David Kennon Inc

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 23, 2025), David Kennon Inc reported 36 stock positions worth $253.5 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 18.4% of the portfolio, followed by VG Morningstar TS MKT ETF-US (VTI, 12.3%) and Vanguard Ultra Short Bond Et (VUSB, 9.1%). Compared with Q3 2024, it opened 2 new positions, added to 21 and reduced 8. The biggest buy was Vanguard Ultra Short Bond Et (VUSB, shares +4%) and the biggest sale Invesco S&P 500 High Dividen (SPHD, shares −2%).

Most Recent 13F
Q2 2026
Location
SARASOTA, FL
CIK
0001954126
Portfolio Value
$253.5M (Q4 2024)
SEC Filing
0001085146-25-000422 ↗ filed Jan 23, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $233.9M Q1 2024 Q2 2024: $238.1M Q2 2024 Q3 2024: $254.0M Q3 2024 Q4 2024: $253.5M $253.5M Q4 2024 Q1 2025: $251.2M Q1 2025 Q2 2025: $267.7M Q2 2025 Q3 2025: $277.8M Q3 2025 Q4 2025: $281.3M Q4 2025 Q1 2026: $278.9M Q1 2026 Q2 2026: $302.6M Q2 2026

Holdings 36 stocks · $253.5M

VOO Vanguard S&P 500 ETF 18.44% 86,771 $46.8M Reduce -0.2%
VTI VG Morningstar TS MKT ETF-US 12.28% 107,449 $31.1M Reduce -1.9%
VUSB Vanguard Ultra Short Bond Et 9.15% 467,321 $23.2M Add +4.5%
ONEQ Fidelity Nasdaq Comp Indx 7.46% 248,699 $18.9M Reduce -0.6%
VXUS Vanguard Total Intl Stock 6.17% 265,611 $15.7M Add +1.4%
VB Vanguard Most SM-Cap ETF-Usd 4.71% 49,733 $11.9M Add +0.2%
VO Vngrd Mrngstr MD-Cap ETF-Usd 4.03% 38,681 $10.2M Add +0.5%
ULST SS Ultra Short TM Bond ETF 3.28% 205,715 $8.3M Add +4.3%
GCOR Goldman Sachs Access US Agg 3.18% 200,144 $8.1M Add +3.1%
PFFD Global X US Preferred ETF 3.02% 393,047 $7.7M Add +2.2%
FIDI Fidelity Intl Hi Div ETF 2.97% 385,773 $7.5M Add +1.2%
VNQ Vanguard Real Estate ETF 2.74% 77,908 $6.9M Add +1.1%
VPU Vanguard Utilities ETF 2.53% 39,224 $6.4M Add +0.9%
SPEM State Street SP PTF Em ETF 2.44% 161,311 $6.2M Add +1.5%
USHY iShares Broad Usd High Yield 2.07% 142,814 $5.3M Add +1.7%
SHYG iShares 0-5 YR HY Corp. Bond 1.98% 117,786 $5.0M Add +3.0%
VHT Vanguard Health Care ETF 1.96% 19,596 $5.0M Add +3.1%
VWOB Vanguard Emerg MKTS Gov BND 1.67% 66,895 $4.2M Add +1.6%
BND Vanguard Total Bond Market 1.48% 52,033 $3.7M Add +3.1%
SPHD Invesco S&P 500 High Dividen 1.33% 69,735 $3.4M Reduce -2.0%
CEMB iShares JP Morgan Em Corpora 1.29% 73,740 $3.3M Add +1.7%
MGC Vngrd Mrngstr MG Cap ETF-Usd 1.02% 12,126 $2.6M Add +0.3%
AAPL Apple Inc. 0.89% 9,036 $2.3M Reduce -0.1%
BKLC BNY Mellon US LRG Cap Cor 0.77% 17,497 $2.0M Add +1.8%
SPBO SS SPDR P Corp. Bond ETF 0.68% 60,140 $1.7M Reduce -0.6%
IWD iShares Russell 1000 Value E 0.50% 6,882 $1.3M Add +3.8%
AGGY Wisdomtree Yield Enhanced US 0.45% 26,833 $1.2M Reduce -1.1%
XBIL F/M US Treasury 6 Month Bill 0.37% 18,876 $944K Add +40.3%
AMZN Amazon.com Inc. 0.26% 2,960 $649K No change
SPY SS SPDR S&P 500 ETF Trust-US 0.17% 721 $423K No change
IVV iShares Core S&P 500 ETF 0.16% 693 $408K No change
MSFT Microsoft Corp. 0.16% 935 $394K No change
BOTZ Global X Robotics & Artifici 0.13% 10,230 $327K No change
VDC Vanguard Consumer Staple ETF 0.10% 1,142 $241K Reduce -9.6%
JPM JPMorgan Chase & Co. 0.09% 911 $218K New
MGK Vngrd Mrgstr MG CP GR ETF-Ui 0.08% 591 $203K New

