Thrive Capital Management, LLC

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 13, 2025), Thrive Capital Management, LLC reported 96 stock positions worth $218.2 million. Its top holding was iShares Core Dividend Growth (DGRO) at 2.9% of the portfolio, followed by Vanguard Mrngstar GR ETF-Sui (VUG, 2.8%) and Vanguard Mrngstr Val ETF-Aui (VTV, 2.7%). Compared with Q3 2024, it opened 4 new positions, sold out of 84, added to 73 and reduced 18. The biggest buy was Van Morst SML-Cap Gro-Usd (VBK, shares +158%) and the biggest sale iShares Core Dividend Growth (DGRO, shares −24%).

Most Recent 13F
Q2 2026
Location
FORT WASHINGTON, PA
CIK
0001845943
Portfolio Value
$218.2M (Q4 2024)
SEC Filing
0001845943-25-000001 ↗ filed Feb 13, 2025

Holdings Value

0$200.0M$400.0M$600.0M Q1 2024: $187.7M Q1 2024 Q2 2024: $218.8M Q2 2024 Q3 2024: $212.3M Q3 2024 Q4 2024: $218.2M $218.2M Q4 2024 Q1 2025: $167.4M Q1 2025 Q2 2025: $319.3M Q2 2025 Q3 2025: $387.7M Q3 2025 Q4 2025: $449.0M Q4 2025 Q1 2026: $456.3M Q1 2026 Q2 2026: $530.5M Q2 2026

