Keudell/Morrison Wealth Management
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 23, 2025), Keudell/Morrison Wealth Management reported 220 stock positions worth $383.7 million. Its top holding was Schwab US DVD Equity ETF (SCHD) at 5.7% of the portfolio, followed by Schwab Fndmn Intl LRG Co. ETF (FNDF, 5.5%) and Franklin Senior Loan ETF (FLBL, 5.3%). Compared with Q3 2024, it opened 19 new positions, sold out of 18, added to 81 and reduced 92. The biggest buy was a new position in Franklin Senior Loan ETF (FLBL) and the biggest sale Vanguard Intermediate-Term B (BIV, shares −20%).
- Most Recent 13F
- Q2 2026
- Location
- Salem, OR
- CIK
- 0001785498
- Portfolio Value
- $383.7M (Q4 2024)
- SEC Filing
- 0001667731-25-000109 ↗ filed Jan 23, 2025
Holdings Value
Holdings 220 stocks · $383.7M
| SCHD Schwab US DVD Equity ETF | 5.71% | 801,757 | $21.9M | Add +6.9% |
| FNDF Schwab Fndmn Intl LRG Co. ETF | 5.48% | 632,771 | $21.0M | Add +6.0% |
| FLBL Franklin Senior Loan ETF | 5.31% | 839,508 | $20.4M | New |
| VYM Vanguard High DVD Yield ETF | 5.26% | 158,149 | $20.2M | Reduce -1.6% |
| AAPL Apple Inc. | 4.59% | 70,383 | $17.6M | Add +0.1% |
| HEQT Simplify Hedged Equity ETF | 3.97% | 516,588 | $15.2M | Reduce -0.5% |
| DFAC Dimensional US Core Equity 2 | 3.70% | 410,208 | $14.2M | Reduce -0.4% |
| BIV Vanguard Intermediate-Term B | 3.57% | 183,132 | $13.7M | Reduce -19.9% |
| VWOB Vanguard Emerg MKTS Gov BND | 3.27% | 198,361 | $12.5M | Add +3.8% |
| GLDM SPDR Gold Minishares Trust | 3.25% | 239,947 | $12.5M | Reduce -0.7% |
| TPYP Managed Portfolio Series | 2.39% | 268,930 | $9.2M | Reduce -31.4% |
| DEXC Dimensional Em Ex Cce ETF | 2.36% | 185,898 | $9.0M | New |
| MSFT Microsoft Corp. | 2.17% | 19,711 | $8.3M | Add +1.2% |
| AMZN Amazon.com Inc. | 1.77% | 30,874 | $6.8M | Add +0.2% |
| GOOG Alphabet Inc. Class C | 1.70% | 34,150 | $6.5M | Reduce -0.1% |
| JMUB JPMorgan Municipal ETF | 1.32% | 100,881 | $5.1M | Add +9.8% |
| VDE Vanguard Energy ETF | 1.10% | 34,883 | $4.2M | Reduce -0.7% |
| LLY Eli Lilly & Co. | 1.07% | 5,308 | $4.1M | Add +6.0% |
| XOM Exxon Mobil Corp. | 1.04% | 37,192 | $4.0M | Add +4.2% |
| ABBV Abbvie Inc. | 1.01% | 21,834 | $3.9M | Add +1.5% |
| SCHG Schwab US Large-Cap Growth | 1.01% | 138,644 | $3.9M | Add +5.0% |
| V Visa Inc. Class A | 0.99% | 11,991 | $3.8M | Reduce -0.2% |
| HD Home Depot Inc. | 0.94% | 9,305 | $3.6M | Reduce -0.0% |
| XLK SS Technology Select Sector | 0.89% | 14,748 | $3.4M | No change |
| USB US Bancorp | 0.85% | 67,999 | $3.3M | Reduce -2.8% |
| QQQ Invesco QQQ Trust Series 1 | 0.79% | 5,943 | $3.0M | Add +0.2% |
| NVDA Nvidia Corp. | 0.72% | 20,665 | $2.8M | Reduce -0.2% |
| BUFR FT Vest Lad Buffervetf-Usd I | 0.71% | 89,557 | $2.7M | Add +1.9% |
| JPM JPMorgan Chase & Co. | 0.66% | 10,589 | $2.5M | Reduce -0.5% |
| CVX Chevron Corp. | 0.63% | 16,743 | $2.4M | Add +7.8% |