Portfolio Sells Q3 2024 → Q4 2024

SPHD Invesco S&P 500 High Dividen Reduce -2.0% 1.33% −0.09
SPBO SS SPDR P Corp. Bond ETF Reduce -0.6% 0.68% −0.04
AGGY Wisdomtree Yield Enhanced US Reduce -1.1% 0.45% −0.02
VDC Vanguard Consumer Staple ETF Reduce -9.6% 0.10% −0.01
AAPL Apple Inc. Reduce -0.1% 0.89% +0.06
VTI VG Morningstar TS MKT ETF-US Reduce -1.9% 12.28% +0.07
VOO Vanguard S&P 500 ETF Reduce -0.2% 18.44% +0.38
ONEQ Fidelity Nasdaq Comp Indx Reduce -0.6% 7.46% +0.41

Portfolio Buys Q3 2024 → Q4 2024

VUSB Vanguard Ultra Short Bond Et Add +4.5% 9.15% +0.35
ULST SS Ultra Short TM Bond ETF Add +4.3% 3.28% +0.11
XBIL F/M US Treasury 6 Month Bill Add +40.3% 0.37% +0.11
JPM JPMorgan Chase & Co. New 0.09% +0.09
MGK Vngrd Mrgstr MG CP GR ETF-Ui New 0.08% +0.08
VB Vanguard Most SM-Cap ETF-Usd Add +0.2% 4.71% +0.08
MGC Vngrd Mrngstr MG Cap ETF-Usd Add +0.3% 1.02% +0.03
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +0.5% 4.03% +0.03
BKLC BNY Mellon US LRG Cap Cor Add +1.8% 0.77% +0.03
SHYG iShares 0-5 YR HY Corp. Bond Add +3.0% 1.98% +0.02
IWD iShares Russell 1000 Value E Add +3.8% 0.50% +0.01
USHY iShares Broad Usd High Yield Add +1.7% 2.07% −0.01
BND Vanguard Total Bond Market Add +3.1% 1.48% −0.02
CEMB iShares JP Morgan Em Corpora Add +1.7% 1.29% −0.02
VWOB Vanguard Emerg MKTS Gov BND Add +1.6% 1.67% −0.06
GCOR Goldman Sachs Access US Agg Add +3.1% 3.18% −0.06
PFFD Global X US Preferred ETF Add +2.2% 3.02% −0.12
VPU Vanguard Utilities ETF Add +0.9% 2.53% −0.14
SPEM State Street SP PTF Em ETF Add +1.5% 2.44% −0.14
VHT Vanguard Health Care ETF Add +3.1% 1.96% −0.15
VNQ Vanguard Real Estate ETF Add +1.1% 2.74% −0.22
FIDI Fidelity Intl Hi Div ETF Add +1.2% 2.97% −0.30
VXUS Vanguard Total Intl Stock Add +1.4% 6.17% −0.50

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 45$302.6MVOO, VTI, VXUS, QQQM, VUSB
Q1 2026 41$278.9MVOO, VTI, ONEQ, VXUS, VUSB
Q4 2025 38$281.3MVOO, VTI, ONEQ, VUSB, VXUS
Q3 2025 36$277.8MVOO, VTI, VUSB, ONEQ, VXUS
Q2 2025 36$267.7MVOO, VTI, VUSB, ONEQ, VXUS
Q1 2025 36$251.2MVOO, VTI, VUSB, VXUS, ONEQ
Q4 2024 36$253.5MVOO, VTI, VUSB, ONEQ, VXUS
Q3 2024 34$254.0MVOO, VTI, VUSB, ONEQ, VXUS
Q2 2024 34$238.1MVOO, VTI, VUSB, ONEQ, VXUS
Q1 2024 34$233.9MVOO, VTI, VUSB, ONEQ, VXUS