M Holdings Securities, Inc.

Name: M Holdings Securities, Inc. 13F holdings, Q1 2025
Creator: M Holdings Securities, Inc.
Published: 2025-05-13

Q2 2026Q1 2026Q4 2025Q3 2025Q2 2025Q4 2024Q3 2024Q2 2024Q1 2024

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 13, 2025), M Holdings Securities, Inc. reported 140 stock positions worth $601.1 million. Its top holding was iShares Core S&P 500 ETF (IVV) at 16.2% of the portfolio, followed by SS SPDR S&P 500 ETF Trust-US (SPY, 13.5%) and Vanguard Mrngstr Val ETF-Aui (VTV, 3.9%). Compared with Q4 2024, it opened 20 new positions, sold out of 13, added to 77 and reduced 35. The biggest buy was iShares Core S&P 500 ETF (IVV, shares +70%) and the biggest sale an exit from Invesco QQQ Trust Series 1 (QQQ).

Most Recent 13F: Q2 2026
Location: PORTLAND, OR
CIK: 0001569638
Portfolio Value: $601.1M (Q1 2025)
SEC Filing: 0001569638-25-000003 ↗ filed May 13, 2025

Holdings Value

Holdings 140 stocks · $601.1M


IVV iShares Core S&P 500 ETF	16.17%	173,002	$97.2M	Add +69.6%
SPY SS SPDR S&P 500 ETF Trust-US	13.45%	144,553	$80.9M	Add +27.6%
VTV Vanguard Mrngstr Val ETF-Aui	3.89%	135,400	$23.4M	Add +5.1%
VCIT Vanguard Int-Term Corporate	2.98%	219,117	$17.9M	Add +5.9%
IJR iShares Core S&P Small-Cap E	2.72%	156,225	$16.3M	Add +4.1%
SPSB SS SPDR P St C Corp. ETF	2.56%	511,858	$15.4M	Add +5.6%
MSFT Microsoft Corp.	2.40%	38,356	$14.4M	Add +7.3%
VO Vngrd Mrngstr MD-Cap ETF-Usd	2.26%	52,613	$13.6M	Add +6.4%
IJT iShares S&P Small-Cap 600 GR	2.06%	99,240	$12.4M	Add +4.8%
BOND PIMCO Active Bond Exchange-T	1.88%	122,396	$11.3M	Add +5.0%
NVDA Nvidia Corp.	1.85%	102,659	$11.1M	Add +0.7%
SMB Vaneck Short Muni ETF	1.75%	613,049	$10.5M	Add +7.9%
REZ Ishars Res and Multi Reales	1.60%	111,073	$9.6M	Add +3.6%
DBEF Xtrackers MSCI Eafe Hedged E	1.57%	217,391	$9.4M	Add +7.0%
VAW Vanguard Materials ETF	1.27%	40,371	$7.6M	Add +3.7%
SPMD SS SPDR P S&P 400 Midcap ETF	1.22%	143,806	$7.4M	Reduce -1.0%
PIE Invesco Dorsey Wright Emergi	1.14%	377,530	$6.9M	Add +11.7%
META Meta Platforms Inc. Class A	1.13%	11,801	$6.8M	New
GOOGL Alphabet Inc. Class A	1.11%	43,340	$6.7M	Add +9.5%
V Visa Inc. Class A	1.08%	18,591	$6.5M	Add +0.2%
JPM JPMorgan Chase & Co.	1.07%	26,263	$6.4M	Add +1.7%
GOOG Alphabet Inc. Class C	0.96%	37,082	$5.8M	Add +4.2%
