Matrix Asset Advisors Inc.

Q2 2026Q1 2026Q3 2025Q2 2025Q1 2025Q4 2024Q3 2024Q2 2024Q1 2024

In its 13F for Q4 2025 (holdings as of December 31, 2025, filed January 16, 2026), Matrix Asset Advisors Inc. reported 107 stock positions worth $1.1 billion. Its top holding was Microsoft (MSFT) at 6.2% of the portfolio, followed by Matrix Advisors Value ETF (MAVF, 4.5%) and Alphabet Class C (GOOG, 4.4%). Compared with Q3 2025, it opened 2 new positions, sold out of 2, added to 36 and reduced 53. The biggest buy was Lockheed Martin (LMT, shares +44%) and the biggest sale an exit from Fiserv (FISV).

Most Recent 13F: Q2 2026
Location: White Plains, NY
CIK: 0001016287
Portfolio Value: $1.1B (Q4 2025)
SEC Filing: 0001172661-26-000208 ↗ filed Jan 16, 2026

Holdings Value

Holdings 107 stocks · $1.1B


MSFT Microsoft Corp.	6.20%	142,717	$69.0M	Add +0.6%
MAVF Matrix Advisors Value ETF	4.53%	414,930	$50.5M	Add +0.2%
GOOG Alphabet Inc. Class C	4.45%	157,612	$49.5M	Reduce -1.9%
MS Morgan Stanley	4.16%	260,503	$46.2M	Reduce -3.0%
JPM JPMorgan Chase & Co.	3.94%	136,135	$43.9M	Reduce -1.9%
AAPL Apple Inc.	3.59%	146,802	$39.9M	Reduce -1.2%
PNC PNC Financial Services Group	3.58%	191,080	$39.9M	Add +0.3%
USB US Bancorp	3.40%	709,254	$37.8M	Reduce -0.9%
QCOM Qualcomm Inc.	3.34%	217,557	$37.2M	Add +0.2%
MDT Medtronic PLC	3.19%	369,541	$35.5M	Reduce -0.3%
AMGN Amgen Inc.	3.05%	103,549	$33.9M	Reduce -2.5%
BNY Bank of New York Mellon Corp. filed as BANK NEW YORK MELLON CORP	2.73%	261,427	$30.3M	Reduce -2.7%
PEP Pepsico Inc.	2.64%	204,668	$29.4M	Add +3.9%
AMZN Amazon.com Inc.	2.60%	125,319	$28.9M	Reduce -0.4%
GS Goldman Sachs Group Inc.	2.21%	27,996	$24.6M	Reduce -2.4%
TXN Texas Instruments Inc.	2.09%	133,884	$23.2M	Add +30.8%
TSN Tyson Foods Inc. Class A	1.96%	372,014	$21.8M	Add +2.5%
NEE Nextera Energy Inc.	1.93%	267,857	$21.5M	Reduce -1.4%
AEP American Electric Power	1.92%	185,281	$21.4M	Reduce -3.0%
META Meta Platforms Inc. Class A	1.91%	32,186	$21.2M	Add +14.4%
WFC Wells Fargo & Co.	1.82%	216,756	$20.2M	Reduce -0.9%
SBUX Starbucks Corp.	1.71%	226,198	$19.0M	Add +1.7%
AMAT Applied Materials Inc.	1.66%	71,798	$18.5M	Reduce -1.0%
CMCSA Comcast Corp. Class A	1.61%	600,301	$17.9M	Reduce -29.1%
