| NIC Nicolet Bankshares Inc. | 16.07% | 900,737 | $77.5M | Reduce -1.0% |
| SPYV SS SPDR P S&P 500 Value ETF | 11.46% | 1,103,040 | $55.3M | Reduce -0.5% |
| SPYG SS SPDR P S&P 500 Growth ETF | 6.18% | 407,563 | $29.8M | Reduce -3.5% |
| MSFT Microsoft Corp. | 2.82% | 32,333 | $13.6M | Add +0.2% |
| AAPL Apple Inc. | 2.64% | 74,296 | $12.7M | Reduce -0.7% |
| SPY SS SPDR S&P 500 ETF Trust-US | 2.44% | 22,500 | $11.8M | Add +16.0% |
| IVW iShares S&P 500 Growth ETF | 2.24% | 128,149 | $10.8M | Add +1.1% |
| NVDA Nvidia Corp. | 1.98% | 10,586 | $9.6M | Reduce -1.8% |
| AMJ JPMorgan Alerian MLP Index | 1.74% | 294,663 | $8.4M | Reduce -9.4% |
| IWF iShares Russell 1000 Growth | 1.39% | 19,863 | $6.7M | Add +0.2% |
| AMZN Amazon.com Inc. | 1.31% | 35,072 | $6.3M | Add +1.0% |
| IVE iShares S&P 500 Value ETF | 1.28% | 33,016 | $6.2M | No change |
| VOO Vanguard S&P 500 ETF | 1.27% | 12,755 | $6.1M | Add +6.6% |
| VEA Vanguard Ftse Developed ETF | 1.21% | 116,706 | $5.9M | Add +0.6% |
| IVV iShares Core S&P 500 ETF | 1.19% | 10,925 | $5.7M | Add +1.0% |
| GOOG Alphabet Inc. Class C | 1.17% | 37,095 | $5.6M | Add +0.9% |
| EFA iShares MSCI Eafe ETF | 1.14% | 68,521 | $5.5M | Add +1.8% |
| COST Costco Wholesale Corp. | 1.11% | 7,300 | $5.3M | Add +0.3% |
| AVRE Avantis Real Estate ETF | 1.10% | 125,307 | $5.3M | Add +2.7% |
| JPM JPMorgan Chase & Co. | 1.04% | 25,006 | $5.0M | Reduce -0.8% |
| AMLP Alerian MLP ETF | 0.90% | 91,095 | $4.3M | Add +9.0% |
| TLH iShares 10-20 Year Treasury | 0.83% | 37,996 | $4.0M | Add +26.2% |
| MA Mastercard Inc. Class A | 0.78% | 7,800 | $3.8M | Add +0.3% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.69% | 20,501 | $3.3M | Reduce -1.4% |
| META Meta Platforms Inc. Class A | 0.68% | 6,795 | $3.3M | Add +0.3% |
| GOOGL Alphabet Inc. Class A | 0.67% | 21,518 | $3.2M | Add +0.5% |
| PG The Procter & Gamble Co. | 0.66% | 19,701 | $3.2M | Add +0.2% |
| ABT Abbott Laboratories | 0.65% | 27,608 | $3.1M | Add +0.5% |
| XOM Exxon Mobil Corp. | 0.62% | 25,881 | $3.0M | Reduce -1.3% |
| HD Home Depot Inc. | 0.57% | 7,160 | $2.7M | Reduce -2.4% |
| IWD iShares Russell 1000 Value E | 0.55% | 14,860 | $2.7M | Add +8.7% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.54% | 6,223 | $2.6M | Reduce -4.3% |
| CRM Salesforce Inc. | 0.53% | 8,537 | $2.6M | Reduce -1.5% |
| CMG Chipotle Mexican Grill Inc. | 0.52% | 860 | $2.5M | Add +0.3% |
| BND Vanguard Total Bond Market | 0.51% | 33,650 | $2.4M | Add +12.9% |
| MCD McDonald's Corp. | 0.50% | 8,594 | $2.4M | Reduce -1.5% |
| KO The Coca-Cola Co. | 0.49% | 38,834 | $2.4M | Add +0.9% |
| IWM iShares Russell 2000 ETF | 0.45% | 10,338 | $2.2M | Reduce -1.4% |
| ADBE Adobe Inc. | 0.44% | 4,249 | $2.1M | Add +1.4% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.44% | 8,802 | $2.1M | Reduce -4.3% |
| VGLT Vanguard Long-Term Treasury | 0.42% | 33,797 | $2.0M | Reduce -26.1% |
| DE Deere & Co. | 0.41% | 4,848 | $2.0M | Reduce -0.2% |