BNDX Vanguard Total Intl Bond ETF	0.93%	114,285	$5.6M	Add +3.4%
TSLA Tesla Inc.	0.92%	21,295	$5.5M	Reduce -2.7%
GLD SPDR Gold Shares	0.91%	18,893	$5.4M	Add +8.3%
ANGL Vaneck Fallen Angel High YLD	0.89%	185,398	$5.4M	Add +5.9%
GBDC Golub Capital BDC Inc.	0.88%	348,587	$5.3M	Add +3.3%
PG The Procter & Gamble Co.	0.87%	30,541	$5.2M	Add +5.6%
SCHC Schwab Intl Small-Cap Equity	0.83%	139,003	$5.0M	Add +11.8%
IEF iShares 7-10 Year Treasury B	0.79%	49,833	$4.8M	Add +47.4%
VONE Vanguard Russell 1000	0.74%	17,433	$4.4M	Reduce -9.8%
WMT Walmart Inc.	0.68%	46,866	$4.1M	Add +14.9%
HD Home Depot Inc.	0.67%	11,025	$4.0M	Add +10.0%
XOM Exxon Mobil Corp.	0.64%	32,141	$3.8M	Add +23.9%
IWB iShares Russell 1000 ETF	0.62%	12,236	$3.8M	Reduce -27.9%
DFUV Dimensional US Marketwide Va	0.62%	90,759	$3.7M	Reduce -5.3%
VZ Verizon Communications Inc.	0.59%	78,299	$3.6M	Reduce -7.7%
FTSD Franklin Short Duration U.S.	0.56%	37,276	$3.4M	Reduce -9.9%
JNJ Johnson & Johnson	0.54%	19,506	$3.2M	Add +15.1%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS	0.53%	12,883	$3.2M	Add +6.2%
LVHI Franklin International Low V	0.51%	94,171	$3.0M	New
XLE SS Energy Select Sector	0.50%	31,887	$3.0M	Reduce -4.0%
T AT&T Inc.	0.50%	105,302	$3.0M	Reduce -10.2%
SPSM SS SPDR P S&P 600 Small Cap	0.49%	72,157	$2.9M	Reduce -0.9%
MRK Merck & Co. Inc.	0.45%	30,211	$2.7M	Add +37.6%
AVGO Broadcom Inc.	0.45%	16,138	$2.7M	Add +13.6%
IWM iShares Russell 2000 ETF	0.43%	12,816	$2.6M	Reduce -1.7%
JEPI JPMorgan Equity Premium Inco	0.41%	43,453	$2.5M	Add +7.2%
FIW First Trust Water ETF	0.41%	24,593	$2.5M	Add +2.9%
DGRW Wisdomtree U.S. Quality Divi	0.40%	29,734	$2.4M	New
PEP Pepsico Inc.	0.39%	15,794	$2.4M	Add +13.8%
FLQM Franklin U.S. Mid Cap Multif	0.39%	43,688	$2.3M	New
DIS The Walt Disney Co. filed as DISNEY WALT CO	0.37%	22,755	$2.2M	Add +16.0%
PYPL PayPal Holdings Inc.	0.37%	34,267	$2.2M	Add +3.3%
DISV Dimensional International SM	0.37%	76,565	$2.2M	New
JPST JPMorgan Ultra-Short Income	0.37%	43,754	$2.2M	Add +14.5%
IAU iShares Gold Trust	0.37%	37,331	$2.2M	Reduce -0.0%
TLT iShares 20+ Year Treasury BD	0.36%	23,758	$2.2M	Reduce -26.1%
ABBV Abbvie Inc.	0.35%	10,069	$2.1M	New
PLTR Palantir Technologies Inc. Class A	0.35%	24,603	$2.1M	Add +22.5%
GSG iShares S&P Gsci Commodity I	0.34%	89,747	$2.0M	Add +28.8%
PFE Pfizer Inc.	0.33%	79,018	$2.0M	Reduce -2.2%