Holdings 96 stocks · $218.2M

DGRO iShares Core Dividend Growth 2.87% 102,047 $6.3M Reduce -23.9%
VUG Vanguard Mrngstar GR ETF-Sui 2.76% 14,662 $6.0M Add +79.7%
VTV Vanguard Mrngstr Val ETF-Aui 2.68% 34,582 $5.9M Add +32.7%
QQQ Invesco QQQ Trust Series 1 2.57% 10,981 $5.6M Add +74.3%
VOE Vngrd Mrngstr MD-Cap Val ETF 2.56% 34,593 $5.6M Add +54.9%
VNQ Vanguard Real Estate ETF 2.34% 57,243 $5.1M Add +69.5%
VBK Van Morst SML-Cap Gro-Usd Inc. 2.30% 17,951 $5.0M Add +158.3%
VBR Vngrd Mrngst SL-CP Val ETF-U 2.11% 23,179 $4.6M Add +99.5%
XYLD Global X S&P 500 Cove Call E 2.08% 108,414 $4.5M Add +16.4%
VOT Vngrd Mrngstr MC GRW ETF-Usd 2.08% 17,865 $4.5M Add +134.1%
QYLD Global X Nasd 100 Cov Call 1.94% 232,545 $4.2M Add +5.5%
AAPL Apple Inc. 1.94% 16,886 $4.2M Add +1.9%
VYM Vanguard High DVD Yield ETF 1.83% 31,268 $4.0M Reduce -20.4%
SHYG iShares 0-5 YR HY Corp. Bond 1.73% 88,554 $3.8M Reduce -25.5%
IGLD FT Vest Gold Strategy Target 1.66% 192,181 $3.6M Add +100.3%
MSFT Microsoft Corp. 1.50% 7,769 $3.3M Add +31.6%
JNJ Johnson & Johnson 1.45% 21,825 $3.2M Add +35.9%
JEPI JPMorgan Equity Premium Inco 1.42% 53,663 $3.1M Add +66.9%
AMZN Amazon.com Inc. 1.33% 13,218 $2.9M Add +4.1%
SPYG SS SPDR P S&P 500 Growth ETF 1.29% 32,121 $2.8M Reduce -45.5%
VOO Vanguard S&P 500 ETF 1.28% 5,181 $2.8M Add +39.6%
MRK Merck & Co. Inc. 1.24% 27,190 $2.7M Add +49.1%
VZ Verizon Communications Inc. 1.23% 67,281 $2.7M Add +26.4%
CSCO Cisco Systems Inc. 1.21% 44,761 $2.6M Add +16.8%
YYY Amplify Cef High Income ETF 1.20% 227,358 $2.6M Add +70.7%
PEP Pepsico Inc. 1.20% 17,185 $2.6M Add +948.5%
GILD Gilead Sciences Inc. 1.19% 28,185 $2.6M Add +11.3%
FOXA Fox Corp. Class A 1.16% 52,183 $2.5M Add +13.8%
VWO Vanguard Ftse Emerging Marke 1.16% 57,431 $2.5M Add +97.4%
LMT Lockheed Martin Corp. 1.14% 5,102 $2.5M Add +35.8%
MO Altria Group Inc. 1.13% 47,255 $2.5M Add +22.4%
CME Cme Group Inc. 1.12% 10,540 $2.4M Add +21.5%
COP Conocophillips 1.10% 24,093 $2.4M New
MDLZ Mondelez International Inc. Class A 1.09% 39,818 $2.4M Add +52.5%
CF CF Industries Holdings Inc. filed as CF INDS HLDGS INC 1.09% 27,777 $2.4M Add +24.1%
GIS General Mills Inc. 1.08% 37,073 $2.4M Add +45.4%
SNA Snap-on Inc. 1.08% 6,941 $2.4M Add +13.1%
EOG EOG Resources Inc. 1.08% 19,197 $2.4M Add +41.6%
HSY The Hershey Co. 1.08% 13,878 $2.4M Add +58.4%
CL Colgate-Palmolive Co. 1.07% 25,797 $2.3M Add +43.0%
KMB Kimberly-Clark Corp. 1.07% 17,869 $2.3M Add +38.8%
DGX Quest Diagnostics Inc. 1.07% 15,489 $2.3M Add +26.4%
CMCSA Comcast Corp. Class A 1.07% 61,930 $2.3M Add +35.5%
CBOE Cboe Global Markets Inc. 1.06% 11,878 $2.3M Add +29.5%
TROW T Rowe Price Group Inc. filed as PRICE T ROWE GROUP INC 1.06% 20,451 $2.3M Add +34.1%
GOOGL Alphabet Inc. Class A 1.05% 12,085 $2.3M Add +89.5%
VLO Valero Energy Corp. 1.05% 18,602 $2.3M Add +54.2%
VICI Vici Properties Inc. filed as VICI PPTYS INC 1.04% 77,864 $2.3M Add +39.1%
