Investment Research & Advisory Group, Inc.
In its 13F for Q4 2025 (holdings as of December 31, 2025, filed January 20, 2026), Investment Research & Advisory Group, Inc. reported 274 stock positions worth $302.1 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 23.9% of the portfolio, followed by Apple (AAPL, 6.9%) and Alphabet Class A (GOOGL, 4.5%). Compared with Q3 2025, it opened 34 new positions, sold out of 13, added to 99 and reduced 30. The biggest buy was Eli Lilly (LLY, shares +0%) and the biggest sale an exit from Fiserv (FISV).
- Most Recent 13F
- Q2 2026
- Location
- ATLANTA, GA
- CIK
- 0001802136
- Portfolio Value
- $302.1M (Q4 2025)
- SEC Filing
- 0001802136-26-000001 ↗ filed Jan 20, 2026
Holdings Value
Holdings 274 stocks · $302.1M
| VOO Vanguard S&P 500 ETF | 23.87% | 114,991 | $72.1M | Reduce -0.9% |
| AAPL Apple Inc. | 6.93% | 76,703 | $20.9M | Add +0.5% |
| GOOGL Alphabet Inc. Class A | 4.46% | 42,872 | $13.5M | Reduce -0.1% |
| NVDA Nvidia Corp. | 4.20% | 67,583 | $12.7M | Reduce -1.7% |
| MSFT Microsoft Corp. | 3.42% | 21,203 | $10.3M | Add +0.3% |
| AMZN Amazon.com Inc. | 3.17% | 41,257 | $9.6M | Add +0.3% |
| JPM JPMorgan Chase & Co. | 2.76% | 25,792 | $8.3M | Add +0.1% |
| LLY Eli Lilly & Co. | 2.61% | 7,311 | $7.9M | Add +0.4% |
| MA Mastercard Inc. Class A | 2.59% | 13,714 | $7.8M | Add +0.1% |
| V Visa Inc. Class A | 2.30% | 19,770 | $6.9M | Add +1.1% |
| SCHW Schwab (charles) Corp. | 2.19% | 66,102 | $6.6M | Reduce -0.9% |
| META Meta Platforms Inc. Class A | 2.18% | 9,936 | $6.6M | Add +1.8% |
| BLK BlackRock Finance Inc. | 1.88% | 5,304 | $5.7M | Reduce -0.2% |
| GE General Electric filed as GE AEROSPACE | 1.63% | 15,938 | $4.9M | Reduce -0.1% |
| UBER Uber Technologies Inc. | 1.59% | 58,764 | $4.8M | Reduce -0.7% |
| JNJ Johnson & Johnson | 1.53% | 22,313 | $4.6M | Add +1.4% |
| CB Chubb Ltd. | 1.46% | 14,149 | $4.4M | Add +0.1% |
| CRM Salesforce Inc. | 1.44% | 16,351 | $4.3M | Add +0.9% |
| COST Costco Wholesale Corp. | 1.39% | 4,850 | $4.2M | Add +0.6% |
| BKNG Booking Holdings Inc. | 1.34% | 758 | $4.1M | Reduce -0.1% |
| IQV Iqvia Holdings Inc. | 1.34% | 17,958 | $4.0M | Add +0.8% |
| ASML ASML Holding NV-NY Reg SHS | 1.34% | 3,777 | $4.0M | Add +0.4% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.27% | 7,603 | $3.8M | Add +0.6% |
| NFLX Netflix Inc. | 1.22% | 39,219 | $3.7M | Reduce -0.3% |
| GD General Dynamics Corp. | 1.21% | 10,868 | $3.7M | Reduce -0.0% |
| PM Philip Morris International | 1.11% | 20,859 | $3.3M | Add +0.8% |
| VEEV Veeva Systems Inc. Class A | 1.10% | 14,837 | $3.3M | Add +1.0% |
| BA The Boeing Co. | 1.00% | 13,894 | $3.0M | Add +0.9% |
| LMT Lockheed Martin Corp. | 0.97% | 6,043 | $2.9M | Add +0.6% |
