| NIC Nicolet Bankshares Inc. | 17.17% | 883,159 | $107.1M | Reduce -0.4% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 6.44% | 500,712 | $40.2M | New |
| SPYV SS SPDR P S&P 500 Value ETF | 6.44% | 706,930 | $40.2M | Reduce -33.2% |
| VOO Vanguard S&P 500 ETF | 4.93% | 49,029 | $30.7M | Add +14.3% |
| SPYG SS SPDR P S&P 500 Growth ETF | 3.82% | 223,453 | $23.8M | Reduce -42.6% |
| AVEM Avantis Emerging Markets Eq | 2.84% | 230,389 | $17.7M | Add +14.2% |
| AAPL Apple Inc. | 2.59% | 59,427 | $16.2M | Reduce -10.7% |
| SPY SS SPDR S&P 500 ETF Trust-US | 2.19% | 19,996 | $13.6M | Reduce -0.7% |
| IVW iShares S&P 500 Growth ETF | 2.10% | 106,070 | $13.1M | Reduce -1.4% |
| MSFT Microsoft Corp. | 2.04% | 26,263 | $12.7M | Reduce -13.3% |
| VEA Vanguard Ftse Developed ETF | 1.98% | 197,735 | $12.4M | Add +24.8% |
| NVDA Nvidia Corp. | 1.81% | 60,623 | $11.3M | Reduce -20.2% |
| IVV iShares Core S&P 500 ETF | 1.71% | 15,595 | $10.7M | Add +6.9% |
| VONE Vanguard Russell 1000 | 1.58% | 31,891 | $9.9M | New |
| AVRE Avantis Real Estate ETF | 1.33% | 190,247 | $8.3M | Add +3.0% |
| GOOGL Alphabet Inc. Class A | 1.20% | 23,915 | $7.5M | Add +12.2% |
| AMZN Amazon.com Inc. | 1.01% | 27,408 | $6.3M | Reduce -20.0% |
| JPM JPMorgan Chase & Co. | 1.01% | 19,500 | $6.3M | Reduce -18.3% |
| EFA iShares MSCI Eafe ETF | 0.98% | 63,912 | $6.1M | Reduce -5.0% |
| VTI VG Morningstar TS MKT ETF-US | 0.96% | 17,818 | $6.0M | Add +20.9% |
| AMLP Alerian MLP ETF | 0.94% | 125,324 | $5.9M | Reduce -4.3% |
| GOOG Alphabet Inc. Class C | 0.93% | 18,584 | $5.8M | Reduce -34.8% |
| IWF iShares Russell 1000 Growth | 0.91% | 12,016 | $5.7M | Reduce -18.6% |
| IVE iShares S&P 500 Value ETF | 0.91% | 26,794 | $5.7M | No change |
| AMJB Alerian MLP ETN2044 filed as JPMORGAN CHASE FINL CO LLC | 0.69% | 143,292 | $4.3M | Reduce -26.5% |
| COST Costco Wholesale Corp. | 0.68% | 4,924 | $4.2M | Reduce -23.3% |
| META Meta Platforms Inc. Class A | 0.67% | 6,293 | $4.2M | Reduce -6.6% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.60% | 19,454 | $3.7M | Add +1.1% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.54% | 11,692 | $3.4M | Add +83.2% |
| CWI State Street SPDR MSCI Acwi | 0.53% | 92,071 | $3.3M | Add +92.1% |
| MA Mastercard Inc. Class A | 0.49% | 5,385 | $3.1M | Reduce -19.7% |
| XOM Exxon Mobil Corp. | 0.47% | 24,462 | $2.9M | Reduce -7.1% |
| DFAC Dimensional US Core Equity 2 | 0.46% | 71,746 | $2.8M | Add +90.1% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.45% | 5,794 | $2.8M | Add +15.6% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 0.45% | 15,790 | $2.8M | Add +26.5% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.44% | 5,457 | $2.7M | Reduce -5.2% |
