Nicholas Company, Inc.
In its 13F for Q2 2025 (holdings as of June 30, 2025, filed August 5, 2025), Nicholas Company, Inc. reported 216 stock positions worth $6.0 billion. Its top holding was Microsoft (MSFT) at 3.8% of the portfolio, followed by Alphabet Class C (GOOG, 3.2%) and Amazon.com (AMZN, 3.1%). Compared with Q1 2025, it opened 8 new positions, sold out of 6, added to 49 and reduced 95. The biggest buy was a new position in Meta Platforms Class A (META) and the biggest sale Merck (MRK, shares −91%).
- Most Recent 13F
- Q2 2026
- Location
- MILWAUKEE, WI
- CIK
- 0000903949
- Portfolio Value
- $6.0B (Q2 2025)
- SEC Filing
- 0000903949-25-000006 ↗ filed Aug 5, 2025
Holdings Value
Holdings 216 stocks · $6.0B
| MSFT Microsoft Corp. | 3.84% | 461,037 | $229.3M | Reduce -7.2% |
| GOOG Alphabet Inc. Class C | 3.23% | 1,088,470 | $193.1M | No change |
| AMZN Amazon.com Inc. | 3.14% | 854,554 | $187.5M | Add +0.0% |
| NVDA Nvidia Corp. | 3.06% | 1,158,250 | $183.0M | Add +8.9% |
| AAPL Apple Inc. | 2.01% | 586,415 | $120.3M | No change |
| ORLY O'reilly Automotive Inc. | 1.63% | 1,078,620 | $97.2M | No change |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 1.53% | 742,510 | $91.7M | Reduce -0.9% |
| HD Home Depot Inc. | 1.47% | 239,683 | $87.9M | No change |
| COST Costco Wholesale Corp. | 1.46% | 88,276 | $87.4M | No change |
| SPGI S&P Global Inc. | 1.46% | 165,515 | $87.3M | No change |
| FISV Fiserv Inc. | 1.40% | 483,734 | $83.4M | Add +0.0% |
| ZS Zscaler Inc. | 1.38% | 262,777 | $82.5M | Add +40.5% |
| AZN Astrazeneca PLC-Spons ADR | 1.33% | 1,139,599 | $79.6M | Reduce -1.8% |
| CMG Chipotle Mexican Grill Inc. | 1.29% | 1,370,925 | $77.0M | Reduce 0.0% |
| NOW ServiceNow Inc. | 1.26% | 73,460 | $75.5M | Reduce -14.1% |
| SNOW Snowflake Inc. | 1.25% | 333,484 | $74.6M | Add +1.1% |
| CRM Salesforce Inc. | 1.24% | 271,485 | $74.0M | No change |
| META Meta Platforms Inc. Class A | 1.24% | 100,040 | $73.8M | New |
| ACN Accenture PLC Class A | 1.23% | 245,484 | $73.4M | Add +14.7% |
| ICE Intercontinental Exchange Inc. | 1.22% | 396,780 | $72.8M | No change |
| JPM JPMorgan Chase & Co. | 1.21% | 250,190 | $72.5M | Reduce -3.2% |
| AMD Advanced Micro Devices | 1.21% | 509,165 | $72.3M | Reduce -10.2% |
| VMC Vulcan Materials Co. | 1.20% | 275,985 | $72.0M | Reduce -0.0% |
| LLY Eli Lilly & Co. | 1.20% | 92,014 | $71.7M | Add +9.4% |
| MA Mastercard Inc. Class A | 1.17% | 124,615 | $70.0M | Reduce -27.7% |
| SHW The Sherwin-Williams Co. | 1.17% | 203,165 | $69.8M | No change |
| V Visa Inc. Class A | 1.17% | 196,200 | $69.7M | Reduce -26.3% |
| WDAY Workday Inc. Class A | 1.13% | 282,030 | $67.7M | Add +0.0% |
| SNY Sanofi-ADR | 1.13% | 1,397,265 | $67.5M | Add +10.0% |
| CARR Carrier Global Corp. | 1.13% | 922,220 | $67.5M | New |
