Nicholas Hoffman & Company, LLC.
In its 13F for Q1 2024 (holdings as of March 31, 2024, filed April 22, 2024), Nicholas Hoffman & Company, LLC. reported 291 stock positions worth $2.0 billion. Its top holding was Vanguard S&P 500 ETF (VOO) at 18.0% of the portfolio, followed by Vanguard Ftse Developed ETF (VEA, 15.5%) and Vngrd Mrngstr MD-Cap ETF-Usd (VO, 6.9%). Compared with Q4 2023, it opened 18 new positions, sold out of 7, added to 105 and reduced 116. The biggest buy was Vanguard S&P 500 ETF (VOO, shares +25%) and the biggest sale Apple (AAPL, shares −3%).
- Most Recent 13F
- Q2 2026
- Location
- ATLANTA, GA
- CIK
- 0001678953
- Portfolio Value
- $2.0B (Q1 2024)
- SEC Filing
- 0001398344-24-007424 ↗ filed Apr 22, 2024
Holdings Value
Holdings 291 stocks · $2.0B
| VOO Vanguard S&P 500 ETF | 17.99% | 737,599 | $354.6M | Add +24.6% |
| VEA Vanguard Ftse Developed ETF | 15.49% | 6,084,193 | $305.2M | Add +19.9% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 6.86% | 540,989 | $135.2M | Add +21.0% |
| VIG Vanguard Dividend Apprec ETF | 6.79% | 732,370 | $133.7M | Add +1.3% |
| VWO Vanguard Ftse Emerging Marke | 6.11% | 2,881,531 | $120.4M | Add +20.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 5.33% | 249,922 | $105.1M | Add +4.0% |
| VB Vanguard Most SM-Cap ETF-Usd | 4.46% | 384,129 | $87.8M | Add +13.3% |
| QQQ Invesco QQQ Trust Series 1 | 3.67% | 162,690 | $72.2M | Add +0.1% |
| MSFT Microsoft Corp. | 3.33% | 156,042 | $65.6M | Reduce -1.7% |
| VTI VG Morningstar TS MKT ETF-US | 2.69% | 204,229 | $53.1M | Add +0.2% |
| VEU Vanguard Ftse All-World Ex-U | 2.36% | 791,994 | $46.5M | Add +0.3% |
| SPY SS SPDR S&P 500 ETF Trust-US | 2.33% | 87,621 | $45.8M | Reduce -0.1% |
| AVGO Broadcom Inc. | 1.39% | 20,740 | $27.5M | No change |
| AAPL Apple Inc. | 0.99% | 113,695 | $19.5M | Reduce -3.0% |
| ACN Accenture PLC Class A | 0.97% | 55,184 | $19.1M | Reduce -1.1% |
| KO The Coca-Cola Co. | 0.63% | 202,427 | $12.4M | Reduce -1.9% |
| CADE Cadence Bank | 0.61% | 415,564 | $12.1M | Reduce -0.1% |
| MINT PIMCO Enhanced Short Maturit | 0.53% | 104,493 | $10.5M | Add +31.8% |
| SCHF Schwab Intl Equity ETF | 0.48% | 241,003 | $9.4M | Add +0.0% |
| LLY Eli Lilly & Co. | 0.47% | 12,027 | $9.4M | Reduce -1.9% |
| VXUS Vanguard Total Intl Stock | 0.40% | 131,535 | $7.9M | Add +1.4% |
| SCHC Schwab Intl Small-Cap Equity | 0.40% | 219,818 | $7.9M | Add +6.3% |
| FNDX Schwab Fndmntl US LRG Co. ETF | 0.39% | 113,118 | $7.6M | Add +12.5% |
| HD Home Depot Inc. | 0.38% | 19,497 | $7.5M | Reduce -4.8% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.37% | 38,198 | $7.3M | Add +1.9% |
| EFG iShares MSCI Eafe Growth ETF | 0.32% | 60,224 | $6.3M | Reduce -0.2% |
| DFAC Dimensional US Core Equity 2 | 0.30% | 183,242 | $5.9M | Reduce -0.6% |
| JNJ Johnson & Johnson | 0.27% | 33,675 | $5.3M | Reduce -6.2% |
| AMZN Amazon.com Inc. | 0.27% | 29,004 | $5.2M | Reduce -0.2% |