VOO Vanguard S&P 500 ETF	1.59%	28,186	$17.7M	Add +3.2%
MTB M & T Bank Corp. filed as M & T BK CORP	1.56%	86,333	$17.4M	Reduce -1.1%
HD Home Depot Inc.	1.56%	50,466	$17.4M	Add +5.0%
LMT Lockheed Martin Corp.	1.44%	33,077	$16.0M	Add +43.9%
FDX FedEx Corp.	1.43%	55,079	$15.9M	Reduce -0.8%
LOW Lowe's Cos Inc.	1.41%	65,036	$15.7M	Add +7.3%
PYPL PayPal Holdings Inc.	1.41%	267,919	$15.6M	Add +6.5%
GNRC Generac Holdings Inc.	1.38%	112,991	$15.4M	Add +68.9%
VEA Vanguard Ftse Developed ETF	1.32%	234,854	$14.7M	Add +6.6%
VYM Vanguard High DVD Yield ETF	1.27%	98,624	$14.2M	Add +10.3%
TGT Target Corp.	1.26%	143,580	$14.0M	Reduce -19.2%
TMO Thermo Fisher Scientific Inc.	1.11%	21,341	$12.4M	Reduce -0.8%
LHX L3HARRIS Technologies Inc.	1.07%	40,674	$11.9M	Reduce -1.9%
IWF iShares Russell 1000 Growth	1.03%	24,187	$11.4M	Add +3.5%
TEL Te Connectivity PLC	0.95%	46,558	$10.6M	Reduce -2.1%
GD General Dynamics Corp.	0.90%	29,725	$10.0M	Reduce -3.9%
ABBV Abbvie Inc.	0.79%	38,285	$8.7M	Reduce -1.4%
CSCO Cisco Systems Inc.	0.78%	112,308	$8.7M	Reduce -16.4%
IJR iShares Core S&P Small-Cap E	0.68%	62,874	$7.6M	Add +9.0%
STZ Constellation Brands Inc. Class A	0.56%	45,412	$6.3M	Add +16.8%
BRK.B Berkshire Hathaway Inc. Class B	0.52%	11,595	$5.8M	Reduce -0.1%
IWR iShares Russell Mid-Cap ETF	0.51%	58,927	$5.7M	Add +1.6%
ACN Accenture PLC Class A	0.47%	19,679	$5.3M	Add +110.6%
VTV Vanguard Mrngstr Val ETF-Aui	0.45%	26,279	$5.0M	Add +26.1%
TCHP T Rowe Price Blue Chip Growt	0.33%	74,722	$3.7M	Reduce -2.0%
MDY State Street SPDR S&P Midcap	0.33%	6,116	$3.7M	Add +2.3%
BAC Bank of America Corp. filed as BANK AMERICA CORP	0.28%	57,421	$3.2M	Reduce -0.6%
ZBH Zimmer Biomet Holdings Inc.	0.24%	30,032	$2.7M	Reduce -75.0%
IWM iShares Russell 2000 ETF	0.23%	10,326	$2.5M	Reduce -1.4%
VWO Vanguard Ftse Emerging Marke	0.21%	42,633	$2.3M	Add +4.1%
IVV iShares Core S&P 500 ETF	0.20%	3,278	$2.2M	Add +0.0%
VUG Vanguard Mrngstar GR ETF-Sui	0.14%	3,145	$1.5M	No change
NVDA Nvidia Corp.	0.14%	8,055	$1.5M	Reduce -3.6%
VO Vngrd Mrngstr MD-Cap ETF-Usd	0.13%	5,062	$1.5M	Add +28.5%
EFA iShares MSCI Eafe ETF	0.13%	14,854	$1.4M	Add +0.2%
IWD iShares Russell 1000 Value E	0.12%	6,305	$1.3M	Add +0.5%
GOOGL Alphabet Inc. Class A	0.11%	3,942	$1.2M	Reduce -0.1%
