Sequoia Financial Advisors, LLC

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed August 8, 2025), Sequoia Financial Advisors, LLC reported 1,330 stock positions worth $10.4 billion. Its top holding was VG Morningstar TS MKT ETF-US (VTI) at 9.0% of the portfolio, followed by Apple (AAPL, 3.5%) and Vanguard Russell 1000 Growth (VONG, 3.3%). Compared with Q3 2024, it opened 145 new positions, sold out of 85, added to 828 and reduced 310. The biggest buy was Salesforce (CRM, shares +128%) and the biggest sale an exit from Tko (TKO).

Most Recent 13F
Q2 2026
Location
Akron, OH
CIK
0001599900
Portfolio Value
$10.4B (Q4 2024)
SEC Filing
0001085146-25-004759 ↗ filed Aug 8, 2025

Holdings Value

0$5.0B$10.0B$15.0B$20.0B$25.0B Q1 2024: $8.0B Q1 2024 Q2 2024: $8.3B Q2 2024 Q3 2024: $9.3B Q3 2024 Q4 2024: $10.4B $10.4B Q4 2024 Q1 2025: $12.9B Q1 2025 Q2 2025: $14.6B Q2 2025 Q3 2025: $16.4B Q3 2025 Q4 2025: $17.9B Q4 2025 Q1 2026: $17.8B Q1 2026 Q2 2026: $20.0B Q2 2026

