Strategic Advisors LLC
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed January 31, 2025), Strategic Advisors LLC reported 192 stock positions worth $552.8 million. Its top holding was Apple (AAPL) at 9.5% of the portfolio, followed by Amazon.com (AMZN, 5.3%) and Microsoft (MSFT, 5.1%). Compared with Q3 2024, it opened 13 new positions, sold out of 22, added to 110 and reduced 58. The biggest buy was Apple (AAPL, shares +15%) and the biggest sale Enbridge (ENB, shares −84%).
- Most Recent 13F
- Q2 2026
- Location
- New York, NY
- CIK
- 0001569119
- Portfolio Value
- $552.8M (Q4 2024)
- SEC Filing
- 0001172661-25-000437 ↗ filed Jan 31, 2025
Holdings Value
Holdings 192 stocks · $552.8M
| AAPL Apple Inc. | 9.51% | 209,940 | $52.6M | Add +14.8% |
| AMZN Amazon.com Inc. | 5.31% | 133,677 | $29.3M | Add +7.8% |
| MSFT Microsoft Corp. | 5.15% | 67,523 | $28.5M | Add +6.7% |
| NVDA Nvidia Corp. | 4.96% | 204,188 | $27.4M | Reduce -0.2% |
| SCHB Schwab US Broad Market ETF | 4.28% | 1,043,278 | $23.7M | Add +2.1% |
| GOOGL Alphabet Inc. Class A | 3.87% | 112,992 | $21.4M | Add +7.3% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 3.18% | 192,193 | $17.6M | Add +10.5% |
| HD Home Depot Inc. | 3.05% | 43,382 | $16.9M | Add +16.0% |
| V Visa Inc. Class A | 2.14% | 37,462 | $11.8M | Add +9.4% |
| JPM JPMorgan Chase & Co. | 1.86% | 42,845 | $10.3M | Add +6.8% |
| GS Goldman Sachs Group Inc. | 1.80% | 17,374 | $9.9M | Reduce -0.4% |
| PG The Procter & Gamble Co. | 1.70% | 55,912 | $9.4M | Add +3.4% |
| META Meta Platforms Inc. Class A | 1.67% | 15,725 | $9.2M | Add +6.5% |
| ABBV Abbvie Inc. | 1.66% | 51,730 | $9.2M | Reduce -4.7% |
| CRM Salesforce Inc. | 1.54% | 25,530 | $8.5M | Add +0.9% |
| TSLA Tesla Inc. | 1.49% | 20,437 | $8.3M | Add +3.7% |
| EMR Emerson Electric Co. | 1.44% | 64,052 | $7.9M | Add +0.0% |
| WM Waste Management Inc. | 1.39% | 38,192 | $7.7M | Add +9.0% |
| CRWD CrowdStrike Holdings Inc. Class A | 1.37% | 22,074 | $7.6M | Reduce -2.6% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 1.33% | 106,556 | $7.3M | Add +53.6% |
| DUK Duke Energy Corp. | 1.33% | 68,020 | $7.3M | Add +2.5% |
| SGOV iShares 0-3 Month Treasury B | 1.20% | 66,389 | $6.7M | Reduce -18.9% |
| QQQ Invesco QQQ Trust Series 1 | 1.19% | 12,846 | $6.6M | Add +8.6% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.14% | 13,955 | $6.3M | Add +12.9% |
| DTE DTE Energy Company | 1.06% | 48,695 | $5.9M | Reduce -0.3% |
| MRVL Marvell Technology Inc. | 1.00% | 50,245 | $5.5M | Reduce -1.0% |
| PH Parker Hannifin Corp. | 0.74% | 6,414 | $4.1M | Reduce -0.8% |
| COST Costco Wholesale Corp. | 0.73% | 4,379 | $4.0M | Reduce -0.3% |
| NOW ServiceNow Inc. | 0.72% | 3,757 | $4.0M | Add +9.0% |
| XLK SS Technology Select Sector | 0.68% | 16,145 | $3.8M | Add +23.3% |
| BOND PIMCO Active Bond Exchange-T | 0.64% | 38,904 | $3.5M | Add +4.1% |