| IWD iShares Russell 1000 Value E | 0.41% | 12,122 | $2.5M | Reduce -0.8% |
| ABT Abbott Laboratories | 0.40% | 20,059 | $2.5M | Reduce -19.1% |
| CAT Caterpillar Inc. | 0.40% | 4,370 | $2.5M | Add +1.2% |
| PG The Procter & Gamble Co. | 0.39% | 16,916 | $2.4M | Reduce -13.0% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.38% | 7,527 | $2.4M | Reduce -4.3% |
| VXUS Vanguard Total Intl Stock | 0.38% | 31,064 | $2.3M | Add +16.4% |
| IWM iShares Russell 2000 ETF | 0.38% | 9,510 | $2.3M | Reduce -5.1% |
| JNJ Johnson & Johnson | 0.37% | 11,283 | $2.3M | Reduce -1.5% |
| HD Home Depot Inc. | 0.36% | 6,565 | $2.3M | Reduce -9.1% |
| KO The Coca-Cola Co. | 0.36% | 32,112 | $2.2M | Reduce -11.9% |
| IJH iShares Core S&P Midcap ETF | 0.35% | 33,399 | $2.2M | Add +28.9% |
| WMT Walmart Inc. | 0.34% | 19,231 | $2.1M | Reduce -22.6% |
| ORCL Oracle Corp. | 0.33% | 10,713 | $2.1M | Reduce -13.6% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.32% | 13,022 | $2.0M | Reduce -13.6% |
| QQQ Invesco QQQ Trust Series 1 | 0.31% | 3,176 | $2.0M | Add +3.3% |
| MCD McDonald's Corp. | 0.30% | 6,092 | $1.9M | Reduce -20.5% |
| ETN Eaton Corp. PLC | 0.29% | 5,763 | $1.8M | Reduce -6.4% |
| WEC WEC Energy Group Inc. | 0.28% | 16,674 | $1.8M | Reduce -13.8% |
| RTX RTX Corp. | 0.27% | 9,309 | $1.7M | Add +6.3% |
| ADI Analog Devices Inc. | 0.27% | 6,275 | $1.7M | Reduce -16.7% |
| BND Vanguard Total Bond Market | 0.27% | 22,937 | $1.7M | Add +7.1% |
| DE Deere & Co. | 0.27% | 3,601 | $1.7M | Add +0.2% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.27% | 6,498 | $1.7M | Add +29.1% |
| SNDR Schneider National Inc. Class B | 0.27% | 62,949 | $1.7M | No change |
| WFC Wells Fargo & Co. | 0.27% | 17,880 | $1.7M | Add +13.8% |
| AVGO Broadcom Inc. | 0.27% | 4,789 | $1.7M | Reduce -3.2% |
| PANW Palo Alto Networks Inc. | 0.26% | 8,910 | $1.6M | Reduce -18.8% |
| CVX Chevron Corp. | 0.26% | 10,746 | $1.6M | Reduce -4.8% |
| LRCX Lam Research Corp. | 0.25% | 9,265 | $1.6M | Reduce -5.1% |
| AMD Advanced Micro Devices | 0.25% | 7,246 | $1.6M | Reduce -0.1% |
| GD General Dynamics Corp. | 0.25% | 4,570 | $1.5M | Reduce -23.7% |
| INTU Intuit Inc. | 0.24% | 2,294 | $1.5M | Add +20.6% |
| CSCO Cisco Systems Inc. | 0.24% | 19,546 | $1.5M | Reduce -21.4% |
| SPTM SS SPDR P S&P 1500 Comp ETF | 0.23% | 17,456 | $1.4M | Reduce -9.8% |
| CRM Salesforce Inc. | 0.23% | 5,412 | $1.4M | Reduce -27.8% |
| LLY Eli Lilly & Co. | 0.23% | 1,316 | $1.4M | Reduce -4.5% |