AXP American Express Co.	0.10%	3,066	$1.1M	Reduce -0.1%
VTI VG Morningstar TS MKT ETF-US	0.09%	3,134	$1.1M	No change
QQQ Invesco QQQ Trust Series 1	0.08%	1,451	$892K	Reduce -0.1%
VIG Vanguard Dividend Apprec ETF	0.07%	3,535	$777K	Add +0.6%
COF Capital One Financial Corp.	0.07%	3,178	$770K	No change
SPYX SS SPDR S&P 500 Foss FL ETF	0.07%	13,023	$732K	No change
AFL Aflac Inc.	0.06%	6,243	$688K	Add +0.1%
JNJ Johnson & Johnson	0.06%	3,106	$643K	Reduce -0.2%
XOM Exxon Mobil Corp.	0.05%	4,790	$576K	Reduce -0.1%
ESGD iShares Trust iShares ESG Aw	0.05%	6,036	$574K	No change
SDY SS SPDR S&P Dividend ETF	0.05%	3,780	$526K	Reduce -7.0%
CVS CVS Health Corp.	0.04%	6,175	$490K	Reduce -0.0%
COST Costco Wholesale Corp.	0.04%	563	$486K	Reduce -0.2%
SKYX SKYX Platforms Corp.	0.04%	201,666	$438K	No change
ASTS Ast Spacemobile Inc.	0.04%	5,900	$429K	No change
GLD SPDR Gold Shares	0.04%	1,075	$426K	Add +2.6%
WMT Walmart Inc.	0.04%	3,716	$414K	Reduce -0.4%
APH Amphenol Corp. Class A	0.04%	3,056	$413K	No change
PLTR Palantir Technologies Inc. Class A	0.04%	2,313	$411K	Reduce -0.1%
V Visa Inc. Class A	0.04%	1,149	$403K	Add +1.0%
NUE Nucor Corp.	0.04%	2,468	$403K	Add +0.7%
DHR Danaher Corp.	0.04%	1,703	$390K	Reduce -0.1%
AVGO Broadcom Inc.	0.03%	1,099	$380K	Reduce -1.8%
LLY Eli Lilly & Co.	0.03%	325	$350K	Reduce -0.9%
IJH iShares Core S&P Midcap ETF	0.03%	5,104	$337K	Reduce -9.1%
XLK SS Technology Select Sector	0.03%	2,316	$333K	No change
MCD McDonald's Corp.	0.03%	1,090	$333K	No change
SPYG SS SPDR P S&P 500 Growth ETF	0.03%	2,998	$320K	No change
IWN iShares Russell 2000 Value E	0.03%	1,765	$320K	No change
PG The Procter & Gamble Co.	0.03%	2,194	$314K	Reduce -0.2%
MRK Merck & Co. Inc.	0.03%	2,862	$301K	Reduce -0.3%
INTU Intuit Inc.	0.03%	450	$298K	Reduce -0.2%
VB Vanguard Most SM-Cap ETF-Usd	0.03%	1,148	$296K	Add +0.1%
ETN Eaton Corp. PLC	0.02%	862	$275K	Reduce -0.1%
QQQM Invesco Nasdaq 100 ETF	0.02%	1,054	$267K	Reduce -21.9%
IWB iShares Russell 1000 ETF	0.02%	697	$260K	Reduce -7.2%
IEMG iShares Core MSCI Emerging	0.02%	3,837	$258K	Add +2.8%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS	0.02%	819	$243K	Reduce -3.1%
UNH Unitedhealth Group Inc.	0.02%	721	$238K	Reduce -3.2%

