M Holdings Securities, Inc.
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed November 13, 2025), M Holdings Securities, Inc. reported 87 stock positions worth $473.1 million. Its top holding was Apple (AAPL) at 21.2% of the portfolio, followed by National Healthcare (NHC, 11.9%) and iShares Core S&P 500 ETF (IVV, 11.4%). Compared with Q2 2025, it opened 45 new positions, sold out of 115, added to 8 and reduced 27. The biggest buy was a new position in Apple (AAPL) and the biggest sale SS SPDR S&P 500 ETF Trust-US (SPY, shares −90%).
- Most Recent 13F
- Q2 2026
- Location
- PORTLAND, OR
- CIK
- 0001569638
- Portfolio Value
- $473.1M (Q3 2025)
- SEC Filing
- 0001569638-25-000007 ↗ filed Nov 13, 2025
Holdings Value
Holdings 87 stocks · $473.1M
| AAPL Apple Inc. | 21.18% | 393,532 | $100.2M | New |
| NHC National Healthcare Corp. | 11.90% | 463,194 | $56.3M | New |
| IVV iShares Core S&P 500 ETF | 11.37% | 80,350 | $53.8M | New |
| NHI Natl Health Investors Inc. filed as NATIONAL HEALTH INVS INC | 8.68% | 516,760 | $41.1M | No change |
| DFAX Dimensional World Ex US Core | 3.09% | 465,637 | $14.6M | Add +4.8% |
| QQQ Invesco QQQ Trust Series 1 | 2.44% | 19,186 | $11.5M | New |
| DFAC Dimensional US Core Equity 2 | 2.41% | 296,170 | $11.4M | Add +0.3% |
| PG The Procter & Gamble Co. | 2.36% | 72,671 | $11.2M | New |
| SPY SS SPDR S&P 500 ETF Trust-US | 2.26% | 16,054 | $10.7M | Reduce -89.7% |
| DFAU Dimensional US Core Equity M | 2.19% | 226,887 | $10.4M | Add +0.8% |
| VTI VG Morningstar TS MKT ETF-US | 1.98% | 28,591 | $9.4M | New |
| AMZN Amazon.com Inc. | 1.57% | 33,769 | $7.4M | New |
| MSFT Microsoft Corp. | 1.49% | 13,588 | $7.0M | New |
| VIG Vanguard Dividend Apprec ETF | 1.35% | 29,599 | $6.4M | New |
| BRK.B Berkshire Hathaway Inc. Class B | 1.26% | 11,839 | $6.0M | New |
| DFAT Dimensional US Target Value | 1.24% | 100,978 | $5.9M | Reduce -3.5% |
| VTV Vanguard Mrngstr Val ETF-Aui | 1.11% | 28,252 | $5.3M | New |
| PNFP Pinnacle Financial Partners | 1.07% | 54,161 | $5.1M | Add +1.7% |
| DFVX Dim US Large Cap Vector ETF | 1.04% | 67,918 | $4.9M | Reduce -0.2% |
| ACWV iShares MSCI Global Min Vol | 0.96% | 37,719 | $4.5M | New |
| VYM Vanguard High DVD Yield ETF | 0.88% | 29,476 | $4.2M | New |
| DUHP Dimensional US High Profi Et | 0.86% | 107,665 | $4.1M | Add +4.5% |
| AAUS Alpha Architect US Eqy ETF | 0.76% | 66,518 | $3.6M | New |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.74% | 12,453 | $3.5M | New |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.71% | 65,057 | $3.4M | New |
| JNJ Johnson & Johnson | 0.63% | 15,946 | $3.0M | New |
| RSP Invesco S&P 500 Equal Weight | 0.53% | 13,138 | $2.5M | New |