| CVX Chevron Corp. | 0.61% | 23,189 | $3.4M | Reduce -0.3% |
| UNH Unitedhealth Group Inc. | 0.58% | 6,291 | $3.2M | Add +3.5% |
| MET Metlife Inc. | 0.56% | 38,139 | $3.1M | Add +56.0% |
| UL Unilever PLC | 0.56% | 54,112 | $3.1M | Reduce -5.3% |
| ETN Eaton Corp. PLC | 0.55% | 9,198 | $3.1M | Add +13.2% |
| MA Mastercard Inc. Class A | 0.54% | 5,709 | $3.0M | Add +7.0% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.54% | 5,047 | $3.0M | Add +2.8% |
| QQQM Invesco Nasdaq 100 ETF | 0.53% | 13,835 | $2.9M | Add +45.1% |
| LNG Cheniere Energy Inc. | 0.50% | 12,775 | $2.7M | Reduce -0.1% |
| APD Air Products & Chemicals Inc. | 0.49% | 9,256 | $2.7M | Reduce -2.5% |
| DBEF Xtrackers MSCI Eafe Hedged E | 0.48% | 63,453 | $2.6M | Add +19.5% |
| XOM Exxon Mobil Corp. | 0.45% | 23,214 | $2.5M | Add +16.5% |
| GM General Motors Co. | 0.45% | 46,431 | $2.5M | Reduce -5.5% |
| AEP American Electric Power | 0.44% | 26,518 | $2.4M | Add +2.2% |
| KNSL Kinsale Capital Group Inc. | 0.44% | 5,247 | $2.4M | Add +0.8% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.44% | 21,757 | $2.4M | Reduce -50.9% |
| MDT Medtronic PLC | 0.44% | 30,156 | $2.4M | Reduce -9.8% |
| IP International Paper Co. | 0.43% | 43,660 | $2.3M | Reduce -9.4% |
| CDNS Cadence Design SYS Inc. | 0.42% | 7,800 | $2.3M | Add +2.0% |
| MS Morgan Stanley | 0.41% | 18,074 | $2.3M | Add +10.3% |
| TT Trane Technologies PLC | 0.39% | 5,899 | $2.2M | Add +701.5% |
| DHR Danaher Corp. | 0.39% | 9,317 | $2.1M | Add +168.3% |
| SCHG Schwab US Large-Cap Growth | 0.38% | 74,732 | $2.1M | Add +42.8% |
| SPOT Spotify Technology SA | 0.38% | 4,643 | $2.1M | Add +0.0% |
| CAT Caterpillar Inc. | 0.38% | 5,724 | $2.1M | Add +14.6% |
| J Jacobs Solutions Inc. | 0.36% | 15,087 | $2.0M | Reduce -0.4% |
| MUJ BlackRock Munihold NJ QLTY | 0.36% | 179,922 | $2.0M | No change |
| TMO Thermo Fisher Scientific Inc. | 0.34% | 3,661 | $1.9M | Reduce -40.1% |
| SHOP Shopify Inc. Class A | 0.34% | 17,745 | $1.9M | Reduce -0.8% |
| FE Firstenergy Corp. | 0.33% | 45,989 | $1.8M | No change |
| VRTX Vertex Pharmaceuticals Inc. | 0.33% | 4,486 | $1.8M | Add +0.6% |
| LULU Lululemon Athletica Inc. | 0.32% | 4,611 | $1.8M | Reduce -2.5% |
| CEG Constellation Energy | 0.31% | 7,775 | $1.7M | Add +27.8% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.31% | 7,724 | $1.7M | Reduce -60.3% |
| T AT&T Inc. | 0.31% | 74,526 | $1.7M | Reduce -48.4% |
| CSCO Cisco Systems Inc. | 0.30% | 28,474 | $1.7M | Add +9.7% |
| IWR iShares Russell Mid-Cap ETF | 0.30% | 18,864 | $1.7M | Add +50.8% |
| HON Honeywell International Inc. | 0.30% | 7,297 | $1.6M | Add +51.5% |
| TECK Teck Resources Ltd.-CLS B | 0.29% | 39,969 | $1.6M | Add +38.7% |
| AXP American Express Co. | 0.29% | 5,356 | $1.6M | Add +46.6% |
| XNXJX Nuveen NJ QLTY Muni Inc. | 0.28% | 126,438 | $1.5M | No change |