| VTI VG Morningstar TS MKT ETF-US | 0.39% | 7,306 | $1.9M | Reduce -6.9% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.39% | 5,439 | $1.9M | No change |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.38% | 9,519 | $1.8M | Reduce -0.3% |
| WEC WEC Energy Group Inc. | 0.37% | 21,957 | $1.8M | No change |
| CVX Chevron Corp. | 0.36% | 11,094 | $1.7M | Add +0.2% |
| ADI Analog Devices Inc. | 0.35% | 8,550 | $1.7M | Add +0.1% |
| HON Honeywell International Inc. | 0.35% | 8,193 | $1.7M | Add +4.2% |
| RSP Invesco S&P 500 Equal Weight | 0.35% | 9,927 | $1.7M | Reduce -4.4% |
| PANW Palo Alto Networks Inc. | 0.35% | 5,907 | $1.7M | Add +0.2% |
| GD General Dynamics Corp. | 0.34% | 5,855 | $1.7M | Reduce -1.2% |
| ICE Intercontinental Exchange Inc. | 0.34% | 11,905 | $1.6M | Reduce -0.6% |
| AON Aon PLC Class A | 0.34% | 4,867 | $1.6M | No change |
| MDLZ Mondelez International Inc. Class A | 0.33% | 23,014 | $1.6M | Add +0.1% |
| GWW WW Grainger Inc. filed as GRAINGER W W INC | 0.33% | 1,542 | $1.6M | Reduce -0.8% |
| DHR Danaher Corp. | 0.32% | 6,134 | $1.5M | Add +0.4% |
| PEP Pepsico Inc. | 0.31% | 8,571 | $1.5M | Reduce -6.3% |
| SNDR Schneider National Inc. Class B | 0.31% | 66,000 | $1.5M | No change |
| INTU Intuit Inc. | 0.31% | 2,298 | $1.5M | Reduce -3.1% |
| MUB iShares National Muni Bond E | 0.31% | 13,850 | $1.5M | Add +3.6% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.31% | 14,511 | $1.5M | Add +1.3% |
| ETN Eaton Corp. PLC | 0.30% | 4,588 | $1.4M | Add +3.0% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 0.28% | 8,812 | $1.4M | Reduce -66.2% |
| JNJ Johnson & Johnson | 0.28% | 8,636 | $1.4M | Reduce -1.5% |
| UNH Unitedhealth Group Inc. | 0.28% | 2,716 | $1.3M | Add +6.0% |
| NSC Norfolk Southern Corp. | 0.28% | 5,260 | $1.3M | Add +1.5% |
| QQQ Invesco QQQ Trust Series 1 | 0.28% | 2,999 | $1.3M | Reduce -29.6% |
| V Visa Inc. Class A | 0.27% | 4,744 | $1.3M | Add +0.4% |
| WMT Walmart Inc. | 0.27% | 21,732 | $1.3M | Add +4.5% |
| SLB SLB Ltd. filed as SCHLUMBERGER LTD | 0.27% | 23,695 | $1.3M | Add +1.4% |
| LOW Lowe's Cos Inc. | 0.27% | 5,028 | $1.3M | Reduce -0.7% |
| CVS CVS Health Corp. | 0.26% | 15,795 | $1.3M | Add +5.0% |
| AMT American Tower Corp. | 0.26% | 6,341 | $1.3M | Add +1.5% |
| BMY Bristol-Myers Squibb Co. | 0.26% | 22,940 | $1.2M | Add +2.6% |
| CSCO Cisco Systems Inc. | 0.26% | 24,876 | $1.2M | Add +0.1% |
| TFC Truist Financial Corp. | 0.26% | 31,834 | $1.2M | Add +4.0% |
| TMO Thermo Fisher Scientific Inc. | 0.25% | 2,110 | $1.2M | Reduce -11.9% |
| VXUS Vanguard Total Intl Stock | 0.25% | 20,020 | $1.2M | No change |
| CAT Caterpillar Inc. | 0.25% | 3,284 | $1.2M | Reduce -0.2% |
| CMCSA Comcast Corp. Class A | 0.24% | 27,228 | $1.2M | Add +3.8% |
| ORCL Oracle Corp. | 0.24% | 9,283 | $1.2M | Reduce -3.3% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.24% | 4,663 | $1.2M | Reduce -9.2% |