| SBUX Starbucks Corp. | 0.93% | 33,345 | $2.8M | Reduce -0.3% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.91% | 10,670 | $2.8M | Add +2.3% |
| VTWO Vanguard Russell 2000 ETF | 0.80% | 24,263 | $2.4M | Add +3.4% |
| CAT Caterpillar Inc. | 0.79% | 4,142 | $2.4M | Add +8.4% |
| SPYX SS SPDR S&P 500 Foss FL ETF | 0.64% | 2,820 | $1.9M | Reduce -1.8% |
| TMO Thermo Fisher Scientific Inc. | 0.63% | 3,251 | $1.9M | Add +5.6% |
| PG The Procter & Gamble Co. | 0.60% | 12,648 | $1.8M | Reduce -0.5% |
| PANW Palo Alto Networks Inc. | 0.58% | 9,557 | $1.8M | Add +295.7% |
| IEFA iShares Core MSCI Eafe ETF | 0.55% | 18,575 | $1.7M | Add +5.2% |
| ADBE Adobe Inc. | 0.55% | 4,716 | $1.7M | Reduce -0.4% |
| ADM Archer-Daniels-Midland Co. | 0.50% | 26,437 | $1.5M | No change |
| GEV GE Vernova Inc. | 0.47% | 2,150 | $1.4M | Reduce -7.3% |
| DHR Danaher Corp. | 0.45% | 5,946 | $1.4M | Add +11.7% |
| GOOG Alphabet Inc. Class C | 0.41% | 3,888 | $1.2M | Add +4.3% |
| SHOP Shopify Inc. Class A | 0.39% | 7,373 | $1.2M | Add +3206.3% |
| BND Vanguard Total Bond Market | 0.38% | 15,685 | $1.2M | Add +4.2% |
| VXUS Vanguard Total Intl Stock | 0.37% | 14,867 | $1.1M | Add +4.0% |
| IJH iShares Core S&P Midcap ETF | 0.34% | 15,547 | $1.0M | Add +7.2% |
| IVV iShares Core S&P 500 ETF | 0.33% | 1,445 | $990K | Add +24.9% |
| IEMG iShares Core MSCI Emerging | 0.30% | 13,346 | $897K | Add +4.4% |
| IVW iShares S&P 500 Growth ETF | 0.29% | 7,068 | $871K | Add +0.1% |
| HD Home Depot Inc. | 0.27% | 2,320 | $805K | Add +0.7% |
| VEU Vanguard Ftse All-World Ex-U | 0.25% | 9,490 | $743K | Add +1.7% |
| MRK Merck & Co. Inc. | 0.24% | 6,745 | $716K | Add +2.6% |
| IVE iShares S&P 500 Value ETF | 0.18% | 2,579 | $547K | Add +0.5% |
| MGV Vngrd Mrgstr MG CP VL ETF-Ui | 0.18% | 3,794 | $536K | Add +0.3% |
| IRT Independence Realty Trust Inc. | 0.17% | 29,987 | $524K | Reduce -17.7% |
| VDE Vanguard Energy ETF | 0.17% | 4,060 | $511K | Add +0.8% |
| AVGO Broadcom Inc. | 0.16% | 1,290 | $478K | Add +0.2% |
| SPHY SS SPDR P High Yield ETF | 0.15% | 18,541 | $439K | Add +7.1% |
| CHH Choice Hotels Intl Inc. | 0.13% | 4,236 | $403K | Add +0.3% |
| FDX FedEx Corp. | 0.11% | 1,185 | $344K | Add +0.6% |
| KO The Coca-Cola Co. | 0.10% | 4,269 | $301K | Add +4.4% |
| TSLA Tesla Inc. | 0.10% | 606 | $298K | Add +73.6% |
| PNFP Pinnacle Financial Partners | 0.10% | 3,063 | $292K | New |
| LOW Lowe's Cos Inc. | 0.10% | 1,190 | $290K | Add +4.6% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.09% | 4,817 | $272K | Add +0.3% |
| IJR iShares Core S&P Small-Cap E | 0.09% | 2,053 | $265K | Add +15.3% |
| ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETF | 0.08% | 1,714 | $255K | Reduce -1.9% |
| AVUV Avantis US Small Cap Value | 0.08% | 2,343 | $239K | Add +0.4% |
| PFG Principal Financial Group | 0.08% | 2,636 | $233K | New |
