Keeler & Nadler Financial Planning & Wealth Management

In its 13F for Q3 2024 (holdings as of September 30, 2024, filed October 9, 2024), Keeler & Nadler Financial Planning & Wealth Management reported 71 stock positions worth $205.3 million. Its top holding was iShares MSCI USA Quality Fac (QUAL) at 8.7% of the portfolio, followed by Schwab US Large-Cap Growth (SCHG, 8.4%) and Schwab Fndmn Intl LRG Co. ETF (FNDF, 7.7%). Compared with Q2 2024, it opened 10 new positions, sold out of 3, added to 29 and reduced 25. The biggest buy was Ste STR SPDR PT S&P 500 ETF (SPYM, shares +27%) and the biggest sale iShares MSCI USA Min Vol Fac (USMV, shares −15%).

Most Recent 13F
Q2 2026
Location
Dublin, OH
CIK
0002035883
Portfolio Value
$205.3M (Q3 2024)
SEC Filing
0001214659-24-017369 ↗ filed Oct 9, 2024

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $166.5M Q1 2024 Q2 2024: $182.1M Q2 2024 Q3 2024: $205.3M $205.3M Q3 2024 Q4 2024: $213.4M Q4 2024 Q1 2025: $221.8M Q1 2025 Q2 2025: $249.9M Q2 2025 Q3 2025: $272.8M Q3 2025 Q4 2025: $288.4M Q4 2025 Q1 2026: $294.8M Q1 2026 Q2 2026: $352.3M Q2 2026

Holdings 71 stocks · $205.3M

QUAL iShares MSCI USA Quality Fac 8.65% 99,067 $17.8M Add +16.7%
SCHG Schwab US Large-Cap Growth 8.38% 165,077 $17.2M Add +3.9%
FNDF Schwab Fndmn Intl LRG Co. ETF 7.71% 423,304 $15.8M Add +1.4%
VUG Vanguard Mrngstar GR ETF-Sui 7.39% 39,516 $15.2M Add +0.1%
SCHV Schwab US Large-Cap Value 6.61% 168,893 $13.6M Add +7.8%
SPYM Ste STR SPDR PT S&P 500 ETF 5.74% 174,487 $11.8M Add +27.2%
VIGI Vanguard Int Div App Indx FD 5.50% 127,792 $11.3M Add +11.4%
VTV Vanguard Mrngstr Val ETF-Aui 4.78% 56,157 $9.8M Reduce -0.6%
USMV iShares MSCI USA Min Vol Fac 4.47% 100,502 $9.2M Reduce -15.3%
BND Vanguard Total Bond Market 3.97% 108,620 $8.2M Add +33.3%
SPY SS SPDR S&P 500 ETF Trust-US 2.93% 10,466 $6.0M Add +9.1%
EMXC iShares MSCI Emr MRK Ex Chna 2.56% 85,972 $5.3M Add +27.2%
IJR iShares Core S&P Small-Cap E 2.55% 44,796 $5.2M Add +9.4%
IYW iShares Ustechnology ETF 2.43% 32,913 $5.0M Add +20.6%
VDC Vanguard Consumer Staple ETF 2.24% 21,003 $4.6M Reduce -8.3%
IFRA iShares US Infrastructure 1.64% 71,498 $3.4M Add +25.4%
MTUM iShares MSCI USA Momentum Fa 1.51% 15,248 $3.1M Reduce -9.8%
TLT iShares 20+ Year Treasury BD 1.41% 29,405 $2.9M Add +36.5%
SLYV SS SPDR S&P 600 SC Val ETF 1.36% 32,235 $2.8M Reduce -10.9%
SPSM SS SPDR P S&P 600 Small Cap 1.35% 60,770 $2.8M Reduce -6.2%
SCHD Schwab US DVD Equity ETF 1.31% 31,867 $2.7M Reduce -1.0%
SCHF Schwab Intl Equity ETF 1.19% 59,308 $2.4M Reduce -1.9%
SCHB Schwab US Broad Market ETF 1.05% 32,370 $2.2M Reduce -4.4%
AAPL Apple Inc. 0.95% 8,409 $2.0M Add +0.1%
VBK Van Morst SML-Cap Gro-Usd Inc. 0.91% 6,992 $1.9M Reduce -5.8%
SLYG SS SPDR S&P 600 SC GR ETF 0.84% 18,565 $1.7M Reduce -18.6%
EFAV iShares MSCI Eafe Min Vol Fa 0.77% 20,626 $1.6M Reduce -21.7%
VIG Vanguard Dividend Apprec ETF 0.67% 6,972 $1.4M Reduce -7.6%
BRK.B Berkshire Hathaway Inc. Class B 0.67% 2,977 $1.4M Reduce -0.1%
MSFT Microsoft Corp. 0.51% 2,418 $1.0M Add +0.3%
SCHA Schwab US Small-Cap ETF 0.50% 19,823 $1.0M Reduce -2.4%
TGRW T Rowe Price Growth Stock Et 0.47% 25,411 $957K No change
VBR Vngrd Mrngst SL-CP Val ETF-U 0.37% 3,808 $765K Reduce -11.5%
NVDA Nvidia Corp. 0.33% 5,636 $684K Reduce -3.7%
AMZN Amazon.com Inc. 0.32% 3,560 $663K Add +12.0%
MUB iShares National Muni Bond E 0.31% 5,769 $627K Add +42.1%
VB Vanguard Most SM-Cap ETF-Usd 0.30% 2,591 $615K Reduce -6.8%
TTC Toro Co. 0.28% 6,583 $571K Add +0.2%
RMBI Richmond Mutual Bancorporati 0.27% 43,004 $555K No change
CGMU Cap Group Municipal Income 0.27% 20,065 $551K New
CGSM Cap Group Short Muni Income 0.26% 20,351 $534K Add +129.6%
VIOO Vanguard S&P Small-Cap 600 E 0.24% 4,607 $498K Reduce -2.5%
SCHE Schwab Emrg Mrkts Eqty ETF 0.24% 17,005 $496K Reduce -23.1%
MEAR Ishrs Short Mat Muni Act ETF 0.20% 8,253 $415K Reduce -3.3%
AVGO Broadcom Inc. 0.20% 2,385 $411K Add +1.5%
GOOGL Alphabet Inc. Class A 0.20% 2,456 $407K Add +0.3%
JPM JPMorgan Chase & Co. 0.19% 1,884 $397K Add +0.5%
SF Stifel Financial Corp. 0.19% 4,227 $397K Reduce -5.6%
XITK SS SPDR F Inno Tech ETF 0.18% 2,418 $374K Add +12.1%
XLG Invesco S&P 500 Top 50 ETF 0.16% 6,743 $320K New
CVX Chevron Corp. 0.15% 2,087 $307K Reduce -0.6%
VNQ Vanguard Real Estate ETF 0.15% 3,131 $305K Reduce -55.6%
IVV iShares Core S&P 500 ETF 0.14% 508 $293K Add +0.4%
VHT Vanguard Health Care ETF 0.14% 1,017 $287K Add +0.3%
PFG Principal Financial Group 0.14% 3,332 $286K No change
GOOG Alphabet Inc. Class C 0.14% 1,689 $282K No change
UPST Upstart Holdings Inc. 0.14% 7,007 $280K New
RTX RTX Corp. 0.12% 2,108 $255K Add +0.2%
VXUS Vanguard Total Intl Stock 0.12% 3,882 $251K Add +0.3%
VLUE iShares MSCI USA Value Facto 0.12% 2,242 $244K Reduce -13.8%
AJG Arthur J Gallagher & Co. filed as GALLAGHER ARTHUR J & CO 0.11% 821 $231K No change
SO The Southern Co. 0.11% 2,552 $230K New
META Meta Platforms Inc. Class A 0.11% 397 $227K New
ABBV Abbvie Inc. 0.11% 1,147 $226K New
V Visa Inc. Class A 0.10% 775 $213K Add +0.1%
VYM Vanguard High DVD Yield ETF 0.10% 1,644 $211K New
AEE Ameren Corporation 0.10% 2,400 $210K New
PG The Procter & Gamble Co. 0.10% 1,191 $206K New
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.10% 773 $204K New
NVO Novo-Nordisk A/S-Spons ADR 0.10% 1,690 $201K No change
DBI Designer Brands Inc. Class A 0.07% 19,166 $141K No change

