add +0.5% |
| AFL Aflac Inc. | 0.39% | 18,536 | $2.1M | Reduce -22.8% |
| HON Honeywell International Inc. | 0.38% | 9,474 | $2.0M | Add +0.7% |
| ITW Illinois Tool Works | 0.38% | 7,963 | $2.0M | Add +1.4% |
| WMT Walmart Inc. | 0.37% | 21,864 | $1.9M | Reduce -11.0% |
| APH Amphenol Corp. Class A | 0.33% | 26,118 | $1.7M | Add +39.6% |
| HD Home Depot Inc. | 0.32% | 4,651 | $1.7M | Add +1.6% |
| RTX RTX Corp. | 0.32% | 12,871 | $1.7M | Add +35.7% |
| GWW WW Grainger Inc. filed as GRAINGER W W INC | 0.32% | 1,717 | $1.7M | Reduce -1.1% |
| ECL Ecolab Inc. | 0.32% | 6,642 | $1.7M | Add +2.2% |
| BR Broadridge Financial Solutio | 0.32% | 6,825 | $1.7M | Add +2.6% |
| PAYX Paychex Inc. | 0.31% | 10,603 | $1.6M | Reduce -0.5% |
| EYLD Cambria Emerg Shrhldr Yield | 0.31% | 50,915 | $1.6M | Add +11.6% |
| CHD Church & Dwight Co. Inc. | 0.30% | 14,476 | $1.6M | Add +2.1% |
| ANET Arista Networks Inc. | 0.30% | 20,546 | $1.6M | Add +24.9% |
| AMD Advanced Micro Devices | 0.30% | 15,411 | $1.6M | Add +13.0% |
| CL Colgate-Palmolive Co. | 0.30% | 16,643 | $1.6M | Add +6.3% |
| AWK American Water Works Co. Inc. | 0.30% | 10,520 | $1.6M | Reduce -3.3% |
| O Realty Income Corp. | 0.29% | 26,286 | $1.5M | Add +18.3% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.29% | 6,110 | $1.5M | Add +15.6% |
| MDLZ Mondelez International Inc. Class A | 0.29% | 22,328 | $1.5M | Reduce -5.5% |
| IBDU iShares Ibonds Dec 2029 Term | 0.29% | 64,912 | $1.5M | Reduce -0.6% |
| SHW The Sherwin-Williams Co. | 0.29% | 4,291 | $1.5M | Add +3.2% |
| QQXT First Trust Nasdaq-100 Ex-Te | 0.28% | 15,606 | $1.5M | Reduce -1.6% |
| MS Morgan Stanley | 0.27% | 12,172 | $1.4M | Add +87.1% |
| EA Electronic Arts Inc. | 0.26% | 9,580 | $1.4M | Add +31.7% |
| FDS Factset Research Systems Inc. | 0.26% | 2,993 | $1.4M | Reduce -6.3% |
| OMC Omnicom Group | 0.25% | 15,762 | $1.3M | Add +37.7% |
| NYT New York Times Co. Class A | 0.24% | 25,876 | $1.3M | Add +29.5% |
| FRT Federal Realty Invs Trust | 0.24% | 12,733 | $1.2M | Add +6.1% |
| MYLD Cambria Micro&smcap Yield | 0.23% | 54,383 | $1.2M | Add +9.9% |
| TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC | 0.23% | 13,233 | $1.2M | Add +6.2% |
| IYF iShares US Financials ETF | 0.23% | 10,661 | $1.2M | Add +5.3% |
| FTSM First Trust Enh Short Mat FD | 0.23% | 20,005 | $1.2M | Reduce -1.1% |
| PGR Progressive Corp. | 0.22% | 4,160 | $1.2M | Add +12.6% |
| FTNT Fortinet Inc. | 0.22% | 12,157 | $1.2M | Reduce -11.1% |
| NOW ServiceNow Inc. | 0.22% | 1,440 | $1.1M | Add +31.9% |
Portfolio Sells Q4 2024 → Q1 2025
| GOOGL Alphabet Inc. Class A | Reduce -0.2% | 0.74% | −0.29 |
| LMT Lockheed Martin Corp. | Reduce -2.8% | 1.01% | −0.27 |
| TTD Trade Desk Inc./the Class A | Sold out | 0.00% | −0.27 |
| AMZN Amazon.com Inc. | Reduce -3.8% | 0.70% | −0.25 |
| COST Costco Wholesale Corp. | Reduce -1.7% | 1.94% | −0.23 |
| FIW First Trust Water ETF | Reduce -65.5% | 0.09% | −0.22 |
| PANW Palo Alto Networks Inc. | Sold out | 0.00% | −0.21 |