| VRP Invesco Variable Rate Prefer | 0.08% | 9,379 | $228K | Add +2.5% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.07% | 741 | $224K | No change |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.07% | 1,052 | $223K | Add +0.9% |
| ABBV Abbvie Inc. | 0.07% | 888 | $211K | Add +0.5% |
| MCD McDonald's Corp. | 0.07% | 674 | $211K | Add +11.8% |
| GS Goldman Sachs Group Inc. | 0.07% | 217 | $198K | Add +0.5% |
| AMGN Amgen Inc. | 0.06% | 514 | $172K | Add +6.0% |
| CRWD CrowdStrike Holdings Inc. Class A | 0.05% | 342 | $163K | No change |
| BN Brookfield Corp. | 0.05% | 3,375 | $155K | No change |
| QQQ Invesco QQQ Trust Series 1 | 0.05% | 229 | $140K | Add +36.3% |
| SDY SS SPDR S&P Dividend ETF | 0.05% | 1,007 | $140K | Reduce -14.4% |
| WMT Walmart Inc. | 0.05% | 1,158 | $139K | Reduce -15.3% |
| C Citigroup Inc. | 0.05% | 1,131 | $137K | Add +0.6% |
| SOFI Sofi Technologies Inc. | 0.04% | 5,018 | $132K | Add +0.4% |
| VTI VG Morningstar TS MKT ETF-US | 0.04% | 376 | $126K | Add +2585.7% |
| ANET Arista Networks Inc. | 0.04% | 905 | $121K | No change |
| LRCX Lam Research Corp. | 0.04% | 678 | $121K | Add +0.1% |
| WFC Wells Fargo & Co. | 0.04% | 1,227 | $120K | Add +0.1% |
| XLK SS Technology Select Sector | 0.04% | 425 | $112K | Reduce -0.2% |
| SMH Vaneck Semiconductor ETF | 0.04% | 305 | $110K | No change |
| CEG Constellation Energy | 0.03% | 280 | $101K | No change |
| RDDT Reddit Inc. Class A | 0.03% | 430 | $100K | No change |
| RTX RTX Corp. | 0.03% | 513 | $99K | No change |
| BNDX Vanguard Total Intl Bond ETF | 0.03% | 2,035 | $98K | Add +8.7% |
| BMY Bristol-Myers Squibb Co. | 0.03% | 1,696 | $94K | Add +1.4% |
| AMT American Tower Corp. | 0.03% | 508 | $91K | Add +0.8% |
| ZETA Zeta Global Holdings Corp. Class A | 0.03% | 4,433 | $90K | No change |
| T AT&T Inc. | 0.03% | 3,508 | $90K | No change |
| DUK Duke Energy Corp. | 0.03% | 704 | $84K | Add +10.2% |
| TFC Truist Financial Corp. | 0.03% | 1,641 | $82K | Add +0.9% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $135 (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| OXY.WS Occidental Petroleum-CW27 | *W EXP 08/03/202 | 7 | $135 | No change |
Total filed on the 13F, all lines: $302.1M.
Portfolio Sells Q3 2025 → Q4 2025
| FISV Fiserv Inc. | Sold out | 0.00% | −0.94 |
| KMX Carmax Inc. | Reduce -99.0% | 0.00% | −0.42 |
| NFLX Netflix Inc. | Reduce -0.3% | 1.22% | −0.38 |
| UBER Uber Technologies Inc. | Reduce -0.7% | 1.59% | −0.38 |
| DIS The Walt Disney Co. | Reduce -16.6% | 0.02% | −0.29 |
| BLK BlackRock Finance Inc. | Reduce -0.2% | 1.88% | −0.22 |
| VOO Vanguard S&P 500 ETF | Reduce -0.9% | 23.87% | −0.21 |
| NVDA Nvidia Corp. | Reduce -1.7% | 4.20% | −0.18 |
| SNPS Synopsys Inc. | Sold out | 0.00% | −0.10 |
| PG The Procter & Gamble Co. | Reduce -0.5% | 0.60% | −0.06 |