RYLD Global X Russell 2000 Cov Class 1.02% 135,597 $2.2M Add +82.8%
AVGO Broadcom Inc. 0.98% 9,268 $2.1M Add +86.8%
NVDA Nvidia Corp. 0.94% 15,334 $2.1M Reduce -5.4%
AOK iShares Core 30/70 Conservat 0.89% 51,795 $1.9M Reduce -17.2%
VGLT Vanguard Long-Term Treasury 0.88% 34,770 $1.9M Add +46.1%
SPSB SS SPDR P St C Corp. ETF 0.88% 64,101 $1.9M Reduce -15.7%
HYGV NT HY Val-SCRD BD ETF 0.83% 44,377 $1.8M Add +72.2%
AOM iShares Core 40/60 Moderate 0.80% 40,104 $1.7M Reduce -27.4%
VEA Vanguard Ftse Developed ETF 0.78% 35,715 $1.7M Add +7.0%
SPYD SS SPDR P S&P 500 Hi Div ETF 0.76% 38,458 $1.7M Add +59.1%
CWB SS SPDR BB Conv Sec ETF 0.75% 20,885 $1.6M Add +80.5%
IDV iShares International Select 0.74% 58,752 $1.6M Reduce -2.3%
PFF iShares Preferred & Income S 0.72% 49,822 $1.6M Add +58.6%
NBIX Neurocrine Biosciences Inc. 0.70% 11,176 $1.5M Add +175.6%
JBL Jabil Inc. 0.70% 10,584 $1.5M Add +114.0%
VGIT Vanguard Intermediate-Term T 0.70% 26,167 $1.5M Add +29.8%
DWM Wisdomtree International Equ 0.68% 28,279 $1.5M Reduce -21.1%
SKX Skechers USA Inc. Class A 0.66% 21,573 $1.5M New
JNK SS SPDR BB High Yield Bond 0.66% 15,098 $1.4M Add +49.9%
LNTH Lantheus Holdings Inc. 0.66% 16,063 $1.4M Add +200.1%
FLEX Flex Ltd. 0.65% 37,205 $1.4M Add +114.0%
GLDM SPDR Gold Minishares Trust 0.65% 27,394 $1.4M Add +45.1%
OPCH Option Care Health Inc. 0.65% 61,255 $1.4M Add +237.3%
ZM Zoom Communications Inc. 0.65% 17,303 $1.4M Add +94.7%
INCY Incyte Corp. 0.64% 20,321 $1.4M Add +135.2%
AVT Avnet Inc. 0.64% 26,717 $1.4M Add +152.5%
MMSI Merit Medical Systems Inc. 0.63% 14,197 $1.4M Add +124.6%
KBWD Invesco KBW High Dividend Yi 0.60% 89,753 $1.3M Add +149.5%
VCIT Vanguard Int-Term Corporate 0.59% 15,967 $1.3M Add +45.0%
HYG Ishr Ibx Usd Hiyld CB ETF-Ui 0.57% 15,920 $1.3M Reduce -16.6%
VYMI Vanguard Int High DVD YLD Inc. 0.56% 17,900 $1.2M Reduce -17.5%
IQLT iShares MSCI International Q 0.56% 32,668 $1.2M Reduce -25.4%
GOVT iShares US Treasury Bond ETF 0.55% 52,274 $1.2M Reduce -9.6%
LQD Ishr Ibx Usd Invgd CB ETF-Ui 0.55% 11,222 $1.2M Reduce -25.6%
BND Vanguard Total Bond Market 0.49% 14,765 $1.1M Add +25.2%
BOND PIMCO Active Bond Exchange-T 0.47% 11,406 $1.0M Reduce -27.6%
BNDX Vanguard Total Intl Bond ETF 0.46% 20,309 $996K Add +40.0%
XLE SS Energy Select Sector 0.44% 11,187 $958K Add +129.0%
XLP SS Consumer Staples Sel Sect 0.40% 11,063 $870K Add +29.4%
VMBS Vanguard Mortgage-Backed Sec 0.39% 18,914 $858K Add +14.3%
HYD Vaneck High Yield Muni ETF 0.38% 15,761 $818K Add +49.2%
DVYE iShares Emerging Markets Div 0.31% 26,259 $678K Add +75.7%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.26% 12,751 $560K Reduce -1.6%
CPB The Campbell's Company 0.20% 10,167 $426K Add +47.7%
ICLN iShares Global Clean Energy 0.08% 14,708 $167K Reduce -16.8%
QBTS D-Wave Quantum Inc. 0.04% 10,000 $84K New
IOVA Iovance Biotherapeutics Inc. 0.03% 10,050 $74K No change
EXROF Exro Technologies Inc. 0.00% 12,075 $1K New