CVX Chevron Corp.	0.31%	11,224	$1.9M	New
IGSB iShares 1-5Y Inv Grade Corp.	0.31%	35,012	$1.8M	Add +1.3%
CSCO Cisco Systems Inc.	0.30%	29,657	$1.8M	Reduce -6.2%
IJH iShares Core S&P Midcap ETF	0.28%	29,193	$1.7M	Add +13.3%
VEU Vanguard Ftse All-World Ex-U	0.28%	27,255	$1.7M	Add +11.3%
QCOM Qualcomm Inc.	0.26%	10,207	$1.6M	New
PRF Invesco Rafi US 1000 ETF	0.26%	38,570	$1.6M	No change
SCHG Schwab US Large-Cap Growth	0.26%	61,831	$1.5M	Add +3.6%
JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F	0.25%	29,508	$1.5M	Add +27.6%
GSIE Goldman Sachs Activebeta Int	0.25%	42,656	$1.5M	Reduce -7.7%
NJAN Innovator Growth 100 Power B	0.24%	31,092	$1.4M	Add +57.6%
KO The Coca-Cola Co.	0.22%	18,813	$1.3M	New
SLV iShares Silver Trust	0.22%	43,061	$1.3M	Add +5.4%
SCZ iShares MSCI Eafe Small-Cap	0.21%	20,295	$1.3M	Reduce -8.1%
VTWO Vanguard Russell 2000 ETF	0.21%	15,619	$1.3M	Add +0.1%
DUK Duke Energy Corp.	0.21%	10,180	$1.2M	New
IEFA iShares Core MSCI Eafe ETF	0.20%	16,250	$1.2M	Reduce -1.3%
GPIQ GS Nasdaq-100 PR Inc. ETF-Usd	0.20%	27,262	$1.2M	Add +29.2%
INTC Intel Corp.	0.19%	50,978	$1.2M	Add +94.8%
BND Vanguard Total Bond Market	0.19%	15,709	$1.2M	Add +12.6%
GPIX GLDM SA S&P 500 PR in ETF-US	0.19%	24,332	$1.1M	Add +44.5%
VNQ Vanguard Real Estate ETF	0.19%	12,530	$1.1M	Reduce -6.7%
ARCC Ares Capital Corp.	0.19%	50,563	$1.1M	Add +1.9%
IVOO Vanguard S&P Mid-Cap 400 ETF	0.19%	11,282	$1.1M	No change
LNC Lincoln National Corp.	0.17%	29,301	$1.1M	Add +0.8%
IWR iShares Russell Mid-Cap ETF	0.17%	11,994	$1.0M	Add +19.2%
SCHD Schwab US DVD Equity ETF	0.17%	36,335	$1.0M	Add +16.7%
KJUL Innovator U.S. Small Cap Pow	0.17%	35,973	$1.0M	Add +21.0%
NAPR Innovator Growth 100 Power B	0.17%	21,074	$1.0M	Reduce -5.0%
IBIT iShares Bitcoin Trust ETF	0.16%	21,068	$986K	Add +20.8%
IUSV iShares Core S&P U.S. Value	0.16%	10,645	$982K	No change
JNK SS SPDR BB High Yield Bond	0.16%	10,080	$961K	New
MFIC Midcap Financial Investment	0.16%	74,601	$959K	No change
PDI PIMCO Dynamic Income Fund	0.16%	48,411	$959K	Reduce -0.7%
DSL Doubleline Income Solutions	0.16%	75,440	$951K	Add +2.2%
CMCSA Comcast Corp. Class A	0.15%	24,925	$920K	Reduce -19.8%
UBER Uber Technologies Inc.	0.15%	12,355	$900K	New
NEM Newmont Corp.	0.15%	18,601	$898K	Add +6.2%
JULH Innov Prem Inc. 20 Barr-July	0.15%	35,821	$889K	Add +7.9%
