Wills Financial Group LLC
In its 13F for Q4 2025 (holdings as of December 31, 2025, filed February 11, 2026), Wills Financial Group LLC reported 73 stock positions worth $261.7 million. Its top holding was Berkshire Hathaway Class B (BRK.B) at 8.6% of the portfolio, followed by Microsoft (MSFT, 6.6%) and Apple (AAPL, 5.9%). Compared with Q3 2025, it opened 9 new positions, sold out of 3, added to 30 and reduced 24. The biggest buy was a new position in Kimberly-Clark (KMB) and the biggest sale Microsoft (MSFT, shares −12%).
- Most Recent 13F
- Q2 2026
- Location
- RICHMOND, VA
- CIK
- 0002059579
- Portfolio Value
- $261.7M (Q4 2025)
- SEC Filing
- 0002059579-26-000001 ↗ filed Feb 11, 2026
Holdings Value
Holdings 73 stocks · $261.7M
| BRK.B Berkshire Hathaway Inc. Class B | 8.64% | 44,972 | $22.6M | Reduce -0.9% |
| MSFT Microsoft Corp. | 6.55% | 35,455 | $17.1M | Reduce -12.3% |
| AAPL Apple Inc. | 5.88% | 56,584 | $15.4M | Reduce -0.5% |
| GOOGL Alphabet Inc. Class A | 4.89% | 40,859 | $12.8M | Reduce -2.3% |
| IAU iShares Gold Trust | 4.56% | 147,134 | $11.9M | Add +9.8% |
| LMT Lockheed Martin Corp. | 3.92% | 21,224 | $10.3M | Add +0.2% |
| PANW Palo Alto Networks Inc. | 3.41% | 48,482 | $8.9M | Add +2.5% |
| AMZN Amazon.com Inc. | 3.39% | 38,380 | $8.9M | Add +0.3% |
| JPST JPMorgan Ultra-Short Income | 3.28% | 169,478 | $8.6M | Add +10.5% |
| DHR Danaher Corp. | 3.25% | 37,108 | $8.5M | Reduce -3.5% |
| PG The Procter & Gamble Co. | 2.80% | 51,094 | $7.3M | Add +1.7% |
| PEP Pepsico Inc. | 2.79% | 50,912 | $7.3M | Reduce -1.9% |
| AVGO Broadcom Inc. | 2.64% | 19,924 | $6.9M | Reduce -6.7% |
| CVX Chevron Corp. | 2.44% | 41,832 | $6.4M | Add +6.8% |
| WTRG Essential Utilities Inc. | 2.31% | 157,313 | $6.0M | Reduce -1.4% |
| UNP Union Pacific Corp. | 2.25% | 25,505 | $5.9M | Reduce -0.5% |
| JPM JPMorgan Chase & Co. | 2.06% | 16,740 | $5.4M | Reduce -0.5% |
| SHW The Sherwin-Williams Co. | 1.86% | 15,031 | $4.9M | Add +3.3% |
| KMB Kimberly-Clark Corp. | 1.86% | 48,176 | $4.9M | New |
| SPGI S&P Global Inc. | 1.73% | 8,667 | $4.5M | Add +0.8% |
| GEHC GE Healthcare Technology | 1.69% | 53,916 | $4.4M | Reduce -7.8% |
| D Dominion Energy Inc. | 1.66% | 73,970 | $4.3M | Reduce -0.5% |
| MOG.A Moog Inc. Class A | 1.56% | 16,774 | $4.1M | No change |
| SO The Southern Co. | 1.50% | 45,016 | $3.9M | Add +2.9% |
| OCSL Oaktree Specialty Lending Co. | 1.44% | 295,317 | $3.8M | Add +26.9% |
| AMLP Alerian MLP ETF | 1.30% | 72,361 | $3.4M | New |
