Good Life Advisors, LLC

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 3, 2025), Good Life Advisors, LLC reported 487 stock positions worth $1.4 billion. Its top holding was Ste STR SPDR PT S&P 500 ETF (SPYM) at 7.9% of the portfolio, followed by SS SPDR P Agg Bond ETF (SPAB, 5.0%) and SS SPDR P S&P 500 Value ETF (SPYV, 4.6%). Compared with Q3 2024, it opened 34 new positions, sold out of 104, added to 141 and reduced 302. The biggest buy was Ste STR SPDR PT S&P 500 ETF (SPYM, shares +4%) and the biggest sale Invesco S&P Midcap Qual ETF (XMHQ, shares −55%).

Most Recent 13F
Q2 2025
Location
READING, PA
CIK
0001696260
Portfolio Value
$1.4B (Q4 2024)
SEC Filing
0001085146-25-000666 ↗ filed Feb 3, 2025

Holdings Value

0$500.0M$1.0B$1.5B$2.0B Q1 2024: $1.1B Q1 2024 Q2 2024: $1.2B Q2 2024 Q3 2024: $1.6B Q3 2024 Q4 2024: $1.4B $1.4B Q4 2024 Q1 2025: $1.4B Q1 2025 Q2 2025: $1.6B Q2 2025

