Diligent Investors, LLC
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 14, 2025), Diligent Investors, LLC reported 362 stock positions worth $435.6 million. Its top holding was Microsoft (MSFT) at 5.2% of the portfolio, followed by Apple (AAPL, 4.8%) and SS SPDR P S&P 500 Growth ETF (SPYG, 3.7%). Compared with Q3 2024, it opened 23 new positions, sold out of 12, added to 107 and reduced 150. The biggest buy was Innovator U.S. Equity Power (PDEC, shares +58%) and the biggest sale Microsoft (MSFT, shares −2%).
- Most Recent 13F
- Q2 2026
- Location
- REDLANDS, CA
- CIK
- 0001549042
- Portfolio Value
- $435.6M (Q4 2024)
- SEC Filing
- 0001085146-25-001488 ↗ filed Feb 14, 2025
Holdings Value
Holdings 362 stocks · $435.6M
| MSFT Microsoft Corp. | 5.16% | 53,375 | $22.5M | Reduce -2.3% |
| AAPL Apple Inc. | 4.78% | 83,177 | $20.8M | Reduce -1.1% |
| SPYG SS SPDR P S&P 500 Growth ETF | 3.74% | 185,420 | $16.3M | Reduce -10.0% |
| SPYV SS SPDR P S&P 500 Value ETF | 3.46% | 294,808 | $15.1M | Add +0.8% |
| MDYG SS SPDR S&P 400 MC GR ETF | 1.58% | 79,299 | $6.9M | Add +0.1% |
| MDYV SS SPDR S&P 400 MC Val ETF | 1.58% | 85,579 | $6.9M | Add +0.8% |
| SPDW Ste STR SPDR PT DW Eu ETF | 1.57% | 200,976 | $6.9M | Add +1.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.38% | 13,235 | $6.0M | Reduce -1.6% |
| V Visa Inc. Class A | 1.26% | 17,341 | $5.5M | Reduce -1.7% |
| NVDA Nvidia Corp. | 1.17% | 37,874 | $5.1M | Add +9.1% |
| AGG iShares Core U.S. Aggregate | 1.16% | 52,184 | $5.1M | Reduce -15.2% |
| PAUG Innovator U.S. Equity Power | 1.05% | 118,939 | $4.6M | Reduce -1.2% |
| WMT Walmart Inc. | 1.03% | 49,513 | $4.5M | Reduce -0.8% |
| SPGI S&P Global Inc. | 0.95% | 8,277 | $4.1M | Reduce -6.2% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.93% | 36,565 | $4.1M | Reduce -0.8% |
| BSEP Innovator U.S. Equity Buffer | 0.93% | 94,490 | $4.1M | No change |
| SCHA Schwab US Small-Cap ETF | 0.93% | 156,262 | $4.0M | Add +0.2% |
| AMZN Amazon.com Inc. | 0.92% | 18,212 | $4.0M | Add +1.7% |
| BX Blackstone Inc. | 0.88% | 22,118 | $3.8M | Reduce -3.9% |
| META Meta Platforms Inc. Class A | 0.87% | 6,474 | $3.8M | Reduce -0.0% |
| CVX Chevron Corp. | 0.83% | 24,901 | $3.6M | Reduce -2.3% |
| QCOM Qualcomm Inc. | 0.80% | 22,774 | $3.5M | Reduce -0.8% |
| PMAR Innovator U.S. Equity Power | 0.72% | 77,903 | $3.1M | Reduce -1.1% |
| AMH American Homes 4 Rent- A | 0.72% | 83,611 | $3.1M | Reduce -1.6% |
| PDEC Innovator U.S. Equity Power | 0.71% | 80,656 | $3.1M | Add +58.4% |
| PSEP Innovator U.S. Equity Power | 0.68% | 75,380 | $2.9M | Reduce -0.1% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.67% | 66,737 | $2.9M | Reduce -0.7% |