JULJ Innov Prem Inc. 30 Barr-July	0.14%	34,665	$861K	Add +8.2%
EBAY eBay Inc.	0.14%	12,643	$856K	Add +1.6%
FSK FS KKR Capital Corp.	0.14%	40,232	$843K	Reduce -0.8%
KHC The Kraft Heinz Co.	0.14%	27,113	$825K	New
PECO Phillips Edison & Company Inc.	0.13%	22,163	$809K	Add +36.3%
BAPR Innovator U.S. Equity Buffer	0.13%	18,820	$799K	No change
COWZ Pacer US Cash Cows 100 ETF	0.13%	14,210	$778K	Add +4.7%
DFAS Dimensional US Small Cap ETF	0.13%	12,642	$755K	New
ARKK ARK Innovation ETF	0.12%	15,354	$731K	New
PAPR Innovator U.S. Equity Power	0.12%	20,171	$719K	No change
OXY Occidental Petroleum Corp.	0.12%	14,544	$718K	Reduce -23.8%
BMY Bristol-Myers Squibb Co.	0.12%	11,622	$709K	Reduce -4.8%
CVS CVS Health Corp.	0.12%	10,280	$697K	Reduce -5.6%
MO Altria Group Inc.	0.11%	11,234	$674K	Add +11.1%
IEMG iShares Core MSCI Emerging	0.11%	12,091	$653K	Add +0.4%
TAXX BBLX Irm Tax-Aware S Dur ETF	0.11%	12,859	$650K	Add +2.5%
SPDW Ste STR SPDR PT DW Eu ETF	0.11%	17,585	$640K	Add +0.2%
IJUL Innovator International Deve	0.10%	21,496	$626K	Add +21.2%
AIQ Global X Art Intel & Tech	0.10%	16,863	$613K	Add +18.9%
DFAX Dimensional World Ex US Core	0.10%	23,132	$606K	Add +0.3%
DFAC Dimensional US Core Equity 2	0.10%	18,265	$603K	Add +1.8%
ICSH iShares Ultra Short Duration	0.10%	11,500	$583K	Add +0.0%
SPEM State Street SP PTF Em ETF	0.08%	12,934	$509K	Reduce -1.3%
UMAR Innovator U.S. Equity Ultra	0.08%	14,277	$508K	New
SCHV Schwab US Large-Cap Value	0.08%	18,666	$496K	Reduce -1.4%
DVN Devon Energy Corp.	0.08%	12,963	$485K	Reduce -27.7%
BJAN Innovator U.S. Equity Buffer	0.08%	10,232	$477K	New
PSEP Innovator U.S. Equity Power	0.08%	12,167	$467K	No change
CTRA Coterra Energy Inc.	0.07%	15,410	$445K	Reduce -1.2%
JEMA JPMorgan Activebuilders Emer	0.07%	11,139	$426K	Reduce -10.8%
APA Apa Corp.	0.06%	18,454	$388K	Add +0.1%
HMC Honda Motor Co. Ltd.-Spons ADR	0.06%	13,926	$378K	Reduce -5.4%
SOXL Direx Dail Semi Bu 3X Et-Usd	0.06%	23,246	$371K	New
PHR Phreesia Inc.	0.06%	13,000	$332K	Reduce -12.4%
IRT Independence Realty Trust Inc.	0.05%	14,000	$297K	Reduce -3.5%
GSBD Goldman Sachs BDC Inc.	0.05%	25,187	$293K	No change
AI C3.AI Inc. Class A	0.05%	13,886	$292K	New
BKLN Invesco Senior Loan ETF	0.04%	11,725	$243K	Reduce -18.5%
SCHF Schwab Intl Equity ETF	0.04%	11,163	$221K	New

