Rooted Wealth Advisors, Inc.

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 30, 2025), Rooted Wealth Advisors, Inc. reported 93 stock positions worth $255.7 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 16.2% of the portfolio, followed by iShares Core Dividend Growth (DGRO, 6.1%) and JPMorgan Equity Premium Inco (JEPI, 5.6%). Compared with Q3 2024, it opened 5 new positions, sold out of 7, added to 55 and reduced 31. The biggest buy was a new position in Invesco Total Return Bond Et (GTO) and the biggest sale Invesco Russell 1000 DYN M/F (OMFL, shares −71%).

Most Recent 13F
Q2 2026
Location
BOURBONNAIS, IL
CIK
0001963732
Portfolio Value
$255.7M (Q4 2024)
SEC Filing
0001963732-25-000003 ↗ filed Jan 30, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M$500.0M Q1 2024: $202.9M Q1 2024 Q2 2024: $226.5M Q2 2024 Q3 2024: $224.1M Q3 2024 Q4 2024: $255.7M $255.7M Q4 2024 Q1 2025: $232.3M Q1 2025 Q2 2025: $289.3M Q2 2025 Q3 2025: $327.9M Q3 2025 Q4 2025: $355.5M Q4 2025 Q1 2026: $379.2M Q1 2026 Q2 2026: $408.5M Q2 2026

