Dana Investment Advisors, Inc.
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 6, 2025), Dana Investment Advisors, Inc. reported 538 stock positions worth $3.0 billion. Its top holding was Apple (AAPL) at 5.1% of the portfolio, followed by Microsoft (MSFT, 3.7%) and Nvidia (NVDA, 3.4%). Compared with Q3 2024, it opened 28 new positions, sold out of 21, added to 149 and reduced 316. The biggest buy was Nvidia (NVDA, shares +5%) and the biggest sale Qualcomm (QCOM, shares −76%).
- Most Recent 13F
- Q2 2026
- Location
- BROOKFIELD, WI
- CIK
- 0001427514
- Portfolio Value
- $3.0B (Q4 2024)
- SEC Filing
- 0001427514-25-000001 ↗ filed Feb 6, 2025
Holdings Value
Holdings 538 stocks · $3.0B
| AAPL Apple Inc. | 5.13% | 620,616 | $155.4M | Add +0.5% |
| MSFT Microsoft Corp. | 3.75% | 269,134 | $113.4M | Add +3.0% |
| NVDA Nvidia Corp. | 3.38% | 762,379 | $102.4M | Add +5.0% |
| GOOGL Alphabet Inc. Class A | 2.26% | 361,349 | $68.4M | Reduce -0.6% |
| AMZN Amazon.com Inc. | 2.16% | 297,752 | $65.3M | Reduce -0.8% |
| AVGO Broadcom Inc. | 1.82% | 237,537 | $55.1M | Reduce -3.4% |
| META Meta Platforms Inc. Class A | 1.79% | 92,711 | $54.3M | Reduce -1.7% |
| V Visa Inc. Class A | 1.37% | 131,744 | $41.6M | Reduce -0.6% |
| FISV Fiserv Inc. | 1.14% | 168,430 | $34.6M | Reduce -6.3% |
| JPM JPMorgan Chase & Co. | 1.09% | 137,766 | $33.0M | Add +0.7% |
| NOW ServiceNow Inc. | 1.06% | 30,376 | $32.2M | Reduce -9.2% |
| BSX Boston Scientific Corp. | 1.00% | 338,648 | $30.2M | Add +10.6% |
| AXP American Express Co. | 0.98% | 100,371 | $29.8M | Reduce -1.6% |
| CRM Salesforce Inc. | 0.93% | 84,147 | $28.1M | Add +2.0% |
| ABBV Abbvie Inc. | 0.91% | 154,745 | $27.5M | Add +5.2% |
| BNY Bank of New York Mellon Corp. filed as BANK NEW YORK MELLON CORP | 0.89% | 349,263 | $26.8M | Reduce -13.2% |
| DELL Dell Technologies -C | 0.88% | 232,023 | $26.7M | Reduce -1.5% |
| LLY Eli Lilly & Co. | 0.87% | 34,283 | $26.5M | Add +60.5% |
| WFC Wells Fargo & Co. | 0.85% | 367,844 | $25.8M | Add +2.6% |
| ADBE Adobe Inc. | 0.79% | 53,999 | $24.0M | Add +11.2% |
| FANG Diamondback Energy Inc. | 0.79% | 146,418 | $24.0M | Add +5.1% |
| WMT Walmart Inc. | 0.78% | 262,757 | $23.7M | Reduce -1.2% |
| WDAY Workday Inc. Class A | 0.76% | 89,211 | $23.0M | Reduce -8.2% |
| IBKR Interactive Brokers Gro Class A | 0.76% | 129,838 | $22.9M | Reduce -5.5% |
| UBER Uber Technologies Inc. | 0.74% | 372,172 | $22.4M | Add +1.9% |
| UNH Unitedhealth Group Inc. | 0.73% | 43,901 | $22.2M | Add +0.3% |
| XOM Exxon Mobil Corp. | 0.71% | 199,920 | $21.5M | Reduce -2.9% |
| TMUS T-Mobile US Inc. | 0.71% | 96,791 | $21.4M | Reduce -0.7% |
| RGA Reinsurance Group of America | 0.69% | 97,398 | $20.8M | Add +0.6% |
| PHM Pultegroup Inc. | 0.68% | 189,312 | $20.6M | Add +1.7% |
| KR Kroger Co. | 0.67% | 332,057 | $20.3M | Add +2.6% |
| PH Parker Hannifin Corp. | 0.67% | 31,823 | $20.2M | Reduce -1.2% |