| BRK.A Berkshire Hathaway Inc. Class A | 0.26% | 8 | $5.1M | No change |
| NVDA Nvidia Corp. | 0.25% | 5,523 | $5.0M | Reduce -1.2% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.25% | 195,276 | $4.9M | Add +1.3% |
| PG The Procter & Gamble Co. | 0.24% | 29,744 | $4.8M | Reduce -3.6% |
| EEMA iShares MSCI Emerg MRKT Asia | 0.24% | 70,103 | $4.8M | Add +5.3% |
| IVV iShares Core S&P 500 ETF | 0.22% | 8,209 | $4.3M | Add +3.8% |
| XOM Exxon Mobil Corp. | 0.21% | 35,955 | $4.2M | Add +1.6% |
| MCD McDonald's Corp. | 0.21% | 14,576 | $4.1M | Reduce -4.8% |
| CAT Caterpillar Inc. | 0.20% | 10,690 | $3.9M | Reduce -7.0% |
| GOOG Alphabet Inc. Class C | 0.17% | 22,064 | $3.4M | Reduce -1.2% |
| V Visa Inc. Class A | 0.15% | 10,740 | $3.0M | Reduce -0.3% |
| COST Costco Wholesale Corp. | 0.15% | 3,999 | $2.9M | Reduce -7.2% |
| ADP Automatic Data Processing | 0.15% | 11,670 | $2.9M | Reduce -2.1% |
| META Meta Platforms Inc. Class A | 0.15% | 5,969 | $2.9M | Reduce -18.3% |
| AAXJ iShares MSCI All Country Asi | 0.14% | 41,751 | $2.8M | Add +2.3% |
| DFUV Dimensional US Marketwide Va | 0.14% | 68,008 | $2.8M | No change |
| SCZ iShares MSCI Eafe Small-Cap | 0.14% | 43,474 | $2.8M | Reduce -0.7% |
| IWM iShares Russell 2000 ETF | 0.14% | 13,008 | $2.7M | Add +0.1% |
| CVX Chevron Corp. | 0.14% | 17,247 | $2.7M | Add +0.9% |
| T AT&T Inc. | 0.14% | 151,990 | $2.7M | Add +4.1% |
| JPM JPMorgan Chase & Co. | 0.13% | 12,845 | $2.6M | Reduce -7.7% |
| GOOGL Alphabet Inc. Class A | 0.13% | 16,733 | $2.5M | Add +0.0% |
| DGS Wisdomtree Em Small Cap | 0.13% | 49,141 | $2.5M | Add +5.2% |
| MA Mastercard Inc. Class A | 0.13% | 5,137 | $2.5M | Add +0.1% |
| VZ Verizon Communications Inc. | 0.12% | 57,681 | $2.4M | Add +3.0% |
| TFC Truist Financial Corp. | 0.12% | 61,510 | $2.4M | Reduce -3.1% |
| SCHX Schwab US Large-Cap ETF | 0.12% | 38,542 | $2.4M | Add +0.2% |
| SO The Southern Co. | 0.12% | 33,300 | $2.4M | Reduce -2.6% |
| NSC Norfolk Southern Corp. | 0.12% | 9,335 | $2.4M | Reduce -0.1% |
| UPS United Parcel Service Class B | 0.12% | 15,758 | $2.3M | Add +16.1% |
| PPG PPG Industries Inc. | 0.11% | 15,212 | $2.2M | Reduce -0.6% |
| DUK Duke Energy Corp. | 0.11% | 22,508 | $2.2M | Add +2.5% |
| MRK Merck & Co. Inc. | 0.11% | 16,487 | $2.2M | Reduce -1.4% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.11% | 11,087 | $2.1M | Reduce -8.8% |
| SCHM Schwab US Mid Cap ETF | 0.10% | 25,399 | $2.1M | Add +0.2% |
| UL Unilever PLC | 0.10% | 41,105 | $2.1M | Add +42.1% |
| AXP American Express Co. | 0.10% | 8,598 | $2.0M | Reduce -25.4% |
| GD General Dynamics Corp. | 0.09% | 6,498 | $1.8M | Reduce -1.0% |
| EFA iShares MSCI Eafe ETF | 0.09% | 22,783 | $1.8M | No change |
| BMY Bristol-Myers Squibb Co. | 0.09% | 32,892 | $1.8M | Reduce -0.1% |
| GSK GSK PLC-Spon ADR | 0.09% | 41,494 | $1.8M | Reduce -1.3% |