| BSX Boston Scientific Corp. | 1.13% | 627,158 | $67.4M | No change |
| SYK Stryker Corp. | 1.09% | 164,677 | $65.2M | No change |
| TTD Trade Desk Inc./the Class A filed as THE TRADE DESK INC | 1.09% | 900,509 | $64.8M | No change |
| AON Aon PLC Class A | 1.08% | 181,427 | $64.7M | Reduce -8.3% |
| WCN Waste Connections Inc. | 1.08% | 345,032 | $64.4M | Reduce -5.2% |
| ADBE Adobe Inc. | 1.05% | 162,226 | $62.8M | Reduce -6.2% |
| NFLX Netflix Inc. | 1.04% | 46,530 | $62.3M | Add +23.8% |
| FAST Fastenal Co. | 1.04% | 1,474,690 | $61.9M | Reduce -23.5% |
| CTAS Cintas Corp. | 1.01% | 270,561 | $60.3M | No change |
| SBUX Starbucks Corp. | 1.01% | 656,365 | $60.1M | Add +17.8% |
| TXN Texas Instruments Inc. | 1.01% | 289,429 | $60.1M | No change |
| KVUE Kenvue Inc. | 0.92% | 2,623,637 | $54.9M | Reduce -0.0% |
| TMO Thermo Fisher Scientific Inc. | 0.92% | 134,978 | $54.7M | No change |
| PANW Palo Alto Networks Inc. | 0.92% | 267,117 | $54.7M | Reduce -6.2% |
| SNPS Synopsys Inc. | 0.91% | 106,442 | $54.6M | Add +0.1% |
| ALC Alcon Inc. filed as ALCON AG | 0.90% | 607,730 | $53.7M | No change |
| MCD McDonald's Corp. | 0.87% | 178,850 | $52.3M | No change |
| KO The Coca-Cola Co. | 0.87% | 737,045 | $52.1M | No change |
| FTV Fortive Corp. | 0.78% | 894,540 | $46.6M | Reduce 0.0% |
| TEAM Atlassian Corp. Class A | 0.77% | 227,789 | $46.3M | Add +10.0% |
| KLAC KLA Corp. | 0.77% | 51,135 | $45.8M | No change |
| ROP Roper Technologies Inc. | 0.76% | 80,375 | $45.6M | No change |
| CDNS Cadence Design SYS Inc. | 0.76% | 147,701 | $45.5M | Reduce -8.4% |
| LRCX Lam Research Corp. | 0.72% | 442,540 | $43.1M | No change |
| ITW Illinois Tool Works | 0.71% | 171,780 | $42.5M | Add +0.0% |
| CYBR Cyberark Software Ltd./Israel | 0.67% | 98,075 | $39.9M | Reduce -12.4% |
| UNH Unitedhealth Group Inc. | 0.59% | 112,627 | $35.1M | Reduce -22.4% |
| MCHP Microchip Technology Inc. | 0.45% | 379,372 | $26.7M | Reduce -2.8% |
| PCTY Paylocity Holding Corp. | 0.44% | 143,613 | $26.0M | Add +0.0% |
| AOS Smith (a.o.) Corp. | 0.43% | 390,938 | $25.6M | Add +0.0% |
| RJF Raymond James Financial Inc. | 0.41% | 161,560 | $24.8M | Reduce -0.0% |
| DT Dynatrace Inc. | 0.41% | 443,658 | $24.5M | Reduce -0.0% |
| WING Wingstop Inc. | 0.40% | 70,610 | $23.8M | Add +12.3% |
| RBA RB Global Inc. | 0.40% | 222,993 | $23.7M | Reduce -14.2% |
| CPAY Corpay Inc. | 0.39% | 70,990 | $23.6M | No change |
| VRSK Verisk Analytics Inc. | 0.39% | 74,420 | $23.2M | Reduce -6.5% |
| TDY Teledyne Technologies Inc. | 0.38% | 44,239 | $22.7M | Reduce -3.1% |
| TRU Transunion | 0.38% | 255,133 | $22.5M | Reduce -0.0% |
| CBRE CBRE Group Inc. Class A | 0.38% | 160,080 | $22.4M | Reduce -0.0% |
| BJ Bj's Wholesale Club Holdings filed as BJS WHSL CLUB HLDGS INC | 0.37% | 203,944 | $22.0M | Reduce -6.3% |