| GSK GSK PLC-Spon ADR | 0.24% | 27,105 | $1.2M | Add +1.1% |
| LLY Eli Lilly & Co. | 0.24% | 1,476 | $1.1M | Add +1.5% |
| PFE Pfizer Inc. | 0.24% | 41,379 | $1.1M | Add +3.9% |
| BX Blackstone Inc. | 0.24% | 8,704 | $1.1M | Add +0.7% |
| NEE Nextera Energy Inc. | 0.23% | 17,649 | $1.1M | Reduce -1.4% |
| SCHW Schwab (charles) Corp. | 0.23% | 15,206 | $1.1M | Add +1.4% |
| FISV Fiserv Inc. | 0.22% | 6,590 | $1.1M | Reduce -2.6% |
| NKE Nike Inc. Class B | 0.22% | 11,153 | $1.0M | Add +8.3% |
| IWB iShares Russell 1000 ETF | 0.21% | 3,597 | $1.0M | Reduce -0.3% |
| CDW CDW Corp. | 0.21% | 3,974 | $1.0M | Add +2.4% |
| COR Cencora Inc. | 0.21% | 4,107 | $998K | Reduce -0.3% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.21% | 8,108 | $992K | Reduce -3.1% |
| ABBV Abbvie Inc. | 0.21% | 5,437 | $990K | Add +0.6% |
| EOG EOG Resources Inc. | 0.20% | 7,707 | $985K | Add +2.9% |
| LRCX Lam Research Corp. | 0.20% | 1,000 | $972K | Reduce -2.3% |
| WFC Wells Fargo & Co. | 0.20% | 16,581 | $961K | Add +4.2% |
| ZBH Zimmer Biomet Holdings Inc. | 0.20% | 7,161 | $945K | Add +3.6% |
| UNP Union Pacific Corp. | 0.19% | 3,639 | $895K | Reduce -2.9% |
| POCT Innovator U.S. Equity Power | 0.19% | 23,818 | $893K | New |
| VOOG Vanguard S&P 500 Growth ETF | 0.18% | 2,902 | $884K | Reduce -2.8% |
| BA The Boeing Co. | 0.17% | 4,360 | $841K | Reduce -0.7% |
| MRK Merck & Co. Inc. | 0.17% | 6,250 | $825K | No change |
| MRSH Marsh & McLennan Cos | 0.17% | 3,917 | $807K | Add +0.6% |
| IEMG iShares Core MSCI Emerging | 0.16% | 15,361 | $793K | Add +37.6% |
| BFC Bank First Corp. | 0.16% | 8,914 | $773K | No change |
| GUNR NT Mstar GLBL NR ETF | 0.16% | 18,221 | $748K | Reduce -26.2% |
| FIS Fidelity National Info Serv | 0.15% | 9,665 | $717K | Add +1.1% |
| EL Estee Lauder Companies Class A filed as LAUDER ESTEE COS INC | 0.15% | 4,577 | $706K | Add +6.9% |
| DD Dupont DE Nemours Inc. | 0.15% | 9,131 | $700K | Reduce -0.9% |
| FDX FedEx Corp. | 0.14% | 2,380 | $690K | Add +0.6% |
| CSX CSX Corp. | 0.14% | 18,538 | $687K | Add +3.5% |
| HAL Halliburton Co. | 0.14% | 17,370 | $685K | Add +1.0% |
| MDY State Street SPDR S&P Midcap | 0.14% | 1,202 | $669K | No change |
| IJR iShares Core S&P Small-Cap E | 0.14% | 6,050 | $669K | Add +6.6% |
| BIIB Biogen Inc. | 0.14% | 3,094 | $667K | Add +1.1% |
| BLK BlackRock Finance Inc. | 0.13% | 768 | $640K | Add +0.9% |
| BBWI Bath & Body Works Inc. | 0.13% | 12,552 | $628K | Reduce -0.1% |
| PM Philip Morris International | 0.13% | 6,718 | $616K | Reduce -0.4% |
| FCX Freeport-McMoran Inc. | 0.13% | 12,987 | $611K | Reduce -1.1% |
| IJH iShares Core S&P Midcap ETF | 0.13% | 10,050 | $610K | Add +0.7% |
| IWP iShares Russell Mid-Cap Grow | 0.13% | 5,305 | $606K | New |
| ITW Illinois Tool Works | 0.12% | 2,180 | $585K | Reduce -0.9% |
| VHT Vanguard Health Care ETF | 0.12% | 2,078 | $562K | No change |
| CPRT Copart Inc. | 0.11% | 9,544 | $553K | No change |