| QCOM Qualcomm Inc. | 0.63% | 15,662 | $2.4M | Add +1.4% |
| GOOGL Alphabet Inc. Class A | 0.62% | 12,601 | $2.4M | Add +1.2% |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.61% | 46,838 | $2.3M | Reduce -25.7% |
| PM Philip Morris International | 0.61% | 19,304 | $2.3M | Reduce -4.0% |
| SYK Stryker Corp. | 0.57% | 6,117 | $2.2M | No change |
| CAT Caterpillar Inc. | 0.56% | 5,973 | $2.2M | Add +0.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.56% | 4,748 | $2.2M | Add +0.1% |
| SPYG SS SPDR P S&P 500 Growth ETF | 0.54% | 23,435 | $2.1M | Add +8.1% |
| NKE Nike Inc. Class B | 0.53% | 27,032 | $2.0M | Reduce -0.1% |
| COST Costco Wholesale Corp. | 0.53% | 2,229 | $2.0M | Reduce -0.2% |
| T AT&T Inc. | 0.52% | 88,358 | $2.0M | Reduce -3.4% |
| META Meta Platforms Inc. Class A | 0.50% | 3,299 | $1.9M | Add +1.3% |
| ORCL Oracle Corp. | 0.50% | 11,432 | $1.9M | Add +0.9% |
| ELV Elevance Health Inc. | 0.49% | 5,111 | $1.9M | Reduce -3.5% |
| VZ Verizon Communications Inc. | 0.49% | 47,059 | $1.9M | Add +0.4% |
| RTX RTX Corp. | 0.48% | 15,962 | $1.8M | Reduce -0.7% |
| CRM Salesforce Inc. | 0.47% | 5,342 | $1.8M | Reduce -0.3% |
| VIG Vanguard Dividend Apprec ETF | 0.45% | 8,850 | $1.7M | Add +1.1% |
| DGRO iShares Core Dividend Growth | 0.43% | 27,014 | $1.7M | No change |
| JNJ Johnson & Johnson | 0.40% | 10,705 | $1.5M | Add +16.2% |
| LRCX Lam Research Corp. | 0.39% | 20,480 | $1.5M | Reduce -5.4% |
| MO Altria Group Inc. | 0.36% | 26,738 | $1.4M | Reduce -0.5% |
| UNH Unitedhealth Group Inc. | 0.36% | 2,757 | $1.4M | Reduce -2.3% |
| PG The Procter & Gamble Co. | 0.35% | 7,897 | $1.3M | Reduce -0.6% |
| LTC LTC Properties Inc. filed as LTC PPTYS INC | 0.33% | 36,365 | $1.3M | Reduce -3.9% |
| MRK Merck & Co. Inc. | 0.32% | 12,454 | $1.2M | Reduce -2.0% |
| BMY Bristol-Myers Squibb Co. | 0.31% | 21,210 | $1.2M | Reduce -6.6% |
| AMGN Amgen Inc. | 0.31% | 4,543 | $1.2M | Add +12.3% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.30% | 5,221 | $1.1M | Add +0.1% |
| ADBE Adobe Inc. | 0.29% | 2,473 | $1.1M | Reduce -7.1% |
| AVGO Broadcom Inc. | 0.28% | 4,669 | $1.1M | Reduce -4.9% |
| DVY iShares Select Dividend ETF | 0.28% | 8,145 | $1.1M | No change |
| NFLX Netflix Inc. | 0.27% | 1,170 | $1.0M | Reduce -5.3% |
| WMT Walmart Inc. | 0.27% | 11,406 | $1.0M | Reduce -0.7% |
| CSCO Cisco Systems Inc. | 0.27% | 17,253 | $1.0M | Add +0.9% |
| IWO iShares Russell 2000 Growth | 0.26% | 3,399 | $978K | No change |
| MAR Marriott International Class A | 0.24% | 3,341 | $932K | No change |
| LHX L3HARRIS Technologies Inc. | 0.24% | 4,386 | $922K | Add +0.2% |
| ACN Accenture PLC Class A | 0.24% | 2,604 | $916K | Reduce -0.1% |
| SBUX Starbucks Corp. | 0.23% | 9,867 | $900K | Add +3.9% |
| VWO Vanguard Ftse Emerging Marke | 0.23% | 20,183 | $889K | Reduce -1.6% |