| ATR Aptargroup Inc. | 0.37% | 139,850 | $21.9M | Add +0.0% |
| GMED Globus Medical Inc. Class A | 0.36% | 360,091 | $21.3M | Add +0.0% |
| LHX L3HARRIS Technologies Inc. | 0.35% | 83,900 | $21.0M | Reduce -0.0% |
| PTC PTC Inc. | 0.35% | 120,470 | $20.8M | Add +0.0% |
| AME Ametek Inc. | 0.35% | 114,413 | $20.7M | Reduce -0.0% |
| VEEV Veeva Systems Inc. Class A | 0.34% | 70,300 | $20.2M | Add +0.0% |
| RMD Resmed Inc. | 0.34% | 78,370 | $20.2M | Reduce -0.0% |
| BR Broadridge Financial Solutio | 0.33% | 81,524 | $19.8M | Reduce -0.0% |
| NDSN Nordson Corp. | 0.32% | 88,985 | $19.1M | Add +13.4% |
| LSCC Lattice Semiconductor Corp. | 0.32% | 387,038 | $19.0M | Add +0.0% |
| WAB Wabtec Corp. | 0.31% | 87,403 | $18.3M | Reduce -0.0% |
| STVN Stevanato Group SPA | 0.30% | 745,629 | $18.2M | No change |
| IEX Idex Corp. | 0.30% | 103,553 | $18.2M | Add +19.4% |
| SCI Service Corp. International | 0.30% | 221,575 | $18.0M | Reduce -0.0% |
| FOUR SHIFT4 Payments Inc. Class A | 0.30% | 180,500 | $17.9M | Add +0.8% |
| MTD Mettler-Toledo International | 0.30% | 15,144 | $17.8M | No change |
| MORN Morningstar Inc. | 0.30% | 56,565 | $17.8M | Reduce -0.0% |
| CDW CDW Corp. | 0.30% | 99,370 | $17.7M | Reduce -0.0% |
| STE Steris PLC | 0.30% | 73,685 | $17.7M | No change |
| MNDY Monday.com Ltd. | 0.30% | 56,262 | $17.7M | Add +26.7% |
| ULTA Ulta Beauty Inc. | 0.29% | 37,190 | $17.4M | Reduce -0.0% |
| OKTA Okta Inc. | 0.29% | 172,473 | $17.2M | No change |
| CSGP Costar Group Inc. | 0.29% | 214,269 | $17.2M | Reduce -0.1% |
| ESTC Elastic NV | 0.29% | 201,971 | $17.0M | No change |
| IT Gartner Inc. | 0.28% | 40,693 | $16.4M | Reduce -5.5% |
| ODFL Old Dominion Freight Line | 0.26% | 95,550 | $15.5M | Reduce -0.0% |
| DPZ Domino's Pizza Inc. | 0.25% | 33,275 | $15.0M | Reduce -0.0% |
| RAL Ralliant Corp. | 0.24% | 298,178 | $14.5M | No change |
| RSG Republic Services Inc. | 0.23% | 56,037 | $13.8M | Reduce -15.7% |
| TECH Bio-Techne Corp. | 0.22% | 258,659 | $13.3M | Reduce -0.0% |
Portfolio Sells Q1 2025 → Q2 2025
| MRK Merck & Co. Inc. | Reduce -90.9% | 0.08% | −0.95 |
| CPRT Copart Inc. | Sold out | 0.00% | −0.92 |
| UNH Unitedhealth Group Inc. | Reduce -22.4% | 0.59% | −0.73 |
| MDB Mongodb Inc. | Reduce -84.8% | 0.15% | −0.69 |
| MDLZ Mondelez International Inc. Class A | Reduce -86.1% | 0.10% | −0.65 |
| MA Mastercard Inc. Class A | Reduce -27.7% | 1.17% | −0.46 |
| V Visa Inc. Class A | Reduce -26.3% | 1.17% | −0.45 |
| FTV Fortive Corp. | Reduce 0.0% | 0.78% | −0.35 |
| AON Aon PLC Class A | Reduce -8.3% | 1.08% | −0.28 |
| FAST Fastenal Co. | Reduce -23.5% | 1.04% | −0.26 |
| CRL Charles River Laboratories | Reduce -98.8% | 0.00% | −0.18 |
| KVUE Kenvue Inc. | Reduce -0.0% | 0.92% | −0.17 |
| WCN Waste Connections Inc. | Reduce -5.2% | 1.08% | −0.15 |