| WMT Walmart Inc. | 0.52% | 23,824 | $2.5M | New |
| CINF Cincinnati Financial Corp. | 0.51% | 15,321 | $2.4M | New |
| VEU Vanguard Ftse All-World Ex-U | 0.51% | 33,883 | $2.4M | New |
| IEFA iShares Core MSCI Eafe ETF | 0.47% | 25,321 | $2.2M | Reduce -39.2% |
| DUK Duke Energy Corp. | 0.46% | 17,397 | $2.2M | Reduce -10.8% |
| VNQ Vanguard Real Estate ETF | 0.45% | 23,361 | $2.1M | New |
| VEA Vanguard Ftse Developed ETF | 0.44% | 34,723 | $2.1M | New |
| AFG American Financial Group Inc. | 0.43% | 13,915 | $2.0M | New |
| SMB Vaneck Short Muni ETF | 0.40% | 108,545 | $1.9M | Reduce -83.9% |
| IAU iShares Gold Trust | 0.37% | 24,352 | $1.8M | New |
| SPSB SS SPDR P St C Corp. ETF | 0.36% | 56,494 | $1.7M | Reduce -89.4% |
| KO The Coca-Cola Co. | 0.35% | 24,798 | $1.6M | New |
| VSS Vanguard Ftse All Wo X-US SC | 0.35% | 11,474 | $1.6M | New |
| VT Vanguard Tot World STK ETF | 0.33% | 11,392 | $1.6M | New |
| VCIT Vanguard Int-Term Corporate | 0.33% | 18,663 | $1.6M | Reduce -92.1% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 0.33% | 19,742 | $1.5M | Reduce -76.4% |
| IEF iShares 7-10 Year Treasury B | 0.32% | 15,625 | $1.5M | New |
| EBAY eBay Inc. | 0.31% | 16,154 | $1.5M | New |
| MUB iShares National Muni Bond E | 0.28% | 12,237 | $1.3M | New |
| DIHP Dimensional International Hi | 0.27% | 42,019 | $1.3M | No change |
| DFLV Dim US Large Cap Value ETF | 0.27% | 38,434 | $1.3M | Add +7.7% |
| SPHQ Invesco S&P 500 Quality ETF | 0.26% | 16,796 | $1.2M | Reduce -3.3% |
| SO The Southern Co. | 0.25% | 12,702 | $1.2M | New |
| DCOR Dimensional US Core Eq 1 ETF | 0.24% | 15,932 | $1.1M | New |
| SPMD SS SPDR P S&P 400 Midcap ETF | 0.24% | 19,944 | $1.1M | Reduce -86.5% |
| DFEM Dimensional Emrg MRKT Core | 0.24% | 35,042 | $1.1M | Add +4.0% |
| DBE Invesco DB Energy Fund | 0.22% | 54,439 | $1.0M | No change |
| VYMI Vanguard Int High DVD YLD Inc. | 0.22% | 12,021 | $1.0M | New |
| BOND PIMCO Active Bond Exchange-T | 0.21% | 10,706 | $999K | Reduce -91.6% |
| O Realty Income Corp. | 0.21% | 16,149 | $982K | New |
| FBK FB Financial Corp. filed as FB FINL CORP | 0.21% | 17,491 | $975K | No change |
| CGUS Cap Group Core Equity filed as CAPITAL GROUP CORE EQUITY ET | 0.20% | 24,270 | $960K | Reduce -0.1% |
| PIE Invesco Dorsey Wright Emergi | 0.20% | 39,217 | $957K | Reduce -90.5% |
| DFAR Dimensional US Real Est ETF | 0.19% | 38,667 | $922K | Add +2.4% |
| DEHP Dimensional Emrg MRK Hi Prof | 0.19% | 30,171 | $921K | No change |
| NEM Newmont Corp. | 0.19% | 10,894 | $918K | New |
| EFV iShares MSCI Eafe Value ETF | 0.18% | 12,798 | $868K | New |
| DFUV Dimensional US Marketwide Va | 0.18% | 19,176 | $857K | Reduce -90.1% |