| ASML ASML Holding NV-NY Reg SHS | 0.23% | 1,282 | $889K | Add +2.6% |
| ENB Enbridge Inc. | 0.23% | 20,410 | $866K | Add +0.8% |
| SO The Southern Co. | 0.21% | 9,922 | $817K | Reduce -3.5% |
| LMT Lockheed Martin Corp. | 0.21% | 1,670 | $812K | Reduce -3.8% |
| NOW ServiceNow Inc. | 0.21% | 762 | $808K | Reduce -9.4% |
| WFC Wells Fargo & Co. | 0.21% | 11,433 | $803K | Reduce -2.4% |
| SMH Vaneck Semiconductor ETF | 0.21% | 3,290 | $797K | No change |
| EFA iShares MSCI Eafe ETF | 0.21% | 10,527 | $796K | Add +4.3% |
| DUK Duke Energy Corp. | 0.20% | 7,227 | $779K | Add +2.7% |
| GILD Gilead Sciences Inc. | 0.20% | 8,190 | $757K | Reduce -6.5% |
| O Realty Income Corp. | 0.20% | 14,074 | $752K | Add +17.7% |
| NVO Novo-Nordisk A/S-Spons ADR | 0.19% | 8,548 | $735K | Add +4.6% |
| TXN Texas Instruments Inc. | 0.19% | 3,885 | $728K | Add +1.0% |
| BA The Boeing Co. | 0.19% | 4,013 | $710K | Add +5.9% |
| PEP Pepsico Inc. | 0.18% | 4,596 | $699K | Add +18.3% |
| KO The Coca-Cola Co. | 0.18% | 11,093 | $691K | Add +4.2% |
| CMCSA Comcast Corp. Class A | 0.17% | 17,214 | $646K | Reduce -8.7% |
| SNY Sanofi-ADR | 0.16% | 12,928 | $624K | Add +1.7% |
| TTE Totalenergies SE -Spon ADR | 0.16% | 11,433 | $623K | Add +8.4% |
| MA Mastercard Inc. Class A | 0.16% | 1,176 | $619K | No change |
| VIGI Vanguard Int Div App Indx FD | 0.16% | 7,720 | $618K | No change |
| CM Can Imperial BK of Commerce filed as CANADIAN IMPERIAL BK COMM | 0.16% | 9,746 | $616K | Reduce -23.1% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.16% | 1,473 | $605K | Add +4.5% |
| POR Portland General Electric Co. | 0.15% | 13,308 | $580K | Add +11.8% |
| AXP American Express Co. | 0.15% | 1,927 | $572K | No change |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.15% | 962 | $564K | Add +9.3% |
| BROS Dutch Bros Inc. Class A | 0.15% | 10,691 | $560K | Reduce -3.1% |
| CPLB Nylim Mackay Core Plus Bond filed as NEW YORK LIFE INVTS ACTIVE E | 0.15% | 26,815 | $558K | Add +4.5% |
| CCI Crown Castle Inc. | 0.14% | 6,128 | $556K | Add +15.8% |
Portfolio Sells Q3 2024 → Q4 2024
| BIV Vanguard Intermediate-Term B | Reduce -19.9% | 3.57% | −1.30 |
| XCEM Columbia Em Core Ex-China | Sold out | 0.00% | −1.04 |
| TPYP Managed Portfolio Series | Reduce -31.4% | 2.39% | −0.95 |
| VYM Vanguard High DVD Yield ETF | Reduce -1.6% | 5.26% | −0.33 |
| VTEB Vanguard Tax-Exempt Bond ETF | Reduce -25.7% | 0.61% | −0.26 |
| ELV Elevance Health Inc. | Reduce -3.5% | 0.49% | −0.26 |
| BCE Bce Inc. | Reduce -68.7% | 0.05% | −0.21 |
| GLDM SPDR Gold Minishares Trust | Reduce -0.7% | 3.25% | −0.17 |
| DFAC Dimensional US Core Equity 2 | Reduce -0.4% | 3.70% | −0.14 |
| NKE Nike Inc. Class B | Reduce -0.1% | 0.53% | −0.12 |
| HEQT Simplify Hedged Equity ETF | Reduce -0.5% | 3.97% | −0.10 |
| LRCX Lam Research Corp. | Reduce -5.4% | 0.39% | −0.09 |