Holdings 1,330 stocks · $10.4B

VTI VG Morningstar TS MKT ETF-US 8.96% 3,208,919 $930.0M Add +7.6%
AAPL Apple Inc. 3.50% 1,451,595 $363.5M Add +8.5%
VONG Vanguard Russell 1000 Growth 3.26% 3,272,006 $338.0M Reduce -1.4%
NVDA Nvidia Corp. 2.78% 2,150,204 $288.8M Add +2.5%
IXUS iShares Core Intl Stock ETF 2.63% 4,119,380 $272.5M Add +5.3%
MSFT Microsoft Corp. 2.52% 620,356 $261.5M Reduce -0.7%
AMZN Amazon.com Inc. 1.98% 938,250 $205.8M Reduce -14.7%
DFAU Dimensional US Core Equity M 1.93% 4,944,490 $200.2M Add +2.5%
ACWI iShares MSCI Acwi ETF 1.47% 1,299,226 $152.7M Add +2.6%
MUB iShares National Muni Bond E 1.35% 1,312,902 $139.9M Add +28.3%
VTV Vanguard Mrngstr Val ETF-Aui 1.25% 768,846 $130.2M Add +20.6%
AVGO Broadcom Inc. 1.23% 549,969 $127.5M Add +6.7%
BRK.B Berkshire Hathaway Inc. Class B 1.08% 247,904 $112.4M Add +0.7%
GLD SPDR Gold Shares 1.07% 459,960 $111.4M Reduce -0.9%
IJR iShares Core S&P Small-Cap E 1.04% 935,681 $107.8M Add +7.7%
GOOG Alphabet Inc. Class C 0.99% 540,093 $102.9M Add +2.7%
META Meta Platforms Inc. Class A 0.98% 173,632 $101.7M Add +10.3%
DFUS Dimensional US Eq MKT ETF 0.91% 1,473,325 $93.9M Reduce -4.5%
SPY SS SPDR S&P 500 ETF Trust-US 0.87% 153,720 $90.1M Add +5.5%
CRM Salesforce Inc. 0.84% 260,293 $87.0M Add +128.0%
SPGM State Street SPDR Portfolio 0.80% 1,316,833 $83.4M Add +0.3%
JPIE JPMorgan Income ETF 0.78% 1,781,776 $81.3M Add +8.8%
GOOGL Alphabet Inc. Class A 0.76% 414,956 $78.6M Reduce -23.5%
LLY Eli Lilly & Co. 0.76% 101,735 $78.5M Add +48.5%
BINC iShares Flex I A ETF-Usd Inc. 0.76% 1,508,807 $78.5M Add +9.1%
MGV Vngrd Mrgstr MG CP VL ETF-Ui 0.75% 620,923 $77.6M Reduce -3.9%
PYLD PIMCO Multisector Bond Actv 0.75% 2,986,289 $77.4M Add +15.6%
VTEB Vanguard Tax-Exempt Bond ETF 0.74% 1,535,947 $77.0M Add +0.8%
VUG Vanguard Mrngstar GR ETF-Sui 0.69% 175,632 $72.1M Add +8.8%
JPM JPMorgan Chase & Co. 0.68% 292,578 $70.1M Add +3.3%
V Visa Inc. Class A 0.66% 217,000 $68.6M Add +48.9%
WMT Walmart Inc. 0.63% 728,090 $65.8M Add +5.3%
COST Costco Wholesale Corp. 0.61% 68,976 $63.2M Add +32.6%
RTX RTX Corp. 0.59% 533,055 $61.7M Add +9.3%
SCHX Schwab US Large-Cap ETF 0.57% 2,531,164 $58.7M Reduce -3.4%
DFCF Dimensional Core Fixed Inc. 0.56% 1,405,908 $58.0M Add +6.9%
XOM Exxon Mobil Corp. 0.55% 534,179 $57.5M Add +16.5%
BN Brookfield Corp. 0.51% 919,350 $52.8M Add +18.4%
QQQ Invesco QQQ Trust Series 1 0.49% 99,954 $51.1M Add +5.0%
BND Vanguard Total Bond Market 0.49% 708,920 $51.0M Add +6308.6%
IVV iShares Core S&P 500 ETF 0.48% 85,448 $50.3M Reduce -1.9%
HD Home Depot Inc. 0.48% 127,845 $49.7M Add +17.2%
TMO Thermo Fisher Scientific Inc. 0.47% 94,571 $49.2M Add +5.9%
PG The Procter & Gamble Co. 0.47% 292,620 $49.1M Add +9.9%
VCIT Vanguard Int-Term Corporate 0.46% 600,479 $48.2M Add +9.5%
FNDF Schwab Fndmn Intl LRG Co. ETF 0.46% 1,450,093 $48.2M Add +4.4%
SGOV iShares 0-3 Month Treasury B 0.46% 479,680 $48.1M Add +28.9%
GS Goldman Sachs Group Inc. 0.45% 82,207 $47.1M Add +10.8%
DFAI Dimensional International Co. 0.45% 1,604,855 $46.9M Add +6.4%
HON Honeywell International Inc. 0.45% 204,403 $46.2M Add +10.5%