| SYY Sysco Corp. | 0.66% | 260,187 | $19.9M | Reduce -0.3% |
| TPR Tapestry Inc. | 0.64% | 298,082 | $19.5M | Reduce -6.4% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.63% | 158,111 | $19.1M | Add +7.4% |
| KMB Kimberly-Clark Corp. | 0.59% | 136,077 | $17.8M | Reduce -2.6% |
| IRM Iron Mountain Inc. filed as IRON MTN INC DEL | 0.57% | 164,304 | $17.3M | Reduce -4.0% |
| NEE Nextera Energy Inc. | 0.57% | 239,774 | $17.2M | Reduce -3.0% |
| GPI Group 1 Automotive Inc. | 0.50% | 35,952 | $15.2M | Reduce -9.5% |
| HD Home Depot Inc. | 0.49% | 38,432 | $14.9M | Reduce -1.3% |
| MCK McKesson Corp. | 0.49% | 25,922 | $14.8M | Reduce -8.2% |
| ORCL Oracle Corp. | 0.48% | 87,391 | $14.6M | Add +1.0% |
| MRK Merck & Co. Inc. | 0.47% | 142,028 | $14.1M | Reduce -19.6% |
| CSCO Cisco Systems Inc. | 0.46% | 236,694 | $14.0M | Add +51.9% |
| CAT Caterpillar Inc. | 0.46% | 38,283 | $13.9M | Reduce -0.4% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.45% | 312,999 | $13.8M | Reduce -2.0% |
| PM Philip Morris International | 0.45% | 114,137 | $13.7M | Add +2.3% |
| DAL Delta Air Lines Inc. | 0.45% | 226,913 | $13.7M | Add +1.8% |
| DECK Deckers Outdoor Corp. | 0.45% | 66,690 | $13.5M | Reduce -12.6% |
| PRIM Primoris Services Corp. | 0.44% | 173,452 | $13.3M | Reduce -17.7% |
| CNP Centerpoint Energy Inc. | 0.44% | 415,473 | $13.2M | Reduce -3.1% |
| GPK Graphic Packaging Holding Co. | 0.42% | 467,472 | $12.7M | Reduce -1.8% |
| LIN Linde PLC | 0.39% | 28,555 | $12.0M | Reduce -0.8% |
| QSR Restaurant Brands Intern | 0.37% | 173,259 | $11.3M | Add +5.4% |
| ZTS Zoetis Inc. | 0.37% | 68,953 | $11.2M | Add +10.8% |
| TTMI TTM Technologies | 0.37% | 448,962 | $11.1M | Reduce -8.7% |
| MD Pediatrix Medical Group Inc. | 0.36% | 826,830 | $10.8M | Reduce -9.7% |
| LAD Lithia Motors Inc. | 0.35% | 29,717 | $10.6M | Reduce -10.5% |
| GFF Griffon Corp. | 0.35% | 148,283 | $10.6M | Reduce -10.3% |
| GLPI Gaming and Leisure Propertie | 0.35% | 217,694 | $10.5M | Add +0.8% |
| SCSC Scansource Inc. | 0.34% | 219,120 | $10.4M | Reduce -10.6% |
| CRK Comstock Resources Inc. | 0.34% | 561,514 | $10.2M | Reduce -7.9% |
| HWM Howmet Aerospace Inc. | 0.33% | 92,043 | $10.1M | Reduce -3.2% |
| CCRN Cross Country Healthcare Inc. | 0.33% | 552,875 | $10.0M | Add +36.6% |
| ACN Accenture PLC Class A | 0.33% | 28,420 | $10.0M | Reduce -0.7% |
| JCI Johnson Controls Internation | 0.33% | 126,557 | $10.0M | Reduce -3.4% |
| SNCY Sun Country Airlines Holding filed as SUN CTRY AIRLS HLDGS INC | 0.33% | 683,845 | $10.0M | Reduce -5.5% |
| CLH Clean Harbors Inc. | 0.33% | 43,218 | $9.9M | Reduce -0.0% |
| DY Dycom Industries Inc. | 0.32% | 55,438 | $9.6M | Reduce -10.3% |
| GOOG Alphabet Inc. Class C | 0.32% | 50,341 | $9.6M | Reduce -3.1% |
| BMY Bristol-Myers Squibb Co. | 0.31% | 167,907 | $9.5M | Reduce -0.2% |
| ITGR Integer Holdings Corp. | 0.31% | 71,470 | $9.5M | Reduce -5.5% |
