Avantax Advisory Services, Inc.
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 6, 2025), Avantax Advisory Services, Inc. reported 2,223 stock positions worth $16.5 billion. Its top holding was iShares Core S&P 500 ETF (IVV) at 6.4% of the portfolio, followed by Vanguard Russell 1000 Growth (VONG, 5.8%) and iShares Core U.S. Aggregate (AGG, 5.5%). Compared with Q4 2024, it opened 169 new positions, sold out of 122, added to 1,358 and reduced 648. The biggest buy was JPM Nasdaq Equity Premium (JEPQ, shares +574%) and the biggest sale Pacer US Cash Cows 100 ETF (COWZ, shares −4%).
- Most Recent 13F
- Q2 2025
- Location
- DALLAS, TX
- CIK
- 0001303042
- Portfolio Value
- $16.5B (Q1 2025)
- SEC Filing
- 0001085146-25-002657 ↗ filed May 6, 2025
Holdings Value
Holdings 2,223 stocks · $16.5B
| IVV iShares Core S&P 500 ETF | 6.37% | 1,866,910 | $1.0B | Add +4.2% |
| VONG Vanguard Russell 1000 Growth | 5.85% | 10,388,329 | $963.9M | Add +0.1% |
| AGG iShares Core U.S. Aggregate | 5.54% | 9,233,202 | $913.3M | Add +2.7% |
| SCHD Schwab US DVD Equity ETF | 4.69% | 27,640,926 | $772.8M | Add +6.3% |
| VTV Vanguard Mrngstr Val ETF-Aui | 3.46% | 3,302,372 | $570.5M | Add +4.9% |
| IEFA iShares Core MSCI Eafe ETF | 3.03% | 6,590,968 | $498.6M | Add +3.9% |
| AAPL Apple Inc. | 1.69% | 1,252,066 | $278.1M | Add +4.3% |
| VUG Vanguard Mrngstar GR ETF-Sui | 1.52% | 673,533 | $249.8M | Add +11.0% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.40% | 411,385 | $230.1M | Add +10.0% |
| QQQ Invesco QQQ Trust Series 1 | 1.34% | 469,678 | $220.2M | Add +16.9% |
| NVDA Nvidia Corp. | 1.16% | 1,762,336 | $191.0M | Add +8.2% |
| MSFT Microsoft Corp. | 1.11% | 488,748 | $183.5M | Add +5.3% |
| IWM iShares Russell 2000 ETF | 1.09% | 900,068 | $179.6M | Add +3.9% |
| AMZN Amazon.com Inc. | 0.84% | 730,441 | $139.0M | Add +5.9% |
| COWZ Pacer US Cash Cows 100 ETF | 0.84% | 2,523,632 | $138.2M | Reduce -4.2% |
| SCHG Schwab US Large-Cap Growth | 0.77% | 5,048,098 | $126.4M | Add +22.2% |
| MUB iShares National Muni Bond E | 0.69% | 1,079,513 | $113.8M | Reduce -7.0% |
| IEMG iShares Core MSCI Emerging | 0.67% | 2,044,484 | $110.3M | Reduce -5.4% |
| SPTL SS SPDR PF LNG TRM TSY E-Usd | 0.66% | 4,011,892 | $109.4M | Add +5.4% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.65% | 202,512 | $107.9M | Add +12.1% |
| IWF iShares Russell 1000 Growth | 0.65% | 295,588 | $106.7M | Add +12.2% |
| IVE iShares S&P 500 Value ETF | 0.63% | 542,286 | $103.3M | Add +15.7% |
| IJR iShares Core S&P Small-Cap E | 0.59% | 924,395 | $96.7M | Add +1.7% |
| VOO Vanguard S&P 500 ETF | 0.58% | 186,945 | $96.1M | Add +2.2% |
| IVW iShares S&P 500 Growth ETF | 0.56% | 986,934 | $91.6M | Add +9.4% |
| XOM Exxon Mobil Corp. | 0.55% | 758,146 | $90.2M | Add +4.9% |
| IWR iShares Russell Mid-Cap ETF | 0.52% | 1,016,849 | $86.5M | Add +0.3% |
| VNQ Vanguard Real Estate ETF | 0.50% | 914,342 | $82.8M | Add +9.5% |
