Seneca Financial Advisors LLC
In its 13F for Q1 2024 (holdings as of March 31, 2024, filed August 27, 2025), Seneca Financial Advisors LLC reported 57 stock positions worth $187.6 million. Its top holding was Vanguard Dividend Apprec ETF (VIG) at 15.7% of the portfolio, followed by Schwab US Large-Cap Growth (SCHG, 8.7%) and Schwab US Large-Cap Value (SCHV, 8.1%). Compared with Q4 2023, it opened 3 new positions, sold out of 3, added to 18 and reduced 16. The biggest buy was a new position in iShares US Treasury Bond ETF (GOVT) and the biggest sale Vanguard Dividend Apprec ETF (VIG, shares −13%).
- Most Recent 13F
- Q2 2026
- Location
- ROCHESTER, NY
- CIK
- 0002082922
- Portfolio Value
- $187.6M (Q1 2024)
- SEC Filing
- 0001214659-25-012847 ↗ filed Aug 27, 2025
Holdings Value
Holdings 57 stocks · $187.6M
| VIG Vanguard Dividend Apprec ETF | 15.70% | 161,266 | $29.4M | Reduce -12.9% |
| SCHG Schwab US Large-Cap Growth | 8.72% | 176,380 | $16.4M | Reduce -1.5% |
| SCHV Schwab US Large-Cap Value | 8.13% | 200,794 | $15.3M | Add +1.5% |
| SCHM Schwab US Mid Cap ETF | 6.52% | 150,149 | $12.2M | Reduce -1.4% |
| GOVT iShares US Treasury Bond ETF | 4.93% | 405,979 | $9.2M | New |
| VYM Vanguard High DVD Yield ETF | 4.88% | 75,692 | $9.2M | Reduce -1.4% |
| SCHF Schwab Intl Equity ETF | 4.64% | 223,035 | $8.7M | Add +2.4% |
| VTEB Vanguard Tax-Exempt Bond ETF | 4.24% | 157,079 | $7.9M | Add +65.1% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 3.84% | 285,101 | $7.2M | Reduce -3.3% |
| SCHO Schwab Short-Term US Treas | 3.30% | 128,521 | $6.2M | Reduce -33.0% |
| SCHA Schwab US Small-Cap ETF | 3.27% | 124,424 | $6.1M | Add +27.9% |
| IWB iShares Russell 1000 ETF | 2.70% | 17,587 | $5.1M | Reduce -0.3% |
| NDSN Nordson Corp. | 2.69% | 18,381 | $5.0M | No change |
| VWO Vanguard Ftse Emerging Marke | 2.68% | 120,163 | $5.0M | Add +19.9% |
| EFV iShares MSCI Eafe Value ETF | 2.57% | 88,448 | $4.8M | Add +3.9% |
| SCHZ Schwab US Aggregate Bond ETF | 1.53% | 62,546 | $2.9M | Reduce -15.9% |
| XOM Exxon Mobil Corp. | 1.32% | 21,245 | $2.5M | Reduce -0.1% |
| SCHX Schwab US Large-Cap ETF | 1.30% | 39,279 | $2.4M | Reduce -2.1% |
| VMBS Vanguard Mortgage-Backed Sec | 1.24% | 51,111 | $2.3M | Reduce -23.2% |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 1.24% | 51,050 | $2.3M | Reduce -11.0% |
| IWD iShares Russell 1000 Value E | 1.00% | 10,457 | $1.9M | Add +0.1% |
| IWM iShares Russell 2000 ETF | 1.00% | 8,904 | $1.9M | Add +0.2% |
| SCHC Schwab Intl Small-Cap Equity | 0.90% | 47,010 | $1.7M | Add +0.8% |
| MSFT Microsoft Corp. | 0.82% | 3,656 | $1.5M | Reduce -0.9% |
| EFG iShares MSCI Eafe Growth ETF | 0.81% | 14,587 | $1.5M | No change |
