Shoker Investment Counsel, Inc.

In its 13F for Q1 2025 (holdings as of March 31, 2025, filed May 7, 2025), Shoker Investment Counsel, Inc. reported 104 stock positions worth $296.0 million. Its top holding was iShares Core S&P Small-Cap E (IJR) at 9.6% of the portfolio, followed by iShares Core S&P Midcap ETF (IJH, 9.3%) and iShares Core MSCI Eafe ETF (IEFA, 8.3%). Compared with Q4 2024, it opened 3 new positions, sold out of 2, added to 63 and reduced 21. The biggest buy was iShares Core MSCI Eafe ETF (IEFA, shares +2%) and the biggest sale Broadcom (AVGO, shares −1%).

Most Recent 13F
Q2 2026
Location
OXFORD, OH
CIK
0001599623
Portfolio Value
$296.0M (Q1 2025)
SEC Filing
0001420506-25-000916 ↗ filed May 7, 2025

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $280.1M Q1 2024 Q2 2024: $283.4M Q2 2024 Q3 2024: $297.4M Q3 2024 Q4 2024: $296.1M Q4 2024 Q1 2025: $296.0M $296.0M Q1 2025 Q2 2025: $319.0M Q2 2025 Q3 2025: $339.0M Q3 2025 Q4 2025: $341.3M Q4 2025 Q1 2026: $336.8M Q1 2026 Q2 2026: $398.4M Q2 2026