| JPM JPMorgan Chase & Co. | 0.48% | 323,350 | $79.3M | Add +0.7% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.46% | 342,042 | $75.8M | Add +9.3% |
| VTI VG Morningstar TS MKT ETF-US | 0.45% | 267,423 | $73.5M | Add +3.7% |
| MOAT Vaneck Morningstar Wide Moat | 0.44% | 818,048 | $72.0M | Reduce -6.0% |
| META Meta Platforms Inc. Class A | 0.42% | 120,899 | $69.7M | Add +4.9% |
| VOOV Vanguard S&P 500 Value ETF | 0.42% | 372,911 | $68.7M | Add +9.4% |
| V Visa Inc. Class A | 0.41% | 194,818 | $68.3M | Add +0.7% |
| JEPI JPMorgan Equity Premium Inco | 0.41% | 1,192,929 | $68.2M | Add +21.4% |
| WMT Walmart Inc. | 0.38% | 707,791 | $62.1M | Add +2.9% |
| DFSV Dimensional US Small Cap Val | 0.36% | 2,122,497 | $59.7M | Add +16.5% |
| GOOGL Alphabet Inc. Class A | 0.33% | 355,163 | $54.9M | Add +7.5% |
| VEA Vanguard Ftse Developed ETF | 0.33% | 1,062,751 | $54.0M | Add +2.9% |
| DFLV Dim US Large Cap Value ETF | 0.32% | 1,726,716 | $52.8M | Add +30.7% |
| GOOG Alphabet Inc. Class C | 0.31% | 329,123 | $51.4M | Add +6.7% |
| JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F | 0.30% | 969,244 | $50.2M | Add +574.4% |
| IWY iShares Russell Top 200 Grow | 0.30% | 230,984 | $48.7M | Reduce -3.2% |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 0.29% | 1,035,156 | $47.7M | Add +1.5% |
| QQQM Invesco Nasdaq 100 ETF | 0.29% | 244,230 | $47.1M | Reduce -2.0% |
| SCHV Schwab US Large-Cap Value | 0.28% | 1,758,801 | $46.7M | Add +6.9% |
| LLY Eli Lilly & Co. | 0.28% | 56,261 | $46.5M | Add +9.7% |
| ABBV Abbvie Inc. | 0.28% | 219,941 | $46.1M | Add +2.3% |
| SCZ iShares MSCI Eafe Small-Cap | 0.28% | 724,381 | $46.0M | Add +6.4% |
| IYW iShares Ustechnology ETF | 0.28% | 327,183 | $45.9M | Reduce -9.6% |
| JPST JPMorgan Ultra-Short Income | 0.27% | 893,775 | $45.3M | Add +27.8% |
| AVGO Broadcom Inc. | 0.27% | 260,920 | $43.7M | Add +1.9% |
| COST Costco Wholesale Corp. | 0.26% | 45,925 | $43.4M | Add +8.4% |
| CVX Chevron Corp. | 0.26% | 259,353 | $43.4M | Add +16.5% |
| QUAL iShares MSCI USA Quality Fac | 0.26% | 253,563 | $43.3M | Add +14.1% |
| TSLA Tesla Inc. | 0.26% | 165,056 | $42.8M | Add +14.5% |
| PG The Procter & Gamble Co. | 0.26% | 248,379 | $42.3M | Add +4.4% |
| DSTL Distillate US Fundamental St | 0.25% | 772,734 | $41.9M | Add +2.8% |
| RSP Invesco S&P 500 Equal Weight | 0.25% | 239,657 | $41.5M | Add +121.4% |
| PULS Pgim Ultra Short Bond ETF | 0.24% | 791,668 | $39.4M | Add +37.0% |
| IMCG iShares Morningstar Mid-Cap | 0.24% | 546,122 | $39.0M | Add +1.1% |
| VYM Vanguard High DVD Yield ETF | 0.23% | 296,726 | $38.3M | Add +6.6% |
| GLD SPDR Gold Shares | 0.23% | 132,758 | $38.3M | Add +12.3% |
| HD Home Depot Inc. | 0.23% | 103,504 | $37.9M | Add +3.5% |
| IJH iShares Core S&P Midcap ETF | 0.23% | 642,433 | $37.5M | Add +3.4% |
| IOO iShares Global 100 ETF | 0.22% | 382,953 | $36.9M | Add +3.1% |