| KMX Carmax Inc. | Sold out | 0.00% | −0.15 |
| AZN Astrazeneca PLC-Spons ADR | Reduce -1.8% | 1.33% | −0.14 |
| BECN Beacon Roofing Supply Inc. | Sold out | 0.00% | −0.11 |
| ADBE Adobe Inc. | Reduce -6.2% | 1.05% | −0.10 |
| DGX Quest Diagnostics Inc. | Reduce -55.4% | 0.06% | −0.07 |
| AMED Amedisys Inc. | Reduce -55.7% | 0.05% | −0.07 |
| NEOG Neogen Corp. | Sold out | 0.00% | −0.06 |
| BJ Bj's Wholesale Club Holdings | Reduce -6.3% | 0.37% | −0.06 |
| MDT Medtronic PLC | Reduce -33.6% | 0.10% | −0.06 |
| RBA RB Global Inc. | Reduce -14.2% | 0.40% | −0.05 |
| PM Philip Morris International | Sold out | 0.00% | −0.05 |
| RSG Republic Services Inc. | Reduce -15.7% | 0.23% | −0.05 |
| TJX TJX Companies Inc. | Reduce -0.9% | 1.53% | −0.05 |
| ABBV Abbvie Inc. | Reduce -12.7% | 0.12% | −0.04 |
| CVX Chevron Corp. | Reduce -0.0% | 0.19% | −0.04 |
| TECH Bio-Techne Corp. | Reduce -0.0% | 0.22% | −0.04 |
| IT Gartner Inc. | Reduce -5.5% | 0.28% | −0.04 |
| CB Chubb Ltd. | Reduce -17.2% | 0.12% | −0.04 |
| TGT Target Corp. | Reduce -22.7% | 0.08% | −0.03 |
| IQV Iqvia Holdings Inc. | Reduce -0.0% | 0.20% | −0.03 |
| CMS CMS Energy Corp. | Reduce -3.4% | 0.19% | −0.03 |
| SWKS Skyworks Solutions Inc. | Reduce -25.5% | 0.13% | −0.03 |
| ROAD Construction Partners Inc. Class A | Reduce -44.0% | 0.10% | −0.03 |
| RVTY Revvity Inc. | Reduce -0.0% | 0.19% | −0.03 |
| ETN Eaton Corp. PLC | Sold out | 0.00% | −0.03 |
| NOMD Nomad Foods Ltd. | Reduce -0.0% | 0.12% | −0.02 |
| PBH Prestige Consumer Healthcare | Reduce -0.0% | 0.20% | −0.02 |
| VRSK Verisk Analytics Inc. | Reduce -6.5% | 0.39% | −0.02 |
| STZ Constellation Brands Inc. Class A | Reduce -0.0% | 0.13% | −0.02 |
| EXLS Exlservice Holdings Inc. | Reduce -0.1% | 0.17% | −0.02 |
| CRWD CrowdStrike Holdings Inc. Class A | Reduce -34.9% | 0.17% | −0.02 |
| AMT American Tower Corp. | Reduce -9.9% | 0.13% | −0.02 |
| OPCH Option Care Health Inc. | Reduce -0.0% | 0.14% | −0.02 |
| ODFL Old Dominion Freight Line | Reduce -0.0% | 0.26% | −0.01 |
| NXRT Nexpoint Residential | Reduce -0.0% | 0.06% | −0.01 |
| OLLI Ollie's Bargain Outlet Holdi | Reduce -17.2% | 0.14% | −0.01 |
| TDY Teledyne Technologies Inc. | Reduce -3.1% | 0.38% | −0.01 |
Portfolio Buys Q1 2025 → Q2 2025
| META Meta Platforms Inc. Class A | New | 1.24% | +1.24 |
| CARR Carrier Global Corp. | New | 1.13% | +1.13 |
| NVDA Nvidia Corp. | Add +8.9% | 3.06% | +1.07 |
| ZS Zscaler Inc. | Add +40.5% | 1.38% | +0.74 |
| NFLX Netflix Inc. | Add +23.8% | 1.04% | +0.44 |
| SNOW Snowflake Inc. | Add +1.1% | 1.25% | +0.41 |
| AMZN Amazon.com Inc. | Add +0.0% | 3.14% | +0.32 |
| HLT Hilton Worldwide Holdings Inc. | New | 0.18% | +0.18 |
| WING Wingstop Inc. | Add +12.3% | 0.40% | +0.15 |
| SNPS Synopsys Inc. | Add +0.1% | 0.91% | +0.12 |
| MNDY Monday.com Ltd. | Add +26.7% | 0.30% | +0.11 |