| BTI British American Tob-SP ADR | Sold out | 0.00% | −0.09 |
| NUBD Nuveen ESG US Aggregate Bond | Reduce -36.7% | 0.13% | −0.09 |
| ADBE Adobe Inc. | Reduce -7.1% | 0.29% | −0.09 |
| UNH Unitedhealth Group Inc. | Reduce -2.3% | 0.36% | −0.08 |
| HD Home Depot Inc. | Reduce -0.0% | 0.94% | −0.08 |
| EMXC iShares MSCI Emr MRK Ex Chna | Reduce -29.1% | 0.13% | −0.08 |
| VKTX Viking Therapeutics Inc. | Sold out | 0.00% | −0.07 |
| D Dominion Energy Inc. | Sold out | 0.00% | −0.07 |
| MRK Merck & Co. Inc. | Reduce -2.0% | 0.32% | −0.07 |
| VDE Vanguard Energy ETF | Reduce -0.7% | 1.10% | −0.06 |
| LMT Lockheed Martin Corp. | Reduce -3.8% | 0.21% | −0.06 |
| CEG Constellation Energy | Sold out | 0.00% | −0.06 |
| KYMR Kymera Therapeutics Inc. | Sold out | 0.00% | −0.06 |
| CTAS Cintas Corp. | Sold out | 0.00% | −0.06 |
| SHW The Sherwin-Williams Co. | Sold out | 0.00% | −0.06 |
| TMO Thermo Fisher Scientific Inc. | Reduce -15.3% | 0.13% | −0.06 |
| PMM Franklin Managed Municipal I | Reduce -25.5% | 0.11% | −0.06 |
| VMC Vulcan Materials Co. | Sold out | 0.00% | −0.06 |
| ETN Eaton Corp. PLC | Sold out | 0.00% | −0.06 |
| PM Philip Morris International | Reduce -4.0% | 0.61% | −0.06 |
| MCD McDonald's Corp. | Sold out | 0.00% | −0.06 |
| CRH CRH PLC | Sold out | 0.00% | −0.06 |
| GD General Dynamics Corp. | Sold out | 0.00% | −0.06 |
| PBA Pembina Pipeline Corp. | Sold out | 0.00% | −0.06 |
| STX Seagate Technology Holdings | Sold out | 0.00% | −0.05 |
| CM Can Imperial BK of Commerce | Reduce -23.1% | 0.16% | −0.05 |
| LTC LTC Properties Inc. | Reduce -3.9% | 0.33% | −0.05 |
| LYB Lyondellbasell Indu Class A | Reduce -9.6% | 0.10% | −0.05 |
| RTX RTX Corp. | Reduce -0.7% | 0.48% | −0.05 |
| CMCSA Comcast Corp. Class A | Reduce -8.7% | 0.17% | −0.05 |
| HLN Haleon PLC-ADR | Sold out | 0.00% | −0.04 |
| FCX Freeport-McMoran Inc. | Reduce -13.0% | 0.07% | −0.04 |
| SO The Southern Co. | Reduce -3.5% | 0.21% | −0.04 |
| INTC Intel Corp. | Reduce -5.7% | 0.13% | −0.04 |
| PFE Pfizer Inc. | Reduce -14.9% | 0.11% | −0.04 |
| BND Vanguard Total Bond Market | Reduce -14.4% | 0.13% | −0.04 |
| VWO Vanguard Ftse Emerging Marke | Reduce -1.6% | 0.23% | −0.03 |
| AMD Advanced Micro Devices | Reduce -1.2% | 0.08% | −0.03 |
Portfolio Buys Q3 2024 → Q4 2024
| FLBL Franklin Senior Loan ETF | New | 5.31% | +5.31 |
| DEXC Dimensional Em Ex Cce ETF | New | 2.36% | +2.36 |
| AMZN Amazon.com Inc. | Add +0.2% | 1.77% | +0.21 |
| AAPL Apple Inc. | Add +0.1% | 4.59% | +0.14 |
| BMO Bank of Montreal | New | 0.09% | +0.09 |
| TSLA Tesla Inc. | New | 0.09% | +0.09 |
| SCHG Schwab US Large-Cap Growth | Add +5.0% | 1.01% | +0.07 |
| AVDE Avantis International Equity | New | 0.06% | +0.06 |
| OXY Occidental Petroleum Corp. | New | 0.06% | +0.06 |
| MDYG SS SPDR S&P 400 MC GR ETF | New | 0.06% | +0.06 |
| VNQ Vanguard Real Estate ETF | New | 0.06% | +0.06 |