| BAUG Innovator U.S. Equity Buffer | 0.66% | 66,179 | $2.9M | No change |
| PAPR Innovator U.S. Equity Power | 0.66% | 78,070 | $2.9M | Reduce -4.3% |
| TSLA Tesla Inc. | 0.65% | 6,997 | $2.8M | Add +1.2% |
| PJAN Innovator U.S. Equity Power | 0.63% | 64,648 | $2.7M | Add +8.5% |
| GOOGL Alphabet Inc. Class A | 0.61% | 14,064 | $2.7M | Reduce -0.0% |
| JPM JPMorgan Chase & Co. | 0.61% | 11,073 | $2.7M | Add +0.0% |
| PG The Procter & Gamble Co. | 0.60% | 15,645 | $2.6M | Add +0.1% |
| SPG Simon Property Group Inc. | 0.54% | 13,673 | $2.4M | Reduce -0.7% |
| AMAT Applied Materials Inc. | 0.51% | 13,650 | $2.2M | Reduce -0.8% |
| ZTS Zoetis Inc. | 0.51% | 13,556 | $2.2M | Reduce -0.8% |
| NJAN Innovator Growth 100 Power B | 0.50% | 44,881 | $2.2M | Reduce -0.8% |
| GS Goldman Sachs Group Inc. | 0.49% | 3,724 | $2.1M | Reduce -0.3% |
| CP Canadian Pacific Kansas City | 0.49% | 29,392 | $2.1M | No change |
| GBTC Grayscale Bitcoin Trust ETF | 0.48% | 28,460 | $2.1M | Add +0.3% |
| XFEB FT Vest Enh Mod Buff - Feb | 0.47% | 61,943 | $2.0M | Reduce -1.4% |
| INTC Intel Corp. | 0.46% | 99,336 | $2.0M | Reduce -0.7% |
| KJUL Innovator U.S. Small Cap Pow | 0.46% | 67,488 | $2.0M | No change |
| POCT Innovator U.S. Equity Power | 0.45% | 50,058 | $2.0M | Reduce -0.4% |
| NJUL Innovator Growth 100 Power B | 0.45% | 31,260 | $2.0M | Reduce -3.1% |
| BUFF Innovator Laddered Allocatio | 0.45% | 43,460 | $2.0M | Reduce -0.2% |
| POOL Pool Corp. | 0.45% | 5,704 | $1.9M | Reduce -2.7% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.45% | 8,832 | $1.9M | Reduce -1.5% |
| HD Home Depot Inc. | 0.45% | 4,984 | $1.9M | Add +5.9% |
| SLYV SS SPDR S&P 600 SC Val ETF | 0.44% | 21,917 | $1.9M | Add +1.6% |
| SPEM State Street SP PTF Em ETF | 0.44% | 49,752 | $1.9M | Add +3.4% |
| KO The Coca-Cola Co. | 0.43% | 29,946 | $1.9M | Reduce -0.3% |
| PJUL Innovator U.S. Equity Power | 0.43% | 45,089 | $1.9M | Reduce -2.3% |
| AXP American Express Co. | 0.42% | 6,197 | $1.8M | Reduce -0.8% |
| QFLR Innovator Nasdaq-100 MF ETF | 0.42% | 62,572 | $1.8M | Reduce -0.8% |
| MUC BlackRock Munihold Ca QLTY | 0.42% | 170,167 | $1.8M | Reduce -2.2% |
| MS Morgan Stanley | 0.41% | 14,160 | $1.8M | Add +0.1% |
| SLYG SS SPDR S&P 600 SC GR ETF | 0.41% | 19,620 | $1.8M | Add +1.8% |
| MRK Merck & Co. Inc. | 0.40% | 17,520 | $1.7M | Add +1.5% |
| CAT Caterpillar Inc. | 0.40% | 4,800 | $1.7M | Reduce -2.0% |
| CTVA Corteva Inc. | 0.39% | 29,754 | $1.7M | Reduce -0.5% |
| BA The Boeing Co. | 0.39% | 9,547 | $1.7M | Add +1.7% |
| VZ Verizon Communications Inc. | 0.38% | 41,873 | $1.7M | Reduce -0.0% |
| SFEB FT Vest US SC MB ETF-Usd Inc. | 0.38% | 76,919 | $1.7M | Reduce -1.3% |