| BKNG Booking Holdings Inc. | Reduce -0.1% | 1.34% | −0.05 |
| GD General Dynamics Corp. | Reduce -0.0% | 1.21% | −0.05 |
| MO Altria Group Inc. | Reduce -60.9% | 0.02% | −0.03 |
| OTIS Otis Worldwide Corp. | Reduce -77.4% | 0.01% | −0.03 |
| SBUX Starbucks Corp. | Reduce -0.3% | 0.93% | −0.03 |
| IRT Independence Realty Trust Inc. | Reduce -17.7% | 0.17% | −0.03 |
| ADBE Adobe Inc. | Reduce -0.4% | 0.55% | −0.02 |
| GEV GE Vernova Inc. | Reduce -7.3% | 0.47% | −0.02 |
| SPYX SS SPDR S&P 500 Foss FL ETF | Reduce -1.8% | 0.64% | −0.01 |
| SDY SS SPDR S&P Dividend ETF | Reduce -14.4% | 0.05% | −0.01 |
| WMT Walmart Inc. | Reduce -15.3% | 0.05% | −0.00 |
| PFE Pfizer Inc. | Reduce -45.8% | 0.01% | −0.00 |
| UPS United Parcel Service Class B | Sold out | 0.00% | −0.00 |
| CMG Chipotle Mexican Grill Inc. | Sold out | 0.00% | −0.00 |
| PYPL PayPal Holdings Inc. | Sold out | 0.00% | −0.00 |
| SLB SLB Ltd. | Sold out | 0.00% | −0.00 |
| CARR Carrier Global Corp. | Reduce -10.2% | 0.01% | −0.00 |
| GE General Electric | Reduce -0.1% | 1.63% | −0.00 |
| INTC Intel Corp. | Reduce -44.4% | 0.00% | −0.00 |
| ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETF | Reduce -1.9% | 0.08% | −0.00 |
| GNRC Generac Holdings Inc. | Sold out | 0.00% | −0.00 |
| MSTR Strategy Inc. | Sold out | 0.00% | −0.00 |
| MBC Masterbrand Inc. | Sold out | 0.00% | −0.00 |
| APLD Applied Digital Corp. | Sold out | 0.00% | −0.00 |
| COOP Mr Cooper Group Inc. | Sold out | 0.00% | −0.00 |
| OGN Organon & Co. | Sold out | 0.00% | −0.00 |
| CGC Canopy Growth Corp. | Reduce -86.5% | 0.00% | 0.00 |
| ONL Orion Properties Inc. | Sold out | 0.00% | 0.00 |
| SCHG Schwab US Large-Cap Growth | Reduce -0.2% | 0.01% | 0.00 |
| BNT Brookfield Wealth Solutions | Reduce -2.2% | 0.00% | 0.00 |
| XLK SS Technology Select Sector | Reduce -0.2% | 0.04% | +0.01 |
| SCHW Schwab (charles) Corp. | Reduce -0.9% | 2.19% | +0.03 |
| GOOGL Alphabet Inc. Class A | Reduce -0.1% | 4.46% | +0.91 |
Portfolio Buys Q3 2025 → Q4 2025
| LLY Eli Lilly & Co. | Add +0.4% | 2.61% | +0.72 |
| PANW Palo Alto Networks Inc. | Add +295.7% | 0.58% | +0.42 |
| SHOP Shopify Inc. Class A | Add +3206.3% | 0.39% | +0.38 |
| AAPL Apple Inc. | Add +0.5% | 6.93% | +0.31 |
| IQV Iqvia Holdings Inc. | Add +0.8% | 1.34% | +0.19 |
| CAT Caterpillar Inc. | Add +8.4% | 0.79% | +0.17 |
| JNJ Johnson & Johnson | Add +1.4% | 1.53% | +0.15 |
| CRM Salesforce Inc. | Add +0.9% | 1.44% | +0.13 |
| TMO Thermo Fisher Scientific Inc. | Add +5.6% | 0.63% | +0.12 |
| CB Chubb Ltd. | Add +0.1% | 1.46% | +0.11 |
| ASML ASML Holding NV-NY Reg SHS | Add +0.4% | 1.34% | +0.10 |
| PNFP Pinnacle Financial Partners | New | 0.10% | +0.10 |
| AMZN Amazon.com Inc. | Add +0.3% | 3.17% | +0.09 |
| DHR Danaher Corp. | Add +11.7% | 0.45% | +0.09 |
