GoalVest Advisory LLC
In its 13F for Q3 2024 (holdings as of September 30, 2024, filed November 6, 2024), GoalVest Advisory LLC reported 368 stock positions worth $347.8 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 34.9% of the portfolio, followed by Vanguard Mrngstar GR ETF-Sui (VUG, 8.6%) and VG Morningstar TS MKT ETF-US (VTI, 4.0%). Compared with Q2 2024, it opened 73 new positions, sold out of 16, added to 68 and reduced 40. The biggest buy was Alpha Architect 1-3 MNTH Box (BOXX, shares +374%) and the biggest sale Vanguard S&P 500 ETF (VOO, shares −0%).
- Most Recent 13F
- Q2 2026
- Location
- New York, NY
- CIK
- 0001839307
- Portfolio Value
- $347.8M (Q3 2024)
- SEC Filing
- 0001839307-24-000004 ↗ filed Nov 6, 2024
Holdings Value
Holdings 368 stocks · $347.8M
| VOO Vanguard S&P 500 ETF | 34.93% | 230,185 | $121.5M | Reduce 0.0% |
| VUG Vanguard Mrngstar GR ETF-Sui | 8.63% | 78,152 | $30.0M | Add +4.4% |
| VTI VG Morningstar TS MKT ETF-US | 3.96% | 48,590 | $13.8M | Reduce -7.7% |
| JQUA JPMorgan US Quality Factor | 3.09% | 189,731 | $10.7M | Reduce -23.1% |
| BOXX Alpha Architect 1-3 MNTH Box | 2.83% | 90,215 | $9.8M | Add +373.7% |
| SPIB SS SPDR P Int C Corp. ETF | 2.46% | 254,165 | $8.6M | Add +10.2% |
| VB Vanguard Most SM-Cap ETF-Usd | 2.33% | 34,136 | $8.1M | Add +4.7% |
| SPYG SS SPDR P S&P 500 Growth ETF | 1.56% | 65,368 | $5.4M | Reduce -2.3% |
| XNTK SS SPDR Nyse Tech ETF | 1.49% | 26,260 | $5.2M | Add +10.4% |
| MSFT Microsoft Corp. | 1.36% | 10,977 | $4.7M | Add +5.9% |
| DVY iShares Select Dividend ETF | 1.06% | 27,338 | $3.7M | Add +5.3% |
| NVDA Nvidia Corp. | 0.98% | 28,148 | $3.4M | Add +3.2% |
| VTWO Vanguard Russell 2000 ETF | 0.97% | 37,699 | $3.4M | New |
| JPM JPMorgan Chase & Co. | 0.86% | 14,207 | $3.0M | Add +4.1% |
| V Visa Inc. Class A | 0.80% | 10,066 | $2.8M | Add +9.1% |
| GOOGL Alphabet Inc. Class A | 0.78% | 16,284 | $2.7M | Add +3.6% |
| AAPL Apple Inc. | 0.77% | 11,509 | $2.7M | Add +10.9% |
| ABBV Abbvie Inc. | 0.77% | 13,572 | $2.7M | Reduce -2.1% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.77% | 5,784 | $2.7M | Add +5.3% |
| GNRC Generac Holdings Inc. | 0.76% | 16,626 | $2.6M | Reduce -0.9% |
| AMZN Amazon.com Inc. | 0.74% | 13,858 | $2.6M | Add +7.6% |
| IEFA iShares Core MSCI Eafe ETF | 0.72% | 31,974 | $2.5M | Add +16.4% |
| BX Blackstone Inc. | 0.67% | 15,325 | $2.3M | Reduce -6.7% |
| TSCO Tractor Supply Company | 0.66% | 7,840 | $2.3M | Reduce -2.6% |
| AVGO Broadcom Inc. | 0.65% | 13,098 | $2.3M | Add +5.6% |
| TSLA Tesla Inc. | 0.59% | 7,821 | $2.0M | No change |
| WMT Walmart Inc. | 0.59% | 25,293 | $2.0M | Add +1.5% |
| PLTR Palantir Technologies Inc. Class A | 0.57% | 53,349 | $2.0M | Reduce -0.4% |
| SCCO Southern Copper Corp. | 0.55% | 16,540 | $1.9M | Reduce -16.4% |
| UNH Unitedhealth Group Inc. | 0.55% | 3,248 | $1.9M | Add +4.0% |
| EEM iShares MSCI Emerging Market | 0.52% | 39,123 | $1.8M | Add +14.1% |
| T AT&T Inc. | 0.51% | 80,465 | $1.8M | Add +2.8% |
| NRG NRG Energy Inc. | 0.51% | 19,350 | $1.8M | Reduce -4.9% |
| PEP Pepsico Inc. | 0.50% | 10,297 | $1.8M | Add +3.4% |