Portfolio Sells Q4 2024 → Q1 2025


QQQ Invesco QQQ Trust Series 1	Sold out	0.00%	−9.84
AAPL Apple Inc.	Sold out	0.00%	−2.63
AMZN Amazon.com Inc.	Sold out	0.00%	−2.10
BRK.B Berkshire Hathaway Inc. Class B	Sold out	0.00%	−0.97
AVUV Avantis US Small Cap Value	Sold out	0.00%	−0.57
IVVM Ishar LC MD Qur LD ETF-US Inc.	Sold out	0.00%	−0.51
TSLA Tesla Inc.	Reduce -2.7%	0.92%	−0.51
ARGT Global X MSCI Argentina ETF	Sold out	0.00%	−0.35
TUA Sim St Treas Fut Strat ETF	Sold out	0.00%	−0.26
IWB iShares Russell 1000 ETF	Reduce -27.9%	0.62%	−0.26
BAC Bank of America Corp.	Sold out	0.00%	−0.18
TCPC BlackRock TCP Capital Corp.	Sold out	0.00%	−0.11
VONE Vanguard Russell 1000	Reduce -9.8%	0.74%	−0.09
TLT iShares 20+ Year Treasury BD	Reduce -26.1%	0.36%	−0.09
SOFI Sofi Technologies Inc.	Sold out	0.00%	−0.06
SPMD SS SPDR P S&P 400 Midcap ETF	Reduce -1.0%	1.22%	−0.06
FTSD Franklin Short Duration U.S.	Reduce -9.9%	0.56%	−0.04
IWM iShares Russell 2000 ETF	Reduce -1.7%	0.43%	−0.04
SPSM SS SPDR P S&P 600 Small Cap	Reduce -0.9%	0.49%	−0.04
CMCSA Comcast Corp. Class A	Reduce -19.8%	0.15%	−0.03
STWD Starwood Property Trust Inc.	Sold out	0.00%	−0.03
XETYX Eaton Vance Tax-MGD Div Eqty	Sold out	0.00%	−0.03
OXY Occidental Petroleum Corp.	Reduce -23.8%	0.12%	−0.03
DVN Devon Energy Corp.	Reduce -27.7%	0.08%	−0.01
NAPR Innovator Growth 100 Power B	Reduce -5.0%	0.17%	−0.01
PFE Pfizer Inc.	Reduce -2.2%	0.33%	−0.01
DFUV Dimensional US Marketwide Va	Reduce -5.3%	0.62%	−0.01
BKLN Invesco Senior Loan ETF	Reduce -18.5%	0.04%	−0.01
PHR Phreesia Inc.	Reduce -12.4%	0.06%	−0.00
HMC Honda Motor Co. Ltd.-Spons ADR	Reduce -5.4%	0.06%	−0.00
JEMA JPMorgan Activebuilders Emer	Reduce -10.8%	0.07%	−0.00
VNQ Vanguard Real Estate ETF	Reduce -6.7%	0.19%	−0.00
SCZ iShares MSCI Eafe Small-Cap	Reduce -8.1%	0.21%	−0.00
FSK FS KKR Capital Corp.	Reduce -0.8%	0.14%	−0.00
CSCO Cisco Systems Inc.	Reduce -6.2%	0.30%	+0.00
SCHV Schwab US Large-Cap Value	Reduce -1.4%	0.08%	+0.00
IRT Independence Realty Trust Inc.	Reduce -3.5%	0.05%	+0.00
SPEM State Street SP PTF Em ETF	Reduce -1.3%	0.08%	+0.00
GSIE Goldman Sachs Activebeta Int	Reduce -7.7%	0.25%	+0.00
BMY Bristol-Myers Squibb Co.	Reduce -4.8%	0.12%	+0.01
CTRA Coterra Energy Inc.	Reduce -1.2%	0.07%	+0.01
PDI PIMCO Dynamic Income Fund	Reduce -0.7%	0.16%	+0.02
IEFA iShares Core MSCI Eafe ETF	Reduce -1.3%	0.20%	+0.02
XLE SS Energy Select Sector	Reduce -4.0%	0.50%	+0.04
CVS CVS Health Corp.	Reduce -5.6%	0.12%	+0.04
VZ Verizon Communications Inc.	Reduce -7.7%	0.59%	+0.04
T AT&T Inc.	Reduce -10.2%	0.50%	+0.06
IAU iShares Gold Trust	Reduce -0.0%	0.37%	+0.07