| CSCO Cisco Systems Inc. | 0.38% | 27,672 | $1.6M | Reduce -1.0% |
| JNJ Johnson & Johnson | 0.37% | 11,114 | $1.6M | Add +9.0% |
| TJUL Innovator Equity Defined Pro | 0.37% | 57,415 | $1.6M | Reduce -4.3% |
| STX Seagate Technology Holdings | 0.36% | 18,250 | $1.6M | No change |
| TBJL Innovator 20 YR T Bond 9 Buf | 0.36% | 80,000 | $1.6M | Reduce -2.9% |
| FSK FS KKR Capital Corp. | 0.36% | 72,052 | $1.6M | Add +1.9% |
| ABBV Abbvie Inc. | 0.35% | 8,621 | $1.5M | Add +0.2% |
| PSA Public Storage | 0.35% | 5,115 | $1.5M | Add +0.1% |
| BUFB Innovator Ladd Allo Buff ETF | 0.35% | 47,338 | $1.5M | Add +6.7% |
| ZJUL Innovator Edp ETF 1 YR July | 0.35% | 56,150 | $1.5M | Reduce -4.3% |
| PFE Pfizer Inc. | 0.34% | 56,283 | $1.5M | Add +0.0% |
| XLV SS Health Care Select Sector | 0.34% | 10,687 | $1.5M | Add +3.2% |
| SCHR Schwab Intermediate-Term US | 0.34% | 60,314 | $1.5M | Reduce -7.9% |
| XOM Exxon Mobil Corp. | 0.33% | 13,459 | $1.4M | Reduce -0.6% |
| CRM Salesforce Inc. | 0.32% | 4,182 | $1.4M | No change |
| LHX L3HARRIS Technologies Inc. | 0.32% | 6,600 | $1.4M | No change |
| XJUL FT Vest US Equity Enhance & | 0.32% | 38,887 | $1.4M | Reduce -1.3% |
| MCD McDonald's Corp. | 0.32% | 4,746 | $1.4M | Add +0.8% |
| MDLZ Mondelez International Inc. Class A | 0.32% | 23,021 | $1.4M | Reduce -0.3% |
| CAH Cardinal Health Inc. | 0.31% | 11,591 | $1.4M | Reduce -0.2% |
| WBA Walgreens Boots Alliance Inc. | 0.31% | 146,520 | $1.4M | Add +87.2% |
| ISRG Intuitive Surgical Inc. | 0.31% | 2,608 | $1.4M | No change |
| EJUL Innovator Emerging Markets P | 0.30% | 53,824 | $1.3M | Reduce -0.1% |
| RSP Invesco S&P 500 Equal Weight | 0.30% | 7,555 | $1.3M | Reduce -7.3% |
| MET Metlife Inc. | 0.30% | 16,145 | $1.3M | Reduce -0.6% |
| EJAN Innovator Emerging Markets P | 0.30% | 44,518 | $1.3M | Reduce -1.5% |
| EME Emcor Group Inc. | 0.30% | 2,877 | $1.3M | Reduce -1.7% |
| NOCT Innovator Growth-100 Power B | 0.30% | 25,256 | $1.3M | Add +0.4% |
| VRP Invesco Variable Rate Prefer | 0.29% | 52,423 | $1.3M | Add +0.2% |
| T AT&T Inc. | 0.29% | 55,088 | $1.3M | Reduce -5.7% |
| IJUL Innovator International Deve | 0.28% | 44,725 | $1.2M | Reduce -0.1% |
| NFLX Netflix Inc. | 0.28% | 1,387 | $1.2M | Add +17.7% |
| NAPR Innovator Growth 100 Power B | 0.28% | 24,319 | $1.2M | Reduce -0.2% |
| GPN Global Payments Inc. | 0.28% | 10,933 | $1.2M | Reduce -0.5% |
| EIX Edison International | 0.28% | 15,257 | $1.2M | Add +0.7% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $408K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| RLJ LODGING TRUST (RLJ 1.95 PERP A) | CUM CONV PFD A | 16,597 | $408K | Reduce -2.3% |
Total filed on the 13F, all lines: $436.0M.