| WBS Webster Financial Corp. | 0.31% | 168,606 | $9.3M | Reduce -5.5% |
| IQV Iqvia Holdings Inc. | 0.31% | 47,063 | $9.2M | Reduce -51.8% |
| TTEK Tetra Tech Inc. | 0.30% | 226,469 | $9.0M | Reduce -5.4% |
| SIGI Selective Insurance Group | 0.29% | 94,466 | $8.8M | Reduce -5.4% |
| MAR Marriott International Class A | 0.29% | 31,156 | $8.7M | Reduce -11.5% |
| GBX Greenbrier Companies Inc. | 0.29% | 142,233 | $8.7M | Reduce -16.8% |
| CARG Cargurus Inc. | 0.29% | 236,839 | $8.7M | Reduce -5.5% |
| PAHC Phibro Animal Health Corp. Class A | 0.28% | 409,291 | $8.6M | Reduce -11.0% |
| BV Brightview Holdings Inc. | 0.28% | 535,236 | $8.6M | Reduce -5.4% |
| UCTT Ultra Clean Holdings Inc. | 0.28% | 237,545 | $8.5M | Add +17.2% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.27% | 18,209 | $8.3M | Add +0.9% |
| LGND Ligand Pharmaceuticals | 0.27% | 76,229 | $8.2M | Reduce -5.4% |
| BDC Belden Inc. | 0.27% | 71,682 | $8.1M | Reduce -11.5% |
| PR Permian Resources Corp. Class A | 0.27% | 560,163 | $8.1M | Reduce -5.5% |
| PWR Quanta Services Inc. | 0.26% | 25,353 | $8.0M | Reduce -16.1% |
| LZB La-Z-Boy Inc. | 0.26% | 183,359 | $8.0M | Reduce -5.5% |
| WSM Williams-Sonoma Inc. | 0.26% | 42,831 | $7.9M | Reduce -19.8% |
| NVT Nvent Electric PLC | 0.26% | 115,652 | $7.9M | Reduce -1.7% |
| INGR Ingredion Inc. | 0.26% | 57,052 | $7.8M | Reduce -3.4% |
| RCL Royal Caribbean Cruises Ltd. | 0.26% | 34,008 | $7.8M | Add +117.7% |
| PBH Prestige Consumer Healthcare | 0.26% | 99,631 | $7.8M | Reduce -5.5% |
| DFS Discover Financial Services | 0.26% | 44,719 | $7.7M | Reduce -19.6% |
| VOO Vanguard S&P 500 ETF | 0.26% | 14,347 | $7.7M | Add +15.3% |
| SLB SLB Ltd. filed as SCHLUMBERGER LTD | 0.25% | 201,023 | $7.7M | Add +201.9% |
| MCD McDonald's Corp. | 0.25% | 26,482 | $7.7M | Reduce -1.6% |
| BAND Bandwidth Inc. Class A | 0.25% | 449,865 | $7.7M | Reduce -6.0% |
| GATX Gatx Corp. | 0.25% | 49,312 | $7.6M | Reduce -5.4% |
| ETN Eaton Corp. PLC | 0.25% | 22,931 | $7.6M | Reduce -1.5% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $1.1M (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | 932 | $1.1M | No change |
Total filed on the 13F, all lines: $3.0B.
Portfolio Sells Q3 2024 → Q4 2024
| QCOM Qualcomm Inc. | Reduce -75.9% | 0.13% | −0.47 |
| IQV Iqvia Holdings Inc. | Reduce -51.8% | 0.31% | −0.46 |
| HII Huntington Ingalls Industrie | Sold out | 0.00% | −0.33 |
| MU Micron Technology Inc. | Reduce -52.2% | 0.16% | −0.26 |
| CMCSA Comcast Corp. Class A | Reduce -51.1% | 0.18% | −0.23 |
| MPC Marathon Petroleum Corp. | Reduce -53.3% | 0.15% | −0.22 |
| MRK Merck & Co. Inc. | Reduce -19.6% | 0.47% | −0.20 |
| SEM Select Medical Holdings Corp. | Reduce -5.4% | 0.18% | −0.17 |
| NEE Nextera Energy Inc. | Reduce -3.0% | 0.57% | −0.12 |
| MCHP Microchip Technology Inc. | Reduce -7.8% | 0.22% | −0.11 |
| IRM Iron Mountain Inc. | Reduce -4.0% | 0.57% | −0.10 |