| DFAE Dimensional Emerging Core Eq | 0.14% | 21,492 | $678K | No change |
| CGGR Cap Group Growth Equity | 0.14% | 15,094 | $663K | Reduce -13.8% |
| USB US Bancorp | 0.14% | 13,615 | $658K | New |
| PINS Pinterest Inc. Class A | 0.13% | 19,397 | $624K | Reduce -9.2% |
| SCHZ Schwab US Aggregate Bond ETF | 0.13% | 26,170 | $614K | New |
| XTEN Bondbloxx BBG 10Y US TSY ETF | 0.12% | 12,196 | $569K | Reduce -12.3% |
| SWAN Amplify Blckswn Grow Trsry | 0.12% | 17,350 | $558K | New |
| EPD Enterprise Products Partners | 0.12% | 17,675 | $553K | New |
| BNDX Vanguard Total Intl Bond ETF | 0.12% | 11,146 | $551K | Reduce -91.0% |
| GBDC Golub Capital BDC Inc. | 0.11% | 38,025 | $521K | Reduce -89.7% |
| SPSM SS SPDR P S&P 600 Small Cap | 0.11% | 10,924 | $506K | Reduce -84.9% |
| ANGL Vaneck Fallen Angel High YLD | 0.10% | 16,465 | $490K | Reduce -91.6% |
| DBA Invesco DB Agriculture Fund | 0.09% | 16,617 | $445K | Reduce -0.2% |
| PFE Pfizer Inc. | 0.09% | 17,296 | $441K | New |
| DFAI Dimensional International Co. | 0.09% | 11,611 | $422K | No change |
| SBRA Sabra Health Care REIT Inc. | 0.08% | 21,494 | $401K | Reduce -0.7% |
| PECO Phillips Edison & Company Inc. | 0.08% | 11,441 | $393K | Reduce -53.9% |
| SCHF Schwab Intl Equity ETF | 0.07% | 15,097 | $351K | New |
| RF Regions Financial Corp. | 0.07% | 12,859 | $339K | Reduce -1.0% |
| GSG iShares S&P Gsci Commodity I | 0.07% | 13,845 | $318K | Reduce -89.5% |
| WEA Western Asset Premier Bond | 0.06% | 23,725 | $266K | New |
| TEVA Teva Pharmaceutical-SP ADR | 0.05% | 11,718 | $237K | New |
Portfolio Sells Q2 2025 → Q3 2025
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -89.7% | 2.26% | −14.25 |
| NVDA Nvidia Corp. | Sold out | 0.00% | −4.18 |
| TSLA Tesla Inc. | Sold out | 0.00% | −3.07 |
| VCIT Vanguard Int-Term Corporate | Reduce -92.1% | 0.33% | −3.03 |
| SPSB SS SPDR P St C Corp. ETF | Reduce -89.4% | 0.36% | −2.41 |
| META Meta Platforms Inc. Class A | Sold out | 0.00% | −2.07 |
| GOOGL Alphabet Inc. Class A | Sold out | 0.00% | −1.85 |
| BOND PIMCO Active Bond Exchange-T | Reduce -91.6% | 0.21% | −1.80 |
| GLD SPDR Gold Shares | Sold out | 0.00% | −1.68 |
| JPM JPMorgan Chase & Co. | Sold out | 0.00% | −1.64 |
| SMB Vaneck Short Muni ETF | Reduce -83.9% | 0.40% | −1.60 |
| VAW Vanguard Materials ETF | Sold out | 0.00% | −1.39 |
| PIE Invesco Dorsey Wright Emergi | Reduce -90.5% | 0.20% | −1.28 |
| V Visa Inc. Class A | Sold out | 0.00% | −1.27 |
| GOOG Alphabet Inc. Class C | Sold out | 0.00% | −1.23 |
| DFUV Dimensional US Marketwide Va | Reduce -90.1% | 0.18% | −1.22 |
| XOM Exxon Mobil Corp. | Sold out | 0.00% | −1.18 |
| SPMD SS SPDR P S&P 400 Midcap ETF | Reduce -86.5% | 0.24% | −1.14 |