| GOOG Alphabet Inc. Class C | Add +4.3% | 0.41% | +0.08 |
| PFG Principal Financial Group | New | 0.08% | +0.08 |
| IVV iShares Core S&P 500 ETF | Add +24.9% | 0.33% | +0.07 |
| MRK Merck & Co. Inc. | Add +2.6% | 0.24% | +0.05 |
| VTI VG Morningstar TS MKT ETF-US | Add +2585.7% | 0.04% | +0.04 |
| TSLA Tesla Inc. | Add +73.6% | 0.10% | +0.04 |
| V Visa Inc. Class A | Add +1.1% | 2.30% | +0.03 |
| IEFA iShares Core MSCI Eafe ETF | Add +5.2% | 0.55% | +0.03 |
| SPHQ Invesco S&P 500 Quality ETF | New | 0.03% | +0.03 |
| VTWO Vanguard Russell 2000 ETF | Add +3.4% | 0.80% | +0.02 |
| MU Micron Technology Inc. | New | 0.02% | +0.02 |
| FDX FedEx Corp. | Add +0.6% | 0.11% | +0.02 |
| SPYV SS SPDR P S&P 500 Value ETF | New | 0.02% | +0.02 |
| IJH iShares Core S&P Midcap ETF | Add +7.2% | 0.34% | +0.02 |
| SPLV Invesco S&P 500 Low Volatili | New | 0.02% | +0.02 |
| AVDE Avantis International Equity | New | 0.02% | +0.02 |
| IJR iShares Core S&P Small-Cap E | Add +15.3% | 0.09% | +0.02 |
| VXUS Vanguard Total Intl Stock | Add +4.0% | 0.37% | +0.02 |
| HTRB Hartford TTL RTRN BND ETF | New | 0.01% | +0.01 |
| FLTB Fidelity Ltd. TRM BND ETF | New | 0.01% | +0.01 |
| HYS PIMCO 0-5 Year H/Y Corp. Bond | New | 0.01% | +0.01 |
| QQQ Invesco QQQ Trust Series 1 | Add +36.3% | 0.05% | +0.01 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +2.3% | 0.91% | +0.01 |
| PRF Invesco Rafi US 1000 ETF | Add +570.2% | 0.01% | +0.01 |
| PLTR Palantir Technologies Inc. Class A | Add +645.2% | 0.02% | +0.01 |
| VEU Vanguard Ftse All-World Ex-U | Add +1.7% | 0.25% | +0.01 |
| SPYM Ste STR SPDR PT S&P 500 ETF | New | 0.01% | +0.01 |
| IEMG iShares Core MSCI Emerging | Add +4.4% | 0.30% | +0.01 |
| DIA SS SPDR Dow Jones Indus Avg | New | 0.01% | +0.01 |
| VIG Vanguard Dividend Apprec ETF | New | 0.01% | +0.01 |
| AMGN Amgen Inc. | Add +6.0% | 0.06% | +0.01 |
| VOE Vngrd Mrngstr MD-Cap Val ETF | New | 0.01% | +0.01 |
| XLF SS Financial Select Sector | Add +0.4% | 0.02% | +0.01 |
| VONG Vanguard Russell 1000 Growth | New | 0.01% | +0.01 |
| LRCX Lam Research Corp. | Add +0.1% | 0.04% | +0.01 |
| XCEM Columbia Em Core Ex-China | New | 0.01% | +0.01 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 313 | $323.9M | VOO, AAPL, GOOGL, NVDA, AMZN |
| Q1 2026 | 276 | $286.3M | VOO, AAPL, GOOGL, NVDA, AMZN |
| Q4 2025 | 274 | $302.1M | VOO, AAPL, GOOGL, NVDA, MSFT |
| Q3 2025 | 252 | $295.0M | VOO, AAPL, NVDA, MSFT, GOOGL |
| Q2 2025 | 245 | $268.4M | VOO, AAPL, NVDA, MSFT, AMZN |
| Q1 2025 | 249 | $239.4M | VOO, AAPL, MSFT, AMZN, NVDA |
| Q4 2024 | 210 | $241.0M | VOO, AAPL, MSFT, NVDA, AMZN |
| Q3 2024 | 209 | $236.9M | VOO, AAPL, MSFT, NVDA, AMZN |
| Q2 2024 | 206 | $225.6M | VOO, AAPL, MSFT, NVDA, AMZN |
| Q1 2024 | 207 | $217.3M | VOO, AAPL, MSFT, AMZN, NVDA |