Winch Advisory Services, LLC
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 14, 2025), Winch Advisory Services, LLC reported 553 stock positions worth $384.5 million. Its top holding was SS SPDR P S&P 1500 Comp ETF (SPTM) at 10.7% of the portfolio, followed by Apple (AAPL, 7.7%) and Nvidia (NVDA, 7.6%). Compared with Q3 2024, it opened 114 new positions, sold out of 28, added to 216 and reduced 61. The biggest buy was Goldman Sachs Access Treasur (GBIL, shares +221%) and the biggest sale Invesco QQQ Trust Series 1 (QQQ, shares −21%).
- Most Recent 13F
- Q2 2026
- Location
- Appleton, WI
- CIK
- 0001585822
- Portfolio Value
- $384.5M (Q4 2024)
- SEC Filing
- 0001580642-25-000300 ↗ filed Jan 14, 2025
Holdings Value
Holdings 553 stocks · $384.5M
| SPTM SS SPDR P S&P 1500 Comp ETF | 10.66% | 573,628 | $41.0M | Add +1.7% |
| AAPL Apple Inc. | 7.75% | 118,943 | $29.8M | Reduce -2.1% |
| NVDA Nvidia Corp. | 7.58% | 217,134 | $29.2M | Reduce -5.0% |
| VCIT Vanguard Int-Term Corporate | 6.00% | 287,484 | $23.1M | Add +26.0% |
| CGMS Cap Group US Multi-Sect Bond | 5.10% | 719,243 | $19.6M | Add +25.4% |
| AMZN Amazon.com Inc. | 4.92% | 86,242 | $18.9M | Reduce -1.7% |
| VGSH Vanguard Short-Term Treasury | 4.69% | 310,125 | $18.0M | Add +3.4% |
| MSFT Microsoft Corp. | 4.61% | 42,007 | $17.7M | Reduce -1.3% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 4.08% | 171,430 | $15.7M | Add +3.4% |
| QQQ Invesco QQQ Trust Series 1 | 3.69% | 27,787 | $14.2M | Reduce -20.5% |
| SHV iShares 0-1 Year Treasury Bo | 3.24% | 113,201 | $12.5M | Reduce -3.4% |
| GOOG Alphabet Inc. Class C | 3.23% | 65,288 | $12.4M | Add +0.4% |
| BRK.B Berkshire Hathaway Inc. Class B | 3.01% | 25,528 | $11.6M | Reduce -1.2% |
| V Visa Inc. Class A | 1.61% | 19,570 | $6.2M | Reduce -1.0% |
| JPM JPMorgan Chase & Co. | 1.52% | 24,421 | $5.9M | Add +0.5% |
| SYK Stryker Corp. | 1.38% | 14,732 | $5.3M | Add +0.3% |
| NFLX Netflix Inc. | 1.28% | 5,523 | $4.9M | Reduce -3.3% |
| MRVL Marvell Technology Inc. | 1.27% | 44,118 | $4.9M | Reduce -0.9% |
| CRM Salesforce Inc. | 1.13% | 12,970 | $4.3M | Add +1.3% |
| META Meta Platforms Inc. Class A | 1.11% | 7,299 | $4.3M | Reduce -0.0% |
| GBIL Goldman Sachs Access Treasur | 1.11% | 42,551 | $4.3M | Add +221.3% |
| AAAU Goldman Sachs Physical Gold | 1.01% | 149,558 | $3.9M | Add +1.1% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.97% | 6,352 | $3.7M | Add +0.9% |
| SHY iShares 1-3 Year Treasury Bo | 0.89% | 41,571 | $3.4M | Reduce -1.8% |
| COST Costco Wholesale Corp. | 0.77% | 3,235 | $3.0M | Add +1.0% |
| VTI VG Morningstar TS MKT ETF-US | 0.75% | 9,978 | $2.9M | Reduce -14.0% |
| ADBE Adobe Inc. | 0.72% | 6,215 | $2.8M | Add +3.0% |
| C Citigroup Inc. | 0.68% | 37,272 | $2.6M | Reduce -0.2% |
| SPEM State Street SP PTF Em ETF | 0.68% | 68,161 | $2.6M | Add +0.9% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.54% | 18,489 | $2.1M | Add +1.8% |
