Fortune Financial Group, Inc.
In its 13F for Q1 2026 (holdings as of March 31, 2026, filed April 23, 2026), Fortune Financial Group, Inc. reported 84 stock positions worth $111.1 million. Its top holding was Wisdomtree Floating Rate Tre (USFR) at 13.9% of the portfolio, followed by Invesco S&P 500 Low Volatili (SPLV, 12.8%) and Pacer US Cash Cows 100 ETF (COWZ, 9.9%). Compared with Q4 2025, it opened 13 new positions, sold out of 25, added to 43 and reduced 15. The biggest buy was Invesco S&P 500 Low Volatili (SPLV, shares +109%) and the biggest sale Invesco QQQ Trust Series 1 (QQQ, shares −82%).
- Most Recent 13F
- Q2 2026
- Location
- NAPLES, FL
- CIK
- 0002106311
- Portfolio Value
- $111.1M (Q1 2026)
- SEC Filing
- 0002106311-26-000002 ↗ filed Apr 23, 2026
Holdings Value
Holdings 84 stocks · $111.1M
| USFR Wisdomtree Floating Rate Tre | 13.95% | 307,754 | $15.5M | Add +96.8% |
| SPLV Invesco S&P 500 Low Volatili | 12.79% | 194,258 | $14.2M | Add +108.9% |
| COWZ Pacer US Cash Cows 100 ETF | 9.93% | 176,278 | $11.0M | Add +109.6% |
| SPHD Invesco S&P 500 High Dividen | 6.23% | 139,568 | $6.9M | Add +105.1% |
| PJAN Innovator U.S. Equity Power | 3.36% | 80,936 | $3.7M | Add +23.4% |
| SPHQ Invesco S&P 500 Quality ETF | 3.33% | 49,185 | $3.7M | Add +7.4% |
| SWVXX Schwa Prime Adv Money FD-Inv filed as SCHWAB PRIME ADVANTAGE MONEY INVESTOR | 2.98% | 3,310,880 | $3.3M | Add +53.4% |
| MTUM iShares MSCI USA Momentum Fa | 2.85% | 13,190 | $3.2M | Add +81.7% |
| SPMO Invesco S&P 500 Momentum ETF | 2.53% | 25,079 | $2.8M | Add +18.5% |
| PDEC Innovator U.S. Equity Power | 2.28% | 59,684 | $2.5M | Add +5.3% |
| POCT Innovator U.S. Equity Power | 1.99% | 51,407 | $2.2M | Add +1.1% |
| XMHQ Invesco S&P Midcap Qual ETF | 1.84% | 19,762 | $2.0M | Add +98.9% |
| QQQM Invesco Nasdaq 100 ETF | 1.65% | 7,734 | $1.8M | Add +131.6% |
| PJUL Innovator U.S. Equity Power | 1.40% | 33,811 | $1.6M | Add +0.0% |
| FLRN SS SPDR BB Ig Float RT ETF | 1.39% | 50,272 | $1.5M | Add +7.5% |
| FBSPX Franklin BSP Privat CRDT-Adv | 1.33% | 152,777 | $1.5M | New |
| PAPR Innovator U.S. Equity Power | 1.25% | 34,823 | $1.4M | Add +5.6% |
| AAPL Apple Inc. | 1.21% | 5,284 | $1.3M | Add +100.0% |
| NWFFX Amer FNDS New World-F1 filed as AMERICAN FUNDS NEW WORLD F1 | 1.07% | 13,002 | $1.2M | Add +99.0% |
| QQQ Invesco QQQ Trust Series 1 | 0.97% | 1,872 | $1.1M | Reduce -81.8% |
| TQQQ Proshares Ultrapro QQQ | 0.89% | 23,728 | $989K | Add +100.0% |
| XMMO Invesco S&P Midcap Momentum | 0.84% | 6,421 | $931K | Add +13.6% |