BNDX Vanguard Total Intl Bond ETF 0.44% 935,044 $45.9M New
WYNN WYNN Resorts Ltd. 0.44% 525,282 $45.3M Add +25.6%
DFAT Dimensional US Target Value 0.43% 798,090 $44.4M Add +1.8%
CAT Caterpillar Inc. 0.42% 121,211 $44.0M Add +60.7%
NDSN Nordson Corp. 0.42% 206,210 $43.1M Add +3845.1%
SPYM Ste STR SPDR PT S&P 500 ETF 0.40% 596,126 $41.1M Reduce -2.4%
VICI Vici Properties Inc. filed as VICI PPTYS INC 0.39% 1,399,696 $40.9M Reduce -1.7%
DFEM Dimensional Emrg MRKT Core 0.37% 1,472,650 $38.6M Add +24.1%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.37% 173,932 $38.2M Add +47.9%
AMGN Amgen Inc. 0.36% 143,836 $37.5M Add +6.9%
VONV Vanguard Russell 1000 Value 0.36% 455,837 $37.0M Add +3.5%
PANW Palo Alto Networks Inc. 0.35% 198,678 $36.2M Reduce -28.7%
MRK Merck & Co. Inc. 0.35% 361,433 $36.0M Add +10.0%
VBR Vngrd Mrngst SL-CP Val ETF-U 0.35% 181,253 $35.9M Add +1545.5%
JNJ Johnson & Johnson 0.34% 244,359 $35.3M Add +4.7%
WM Waste Management Inc. 0.34% 175,122 $35.3M Add +5.7%
ORCL Oracle Corp. 0.34% 211,889 $35.3M Add +0.7%
MTUM iShares MSCI USA Momentum Fa 0.33% 166,267 $34.4M New
ZTS Zoetis Inc. 0.33% 209,611 $34.2M Add +6.5%
SHW The Sherwin-Williams Co. 0.32% 98,837 $33.6M Add +106.2%
TSLA Tesla Inc. 0.32% 82,932 $33.5M Add +7.0%
DUHP Dimensional US High Profi Et 0.32% 969,097 $32.7M Add +0.3%
MCD McDonald's Corp. 0.32% 112,885 $32.7M Add +37.3%
PEP Pepsico Inc. 0.31% 213,908 $32.5M Add +3.9%
LNG Cheniere Energy Inc. 0.31% 149,015 $32.0M Add +3.2%
PH Parker Hannifin Corp. 0.31% 50,237 $32.0M Add +3.3%
IEMG iShares Core MSCI Emerging 0.31% 607,675 $31.7M Add +9.1%
XYL Xylem Inc. 0.30% 272,691 $31.6M Add +5.5%
DFAS Dimensional US Small Cap ETF 0.30% 479,010 $31.2M Reduce -1.8%
LH Labcorp Holdings Inc. 0.30% 135,888 $31.2M Add +0.3%
VEA Vanguard Ftse Developed ETF 0.29% 626,694 $30.0M Add +384.9%
DFNM Dimensional National Muni BD 0.28% 613,517 $29.3M Add +10.0%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.27% 644,235 $28.3M Add +5.1%
VOE Vngrd Mrngstr MD-Cap Val ETF 0.27% 172,065 $27.8M Add +4871.5%
MRSH Marsh & McLennan Cos 0.27% 130,509 $27.7M Add +13.1%
VSS Vanguard Ftse All Wo X-US SC 0.26% 236,155 $27.0M Add +9157.4%
RSP Invesco S&P 500 Equal Weight 0.26% 151,713 $26.6M Reduce -5.7%
XLC SS Comm Select Sector SPDR 0.25% 271,537 $26.3M New
USMV iShares MSCI USA Min Vol Fac 0.24% 285,738 $25.4M Add +6039.6%
IWB iShares Russell 1000 ETF 0.24% 78,690 $25.4M Reduce -2.4%
BSV Vanguard Short-Term Bond ETF 0.24% 323,777 $25.0M Add +8092.7%
VZ Verizon Communications Inc. 0.24% 615,939 $24.6M Add +0.8%
ABT Abbott Laboratories 0.24% 216,787 $24.5M Add +11.9%
SCHW Schwab (charles) Corp. 0.23% 321,796 $23.8M Reduce -1.8%
EFV iShares MSCI Eafe Value ETF 0.23% 445,059 $23.4M Add +4690.2%
QUAL iShares MSCI USA Quality Fac 0.22% 129,393 $23.0M Add +1472.0%
AJG Arthur J Gallagher & Co. filed as GALLAGHER ARTHUR J & CO 0.22% 80,678 $22.9M Add +23.5%
GLTR Abrdn Precious Metals Basket 0.22% 206,567 $22.7M Add +8256.3%
NOW ServiceNow Inc. 0.22% 21,249 $22.5M Reduce -5.8%
VWO Vanguard Ftse Emerging Marke 0.21% 499,124 $22.0M Add +1021.9%