Holdings 487 stocks · $1.4B

SPYM Ste STR SPDR PT S&P 500 ETF 7.92% 1,578,323 $108.8M Add +3.7%
SPAB SS SPDR P Agg Bond ETF 4.98% 2,735,554 $68.4M Reduce -1.4%
SPYV SS SPDR P S&P 500 Value ETF 4.61% 1,238,548 $63.3M Reduce -4.1%
NVDA Nvidia Corp. 3.86% 395,066 $53.1M Reduce -1.6%
AAPL Apple Inc. 3.22% 176,738 $44.3M Reduce -1.7%
SPMD SS SPDR P S&P 400 Midcap ETF 2.84% 711,981 $38.9M Add +12.4%
SPYG SS SPDR P S&P 500 Growth ETF 2.41% 376,523 $33.1M Reduce -10.8%
MSFT Microsoft Corp. 1.97% 64,050 $27.0M Reduce -3.8%
BUFR FT Vest Lad Buffervetf-Usd I 1.90% 854,734 $26.0M Add +1.8%
SPSM SS SPDR P S&P 600 Small Cap 1.81% 554,466 $24.9M Reduce -5.1%
IVV iShares Core S&P 500 ETF 1.56% 36,316 $21.4M Reduce -45.7%
SDVY First Trust Smid Cap Rising 1.48% 567,671 $20.4M Add +18.7%
SPDW Ste STR SPDR PT DW Eu ETF 1.47% 590,152 $20.1M Add +10.7%
BUFQ FT VST Lad NSDQ Buf ETF-Usdi 1.37% 597,514 $18.8M Reduce -51.6%
AMZN Amazon.com Inc. 1.36% 85,059 $18.7M Add +0.6%
SPBO SS SPDR P Corp. Bond ETF 1.32% 632,100 $18.1M Add +25.7%
SJNK SS SPDR BB St Hi Yield ETF 1.20% 653,915 $16.5M Add +10.8%
QQEW First TR Nasdaq-100 Sel Eq 1.14% 125,543 $15.7M Reduce -48.8%
XMHQ Invesco S&P Midcap Qual ETF 1.14% 158,999 $15.7M Reduce -54.9%
VOO Vanguard S&P 500 ETF 1.01% 25,765 $13.9M Add +6.4%
RDVY First Trust Rising Dividend 0.91% 212,127 $12.5M Reduce -24.4%
SPY SS SPDR S&P 500 ETF Trust-US 0.88% 20,622 $12.1M Reduce -6.2%
XBIL F/M US Treasury 6 Month Bill 0.87% 238,061 $11.9M Add +71.4%
CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE 0.84% 329,048 $11.6M Reduce -21.1%
JPST JPMorgan Ultra-Short Income 0.71% 194,665 $9.8M Reduce -5.4%
ABBV Abbvie Inc. 0.67% 52,097 $9.3M Add +2.7%
GTO Invesco Total Return Bond Et 0.63% 185,799 $8.6M Reduce -43.1%
SPEM State Street SP PTF Em ETF 0.62% 223,314 $8.6M Add +13.0%
VTI VG Morningstar TS MKT ETF-US 0.61% 28,746 $8.3M Add +11.2%
SFLR Innovator Eqty MGD Floor ETF 0.60% 252,041 $8.2M Reduce -38.6%
COST Costco Wholesale Corp. 0.59% 8,844 $8.1M New
TSLA Tesla Inc. 0.56% 18,943 $7.6M Add +9.9%
QQQ Invesco QQQ Trust Series 1 0.54% 14,474 $7.4M Reduce -71.1%
DGRW Wisdomtree U.S. Quality Divi 0.53% 90,046 $7.3M Add +2.6%
PFF iShares Preferred & Income S 0.52% 227,969 $7.2M Reduce -32.5%
VIG Vanguard Dividend Apprec ETF 0.51% 35,842 $7.0M Add +2.1%
META Meta Platforms Inc. Class A 0.51% 11,985 $7.0M Add +3.6%
DFAT Dimensional US Target Value 0.51% 124,705 $6.9M Add +1.0%
FV First Trust DW Focus 5 Fund 0.50% 117,120 $6.9M Reduce -11.9%
IJR iShares Core S&P Small-Cap E 0.47% 55,971 $6.4M Reduce -42.7%
CGGR Cap Group Growth Equity 0.47% 173,186 $6.4M Reduce -42.5%
UCON First Trust Smith Unconstrai 0.46% 259,004 $6.4M Add +1539.3%
MA Mastercard Inc. Class A 0.46% 12,098 $6.4M Add +6.6%
MCD McDonald's Corp. 0.45% 21,374 $6.2M Reduce -4.9%
FEZ State Street SPDR Euro Stoxx 0.44% 125,392 $6.0M Reduce -5.1%
FTCS First Trust Capital Strength 0.40% 61,948 $5.4M Reduce -11.9%
WMT Walmart Inc. 0.39% 59,782 $5.4M Reduce -2.3%
BIV Vanguard Intermediate-Term B 0.39% 71,981 $5.4M Add +13.6%
SPSB SS SPDR P St C Corp. ETF 0.39% 177,736 $5.3M Add +3.8%