| UITB Victoryshares Core Intermedi | 0.22% | 29,476 | $1.4M | Add +128.5% |
| VGT Vanguard Info Tech ETF | 0.22% | 1,849 | $1.4M | Add +178.5% |
| ABBV Abbvie Inc. | 0.21% | 5,869 | $1.3M | Add +2.8% |
| V Visa Inc. Class A | 0.21% | 3,754 | $1.3M | Add +0.5% |
| COR Cencora Inc. | 0.21% | 3,821 | $1.3M | Reduce -22.5% |
| AGG iShares Core U.S. Aggregate | 0.20% | 12,671 | $1.3M | Add +33.5% |
| SCHW Schwab (charles) Corp. | 0.20% | 12,658 | $1.3M | Reduce -12.3% |
| VOOG Vanguard S&P 500 Growth ETF | 0.20% | 2,841 | $1.3M | No change |
| NSC Norfolk Southern Corp. | 0.20% | 4,322 | $1.2M | Reduce -30.9% |
| LOW Lowe's Cos Inc. | 0.20% | 5,167 | $1.2M | Add +0.8% |
| VXF Vanguard Extended Market ETF | 0.19% | 5,804 | $1.2M | Add +57.1% |
| YLD Principal Act Hi YLD ETF | 0.19% | 63,107 | $1.2M | Add +13.5% |
| GUNR NT Mstar GLBL NR ETF | 0.19% | 25,409 | $1.2M | Reduce -9.2% |
| PFE Pfizer Inc. | 0.19% | 46,404 | $1.2M | Add +2.2% |
| ADBE Adobe Inc. | 0.18% | 3,272 | $1.1M | Reduce -33.6% |
| IWB iShares Russell 1000 ETF | 0.18% | 3,025 | $1.1M | Reduce -1.1% |
| NEE Nextera Energy Inc. | 0.18% | 13,947 | $1.1M | Reduce -16.8% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.18% | 3,725 | $1.1M | Reduce -0.2% |
| BFC Bank First Corp. | 0.17% | 8,914 | $1.1M | No change |
| EMR Emerson Electric Co. | 0.17% | 8,019 | $1.1M | Add +185.0% |
| PEP Pepsico Inc. | 0.17% | 7,366 | $1.1M | Add +0.1% |
| IWS iShares Russell Mid-Cap Valu | 0.16% | 7,292 | $1.0M | No change |
| DHR Danaher Corp. | 0.16% | 4,351 | $996K | Reduce -11.6% |
| TMO Thermo Fisher Scientific Inc. | 0.16% | 1,713 | $993K | Add +2.1% |
| GS Goldman Sachs Group Inc. | 0.16% | 1,122 | $986K | Add +17.4% |
| ICE Intercontinental Exchange Inc. | 0.16% | 6,037 | $978K | Reduce -20.6% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.16% | 8,565 | $974K | Reduce -17.4% |
| AVDE Avantis International Equity | 0.16% | 11,765 | $968K | New |
| NFLX Netflix Inc. | 0.15% | 10,310 | $967K | Add +1.5% |
| BMY Bristol-Myers Squibb Co. | 0.15% | 17,463 | $942K | Add +6.7% |
| IWP iShares Russell Mid-Cap Grow | 0.15% | 6,748 | $924K | Add +11.4% |
| BA The Boeing Co. | 0.15% | 4,217 | $916K | Add +3.5% |
| GSK GSK PLC-Spon ADR | 0.15% | 18,645 | $914K | Reduce -28.9% |
| BX Blackstone Inc. | 0.15% | 5,895 | $909K | Reduce -25.5% |
| JMBS Janus Henderson Mortg Backed | 0.15% | 19,815 | $905K | Add +43.4% |
| PM Philip Morris International | 0.14% | 5,600 | $898K | Add +1.4% |
| RSP Invesco S&P 500 Equal Weight | 0.14% | 4,610 | $883K | Add +4.2% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.14% | 3,157 | $881K | Add +211.7% |