| EFG iShares MSCI Eafe Growth ETF | 0.22% | 365,309 | $36.5M | Reduce -27.2% |
| UNH Unitedhealth Group Inc. | 0.22% | 69,520 | $36.4M | Add +2.3% |
| DGRW Wisdomtree U.S. Quality Divi | 0.22% | 455,392 | $36.4M | Add +8.7% |
| VGT Vanguard Info Tech ETF | 0.22% | 65,467 | $35.5M | Add +4.5% |
| BSV Vanguard Short-Term Bond ETF | 0.22% | 453,068 | $35.5M | Reduce -9.7% |
| JNJ Johnson & Johnson | 0.21% | 213,330 | $35.4M | Add +10.1% |
| CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE | 0.21% | 975,213 | $34.8M | Add +11.3% |
| SCHF Schwab Intl Equity ETF | 0.21% | 1,754,172 | $34.7M | Reduce -0.0% |
| OUSM Alps Oshares US Small-Cap Qu | 0.21% | 824,816 | $34.7M | Add +6.7% |
| VWO Vanguard Ftse Emerging Marke | 0.21% | 764,916 | $34.6M | Add +17.5% |
| VIG Vanguard Dividend Apprec ETF | 0.21% | 178,179 | $34.6M | Reduce -2.5% |
| MCD McDonald's Corp. | 0.21% | 109,173 | $34.1M | Add +5.7% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.21% | 370,749 | $34.0M | Add +10.1% |
| JHMM John Hancock Multi Fact Mid | 0.21% | 591,762 | $33.9M | Add +1.1% |
| RDVY First Trust Rising Dividend | 0.21% | 578,290 | $33.9M | Add +2.9% |
| CALF PCR US SM CP CSH CWS ETF-Usd | 0.20% | 889,492 | $33.4M | Reduce -4.6% |
| FBND Fidelity Total Bond ETF | 0.20% | 719,615 | $32.9M | Add +11.2% |
| VZ Verizon Communications Inc. | 0.19% | 705,132 | $32.0M | Add +4.0% |
| NOBL Proshares S&P 500 Dividend A | 0.19% | 310,081 | $31.7M | Add +1.8% |
| FMB First Trust Managed Municipa | 0.19% | 621,617 | $31.3M | Add +2.8% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.19% | 118,582 | $30.7M | Add +6.1% |
| XLE SS Energy Select Sector | 0.19% | 326,934 | $30.6M | Add +47.4% |
| ILCG iShares Morningstar Growth E | 0.18% | 374,302 | $30.3M | Reduce -0.8% |
| AMGN Amgen Inc. | 0.18% | 93,240 | $29.0M | Add +7.2% |
| IUSV iShares Core S&P U.S. Value | 0.17% | 311,196 | $28.7M | Add +1.8% |
| DYNF Ishrs US E F R A ETF-Usd Inc. | 0.17% | 572,552 | $27.9M | Add +8.9% |
| IWV iShares Russell 3000 ETF | 0.17% | 87,573 | $27.8M | Add +46.1% |
| PLTR Palantir Technologies Inc. Class A | 0.17% | 324,089 | $27.4M | Add +10.0% |
| PEP Pepsico Inc. | 0.17% | 181,334 | $27.2M | Add +30.9% |
| XMHQ Invesco S&P Midcap Qual ETF | 0.16% | 295,613 | $27.1M | Reduce -3.7% |
| IUSG iShares Core S&P U.S. Growth | 0.16% | 212,302 | $27.0M | Add +6.1% |
| MA Mastercard Inc. Class A | 0.16% | 48,474 | $26.6M | Add +9.1% |
| KO The Coca-Cola Co. | 0.16% | 368,004 | $26.4M | Add +2.7% |
Other holdings (4): bonds, preferreds, convertibles and warrants · $712K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 206 | $247K | No change |
| BOEING CO/THE (BA 6 10/15/27) | DEP CONV PFD A | 3,959 | $237K | Add +6.6% |
| NEXTERA ENERGY INC (NEE 7.299 06/01/27) | UNIT 06/01/2027 | 4,671 | $223K | New |
| AMPX.WS Amprius Technologies Inc. | *W EXP 09/14/202 | 10,000 | $5K | No change |
Total filed on the 13F, all lines: $16.5B.