Show all 1,330 holdings

Options reported separately and not counted above: SPY calls ($10.6M), PGR puts ($5.5M), JNJ puts ($723K), AAPL puts ($551K), AON puts ($467K), SCI puts ($399K), TSLA calls ($283K), SPY puts ($117K), GDX calls ($41K), SOXX calls ($22K), IGV calls ($20K), ACWI calls ($12K), and 1 more.

Other holdings (4): bonds, preferreds, convertibles and warrants · $1.7M (not counted above)
SecurityClassShares / PrincipalValueChange
WELLS FARGO & COMPANY (WFC 7.5 PERP L) PERP PFD CNV A 754$901KReduce -23.0%
BANK OF AMERICA CORP (BAC 7.25 PERP L) 7.25%CNV PFD L 665$811KReduce -20.8%
PXSAW Pyxis Tankers Inc. -CW25 *W EXP 10/13/202 64,000$13KNo change
NKGNW Graf Acquisition Corp.-CW28 *W EXP 05/31/202 56,649$6KAdd +25.6%

Total filed on the 13F, all lines: $10.4B.

Portfolio Sells Q3 2024 → Q4 2024

TKO Tko Group Holdings Inc. Sold out 0.00% −0.62
AMT American Tower Corp. Reduce -95.9% 0.02% −0.54
PLNT Planet Fitness Inc. Class A Sold out 0.00% −0.50
SSNC Ss&c Technologies Holdings Reduce -99.3% 0.00% −0.41
MSFT Microsoft Corp. Reduce -0.7% 2.52% −0.37
LINE Lineage Inc. Sold out 0.00% −0.26
MCHP Microchip Technology Inc. Reduce -91.3% 0.01% −0.25
ZBH Zimmer Biomet Holdings Inc. Reduce -92.4% 0.02% −0.23
AMZN Amazon.com Inc. Reduce -14.7% 1.98% −0.22
GOOGL Alphabet Inc. Class A Reduce -23.5% 0.76% −0.21
NEE Nextera Energy Inc. Reduce -56.4% 0.10% −0.20
TDVG T Rowe Price Dividend Growth Reduce -50.4% 0.14% −0.18
MOAT Vaneck Morningstar Wide Moat Reduce -38.1% 0.21% −0.18
VONG Vanguard Russell 1000 Growth Reduce -1.4% 3.26% −0.18
EDR Endeavor Group Hold Class A Reduce -86.9% 0.03% −0.17
PANW Palo Alto Networks Inc. Reduce -28.7% 0.35% −0.16
MGV Vngrd Mrgstr MG CP VL ETF-Ui Reduce -3.9% 0.75% −0.14
GLD SPDR Gold Shares Reduce -0.9% 1.07% −0.14
DFUS Dimensional US Eq MKT ETF Reduce -4.5% 0.91% −0.12
VICI Vici Properties Inc. Reduce -1.7% 0.39% −0.12
RRR Red Rock Resorts Inc. Class A Reduce -39.8% 0.09% −0.11
UPS United Parcel Service Class B Reduce -58.5% 0.05% −0.10
SCHX Schwab US Large-Cap ETF Reduce -3.4% 0.57% −0.07
O Realty Income Corp. Reduce -77.9% 0.01% −0.06
PFE Pfizer Inc. Reduce -34.1% 0.07% −0.06
IVV iShares Core S&P 500 ETF Reduce -1.9% 0.48% −0.05
RSP Invesco S&P 500 Equal Weight Reduce -5.7% 0.26% −0.05
SBUX Starbucks Corp. Reduce -52.1% 0.03% −0.05
WEC WEC Energy Group Inc. Reduce -86.8% 0.01% −0.05
SPYM Ste STR SPDR PT S&P 500 ETF Reduce -2.4% 0.40% −0.05
BIPC Brookfield Infrastructure-A Sold out 0.00% −0.04
IJH iShares Core S&P Midcap ETF Reduce -18.8% 0.12% −0.04
FMB First Trust Managed Municipa Reduce -11.8% 0.15% −0.04
MDT Medtronic PLC Reduce -51.7% 0.03% −0.04
AGG iShares Core U.S. Aggregate Reduce -7.8% 0.16% −0.04
DFIV Dimensional International Va Reduce -1.2% 0.19% −0.04
DFAS Dimensional US Small Cap ETF Reduce -1.8% 0.30% −0.04
FBND Fidelity Total Bond ETF Reduce -17.8% 0.09% −0.04
CPB The Campbell's Company Reduce -87.0% 0.00% −0.04
CWI State Street SPDR MSCI Acwi Reduce -2.1% 0.15% −0.04
JCI Johnson Controls Internation Reduce -7.1% 0.16% −0.03
IWB iShares Russell 1000 ETF Reduce -2.4% 0.24% −0.03
AEP American Electric Power Reduce -4.5% 0.09% −0.03
LOB Live Oak Bancshares Inc. Sold out 0.00% −0.03
GD General Dynamics Corp. Reduce -4.0% 0.08% −0.03
PGR Progressive Corp. Reduce -0.5% 0.13% −0.02
AKAM Akamai Technologies Inc. Reduce -70.2% 0.01% −0.02
BEPC Brookfield Renewable Cor-A Sold out 0.00% −0.02
ONTO Onto Innovation Inc. Reduce -30.3% 0.02% −0.02
DGRW Wisdomtree U.S. Quality Divi Reduce -5.2% 0.10% −0.02