| ILF iShares Latin America 40 ETF | 0.09% | 62,161 | $1.8M | Add +3.6% |
| WMT Walmart Inc. | 0.09% | 29,339 | $1.8M | Reduce -0.5% |
| AZN Astrazeneca PLC-Spons ADR | 0.09% | 26,006 | $1.8M | Add +2.6% |
| GLD SPDR Gold Shares | 0.09% | 8,226 | $1.7M | No change |
| GPC Genuine Parts Co. | 0.08% | 10,564 | $1.6M | Add +0.0% |
| SSB Southstate Bank Corp. | 0.08% | 19,136 | $1.6M | Add +0.6% |
| CSCO Cisco Systems Inc. | 0.08% | 32,174 | $1.6M | Reduce -5.0% |
| WFC Wells Fargo & Co. | 0.08% | 27,491 | $1.6M | Reduce -8.4% |
| RTX RTX Corp. | 0.08% | 15,852 | $1.5M | Reduce -1.1% |
| KMB Kimberly-Clark Corp. | 0.08% | 11,739 | $1.5M | Add +0.1% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.08% | 4,407 | $1.5M | No change |
| DFUS Dimensional US Eq MKT ETF | 0.08% | 26,500 | $1.5M | Add +0.0% |
| SYK Stryker Corp. | 0.08% | 4,177 | $1.5M | Add +0.7% |
| SCHW Schwab (charles) Corp. | 0.08% | 20,511 | $1.5M | Reduce -1.0% |
| SGOV iShares 0-3 Month Treasury B | 0.08% | 14,716 | $1.5M | Add +22.6% |
| PEP Pepsico Inc. | 0.07% | 8,357 | $1.5M | Reduce -2.0% |
| SCHB Schwab US Broad Market ETF | 0.07% | 23,353 | $1.4M | Add +7.9% |
| TTE Totalenergies SE -Spon ADR | 0.07% | 20,702 | $1.4M | Add +11.3% |
| EFV iShares MSCI Eafe Value ETF | 0.07% | 26,064 | $1.4M | Reduce -1.4% |
| NOC Northrop Grumman Corp. | 0.07% | 2,961 | $1.4M | No change |
| ABBV Abbvie Inc. | 0.07% | 7,661 | $1.4M | Add +0.0% |
| MDT Medtronic PLC | 0.07% | 15,678 | $1.4M | Reduce -2.7% |
| SCHA Schwab US Small-Cap ETF | 0.07% | 27,060 | $1.3M | Add +0.2% |
| MDLZ Mondelez International Inc. Class A | 0.07% | 18,980 | $1.3M | Reduce -4.3% |
| LMT Lockheed Martin Corp. | 0.07% | 2,887 | $1.3M | Add +4.7% |
| ABT Abbott Laboratories | 0.07% | 11,547 | $1.3M | Reduce -16.3% |
| CL Colgate-Palmolive Co. | 0.07% | 14,534 | $1.3M | Reduce -6.6% |
| WMB Williams Cos Inc. | 0.07% | 33,541 | $1.3M | Reduce -1.1% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.07% | 10,518 | $1.3M | Reduce -8.4% |
| MO Altria Group Inc. | 0.06% | 28,809 | $1.3M | Reduce -5.9% |
Portfolio Sells Q4 2023 → Q1 2024
| AAPL Apple Inc. | Reduce -3.0% | 0.99% | −0.37 |
| MSFT Microsoft Corp. | Reduce -1.7% | 3.33% | −0.26 |
| ACN Accenture PLC Class A | Reduce -1.1% | 0.97% | −0.21 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -0.1% | 2.33% | −0.18 |
| CADE Cadence Bank | Reduce -0.1% | 0.61% | −0.13 |
| KO The Coca-Cola Co. | Reduce -1.9% | 0.63% | −0.10 |
| JNJ Johnson & Johnson | Reduce -6.2% | 0.27% | −0.07 |
| MCD McDonald's Corp. | Reduce -4.8% | 0.21% | −0.06 |
| HD Home Depot Inc. | Reduce -4.8% | 0.38% | −0.05 |
| COR Cencora Inc. | Reduce -45.0% | 0.05% | −0.04 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -0.2% | 0.32% | −0.03 |
| PM Philip Morris International | Reduce -26.5% | 0.05% | −0.03 |
| AXP American Express Co. | Reduce -25.4% | 0.10% | −0.03 |