| WDIV St STR SPD S&P Glo Div-US Inc. | 0.74% | 23,282 | $1.4M | Reduce -9.6% |
| IWF iShares Russell 1000 Growth | 0.72% | 3,993 | $1.3M | Add +0.0% |
| IVV iShares Core S&P 500 ETF | 0.67% | 2,378 | $1.3M | Add +0.1% |
| WFC Wells Fargo & Co. | 0.66% | 21,273 | $1.2M | No change |
| VTI VG Morningstar TS MKT ETF-US | 0.64% | 4,651 | $1.2M | No change |
| AAPL Apple Inc. | 0.64% | 7,027 | $1.2M | Reduce -13.9% |
| IWR iShares Russell Mid-Cap ETF | 0.62% | 13,852 | $1.2M | Add +0.3% |
| MCO Moody's Corp. | 0.44% | 2,100 | $825K | No change |
| GDX Vaneck Gold Miners ETF | 0.40% | 23,614 | $747K | No change |
| PAYX Paychex Inc. | 0.37% | 5,620 | $690K | Add +0.1% |
| AMZN Amazon.com Inc. | 0.36% | 3,694 | $666K | Add +0.1% |
| PEP Pepsico Inc. | 0.33% | 3,488 | $610K | Add +0.0% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.32% | 1,734 | $597K | No change |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.27% | 984 | $515K | No change |
| AMGN Amgen Inc. | 0.26% | 1,727 | $491K | No change |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.24% | 3,641 | $446K | Add +4.8% |
| TJX TJX Companies Inc. filed as TJX COS INC NEW | 0.24% | 4,369 | $443K | No change |
| CVS CVS Health Corp. | 0.23% | 5,500 | $439K | No change |
| BNL Broadstone Net Lease Inc. | 0.21% | 25,719 | $403K | No change |
| NVDA Nvidia Corp. | 0.19% | 392 | $354K | New |
| XYL Xylem Inc. | 0.17% | 2,540 | $328K | No change |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.17% | 1,266 | $316K | Reduce -11.9% |
| GGG Graco Inc. | 0.15% | 3,000 | $280K | No change |
| CVX Chevron Corp. | 0.14% | 1,698 | $268K | No change |
| STZ Constellation Brands Inc. Class A | 0.14% | 943 | $256K | Add +0.3% |
| BMY Bristol-Myers Squibb Co. | 0.14% | 4,687 | $254K | No change |
| VTV Vanguard Mrngstr Val ETF-Aui | 0.12% | 1,405 | $229K | No change |
| MCD McDonald's Corp. | 0.11% | 745 | $210K | Add +0.1% |
| IEFA iShares Core MSCI Eafe ETF | 0.11% | 2,800 | $208K | New |
| NKE Nike Inc. Class B | 0.11% | 2,172 | $204K | No change |
| AES AES Corp. | 0.10% | 10,400 | $186K | No change |
| BFLY Butterfly Network Inc. | 0.03% | 53,526 | $58K | No change |
Portfolio Sells Q4 2023 → Q1 2024
| VIG Vanguard Dividend Apprec ETF | Reduce -12.9% | 15.70% | −2.61 |
| SCHO Schwab Short-Term US Treas | Reduce -33.0% | 3.30% | −2.09 |
| VMBS Vanguard Mortgage-Backed Sec | Reduce -23.2% | 1.24% | −0.55 |
| SCHZ Schwab US Aggregate Bond ETF | Reduce -15.9% | 1.53% | −0.48 |
| SCHE Schwab Emrg Mrkts Eqty ETF | Reduce -3.3% | 3.84% | −0.40 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | Reduce -11.0% | 1.24% | −0.29 |
| AAPL Apple Inc. | Reduce -13.9% | 0.64% | −0.27 |