Portfolio Sells Q2 2024 → Q3 2024

USMV iShares MSCI USA Min Vol Fac Reduce -15.3% 4.47% −1.00
VDC Vanguard Consumer Staple ETF Reduce -8.3% 2.24% −0.32
MTUM iShares MSCI USA Momentum Fa Reduce -9.8% 1.51% −0.30
SLYG SS SPDR S&P 600 SC GR ETF Reduce -18.6% 0.84% −0.23
EFAV iShares MSCI Eafe Min Vol Fa Reduce -21.7% 0.77% −0.23
VTV Vanguard Mrngstr Val ETF-Aui Reduce -0.6% 4.78% −0.20
SLYV SS SPDR S&P 600 SC Val ETF Reduce -10.9% 1.36% −0.19
VNQ Vanguard Real Estate ETF Reduce -55.6% 0.15% −0.18
IP International Paper Co. Sold out 0.00% −0.14
SPSM SS SPDR P S&P 600 Small Cap Reduce -6.2% 1.35% −0.13
SCHB Schwab US Broad Market ETF Reduce -4.4% 1.05% −0.12
IWM iShares Russell 2000 ETF Sold out 0.00% −0.11
ICSH iShares Ultra Short Duration Sold out 0.00% −0.11
VBK Van Morst SML-Cap Gro-Usd Inc. Reduce -5.8% 0.91% −0.11
SCHF Schwab Intl Equity ETF Reduce -1.9% 1.19% −0.09
VIG Vanguard Dividend Apprec ETF Reduce -7.6% 0.67% −0.08
SCHE Schwab Emrg Mrkts Eqty ETF Reduce -23.1% 0.24% −0.08
NVDA Nvidia Corp. Reduce -3.7% 0.33% −0.06
SCHD Schwab US DVD Equity ETF Reduce -1.0% 1.31% −0.06
VBR Vngrd Mrngst SL-CP Val ETF-U Reduce -11.5% 0.37% −0.06
VB Vanguard Most SM-Cap ETF-Usd Reduce -6.8% 0.30% −0.03
MEAR Ishrs Short Mat Muni Act ETF Reduce -3.3% 0.20% −0.03
SCHA Schwab US Small-Cap ETF Reduce -2.4% 0.50% −0.03
CVX Chevron Corp. Reduce -0.6% 0.15% −0.03
VLUE iShares MSCI USA Value Facto Reduce -13.8% 0.12% −0.03
SF Stifel Financial Corp. Reduce -5.6% 0.19% −0.01
VIOO Vanguard S&P Small-Cap 600 E Reduce -2.5% 0.24% −0.01
BRK.B Berkshire Hathaway Inc. Class B Reduce -0.1% 0.67% +0.00