| XOM Exxon Mobil Corp. | Reduce -2.9% | 0.71% | −0.09 |
| DY Dycom Industries Inc. | Reduce -10.3% | 0.32% | −0.08 |
| IPG Interpublic Group of Cos Inc. | Reduce -66.2% | 0.03% | −0.08 |
| BLDR Builders Firstsource Inc. | Reduce -11.1% | 0.15% | −0.08 |
| NFLX Netflix Inc. | Reduce -39.2% | 0.25% | −0.08 |
| TTEK Tetra Tech Inc. | Reduce -5.4% | 0.30% | −0.08 |
| CRUS Cirrus Logic Inc. | Reduce -5.5% | 0.23% | −0.07 |
| MDLZ Mondelez International Inc. Class A | Reduce -5.6% | 0.23% | −0.07 |
| BNY Bank of New York Mellon Corp. | Reduce -13.2% | 0.89% | −0.07 |
| CE Celanese Corp. | Sold out | 0.00% | −0.07 |
| KMB Kimberly-Clark Corp. | Reduce -2.6% | 0.59% | −0.07 |
| CL Colgate-Palmolive Co. | Reduce -26.3% | 0.12% | −0.07 |
| ACH Accendra Health Inc. | Reduce -5.4% | 0.23% | −0.06 |
| LIN Linde PLC | Reduce -0.8% | 0.39% | −0.06 |
| PAHC Phibro Animal Health Corp. Class A | Reduce -11.0% | 0.28% | −0.06 |
| HOUS Anywhere Real Estate Inc. | Reduce -5.5% | 0.08% | −0.05 |
| TENB Tenable Holdings Inc. | Sold out | 0.00% | −0.05 |
| BLMN Bloomin' Brands Inc. | Sold out | 0.00% | −0.05 |
| SFM Sprouts Farmers Market Inc. | Reduce -32.4% | 0.17% | −0.05 |
| BDC Belden Inc. | Reduce -11.5% | 0.27% | −0.05 |
| KOP Koppers Holdings Inc. | Reduce -5.5% | 0.24% | −0.05 |
| GPK Graphic Packaging Holding Co. | Reduce -1.8% | 0.42% | −0.05 |
| SCSC Scansource Inc. | Reduce -10.6% | 0.34% | −0.05 |
| ACLS Axcelis Technologies Inc. | Sold out | 0.00% | −0.05 |
| INTC Intel Corp. | Reduce -48.7% | 0.04% | −0.05 |
| TMHC Taylor Morrison Home Corp. | Reduce -11.6% | 0.14% | −0.04 |
| DBI Designer Brands Inc. Class A | Reduce -10.6% | 0.08% | −0.04 |
| JNJ Johnson & Johnson | Reduce -10.8% | 0.16% | −0.04 |
| DELL Dell Technologies -C | Reduce -1.5% | 0.88% | −0.04 |
| NMIH Nmi Holdings Inc. | Reduce -5.5% | 0.21% | −0.04 |
| TXT Textron Inc. | Reduce -11.6% | 0.13% | −0.04 |
| WEX Wex Inc. | Reduce -5.4% | 0.15% | −0.04 |
| CLFD Clearfield Inc. | Reduce -5.5% | 0.12% | −0.04 |
| CAT Caterpillar Inc. | Reduce -0.4% | 0.46% | −0.04 |
| OI O-I Glass Inc. | Reduce -11.6% | 0.10% | −0.04 |
| WLK Westlake Corp. | Reduce -11.5% | 0.08% | −0.04 |
| CRWD CrowdStrike Holdings Inc. Class A | Reduce -29.4% | 0.21% | −0.03 |
| GFF Griffon Corp. | Reduce -10.3% | 0.35% | −0.03 |
| STAG Stag Industrial Inc. | Reduce -1.5% | 0.19% | −0.03 |
Portfolio Buys Q3 2024 → Q4 2024
| NVDA Nvidia Corp. | Add +5.0% | 3.38% | +0.46 |
| AAPL Apple Inc. | Add +0.5% | 5.13% | +0.37 |
| LLY Eli Lilly & Co. | Add +60.5% | 0.87% | +0.25 |
| VRNT Verint Systems Inc. | New | 0.23% | +0.23 |
| CSCO Cisco Systems Inc. | Add +51.9% | 0.46% | +0.19 |
| DIS The Walt Disney Co. | Add +339.3% | 0.23% | +0.19 |
| WFC Wells Fargo & Co. | Add +2.6% | 0.85% | +0.18 |
| CRM Salesforce Inc. | Add +2.0% | 0.93% | +0.18 |
| LHX L3HARRIS Technologies Inc. | New | 0.18% | +0.18 |