Portfolio Buys Q4 2024 → Q1 2025


IVV iShares Core S&P 500 ETF	Add +69.6%	16.17%	+6.49
SPY SS SPDR S&P 500 ETF Trust-US	Add +27.6%	13.45%	+2.75
META Meta Platforms Inc. Class A	New	1.13%	+1.13
LVHI Franklin International Low V	New	0.51%	+0.51
DGRW Wisdomtree U.S. Quality Divi	New	0.40%	+0.40
FLQM Franklin U.S. Mid Cap Multif	New	0.39%	+0.39
VTV Vanguard Mrngstr Val ETF-Aui	Add +5.1%	3.89%	+0.38
DISV Dimensional International SM	New	0.37%	+0.37
ABBV Abbvie Inc.	New	0.35%	+0.35
CVX Chevron Corp.	New	0.31%	+0.31
VCIT Vanguard Int-Term Corporate	Add +5.9%	2.98%	+0.30
IEF iShares 7-10 Year Treasury B	Add +47.4%	0.79%	+0.29
QCOM Qualcomm Inc.	New	0.26%	+0.26
SPSB SS SPDR P St C Corp. ETF	Add +5.6%	2.56%	+0.23
GLD SPDR Gold Shares	Add +8.3%	0.91%	+0.23
KO The Coca-Cola Co.	New	0.22%	+0.22
DBEF Xtrackers MSCI Eafe Hedged E	Add +7.0%	1.57%	+0.21
DUK Duke Energy Corp.	New	0.21%	+0.21
REZ Ishars Res and Multi Reales	Add +3.6%	1.60%	+0.20
XOM Exxon Mobil Corp.	Add +23.9%	0.64%	+0.19
BOND PIMCO Active Bond Exchange-T	Add +5.0%	1.88%	+0.18
SMB Vaneck Short Muni ETF	Add +7.9%	1.75%	+0.18
JNK SS SPDR BB High Yield Bond	New	0.16%	+0.16
VO Vngrd Mrngstr MD-Cap ETF-Usd	Add +6.4%	2.26%	+0.16
UBER Uber Technologies Inc.	New	0.15%	+0.15
JNJ Johnson & Johnson	Add +15.1%	0.54%	+0.14
SCHC Schwab Intl Small-Cap Equity	Add +11.8%	0.83%	+0.14
V Visa Inc. Class A	Add +0.2%	1.08%	+0.14
KHC The Kraft Heinz Co.	New	0.14%	+0.14
DFAS Dimensional US Small Cap ETF	New	0.13%	+0.13
ARKK ARK Innovation ETF	New	0.12%	+0.12
INTC Intel Corp.	Add +94.8%	0.19%	+0.11
IBM Intl Business Machines Corp.	Add +6.2%	0.53%	+0.10
PLTR Palantir Technologies Inc. Class A	Add +22.5%	0.35%	+0.10
MRK Merck & Co. Inc.	Add +37.6%	0.45%	+0.10
GSG iShares S&P Gsci Commodity I	Add +28.8%	0.34%	+0.10
PIE Invesco Dorsey Wright Emergi	Add +11.7%	1.14%	+0.09
WMT Walmart Inc.	Add +14.9%	0.68%	+0.09
VAW Vanguard Materials ETF	Add +3.7%	1.27%	+0.09
NJAN Innovator Growth 100 Power B	Add +57.6%	0.24%	+0.09
UMAR Innovator U.S. Equity Ultra	New	0.08%	+0.08
PG The Procter & Gamble Co.	Add +5.6%	0.87%	+0.08
ANGL Vaneck Fallen Angel High YLD	Add +5.9%	0.89%	+0.08
BJAN Innovator U.S. Equity Buffer	New	0.08%	+0.08
JPM JPMorgan Chase & Co.	Add +1.7%	1.07%	+0.07
SOXL Direx Dail Semi Bu 3X Et-Usd	New	0.06%	+0.06
JPST JPMorgan Ultra-Short Income	Add +14.5%	0.37%	+0.06
GPIX GLDM SA S&P 500 PR in ETF-US	Add +44.5%	0.19%	+0.05
BNDX Vanguard Total Intl Bond ETF	Add +3.4%	0.93%	+0.05
PEP Pepsico Inc.	Add +13.8%	0.39%	+0.05

All Filings

Quarter	Positions	13F Reported Value	Top Holdings
Q2 2026	148	$731.1M	SPY, DFUV, JPM, DFIV, NVDA
Q1 2026	289	$1.5B	AAPL, SPY, VEU, NHC, IVV
Q4 2025	296	$1.4B	AAPL, SPY, VEU, IVV, NHC
Q3 2025	87	$473.1M	AAPL, NHC, IVV, NHI, DFAX
Q2 2025	157	$583.4M	SPY, NHI, NVDA, VCIT, TSLA
Q1 2025	140	$601.1M	IVV, SPY, VTV, VCIT, IJR
Q4 2024Amended	133	$620.2M	SPY, QQQ, IVV, VTV, IJR
Q3 2024	91	$397.6M	SPY, QQQ, AAPL, VCIT, SPSB
Q2 2024	310	$771.4M	SPY, AAPL, QQQ, DFUV, DFIV
Q1 2024	128	$594.9M	IVV, SPY, QQQ, AAPL, VTV