Holdings 93 stocks · $255.7M

VOO Vanguard S&P 500 ETF 16.18% 76,440 $41.4M Add +1.7%
DGRO iShares Core Dividend Growth 6.13% 256,076 $15.7M Add +0.8%
JEPI JPMorgan Equity Premium Inco 5.59% 248,038 $14.3M Add +5.5%
SPYG SS SPDR P S&P 500 Growth ETF 4.87% 140,466 $12.5M Add +7.9%
IXUS iShares Core Intl Stock ETF 4.81% 184,657 $12.3M Add +3.6%
GTO Invesco Total Return Bond Et 4.63% 256,547 $11.8M New
VO Vngrd Mrngstr MD-Cap ETF-Usd 4.28% 41,165 $10.9M Add +4572.5%
VIG Vanguard Dividend Apprec ETF 4.01% 52,492 $10.2M Add +12.3%
XLP SS Consumer Staples Sel Sect 3.59% 118,778 $9.2M Add +18.8%
HYGH iShares Int Rate Hedg HY ETF 3.17% 93,405 $8.1M New
FBND Fidelity Total Bond ETF 3.08% 176,048 $7.9M Add +11.5%
VYM Vanguard High DVD Yield ETF 2.78% 55,651 $7.1M Add +5.3%
ICLO Invesco Aaa Clo F/R Note ETF 2.39% 238,748 $6.1M Add +1.8%
QQQM Invesco Nasdaq 100 ETF 1.82% 21,894 $4.6M Add +10.4%
OMFL Invesco Russell 1000 DYN M/F 1.77% 83,039 $4.5M Reduce -71.0%
MOAT Vaneck Morningstar Wide Moat 1.37% 37,902 $3.5M Add +10.0%
SCHH Schwab US REIT ETF 1.36% 168,478 $3.5M Add +3.4%
ISTB iShares Core 1-5 Year Usd Bo 1.34% 71,629 $3.4M Add +28.7%
VCIT Vanguard Int-Term Corporate 1.32% 42,255 $3.4M Add +27.8%
AAPL Apple Inc. 1.29% 13,627 $3.3M Add +2.4%
DFAT Dimensional US Target Value 1.23% 56,288 $3.1M Add +12.9%
IUSG iShares Core S&P U.S. Growth 1.18% 21,394 $3.0M Add +0.5%
COM Direxion Auspice BRD Cmdty 1.06% 95,289 $2.7M Add +3.4%
MSFT Microsoft Corp. 1.05% 6,374 $2.7M Add +1.0%
FELC Fidelity Enh LRG Cap Cor ETF 1.04% 80,098 $2.7M Add +15.8%
NVDA Nvidia Corp. 0.89% 16,221 $2.3M Reduce -3.3%
FDN First Trust DJ Internet Ind 0.88% 9,158 $2.3M Add +3.2%
CIBR First Trust Nasdaq Cybersecu 0.87% 34,908 $2.2M Add +8.8%
AMZN Amazon.com Inc. 0.84% 9,692 $2.2M Add +8.5%
SPYM Ste STR SPDR PT S&P 500 ETF 0.72% 26,723 $1.9M Reduce -0.1%
VWO Vanguard Ftse Emerging Marke 0.62% 36,344 $1.6M Add +12.1%
SHY iShares 1-3 Year Treasury Bo 0.61% 19,109 $1.6M Add +9.4%
SHYG iShares 0-5 YR HY Corp. Bond 0.60% 36,191 $1.5M Add +9.4%
XBI SS SPDR S&P Biotech ETF 0.57% 15,786 $1.5M Add +16.2%
MUB iShares National Muni Bond E 0.57% 13,656 $1.5M Reduce -2.4%
GOOGL Alphabet Inc. Class A 0.45% 5,946 $1.2M Reduce -8.2%
FLBL Franklin Senior Loan ETF 0.45% 47,286 $1.1M Add +25.6%
CAT Caterpillar Inc. 0.44% 3,110 $1.1M Reduce -2.6%
META Meta Platforms Inc. Class A 0.43% 1,778 $1.1M Reduce -4.7%
JMST JPM Ultra-Short Muni Income filed as J P MORGAN EXCHANGE TRADED F 0.42% 21,014 $1.1M Add +0.3%
SPAB SS SPDR P Agg Bond ETF 0.41% 41,948 $1.0M Add +0.6%
HYD Vaneck High Yield Muni ETF 0.39% 19,208 $996K Reduce -1.1%
TSLA Tesla Inc. 0.38% 2,483 $979K Reduce -3.5%
RSP Invesco S&P 500 Equal Weight 0.34% 5,019 $881K Add +2.3%
JMEE JPM Sma & Mid Cap En Eq Et-U filed as J P MORGAN EXCHANGE TRADED F 0.33% 14,115 $855K Add +11.1%
SLV iShares Silver Trust 0.30% 27,678 $756K Reduce -11.8%
SPDW Ste STR SPDR PT DW Eu ETF 0.26% 19,181 $662K Add +2.5%
SPEM State Street SP PTF Em ETF 0.26% 17,272 $661K Reduce -10.9%
IAUM iShares Gold Trust Micro 0.25% 24,486 $647K Reduce -2.9%
TLT iShares 20+ Year Treasury BD 0.25% 7,301 $627K Add +9.0%
GOOG Alphabet Inc. Class C 0.24% 3,153 $620K Add +8.9%
BRK.B Berkshire Hathaway Inc. Class B 0.24% 1,335 $605K Add +42.9%
JPM JPMorgan Chase & Co. 0.23% 2,375 $577K Add +10.0%
AVGO Broadcom Inc. 0.22% 2,466 $564K Reduce -17.6%
VXUS Vanguard Total Intl Stock 0.21% 9,200 $546K Add +3.8%
LMT Lockheed Martin Corp. 0.21% 1,139 $528K Add +55.4%
MCD McDonald's Corp. 0.20% 1,751 $507K Reduce -8.0%
NFLX Netflix Inc. 0.19% 552 $485K Reduce -2.3%
VEA Vanguard Ftse Developed ETF 0.18% 9,484 $458K Reduce -14.4%
LLY Eli Lilly & Co. 0.18% 589 $456K Reduce -5.2%
XOM Exxon Mobil Corp. 0.18% 4,125 $449K Add +45.7%
HYG Ishr Ibx Usd Hiyld CB ETF-Ui 0.18% 5,678 $448K Add +7.6%
PG The Procter & Gamble Co. 0.18% 2,776 $448K Add +16.7%
UNH Unitedhealth Group Inc. 0.17% 864 $444K Add +51.3%
VBR Vngrd Mrngst SL-CP Val ETF-U 0.17% 2,156 $428K Reduce -0.1%
COST Costco Wholesale Corp. 0.15% 430 $396K Add +1.4%
WMT Walmart Inc. 0.15% 4,344 $394K Add +2.6%
FTNT Fortinet Inc. 0.15% 4,098 $393K Add +30.5%
SRLN SS Blackstone Sr Loan ETF 0.15% 9,045 $379K Reduce -17.8%
IWY iShares Russell Top 200 Grow 0.14% 1,515 $358K Reduce -1.0%
PEP Pepsico Inc. 0.14% 2,464 $358K Reduce -11.6%
QQQ Invesco QQQ Trust Series 1 0.13% 640 $330K Add +5.3%
CRM Salesforce Inc. 0.13% 992 $322K Add +34.8%
LIN Linde PLC 0.12% 752 $312K No change
IVV iShares Core S&P 500 ETF 0.12% 525 $311K Add +0.2%
ANET Arista Networks Inc. 0.12% 2,690 $310K Add +0.4%
DTD Wisdomtree US Total Dividend 0.12% 3,946 $300K Add +7.1%
EMB iShares JP Morgan Usd Emergi 0.12% 3,346 $298K Reduce -16.0%
AMD Advanced Micro Devices 0.12% 2,314 $295K Add +49.5%
FSMB First Trust Short Dur Manag 0.11% 14,688 $292K Reduce -0.1%
DE Deere & Co. 0.11% 690 $285K Add +9.0%
AMAT Applied Materials Inc. 0.11% 1,534 $273K Reduce -13.0%
DON Wisdomtree US Midcap Dividen 0.11% 5,345 $271K Reduce -17.6%
NOW ServiceNow Inc. 0.10% 252 $266K Reduce -1.6%
MA Mastercard Inc. Class A 0.10% 479 $245K Reduce -1.6%
HD Home Depot Inc. 0.09% 584 $224K Reduce -1.9%
DGRW Wisdomtree U.S. Quality Divi 0.09% 2,760 $224K Reduce -4.1%
AZO AutoZone Inc. 0.09% 68 $222K No change
KO The Coca-Cola Co. 0.08% 3,544 $216K New
F Ford Motor Co. filed as FORD MTR CO 0.08% 21,917 $214K New
XLRE SS Real Estate Select Sector 0.08% 5,317 $213K Reduce -17.8%
NKE Nike Inc. Class B 0.08% 2,944 $212K New
VCLT Vanguard Long-Term Corp. Bond 0.08% 2,826 $208K Reduce -24.6%