| PG The Procter & Gamble Co. | Reduce -3.6% | 0.24% | −0.03 |
| DFAC Dimensional US Core Equity 2 | Reduce -0.6% | 0.30% | −0.03 |
| EXPE Expedia Group Inc. | Reduce -24.9% | 0.04% | −0.03 |
| PPG PPG Industries Inc. | Reduce -0.6% | 0.11% | −0.03 |
| ABT Abbott Laboratories | Reduce -16.3% | 0.07% | −0.02 |
| SCZ iShares MSCI Eafe Small-Cap | Reduce -0.7% | 0.14% | −0.02 |
| SO The Southern Co. | Reduce -2.6% | 0.12% | −0.02 |
| COST Costco Wholesale Corp. | Reduce -7.2% | 0.15% | −0.02 |
| CSCO Cisco Systems Inc. | Reduce -5.0% | 0.08% | −0.02 |
| INTC Intel Corp. | Reduce -12.9% | 0.04% | −0.02 |
| TFC Truist Financial Corp. | Reduce -3.1% | 0.12% | −0.02 |
| ADP Automatic Data Processing | Reduce -2.1% | 0.15% | −0.02 |
| MDLZ Mondelez International Inc. Class A | Reduce -4.3% | 0.07% | −0.02 |
| GOOG Alphabet Inc. Class C | Reduce -1.2% | 0.17% | −0.02 |
| ORCL Oracle Corp. | Reduce -30.9% | 0.04% | −0.02 |
| PFE Pfizer Inc. | Reduce -6.1% | 0.06% | −0.02 |
| TSLA Tesla Inc. | Reduce -1.3% | 0.03% | −0.02 |
| UNH Unitedhealth Group Inc. | Reduce -1.9% | 0.06% | −0.02 |
| XLE SS Energy Select Sector | Reduce -26.4% | 0.04% | −0.02 |
| V Visa Inc. Class A | Reduce -0.3% | 0.15% | −0.02 |
| GPN Global Payments Inc. | Reduce -51.1% | 0.01% | −0.02 |
| ADBE Adobe Inc. | Reduce -4.6% | 0.03% | −0.02 |
| HIG Hartford Insurance Group Inc. | Reduce -28.9% | 0.05% | −0.02 |
| ADM Archer-Daniels-Midland Co. | Sold out | 0.00% | −0.02 |
| IWP iShares Russell Mid-Cap Grow | Sold out | 0.00% | −0.02 |
| BSV Vanguard Short-Term Bond ETF | Sold out | 0.00% | −0.02 |
| QID Proshares TR | Sold out | 0.00% | −0.02 |
| BDX Becton Dickinson and Co. | Sold out | 0.00% | −0.01 |
| BHP BHP Group Ltd.-Spon ADR | Reduce -5.2% | 0.03% | −0.01 |
| BAC Bank of America Corp. | Reduce -14.7% | 0.06% | −0.01 |
| IDEV iShares Core MSCI Dev MKTS | Reduce -17.4% | 0.04% | −0.01 |
| HON Honeywell International Inc. | Reduce -4.0% | 0.05% | −0.01 |
| PEP Pepsico Inc. | Reduce -2.0% | 0.07% | −0.01 |
| TLT iShares 20+ Year Treasury BD | Sold out | 0.00% | −0.01 |
| IBM Intl Business Machines Corp. | Reduce -8.8% | 0.11% | −0.01 |
| NSC Norfolk Southern Corp. | Reduce -0.1% | 0.12% | −0.01 |
| SBUX Starbucks Corp. | Reduce -17.2% | 0.02% | −0.01 |
Portfolio Buys Q4 2023 → Q1 2024
| VOO Vanguard S&P 500 ETF | Add +24.6% | 17.99% | +2.43 |
| VEA Vanguard Ftse Developed ETF | Add +19.9% | 15.49% | +0.86 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Add +21.0% | 6.86% | +0.60 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +4.0% | 5.33% | +0.17 |
| VWO Vanguard Ftse Emerging Marke | Add +20.0% | 6.11% | +0.17 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +13.3% | 4.46% | +0.10 |
| MINT PIMCO Enhanced Short Maturit | Add +31.8% | 0.53% | +0.06 |
| VCRB Vanguard Core Bond ETF | New | 0.05% | +0.05 |
| WPC WP Carey Inc. | New | 0.03% | +0.03 |
| INVESTMENT MANAGERS SER TR I | New | 0.02% | +0.02 |