| ASML ASML Holding NV-NY Reg SHS | 0.50% | 2,084 | $1.7M | Add +3.9% |
| KVUE Kenvue Inc. | 0.47% | 70,062 | $1.6M | Add +3.8% |
| OKE Oneok Inc. | 0.46% | 17,661 | $1.6M | Add +3.4% |
| CSCO Cisco Systems Inc. | 0.46% | 30,205 | $1.6M | Add +0.1% |
| MCD McDonald's Corp. | 0.46% | 5,215 | $1.6M | Add +6.3% |
| LMT Lockheed Martin Corp. | 0.45% | 2,652 | $1.6M | Add +2.0% |
| PFG Principal Financial Group | 0.45% | 18,024 | $1.5M | Add +5.6% |
| WMB Williams Cos Inc. | 0.43% | 32,741 | $1.5M | Add +3.1% |
| PG The Procter & Gamble Co. | 0.42% | 8,467 | $1.5M | Add +3.8% |
| IP International Paper Co. | 0.40% | 28,735 | $1.4M | Add +3.7% |
| OHI Omega Healthcare Investors | 0.40% | 34,214 | $1.4M | Add +3.0% |
| MO Altria Group Inc. | 0.39% | 26,778 | $1.4M | Add +7.1% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 0.39% | 20,166 | $1.4M | Reduce -4.5% |
| OBIL F/M US Treasury 12 Month Bil | 0.39% | 27,000 | $1.4M | New |
| FCX Freeport-McMoran Inc. | 0.36% | 25,371 | $1.3M | Reduce -11.2% |
| ARCC Ares Capital Corp. | 0.36% | 59,455 | $1.2M | Add +5.6% |
| MRK Merck & Co. Inc. | 0.35% | 10,745 | $1.2M | Add +6.7% |
| UL Unilever PLC | 0.35% | 18,668 | $1.2M | Add +3.6% |
| PM Philip Morris International | 0.34% | 9,807 | $1.2M | Add +2.4% |
| SO The Southern Co. | 0.34% | 13,176 | $1.2M | Add +2.9% |
| SUSA iShares ESG Optimized MSCI U | 0.33% | 9,659 | $1.2M | No change |
| AMLP Alerian MLP ETF | 0.33% | 24,443 | $1.2M | Add +8.5% |
| DHT DHT Holdings Inc. | 0.33% | 104,035 | $1.1M | Add +6.9% |
| SON Sonoco Products Co. | 0.33% | 20,885 | $1.1M | Add +8.4% |
| VICI Vici Properties Inc. filed as VICI PPTYS INC | 0.31% | 32,754 | $1.1M | Add +3.9% |
| SHW The Sherwin-Williams Co. | 0.31% | 2,855 | $1.1M | No change |
| FSK FS KKR Capital Corp. | 0.31% | 54,952 | $1.1M | Add +0.3% |
| CVX Chevron Corp. | 0.30% | 7,172 | $1.1M | Add +7.0% |
| LLY Eli Lilly & Co. | 0.30% | 1,171 | $1.0M | Reduce -0.8% |
| VLO Valero Energy Corp. | 0.27% | 7,024 | $948K | Add +7.7% |
| STWD Starwood Property Trust Inc. | 0.27% | 46,106 | $940K | Add +8.1% |
| LRCX Lam Research Corp. | 0.25% | 1,085 | $885K | New |
| ATO Atmos Energy Corp. | 0.25% | 6,367 | $883K | Reduce -6.6% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.25% | 1,486 | $853K | Reduce -2.7% |
| CMI Cummins Inc. | 0.24% | 2,570 | $832K | Reduce -1.9% |
| XBIL F/M US Treasury 6 Month Bill | 0.24% | 16,500 | $828K | New |
| NEE Nextera Energy Inc. | 0.23% | 9,612 | $813K | Reduce -4.6% |
| FBT First Trust Nyse Arca Biotec | 0.23% | 4,707 | $809K | Reduce -8.7% |
| WPM Wheaton Precious Metals Corp. | 0.22% | 12,450 | $760K | No change |
| CMCO Columbus McKinnon Corp. | 0.20% | 19,340 | $696K | Reduce -2.0% |
| IWF iShares Russell 1000 Growth | 0.20% | 1,815 | $681K | Add +8.1% |
| ITW Illinois Tool Works | 0.19% | 2,472 | $648K | No change |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.18% | 5,276 | $620K | Add +3.5% |
| TBIL F/M US Treasury 3 Month Bill | 0.17% | 12,100 | $605K | New |
| CLIP Global X 1-3 Month T-Bill | 0.17% | 5,750 | $578K | New |