Portfolio Sells Q4 2024 → Q1 2025
| COWZ Pacer US Cash Cows 100 ETF | Reduce -4.2% | 0.84% | −0.10 |
| MUB iShares National Muni Bond E | Reduce -7.0% | 0.69% | −0.09 |
| IYW iShares Ustechnology ETF | Reduce -9.6% | 0.28% | −0.08 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -27.2% | 0.22% | −0.08 |
| IWD iShares Russell 1000 Value E | Reduce -43.2% | 0.10% | −0.08 |
| MOAT Vaneck Morningstar Wide Moat | Reduce -6.0% | 0.44% | −0.07 |
| IWY iShares Russell Top 200 Grow | Reduce -3.2% | 0.30% | −0.06 |
| CALF PCR US SM CP CSH CWS ETF-Usd | Reduce -4.6% | 0.20% | −0.06 |
| QQQM Invesco Nasdaq 100 ETF | Reduce -2.0% | 0.29% | −0.04 |
| SPHQ Invesco S&P 500 Quality ETF | Reduce -17.1% | 0.16% | −0.04 |
| IEMG iShares Core MSCI Emerging | Reduce -5.4% | 0.67% | −0.04 |
| STZ Constellation Brands Inc. Class A | Reduce -76.0% | 0.01% | −0.04 |
| VIGI Vanguard Int Div App Indx FD | Reduce -71.5% | 0.02% | −0.04 |
| TLT iShares 20+ Year Treasury BD | Reduce -23.7% | 0.12% | −0.04 |
| BINC iShares Flex I A ETF-Usd Inc. | Reduce -29.9% | 0.07% | −0.03 |
| NGG National Grid PLC-SP ADR | Reduce -85.6% | 0.01% | −0.03 |
| USRT iShares Core US REIT ETF | Reduce -86.1% | 0.00% | −0.03 |
| ILCG iShares Morningstar Growth E | Reduce -0.8% | 0.18% | −0.03 |
| BSV Vanguard Short-Term Bond ETF | Reduce -9.7% | 0.22% | −0.03 |
| RFV Invesco S&P Midcap 400 Pure | Reduce -68.2% | 0.01% | −0.03 |
| ITA iShares U.S. Aerospace & Def | Reduce -38.4% | 0.05% | −0.03 |
| BWX SS SPDR BB Intl Treasury BD | Sold out | 0.00% | −0.03 |
| TBIL F/M US Treasury 3 Month Bill | Reduce -72.5% | 0.01% | −0.03 |
| XMHQ Invesco S&P Midcap Qual ETF | Reduce -3.7% | 0.16% | −0.03 |
| IEF iShares 7-10 Year Treasury B | Reduce -21.8% | 0.09% | −0.03 |
| SDVY First Trust Smid Cap Rising | Reduce -6.3% | 0.14% | −0.03 |
| FIXD First Trust Smith Opportunis | Reduce -19.1% | 0.10% | −0.02 |
| SCHP Schwab U.S. Tips ETF | Reduce -71.8% | 0.01% | −0.02 |
| FIW First Trust Water ETF | Reduce -39.3% | 0.03% | −0.02 |
| USHY iShares Broad Usd High Yield | Reduce -80.2% | 0.01% | −0.02 |
| ITOT iShares Core S&P Total U.S. | Reduce -9.5% | 0.11% | −0.02 |
| MRK Merck & Co. Inc. | Reduce -0.3% | 0.13% | −0.02 |
| OMFS Invesco RSL 2000 DYN Mltfctr | Reduce -83.3% | 0.00% | −0.02 |
| SCHZ Schwab US Aggregate Bond ETF | Reduce -12.7% | 0.11% | −0.02 |