| SPIB SS SPDR P Int C Corp. ETF | 0.51% | 59,857 | $2.0M | Add +21.0% |
| TSLA Tesla Inc. | 0.49% | 4,700 | $1.9M | Reduce -2.9% |
| KO The Coca-Cola Co. | 0.49% | 30,425 | $1.9M | Add +9.5% |
| MA Mastercard Inc. Class A | 0.45% | 3,255 | $1.7M | Add +0.8% |
| SPAB SS SPDR P Agg Bond ETF | 0.43% | 66,638 | $1.7M | Add +12.8% |
| HON Honeywell International Inc. | 0.42% | 7,120 | $1.6M | Reduce -0.6% |
| PYPL PayPal Holdings Inc. | 0.37% | 16,827 | $1.4M | Reduce -1.5% |
| VZ Verizon Communications Inc. | 0.37% | 35,496 | $1.4M | Add +4.1% |
| TXN Texas Instruments Inc. | 0.37% | 7,487 | $1.4M | Add +2.4% |
| RTX RTX Corp. | 0.36% | 12,110 | $1.4M | Add +3.8% |
| PG The Procter & Gamble Co. | 0.32% | 7,376 | $1.2M | Add +6.5% |
| EBAY eBay Inc. | 0.30% | 18,828 | $1.2M | Add +0.6% |
| WMT Walmart Inc. | 0.28% | 11,743 | $1.1M | Add +13.1% |
| NKE Nike Inc. Class B | 0.27% | 13,813 | $1.0M | Reduce -0.8% |
| SBUX Starbucks Corp. | 0.27% | 11,421 | $1.0M | Reduce -0.3% |
| USHY iShares Broad Usd High Yield | 0.26% | 27,246 | $1.0M | Add +9.8% |
| NOC Northrop Grumman Corp. | 0.24% | 2,007 | $942K | Add +5.4% |
| CVX Chevron Corp. | 0.23% | 6,189 | $896K | Add +10.8% |
| GOOGL Alphabet Inc. Class A | 0.22% | 4,386 | $830K | Add +1.3% |
| VCSH Vanguard S/T Corp. Bond ETF | 0.21% | 10,216 | $797K | Reduce -1.1% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.20% | 1,862 | $764K | Add +6.0% |
| MDT Medtronic PLC | 0.19% | 9,361 | $748K | Add +4.3% |
| VGIT Vanguard Intermediate-Term T | 0.19% | 12,602 | $731K | Add +21.0% |
| SPTS SS SPDR P St Term TSY ETF | 0.19% | 24,754 | $718K | Reduce -7.9% |
| AGGY Wisdomtree Yield Enhanced US | 0.19% | 16,723 | $718K | Add +31.6% |
| WEC WEC Energy Group Inc. | 0.18% | 7,564 | $711K | Add +0.3% |
| XOM Exxon Mobil Corp. | 0.18% | 6,419 | $691K | Add +27.9% |
| SMH Vaneck Semiconductor ETF | 0.17% | 2,659 | $644K | Add +0.4% |
| GLD SPDR Gold Shares | 0.15% | 2,423 | $587K | Add +9.0% |
| VFH Vanguard Financials ETF | 0.14% | 4,467 | $527K | Add +1.1% |
| VHT Vanguard Health Care ETF | 0.13% | 1,944 | $493K | Add +0.8% |
| ROP Roper Technologies Inc. | 0.13% | 924 | $480K | Add +10.4% |
| JNJ Johnson & Johnson | 0.12% | 3,316 | $479K | Add +13.9% |
| SHAG Wsdmtree YLD En US St Agg | 0.12% | 9,782 | $462K | Reduce -2.7% |
| MMM 3M Co. | 0.12% | 3,565 | $460K | No change |
| PFE Pfizer Inc. | 0.12% | 17,265 | $458K | Add +6.5% |
| IAU iShares Gold Trust | 0.12% | 9,195 | $455K | Reduce -17.8% |
| ASML ASML Holding NV-NY Reg SHS | 0.12% | 647 | $449K | Add +168.5% |
| DE Deere & Co. | 0.10% | 904 | $383K | Add +1.9% |
| BP BP PLC-Spons ADR | 0.10% | 12,772 | $378K | Add +18.7% |
| KLAC KLA Corp. | 0.10% | 591 | $373K | No change |
| MCD McDonald's Corp. | 0.09% | 1,254 | $363K | Add +0.2% |
| VAW Vanguard Materials ETF | 0.09% | 1,838 | $345K | Add +0.8% |
| UNH Unitedhealth Group Inc. | 0.09% | 668 | $338K | Add +7.0% |
| TSM Taiwan Semiconductor-SP ADR | 0.08% | 1,653 | $326K | Add +29.0% |