| HON Honeywell International Inc. | 0.14% | 4,459 | $870K | Reduce -44.5% |
| IEMG iShares Core MSCI Emerging | 0.14% | 12,861 | $865K | Reduce -0.9% |
| VWO Vanguard Ftse Emerging Marke | 0.14% | 15,950 | $857K | Add +9.1% |
| VEU Vanguard Ftse All-World Ex-U | 0.14% | 11,533 | $848K | Add +5.8% |
| VGSH Vanguard Short-Term Treasury | 0.14% | 14,445 | $848K | Add +18.4% |
| VHT Vanguard Health Care ETF | 0.13% | 2,832 | $815K | No change |
| UNH Unitedhealth Group Inc. | 0.13% | 2,454 | $810K | Reduce -4.1% |
| MDLZ Mondelez International Inc. Class A | 0.13% | 14,672 | $790K | Reduce -34.0% |
| IJR iShares Core S&P Small-Cap E | 0.12% | 6,368 | $765K | Add +13.5% |
| C Citigroup Inc. | 0.12% | 6,462 | $754K | Add +7.9% |
| IWR iShares Russell Mid-Cap ETF | 0.12% | 7,818 | $753K | Add +38.5% |
| MDY State Street SPDR S&P Midcap | 0.12% | 1,235 | $745K | Reduce -0.5% |
| CVS CVS Health Corp. | 0.12% | 9,376 | $744K | Reduce -19.2% |
| UNP Union Pacific Corp. | 0.12% | 3,211 | $743K | Reduce -7.8% |
| APH Amphenol Corp. Class A | 0.12% | 5,444 | $736K | Reduce -5.2% |
| CMG Chipotle Mexican Grill Inc. | 0.12% | 19,662 | $727K | Reduce -37.9% |
| BOND PIMCO Active Bond Exchange-T | 0.12% | 7,769 | $723K | Add +73.3% |
| ACN Accenture PLC Class A | 0.11% | 2,663 | $714K | Reduce -2.3% |
| AMT American Tower Corp. | 0.11% | 4,026 | $707K | Reduce -31.6% |
| YUM Yum! Brands Inc. | 0.11% | 4,590 | $694K | Add +47.0% |
| MRK Merck & Co. Inc. | 0.11% | 6,564 | $691K | Add +0.5% |
| EOG EOG Resources Inc. | 0.10% | 6,199 | $651K | Reduce -14.0% |
| IGF iShares Global Infrastructur | 0.10% | 10,545 | $647K | Add +0.7% |
| GE General Electric filed as GE AEROSPACE | 0.10% | 2,084 | $642K | Add +27.4% |
| FCX Freeport-McMoran Inc. | 0.09% | 11,660 | $592K | Reduce -17.6% |
| MUB iShares National Muni Bond E | 0.09% | 5,527 | $592K | No change |
| EVRG Evergy Inc. | 0.09% | 8,000 | $580K | No change |
| FIS Fidelity National Info Serv | 0.09% | 8,681 | $577K | Reduce -0.7% |
| DFUS Dimensional US Eq MKT ETF | 0.09% | 7,736 | $574K | No change |
| ORLY O'reilly Automotive Inc. | 0.09% | 6,180 | $564K | No change |
| KKR KKR & Co. Inc. | 0.09% | 4,356 | $555K | Add +32.5% |
| CATH Global X S&P 500 Ca Val ETF | 0.09% | 6,668 | $548K | No change |
| JPST JPMorgan Ultra-Short Income | 0.09% | 10,730 | $543K | Add +149.4% |
| SLB SLB Ltd. filed as SLB LIMITED | 0.08% | 13,594 | $522K | Reduce -29.0% |
| NKE Nike Inc. Class B | 0.08% | 8,127 | $518K | Reduce -16.3% |
| GWW WW Grainger Inc. | 0.08% | 498 | $503K | Reduce -38.1% |
| XLK SS Technology Select Sector | 0.08% | 3,480 | $501K | Add +12.6% |