Portfolio Sells Q3 2024 → Q4 2024
| MSFT Microsoft Corp. | Reduce -2.3% | 5.16% | −0.30 |
| AGG iShares Core U.S. Aggregate | Reduce -15.2% | 1.16% | −0.29 |
| AMGN Amgen Inc. | Reduce -54.3% | 0.13% | −0.23 |
| SPYG SS SPDR P S&P 500 Growth ETF | Reduce -10.0% | 3.74% | −0.23 |
| AMAT Applied Materials Inc. | Reduce -0.8% | 0.51% | −0.14 |
| ZTS Zoetis Inc. | Reduce -0.8% | 0.51% | −0.11 |
| SPGI S&P Global Inc. | Reduce -6.2% | 0.95% | −0.11 |
| NRG NRG Energy Inc. | Reduce -48.1% | 0.11% | −0.11 |
| QCOM Qualcomm Inc. | Reduce -0.8% | 0.80% | −0.10 |
| JBL Jabil Inc. | Reduce -42.9% | 0.20% | −0.09 |
| CVS CVS Health Corp. | Reduce -5.3% | 0.18% | −0.09 |
| INTC Intel Corp. | Reduce -0.7% | 0.46% | −0.09 |
| BITO Proshares Bitcoin ETF-Usd | Sold out | 0.00% | −0.08 |
| MDLZ Mondelez International Inc. Class A | Reduce -0.3% | 0.32% | −0.08 |
| KO The Coca-Cola Co. | Reduce -0.3% | 0.43% | −0.07 |
| POOL Pool Corp. | Reduce -2.7% | 0.45% | −0.07 |
| ELV Elevance Health Inc. | Sold out | 0.00% | −0.07 |
| BRK.B Berkshire Hathaway Inc. Class B | Reduce -1.6% | 1.38% | −0.06 |
| ALLE Allegion PLC | Sold out | 0.00% | −0.05 |
| O Realty Income Corp. | Reduce -2.2% | 0.23% | −0.05 |
| VZ Verizon Communications Inc. | Reduce -0.0% | 0.38% | −0.05 |
| RIO Rio Tinto PLC-Spon ADR | Sold out | 0.00% | −0.05 |
| MUC BlackRock Munihold Ca QLTY | Reduce -2.2% | 0.42% | −0.05 |
| ASH Ashland Inc. | Sold out | 0.00% | −0.05 |
| BFEB Innovator U.S. Equity Buffer | Sold out | 0.00% | −0.05 |
| CPB The Campbell's Company | Reduce -0.5% | 0.26% | −0.05 |
| LEVI Levi Strauss & Co. Class A | Sold out | 0.00% | −0.05 |
| SCHR Schwab Intermediate-Term US | Reduce -7.9% | 0.34% | −0.05 |
| GILD Gilead Sciences Inc. | Sold out | 0.00% | −0.05 |
| TOL Toll Brothers Inc. | Sold out | 0.00% | −0.05 |
| VEU Vanguard Ftse All-World Ex-U | Sold out | 0.00% | −0.05 |
| CAT Caterpillar Inc. | Reduce -2.0% | 0.40% | −0.05 |
| BNL Broadstone Net Lease Inc. | Reduce -0.9% | 0.20% | −0.04 |
| CVX Chevron Corp. | Reduce -2.3% | 0.83% | −0.04 |
| TBJL Innovator 20 YR T Bond 9 Buf | Reduce -2.9% | 0.36% | −0.04 |
| CLOV Clover Health Investments Co. | Sold out | 0.00% | −0.04 |
| FCX Freeport-McMoran Inc. | Reduce -2.3% | 0.12% | −0.04 |