| DFAS Dimensional US Small Cap ETF | Sold out | 0.00% | −1.08 |
| AVGO Broadcom Inc. | Sold out | 0.00% | −1.00 |
| BNDX Vanguard Total Intl Bond ETF | Reduce -91.0% | 0.12% | −0.93 |
| PLTR Palantir Technologies Inc. Class A | Sold out | 0.00% | −0.89 |
| ANGL Vaneck Fallen Angel High YLD | Reduce -91.6% | 0.10% | −0.88 |
| VONE Vanguard Russell 1000 | Sold out | 0.00% | −0.85 |
| GBDC Golub Capital BDC Inc. | Reduce -89.7% | 0.11% | −0.82 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Reduce -76.4% | 0.33% | −0.72 |
| JEPI JPMorgan Equity Premium Inco | Sold out | 0.00% | −0.68 |
| DGRW Wisdomtree U.S. Quality Divi | Sold out | 0.00% | −0.65 |
| MRK Merck & Co. Inc. | Sold out | 0.00% | −0.64 |
| PYPL PayPal Holdings Inc. | Sold out | 0.00% | −0.58 |
| VZ Verizon Communications Inc. | Sold out | 0.00% | −0.56 |
| T AT&T Inc. | Sold out | 0.00% | −0.54 |
| LVHI Franklin International Low V | Sold out | 0.00% | −0.54 |
| ABBV Abbvie Inc. | Sold out | 0.00% | −0.54 |
| DISV Dimensional International SM | Sold out | 0.00% | −0.52 |
| CRM Salesforce Inc. | Sold out | 0.00% | −0.51 |
| CSCO Cisco Systems Inc. | Sold out | 0.00% | −0.49 |
| JEPQ JPM Nasdaq Equity Premium | Sold out | 0.00% | −0.48 |
| FIW First Trust Water ETF | Sold out | 0.00% | −0.48 |
| XLE SS Energy Select Sector | Sold out | 0.00% | −0.47 |
| QUAL iShares MSCI USA Quality Fac | Sold out | 0.00% | −0.45 |
| IBIT iShares Bitcoin Trust ETF | Sold out | 0.00% | −0.44 |
| GSG iShares S&P Gsci Commodity I | Reduce -89.5% | 0.07% | −0.43 |
| SPSM SS SPDR P S&P 600 Small Cap | Reduce -84.9% | 0.11% | −0.42 |
| FLQM Franklin U.S. Mid Cap Multif | Sold out | 0.00% | −0.41 |
| JPST JPMorgan Ultra-Short Income | Sold out | 0.00% | −0.41 |
| DFIV Dimensional International Va | Sold out | 0.00% | −0.41 |
| ORCL Oracle Corp. | Sold out | 0.00% | −0.38 |
| GPIQ GS Nasdaq-100 PR Inc. ETF-Usd | Sold out | 0.00% | −0.38 |
| PRF Invesco Rafi US 1000 ETF | Sold out | 0.00% | −0.37 |
Portfolio Buys Q2 2025 → Q3 2025
| AAPL Apple Inc. | New | 21.18% | +21.18 |
| NHC National Healthcare Corp. | New | 11.90% | +11.90 |
| IVV iShares Core S&P 500 ETF | New | 11.37% | +11.37 |
| QQQ Invesco QQQ Trust Series 1 | New | 2.44% | +2.44 |
| PG The Procter & Gamble Co. | New | 2.36% | +2.36 |
| VTI VG Morningstar TS MKT ETF-US | New | 1.98% | +1.98 |
| AMZN Amazon.com Inc. | New | 1.57% | +1.57 |
| MSFT Microsoft Corp. | New | 1.49% | +1.49 |
| VIG Vanguard Dividend Apprec ETF | New | 1.35% | +1.35 |
| BRK.B Berkshire Hathaway Inc. Class B | New | 1.26% | +1.26 |
| VTV Vanguard Mrngstr Val ETF-Aui | New | 1.11% | +1.11 |
| ACWV iShares MSCI Global Min Vol | New | 0.96% | +0.96 |
| VYM Vanguard High DVD Yield ETF | New | 0.88% | +0.88 |