| JEPI JPMorgan Equity Premium Inco | 0.08% | 5,611 | $323K | Add +3.0% |
| LMT Lockheed Martin Corp. | 0.08% | 619 | $301K | Add +17.7% |
| T AT&T Inc. | 0.08% | 12,774 | $291K | Add +1.1% |
| AMD Advanced Micro Devices | 0.07% | 2,377 | $287K | Add +72.0% |
| VIS Vanguard Industrials ETF | 0.07% | 1,101 | $280K | Add +0.6% |
| ULST SS Ultra Short TM Bond ETF | 0.07% | 6,239 | $252K | Reduce -10.8% |
| SPYV SS SPDR P S&P 500 Value ETF | 0.06% | 4,624 | $236K | Add +0.7% |
| WM Waste Management Inc. | 0.06% | 1,153 | $233K | Add +0.2% |
| LRCX Lam Research Corp. | 0.06% | 3,180 | $230K | Add +29.3% |
| XLK SS Technology Select Sector | 0.06% | 977 | $227K | Add +15.3% |
| VYM Vanguard High DVD Yield ETF | 0.06% | 1,772 | $226K | Add +10.9% |
| KMB Kimberly-Clark Corp. | 0.06% | 1,717 | $225K | Add +0.4% |
| LYB Lyondellbasell Indu Class A | 0.06% | 3,006 | $223K | Add +3.0% |
| LNG Cheniere Energy Inc. | 0.06% | 1,015 | $218K | Add +58.1% |
| ROBO Robo Global Robotics and Aut filed as EXCHANGE TRADED CONCEPTS TRU | 0.05% | 3,540 | $199K | Add +0.3% |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.05% | 1,176 | $199K | Add +0.1% |
| WFC Wells Fargo & Co. | 0.05% | 2,744 | $193K | Add +50.0% |
| ACVF American Conservative Values | 0.05% | 4,334 | $189K | Add +0.1% |
| IBIT iShares Bitcoin Trust ETF | 0.05% | 3,532 | $187K | Add +19.1% |
| F Ford Motor Co. filed as FORD MTR CO | 0.04% | 17,093 | $169K | Reduce -6.9% |
| DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE | 0.04% | 388 | $165K | Add +0.5% |
| BOTZ Global X Robotics & Artifici | 0.04% | 5,043 | $161K | No change |
| VOO Vanguard S&P 500 ETF | 0.04% | 288 | $155K | Add +25.8% |
| DOW Dow Inc. | 0.04% | 3,814 | $153K | Reduce -1.5% |
| NEE Nextera Energy Inc. | 0.04% | 2,087 | $150K | Add +3.3% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $738 (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| DJTWW Trump Media & Technology Gro | *W EXP 03/25/202 | 32 | $738 | No change |
Total filed on the 13F, all lines: $384.5M.
Portfolio Sells Q3 2024 → Q4 2024
| QQQ Invesco QQQ Trust Series 1 | Reduce -20.5% | 3.69% | −1.03 |
| MSFT Microsoft Corp. | Reduce -1.3% | 4.61% | −0.46 |
| SHV iShares 0-1 Year Treasury Bo | Reduce -3.4% | 3.24% | −0.34 |
| BRK.B Berkshire Hathaway Inc. Class B | Reduce -1.2% | 3.01% | −0.28 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -14.0% | 0.75% | −0.16 |
| NVDA Nvidia Corp. | Reduce -5.0% | 7.58% | −0.09 |
| SHY iShares 1-3 Year Treasury Bo | Reduce -1.8% | 0.89% | −0.09 |
| AAPL Apple Inc. | Reduce -2.1% | 7.75% | −0.08 |
| NKE Nike Inc. Class B | Reduce -0.8% | 0.27% | −0.07 |
| META Meta Platforms Inc. Class A | Reduce -0.0% | 1.11% | −0.04 |
| SBUX Starbucks Corp. | Reduce -0.3% | 0.27% | −0.04 |
| IAU iShares Gold Trust | Reduce -17.8% | 0.12% | −0.04 |
| SPTS SS SPDR P St Term TSY ETF | Reduce -7.9% | 0.19% | −0.03 |
| VCSH Vanguard S/T Corp. Bond ETF | Reduce -1.1% | 0.21% | −0.02 |