Portfolio Buys Q3 2024 → Q4 2024

CRM Salesforce Inc. Add +128.0% 0.84% +0.50
BND Vanguard Total Bond Market Add +6308.6% 0.49% +0.48
BNDX Vanguard Total Intl Bond ETF New 0.44% +0.44
NDSN Nordson Corp. Add +3845.1% 0.42% +0.40
MTUM iShares MSCI USA Momentum Fa New 0.33% +0.33
VBR Vngrd Mrngst SL-CP Val ETF-U Add +1545.5% 0.35% +0.32
AVGO Broadcom Inc. Add +6.7% 1.23% +0.28
VOE Vngrd Mrngstr MD-Cap Val ETF Add +4871.5% 0.27% +0.26
VSS Vanguard Ftse All Wo X-US SC Add +9157.4% 0.26% +0.26
XLC SS Comm Select Sector SPDR New 0.25% +0.25
USMV iShares MSCI USA Min Vol Fac Add +6039.6% 0.24% +0.24
BSV Vanguard Short-Term Bond ETF Add +8092.7% 0.24% +0.24
V Visa Inc. Class A Add +48.9% 0.66% +0.23
EFV iShares MSCI Eafe Value ETF Add +4690.2% 0.23% +0.22
GLTR Abrdn Precious Metals Basket Add +8256.3% 0.22% +0.22
VEA Vanguard Ftse Developed ETF Add +384.9% 0.29% +0.22
GDIV Harbor Dividend Growth Leade New 0.21% +0.21
QUAL iShares MSCI USA Quality Fac Add +1472.0% 0.22% +0.21
VWO Vanguard Ftse Emerging Marke Add +1021.9% 0.21% +0.19
IMTM iShares MSCI Intl Momentum F New 0.16% +0.16
AAPL Apple Inc. Add +8.5% 3.50% +0.16
MUB iShares National Muni Bond E Add +28.3% 1.35% +0.16
VCSH Vanguard S/T Corp. Bond ETF Add +4087.9% 0.16% +0.15
SPLV Invesco S&P 500 Low Volatili New 0.15% +0.15
BRK.A Berkshire Hathaway Inc. Class A Add +525.0% 0.16% +0.13
SHW The Sherwin-Williams Co. Add +106.2% 0.32% +0.13
XLU St Sr Utl SL SE SPDR ETF-Usd Add +1863.2% 0.13% +0.12
XLF SS Financial Select Sector Add +288.5% 0.17% +0.12
VTIP Vanguard Short-Term Tips Add +6020.1% 0.12% +0.12
JNK SS SPDR BB High Yield Bond New 0.12% +0.12
COST Costco Wholesale Corp. Add +32.6% 0.61% +0.11
XLRE SS Real Estate Select Sector Add +1340.2% 0.12% +0.11
PFF iShares Preferred & Income S Add +517.5% 0.13% +0.11
CAT Caterpillar Inc. Add +60.7% 0.42% +0.11
WFC Wells Fargo & Co. Add +101.0% 0.19% +0.11
LLY Eli Lilly & Co. Add +48.5% 0.76% +0.11
TSLA Tesla Inc. Add +7.0% 0.32% +0.11
XLI SS Industrial Select Sector Add +136.4% 0.20% +0.10
VFVA Vanguard U.S. Value Factor New 0.10% +0.10
IBM Intl Business Machines Corp. Add +47.9% 0.37% +0.09
BKLN Invesco Senior Loan ETF New 0.09% +0.09
VNQ Vanguard Real Estate ETF Add +257.1% 0.10% +0.07
EMB iShares JP Morgan Usd Emergi New 0.07% +0.07
BN Brookfield Corp. Add +18.4% 0.51% +0.07
SJNK SS SPDR BB St Hi Yield ETF New 0.07% +0.07
IQLT iShares MSCI International Q New 0.06% +0.06
SGOV iShares 0-3 Month Treasury B Add +28.9% 0.46% +0.06
WAL Western Alliance Bancorp Add +2605.9% 0.06% +0.06
VTV Vanguard Mrngstr Val ETF-Aui Add +20.6% 1.25% +0.06
XSLV Invesco S&P Smallcap Low Vol New 0.06% +0.06