| SCHV Schwab US Large-Cap Value | 0.84% | 30,442 | $928K | Add +100.0% |
| XSMO Invesco S&P Smallcap Momentu | 0.76% | 11,044 | $840K | Add +15.1% |
| PFEB Innovator U.S. Equity Power | 0.67% | 18,588 | $745K | Reduce -3.6% |
| VFLEX First Trust Alt Opport-I | 0.66% | 26,764 | $731K | New |
| SOXX iShares Semiconductor ETF | 0.64% | 2,168 | $713K | Add +4.9% |
| XLU St Sr Utl SL SE SPDR ETF-Usd | 0.64% | 15,458 | $709K | Add +6.3% |
| AIQ Global X Art Intel & Tech | 0.64% | 15,194 | $709K | Add +114.1% |
| XSHQ Invesco S&P Smallcap Quality | 0.63% | 16,692 | $704K | Add +16.0% |
| JEPI JPMorgan Equity Premium Inco | 0.61% | 11,942 | $677K | Add +10.7% |
| MSCI MSCI Inc. | 0.60% | 1,241 | $669K | Reduce -0.9% |
| GOOGL Alphabet Inc. Class A | 0.60% | 2,312 | $665K | Add +113.7% |
| VCIT Vanguard Int-Term Corporate | 0.55% | 7,323 | $606K | No change |
| GRPM Invesco S&P Midcap 400 Garp | 0.53% | 5,020 | $594K | Add +26.6% |
| VOO Vanguard S&P 500 ETF | 0.52% | 974 | $582K | Reduce -88.7% |
| PMAR Innovator U.S. Equity Power | 0.52% | 12,900 | $576K | Add +131.9% |
| SWPPX Schwab S&P 500 Index-Sel | 0.51% | 33,990 | $570K | Reduce -4.1% |
| VEXAX Vanguard Ext MKT Indx-Adm | 0.49% | 3,453 | $539K | Add +0.3% |
| BALT Inn Defined Wealth Shield | 0.48% | 15,966 | $534K | Add +59.7% |
| IEFA iShares Core MSCI Eafe ETF | 0.47% | 5,818 | $527K | Reduce -55.5% |
| ACWX iShares MSCI Acwi Ex US ETF | 0.47% | 7,664 | $525K | Reduce -43.5% |
| RSPS Invesco S&P 500 Equal Weight | 0.47% | 17,515 | $517K | Add +36.9% |
| SGUXX Schwab Govt MNY FND-Ult | 0.45% | 497,075 | $497K | Reduce -0.1% |
| BAUG Innovator U.S. Equity Buffer | 0.44% | 10,060 | $491K | No change |
| VB Vanguard Most SM-Cap ETF-Usd | 0.41% | 1,734 | $454K | Add +117.6% |
| PJUN Innovator U.S. Equity Power | 0.41% | 10,826 | $453K | Reduce -2.7% |
| IJR iShares Core S&P Small-Cap E | 0.40% | 3,555 | $442K | Add +0.0% |
| PMAY Innovator U.S. Equity Power | 0.40% | 11,007 | $440K | Reduce -0.7% |
| SCHF Schwab Intl Equity ETF | 0.39% | 17,410 | $431K | Add +100.0% |
| FTPCX First Trust Priv CRDT-I | 0.37% | 41,446 | $407K | New |
| UFOX Defiance Space and Connectiv | 0.35% | 5,747 | $392K | Add +1.9% |
| SCHB Schwab US Broad Market ETF | 0.35% | 15,368 | $386K | No change |
| NJAN Innovator Growth 100 Power B | 0.34% | 7,036 | $376K | Add +39.7% |
| DODFX Dodge & Cox Intl STCK-I | 0.33% | 22,076 | $366K | No change |
| PAUG Innovator U.S. Equity Power | 0.33% | 8,535 | $365K | Reduce -0.6% |
| PTH Invesco Dorsey Wright Health | 0.33% | 7,435 | $364K | Add +6.3% |