Holdings 104 stocks · $296.0M
IJR iShares Core S&P Small-Cap E 9.59% 271,554 $28.4M Add +0.7%
IJH iShares Core S&P Midcap ETF 9.29% 471,416 $27.5M Add +0.6%
IEFA iShares Core MSCI Eafe ETF 8.29% 324,458 $24.5M Add +2.3%
PG The Procter & Gamble Co. 6.16% 106,972 $18.2M Reduce -0.2%
SCZ iShares MSCI Eafe Small-Cap 2.81% 130,922 $8.3M Add +3.0%
AAPL Apple Inc. 2.57% 34,215 $7.6M Reduce -1.5%
SPY SS SPDR S&P 500 ETF Trust-US 2.07% 10,936 $6.1M Reduce -1.3%
JPM JPMorgan Chase & Co. 2.01% 24,210 $5.9M Reduce -0.1%
IVV iShares Core S&P 500 ETF 2.00% 10,558 $5.9M Add +9.3%
AMZN Amazon.com Inc. 1.80% 28,037 $5.3M Add +1.6%
MSFT Microsoft Corp. 1.70% 13,398 $5.0M Reduce -1.7%
ABBV Abbvie Inc. 1.64% 23,204 $4.9M Add +0.5%
KLAC KLA Corp. 1.59% 6,928 $4.7M Reduce -0.1%
MPC Marathon Petroleum Corp. 1.59% 32,316 $4.7M Add +1.6%
EPD Enterprise Products Partners 1.54% 133,249 $4.5M Add +1.1%
XOM Exxon Mobil Corp. 1.50% 37,207 $4.4M Add +1.0%
RTX RTX Corp. 1.47% 32,926 $4.4M Add +0.5%
RSP Invesco S&P 500 Equal Weight 1.45% 24,715 $4.3M Add +0.1%
CSCO Cisco Systems Inc. 1.29% 61,975 $3.8M Add +0.4%
CVX Chevron Corp. 1.27% 22,488 $3.8M Add +1.7%
PAYX Paychex Inc. 1.27% 24,275 $3.7M Add +1.0%
AVGO Broadcom Inc. 1.20% 21,290 $3.6M Reduce -0.8%
UNP Union Pacific Corp. 1.16% 14,494 $3.4M Add +1.6%
TXN Texas Instruments Inc. 1.13% 18,620 $3.3M Add +1.8%
PEP Pepsico Inc. 1.13% 22,247 $3.3M Add +2.1%
AMGN Amgen Inc. 1.11% 10,508 $3.3M Add +3.2%
MCD McDonald's Corp. 1.09% 10,367 $3.2M Add +1.8%
NVDA Nvidia Corp. 1.07% 29,355 $3.2M Add +1.1%
JNJ Johnson & Johnson 1.07% 19,147 $3.2M Add +3.1%
PFE Pfizer Inc. 1.05% 122,407 $3.1M Reduce -2.4%
FLIN Franklin Ftse India ETF 1.02% 81,795 $3.0M Reduce -14.7%
DUK Duke Energy Corp. 1.01% 24,510 $3.0M Add +2.5%
META Meta Platforms Inc. Class A 1.01% 5,179 $3.0M Reduce -0.8%
ADI Analog Devices Inc. 1.01% 14,773 $3.0M Add +1.0%
KO The Coca-Cola Co. 0.99% 40,886 $2.9M Add +2.6%
SO The Southern Co. 0.94% 30,394 $2.8M Add +3.5%
MMM 3M Co. 0.92% 18,545 $2.7M Reduce -2.6%
MDY State Street SPDR S&P Midcap 0.91% 5,036 $2.7M Reduce -0.2%
EMR Emerson Electric Co. 0.88% 23,864 $2.6M Add +0.9%
GILD Gilead Sciences Inc. 0.86% 22,838 $2.6M Add +0.8%
DOW Dow Inc. 0.86% 73,161 $2.6M Reduce -1.6%
ITW Illinois Tool Works 0.86% 10,289 $2.6M Add +3.6%
MRK Merck & Co. Inc. 0.84% 27,751 $2.5M Add +2.6%
KMB Kimberly-Clark Corp. 0.83% 17,304 $2.5M Add +3.3%
GS Goldman Sachs Group Inc. 0.83% 4,472 $2.4M Add +2.0%
AMAT Applied Materials Inc. 0.81% 16,485 $2.4M Add +2.6%
GD General Dynamics Corp. 0.78% 8,503 $2.3M Add +2.7%
FFBC First Financial Bancorp 0.68% 80,062 $2.0M No change
VEU Vanguard Ftse All-World Ex-U 0.67% 32,792 $2.0M Reduce -0.1%
EFA iShares MSCI Eafe ETF 0.66% 23,913 $2.0M No change
MO Altria Group Inc. 0.66% 32,332 $1.9M Add +7.8%
QQQE Dirx Nasdaq-100EQ Wi ETF-Usd 0.56% 19,151 $1.7M Reduce -2.5%
SPSM SS SPDR P S&P 600 Small Cap 0.50% 36,310 $1.5M Add +1.1%
QQQ Invesco QQQ Trust Series 1 0.47% 2,992 $1.4M No change
QQQM Invesco Nasdaq 100 ETF 0.42% 6,423 $1.2M Reduce -11.5%
BRK.B Berkshire Hathaway Inc. Class B 0.40% 2,246 $1.2M Add +59.5%
PEBO Peoples Bancorp Inc. 0.32% 31,806 $943K Add +1.1%
GOOGL Alphabet Inc. Class A 0.27% 5,260 $813K Reduce -0.3%
VBK Van Morst SML-Cap Gro-Usd Inc. 0.26% 3,099 $780K Add +0.5%
SHEL Shell PLC-ADR 0.26% 10,596 $777K No change
ADP Automatic Data Processing 0.25% 2,395 $732K Add +0.3%
WM Waste Management Inc. 0.24% 3,063 $709K Reduce -0.2%
DD Dupont DE Nemours Inc. 0.22% 8,845 $661K Add +0.3%
CAT Caterpillar Inc. 0.22% 1,997 $659K Add +0.3%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.21% 15,154 $632K Add +0.3%
IJT iShares S&P Small-Cap 600 GR 0.20% 4,676 $582K Reduce -0.8%
KMI Kinder Morgan Inc. 0.19% 19,928 $569K Add +0.5%
LLY Eli Lilly & Co. 0.19% 666 $551K No change
WMT Walmart Inc. 0.18% 6,213 $545K Add +0.5%
BA The Boeing Co. 0.16% 2,835 $484K Add +1.9%
FITB Fifth Third Bancorp 0.16% 11,988 $470K Add +0.1%
IJS iShares S&P Small-Cap 600 Va 0.15% 4,543 $443K No change
SLB SLB Ltd. filed as SCHLUMBERGER LTD 0.15% 10,300 $431K No change
XLE SS Energy Select Sector 0.14% 4,550 $425K Add +0.1%
VUG Vanguard Mrngstar GR ETF-Sui 0.14% 1,086 $403K No change
KR Kroger Co. 0.14% 5,928 $401K Add +0.1%
TPG TPG Inc. 0.13% 8,151 $387K Add +109.6%
ABT Abbott Laboratories 0.13% 2,868 $381K Add +0.6%
NUE Nucor Corp. 0.13% 3,123 $376K Add +0.2%
ORCL Oracle Corp. 0.13% 2,668 $373K Reduce -2.1%
AFG American Financial Group Inc. 0.12% 2,704 $355K Add +2.1%
ETN Eaton Corp. PLC 0.11% 1,190 $324K No change
CX Cemex Sab-Spons ADR Part Cer 0.11% 57,050 $320K No change
RY Royal Bank of Canada 0.11% 2,810 $317K No change
J Jacobs Solutions Inc. 0.10% 2,496 $302K Add +0.2%
CRM Salesforce Inc. 0.10% 1,091 $293K No change
MSTR Strategy Inc. filed as MICROSTRATEGY INC 0.10% 1,000 $288K New
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.09% 1,127 $280K Add +0.5%
VGK Vanguard Ftse Europe ETF 0.09% 3,970 $279K Add +0.1%
NOW ServiceNow Inc. 0.09% 349 $278K No change
ELV Elevance Health Inc. 0.09% 638 $278K New
HON Honeywell International Inc. 0.09% 1,281 $271K Add +0.6%
COP Conocophillips 0.09% 2,500 $263K Add +0.5%
NVS Novartis AG-Sponsored ADR 0.09% 2,335 $260K No change
GE General Electric filed as GE AEROSPACE 0.09% 1,273 $255K Add +0.1%
C Citigroup Inc. 0.09% 3,563 $253K Add +0.6%
MKC McCormick & Co.-Non VTG SHRS 0.09% 3,071 $253K Add +0.3%
TJX TJX Companies Inc. filed as TJX COS INC NEW 0.08% 1,980 $241K Add +0.1%
MCK McKesson Corp. 0.08% 350 $236K New
SDY SS SPDR S&P Dividend ETF 0.08% 1,666 $226K Add +0.2%
LMT Lockheed Martin Corp. 0.07% 472 $211K Reduce -3.1%
VTV Vanguard Mrngstr Val ETF-Aui 0.07% 1,208 $209K No change
HBAN Huntington Bancshares Inc. 0.06% 11,104 $167K No change
CLF Cleveland-Cliffs Inc. 0.03% 10,161 $84K No change