Options Activity Q3 2024 → Q4 2024

SPY SS SPDR S&P 500 ETF Trust-US call Add +1192.9% 18,100 $10.6M
PGR Progressive Corp. put New 22,800 $5.5M
SBUX Starbucks Corp. put Sold out 10,200 $994Kbefore exit
JNJ Johnson & Johnson put New 5,000 $723K
AAPL Apple Inc. put New 2,200 $551K
AON Aon PLC Class A put New 1,300 $467K
SCI Service Corp. International put New 5,000 $399K
TSLA Tesla Inc. call Reduce -30.0% 700 $283K
MSFT Microsoft Corp. put Sold out 300 $129Kbefore exit
XLP SS Consumer Staples Sel Sect put Sold out 500 $42Kbefore exit
GDX Vaneck Gold Miners ETF call New 1,200 $41K
XLU St Sr Utl SL SE SPDR ETF-Usd put Sold out 500 $40Kbefore exit
IEF iShares 7-10 Year Treasury B call Sold out 400 $39Kbefore exit
TXT Textron Inc. call Sold out 400 $35Kbefore exit
USRT iShares Core US REIT ETF put Sold out 400 $25Kbefore exit
SNOW Snowflake Inc. call Sold out 200 $23Kbefore exit
VZ Verizon Communications Inc. put Sold out 500 $22Kbefore exit
SOXX iShares Semiconductor ETF call New 100 $22K
IGV iShares Expanded Tech-Softwa call New 200 $20K
UBER Uber Technologies Inc. call Sold out 200 $15Kbefore exit
NVDA Nvidia Corp. call Sold out 100 $12Kbefore exit
ACWI iShares MSCI Acwi ETF call New 100 $12K

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

Notes & Other Activity Q3 2024 → Q4 2024

WELLS FARGO & COMPANY (WFC 7.5 PERP L) PERP PFD CNV A Reduce -23.0% 754 $901K
BANK OF AMERICA CORP (BAC 7.25 PERP L) 7.25%CNV PFD L Reduce -20.8% 665 $811K
NKGNW Graf Acquisition Corp.-CW28 *W EXP 05/31/202 Add +25.6% 56,649 $6K

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 2,124$20.0BVTI, SFGV, IXUS, AAPL, NVDA
Q1 2026 1,885$17.8BVTI, SFGV, IXUS, AAPL, NVDA
Q4 2025 1,885$17.9BVTI, SFGV, AAPL, IXUS, NVDA
Q3 2025 1,702$16.4BVTI, SFGV, IXUS, NVDA, AAPL
Q2 2025Amended 1,551$14.6BVTI, SFGV, IXUS, NVDA, MSFT
Q1 2025Amended 1,350$12.9BVTI, SFGV, IXUS, AAPL, VONG
Q4 2024Amended 1,330$10.4BVTI, AAPL, VONG, NVDA, IXUS
Q3 2024 1,270$9.3BVTI, VONG, AAPL, IXUS, MSFT
Q2 2024 1,195$8.3BVTI, VONG, AAPL, IXUS, MSFT
Q1 2024 1,140$8.0BVTI, VONG, IXUS, MSFT, AGG