Portfolio Sells Q3 2024 → Q4 2024

DGRO iShares Core Dividend Growth Reduce -23.9% 2.87% −1.09
SPYG SS SPDR P S&P 500 Growth ETF Reduce -45.5% 1.29% −1.01
PKG Packaging Corp. of America Sold out 0.00% −0.89
LGLV SPDR US LC Low Vol Idx Sold out 0.00% −0.83
CTRA Coterra Energy Inc. Sold out 0.00% −0.77
QTEC First Trust Nasdq 100 Tech I Sold out 0.00% −0.72
SHYG iShares 0-5 YR HY Corp. Bond Reduce -25.5% 1.73% −0.70
VIG Vanguard Dividend Apprec ETF Sold out 0.00% −0.68
ACWI iShares MSCI Acwi ETF Sold out 0.00% −0.63
MDYG SS SPDR S&P 400 MC GR ETF Sold out 0.00% −0.62
VYM Vanguard High DVD Yield ETF Reduce -20.4% 1.83% −0.54
SMH Vaneck Semiconductor ETF Sold out 0.00% −0.45
XLU St Sr Utl SL SE SPDR ETF-Usd Sold out 0.00% −0.41
HDV iShares Core High Dividend E Sold out 0.00% −0.41
DVY iShares Select Dividend ETF Sold out 0.00% −0.41
APP AppLovin Corp. Class A Sold out 0.00% −0.40
AOM iShares Core 40/60 Moderate Reduce -27.4% 0.80% −0.38
XLV SS Health Care Select Sector Sold out 0.00% −0.35
VTI VG Morningstar TS MKT ETF-US Sold out 0.00% −0.35
AMD Advanced Micro Devices Sold out 0.00% −0.33
PANW Palo Alto Networks Inc. Sold out 0.00% −0.32
META Meta Platforms Inc. Class A Sold out 0.00% −0.32
IQLT iShares MSCI International Q Reduce -25.4% 0.56% −0.30
LAD Lithia Motors Inc. Sold out 0.00% −0.30
DECK Deckers Outdoor Corp. Sold out 0.00% −0.30
TOL Toll Brothers Inc. Sold out 0.00% −0.29
MPWR Monolithic Power Systems Inc. Sold out 0.00% −0.29
PHM Pultegroup Inc. Sold out 0.00% −0.29
XOM Exxon Mobil Corp. Sold out 0.00% −0.29
IYT iShares US Transportation Et Sold out 0.00% −0.29
DWM Wisdomtree International Equ Reduce -21.1% 0.68% −0.29
DHI D.R. Horton Inc. Sold out 0.00% −0.28
CIBR First Trust Nasdaq Cybersecu Sold out 0.00% −0.28
BSY Bentley Systems Inc. Class B Sold out 0.00% −0.28
WSM Williams-Sonoma Inc. Sold out 0.00% −0.27
IWF iShares Russell 1000 Growth Sold out 0.00% −0.26
BRK.B Berkshire Hathaway Inc. Class B Sold out 0.00% −0.26
AN Autonation Inc. Sold out 0.00% −0.26
CEG Constellation Energy Sold out 0.00% −0.26
PAVE Global X US Infrastructure Sold out 0.00% −0.25
AOK iShares Core 30/70 Conservat Reduce -17.2% 0.89% −0.25
LQD Ishr Ibx Usd Invgd CB ETF-Ui Reduce -25.6% 0.55% −0.25
LIN Linde PLC Sold out 0.00% −0.25
DKS Dick's Sporting Goods Inc. Sold out 0.00% −0.25
IHI iShares U.S. Medical Devices Sold out 0.00% −0.24
IBB iShares Biotechnology ETF Sold out 0.00% −0.24
CHTR Charter Communications Inc. Class A Sold out 0.00% −0.24
IGV iShares Expanded Tech-Softwa Sold out 0.00% −0.24
IJK iShares S&P Mid-Cap 400 Grow Sold out 0.00% −0.24
BOND PIMCO Active Bond Exchange-T Reduce -27.6% 0.47% −0.23