Portfolio Sells Q4 2024 → Q1 2025
AVGO Broadcom Inc. Reduce -0.8% 1.20% −0.48
AAPL Apple Inc. Reduce -1.5% 2.57% −0.37
MSFT Microsoft Corp. Reduce -1.7% 1.70% −0.24
FLIN Franklin Ftse India ETF Reduce -14.7% 1.02% −0.21
DOW Dow Inc. Reduce -1.6% 0.86% −0.14
SPY SS SPDR S&P 500 ETF Trust-US Reduce -1.3% 2.07% −0.13
QQQM Invesco Nasdaq 100 ETF Reduce -11.5% 0.42% −0.10
PFE Pfizer Inc. Reduce -2.4% 1.05% −0.08
MRVL Marvell Technology Inc. Sold out 0.00% −0.07
VOO Vanguard S&P 500 ETF Sold out 0.00% −0.07
MDY State Street SPDR S&P Midcap Reduce -0.2% 0.91% −0.06
GOOGL Alphabet Inc. Class A Reduce -0.3% 0.27% −0.06
QQQE Dirx Nasdaq-100EQ Wi ETF-Usd Reduce -2.5% 0.56% −0.03
ORCL Oracle Corp. Reduce -2.1% 0.13% −0.03
META Meta Platforms Inc. Class A Reduce -0.8% 1.01% −0.02
IJT iShares S&P Small-Cap 600 GR Reduce -0.8% 0.20% −0.02
LMT Lockheed Martin Corp. Reduce -3.1% 0.07% −0.01
WM Waste Management Inc. Reduce -0.2% 0.24% +0.03
VEU Vanguard Ftse All-World Ex-U Reduce -0.1% 0.67% +0.04
JPM JPMorgan Chase & Co. Reduce -0.1% 2.01% +0.04
PG The Procter & Gamble Co. Reduce -0.2% 6.16% +0.09
MMM 3M Co. Reduce -2.6% 0.92% +0.09
KLAC KLA Corp. Reduce -0.1% 1.59% +0.12