| ITW Illinois Tool Works | 0.08% | 2,017 | $497K | No change |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.08% | 15,092 | $494K | No change |
| JEPI JPMorgan Equity Premium Inco | 0.08% | 8,631 | $494K | New |
| AMGN Amgen Inc. | 0.08% | 1,479 | $484K | Add +4.9% |
| GLD SPDR Gold Shares | 0.08% | 1,218 | $483K | Add +1.7% |
| TPR Tapestry Inc. | 0.08% | 3,750 | $479K | Add +1.1% |
| BDX Becton Dickinson and Co. | 0.08% | 2,419 | $469K | Reduce -18.5% |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.08% | 10,972 | $468K | Add +13.7% |
| LMT Lockheed Martin Corp. | 0.07% | 963 | $466K | No change |
| MRSH Marsh & McLennan Cos | 0.07% | 2,474 | $459K | Reduce -31.4% |
| AFL Aflac Inc. | 0.07% | 4,087 | $451K | No change |
| CSX CSX Corp. | 0.07% | 12,394 | $449K | No change |
| DLN Wisdomtree US Largecap Divid | 0.07% | 5,084 | $448K | No change |
| COP Conocophillips | 0.07% | 4,655 | $436K | Add +9.7% |
| VTWO Vanguard Russell 2000 ETF | 0.07% | 4,364 | $434K | New |
| NOW ServiceNow Inc. | 0.07% | 2,714 | $416K | Reduce -31.6% |
| IWN iShares Russell 2000 Value E | 0.07% | 2,289 | $415K | Reduce -8.8% |
| INTC Intel Corp. | 0.07% | 11,107 | $410K | No change |
| CPRT Copart Inc. | 0.07% | 10,442 | $409K | Add +7.4% |
| PYPL PayPal Holdings Inc. | 0.07% | 6,947 | $406K | Reduce -32.9% |
| CMCSA Comcast Corp. Class A | 0.06% | 13,481 | $403K | Reduce -49.8% |
| MDT Medtronic PLC | 0.06% | 4,082 | $392K | New |
| EPD Enterprise Products Partners | 0.06% | 12,025 | $386K | New |
| OVL Overlay Shares Large Cap Eq | 0.06% | 7,200 | $383K | Add +62.7% |
| BIIB Biogen Inc. | 0.06% | 2,169 | $382K | Reduce -22.3% |
| SDY SS SPDR S&P Dividend ETF | 0.06% | 2,655 | $369K | Reduce -0.7% |
| BLK BlackRock Inc. | 0.06% | 345 | $369K | Reduce -40.5% |
| LIN Linde PLC | 0.06% | 849 | $362K | Reduce -14.8% |
| FDX FedEx Corp. | 0.06% | 1,230 | $355K | Reduce -35.8% |
| SSNC Ss&c Technologies Holdings | 0.06% | 4,063 | $355K | No change |
| DVY iShares Select Dividend ETF | 0.06% | 2,475 | $349K | No change |
| QCOM Qualcomm Inc. | 0.06% | 2,016 | $345K | Reduce -22.2% |
| EDV Vanguard Extended Dur Treas | 0.05% | 5,232 | $340K | New |
| SCHF Schwab Intl Equity ETF | 0.05% | 13,576 | $326K | No change |
| IEFA iShares Core MSCI Eafe ETF | 0.05% | 3,634 | $325K | Add +14.3% |
| MBB iShares MBS ETF | 0.05% | 3,285 | $313K | New |
| TSLA Tesla Inc. | 0.05% | 693 | $312K | Add +33.5% |
| ICF iShares Select U.S. REIT ETF | 0.05% | 4,942 | $295K | Reduce -26.0% |
| MCHP Microchip Technology Inc. | 0.05% | 4,488 | $286K | Reduce -4.3% |