| UL Unilever PLC | Add +42.1% | 0.10% | +0.02 |
| BABA Alibaba Group Holding-SP ADR | New | 0.02% | +0.02 |
| FNDF Schwab Fndmn Intl LRG Co. ETF | Add +109.9% | 0.04% | +0.02 |
| TSN Tyson Foods Inc. Class A | New | 0.02% | +0.02 |
| ASML ASML Holding NV-NY Reg SHS | New | 0.02% | +0.02 |
| GBTC Grayscale Bitcoin Trust ETF | New | 0.01% | +0.01 |
| AMD Advanced Micro Devices | New | 0.01% | +0.01 |
| FNDB Schwab Fndmntl US BRD Mr ETF | Add +37.8% | 0.06% | +0.01 |
| SAP Sap SE-Sponsored ADR | New | 0.01% | +0.01 |
| FNDX Schwab Fndmntl US LRG Co. ETF | Add +12.5% | 0.39% | +0.01 |
| WBA Walgreens Boots Alliance Inc. | New | 0.01% | +0.01 |
| AEM Agnico Eagle Mines Ltd. | New | 0.01% | +0.01 |
| QID Proshares Ultrashort QQQ | New | 0.01% | +0.01 |
| MDY State Street SPDR S&P Midcap | New | 0.01% | +0.01 |
| TMO Thermo Fisher Scientific Inc. | New | 0.01% | +0.01 |
| CP Canadian Pacific Kansas City | New | 0.01% | +0.01 |
| B Barrick Gold Corp. | Add +71.7% | 0.04% | +0.01 |
| CSX CSX Corp. | New | 0.01% | +0.01 |
| SPDW Ste STR SPDR PT DW Eu ETF | New | 0.01% | +0.01 |
| VXF Vanguard Extended Market ETF | New | 0.01% | +0.01 |
| SCHD Schwab US DVD Equity ETF | Add +55.3% | 0.03% | +0.01 |
| TGT Target Corp. | Add +11.2% | 0.05% | +0.01 |
| FNDE Schwab Fndmntl Em MRK Eq ETF | Add +60.7% | 0.02% | +0.01 |
| DLTR Dollar Tree Inc. | Add +39.9% | 0.05% | +0.00 |
| ETN Eaton Corp. PLC | Add +16.7% | 0.02% | +0.00 |
| FIS Fidelity National Info Serv | Add +7.8% | 0.04% | +0.00 |
| GSBD Goldman Sachs BDC Inc. | Add +48.5% | 0.02% | +0.00 |
| NFG National Fuel Gas Co. | Add +21.7% | 0.04% | +0.00 |
| TM Toyota Motor Corp. -Spon ADR | Add +2.6% | 0.02% | +0.00 |
| SGOV iShares 0-3 Month Treasury B | Add +22.6% | 0.08% | +0.00 |
| TSM Taiwan Semiconductor-SP ADR | Add +0.9% | 0.02% | +0.00 |
| GBDC Golub Capital BDC Inc. | Add +13.1% | 0.03% | +0.00 |
| CMI Cummins Inc. | Add +0.3% | 0.03% | +0.00 |
| SYK Stryker Corp. | Add +0.7% | 0.08% | +0.00 |
| KR Kroger Co. | Add +0.2% | 0.02% | +0.00 |
| EBAY eBay Inc. | Add +0.1% | 0.02% | +0.00 |
| TPL Texas Pacific Land Corp. | Add +8.7% | 0.05% | +0.00 |
| MCK McKesson Corp. | Add +2.8% | 0.05% | +0.00 |
| LOW Lowe's Cos Inc. | Add +3.3% | 0.04% | −0.00 |
| VRTX Vertex Pharmaceuticals Inc. | Add +15.1% | 0.02% | −0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 344 | $4.7B | VOO, VEA, BRK.B, VWO, VO |
| Q1 2026 | 326 | $4.3B | VOO, VEA, BRK.B, VWO, VO |
| Q4 2025 | 320 | $4.3B | VOO, VEA, BRK.B, VWO, VO |
| Q3 2025 | 306 | $4.1B | VOO, VEA, BRK.B, VWO, VO |
| Q2 2025 | 305 | $3.9B | VOO, VEA, INTU, VO, VWO |
| Q1 2025Amended | 285 | $2.6B | VOO, VEA, VWO, VO, BRK.B |
| Q4 2024Amended | 288 | $2.5B | VOO, VEA, VO, VWO, VIG |
| Q3 2024Amended | 291 | $2.4B | VOO, VEA, VO, VWO, VIG |
| Q2 2024 | 285 | $2.1B | VOO, VEA, VO, VWO, VIG |
| Q1 2024 | 291 | $2.0B | VOO, VEA, VO, VIG, VWO |