| IBDT iShares Ibonds Dec 2028 ETF | 0.30% | 13,188 | $334K | New |
| NSEP Innovator G100 PB ETF-Sep | 0.30% | 11,500 | $330K | No change |
| IBDS Ishrs Ibnds Dec 27 Corp. ETF | 0.29% | 13,404 | $325K | New |
| ZFEB Inotr Eq Def PR ETF - 1 YR F | 0.29% | 12,500 | $317K | Reduce -13.1% |
| IBDR iShares Ibonds Dec 2026 Term | 0.27% | 12,509 | $303K | Add +46.5% |
| IGV iShares Expanded Tech-Softwa | 0.27% | 3,732 | $299K | Reduce -3.7% |
| QQQJ Invesco Nasdaq Next Gen 100 | 0.27% | 8,175 | $296K | No change |
| BOTZ Global X Robotics & Artifici | 0.26% | 8,748 | $291K | Add +7.8% |
| VTI VG Morningstar TS MKT ETF-US | 0.26% | 889 | $285K | Reduce -10.7% |
| BFEB Innovator U.S. Equity Buffer | 0.25% | 5,900 | $281K | No change |
| FBT First Trust Nyse Arca Biotec | 0.25% | 1,383 | $278K | Add +6.1% |
| NDEC In Gro-100 PWR Buf ETF - Dec | 0.24% | 10,000 | $269K | No change |
| SLASX Selected American Shares-S | 0.24% | 6,245 | $262K | Reduce -7.4% |
| IDMO Invesco S&P International DE | 0.23% | 4,650 | $255K | New |
| FDN First Trust DJ Internet Ind | 0.22% | 1,058 | $248K | Add +11.3% |
| SIVR Abrdn Physical Silver Shares | 0.22% | 3,415 | $245K | New |
| XOM Exxon Mobil Corp. | 0.22% | 1,440 | $244K | New |
| IPKW Invesco International Buybac | 0.21% | 4,209 | $237K | New |
| ABRZX Invesco Bal-RSK Alloc-A | 0.21% | 25,259 | $232K | New |
| ITOT iShares Core S&P Total U.S. | 0.20% | 1,587 | $226K | No change |
| BND Vanguard Total Bond Market | 0.20% | 3,058 | $225K | No change |
| SWSSX Schwab Small-Cap Index | 0.20% | 5,524 | $222K | No change |
| MGFIX Amg Gw&k Enhanced Core Bond | 0.20% | 10,021 | $218K | New |
| IGPT Invesco AI and Next Gen Soft | 0.19% | 3,720 | $216K | No change |
| SKYY First Trust Cloud Computing | 0.19% | 1,971 | $216K | New |
| FNDF Schwab Fndmn Intl LRG Co. ETF | 0.19% | 4,303 | $211K | No change |
| RSESX Russell US Strat Eqty-S | 0.19% | 12,883 | $206K | New |
Portfolio Sells Q4 2025 → Q1 2026
| QQQ Invesco QQQ Trust Series 1 | Reduce -81.8% | 0.97% | −5.25 |
| VOO Vanguard S&P 500 ETF | Reduce -88.7% | 0.52% | −4.81 |
| FLTR Vaneck Ig Floating Rate ETF | Sold out | 0.00% | −2.20 |
| SCHA Schwab US Small-Cap ETF | Sold out | 0.00% | −1.99 |
| ONEQ Fidelity Nasdaq Comp Indx | Sold out | 0.00% | −1.54 |
| GLD SPDR Gold Shares | Sold out | 0.00% | −1.35 |
| AMZN Amazon.com Inc. | Sold out | 0.00% | −1.15 |
| IEFA iShares Core MSCI Eafe ETF | Reduce -55.5% | 0.47% | −0.94 |
| CALF PCR US SM CP CSH CWS ETF-Usd | Sold out | 0.00% | −0.91 |
| NVDA Nvidia Corp. | Sold out | 0.00% | −0.82 |
| RETSX Russell Tax-MGD US L/C-S | Sold out | 0.00% | −0.71 |