Show all 107 holdings

Portfolio Sells Q3 2025 → Q4 2025


FISV Fiserv Inc.	Sold out	0.00%	−0.94
ZBH Zimmer Biomet Holdings Inc.	Reduce -75.0%	0.24%	−0.86
CMCSA Comcast Corp. Class A	Reduce -29.1%	1.61%	−0.85
TGT Target Corp.	Reduce -19.2%	1.26%	−0.22
JPM JPMorgan Chase & Co.	Reduce -1.9%	3.94%	−0.12
LHX L3HARRIS Technologies Inc.	Reduce -1.9%	1.07%	−0.10
MDT Medtronic PLC	Reduce -0.3%	3.19%	−0.08
GD General Dynamics Corp.	Reduce -3.9%	0.90%	−0.08
CSCO Cisco Systems Inc.	Reduce -16.4%	0.78%	−0.08
AEP American Electric Power	Reduce -3.0%	1.92%	−0.07
ABBV Abbvie Inc.	Reduce -1.4%	0.79%	−0.05
SCHD Schwab US DVD Equity ETF	Sold out	0.00%	−0.04
MTB M & T Bank Corp.	Reduce -1.1%	1.56%	−0.04
BRK.B Berkshire Hathaway Inc. Class B	Reduce -0.1%	0.52%	−0.02
TEL Te Connectivity PLC	Reduce -2.1%	0.95%	−0.02
TCHP T Rowe Price Blue Chip Growt	Reduce -2.0%	0.33%	−0.01
NVDA Nvidia Corp.	Reduce -3.6%	0.14%	−0.01
QQQM Invesco Nasdaq 100 ETF	Reduce -21.9%	0.02%	−0.01
IWM iShares Russell 2000 ETF	Reduce -1.4%	0.23%	−0.01
SDY SS SPDR S&P Dividend ETF	Reduce -7.0%	0.05%	−0.01
ETN Eaton Corp. PLC	Reduce -0.1%	0.02%	−0.01
COST Costco Wholesale Corp.	Reduce -0.2%	0.04%	−0.00
TSLA Tesla Inc.	Reduce -15.3%	0.02%	−0.00
IJH iShares Core S&P Midcap ETF	Reduce -9.1%	0.03%	−0.00
PG The Procter & Gamble Co.	Reduce -0.2%	0.03%	−0.00
UNH Unitedhealth Group Inc.	Reduce -3.2%	0.02%	−0.00
PLTR Palantir Technologies Inc. Class A	Reduce -0.1%	0.04%	−0.00
IWB iShares Russell 1000 ETF	Reduce -7.2%	0.02%	−0.00
INTU Intuit Inc.	Reduce -0.2%	0.03%	−0.00
QQQ Invesco QQQ Trust Series 1	Reduce -0.1%	0.08%	−0.00
IBM Intl Business Machines Corp.	Reduce -3.1%	0.02%	−0.00
AVGO Broadcom Inc.	Reduce -1.8%	0.03%	−0.00
CVS CVS Health Corp.	Reduce -0.0%	0.04%	+0.00
WMT Walmart Inc.	Reduce -0.4%	0.04%	+0.00
XOM Exxon Mobil Corp.	Reduce -0.1%	0.05%	+0.00
DHR Danaher Corp.	Reduce -0.1%	0.04%	+0.00
JNJ Johnson & Johnson	Reduce -0.2%	0.06%	+0.00
MRK Merck & Co. Inc.	Reduce -0.3%	0.03%	+0.00
AXP American Express Co.	Reduce -0.1%	0.10%	+0.01
BAC Bank of America Corp.	Reduce -0.6%	0.28%	+0.01
LLY Eli Lilly & Co.	Reduce -0.9%	0.03%	+0.01
BNY Bank of New York Mellon Corp.	Reduce -2.7%	2.73%	+0.01
GOOGL Alphabet Inc. Class A	Reduce -0.1%	0.11%	+0.02
NEE Nextera Energy Inc.	Reduce -1.4%	1.93%	+0.03
AMZN Amazon.com Inc.	Reduce -0.4%	2.60%	+0.04
AAPL Apple Inc.	Reduce -1.2%	3.59%	+0.08
GS Goldman Sachs Group Inc.	Reduce -2.4%	2.21%	+0.09
WFC Wells Fargo & Co.	Reduce -0.9%	1.82%	+0.11
TMO Thermo Fisher Scientific Inc.	Reduce -0.8%	1.11%	+0.14
USB US Bancorp	Reduce -0.9%	3.40%	+0.19