| V Visa Inc. Class A | 1.27% | 9,476 | $3.3M | Reduce -13.4% |
| CF CF Industries Holdings Inc. filed as CF INDS HLDGS INC | 1.20% | 40,459 | $3.1M | Reduce -3.9% |
| JMST JPM Ultra-Short Muni Income filed as J P MORGAN EXCHANGE TRADED F | 1.17% | 60,249 | $3.1M | New |
| NEE Nextera Energy Inc. | 1.06% | 34,526 | $2.8M | Add +0.2% |
| PFE Pfizer Inc. | 1.04% | 109,153 | $2.7M | Add +906.4% |
| VZ Verizon Communications Inc. | 0.97% | 62,522 | $2.5M | Add +1.2% |
| AUB Atlantic Union Bankshares Co. | 0.87% | 64,640 | $2.3M | New |
| MPC Marathon Petroleum Corp. | 0.87% | 13,944 | $2.3M | Add +16.7% |
| BRC Brady Corporation Class A | 0.81% | 27,051 | $2.1M | New |
| NSC Norfolk Southern Corp. | 0.69% | 6,269 | $1.8M | Reduce -0.1% |
| MRK Merck & Co. Inc. | 0.68% | 16,955 | $1.8M | Reduce -48.0% |
| SCHD Schwab US DVD Equity ETF | 0.66% | 62,494 | $1.7M | Reduce -4.5% |
| IVV iShares Core S&P 500 ETF | 0.59% | 2,238 | $1.5M | Add +1.1% |
| HON Honeywell International Inc. | 0.55% | 7,395 | $1.4M | Add +257.4% |
| GOOG Alphabet Inc. Class C | 0.54% | 4,470 | $1.4M | Reduce -11.0% |
| XOM Exxon Mobil Corp. | 0.52% | 11,294 | $1.4M | Add +2.9% |
| NTAP Netapp Inc. | 0.52% | 12,673 | $1.4M | New |
| TSCO Tractor Supply Company | 0.48% | 25,251 | $1.3M | Add +198.3% |
| RDVY First Trust Rising Dividend | 0.41% | 15,632 | $1.1M | Add +46.2% |
| JNJ Johnson & Johnson | 0.38% | 4,843 | $1.0M | Reduce -0.1% |
| DUK Duke Energy Corp. | 0.38% | 8,543 | $1.0M | Add +19.4% |
| LLY Eli Lilly & Co. | 0.34% | 838 | $901K | Add +19.9% |
| BX Blackstone Inc. | 0.34% | 5,722 | $882K | Add +4.8% |
| TMO Thermo Fisher Scientific Inc. | 0.30% | 1,364 | $790K | Add +3.8% |
| CME Cme Group Inc. | 0.30% | 2,867 | $783K | Add +0.3% |
| NVDA Nvidia Corp. | 0.28% | 3,918 | $731K | Add +0.3% |
| KO The Coca-Cola Co. | 0.27% | 10,037 | $702K | Add +0.3% |
| ALB Albemarle Corp. | 0.24% | 4,464 | $631K | Reduce -17.9% |
| PM Philip Morris International | 0.24% | 3,892 | $624K | Add +3.4% |
| ASML ASML Holding NV-NY Reg SHS | 0.23% | 557 | $596K | Reduce -3.0% |
| HD Home Depot Inc. | 0.21% | 1,630 | $561K | Reduce -2.3% |
| TCAL T Rowe Pre CPT Apr PR in ETF | 0.19% | 21,615 | $509K | New |
| PNC PNC Financial Services Group | 0.17% | 2,102 | $439K | Add +56.8% |
| MCK McKesson Corp. | 0.16% | 500 | $410K | No change |
| LOW Lowe's Cos Inc. | 0.16% | 1,700 | $410K | No change |
| LULU Lululemon Athletica Inc. | 0.13% | 1,676 | $348K | New |