| DOW Dow Inc. | Reduce -1.5% | 0.04% | −0.02 |
| FCX Freeport-McMoran Inc. | Reduce -15.3% | 0.03% | −0.02 |
| KEY Keycorp | Sold out | 0.00% | −0.02 |
| HBAN Huntington Bancshares Inc. | Reduce -47.8% | 0.02% | −0.01 |
| ULST SS Ultra Short TM Bond ETF | Reduce -10.8% | 0.07% | −0.01 |
| SHAG Wsdmtree YLD En US St Agg | Reduce -2.7% | 0.12% | −0.01 |
| ABERDEEN ASIA PACIFIC INCOM | Sold out | 0.00% | −0.01 |
| ABBV Abbvie Inc. | Reduce -11.2% | 0.03% | −0.01 |
| VTIP Vanguard Short-Term Tips | Sold out | 0.00% | −0.01 |
| F Ford Motor Co. | Reduce -6.9% | 0.04% | −0.01 |
| XLE SS Energy Select Sector | Reduce -12.7% | 0.04% | −0.01 |
| IWB iShares Russell 1000 ETF | Reduce -93.8% | 0.00% | −0.01 |
| TFC Truist Financial Corp. | Reduce -46.6% | 0.01% | −0.01 |
| KRE SS SPDR S&P Regional Bank | Reduce -65.3% | 0.00% | −0.01 |
| QCOM Qualcomm Inc. | Reduce -9.7% | 0.02% | −0.01 |
| ITA iShares U.S. Aerospace & Def | Reduce -6.7% | 0.03% | −0.01 |
| IEF iShares 7-10 Year Treasury B | Sold out | 0.00% | −0.01 |
| MRO Marathon Oil Corp. | Sold out | 0.00% | −0.01 |
| DWM Wisdomtree International Equ | Sold out | 0.00% | −0.00 |
| AGG iShares Core U.S. Aggregate | Reduce -5.5% | 0.02% | −0.00 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Reduce -16.5% | 0.01% | −0.00 |
| IP International Paper Co. | Sold out | 0.00% | −0.00 |
| VB Vanguard Most SM-Cap ETF-Usd | Reduce -22.7% | 0.01% | −0.00 |
| HD Home Depot Inc. | Reduce -14.0% | 0.01% | −0.00 |
| BIBL Inspire 100 ETF | Reduce -7.5% | 0.01% | −0.00 |
| XLC SS Comm Select Sector SPDR | Reduce -9.7% | 0.02% | −0.00 |
| CCL Carnival Corp. | Reduce -76.7% | 0.00% | −0.00 |
| HOG Harley-Davidson Inc. | Reduce -30.9% | 0.00% | −0.00 |
| PAVE Global X US Infrastructure | Reduce -10.5% | 0.01% | −0.00 |
| LUV Southwest Airlines Co. | Reduce -34.0% | 0.00% | −0.00 |
| NUE Nucor Corp. | Reduce -20.6% | 0.00% | −0.00 |
| AMAT Applied Materials Inc. | Reduce -47.7% | 0.00% | −0.00 |
| AMP Ameriprise Financial Inc. | Reduce -68.8% | 0.00% | −0.00 |
| WMB Williams Cos Inc. | Sold out | 0.00% | −0.00 |
| SPSB SS SPDR P St C Corp. ETF | Reduce -8.0% | 0.01% | −0.00 |
| CHI Calamos Convert Opport & Inc. | Reduce -99.3% | 0.00% | −0.00 |
Portfolio Buys Q3 2024 → Q4 2024
| GBIL Goldman Sachs Access Treasur | Add +221.3% | 1.11% | +0.74 |
| VCIT Vanguard Int-Term Corporate | Add +26.0% | 6.00% | +0.72 |
| CGMS Cap Group US Multi-Sect Bond | Add +25.4% | 5.10% | +0.69 |
| GOOG Alphabet Inc. Class C | Add +0.4% | 3.23% | +0.23 |
| CRM Salesforce Inc. | Add +1.3% | 1.13% | +0.16 |
| JPM JPMorgan Chase & Co. | Add +0.5% | 1.52% | +0.11 |
| ASML ASML Holding NV-NY Reg SHS | Add +168.5% | 0.12% | +0.06 |
| DIS The Walt Disney Co. | Add +1.8% | 0.54% | +0.05 |
| SPIB SS SPDR P Int C Corp. ETF | Add +21.0% | 0.51% | +0.05 |
| WMT Walmart Inc. | Add +13.1% | 0.28% | +0.04 |
| AGGY Wisdomtree Yield Enhanced US | Add +31.6% | 0.19% | +0.03 |