Portfolio Buys Q4 2024 → Q1 2025
IEFA iShares Core MSCI Eafe ETF Add +2.3% 8.29% +0.77
ABBV Abbvie Inc. Add +0.5% 1.64% +0.26
AMGN Amgen Inc. Add +3.2% 1.11% +0.21
SCZ iShares MSCI Eafe Small-Cap Add +3.0% 2.81% +0.20
RTX RTX Corp. Add +0.5% 1.47% +0.19
CVX Chevron Corp. Add +1.7% 1.27% +0.19
BRK.B Berkshire Hathaway Inc. Class B Add +59.5% 0.40% +0.19
JNJ Johnson & Johnson Add +3.1% 1.07% +0.17
GILD Gilead Sciences Inc. Add +0.8% 0.86% +0.16
XOM Exxon Mobil Corp. Add +1.0% 1.50% +0.16
KO The Coca-Cola Co. Add +2.6% 0.99% +0.15
EPD Enterprise Products Partners Add +1.1% 1.54% +0.14
DUK Duke Energy Corp. Add +2.5% 1.01% +0.14
SO The Southern Co. Add +3.5% 0.94% +0.13
PAYX Paychex Inc. Add +1.0% 1.27% +0.13
MO Altria Group Inc. Add +7.8% 0.66% +0.13
MCD McDonald's Corp. Add +1.8% 1.09% +0.10
MSTR Strategy Inc. New 0.10% +0.10
ELV Elevance Health Inc. New 0.09% +0.09
MPC Marathon Petroleum Corp. Add +1.6% 1.59% +0.09
KMB Kimberly-Clark Corp. Add +3.3% 0.83% +0.09
IVV iShares Core S&P 500 ETF Add +9.3% 2.00% +0.08
MCK McKesson Corp. New 0.08% +0.08
UNP Union Pacific Corp. Add +1.6% 1.16% +0.06
CSCO Cisco Systems Inc. Add +0.4% 1.29% +0.06
TPG TPG Inc. Add +109.6% 0.13% +0.05
GD General Dynamics Corp. Add +2.7% 0.78% +0.05
ABT Abbott Laboratories Add +0.6% 0.13% +0.02
GE General Electric Add +0.1% 0.09% +0.01
KR Kroger Co. Add +0.1% 0.14% +0.01
XLE SS Energy Select Sector Add +0.1% 0.14% +0.01
ITW Illinois Tool Works Add +3.6% 0.86% +0.01
IBM Intl Business Machines Corp. Add +0.5% 0.09% +0.01
ADP Automatic Data Processing Add +0.3% 0.25% +0.01
VGK Vanguard Ftse Europe ETF Add +0.1% 0.09% +0.01
KMI Kinder Morgan Inc. Add +0.5% 0.19% +0.01
PEP Pepsico Inc. Add +2.1% 1.13% +0.01
MKC McCormick & Co.-Non VTG SHRS Add +0.3% 0.09% +0.01
COP Conocophillips Add +0.5% 0.09% +0.01
NUE Nucor Corp. Add +0.2% 0.13% +0.00
SDY SS SPDR S&P Dividend ETF Add +0.2% 0.08% +0.00
C Citigroup Inc. Add +0.6% 0.09% +0.00
TJX TJX Companies Inc. Add +0.1% 0.08% +0.00
AFG American Financial Group Inc. Add +2.1% 0.12% −0.00
BA The Boeing Co. Add +1.9% 0.16% −0.00
DD Dupont DE Nemours Inc. Add +0.3% 0.22% −0.00
WMT Walmart Inc. Add +0.5% 0.18% −0.00
HON Honeywell International Inc. Add +0.6% 0.09% −0.01
J Jacobs Solutions Inc. Add +0.2% 0.10% −0.01
BAC Bank of America Corp. Add +0.3% 0.21% −0.01

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 113$398.4MIJR, IJH, IEFA, PG, KLAC
Q1 2026 109$336.8MIJR, IJH, IEFA, PG, SCZ
Q4 2025 111$341.3MIJR, IJH, IEFA, PG, SCZ
Q3 2025 111$339.0MIJR, IJH, IEFA, PG, SCZ
Q2 2025 111$319.0MIJR, IJH, IEFA, PG, SCZ
Q1 2025 104$296.0MIJR, IJH, IEFA, PG, SCZ
Q4 2024 103$296.1MIJR, IJH, IEFA, PG, AAPL
Q3 2024 103$297.4MIJR, IJH, IEFA, PG, SCZ
Q2 2024 99$283.4MIJR, IJH, IEFA, PG, SCZ
Q1 2024 100$280.1MIJH, IJR, IEFA, PG, SCZ