| SYLD Cambria Shareholder Yield Et | Reduce -5.6% | 0.71% | −0.21 |
| GOOG Alphabet Inc. Class C | Reduce -66.0% | 0.06% | −0.20 |
| UPS United Parcel Service Class B | Reduce -1.2% | 0.62% | −0.20 |
| TSLA Tesla Inc. | Reduce -48.4% | 0.08% | −0.20 |
| GS Goldman Sachs Group Inc. | Sold out | 0.00% | −0.18 |
| GD General Dynamics Corp. | Reduce -2.6% | 1.37% | −0.17 |
| MA Mastercard Inc. Class A | Reduce -2.8% | 1.27% | −0.15 |
| AFL Aflac Inc. | Reduce -22.8% | 0.39% | −0.14 |
| TPH Tri Pointe Homes Inc. | Sold out | 0.00% | −0.13 |
| CI The Cigna Group | Sold out | 0.00% | −0.12 |
| UBER Uber Technologies Inc. | Sold out | 0.00% | −0.12 |
| WMT Walmart Inc. | Reduce -11.0% | 0.37% | −0.11 |
| CSCO Cisco Systems Inc. | Reduce -0.2% | 1.21% | −0.11 |
| MAS Masco Corp. | Reduce -59.8% | 0.05% | −0.10 |
| TEL Te Connectivity PLC | Sold out | 0.00% | −0.09 |
| SCCO Southern Copper Corp. | Sold out | 0.00% | −0.08 |
| ITA iShares U.S. Aerospace & Def | Sold out | 0.00% | −0.08 |
| TDG Transdigm Group Inc. | Sold out | 0.00% | −0.08 |
| REZ Ishars Res and Multi Reales | Sold out | 0.00% | −0.08 |
| CON Concentra Group Holdings Par | Sold out | 0.00% | −0.08 |
| GE General Electric | Sold out | 0.00% | −0.07 |
| FDS Factset Research Systems Inc. | Reduce -6.3% | 0.26% | −0.07 |
| GWW WW Grainger Inc. | Reduce -1.1% | 0.32% | −0.07 |
| REGN Regeneron Pharmaceuticals | Sold out | 0.00% | −0.07 |
| SNPS Synopsys Inc. | Sold out | 0.00% | −0.07 |
| SYK Stryker Corp. | Reduce -0.6% | 0.61% | −0.06 |
| PSX Phillips 66 | Reduce -1.4% | 0.96% | −0.06 |
| CMG Chipotle Mexican Grill Inc. | Sold out | 0.00% | −0.06 |
| MU Micron Technology Inc. | Sold out | 0.00% | −0.06 |
| VNT Vontier Corp. | Sold out | 0.00% | −0.06 |
| CBSH Commerce Bancshares Inc. | Reduce -0.5% | 0.40% | −0.06 |
| SMH Vaneck Semiconductor ETF | Reduce -1.7% | 0.18% | −0.06 |
| FTNT Fortinet Inc. | Reduce -11.1% | 0.22% | −0.06 |
| NKE Nike Inc. Class B | Sold out | 0.00% | −0.05 |
| ADP Automatic Data Processing | Reduce -1.7% | 0.44% | −0.05 |
| VRTX Vertex Pharmaceuticals Inc. | Sold out | 0.00% | −0.05 |
| IGE iShares North American Natur | Sold out | 0.00% | −0.05 |
| FXL First Trust Technology Alpha | Reduce -1.9% | 0.15% | −0.05 |
| FDN First Trust DJ Internet Ind | Reduce -5.2% | 0.14% | −0.04 |
| FYLD Cambria Foreign Shareholder | Reduce -2.4% | 0.50% | −0.04 |
| INTU Intuit Inc. | Sold out | 0.00% | −0.04 |
| QQXT First Trust Nasdaq-100 Ex-Te | Reduce -1.6% | 0.28% | −0.04 |
| CMCSA Comcast Corp. Class A | Reduce -12.4% | 0.12% | −0.04 |
Portfolio Buys Q4 2024 → Q1 2025
| KR Kroger Co. | New | 4.49% | +4.49 |
| IBDQ iShares Ibonds Dec 2025 Term | New | 2.17% | +2.17 |
| IBDR iShares Ibonds Dec 2026 Term | New | 1.26% | +1.26 |
| TAX Cambria Tax Aware ETF | New | 1.12% | +1.12 |
| KEY Keycorp | New | 0.78% | +0.78 |
| IBDT iShares Ibonds Dec 2028 ETF | Add +84.7% | 0.60% | +0.23 |
| YELP Yelp Inc. | New | 0.18% | +0.18 |