Portfolio Buys Q3 2024 → Q4 2024

VBK Van Morst SML-Cap Gro-Usd Inc. Add +158.3% 2.30% +1.43
VUG Vanguard Mrngstar GR ETF-Sui Add +79.7% 2.76% +1.28
VOT Vngrd Mrngstr MC GRW ETF-Usd Add +134.1% 2.08% +1.20
QQQ Invesco QQQ Trust Series 1 Add +74.3% 2.57% +1.12
COP Conocophillips New 1.10% +1.10
PEP Pepsico Inc. Add +948.5% 1.20% +1.07
VBR Vngrd Mrngst SL-CP Val ETF-U Add +99.5% 2.11% +1.01
VOE Vngrd Mrngstr MD-Cap Val ETF Add +54.9% 2.56% +0.80
VNQ Vanguard Real Estate ETF Add +69.5% 2.34% +0.79
IGLD FT Vest Gold Strategy Target Add +100.3% 1.66% +0.69
SKX Skechers USA Inc. Class A New 0.66% +0.66
AVGO Broadcom Inc. Add +86.8% 0.98% +0.58
GOOGL Alphabet Inc. Class A Add +89.5% 1.05% +0.55
VTV Vanguard Mrngstr Val ETF-Aui Add +32.7% 2.68% +0.54
JEPI JPMorgan Equity Premium Inco Add +66.9% 1.42% +0.51
VWO Vanguard Ftse Emerging Marke Add +97.4% 1.16% +0.50
NBIX Neurocrine Biosciences Inc. Add +175.6% 0.70% +0.48
RYLD Global X Russell 2000 Cov Class Add +82.8% 1.02% +0.45
YYY Amplify Cef High Income ETF Add +70.7% 1.20% +0.43
JBL Jabil Inc. Add +114.0% 0.70% +0.42
OPCH Option Care Health Inc. Add +237.3% 0.65% +0.38
LNTH Lantheus Holdings Inc. Add +200.1% 0.66% +0.38
FLEX Flex Ltd. Add +114.0% 0.65% +0.38
INCY Incyte Corp. Add +135.2% 0.64% +0.37
AVT Avnet Inc. Add +152.5% 0.64% +0.37
VOO Vanguard S&P 500 ETF Add +39.6% 1.28% +0.36
ZM Zoom Communications Inc. Add +94.7% 0.65% +0.36
KBWD Invesco KBW High Dividend Yi Add +149.5% 0.60% +0.34
MMSI Merit Medical Systems Inc. Add +124.6% 0.63% +0.34
CWB SS SPDR BB Conv Sec ETF Add +80.5% 0.75% +0.33
HYGV NT HY Val-SCRD BD ETF Add +72.2% 0.83% +0.32
MSFT Microsoft Corp. Add +31.6% 1.50% +0.30
EOG EOG Resources Inc. Add +41.6% 1.08% +0.29
HSY The Hershey Co. Add +58.4% 1.08% +0.29
VLO Valero Energy Corp. Add +54.2% 1.05% +0.28
TROW T Rowe Price Group Inc. Add +34.1% 1.06% +0.28
MRK Merck & Co. Inc. Add +49.1% 1.24% +0.26
XYLD Global X S&P 500 Cove Call E Add +16.4% 2.08% +0.26
CSCO Cisco Systems Inc. Add +16.8% 1.21% +0.25
FOXA Fox Corp. Class A Add +13.8% 1.16% +0.25
SPYD SS SPDR P S&P 500 Hi Div ETF Add +59.1% 0.76% +0.24
SNA Snap-on Inc. Add +13.1% 1.08% +0.24
XLE SS Energy Select Sector Add +129.0% 0.44% +0.24
PFF iShares Preferred & Income S Add +58.6% 0.72% +0.23
JNJ Johnson & Johnson Add +35.9% 1.45% +0.22
CME Cme Group Inc. Add +21.5% 1.12% +0.22
AMZN Amazon.com Inc. Add +4.1% 1.33% +0.21
KMB Kimberly-Clark Corp. Add +38.8% 1.07% +0.21
MO Altria Group Inc. Add +22.4% 1.13% +0.20
GIS General Mills Inc. Add +45.4% 1.08% +0.20

Notes & Other Activity Q3 2024 → Q4 2024

AUROW Aurora Innovation Inc. -CW28 *W EXP 11/03/202 Sold out 12,405 $10Kbefore exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 170$530.5MQQQ, VEA, VUG, VOO, VTV
Q1 2026 169$456.3MQQQ, VEA, VWO, VTV, VUG
Q4 2025 174$449.0MQQQ, VEA, VUG, VWO, QYLD
Q3 2025 171$387.7MQQQ, VUG, VEA, IGLD, VWO
Q2 2025 169$319.3MQQQ, VUG, VOT, VTV, VEA
Q1 2025 114$167.4MSTIP, VXF, XAR, QYLD, VYM
Q4 2024 96$218.2MDGRO, VUG, VTV, QQQ, VOE
Q3 2024 176$212.3MDGRO, SHYG, VYM, SPYG, VTV
Q2 2024 177$218.8MDGRO, VYM, SHYG, SPYG, QYLD
Q1 2024 119$187.7MILCG, SLYG, VOO, VYM, BUG