| ALKT Alkami Technology Inc. | New | 0.10% | +0.10 |
| ACN Accenture PLC Class A | Add +14.7% | 1.23% | +0.07 |
| BX Blackstone Inc. | New | 0.07% | +0.07 |
| SBUX Starbucks Corp. | Add +17.8% | 1.01% | +0.06 |
| VEEV Veeva Systems Inc. Class A | Add +0.0% | 0.34% | +0.06 |
| SPXC SPX Technologies Inc. | New | 0.06% | +0.06 |
| MOD Modine Manufacturing Co. | New | 0.05% | +0.05 |
| FOUR SHIFT4 Payments Inc. Class A | Add +0.8% | 0.30% | +0.05 |
| NDSN Nordson Corp. | Add +13.4% | 0.32% | +0.05 |
| OC Owens Corning | New | 0.04% | +0.04 |
| IEX Idex Corp. | Add +19.4% | 0.30% | +0.03 |
| ROK Rockwell Automation Inc. | Add +9.8% | 0.11% | +0.03 |
| QTWO Q2 Holdings Inc. | Add +0.0% | 0.21% | +0.02 |
| PTC PTC Inc. | Add +0.0% | 0.35% | +0.02 |
| SITE Siteone Landscape Supply Inc. | Add +31.6% | 0.10% | +0.02 |
| PHR Phreesia Inc. | Add +15.9% | 0.10% | +0.02 |
| TEAM Atlassian Corp. Class A | Add +10.0% | 0.77% | +0.01 |
| UFPT Ufp Technologies Inc. | Add +0.1% | 0.09% | +0.01 |
| INTA Intapp Inc. | Add +36.0% | 0.08% | +0.01 |
| NCNO Ncino Inc. | Add +11.5% | 0.12% | +0.01 |
| ATR Aptargroup Inc. | Add +0.0% | 0.37% | +0.01 |
| ATRC Atricure Inc. | Add +8.5% | 0.11% | +0.01 |
| TENB Tenable Holdings Inc. | Add +12.7% | 0.11% | +0.01 |
| ONTO Onto Innovation Inc. | Add +31.9% | 0.07% | +0.00 |
| WBS Webster Financial Corp. | Add +0.3% | 0.14% | +0.00 |
| BAH Booz Allen Hamilton Holdings | Add +7.2% | 0.10% | +0.00 |
| SPSC SPS Commerce Inc. | Add +3.3% | 0.13% | +0.00 |
| LII Lennox International Inc. | Add +1.0% | 0.08% | −0.00 |
| EXPO Exponent Inc. | Add +11.2% | 0.11% | −0.00 |
| LLY Eli Lilly & Co. | Add +9.4% | 1.20% | −0.00 |
| WSO Watsco Inc. | Add +13.8% | 0.10% | −0.00 |
| DSGX The Descartes Systems Grp | Add +0.0% | 0.17% | −0.00 |
| WK Workiva Inc. | Add +9.3% | 0.09% | −0.00 |
| WDAY Workday Inc. Class A | Add +0.0% | 1.13% | −0.01 |
| OMCL Omnicell Inc. | Add +6.0% | 0.05% | −0.01 |
| ARE Alexandria Real Estate Equit | Add +14.9% | 0.06% | −0.01 |
| AOS Smith (a.o.) Corp. | Add +0.0% | 0.43% | −0.01 |
| SLP Simulations Plus Inc. | Add +4.8% | 0.05% | −0.02 |
| GDYN Grid Dynamics Holdings Inc. | Add +4.3% | 0.07% | −0.03 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 195 | $5.5B | GOOG, NVDA, AMZN, AAPL, MSFT |
| Q1 2026 | 203 | $5.1B | GOOG, NVDA, AMZN, AAPL, MSFT |
| Q4 2025 | 205 | $5.7B | GOOG, NVDA, MSFT, AMZN, AAPL |
| Q3 2025 | 215 | $5.9B | MSFT, GOOG, NVDA, AMZN, AAPL |
| Q2 2025 | 216 | $6.0B | MSFT, GOOG, AMZN, NVDA, AAPL |
| Q1 2025 | 213 | $5.8B | MSFT, GOOG, AMZN, AAPL, NVDA |
| Q4 2024 | 214 | $6.2B | GOOG, MSFT, AMZN, AAPL, ORLY |
| Q3 2024 | 216 | $6.1B | MSFT, GOOG, AMZN, AAPL, ORLY |
| Q2 2024 | 216 | $6.0B | MSFT, GOOG, AMZN, AAPL, ORLY |
| Q1 2024 | 218 | $6.1B | MSFT, GOOG, AMZN, ORLY, DXCM |