| SNOW Snowflake Inc. | New | 0.17% | +0.17 |
| RCL Royal Caribbean Cruises Ltd. | Add +117.7% | 0.26% | +0.17 |
| SLB SLB Ltd. | Add +201.9% | 0.25% | +0.16 |
| CCRN Cross Country Healthcare Inc. | Add +36.6% | 0.33% | +0.15 |
| BSX Boston Scientific Corp. | Add +10.6% | 1.00% | +0.15 |
| JPM JPMorgan Chase & Co. | Add +0.7% | 1.09% | +0.14 |
| FIVN FIVE9 Inc. | New | 0.11% | +0.11 |
| IWD iShares Russell 1000 Value E | Add +327.2% | 0.12% | +0.09 |
| OEF iShares S&P 100 ETF | New | 0.09% | +0.09 |
| GPC Genuine Parts Co. | New | 0.09% | +0.09 |
| GE General Electric | Add +174.9% | 0.14% | +0.08 |
| DAL Delta Air Lines Inc. | Add +1.8% | 0.45% | +0.08 |
| OXY Occidental Petroleum Corp. | New | 0.07% | +0.07 |
| PPG PPG Industries Inc. | New | 0.06% | +0.06 |
| ASML ASML Holding NV-NY Reg SHS | New | 0.06% | +0.06 |
| TJX TJX Companies Inc. | Add +7.4% | 0.63% | +0.06 |
| KR Kroger Co. | Add +2.6% | 0.67% | +0.06 |
| PUMP Propetro Holding Corp. | Add +6.3% | 0.25% | +0.06 |
| SYK Stryker Corp. | Add +35.8% | 0.18% | +0.05 |
| MSBI Midland States Bancorp Inc. | New | 0.05% | +0.05 |
| DEI Douglas Emmett Inc. | Add +49.2% | 0.11% | +0.04 |
| DCH Dauch Corporation | Add +30.4% | 0.21% | +0.04 |
| VOO Vanguard S&P 500 ETF | Add +15.3% | 0.26% | +0.04 |
| PPL PPL Corp. | New | 0.03% | +0.03 |
| LNG Cheniere Energy Inc. | Add +7.0% | 0.13% | +0.03 |
| GOLF Acushnet Holdings Corp. | New | 0.03% | +0.03 |
| MRVL Marvell Technology Inc. | Add +208.6% | 0.04% | +0.03 |
| MS Morgan Stanley | Add +1.9% | 0.15% | +0.03 |
| LPLA LPL Financial Holdings Inc. | Add +11.3% | 0.07% | +0.02 |
| TSLA Tesla Inc. | Add +42.1% | 0.04% | +0.02 |
| APO Apollo Global Management Inc. | New | 0.02% | +0.02 |
| MSFT Microsoft Corp. | Add +3.0% | 3.75% | +0.02 |
| KTB Kontoor Brands Inc. | New | 0.02% | +0.02 |
| CIVI Civitas Resources Inc. | New | 0.02% | +0.02 |
| FTNT Fortinet Inc. | Add +4.9% | 0.09% | +0.02 |
| VRT Vertiv Holdings Co. Class A | Add +4.7% | 0.12% | +0.02 |
| PYPL PayPal Holdings Inc. | Add +6.3% | 0.13% | +0.02 |
| BX Blackstone Inc. | New | 0.02% | +0.02 |
| MTN Vail Resorts Inc. | Add +18.0% | 0.08% | +0.02 |
| MDGL Madrigal Pharmaceuticals Inc. | Add +15.8% | 0.04% | +0.02 |
| IJT iShares S&P Small-Cap 600 GR | Add +90.8% | 0.03% | +0.02 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 572 | $3.8B | AAPL, NVDA, GOOGL, MSFT, DUNK |
| Q1 2026 | 556 | $3.4B | AAPL, NVDA, MSFT, GOOGL, AMZN |
| Q4 2025 | 551 | $3.4B | AAPL, MSFT, NVDA, GOOGL, DUNK |
| Q3 2025 | 557 | $3.4B | MSFT, NVDA, AAPL, DUNK, GOOGL |
| Q2 2025 | 536 | $3.0B | MSFT, AAPL, NVDA, AMZN, META |
| Q1 2025 | 541 | $2.8B | AAPL, MSFT, NVDA, AMZN, GOOGL |
| Q4 2024 | 538 | $3.0B | AAPL, MSFT, NVDA, GOOGL, AMZN |
| Q3 2024 | 530 | $3.0B | AAPL, MSFT, NVDA, GOOGL, AMZN |
| Q2 2024Amended | 521 | $3.0B | AAPL, MSFT, NVDA, GOOGL, AMZN |
| Q1 2024 | 522 | $3.0B | MSFT, AAPL, NVDA, GOOGL, AMZN |