| EFX Equifax Inc. | 0.11% | 1,991 | $533K | No change |
| MCHP Microchip Technology Inc. | 0.11% | 5,821 | $522K | Add +2.6% |
| APH Amphenol Corp. Class A | 0.11% | 4,496 | $519K | Reduce -3.5% |
| INTC Intel Corp. | 0.11% | 11,708 | $517K | No change |
| WH Wyndham Hotels & Resorts Inc. | 0.10% | 6,590 | $506K | Reduce -3.6% |
| DVY iShares Select Dividend ETF | 0.10% | 4,077 | $502K | No change |
| VB Vanguard Most SM-Cap ETF-Usd | 0.10% | 2,193 | $501K | Add +6.0% |
| T AT&T Inc. | 0.10% | 27,771 | $489K | Add +0.5% |
| SDY SS SPDR S&P Dividend ETF | 0.10% | 3,586 | $471K | Reduce -1.1% |
| VWO Vanguard Ftse Emerging Marke | 0.10% | 11,221 | $469K | Add +5.4% |
| IWR iShares Russell Mid-Cap ETF | 0.10% | 5,564 | $468K | No change |
| PFG Principal Financial Group | 0.10% | 5,418 | $468K | Reduce -3.6% |
| LIN Linde PLC | 0.10% | 1,003 | $466K | Reduce -1.1% |
| ORLY O'reilly Automotive Inc. | 0.10% | 412 | $465K | No change |
| DFUS Dimensional US Eq MKT ETF | 0.09% | 7,736 | $441K | No change |
| SYK Stryker Corp. | 0.09% | 1,228 | $439K | Reduce -3.1% |
| SSNC Ss&c Technologies Holdings | 0.09% | 6,810 | $438K | Reduce -3.2% |
| EVRG Evergy Inc. | 0.09% | 8,000 | $427K | No change |
| YUM Yum! Brands Inc. | 0.09% | 3,073 | $426K | No change |
| VEU Vanguard Ftse All-World Ex-U | 0.09% | 7,166 | $420K | Add +95.1% |
| CATH Global X S&P 500 Ca Val ETF | 0.09% | 6,590 | $419K | Reduce -2.7% |
| LMT Lockheed Martin Corp. | 0.09% | 905 | $412K | Add +4.0% |
| AMAT Applied Materials Inc. | 0.08% | 1,985 | $409K | Add +6.1% |
| QCOM Qualcomm Inc. | 0.08% | 2,415 | $409K | Add +6.6% |
| SCZ iShares MSCI Eafe Small-Cap | 0.08% | 6,432 | $407K | Add +5.8% |
| SBUX Starbucks Corp. | 0.08% | 4,408 | $403K | No change |
| KMB Kimberly-Clark Corp. | 0.08% | 3,082 | $399K | No change |
| ACIW Aci Worldwide Inc. | 0.08% | 12,001 | $399K | Reduce -2.6% |
| ASML ASML Holding NV-NY Reg SHS | 0.08% | 409 | $397K | Reduce -6.4% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.08% | 15,552 | $393K | No change |
| BDX Becton Dickinson and Co. | 0.08% | 1,559 | $386K | No change |
| ICF iShares Select U.S. REIT ETF | 0.08% | 6,680 | $385K | No change |
| EVTC Evertec Inc. | 0.08% | 9,635 | $384K | Reduce -5.2% |
| SCHF Schwab Intl Equity ETF | 0.08% | 9,821 | $383K | Reduce -0.6% |
| TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC | 0.08% | 3,133 | $382K | Reduce -0.3% |
| SNPS Synopsys Inc. | 0.08% | 668 | $382K | Reduce -0.7% |
| GPN Global Payments Inc. | 0.08% | 2,814 | $376K | Reduce -4.3% |
| AMGN Amgen Inc. | 0.08% | 1,299 | $369K | No change |
| DLN Wisdomtree US Largecap Divid | 0.08% | 5,084 | $367K | No change |
| ACN Accenture PLC Class A | 0.07% | 1,039 | $360K | No change |
| UPS United Parcel Service Class B | 0.07% | 2,388 | $355K | Reduce -1.0% |
| AOS Smith (a.o.) Corp. | 0.07% | 3,900 | $349K | Reduce -2.0% |
| VGT Vanguard Info Tech ETF | 0.07% | 665 | $349K | No change |
