Highland Financial Advisors, LLC

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed October 30, 2024), Highland Financial Advisors, LLC reported 52 stock positions worth $281.4 million. Its top holding was Ste STR SPDR PT S&P 500 ETF (SPYM) at 10.9% of the portfolio, followed by Invesco Nasdaq 100 ETF (QQQM, 9.1%) and Avantis U.S. Equity ETF (AVUS, 9.0%). Compared with Q2 2024, it opened 5 new positions, sold out of 7, added to 18 and reduced 16. The biggest buy was Invesco Nasdaq 100 ETF (QQQM, shares +28%) and the biggest sale Vanguard High DVD Yield ETF (VYM, shares −63%).

Most Recent 13F
Q3 2026
Location
WAYNE, NJ
CIK
0001939237
Portfolio Value
$281.4M (Q3 2024)
SEC Filing
0001939237-24-000012 ↗ filed Oct 30, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $249.9M Q1 2024 Q2 2024: $268.9M Q2 2024 Q3 2024: $281.4M $281.4M Q3 2024 Q4 2024: $288.7M Q4 2024 Q1 2025: $279.6M Q1 2025 Q2 2025: $311.5M Q2 2025 Q3 2025: $348.8M Q3 2025 Q4 2025: $360.7M Q4 2025 Q1 2026: $378.7M Q1 2026 Q2 2026: $454.6M Q2 2026 Q3 2026: $469.4M Q3 2026