| VRTX Vertex Pharmaceuticals Inc. | 0.04% | 617 | $280K | No change |
| KMB Kimberly-Clark Corp. | 0.04% | 2,748 | $277K | No change |
| ZBH Zimmer Biomet Holdings Inc. | 0.04% | 3,054 | $275K | Reduce -41.9% |
| EFX Equifax Inc. | 0.04% | 1,260 | $273K | No change |
| FISV Fiserv Inc. | 0.04% | 3,885 | $261K | Reduce -23.5% |
| IEI iShares 3-7 Year Treasury Bo | 0.04% | 2,186 | $261K | New |
| AOS Smith (a.o.) Corp. | 0.04% | 3,900 | $261K | No change |
| MO Altria Group Inc. | 0.04% | 4,516 | $260K | Add +1.1% |
| SPGI S&P Global Inc. | 0.04% | 495 | $259K | No change |
| ACIW Aci Worldwide Inc. | 0.04% | 5,387 | $258K | No change |
| PSX Phillips 66 | 0.04% | 1,971 | $254K | No change |
| PFG Principal Financial Group | 0.04% | 2,845 | $251K | No change |
| CRWD CrowdStrike Holdings Inc. Class A | 0.04% | 531 | $249K | New |
| WH Wyndham Hotels & Resorts Inc. | 0.04% | 3,265 | $247K | No change |
| RSPT Invesco S&P 500 Equal Weight | 0.04% | 5,400 | $246K | New |
| VCSH Vanguard S/T Corp. Bond ETF | 0.04% | 3,080 | $246K | No change |
| AWK American Water Works Co. Inc. | 0.04% | 1,875 | $245K | No change |
| DD Dupont DE Nemours Inc. | 0.04% | 6,023 | $242K | Reduce -22.0% |
| APD Air Products & Chemicals Inc. | 0.04% | 970 | $240K | Add +12.9% |
| SBUX Starbucks Corp. | 0.04% | 2,842 | $239K | Reduce -22.0% |
| SCZ iShares MSCI Eafe Small-Cap | 0.04% | 3,083 | $239K | Add +6.7% |
| SYK Stryker Corp. | 0.04% | 668 | $235K | Reduce -3.6% |
| XLE SS Energy Select Sector | 0.04% | 5,210 | $233K | No change |
| AMG Affiliated Managers Group | 0.04% | 803 | $231K | New |
| AMAT Applied Materials Inc. | 0.04% | 900 | $231K | Reduce -50.0% |
| EFV iShares MSCI Eafe Value ETF | 0.04% | 3,238 | $231K | No change |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.04% | 5,178 | $230K | No change |
| TLH iShares 10-20 Year Treasury | 0.04% | 2,259 | $230K | Reduce -33.3% |
| MMM 3M Co. | 0.04% | 1,418 | $227K | New |
| DTE DTE Energy Company | 0.04% | 1,750 | $226K | New |
| GEV GE Vernova Inc. | 0.04% | 335 | $219K | Add +1.2% |
| XLI SS Industrial Select Sector | 0.03% | 1,400 | $217K | New |
| ASML ASML Holding NV-NY Reg SHS | 0.03% | 199 | $213K | Reduce -9.1% |
| GLW Corning Inc. | 0.03% | 2,425 | $212K | New |
| TPLC Timothy PLN US LRG/Mid Cap | 0.03% | 4,544 | $207K | No change |
| CB Chubb Ltd. | 0.03% | 649 | $203K | New |
| GILD Gilead Sciences Inc. | 0.03% | 1,650 | $203K | New |
| PH Parker Hannifin Corp. | 0.03% | 230 | $202K | New |
| AMP Ameriprise Financial Inc. | 0.03% | 410 | $201K | New |
| LHX L3HARRIS Technologies Inc. | 0.03% | 684 | $201K | Reduce -1.4% |