| AMD Advanced Micro Devices | 0.07% | 1,928 | $348K | Add +6.5% |
| IWS iShares Russell Mid-Cap Valu | 0.07% | 2,644 | $331K | New |
| VZ Verizon Communications Inc. | 0.07% | 7,805 | $327K | Reduce -2.4% |
| NFLX Netflix Inc. | 0.07% | 535 | $325K | Reduce -2.4% |
| AFL Aflac Inc. | 0.07% | 3,782 | $325K | No change |
| IGF iShares Global Infrastructur | 0.07% | 6,790 | $323K | Add +7.4% |
| AES AES Corp. | 0.07% | 17,509 | $314K | Reduce -1.7% |
| AME Ametek Inc. | 0.06% | 1,704 | $312K | Reduce -2.0% |
| COP Conocophillips | 0.06% | 2,382 | $303K | Add +9.7% |
| AMG Affiliated Managers Group | 0.06% | 1,798 | $301K | No change |
| AKAM Akamai Technologies Inc. | 0.06% | 2,760 | $300K | Reduce -7.1% |
| GS Goldman Sachs Group Inc. | 0.06% | 709 | $296K | Add +16.4% |
| RPM RPM International Inc. | 0.06% | 2,485 | $296K | Reduce -1.4% |
| CI The Cigna Group | 0.06% | 811 | $295K | No change |
| BUFC AB Conservative Buffer ETF filed as AB ACTIVE ETFS INC | 0.06% | 8,048 | $294K | New |
| PSX Phillips 66 | 0.06% | 1,773 | $290K | No change |
| ROP Roper Technologies Inc. | 0.06% | 509 | $285K | Reduce -1.2% |
| RTX RTX Corp. | 0.06% | 2,781 | $271K | Reduce -21.2% |
| VRTX Vertex Pharmaceuticals Inc. | 0.06% | 647 | $270K | Reduce -6.1% |
| NXPI NXP Semiconductors NV | 0.06% | 1,088 | $270K | Add +7.8% |
| GE General Electric | 0.05% | 1,467 | $258K | New |
| GLD SPDR Gold Shares | 0.05% | 1,240 | $255K | No change |
| DUK Duke Energy Corp. | 0.05% | 2,593 | $251K | No change |
| MANH Manhattan Associates Inc. | 0.05% | 999 | $250K | No change |
| NUE Nucor Corp. | 0.05% | 1,243 | $246K | Reduce -3.9% |
| ZTS Zoetis Inc. | 0.05% | 1,429 | $242K | Add +1.2% |
| SUB iShares Short-Term National | 0.05% | 2,227 | $233K | New |
| IJS iShares S&P Small-Cap 600 Va | 0.05% | 2,253 | $232K | No change |
| AWK American Water Works Co. Inc. | 0.05% | 1,875 | $229K | No change |
| SCHD Schwab US DVD Equity ETF | 0.05% | 2,819 | $227K | New |
| USB US Bancorp | 0.05% | 5,042 | $225K | Reduce -5.4% |
| AVGO Broadcom Inc. | 0.05% | 170 | $225K | New |
| HOLX Hologic Inc. | 0.05% | 2,878 | $224K | Add +1.4% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.05% | 947 | $223K | New |
| MO Altria Group Inc. | 0.05% | 5,110 | $223K | No change |
| VEEV Veeva Systems Inc. Class A | 0.05% | 960 | $222K | New |
| MAS Masco Corp. | 0.05% | 2,789 | $220K | New |
| XLE SS Energy Select Sector | 0.05% | 2,310 | $218K | New |
| ALGN Align Technology Inc. | 0.04% | 649 | $213K | New |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.04% | 3,231 | $212K | No change |
| PTC PTC Inc. | 0.04% | 1,105 | $209K | New |
| XLK SS Technology Select Sector | 0.04% | 1,000 | $208K | New |
| TSCO Tractor Supply Company | 0.04% | 795 | $208K | New |
| ROK Rockwell Automation Inc. | 0.04% | 703 | $205K | Reduce -1.4% |
| ECL Ecolab Inc. | 0.04% | 872 | $201K | New |
| TGT Target Corp. | 0.04% | 1,130 | $200K | New |