Portfolio Buys Q2 2024 → Q3 2024

SPYM Ste STR SPDR PT S&P 500 ETF Add +27.2% 5.74% +0.92
BND Vanguard Total Bond Market Add +33.3% 3.97% +0.75
QUAL iShares MSCI USA Quality Fac Add +16.7% 8.65% +0.69
VIGI Vanguard Int Div App Indx FD Add +11.4% 5.50% +0.37
EMXC iShares MSCI Emr MRK Ex Chna Add +27.2% 2.56% +0.36
TLT iShares 20+ Year Treasury BD Add +36.5% 1.41% +0.32
IFRA iShares US Infrastructure Add +25.4% 1.64% +0.32
CGMU Cap Group Municipal Income New 0.27% +0.27
SCHV Schwab US Large-Cap Value Add +7.8% 6.61% +0.24
IYW iShares Ustechnology ETF Add +20.6% 2.43% +0.17
XLG Invesco S&P 500 Top 50 ETF New 0.16% +0.16
IJR iShares Core S&P Small-Cap E Add +9.4% 2.55% +0.15
UPST Upstart Holdings Inc. New 0.14% +0.14
CGSM Cap Group Short Muni Income Add +129.6% 0.26% +0.14
SO The Southern Co. New 0.11% +0.11
META Meta Platforms Inc. Class A New 0.11% +0.11
ABBV Abbvie Inc. New 0.11% +0.11
VYM Vanguard High DVD Yield ETF New 0.10% +0.10
AEE Ameren Corporation New 0.10% +0.10
PG The Procter & Gamble Co. New 0.10% +0.10
VO Vngrd Mrngstr MD-Cap ETF-Usd New 0.10% +0.10
MUB iShares National Muni Bond E Add +42.1% 0.31% +0.07
SPY SS SPDR S&P 500 ETF Trust-US Add +9.1% 2.93% +0.06
RTX RTX Corp. Add +0.2% 0.12% +0.01
XITK SS SPDR F Inno Tech ETF Add +12.1% 0.18% +0.01
VXUS Vanguard Total Intl Stock Add +0.3% 0.12% −0.01
AVGO Broadcom Inc. Add +1.5% 0.20% −0.01
V Visa Inc. Class A Add +0.1% 0.10% −0.01
VHT Vanguard Health Care ETF Add +0.3% 0.14% −0.01
IVV iShares Core S&P 500 ETF Add +0.4% 0.14% −0.01
AMZN Amazon.com Inc. Add +12.0% 0.32% −0.01
JPM JPMorgan Chase & Co. Add +0.5% 0.19% −0.01
AAPL Apple Inc. Add +0.1% 0.95% −0.02
GOOGL Alphabet Inc. Class A Add +0.3% 0.20% −0.05
TTC Toro Co. Add +0.2% 0.28% −0.06
MSFT Microsoft Corp. Add +0.3% 0.51% −0.08
FNDF Schwab Fndmn Intl LRG Co. ETF Add +1.4% 7.71% −0.33
SCHG Schwab US Large-Cap Growth Add +3.9% 8.38% −0.42
VUG Vanguard Mrngstar GR ETF-Sui Add +0.1% 7.39% −0.72

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 85$352.3MFNDF, SCHG, SPYM, SCHV, VUG
Q1 2026 82$294.8MFNDF, SCHG, SCHV, SPYM, QUAL
Q4 2025 79$288.4MSCHG, FNDF, QUAL, SPYM, SCHV
Q3 2025 79$272.8MSCHG, QUAL, FNDF, SPYM, SCHV
Q2 2025 77$249.9MSCHG, QUAL, FNDF, SPYM, SCHV
Q1 2025 71$221.8MQUAL, SCHG, FNDF, SCHV, SPYM
Q4 2024 70$213.4MQUAL, SCHG, VUG, FNDF, SPYM
Q3 2024 71$205.3MQUAL, SCHG, FNDF, VUG, SCHV
Q2 2024 64$182.1MSCHG, VUG, FNDF, QUAL, SCHV
Q1 2024 64$166.5MFNDF, VUG, SCHG, USMV, SCHV