QUAL iShares MSCI USA Quality Fac 0.39% 29,755 $5.3M Reduce -69.4%
JGRO JPMorgan Active Growth ETF 0.38% 64,341 $5.2M Add +113.0%
KOMP SS SPDR S&P Kensho Ne Comp 0.38% 102,087 $5.2M Add +0.6%
AVUS Avantis U.S. Equity ETF 0.37% 52,726 $5.1M Add +5.7%
BRK.B Berkshire Hathaway Inc. Class B 0.37% 11,238 $5.1M Add +5.7%
XOM Exxon Mobil Corp. 0.36% 46,395 $5.0M Reduce -0.6%
KNG FT Vest S&P 500 DVD Arst TRG 0.36% 97,989 $4.9M Add +5.0%
NFLX Netflix Inc. 0.35% 5,467 $4.9M Add +11.4%
EMCB Wisdomtree Em Corp. Bond 0.34% 72,886 $4.7M Add +11.7%
FPX First Trust US Equity Opport 0.34% 39,493 $4.7M Reduce -22.0%
FTGS First Trust Grwth Strgth ETF 0.34% 147,658 $4.6M Add +26.8%
DHS Wisdomtree US High Dividend 0.34% 49,567 $4.6M Add +2.0%
SPTI SS SPDR P Int Term TSY ETF 0.32% 158,888 $4.4M Add +203.9%
JPM JPMorgan Chase & Co. 0.32% 18,468 $4.4M Reduce -4.5%
KBWB Invesco KBW Bank ETF 0.32% 67,557 $4.4M Reduce -49.4%
GLD SPDR Gold Shares 0.32% 18,223 $4.4M Add +30.5%
MO Altria Group Inc. 0.32% 83,270 $4.4M Reduce -1.6%
GOOGL Alphabet Inc. Class A 0.32% 22,887 $4.3M Reduce -13.5%
RDVI FT Vest Rising Dividend Achi 0.31% 177,431 $4.3M Add +162.6%
FICS FT International Dev Cap STR 0.31% 126,060 $4.3M Add +29.8%
SPTS SS SPDR P St Term TSY ETF 0.30% 140,812 $4.1M Add +13.6%
XYLD Global X S&P 500 Cove Call E 0.29% 96,385 $4.0M Reduce -46.2%
KCE SS SPDR S&P Cap MKTS ETF 0.29% 29,093 $4.0M New
SCHD Schwab US DVD Equity ETF 0.29% 143,910 $3.9M Add +0.3%
SPTM SS SPDR P S&P 1500 Comp ETF 0.29% 54,854 $3.9M Add +1.4%
AVIG Avantis Core Fixed Income 0.28% 96,419 $3.9M Add +4.1%
VTV Vanguard Mrngstr Val ETF-Aui 0.28% 22,857 $3.9M Reduce -29.4%
BMY Bristol-Myers Squibb Co. 0.27% 66,721 $3.8M Add +106.8%
CIBR First Trust Nasdaq Cybersecu 0.27% 59,030 $3.7M Add +19.3%
PWV Invesco Large Cap Value ETF 0.27% 64,676 $3.7M Reduce -47.4%
CLSE Convergence Long/Short Eqy 0.27% 159,791 $3.7M Add +21.1%
AVGO Broadcom Inc. 0.26% 15,381 $3.6M Reduce -51.4%
KO The Coca-Cola Co. 0.25% 55,201 $3.4M Reduce -53.8%
DYNF Ishrs US E F R A ETF-Usd Inc. 0.25% 66,392 $3.4M New
HWM Howmet Aerospace Inc. 0.25% 30,768 $3.4M Reduce -42.2%
T AT&T Inc. 0.24% 147,637 $3.4M Add +27.3%
DGRO iShares Core Dividend Growth 0.24% 54,623 $3.4M Add +18.5%
JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F 0.24% 59,062 $3.3M Add +16.5%
SPIB SS SPDR P Int C Corp. ETF 0.24% 98,796 $3.2M Add +43.7%
ISRG Intuitive Surgical Inc. 0.23% 6,043 $3.2M Reduce -44.2%
AFL Aflac Inc. 0.23% 30,456 $3.2M Reduce -1.2%
JNJ Johnson & Johnson 0.23% 21,759 $3.1M Reduce -9.2%
SPMB SS SPDR P Mort Back Bond ETF 0.22% 142,242 $3.1M Add +220.2%
AVUV Avantis US Small Cap Value 0.22% 31,445 $3.0M Add +7.8%
TCAF T Rowe PRC Cap Appreciation 0.22% 89,535 $3.0M Add +7.2%
PG The Procter & Gamble Co. 0.22% 17,684 $3.0M Reduce -14.3%
UPS United Parcel Service Class B 0.22% 23,495 $3.0M Reduce -8.0%
ABT Abbott Laboratories 0.21% 26,039 $2.9M Reduce -0.5%
ARGT Global X MSCI Argentina ETF 0.21% 35,384 $2.9M Reduce -49.0%
SHV iShares 0-1 Year Treasury Bo 0.21% 25,729 $2.8M Reduce -51.6%
USMV iShares MSCI USA Min Vol Fac 0.21% 31,896 $2.8M Reduce -33.3%