| JCPB JPMorgan Core Plus Bond ETF | 0.13% | 7,023 | $333K | Add +0.3% |
| HII Huntington Ingalls Industrie | 0.12% | 926 | $315K | No change |
| MKL Markel Group Inc. | 0.12% | 142 | $305K | No change |
| TSLA Tesla Inc. | 0.11% | 655 | $295K | Reduce -2.4% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.10% | 1,046 | $270K | No change |
| JEPI JPMorgan Equity Premium Inco | 0.10% | 4,711 | $270K | Reduce -4.1% |
| ISRG Intuitive Surgical Inc. | 0.10% | 453 | $257K | No change |
| GLD SPDR Gold Shares | 0.10% | 627 | $248K | No change |
| RTX RTX Corp. | 0.09% | 1,326 | $243K | No change |
| MCD McDonald's Corp. | 0.09% | 775 | $237K | No change |
| TOWN Towne Bank | 0.08% | 6,000 | $200K | New |
Portfolio Sells Q3 2025 → Q4 2025
| MSFT Microsoft Corp. | Reduce -12.3% | 6.55% | −2.04 |
| KVUE Kenvue Inc. | Sold out | 0.00% | −1.93 |
| COP Conocophillips | Sold out | 0.00% | −1.09 |
| BRK.B Berkshire Hathaway Inc. Class B | Reduce -0.9% | 8.64% | −0.72 |
| MRK Merck & Co. Inc. | Reduce -48.0% | 0.68% | −0.44 |
| CF CF Industries Holdings Inc. | Reduce -3.9% | 1.20% | −0.35 |
| WTRG Essential Utilities Inc. | Reduce -1.4% | 2.31% | −0.30 |
| V Visa Inc. Class A | Reduce -13.4% | 1.27% | −0.26 |
| AVGO Broadcom Inc. | Reduce -6.7% | 2.64% | −0.25 |
| UNP Union Pacific Corp. | Reduce -0.5% | 2.25% | −0.23 |
| D Dominion Energy Inc. | Reduce -0.5% | 1.66% | −0.21 |
| PEP Pepsico Inc. | Reduce -1.9% | 2.79% | −0.20 |
| JPM JPMorgan Chase & Co. | Reduce -0.5% | 2.06% | −0.11 |
| GEHC GE Healthcare Technology | Reduce -7.8% | 1.69% | −0.11 |
| BKLC BNY Mellon US LRG Cap Cor | Sold out | 0.00% | −0.09 |
| NSC Norfolk Southern Corp. | Reduce -0.1% | 0.69% | −0.08 |
| SCHD Schwab US DVD Equity ETF | Reduce -4.5% | 0.66% | −0.08 |
| HD Home Depot Inc. | Reduce -2.3% | 0.21% | −0.06 |
| AAPL Apple Inc. | Reduce -0.5% | 5.88% | −0.06 |
| JEPI JPMorgan Equity Premium Inco | Reduce -4.1% | 0.10% | −0.01 |
| TSLA Tesla Inc. | Reduce -2.4% | 0.11% | −0.01 |
| ASML ASML Holding NV-NY Reg SHS | Reduce -3.0% | 0.23% | −0.00 |
| JNJ Johnson & Johnson | Reduce -0.1% | 0.38% | +0.01 |
| GOOG Alphabet Inc. Class C | Reduce -11.0% | 0.54% | +0.03 |
| ALB Albemarle Corp. | Reduce -17.9% | 0.24% | +0.06 |
| DHR Danaher Corp. | Reduce -3.5% | 3.25% | +0.12 |
| GOOGL Alphabet Inc. Class A | Reduce -2.3% | 4.89% | +0.72 |
Portfolio Buys Q3 2025 → Q4 2025
| KMB Kimberly-Clark Corp. | New | 1.86% | +1.86 |
| AMLP Alerian MLP ETF | New | 1.30% | +1.30 |
| JMST JPM Ultra-Short Muni Income | New | 1.17% | +1.17 |