| RIO Rio Tinto PLC-Spon ADR | 0.16% | 7,817 | $556K | Reduce -3.1% |
| BN Brookfield Corp. | 0.14% | 9,484 | $504K | No change |
| FXH First Trust Health Care Alph | 0.14% | 4,383 | $490K | No change |
| AMSC American Superconductor Corp. | 0.14% | 20,000 | $472K | Reduce -33.2% |
| SYK Stryker Corp. | 0.13% | 1,253 | $453K | No change |
| SCHD Schwab US DVD Equity ETF | 0.12% | 5,008 | $423K | No change |
| PXE Invesco Energy Exploration | 0.12% | 13,952 | $414K | No change |
| ABT Abbott Laboratories | 0.11% | 3,252 | $371K | No change |
| SCHX Schwab US Large-Cap ETF | 0.10% | 5,100 | $346K | No change |
| IVV iShares Core S&P 500 ETF | 0.10% | 598 | $345K | No change |
| EVRG Evergy Inc. | 0.09% | 5,093 | $316K | No change |
| SPYV SS SPDR P S&P 500 Value ETF | 0.09% | 5,918 | $313K | No change |
| SMMD iShares Russell 2500 ETF | 0.08% | 4,339 | $294K | No change |
| SCHG Schwab US Large-Cap Growth | 0.08% | 2,724 | $284K | No change |
| EGP Eastgroup Properties Inc. | 0.08% | 1,400 | $262K | No change |
| CRM Salesforce Inc. | 0.07% | 951 | $260K | Add +7.2% |
| NVO Novo-Nordisk A/S-Spons ADR | 0.07% | 2,087 | $248K | No change |
| VXUS Vanguard Total Intl Stock | 0.07% | 3,764 | $244K | No change |
| GOOG Alphabet Inc. Class C | 0.07% | 1,411 | $236K | Add +22.5% |
| JNJ Johnson & Johnson | 0.07% | 1,423 | $231K | Reduce -4.6% |
| SLM SLM Corp. | 0.06% | 9,500 | $217K | No change |
Other holdings (4): bonds, preferreds, convertibles and warrants · $44K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| BANK OF AMERICA CORP (BAC 7.25 PERP L) | 7.25%CNV PFD L | 19 | $24K | No change |
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 15 | $19K | No change |
| OXY.WS Occidental Petroleum-CW27 | *W EXP 08/03/202 | 12 | $357 | No change |
| CINGW Cingulate -CW23 | *W EXP 12/10/202 | 3,000 | $207 | No change |
Total filed on the 13F, all lines: $347.8M.
Portfolio Sells Q2 2024 → Q3 2024
| VOO Vanguard S&P 500 ETF | Reduce 0.0% | 34.93% | −1.87 |
| JQUA JPMorgan US Quality Factor | Reduce -23.1% | 3.09% | −1.09 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -7.7% | 3.96% | −0.54 |
| LRCX Lam Research Corp. | Sold out | 0.00% | −0.37 |
| BMO Bank of Montreal | Sold out | 0.00% | −0.19 |
| SPYG SS SPDR P S&P 500 Growth ETF | Reduce -2.3% | 1.56% | −0.15 |
| SCCO Southern Copper Corp. | Reduce -16.4% | 0.55% | −0.13 |
| CNI Canadian Natl Railway Co. | Sold out | 0.00% | −0.09 |
| AMSC American Superconductor Corp. | Reduce -33.2% | 0.14% | −0.09 |
| FCX Freeport-McMoran Inc. | Reduce -11.2% | 0.36% | −0.08 |
| WPC WP Carey Inc. | Reduce -82.8% | 0.01% | −0.05 |
| IVW iShares S&P 500 Growth ETF | Reduce -73.2% | 0.02% | −0.05 |
| LLY Eli Lilly & Co. | Reduce -0.8% | 0.30% | −0.04 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Reduce -4.5% | 0.39% | −0.04 |
| TSCO Tractor Supply Company | Reduce -2.6% | 0.66% | −0.04 |
| FBT First Trust Nyse Arca Biotec | Reduce -8.7% | 0.23% | −0.02 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -2.7% | 0.25% | −0.02 |
| QQQ Invesco QQQ Trust Series 1 | Reduce -18.7% | 0.06% | −0.02 |
| CMCO Columbus McKinnon Corp. | Reduce -2.0% | 0.20% | −0.02 |