Portfolio Sells Q3 2024 → Q4 2024

OMFL Invesco Russell 1000 DYN M/F Reduce -71.0% 1.77% −4.95
ILTB iShares Core 10+ Year Usd Bo Sold out 0.00% −0.48
CAT Caterpillar Inc. Reduce -2.6% 0.44% −0.13
IJR iShares Core S&P Small-Cap E Sold out 0.00% −0.12
SPEM State Street SP PTF Em ETF Reduce -10.9% 0.26% −0.11
SLV iShares Silver Trust Reduce -11.8% 0.30% −0.11
MUB iShares National Muni Bond E Reduce -2.4% 0.57% −0.11
GLD SPDR Gold Shares Sold out 0.00% −0.10
VCSH Vanguard S/T Corp. Bond ETF Sold out 0.00% −0.10
DDWM Wisdomtree DY Inter Eq FD-US Sold out 0.00% −0.10
DD Dupont DE Nemours Inc. Sold out 0.00% −0.10
PFFD Global X US Preferred ETF Sold out 0.00% −0.10
VEA Vanguard Ftse Developed ETF Reduce -14.4% 0.18% −0.08
SPYM Ste STR SPDR PT S&P 500 ETF Reduce -0.1% 0.72% −0.07
LLY Eli Lilly & Co. Reduce -5.2% 0.18% −0.07
PEP Pepsico Inc. Reduce -11.6% 0.14% −0.07
NVDA Nvidia Corp. Reduce -3.3% 0.89% −0.07
HYD Vaneck High Yield Muni ETF Reduce -1.1% 0.39% −0.07
MCD McDonald's Corp. Reduce -8.0% 0.20% −0.06
META Meta Platforms Inc. Class A Reduce -4.7% 0.43% −0.06
SRLN SS Blackstone Sr Loan ETF Reduce -17.8% 0.15% −0.06
VCLT Vanguard Long-Term Corp. Bond Reduce -24.6% 0.08% −0.05
AMAT Applied Materials Inc. Reduce -13.0% 0.11% −0.05
EMB iShares JP Morgan Usd Emergi Reduce -16.0% 0.12% −0.05
IAUM iShares Gold Trust Micro Reduce -2.9% 0.25% −0.04
XLRE SS Real Estate Select Sector Reduce -17.8% 0.08% −0.04
DON Wisdomtree US Midcap Dividen Reduce -17.6% 0.11% −0.04
VBR Vngrd Mrngst SL-CP Val ETF-U Reduce -0.1% 0.17% −0.02
HD Home Depot Inc. Reduce -1.9% 0.09% −0.02
DGRW Wisdomtree U.S. Quality Divi Reduce -4.1% 0.09% −0.02
FSMB First Trust Short Dur Manag Reduce -0.1% 0.11% −0.02
GOOGL Alphabet Inc. Class A Reduce -8.2% 0.45% −0.02
AVGO Broadcom Inc. Reduce -17.6% 0.22% −0.01
MA Mastercard Inc. Class A Reduce -1.6% 0.10% −0.01
IWY iShares Russell Top 200 Grow Reduce -1.0% 0.14% −0.01
NOW ServiceNow Inc. Reduce -1.6% 0.10% +0.00
NFLX Netflix Inc. Reduce -2.3% 0.19% +0.01
TSLA Tesla Inc. Reduce -3.5% 0.38% +0.11