Portfolio Buys Q3 2025 → Q4 2025


LMT Lockheed Martin Corp.	Add +43.9%	1.44%	+0.37
GNRC Generac Holdings Inc.	Add +68.9%	1.38%	+0.35
TXN Texas Instruments Inc.	Add +30.8%	2.09%	+0.34
ACN Accenture PLC Class A	Add +110.6%	0.47%	+0.26
TSN Tyson Foods Inc. Class A	Add +2.5%	1.96%	+0.13
VYM Vanguard High DVD Yield ETF	Add +10.3%	1.27%	+0.10
VEA Vanguard Ftse Developed ETF	Add +6.6%	1.32%	+0.09
VTV Vanguard Mrngstr Val ETF-Aui	Add +26.1%	0.45%	+0.09
STZ Constellation Brands Inc. Class A	Add +16.8%	0.56%	+0.08
PEP Pepsico Inc.	Add +3.9%	2.64%	+0.07
MAVF Matrix Advisors Value ETF	Add +0.2%	4.53%	+0.05
IJR iShares Core S&P Small-Cap E	Add +9.0%	0.68%	+0.04
VOO Vanguard S&P 500 ETF	Add +3.2%	1.59%	+0.04
PNC PNC Financial Services Group	Add +0.3%	3.58%	+0.04
VO Vngrd Mrngstr MD-Cap ETF-Usd	Add +28.5%	0.13%	+0.02
BMY Bristol-Myers Squibb Co.	New	0.02%	+0.02
IWF iShares Russell 1000 Growth	Add +3.5%	1.03%	+0.01
NUE Nucor Corp.	Add +0.7%	0.04%	+0.01
GLD SPDR Gold Shares	Add +2.6%	0.04%	+0.00
SCWO 374WATER Inc.	New	0.00%	+0.00
MDY State Street SPDR S&P Midcap	Add +2.3%	0.33%	+0.00
IWD iShares Russell 1000 Value E	Add +0.5%	0.12%	+0.00
IEMG iShares Core MSCI Emerging	Add +2.8%	0.02%	+0.00
VWO Vanguard Ftse Emerging Marke	Add +4.1%	0.21%	+0.00
V Visa Inc. Class A	Add +1.0%	0.04%	+0.00
EFA iShares MSCI Eafe ETF	Add +0.2%	0.13%	−0.00
VB Vanguard Most SM-Cap ETF-Usd	Add +0.1%	0.03%	−0.00
VIG Vanguard Dividend Apprec ETF	Add +0.6%	0.07%	−0.00
IVV iShares Core S&P 500 ETF	Add +0.0%	0.20%	−0.00
AFL Aflac Inc.	Add +0.1%	0.06%	−0.00
LOW Lowe's Cos Inc.	Add +7.3%	1.41%	−0.00
QCOM Qualcomm Inc.	Add +0.2%	3.34%	−0.00
META Meta Platforms Inc. Class A	Add +14.4%	1.91%	−0.01
IWR iShares Russell Mid-Cap ETF	Add +1.6%	0.51%	−0.01
SBUX Starbucks Corp.	Add +1.7%	1.71%	−0.03
PYPL PayPal Holdings Inc.	Add +6.5%	1.41%	−0.16
HD Home Depot Inc.	Add +5.0%	1.56%	−0.25
MSFT Microsoft Corp.	Add +0.6%	6.20%	−0.62

All Filings

Quarter	Positions	13F Reported Value	Top Holdings
Q2 2026	106	$1.2B	MSFT, MAVF, GOOG, PNC, QCOM
Q1 2026	105	$1.1B	MSFT, MAVF, GOOG, PNC, JPM
Q4 2025	107	$1.1B	MSFT, MAVF, GOOG, MS, JPM
Q3 2025	107	$1.1B	MSFT, MAVF, JPM, MS, GOOG
Q2 2025Amended	108	$988.3M	MSFT, MAVF, JPM, MS, PNC
Q1 2025	105	$906.3M	MSFT, MAVF, JPM, BNY, MDT
Q4 2024	110	$915.7M	MSFT, JPM, BNY, AAPL, MS
Q3 2024	102	$899.1M	MSFT, BNY, JPM, AAPL, PNC
Q2 2024	101	$837.5M	MSFT, JPM, BNY, GOOG, MS
Q1 2024	100	$836.5M	MSFT, JPM, QCOM, BNY, CMCSA