| PLTR Palantir Technologies Inc. Class A | Add +82.7% | 0.40% | +0.18 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +23.4% | 0.81% | +0.18 |
| TJX TJX Companies Inc. | New | 0.17% | +0.17 |
| COR Cencora Inc. | Add +0.4% | 1.85% | +0.16 |
| CDNS Cadence Design SYS Inc. | New | 0.13% | +0.13 |
| JNJ Johnson & Johnson | Add +6.5% | 1.75% | +0.12 |
| APO Apollo Global Management Inc. | New | 0.12% | +0.12 |
| APP AppLovin Corp. Class A | New | 0.12% | +0.12 |
| ICE Intercontinental Exchange Inc. | Add +3.7% | 1.75% | +0.10 |
| MS Morgan Stanley | Add +87.1% | 0.27% | +0.09 |
| FFIV F5 Inc. | Add +149.3% | 0.16% | +0.09 |
| RTX RTX Corp. | Add +35.7% | 0.32% | +0.09 |
| KKR KKR & Co. Inc. | Add +198.5% | 0.16% | +0.08 |
| IYZ iShares US Telecommunication | New | 0.08% | +0.08 |
| PABU Ishr Par-Alnd Clim Opt Mue-U | New | 0.07% | +0.07 |
| ABT Abbott Laboratories | Add +1.7% | 1.37% | +0.07 |
| TT Trane Technologies PLC | Add +102.2% | 0.17% | +0.07 |
| CRWD CrowdStrike Holdings Inc. Class A | Add +68.8% | 0.17% | +0.06 |
| HCA HCA Healthcare Inc. | Add +44.7% | 0.18% | +0.06 |
| FTI Technipfmc PLC | Add +43.9% | 0.20% | +0.06 |
| BX Blackstone Inc. | Add +157.9% | 0.12% | +0.05 |
| MCO Moody's Corp. | Add +73.6% | 0.16% | +0.05 |
| AXON Axon Enterprise Inc. | New | 0.05% | +0.05 |
| CME Cme Group Inc. | Add +44.5% | 0.16% | +0.05 |
| JPM JPMorgan Chase & Co. | Add +18.3% | 0.78% | +0.05 |
| ISRG Intuitive Surgical Inc. | Add +66.1% | 0.17% | +0.05 |
| PWR Quanta Services Inc. | New | 0.05% | +0.05 |
| SEM Select Medical Holdings Corp. | Add +87.4% | 0.14% | +0.05 |
| APH Amphenol Corp. Class A | Add +39.6% | 0.33% | +0.05 |
| ABBV Abbvie Inc. | Add +23.1% | 0.21% | +0.05 |
| BKNG Booking Holdings Inc. | New | 0.04% | +0.04 |
| EPD Enterprise Products Partners | New | 0.04% | +0.04 |
| VOO Vanguard S&P 500 ETF | New | 0.04% | +0.04 |
| IBM Intl Business Machines Corp. | Add +15.6% | 0.29% | +0.04 |
| UHS Universal Health Services-B | Add +40.5% | 0.17% | +0.04 |
| OMC Omnicom Group | Add +37.7% | 0.25% | +0.04 |
| BRO Brown & Brown Inc. | Add +1.1% | 0.43% | +0.03 |
| O Realty Income Corp. | Add +18.3% | 0.29% | +0.03 |
| EA Electronic Arts Inc. | Add +31.7% | 0.26% | +0.03 |
| PGR Progressive Corp. | Add +12.6% | 0.22% | +0.03 |
| XOM Exxon Mobil Corp. | Add +7.1% | 0.75% | +0.03 |
| LLY Eli Lilly & Co. | Add +10.1% | 0.83% | +0.03 |
| HESM Hess Midstream LP Class A | Add +14.7% | 0.21% | +0.03 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 271 | $631.4M | AAPL, KR, ADI, MSFT, CSCO |
| Q1 2026 | 245 | $580.7M | KR, AAPL, MSFT, ADI, AVGO |
| Q4 2025 | 236 | $583.4M | AAPL, MSFT, KR, SPY, AVGO |
| Q3 2025 | 219 | $509.8M | KR, AAPL, SPY, MSFT, COST |
| Q2 2025 | 222 | $563.7M | KR, MSFT, SPY, AAPL, NFLX |
| Q1 2025 | 209 | $525.5M | KR, SPY, AAPL, MSFT, IBDQ |
| Q4 2024 | 214 | $463.3M | AAPL, SPY, MSFT, COST, UNH |
| Q3 2024 | 223 | $509.4M | KR, AAPL, SPY, MSFT, UNH |
| Q2 2024 | 169 | $471.3M | KR, AAPL, MSFT, SPY, UNH |
| Q1 2024 | 153 | $471.2M | KR, MSFT, SPY, AAPL, COST |