Portfolio Buys Q3 2024 → Q4 2024

GTO Invesco Total Return Bond Et New 4.63% +4.63
VO Vngrd Mrngstr MD-Cap ETF-Usd Add +4572.5% 4.28% +4.17
HYGH iShares Int Rate Hedg HY ETF New 3.17% +3.17
ISTB iShares Core 1-5 Year Usd Bo Add +28.7% 1.34% +0.14
AMZN Amazon.com Inc. Add +8.5% 0.84% +0.12
SPYG SS SPDR P S&P 500 Growth ETF Add +7.9% 4.87% +0.11
VCIT Vanguard Int-Term Corporate Add +27.8% 1.32% +0.10
KO The Coca-Cola Co. New 0.08% +0.08
F Ford Motor Co. New 0.08% +0.08
NKE Nike Inc. Class B New 0.08% +0.08
QQQM Invesco Nasdaq 100 ETF Add +10.4% 1.82% +0.06
FELC Fidelity Enh LRG Cap Cor ETF Add +15.8% 1.04% +0.06
BRK.B Berkshire Hathaway Inc. Class B Add +42.9% 0.24% +0.05
FTNT Fortinet Inc. Add +30.5% 0.15% +0.05
FLBL Franklin Senior Loan ETF Add +25.6% 0.45% +0.04
FDN First Trust DJ Internet Ind Add +3.2% 0.88% +0.04
CRM Salesforce Inc. Add +34.8% 0.13% +0.03
GOOG Alphabet Inc. Class C Add +8.9% 0.24% +0.03
UNH Unitedhealth Group Inc. Add +51.3% 0.17% +0.03
CIBR First Trust Nasdaq Cybersecu Add +8.8% 0.87% +0.02
JPM JPMorgan Chase & Co. Add +10.0% 0.23% +0.02
XOM Exxon Mobil Corp. Add +45.7% 0.18% +0.02
LMT Lockheed Martin Corp. Add +55.4% 0.21% +0.01
WMT Walmart Inc. Add +2.6% 0.15% +0.00
DFAT Dimensional US Target Value Add +12.9% 1.23% +0.00
ANET Arista Networks Inc. Add +0.4% 0.12% +0.00
QQQ Invesco QQQ Trust Series 1 Add +5.3% 0.13% −0.00
PG The Procter & Gamble Co. Add +16.7% 0.18% −0.00
AMD Advanced Micro Devices Add +49.5% 0.12% −0.00
DE Deere & Co. Add +9.0% 0.11% −0.00
JMEE JPM Sma & Mid Cap En Eq Et-U Add +11.1% 0.33% −0.01
DTD Wisdomtree US Total Dividend Add +7.1% 0.12% −0.01
COST Costco Wholesale Corp. Add +1.4% 0.15% −0.01
XLP SS Consumer Staples Sel Sect Add +18.8% 3.59% −0.01
XBI SS SPDR S&P Biotech ETF Add +16.2% 0.57% −0.01
HYG Ishr Ibx Usd Hiyld CB ETF-Ui Add +7.6% 0.18% −0.01
IVV iShares Core S&P 500 ETF Add +0.2% 0.12% −0.01
AAPL Apple Inc. Add +2.4% 1.29% −0.03
SHYG iShares 0-5 YR HY Corp. Bond Add +9.4% 0.60% −0.03
SHY iShares 1-3 Year Treasury Bo Add +9.4% 0.61% −0.03
TLT iShares 20+ Year Treasury BD Add +9.0% 0.25% −0.04
VXUS Vanguard Total Intl Stock Add +3.8% 0.21% −0.04
RSP Invesco S&P 500 Equal Weight Add +2.3% 0.34% −0.04
SPDW Ste STR SPDR PT DW Eu ETF Add +2.5% 0.26% −0.05
JMST JPM Ultra-Short Muni Income Add +0.3% 0.42% −0.06
IUSG iShares Core S&P U.S. Growth Add +0.5% 1.18% −0.06
VIG Vanguard Dividend Apprec ETF Add +12.3% 4.01% −0.07
SPAB SS SPDR P Agg Bond ETF Add +0.6% 0.41% −0.07
VWO Vanguard Ftse Emerging Marke Add +12.1% 0.62% −0.09
MOAT Vaneck Morningstar Wide Moat Add +10.0% 1.37% −0.09

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 149$408.5MVOO, IDMO, SPYG, DGRO, GTO
Q1 2026 144$379.2MVOO, IDMO, SPYG, DGRO, GTO
Q4 2025 138$355.5MVOO, IDMO, DGRO, SPYG, JEPI
Q3 2025 128$327.9MVOO, DGRO, IDMO, SPYG, JEPI
Q2 2025 107$289.3MVOO, DGRO, JEPI, SPYG, IXUS
Q1 2025 91$232.3MVOO, DGRO, JEPI, GTO, IXUS
Q4 2024 93$255.7MVOO, DGRO, JEPI, SPYG, IXUS
Q3 2024 95$224.1MVOO, DGRO, OMFL, JEPI, IXUS
Q2 2024 86$226.5MVOO, FBND, IXUS, OMFL, JEPI
Q1 2024 82$202.9MVOO, FBND, OMFL, IXUS, JEPI