Show all 487 holdings

Other holdings (1): bonds, preferreds, convertibles and warrants · $62K (not counted above)
SecurityClassShares / PrincipalValueChange
AISPW Airship AI Holdings Inc.-CW28 *W EXP 12/21/202 30,174$62KNew

Total filed on the 13F, all lines: $1.4B.

Portfolio Sells Q3 2024 → Q4 2024

XMHQ Invesco S&P Midcap Qual ETF Reduce -54.9% 1.14% −1.08
QQQ Invesco QQQ Trust Series 1 Reduce -71.1% 0.54% −0.96
BUFQ FT VST Lad NSDQ Buf ETF-Usdi Reduce -51.6% 1.37% −0.94
IVV iShares Core S&P 500 ETF Reduce -45.7% 1.56% −0.82
QQEW First TR Nasdaq-100 Sel Eq Reduce -48.8% 1.14% −0.75
QUAL iShares MSCI USA Quality Fac Reduce -69.4% 0.39% −0.69
GTO Invesco Total Return Bond Et Reduce -43.1% 0.63% −0.34
IJH iShares Core S&P Midcap ETF Reduce -69.9% 0.18% −0.33
IUSG iShares Core S&P U.S. Growth Sold out 0.00% −0.33
IWM iShares Russell 2000 ETF Reduce -77.9% 0.10% −0.29
KO The Coca-Cola Co. Reduce -53.8% 0.25% −0.28
SMH Vaneck Semiconductor ETF Reduce -94.6% 0.02% −0.25
BSCR Invesco Bulletshares 2027 CB Reduce -60.3% 0.20% −0.23
IJR iShares Core S&P Small-Cap E Reduce -42.7% 0.47% −0.23
BSCQ Invesco Bulletshares 2026 CB Reduce -60.7% 0.20% −0.23
BSCP Invesco Bulletshares 2025 CB Reduce -60.4% 0.19% −0.22
SFLR Innovator Eqty MGD Floor ETF Reduce -38.6% 0.60% −0.20
FIXD First Trust Smith Opportunis Sold out 0.00% −0.20
NVO Novo-Nordisk A/S-Spons ADR Reduce -91.8% 0.01% −0.20
LMBS First Trust Low Duration Opp Sold out 0.00% −0.19
BIL SS SPDR BB 1-3M T-Bill ETF Reduce -63.1% 0.15% −0.19
CGGR Cap Group Growth Equity Reduce -42.5% 0.47% −0.18
PWV Invesco Large Cap Value ETF Reduce -47.4% 0.27% −0.17
PFF iShares Preferred & Income S Reduce -32.5% 0.52% −0.17
XYLD Global X S&P 500 Cove Call E Reduce -46.2% 0.29% −0.16
KBWB Invesco KBW Bank ETF Reduce -49.4% 0.32% −0.16
HD Home Depot Inc. Reduce -56.4% 0.16% −0.16
SHV iShares 0-1 Year Treasury Bo Reduce -51.6% 0.21% −0.16
CAT Caterpillar Inc. Reduce -52.1% 0.17% −0.15
SLYV SS SPDR S&P 600 SC Val ETF Reduce -77.4% 0.05% −0.14
SPLB SS SPDR P Long Term C ETF Sold out 0.00% −0.14
AGG iShares Core U.S. Aggregate Reduce -52.0% 0.17% −0.14
CVX Chevron Corp. Reduce -55.8% 0.15% −0.14
FTGC First Trust Global Tactical Sold out 0.00% −0.12
IBM Intl Business Machines Corp. Reduce -51.6% 0.16% −0.12
TLT iShares 20+ Year Treasury BD Reduce -64.6% 0.07% −0.11
RDVY First Trust Rising Dividend Reduce -24.4% 0.91% −0.11
IWF iShares Russell 1000 Growth Reduce -59.9% 0.10% −0.10
ISRG Intuitive Surgical Inc. Reduce -44.2% 0.23% −0.10
RSP Invesco S&P 500 Equal Weight Reduce -59.3% 0.09% −0.10
LGOV First TR Long Duration O-ETF Sold out 0.00% −0.09
CGDV Cap Group Dividend Value Reduce -21.1% 0.84% −0.09
XSHQ Invesco S&P Smallcap Quality Reduce -54.5% 0.10% −0.09
IEFA iShares Core MSCI Eafe ETF Sold out 0.00% −0.09
SLV iShares Silver Trust Reduce -56.0% 0.08% −0.09
GD General Dynamics Corp. Reduce -51.6% 0.09% −0.09
GE General Electric Reduce -48.8% 0.10% −0.08
HWM Howmet Aerospace Inc. Reduce -42.2% 0.25% −0.08
FVD First Trust Value Line DVD Reduce -51.9% 0.10% −0.08
AVGO Broadcom Inc. Reduce -51.4% 0.26% −0.08