| ACWX iShares MSCI Acwi Ex US ETF | Reduce -43.5% | 0.47% | −0.64 |
| IAU iShares Gold Trust | Sold out | 0.00% | −0.61 |
| CIBR First Trust Nasdaq Cybersecu | Sold out | 0.00% | −0.49 |
| PSEP Innovator U.S. Equity Power | Sold out | 0.00% | −0.47 |
| MSFT Microsoft Corp. | Sold out | 0.00% | −0.44 |
| IEMG iShares Core MSCI Emerging | Sold out | 0.00% | −0.40 |
| PPA Invesco Aerospace & Defense | Sold out | 0.00% | −0.33 |
| CLOU Global X Cloud Computing ETF | Sold out | 0.00% | −0.31 |
| RLVSX Russell Tax Exempt Bond-S | Sold out | 0.00% | −0.28 |
| SCHD Schwab US DVD Equity ETF | Sold out | 0.00% | −0.27 |
| PFEB Innovator U.S. Equity Power | Reduce -3.6% | 0.67% | −0.22 |
| SPY SS SPDR S&P 500 ETF Trust-US | Sold out | 0.00% | −0.22 |
| VBIAX Vanguard Balanced Index-Adm | Sold out | 0.00% | −0.21 |
| TGVAX Thornburg Intl Eqty-A | Sold out | 0.00% | −0.21 |
| DDFD Inno Eqt DD 15 Buff ETF Dec | Sold out | 0.00% | −0.20 |
| IGV iShares Expanded Tech-Softwa | Reduce -3.7% | 0.27% | −0.16 |
| SWPPX Schwab S&P 500 Index-Sel | Reduce -4.1% | 0.51% | −0.16 |
| MSCI MSCI Inc. | Reduce -0.9% | 0.60% | −0.15 |
| SGUXX Schwab Govt MNY FND-Ult | Reduce -0.1% | 0.45% | −0.14 |
| SNVXX Schwab Govt MNY FND-Inv | Sold out | 0.00% | −0.13 |
| ZFEB Inotr Eq Def PR ETF - 1 YR F | Reduce -13.1% | 0.29% | −0.11 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -10.7% | 0.26% | −0.09 |
| PJUN Innovator U.S. Equity Power | Reduce -2.7% | 0.41% | −0.08 |
| PAUG Innovator U.S. Equity Power | Reduce -0.6% | 0.33% | −0.07 |
| PMAY Innovator U.S. Equity Power | Reduce -0.7% | 0.40% | −0.07 |
| SLASX Selected American Shares-S | Reduce -7.4% | 0.24% | −0.05 |
| SNAXX Schwa Prime Adv Money FD-Ult | Sold out | 0.00% | −0.05 |
| ALBANY ETC PAYROLL-PR (GA ALBPOL 5.3 05/15/2026) | Sold out | 0.00% | −0.03 |
| NUUU Rejuvel Bio-Sciences Inc. | Sold out | 0.00% | 0.00 |
Portfolio Buys Q4 2025 → Q1 2026
| SPLV Invesco S&P 500 Low Volatili | Add +108.9% | 12.79% | +6.24 |
| USFR Wisdomtree Floating Rate Tre | Add +96.8% | 13.95% | +6.21 |
| COWZ Pacer US Cash Cows 100 ETF | Add +109.6% | 9.93% | +4.95 |
| SPHD Invesco S&P 500 High Dividen | Add +105.1% | 6.23% | +3.02 |
| FBSPX Franklin BSP Privat CRDT-Adv | New | 1.33% | +1.33 |
| MTUM iShares MSCI USA Momentum Fa | Add +81.7% | 2.85% | +0.87 |
| VFLEX First Trust Alt Opport-I | New | 0.66% | +0.66 |
| QQQM Invesco Nasdaq 100 ETF | Add +131.6% | 1.65% | +0.65 |
| SWVXX Schwa Prime Adv Money FD-Inv | Add +53.4% | 2.98% | +0.64 |
| XMHQ Invesco S&P Midcap Qual ETF | Add +98.9% | 1.84% | +0.57 |