| COF Capital One Financial Corp. | New | 0.06% | +0.06 |
| DDOG Datadog Inc. Class A | New | 0.06% | +0.06 |
| GOOGL Alphabet Inc. Class A | Add +1.2% | 0.62% | +0.06 |
| WPC WP Carey Inc. | New | 0.06% | +0.06 |
| TSM Taiwan Semiconductor-SP ADR | New | 0.06% | +0.06 |
| UPST Upstart Holdings Inc. | New | 0.06% | +0.06 |
| MMU Western Asset Managed Munici | New | 0.05% | +0.05 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | New | 0.05% | +0.05 |
| PLTR Palantir Technologies Inc. Class A | Add +1.0% | 0.11% | +0.05 |
| ADSK Autodesk Inc. | New | 0.05% | +0.05 |
| PAYX Paychex Inc. | New | 0.05% | +0.05 |
| SPYG SS SPDR P S&P 500 Growth ETF | Add +8.1% | 0.54% | +0.05 |
| B Barrick Gold Corp. | New | 0.04% | +0.04 |
| JMUB JPMorgan Municipal ETF | Add +9.8% | 1.32% | +0.04 |
| PCT Purecycle Technologies Inc. | New | 0.03% | +0.03 |
| BA The Boeing Co. | Add +5.9% | 0.19% | +0.03 |
| ARGX Argenx SE - ADR | Add +33.1% | 0.08% | +0.03 |
| CSCO Cisco Systems Inc. | Add +0.9% | 0.27% | +0.02 |
| HON Honeywell International Inc. | Add +8.0% | 0.11% | +0.01 |
| RSP Invesco S&P 500 Equal Weight | Add +20.8% | 0.11% | +0.01 |
| CVX Chevron Corp. | Add +7.8% | 0.63% | +0.01 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +4.5% | 0.16% | +0.01 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +9.3% | 0.15% | +0.01 |
| C Citigroup Inc. | Add +4.9% | 0.08% | +0.01 |
| EPD Enterprise Products Partners | Add +5.0% | 0.12% | +0.01 |
| BAC Bank of America Corp. | Add +2.8% | 0.10% | +0.01 |
| QQQ Invesco QQQ Trust Series 1 | Add +0.2% | 0.79% | +0.01 |
| PYPL PayPal Holdings Inc. | Add +0.1% | 0.08% | +0.00 |
| TJX TJX Companies Inc. | Add +7.1% | 0.06% | +0.00 |
| PEP Pepsico Inc. | Add +18.3% | 0.18% | +0.00 |
| ENB Enbridge Inc. | Add +0.8% | 0.23% | +0.00 |
| DEO Diageo PLC-Sponsored ADR | Add +17.4% | 0.10% | +0.00 |
| WDAY Workday Inc. Class A | Add +0.2% | 0.07% | +0.00 |
| MFC Manulife Financial Corp. | Add +0.1% | 0.07% | −0.00 |
| ESGV Vanguard ESG US Stock ETF | Add +0.1% | 0.06% | −0.00 |
| SAFETY SHOT INC | Add +9.7% | 0.00% | −0.00 |
| JNJ Johnson & Johnson | Add +16.2% | 0.40% | −0.00 |
| BUFR FT Vest Lad Buffervetf-Usd I | Add +1.9% | 0.71% | −0.00 |
| SPSM SS SPDR P S&P 600 Small Cap | Add +2.4% | 0.07% | −0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 254 | $529.1M | SCHD, FLXR, DFAC, VWOB, AAPL |
| Q1 2026 | 245 | $489.0M | SCHD, FLXR, DFAC, VWOB, FNDF |
| Q4 2025 | 231 | $475.8M | FLXR, SCHD, VWOB, FNDF, DFAC |
| Q2 2025 | 228 | $450.7M | FLTR, FLBL, SCHD, FNDF, VYM |
| Q1 2025 | 218 | $424.0M | FLBL, FLTR, HEQT, SCHD, FNDF |
| Q4 2024 | 220 | $383.7M | SCHD, FNDF, FLBL, VYM, AAPL |
| Q3 2024 | 219 | $368.4M | FNDF, SCHD, VYM, BIV, AAPL |
| Q2 2024 | 206 | $341.8M | BIV, VYM, SCHD, DFAC, AAPL |
| Q1 2024 | 204 | $330.4M | BIV, VYM, DFAC, SCHD, VWOB |