Holdings 52 stocks · $281.4M

SPYM Ste STR SPDR PT S&P 500 ETF 10.95% 456,137 $30.8M Add +3.1%
QQQM Invesco Nasdaq 100 ETF 9.07% 127,036 $25.5M Add +27.8%
AVUS Avantis U.S. Equity ETF 8.96% 264,926 $25.2M Add +2.6%
DFAU Dimensional US Core Equity M 8.81% 624,746 $24.8M Add +3.0%
VONG Vanguard Russell 1000 Growth 7.49% 218,253 $21.1M Reduce -8.4%
AVDE Avantis International Equity 7.40% 310,596 $20.8M Add +4.0%
AVIG Avantis Core Fixed Income 7.17% 474,763 $20.2M Add +5.9%
AVUV Avantis US Small Cap Value 5.47% 160,396 $15.4M Add +9.0%
GINN Goldman Sachs Innovate Eqty 5.17% 238,368 $14.5M Add +7.2%
IWF iShares Russell 1000 Growth 3.74% 28,066 $10.5M Reduce -1.1%
SGOV iShares 0-3 Month Treasury B 3.53% 98,742 $9.9M Add +6.1%
IAU iShares Gold Trust 2.61% 147,686 $7.3M Reduce -16.9%
VTI VG Morningstar TS MKT ETF-US 2.60% 25,880 $7.3M Reduce -10.1%
AVSU Avantis Resp US Equity ETF 2.23% 96,131 $6.3M Add +16.6%
AVEM Avantis Emerging Markets Eq 2.17% 94,442 $6.1M Add +1.2%
VYM Vanguard High DVD Yield ETF 1.67% 36,723 $4.7M Reduce -62.8%
XCEM Columbia Em Core Ex-China 1.65% 142,300 $4.6M Add +3.6%
SCHG Schwab US Large-Cap Growth 1.18% 31,764 $3.3M No change
SMIN iShares MSCI India Small-Cap 0.89% 28,989 $2.5M Add +1.6%
MEAR Ishrs Short Mat Muni Act ETF 0.71% 39,766 $2.0M Add +0.4%
AVSD Avantis Reps Intern Equi ETF 0.69% 31,969 $1.9M Add +6.5%
IEFA iShares Core MSCI Eafe ETF 0.61% 21,930 $1.7M Reduce -1.8%
FBTC Fidelity Wise Origin Bitcoin 0.53% 26,894 $1.5M Add +18.3%
JPM JPMorgan Chase & Co. 0.52% 6,987 $1.5M Reduce -1.0%
AAPL Apple Inc. 0.52% 6,221 $1.4M Reduce -6.0%
AVSE Avantis Resp Emerg MKTS Eq-E 0.36% 18,086 $1.0M Add +3.2%
AMZN Amazon.com Inc. 0.30% 4,491 $837K Reduce -8.2%
DFAE Dimensional Emerging Core Eq 0.24% 25,014 $686K Reduce -2.4%
SLYV SS SPDR S&P 600 SC Val ETF 0.22% 7,082 $615K Reduce -0.1%
VTEB Vanguard Tax-Exempt Bond ETF 0.19% 10,408 $532K Reduce -74.7%
DFAC Dimensional US Core Equity 2 0.17% 14,254 $489K No change
USXF iShares ESG Advance MSCI USA 0.17% 9,828 $482K No change
VTV Vanguard Mrngstr Val ETF-Aui 0.17% 2,706 $472K Reduce -12.3%
XVV iShares ESG Select Screened 0.16% 10,159 $449K Reduce -4.7%
META Meta Platforms Inc. Class A 0.15% 740 $424K No change
MSFT Microsoft Corp. 0.12% 779 $335K Reduce -41.9%
IVV iShares Core S&P 500 ETF 0.11% 559 $322K New
EAGG iShares ESG Aware US Aggrega 0.11% 6,311 $307K Add +17.0%
BRK.B Berkshire Hathaway Inc. Class B 0.09% 567 $261K Reduce -12.9%
IBDU iShares Ibonds Dec 2029 Term 0.09% 11,110 $261K No change
V Visa Inc. Class A 0.09% 949 $261K No change
IBDT iShares Ibonds Dec 2028 ETF 0.09% 10,162 $259K No change
IBTJ iShares Ibonds Dec 2029 Term 0.09% 11,698 $259K No change
IBDS Ishrs Ibnds Dec 27 Corp. ETF 0.09% 10,606 $258K No change
IBDR iShares Ibonds Dec 2026 Term 0.09% 10,575 $257K No change
IBTI iShares Ibonds Dec 2028 Term 0.09% 11,430 $257K No change
IBTH iShares Ibonds Dec 2027 Term 0.09% 11,306 $256K No change
IBTG iShares Ibonds Dec 2026 Term 0.09% 11,027 $254K No change
ESML iShares ESG Aware MSCI USA S 0.09% 5,939 $248K New
SDG Ish MSCI Glob Sust Deve Goal 0.09% 2,851 $242K New
VGT Vanguard Info Tech ETF 0.07% 353 $207K New
GRAYSCALE ETHEREUM MINI TR E 0.02% 21,307 $52K New

Portfolio Sells Q2 2024 → Q3 2024

VYM Vanguard High DVD Yield ETF Reduce -62.8% 1.67% −2.68
VONG Vanguard Russell 1000 Growth Reduce -8.4% 7.49% −0.82
VTEB Vanguard Tax-Exempt Bond ETF Reduce -74.7% 0.19% −0.58
IAU iShares Gold Trust Reduce -16.9% 2.61% −0.30
LQD Ishr Ibx Usd Invgd CB ETF-Ui Sold out 0.00% −0.27
VTI VG Morningstar TS MKT ETF-US Reduce -10.1% 2.60% −0.26
ARKK ARK Innovation ETF Sold out 0.00% −0.13
ADP Automatic Data Processing Sold out 0.00% −0.11
MSFT Microsoft Corp. Reduce -41.9% 0.12% −0.10
IWF iShares Russell 1000 Growth Reduce -1.1% 3.74% −0.10
ICLN iShares Global Clean Energy Sold out 0.00% −0.10
IDRV iShares Self-Driving Ev&tech Sold out 0.00% −0.09
PEG Public Service Enterprise GP Sold out 0.00% −0.09
IEMG iShares Core MSCI Emerging Sold out 0.00% −0.08
AMZN Amazon.com Inc. Reduce -8.2% 0.30% −0.05
VTV Vanguard Mrngstr Val ETF-Aui Reduce -12.3% 0.17% −0.02
JPM JPMorgan Chase & Co. Reduce -1.0% 0.52% −0.01
XVV iShares ESG Select Screened Reduce -4.7% 0.16% −0.01
BRK.B Berkshire Hathaway Inc. Class B Reduce -12.9% 0.09% −0.01
AAPL Apple Inc. Reduce -6.0% 0.52% −0.00
DFAE Dimensional Emerging Core Eq Reduce -2.4% 0.24% −0.00
IEFA iShares Core MSCI Eafe ETF Reduce -1.8% 0.61% +0.01
SLYV SS SPDR S&P 600 SC Val ETF Reduce -0.1% 0.22% +0.01