| DFAX Dimensional World Ex US Core | Add +4.8% | 3.09% | +0.86 |
| AAUS Alpha Architect US Eqy ETF | New | 0.76% | +0.76 |
| IBM Intl Business Machines Corp. | New | 0.74% | +0.74 |
| BAC Bank of America Corp. | New | 0.71% | +0.71 |
| JNJ Johnson & Johnson | New | 0.63% | +0.63 |
| DFAC Dimensional US Core Equity 2 | Add +0.3% | 2.41% | +0.61 |
| DFAU Dimensional US Core Equity M | Add +0.8% | 2.19% | +0.57 |
| RSP Invesco S&P 500 Equal Weight | New | 0.53% | +0.53 |
| WMT Walmart Inc. | New | 0.52% | +0.52 |
| CINF Cincinnati Financial Corp. | New | 0.51% | +0.51 |
| VEU Vanguard Ftse All-World Ex-U | New | 0.51% | +0.51 |
| VNQ Vanguard Real Estate ETF | New | 0.45% | +0.45 |
| VEA Vanguard Ftse Developed ETF | New | 0.44% | +0.44 |
| AFG American Financial Group Inc. | New | 0.43% | +0.43 |
| IAU iShares Gold Trust | New | 0.37% | +0.37 |
| KO The Coca-Cola Co. | New | 0.35% | +0.35 |
| VSS Vanguard Ftse All Wo X-US SC | New | 0.35% | +0.35 |
| VT Vanguard Tot World STK ETF | New | 0.33% | +0.33 |
| IEF iShares 7-10 Year Treasury B | New | 0.32% | +0.32 |
| EBAY eBay Inc. | New | 0.31% | +0.31 |
| MUB iShares National Muni Bond E | New | 0.28% | +0.28 |
| SO The Southern Co. | New | 0.25% | +0.25 |
| DCOR Dimensional US Core Eq 1 ETF | New | 0.24% | +0.24 |
| DUHP Dimensional US High Profi Et | Add +4.5% | 0.86% | +0.24 |
| VYMI Vanguard Int High DVD YLD Inc. | New | 0.22% | +0.22 |
| O Realty Income Corp. | New | 0.21% | +0.21 |
| NEM Newmont Corp. | New | 0.19% | +0.19 |
| EFV iShares MSCI Eafe Value ETF | New | 0.18% | +0.18 |
| USB US Bancorp | New | 0.14% | +0.14 |
| SCHZ Schwab US Aggregate Bond ETF | New | 0.13% | +0.13 |
| SWAN Amplify Blckswn Grow Trsry | New | 0.12% | +0.12 |
| EPD Enterprise Products Partners | New | 0.12% | +0.12 |
| PFE Pfizer Inc. | New | 0.09% | +0.09 |
| DFLV Dim US Large Cap Value ETF | Add +7.7% | 0.27% | +0.08 |
| SCHF Schwab Intl Equity ETF | New | 0.07% | +0.07 |
| PNFP Pinnacle Financial Partners | Add +1.7% | 1.07% | +0.07 |
| DFEM Dimensional Emrg MRKT Core | Add +4.0% | 0.24% | +0.07 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 148 | $731.1M | SPY, DFUV, JPM, DFIV, NVDA |
| Q1 2026 | 289 | $1.5B | AAPL, SPY, VEU, NHC, IVV |
| Q4 2025 | 296 | $1.4B | AAPL, SPY, VEU, IVV, NHC |
| Q3 2025 | 87 | $473.1M | AAPL, NHC, IVV, NHI, DFAX |
| Q2 2025 | 157 | $583.4M | SPY, NHI, NVDA, VCIT, TSLA |
| Q1 2025 | 140 | $601.1M | IVV, SPY, VTV, VCIT, IJR |
| Q4 2024Amended | 133 | $620.2M | SPY, QQQ, IVV, VTV, IJR |
| Q3 2024 | 91 | $397.6M | SPY, QQQ, AAPL, VCIT, SPSB |
| Q2 2024 | 310 | $771.4M | SPY, AAPL, QQQ, DFUV, DFIV |
| Q1 2024 | 128 | $594.9M | IVV, SPY, QQQ, AAPL, VTV |