| NWFFX Amer FNDS New World-F1 | Add +99.0% | 1.07% | +0.46 |
| AAPL Apple Inc. | Add +100.0% | 1.21% | +0.44 |
| SCHV Schwab US Large-Cap Value | Add +100.0% | 0.84% | +0.37 |
| FTPCX First Trust Priv CRDT-I | New | 0.37% | +0.37 |
| PJAN Innovator U.S. Equity Power | Add +23.4% | 3.36% | +0.33 |
| IBDT iShares Ibonds Dec 2028 ETF | New | 0.30% | +0.30 |
| IBDS Ishrs Ibnds Dec 27 Corp. ETF | New | 0.29% | +0.29 |
| AIQ Global X Art Intel & Tech | Add +114.1% | 0.64% | +0.27 |
| PMAR Innovator U.S. Equity Power | Add +131.9% | 0.52% | +0.25 |
| GOOGL Alphabet Inc. Class A | Add +113.7% | 0.60% | +0.24 |
| IDMO Invesco S&P International DE | New | 0.23% | +0.23 |
| SIVR Abrdn Physical Silver Shares | New | 0.22% | +0.22 |
| XOM Exxon Mobil Corp. | New | 0.22% | +0.22 |
| IPKW Invesco International Buybac | New | 0.21% | +0.21 |
| TQQQ Proshares Ultrapro QQQ | Add +100.0% | 0.89% | +0.21 |
| ABRZX Invesco Bal-RSK Alloc-A | New | 0.21% | +0.21 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +117.6% | 0.41% | +0.20 |
| MGFIX Amg Gw&k Enhanced Core Bond | New | 0.20% | +0.20 |
| SKYY First Trust Cloud Computing | New | 0.19% | +0.19 |
| RSESX Russell US Strat Eqty-S | New | 0.19% | +0.19 |
| SCHF Schwab Intl Equity ETF | Add +100.0% | 0.39% | +0.17 |
| BALT Inn Defined Wealth Shield | Add +59.7% | 0.48% | +0.13 |
| IBDR iShares Ibonds Dec 2026 Term | Add +46.5% | 0.27% | +0.06 |
| NJAN Innovator Growth 100 Power B | Add +39.7% | 0.34% | +0.06 |
| RSPS Invesco S&P 500 Equal Weight | Add +36.9% | 0.47% | +0.05 |
| SPMO Invesco S&P 500 Momentum ETF | Add +18.5% | 2.53% | +0.05 |
| GRPM Invesco S&P Midcap 400 Garp | Add +26.6% | 0.53% | +0.04 |
| XSHQ Invesco S&P Smallcap Quality | Add +16.0% | 0.63% | +0.02 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Add +6.3% | 0.64% | +0.02 |
| XMMO Invesco S&P Midcap Momentum | Add +13.6% | 0.84% | +0.01 |
| JEPI JPMorgan Equity Premium Inco | Add +10.7% | 0.61% | −0.01 |
| UFOX Defiance Space and Connectiv | Add +1.9% | 0.35% | −0.01 |
| XSMO Invesco S&P Smallcap Momentu | Add +15.1% | 0.76% | −0.01 |
| FBT First Trust Nyse Arca Biotec | Add +6.1% | 0.25% | −0.03 |
| PTH Invesco Dorsey Wright Health | Add +6.3% | 0.33% | −0.03 |
| SOXX iShares Semiconductor ETF | Add +4.9% | 0.64% | −0.03 |
| BOTZ Global X Robotics & Artifici | Add +7.8% | 0.26% | −0.04 |
| IJR iShares Core S&P Small-Cap E | Add +0.0% | 0.40% | −0.05 |
| FDN First Trust DJ Internet Ind | Add +11.3% | 0.22% | −0.05 |
| SPHQ Invesco S&P 500 Quality ETF | Add +7.4% | 3.33% | −0.05 |