| WHR Whirlpool Corp. | Sold out | 0.00% | −0.02 |
| VEA Vanguard Ftse Developed ETF | Reduce -22.2% | 0.04% | −0.01 |
| LOW Lowe's Cos Inc. | Reduce -55.3% | 0.01% | −0.01 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Sold out | 0.00% | −0.01 |
| AMGN Amgen Inc. | Reduce -11.7% | 0.06% | −0.01 |
| BHP BHP Group Ltd.-Spon ADR | Reduce -19.1% | 0.05% | −0.01 |
| KEYS Keysight Technologies Inc. | Reduce -45.1% | 0.01% | −0.01 |
| RIO Rio Tinto PLC-Spon ADR | Reduce -3.1% | 0.16% | −0.01 |
| COWZ Pacer US Cash Cows 100 ETF | Sold out | 0.00% | −0.01 |
| SILA Sila Realty Trust Inc. | Sold out | 0.00% | −0.01 |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | Reduce -7.9% | 0.05% | −0.01 |
| FVD First Trust Value Line DVD | Sold out | 0.00% | −0.01 |
| SPOT Spotify Technology SA | Reduce -49.7% | 0.01% | −0.01 |
| ADP Automatic Data Processing | Reduce -39.1% | 0.01% | −0.01 |
| VGT Vanguard Info Tech ETF | Sold out | 0.00% | −0.01 |
| VOOG Vanguard S&P 500 Growth ETF | Sold out | 0.00% | −0.01 |
| EMXC iShares MSCI Emr MRK Ex Chna | Reduce -98.3% | 0.00% | −0.00 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Sold out | 0.00% | −0.00 |
| XLE SS Energy Select Sector | Reduce -0.1% | 0.02% | −0.00 |
| JNJ Johnson & Johnson | Reduce -4.6% | 0.07% | −0.00 |
| ORCL Oracle Corp. | Reduce -20.0% | 0.02% | −0.00 |
| BNS Bank of Nova Scotia | Sold out | 0.00% | −0.00 |
| VZ Verizon Communications Inc. | Reduce -42.5% | 0.00% | −0.00 |
| NLOP Net Lease Office Property | Reduce -84.8% | 0.00% | −0.00 |
| ATO Atmos Energy Corp. | Reduce -6.6% | 0.25% | −0.00 |
| GEV GE Vernova Inc. | Sold out | 0.00% | −0.00 |
| CINGULATE INC | Sold out | 0.00% | −0.00 |
| XLP SS Consumer Staples Sel Sect | Sold out | 0.00% | −0.00 |
| PGX Invesco Preferred ETF | Sold out | 0.00% | 0.00 |
| NRG NRG Energy Inc. | Reduce -4.9% | 0.51% | +0.00 |
| IBM Intl Business Machines Corp. | Reduce -7.5% | 0.02% | +0.00 |
Portfolio Buys Q2 2024 → Q3 2024
| BOXX Alpha Architect 1-3 MNTH Box | Add +373.7% | 2.83% | +2.17 |
| VTWO Vanguard Russell 2000 ETF | New | 0.97% | +0.97 |
| OBIL F/M US Treasury 12 Month Bil | New | 0.39% | +0.39 |
| LRCX Lam Research Corp. | New | 0.25% | +0.25 |
| XBIL F/M US Treasury 6 Month Bill | New | 0.24% | +0.24 |
| TBIL F/M US Treasury 3 Month Bill | New | 0.17% | +0.17 |
| CLIP Global X 1-3 Month T-Bill | New | 0.17% | +0.17 |
| IEFA iShares Core MSCI Eafe ETF | Add +16.4% | 0.72% | +0.08 |
| KVUE Kenvue Inc. | Add +3.8% | 0.47% | +0.07 |
| AAPL Apple Inc. | Add +10.9% | 0.77% | +0.07 |
| SPIB SS SPDR P Int C Corp. ETF | Add +10.2% | 2.46% | +0.06 |
| LMT Lockheed Martin Corp. | Add +2.0% | 0.45% | +0.06 |
| DVY iShares Select Dividend ETF | Add +5.3% | 1.06% | +0.06 |
| MCD McDonald's Corp. | Add +6.3% | 0.46% | +0.06 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +4.7% | 2.33% | +0.06 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +5.3% | 0.77% | +0.05 |
| EEM iShares MSCI Emerging Market | Add +14.1% | 0.52% | +0.05 |
| NRK Nuveen NY Amt-FR Muni Inc. | New | 0.05% | +0.05 |
| WMT Walmart Inc. | Add +1.5% | 0.59% | +0.05 |