Portfolio Buys Q3 2024 → Q4 2024

SPYM Ste STR SPDR PT S&P 500 ETF Add +3.7% 7.92% +1.60
SPMD SS SPDR P S&P 400 Midcap ETF Add +12.4% 2.84% +0.70
COST Costco Wholesale Corp. New 0.59% +0.59
UCON First Trust Smith Unconstrai Add +1539.3% 0.46% +0.44
XBIL F/M US Treasury 6 Month Bill Add +71.4% 0.87% +0.44
SDVY First Trust Smid Cap Rising Add +18.7% 1.48% +0.41
AMZN Amazon.com Inc. Add +0.6% 1.36% +0.39
SPBO SS SPDR P Corp. Bond ETF Add +25.7% 1.32% +0.39
BUFR FT Vest Lad Buffervetf-Usd I Add +1.8% 1.90% +0.35
KCE SS SPDR S&P Cap MKTS ETF New 0.29% +0.29
TSLA Tesla Inc. Add +9.9% 0.56% +0.28
SJNK SS SPDR BB St Hi Yield ETF Add +10.8% 1.20% +0.27
DYNF Ishrs US E F R A ETF-Usd Inc. New 0.25% +0.25
JGRO JPMorgan Active Growth ETF Add +113.0% 0.38% +0.24
SPDW Ste STR SPDR PT DW Eu ETF Add +10.7% 1.47% +0.23
SPTI SS SPDR P Int Term TSY ETF Add +203.9% 0.32% +0.23
VOO Vanguard S&P 500 ETF Add +6.4% 1.01% +0.22
RDVI FT Vest Rising Dividend Achi Add +162.6% 0.31% +0.21
BMY Bristol-Myers Squibb Co. Add +106.8% 0.27% +0.17
SPMB SS SPDR P Mort Back Bond ETF Add +220.2% 0.22% +0.16
VTI VG Morningstar TS MKT ETF-US Add +11.2% 0.61% +0.16
NFLX Netflix Inc. Add +11.4% 0.35% +0.14
VYM Vanguard High DVD Yield ETF Add +356.5% 0.15% +0.12
SPEM State Street SP PTF Em ETF Add +13.0% 0.62% +0.12
MA Mastercard Inc. Class A Add +6.6% 0.46% +0.12
FTGS First Trust Grwth Strgth ETF Add +26.8% 0.34% +0.11
GLD SPDR Gold Shares Add +30.5% 0.32% +0.11
META Meta Platforms Inc. Class A Add +3.6% 0.51% +0.10
SPIB SS SPDR P Int C Corp. ETF Add +43.7% 0.24% +0.09
CIBR First Trust Nasdaq Cybersecu Add +19.3% 0.27% +0.09
T AT&T Inc. Add +27.3% 0.24% +0.09
FICS FT International Dev Cap STR Add +29.8% 0.31% +0.09
BIV Vanguard Intermediate-Term B Add +13.6% 0.39% +0.09
CLSE Convergence Long/Short Eqy Add +21.1% 0.27% +0.09
OMFS Invesco RSL 2000 DYN Mltfctr New 0.08% +0.08
VIG Vanguard Dividend Apprec ETF Add +2.1% 0.51% +0.08
DFAT Dimensional US Target Value Add +1.0% 0.51% +0.08
DGRW Wisdomtree U.S. Quality Divi Add +2.6% 0.53% +0.08
DIS The Walt Disney Co. Add +31.3% 0.18% +0.08
AVUS Avantis U.S. Equity ETF Add +5.7% 0.37% +0.08
EMCB Wisdomtree Em Corp. Bond Add +11.7% 0.34% +0.08
SPTS SS SPDR P St Term TSY ETF Add +13.6% 0.30% +0.07
PLTR Palantir Technologies Inc. Class A Add +31.4% 0.11% +0.07
JEPQ JPM Nasdaq Equity Premium Add +16.5% 0.24% +0.07
KOMP SS SPDR S&P Kensho Ne Comp Add +0.6% 0.38% +0.07
BRK.B Berkshire Hathaway Inc. Class B Add +5.7% 0.37% +0.07
SPSB SS SPDR P St C Corp. ETF Add +3.8% 0.39% +0.07
DGRO iShares Core Dividend Growth Add +18.5% 0.24% +0.07
MSTR Strategy Inc. New 0.06% +0.06
SMLF iShares US Smallcap Equity F New 0.06% +0.06

Notes & Other Activity Q3 2024 → Q4 2024

AISPW Airship AI Holdings Inc.-CW28 *W EXP 12/21/202 New 30,174 $62K
GABELLI UTILITY TRUST/THE RIGHT 10/21/2024 Sold out 48,120 $1Kbefore exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2025 498$1.6BSPYM, SPAB, SPYV, NVDA, SPYG
Q1 2025 493$1.4BSPYM, SPAB, SPYV, NVDA, SPYG
Q4 2024 487$1.4BSPYM, SPAB, SPYV, NVDA, AAPL
Q3 2024 557$1.6BSPYM, SPAB, SPYV, NVDA, AAPL
Q2 2024 462$1.2BSPYM, SPAB, SPYV, NVDA, AAPL
Q1 2024 460$1.1BSPYM, SPAB, SPYV, NVDA, AAPL