| OXY Occidental Petroleum Corp. | Add +1823.7% | 0.03% | +0.03 |
| LNG Cheniere Energy Inc. | Add +58.1% | 0.06% | +0.02 |
| TSM Taiwan Semiconductor-SP ADR | Add +29.0% | 0.08% | +0.02 |
| WFC Wells Fargo & Co. | Add +50.0% | 0.05% | +0.02 |
| IBIT iShares Bitcoin Trust ETF | Add +19.1% | 0.05% | +0.02 |
| WPC WP Carey Inc. | New | 0.02% | +0.02 |
| GOOGL Alphabet Inc. Class A | Add +1.3% | 0.22% | +0.02 |
| XOM Exxon Mobil Corp. | Add +27.9% | 0.18% | +0.02 |
| VGIT Vanguard Intermediate-Term T | Add +21.0% | 0.19% | +0.02 |
| IXC iShares Global Energy ETF | Add +776.9% | 0.01% | +0.01 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +6.0% | 0.20% | +0.01 |
| AMD Advanced Micro Devices | Add +72.0% | 0.07% | +0.01 |
| BA The Boeing Co. | Add +56.1% | 0.03% | +0.01 |
| UAL United Airlines Holdings Inc. | New | 0.01% | +0.01 |
| AGNC AGNC Investment Corp. | Add +81.3% | 0.03% | +0.01 |
| SLV iShares Silver Trust | Add +89.0% | 0.02% | +0.01 |
| SO The Southern Co. | Add +199.5% | 0.01% | +0.01 |
| AVGO Broadcom Inc. | Add +3.1% | 0.04% | +0.01 |
| FAX Abrdn Asia-Pacific Income | New | 0.01% | +0.01 |
| BLD Topbuild Corp. | New | 0.01% | +0.01 |
| VOO Vanguard S&P 500 ETF | Add +25.8% | 0.04% | +0.01 |
| IMO Imperial Oil Ltd. | New | 0.01% | +0.01 |
| PNC PNC Financial Services Group | New | 0.01% | +0.01 |
| DUK Duke Energy Corp. | Add +332.9% | 0.01% | +0.01 |
| SHEL Shell PLC-ADR | Add +579.4% | 0.01% | +0.01 |
| XLK SS Technology Select Sector | Add +15.3% | 0.06% | +0.01 |
| USB US Bancorp | Add +1088.9% | 0.01% | +0.01 |
| SPAB SS SPDR P Agg Bond ETF | Add +12.8% | 0.43% | +0.01 |
| SAP Sap SE-Sponsored ADR | New | 0.01% | +0.01 |
| CVX Chevron Corp. | Add +10.8% | 0.23% | +0.01 |
| TLT iShares 20+ Year Treasury BD | New | 0.01% | +0.01 |
| PLTR Palantir Technologies Inc. Class A | New | 0.01% | +0.01 |
| KVUE Kenvue Inc. | New | 0.01% | +0.01 |
| AMT American Tower Corp. | New | 0.00% | +0.00 |
| BP BP PLC-Spons ADR | Add +18.7% | 0.10% | +0.00 |
| MA Mastercard Inc. Class A | Add +0.8% | 0.45% | +0.00 |
| CMCSA Comcast Corp. Class A | Add +269.9% | 0.01% | +0.00 |
| GSK GSK PLC-Spon ADR | New | 0.00% | +0.00 |
| EFA iShares MSCI Eafe ETF | New | 0.00% | +0.00 |
Notes & Other Activity Q3 2024 → Q4 2024
| CHS INC (CHSINC 7.875 PERP 1) | PFD | Sold out | 305 | $8Kbefore exit |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 562 | $481.4M | SPTM, NVDA, AAPL, VGSH, VCIT |
| Q1 2026 | 525 | $438.0M | SPTM, NVDA, VGSH, AAPL, VCIT |
| Q4 2025 | 515 | $452.1M | SPTM, NVDA, AAPL, VGSH, VCIT |
| Q3 2025 | 517 | $444.4M | SPTM, NVDA, VGSH, AAPL, VCIT |
| Q2 2025 | 509 | $409.6M | SPTM, NVDA, VGSH, VCIT, AAPL |
| Q1 2025 | 503 | $378.2M | SPTM, VGSH, AAPL, VCIT, BIL |
| Q4 2024 | 553 | $384.5M | SPTM, AAPL, NVDA, VCIT, CGMS |
| Q3 2024 | 467 | $361.6M | SPTM, AAPL, NVDA, VCIT, MSFT |
| Q2 2024 | 459 | $349.7M | SPTM, NVDA, AAPL, MSFT, VCIT |
| Q1 2024 | 450 | $327.4M | SPTM, NVDA, AAPL, MSFT, VCIT |