| AMH American Homes 4 Rent- A | Reduce -1.6% | 0.72% | −0.04 |
| VVV Valvoline Inc. | Reduce -0.8% | 0.21% | −0.04 |
| DD Dupont DE Nemours Inc. | Reduce -0.3% | 0.20% | −0.04 |
| XOM Exxon Mobil Corp. | Reduce -0.6% | 0.33% | −0.04 |
| RSP Invesco S&P 500 Equal Weight | Reduce -7.3% | 0.30% | −0.04 |
| USIG iShares Broad Usd Investment | Reduce -6.6% | 0.26% | −0.03 |
| IFF Intl Flavors & Fragrances | Reduce -1.9% | 0.12% | −0.03 |
| IJAN Innovator International Deve | Reduce -1.3% | 0.27% | −0.03 |
| HSY The Hershey Co. | Reduce -5.2% | 0.14% | −0.03 |
| KHC The Kraft Heinz Co. | Reduce -4.3% | 0.14% | −0.03 |
| GIS General Mills Inc. | Reduce -1.4% | 0.15% | −0.03 |
| VTRS Viatris Inc. | Sold out | 0.00% | −0.03 |
| EJAN Innovator Emerging Markets P | Reduce -1.5% | 0.30% | −0.03 |
Portfolio Buys Q3 2024 → Q4 2024
| PDEC Innovator U.S. Equity Power | Add +58.4% | 0.71% | +0.26 |
| TSLA Tesla Inc. | Add +1.2% | 0.65% | +0.23 |
| XOCT FT Vest US Equity Enhance & | New | 0.21% | +0.21 |
| XNOV FT Vest US Equity Enhance & | New | 0.19% | +0.19 |
| NVDA Nvidia Corp. | Add +9.1% | 1.17% | +0.19 |
| MSTR Strategy Inc. | New | 0.17% | +0.17 |
| WBA Walgreens Boots Alliance Inc. | Add +87.2% | 0.31% | +0.15 |
| GBTC Grayscale Bitcoin Trust ETF | Add +0.3% | 0.48% | +0.15 |
| SAP Sap SE-Sponsored ADR | New | 0.15% | +0.15 |
| AMZN Amazon.com Inc. | Add +1.7% | 0.92% | +0.14 |
| GOCT FT Vest US Equity Moderate B | New | 0.13% | +0.13 |
| XDEC FT Vest US Equity Enhance & | New | 0.11% | +0.11 |
| QMNV FT NDQ100 Mod Buff ETF - Nov | New | 0.09% | +0.09 |
| SMCI Super Micro Computer Inc. | New | 0.09% | +0.09 |
| NFLX Netflix Inc. | Add +17.7% | 0.28% | +0.09 |
| GLD SPDR Gold Shares | Add +67.3% | 0.21% | +0.08 |
| QCOC FT NDQ100 CNS Buff ETF - Oct | New | 0.08% | +0.08 |
| YSEP FT VST Int Eq MB ETF-Usd Inc. | New | 0.08% | +0.08 |
| ET Energy Transfer LP | Add +30.9% | 0.20% | +0.08 |
| OCTM FT Vest US Eq Max Buf Oct | New | 0.07% | +0.07 |
| BROS Dutch Bros Inc. Class A | New | 0.07% | +0.07 |
| JPM JPMorgan Chase & Co. | Add +0.0% | 0.61% | +0.07 |
| MS Morgan Stanley | Add +0.1% | 0.41% | +0.07 |
| TJX TJX Companies Inc. | New | 0.07% | +0.07 |
| LULU Lululemon Athletica Inc. | New | 0.06% | +0.06 |