| AGZD Wisdomtree Trust Wisdomtree | Sold out | 0.00% | −0.02 |
| VAW Vanguard Materials ETF | Reduce -63.7% | 0.01% | −0.02 |
| IEUS iShares MSCI Europe Small-Ca | Sold out | 0.00% | −0.02 |
| VIG Vanguard Dividend Apprec ETF | Reduce -2.5% | 0.21% | −0.02 |
| AVUV Avantis US Small Cap Value | Reduce -2.3% | 0.09% | −0.01 |
| EFA iShares MSCI Eafe ETF | Reduce -12.6% | 0.15% | −0.01 |
| IWS iShares Russell Mid-Cap Valu | Reduce -16.9% | 0.05% | −0.01 |
| ESGU iShares ESG Aware MSCI USA | Reduce -25.7% | 0.03% | −0.01 |
| TSN Tyson Foods Inc. Class A | Reduce -77.9% | 0.00% | −0.01 |
| IFRA iShares US Infrastructure | Reduce -66.0% | 0.01% | −0.01 |
| EMXC iShares MSCI Emr MRK Ex Chna | Reduce -13.4% | 0.07% | −0.01 |
| FTC First Trust Large Cap Growth | Reduce -26.7% | 0.03% | −0.01 |
| AOR iShares Core 60/40 Balanced | Reduce -46.3% | 0.01% | −0.01 |
| IWO iShares Russell 2000 Growth | Reduce -19.0% | 0.03% | −0.01 |
| GVI iShares Intermediate Governm | Reduce -31.2% | 0.03% | −0.01 |
| ADBE Adobe Inc. | Reduce -1.7% | 0.06% | −0.01 |
Portfolio Buys Q4 2024 → Q1 2025
| JEPQ JPM Nasdaq Equity Premium | Add +574.4% | 0.30% | +0.25 |
| SCHD Schwab US DVD Equity ETF | Add +6.3% | 4.69% | +0.23 |
| IEFA iShares Core MSCI Eafe ETF | Add +3.9% | 3.03% | +0.23 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +12.1% | 0.65% | +0.14 |
| RSP Invesco S&P 500 Equal Weight | Add +121.4% | 0.25% | +0.13 |
| VTV Vanguard Mrngstr Val ETF-Aui | Add +4.9% | 3.46% | +0.11 |
| JPEF JPMorgan Equity Focus ETF | New | 0.09% | +0.09 |
| DFLV Dim US Large Cap Value ETF | Add +30.7% | 0.32% | +0.07 |
| AGG iShares Core U.S. Aggregate | Add +2.7% | 5.54% | +0.07 |
| XLE SS Energy Select Sector | Add +47.4% | 0.19% | +0.07 |
| IAU iShares Gold Trust | Add +105.1% | 0.11% | +0.07 |
| IVE iShares S&P 500 Value ETF | Add +15.7% | 0.63% | +0.07 |
| PAAA Pgim Aaa Clo ETF | New | 0.06% | +0.06 |
| CVX Chevron Corp. | Add +16.5% | 0.26% | +0.06 |
| XOM Exxon Mobil Corp. | Add +4.9% | 0.55% | +0.06 |
| PULS Pgim Ultra Short Bond ETF | Add +37.0% | 0.24% | +0.06 |
| JEPI JPMorgan Equity Premium Inco | Add +21.4% | 0.41% | +0.06 |
| PHYS Sprott Physical Gold Trust | Add +2489.9% | 0.06% | +0.06 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Add +208.5% | 0.08% | +0.06 |
| TLH iShares 10-20 Year Treasury | Add +505.0% | 0.07% | +0.05 |
| JPST JPMorgan Ultra-Short Income | Add +27.8% | 0.27% | +0.05 |