Portfolio Buys Q2 2024 → Q3 2024

QQQM Invesco Nasdaq 100 ETF Add +27.8% 9.07% +1.78
AVUV Avantis US Small Cap Value Add +9.0% 5.47% +0.56
AVDE Avantis International Equity Add +4.0% 7.40% +0.48
GINN Goldman Sachs Innovate Eqty Add +7.2% 5.17% +0.48
SPYM Ste STR SPDR PT S&P 500 ETF Add +3.1% 10.95% +0.42
AVIG Avantis Core Fixed Income Add +5.9% 7.17% +0.38
DFAU Dimensional US Core Equity M Add +3.0% 8.81% +0.36
AVSU Avantis Resp US Equity ETF Add +16.6% 2.23% +0.34
AVUS Avantis U.S. Equity ETF Add +2.6% 8.96% +0.30
IVV iShares Core S&P 500 ETF New 0.11% +0.11
ESML iShares ESG Aware MSCI USA S New 0.09% +0.09
FBTC Fidelity Wise Origin Bitcoin Add +18.3% 0.53% +0.09
SDG Ish MSCI Glob Sust Deve Goal New 0.09% +0.09
VGT Vanguard Info Tech ETF New 0.07% +0.07
AVSD Avantis Reps Intern Equi ETF Add +6.5% 0.69% +0.07
SGOV iShares 0-3 Month Treasury B Add +6.1% 3.53% +0.05
AVEM Avantis Emerging Markets Eq Add +1.2% 2.17% +0.05
SMIN iShares MSCI India Small-Cap Add +1.6% 0.89% +0.03
XCEM Columbia Em Core Ex-China Add +3.6% 1.65% +0.02
AVSE Avantis Resp Emerg MKTS Eq-E Add +3.2% 0.36% +0.02
GRAYSCALE ETHEREUM MINI TR E New 0.02% +0.02
EAGG iShares ESG Aware US Aggrega Add +17.0% 0.11% +0.02
MEAR Ishrs Short Mat Muni Act ETF Add +0.4% 0.71% −0.03

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q3 2026 82$469.4MSPYM, QQQM, AVUS, DFAU, VONG
Q2 2026 73$454.6MSPYM, QQQM, AVUS, DFAU, VONG
Q1 2026 67$378.7MSPYM, QQQM, AVUS, DFAU, VONG
Q4 2025 66$360.7MSPYM, QQQM, DFAU, AVUS, VONG
Q3 2025 58$348.8MSPYM, QQQM, AVUS, DFAU, VONG
Q2 2025 54$311.5MSPYM, QQQM, AVUS, DFAU, VONG
Q1 2025 53$279.6MSPYM, AVUS, DFAU, QQQM, AVIG
Q4 2024 57$288.7MSPYM, QQQM, AVUS, DFAU, VONG
Q3 2024 52$281.4MSPYM, QQQM, AVUS, DFAU, VONG
Q2 2024 54$268.9MSPYM, AVUS, DFAU, VONG, QQQM
Q1 2024 54$249.9MVYM, SPYM, VONG, AVUS, DFAU