| WDIV St STR SPD S&P Glo Div-US Inc. | Reduce -9.6% | 0.74% | −0.16 |
| JPM JPMorgan Chase & Co. | Sold out | 0.00% | −0.15 |
| SCHM Schwab US Mid Cap ETF | Reduce -1.4% | 6.52% | −0.14 |
| DVY iShares Select Dividend ETF | Sold out | 0.00% | −0.13 |
| UNH Unitedhealth Group Inc. | Sold out | 0.00% | −0.12 |
| VYM Vanguard High DVD Yield ETF | Reduce -1.4% | 4.88% | −0.09 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -11.9% | 0.17% | −0.03 |
| SCHX Schwab US Large-Cap ETF | Reduce -2.1% | 1.30% | −0.01 |
| MSFT Microsoft Corp. | Reduce -0.9% | 0.82% | +0.01 |
| IWB iShares Russell 1000 ETF | Reduce -0.3% | 2.70% | +0.02 |
| XOM Exxon Mobil Corp. | Reduce -0.1% | 1.32% | +0.08 |
| SCHG Schwab US Large-Cap Growth | Reduce -1.5% | 8.72% | +0.10 |
Portfolio Buys Q4 2023 → Q1 2024
| GOVT iShares US Treasury Bond ETF | New | 4.93% | +4.93 |
| VTEB Vanguard Tax-Exempt Bond ETF | Add +65.1% | 4.24% | +1.42 |
| SCHA Schwab US Small-Cap ETF | Add +27.9% | 3.27% | +0.60 |
| VWO Vanguard Ftse Emerging Marke | Add +19.9% | 2.68% | +0.29 |
| NVDA Nvidia Corp. | New | 0.19% | +0.19 |
| IEFA iShares Core MSCI Eafe ETF | New | 0.11% | +0.11 |
| SCHV Schwab US Large-Cap Value | Add +1.5% | 8.13% | +0.09 |
| DIS The Walt Disney Co. | Add +4.8% | 0.24% | +0.06 |
| AMZN Amazon.com Inc. | Add +0.1% | 0.36% | +0.03 |
| IWF iShares Russell 1000 Growth | Add +0.0% | 0.72% | +0.02 |
| IVV iShares Core S&P 500 ETF | Add +0.1% | 0.67% | +0.01 |
| STZ Constellation Brands Inc. Class A | Add +0.3% | 0.14% | +0.00 |
| IWR iShares Russell Mid-Cap ETF | Add +0.3% | 0.62% | −0.00 |
| IWD iShares Russell 1000 Value E | Add +0.1% | 1.00% | −0.00 |
| EFV iShares MSCI Eafe Value ETF | Add +3.9% | 2.57% | −0.01 |
| MCD McDonald's Corp. | Add +0.1% | 0.11% | −0.02 |
| PEP Pepsico Inc. | Add +0.0% | 0.33% | −0.02 |
| PAYX Paychex Inc. | Add +0.1% | 0.37% | −0.02 |
| SCHF Schwab Intl Equity ETF | Add +2.4% | 4.64% | −0.03 |
| IWM iShares Russell 2000 ETF | Add +0.2% | 1.00% | −0.04 |
| SCHC Schwab Intl Small-Cap Equity | Add +0.8% | 0.90% | −0.05 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 66 | $385.0M | SCHG, VIG, SCHM, STIP, SCHP |
| Q1 2026 | 64 | $341.3M | VIG, SCHG, STIP, SCHP, SCHM |
| Q4 2025 | 64 | $328.6M | VIG, SCHG, STIP, SCHM, VXUS |
| Q3 2025 | 63 | $306.3M | VIG, SCHG, GOVT, STIP, SCHM |
| Q2 2025 | 61 | $259.5M | VIG, SCHG, GOVT, SCHV, SCHM |
| Q1 2025 | 55 | $206.3M | VIG, GOVT, SCHG, SCHV, SCHM |
| Q4 2024 | 55 | $201.4M | VIG, SCHG, GOVT, SCHV, SCHM |
| Q3 2024 | 54 | $205.6M | VIG, SCHG, SCHV, GOVT, SCHM |
| Q2 2024 | 59 | $193.1M | VIG, SCHG, GOVT, SCHV, SCHM |
| Q1 2024 | 57 | $187.6M | VIG, SCHG, SCHV, SCHM, GOVT |