| GLD SPDR Gold Shares | Add +12.3% | 0.23% | +0.05 |
| QQQ Invesco QQQ Trust Series 1 | Add +16.9% | 1.34% | +0.05 |
| SH Proshares Short S&P500 | New | 0.05% | +0.05 |
| SCHG Schwab US Large-Cap Growth | Add +22.2% | 0.77% | +0.04 |
| IWV iShares Russell 3000 ETF | Add +46.1% | 0.17% | +0.04 |
| JQUA JPMorgan US Quality Factor | Add +213.9% | 0.06% | +0.04 |
| DFAS Dimensional US Small Cap ETF | Add +151.9% | 0.07% | +0.04 |
| ABBV Abbvie Inc. | Add +2.3% | 0.28% | +0.04 |
| FDVV Fidelity High Dividend ETF | Add +49.5% | 0.13% | +0.04 |
| JNJ Johnson & Johnson | Add +10.1% | 0.21% | +0.04 |
| SPTL SS SPDR PF LNG TRM TSY E-Usd | Add +5.4% | 0.66% | +0.04 |
| OEF iShares S&P 100 ETF | Add +71.7% | 0.10% | +0.04 |
| VNQ Vanguard Real Estate ETF | Add +9.5% | 0.50% | +0.04 |
| AMGN Amgen Inc. | Add +7.2% | 0.18% | +0.03 |
| LLY Eli Lilly & Co. | Add +9.7% | 0.28% | +0.03 |
| PEP Pepsico Inc. | Add +30.9% | 0.17% | +0.03 |
| FESM Fidelity Enhanced Small Cap | Add +876.0% | 0.04% | +0.03 |
| FPE FT-Preferred Secur & Inc. ETF | Add +111.3% | 0.06% | +0.03 |
| V Visa Inc. Class A | Add +0.7% | 0.41% | +0.03 |
| CVS CVS Health Corp. | Add +25.7% | 0.07% | +0.03 |
| VWO Vanguard Ftse Emerging Marke | Add +17.5% | 0.21% | +0.03 |
| LYB Lyondellbasell Indu Class A | Add +315.4% | 0.04% | +0.03 |
| TDTF NT Iboxx 5Y Dur Tips ETF | New | 0.03% | +0.03 |
| IWB iShares Russell 1000 ETF | Add +54.0% | 0.09% | +0.03 |
| HIMU iShares High Yild Muni A ETF | New | 0.03% | +0.03 |
| SPMO Invesco S&P 500 Momentum ETF | Add +290.7% | 0.04% | +0.03 |
| PM Philip Morris International | Add +7.5% | 0.10% | +0.03 |
| PLTR Palantir Technologies Inc. Class A | Add +10.0% | 0.17% | +0.03 |
| BOND PIMCO Active Bond Exchange-T | Add +22.8% | 0.15% | +0.03 |
Notes & Other Activity Q4 2024 → Q1 2025
| BOEING CO/THE (BA 6 10/15/27) | DEP CONV PFD A | Add +6.6% | 3,959 | $237K |
| NEXTERA ENERGY INC (NEE 7.299 06/01/27) | UNIT 06/01/2027 | New | 4,671 | $223K |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2025 | 2,354 | $18.2B | IVV, VONG, AGG, SCHD, VTV |
| Q1 2025 | 2,223 | $16.5B | IVV, VONG, AGG, SCHD, VTV |
| Q4 2024 | 2,176 | $15.9B | VONG, IVV, AGG, SCHD, VTV |
| Q3 2024 | 2,117 | $15.2B | IVV, VONG, AGG, SCHD, VTV |
| Q2 2024 | 2,070 | $14.0B | VONG, IVV, SCHD, BSV, IEFA |
| Q1 2024 | 1,638 | $11.3B | VONG, IVV, SCHD, IEFA, BSV |