| UNH Unitedhealth Group Inc. | Add +4.0% | 0.55% | +0.04 |
| OHI Omega Healthcare Investors | Add +3.0% | 0.40% | +0.04 |
| VMC Vulcan Materials Co. | New | 0.04% | +0.04 |
| JEPI JPMorgan Equity Premium Inco | New | 0.03% | +0.03 |
| FXE Invesco Currencyshares Euro | New | 0.03% | +0.03 |
| UL Unilever PLC | Add +3.6% | 0.35% | +0.03 |
| PM Philip Morris International | Add +2.4% | 0.34% | +0.03 |
| T AT&T Inc. | Add +2.8% | 0.51% | +0.03 |
| MO Altria Group Inc. | Add +7.1% | 0.39% | +0.03 |
| VICI Vici Properties Inc. | Add +3.9% | 0.31% | +0.03 |
| SO The Southern Co. | Add +2.9% | 0.34% | +0.02 |
| IP International Paper Co. | Add +3.7% | 0.40% | +0.02 |
| V Visa Inc. Class A | Add +9.1% | 0.80% | +0.02 |
| RWL Invesco S&P 500 Revenue ETF | New | 0.02% | +0.02 |
| TRMK Trustmark Corp. | New | 0.02% | +0.02 |
| GOVT iShares US Treasury Bond ETF | New | 0.02% | +0.02 |
| OKE Oneok Inc. | Add +3.4% | 0.46% | +0.02 |
| PFG Principal Financial Group | Add +5.6% | 0.45% | +0.02 |
| IWD iShares Russell 1000 Value E | New | 0.02% | +0.02 |
| SON Sonoco Products Co. | Add +8.4% | 0.33% | +0.02 |
| UNP Union Pacific Corp. | New | 0.02% | +0.02 |
| FTHI Fthi/First Trust Exchange-TR | New | 0.02% | +0.02 |
| MSI Motorola Solutions Inc. | New | 0.01% | +0.01 |
| ETN Eaton Corp. PLC | New | 0.01% | +0.01 |
| AVGO Broadcom Inc. | Add +5.6% | 0.65% | +0.01 |
| SKYY First Trust Cloud Computing | New | 0.01% | +0.01 |
| META Meta Platforms Inc. Class A | Add +25.2% | 0.06% | +0.01 |
| HD Home Depot Inc. | Add +41.3% | 0.04% | +0.01 |
| STWD Starwood Property Trust Inc. | Add +8.1% | 0.27% | +0.01 |
| KEX Kirby Corp. | New | 0.01% | +0.01 |
| JIRE JPMorgan Int Res Enh Eqty | New | 0.01% | +0.01 |
Notes & Other Activity Q2 2024 → Q3 2024
| BDX Becton Dickinson and Co. | COM | Sold out | 0 | $0before exit |
| CMCSA Comcast Corp. Class A | CL A | New | 0 | $0 |
| FV First Trust DW Focus 5 Fund | DORSEY WRT 5 ETF | Sold out | 0 | $0before exit |
| GPC Genuine Parts Co. | COM | Sold out | 0 | $0before exit |
| SPLV Invesco S&P 500 Low Volatili | S&P500 LOW VOL | Sold out | 0 | $0before exit |
| IYJ iShares U.S. Industrials ETF | US INDUSTRIALS | Sold out | 0 | $0before exit |
| IYG iShares U.S. Financial Servi | U.S. FIN SVC ETF | Sold out | 0 | $0before exit |
| KMB Kimberly-Clark Corp. | COM | Sold out | 0 | $0before exit |
| NOBL Proshares S&P 500 Dividend A | S&P 500 DV ARIST | Sold out | 0 | $0before exit |
| MDT Medtronic PLC | SHS | New | 0 | $0 |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 499 | $539.1M | VOO, VUG, XNTK, SPIB, GMUB |
| Q1 2026 | 444 | $512.0M | VOO, VUG, SPIB, GMUB, XNTK |
| Q4 2025 | 512 | $522.1M | VOO, VUG, SPIB, GMUB, IEFA |
| Q3 2025 | 402 | $471.7M | VOO, VUG, SPIB, VTI, IEFA |
| Q2 2025 | 356 | $403.9M | VOO, VUG, SPIB, VTI, IEFA |
| Q1 2025 | 499 | $363.7M | VOO, VUG, SPIB, VTI, IEFA |
| Q4 2024 | 374 | $364.6M | VOO, VUG, SPIB, VTI, VB |
| Q3 2024 | 368 | $347.8M | VOO, VUG, VTI, JQUA, BOXX |
| Q2 2024 | 311 | $312.9M | VOO, VUG, VTI, JQUA, SPIB |
| Q1 2024 | 405 | $299.8M | VOO, VUG, VTI, VB, JQUA |