| NDEC In Gro-100 PWR Buf ETF - Dec | New | 0.06% | +0.06 |
| GDEC FT Vest US Equity Moderate B | New | 0.06% | +0.06 |
| BTC Grayscale Bitcoin Mini ETF | Add +48.9% | 0.11% | +0.06 |
| QDEC FT Vest Nasdaq-100 Buffer Et | New | 0.06% | +0.06 |
| BA The Boeing Co. | Add +1.7% | 0.39% | +0.06 |
| UAL United Airlines Holdings Inc. | New | 0.06% | +0.06 |
| CCEP Coca-Cola Europacific Partne | New | 0.06% | +0.06 |
| PJAN Innovator U.S. Equity Power | Add +8.5% | 0.63% | +0.06 |
| SNOV FT Vest US Small Cap Moderat | New | 0.06% | +0.06 |
| CMCSA Comcast Corp. Class A | New | 0.05% | +0.05 |
| DXCM Dexcom Inc. | New | 0.05% | +0.05 |
| WMB Williams Cos Inc. | Add +5.7% | 0.25% | +0.05 |
| BSX Boston Scientific Corp. | New | 0.05% | +0.05 |
| UNH Unitedhealth Group Inc. | Add +93.6% | 0.12% | +0.05 |
| HCA HCA Healthcare Inc. | Add +110.6% | 0.12% | +0.04 |
| GOOG Alphabet Inc. Class C | Add +13.5% | 0.17% | +0.04 |
| SBUX Starbucks Corp. | Add +51.1% | 0.13% | +0.04 |
| FSK FS KKR Capital Corp. | Add +1.9% | 0.36% | +0.04 |
| KMI Kinder Morgan Inc. | Add +1.5% | 0.16% | +0.03 |
| BUFB Innovator Ladd Allo Buff ETF | Add +6.7% | 0.35% | +0.03 |
| CRWD CrowdStrike Holdings Inc. Class A | Add +3.6% | 0.11% | +0.02 |
| GE General Electric | Add +30.7% | 0.18% | +0.02 |
| GNOV FT Vest US Equity Moderate B | Add +44.7% | 0.07% | +0.02 |
| COP Conocophillips | Add +27.5% | 0.11% | +0.02 |
| PSFF Pacer Swan Sos Fund of Funds | Add +6.0% | 0.24% | +0.01 |
Notes & Other Activity Q3 2024 → Q4 2024
| RLJ LODGING TRUST (RLJ 1.95 PERP A) | CUM CONV PFD A | Reduce -2.3% | 16,597 | $408K |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 356 | $448.8M | SPYG, AAPL, SPYV, NVDA, MSFT |
| Q1 2026 | 345 | $403.4M | AAPL, SPYG, SPYV, MSFT, SPDW |
| Q4 2025 | 338 | $406.3M | SPYG, AAPL, SPYV, MSFT, SPDW |
| Q3 2025 | 331 | $395.3M | SPYG, AAPL, SPYV, MSFT, NVDA |
| Q2 2025 | 334 | $421.9M | SPYG, AAPL, SPYV, MSFT, SCHO |
| Q1 2025 | 361 | $410.6M | MSFT, AAPL, SPYV, SPYG, SPDW |
| Q4 2024 | 362 | $435.6M | MSFT, AAPL, SPYG, SPYV, MDYG |
| Q3 2024 | 351 | $430.5M | MSFT, AAPL, SPYG, SPYV, SPDW |
| Q2 2024 | 336 | $403.3M | MSFT, AAPL, SPYG, SPYV, SPDW |
| Q1 2024 | 330 | $398.2M | MSFT, SPYG, SPYV, AAPL, MDYG |