| PFE Pfizer Inc. | Add +906.4% | 1.04% | +0.93 |
| AUB Atlantic Union Bankshares Co. | New | 0.87% | +0.87 |
| BRC Brady Corporation Class A | New | 0.81% | +0.81 |
| IAU iShares Gold Trust | Add +9.8% | 4.56% | +0.56 |
| NTAP Netapp Inc. | New | 0.52% | +0.52 |
| HON Honeywell International Inc. | Add +257.4% | 0.55% | +0.37 |
| TSCO Tractor Supply Company | Add +198.3% | 0.48% | +0.29 |
| TCAL T Rowe Pre CPT Apr PR in ETF | New | 0.19% | +0.19 |
| OCSL Oaktree Specialty Lending Co. | Add +26.9% | 1.44% | +0.19 |
| LULU Lululemon Athletica Inc. | New | 0.13% | +0.13 |
| LLY Eli Lilly & Co. | Add +19.9% | 0.34% | +0.13 |
| RDVY First Trust Rising Dividend | Add +46.2% | 0.41% | +0.12 |
| JPST JPMorgan Ultra-Short Income | Add +10.5% | 3.28% | +0.09 |
| TOWN Towne Bank | New | 0.08% | +0.08 |
| PNC PNC Financial Services Group | Add +56.8% | 0.17% | +0.06 |
| TMO Thermo Fisher Scientific Inc. | Add +3.8% | 0.30% | +0.04 |
| DUK Duke Energy Corp. | Add +19.4% | 0.38% | +0.02 |
| SPGI S&P Global Inc. | Add +0.8% | 1.73% | +0.01 |
| XOM Exxon Mobil Corp. | Add +2.9% | 0.52% | +0.01 |
| KO The Coca-Cola Co. | Add +0.3% | 0.27% | −0.00 |
| NEE Nextera Energy Inc. | Add +0.2% | 1.06% | −0.01 |
| JCPB JPMorgan Core Plus Bond ETF | Add +0.3% | 0.13% | −0.01 |
| PM Philip Morris International | Add +3.4% | 0.24% | −0.01 |
| CME Cme Group Inc. | Add +0.3% | 0.30% | −0.02 |
| NVDA Nvidia Corp. | Add +0.3% | 0.28% | −0.02 |
| IVV iShares Core S&P 500 ETF | Add +1.1% | 0.59% | −0.02 |
| BX Blackstone Inc. | Add +4.8% | 0.34% | −0.05 |
| CVX Chevron Corp. | Add +6.8% | 2.44% | −0.06 |
| AMZN Amazon.com Inc. | Add +0.3% | 3.39% | −0.06 |
| MPC Marathon Petroleum Corp. | Add +16.7% | 0.87% | −0.08 |
| VZ Verizon Communications Inc. | Add +1.2% | 0.97% | −0.14 |
| SO The Southern Co. | Add +2.9% | 1.50% | −0.20 |
| SHW The Sherwin-Williams Co. | Add +3.3% | 1.86% | −0.20 |
| PG The Procter & Gamble Co. | Add +1.7% | 2.80% | −0.37 |
| LMT Lockheed Martin Corp. | Add +0.2% | 3.92% | −0.41 |
| PANW Palo Alto Networks Inc. | Add +2.5% | 3.41% | −0.54 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 82 | $274.8M | BRK.B, AAPL, PANW, MSFT, GOOGL |
| Q1 2026 | 75 | $265.3M | BRK.B, AAPL, MSFT, GOOGL, IAU |
| Q4 2025 | 73 | $261.7M | BRK.B, MSFT, AAPL, GOOGL, IAU |
| Q3 2025 | 67 | $243.8M | BRK.B, MSFT, AAPL, LMT, GOOGL |
| Q2 2025 | 69 | $230.4M | BRK.B, MSFT, AAPL, LMT, PANW |
| Q1 2025 | 62 | $225.5M | BRK.B, MSFT, AAPL, LMT, PG |