| GEHC GE Healthcare Technology | 0.28% | 19,557 | $1.5M | Reduce -14.6% |
| ASML ASML Holding NV-NY Reg SHS | 0.28% | 2,204 | $1.5M | Add +1.5% |
| ZS Zscaler Inc. | 0.27% | 8,243 | $1.5M | Add +1.3% |
| GOOG Alphabet Inc. Class C | 0.27% | 7,692 | $1.5M | Add +10.6% |
| PEP Pepsico Inc. | 0.26% | 9,311 | $1.4M | Reduce -63.4% |
| MRK Merck & Co. Inc. | 0.26% | 14,205 | $1.4M | Add +6.7% |
| AVGO Broadcom Inc. | 0.26% | 6,085 | $1.4M | Add +55.0% |
| PTC PTC Inc. | 0.25% | 7,646 | $1.4M | Add +3.9% |
| LLY Eli Lilly & Co. | 0.25% | 1,779 | $1.4M | Add +8.9% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.25% | 31,029 | $1.4M | Add +13.4% |
| BLK BlackRock Inc. | 0.24% | 1,311 | $1.3M | New |
| KO The Coca-Cola Co. | 0.24% | 20,884 | $1.3M | Add +5.5% |
| PRU Prudential Financial Inc. | 0.23% | 10,910 | $1.3M | Add +19.8% |
| P Everpure Inc. Class A filed as PURE STORAGE INC | 0.23% | 21,001 | $1.3M | New |
| VZ Verizon Communications Inc. | 0.23% | 31,678 | $1.3M | Add +26.1% |
| ANET Arista Networks Inc. | 0.22% | 10,984 | $1.2M | Add +1.1% |
| IWM iShares Russell 2000 ETF | 0.21% | 5,359 | $1.2M | Add +4.2% |
| AVUV Avantis US Small Cap Value | 0.21% | 11,772 | $1.1M | Add +17.7% |
| WMT Walmart Inc. | 0.20% | 12,477 | $1.1M | Add +7.7% |
| AMD Advanced Micro Devices | 0.20% | 9,039 | $1.1M | Reduce -24.9% |
| JXN Jackson Financial Inc. Class A | 0.20% | 12,468 | $1.1M | Add +3.9% |
| IWB iShares Russell 1000 ETF | 0.19% | 3,306 | $1.1M | Reduce -24.0% |
| UPS United Parcel Service Class B | 0.19% | 8,424 | $1.1M | Reduce -7.5% |
| GILD Gilead Sciences Inc. | 0.19% | 11,200 | $1.0M | Add +4.7% |
| LOW Lowe's Cos Inc. | 0.18% | 4,130 | $1.0M | Add +1.3% |
| LMT Lockheed Martin Corp. | 0.18% | 2,059 | $1.0M | Add +2.2% |
| NFLX Netflix Inc. | 0.18% | 1,111 | $990K | Add +34.3% |
| HEI.A Heico Corp. Class A | 0.18% | 5,283 | $983K | Add +9.9% |
Options reported separately and not counted above: AAPL calls ($501K), UPS calls ($126K), LYB calls ($74K), PFE puts ($27K).
Other holdings (1): bonds, preferreds, convertibles and warrants · $234K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 196 | $234K | Add +19.5% |
Total filed on the 13F, all lines: $553.0M.
Portfolio Sells Q3 2024 → Q4 2024
| ENB Enbridge Inc. | Reduce -83.9% | 0.18% | −0.91 |
| D Dominion Energy Inc. | Sold out | 0.00% | −0.88 |
| SWK Stanley Black & Decker Inc. | Sold out | 0.00% | −0.62 |
| PEP Pepsico Inc. | Reduce -63.4% | 0.26% | −0.55 |
| PFE Pfizer Inc. | Reduce -74.5% | 0.16% | −0.55 |
| IBM Intl Business Machines Corp. | Reduce -60.3% | 0.31% | −0.50 |
| ABT Abbott Laboratories | Sold out | 0.00% | −0.49 |
| SMCI Super Micro Computer Inc. | Sold out | 0.00% | −0.47 |
| AMGN Amgen Inc. | Sold out | 0.00% | −0.41 |
| TMO Thermo Fisher Scientific Inc. | Reduce -40.1% | 0.34% | −0.36 |
| DIS The Walt Disney Co. | Reduce -50.9% | 0.44% | −0.36 |
| ABBV Abbvie Inc. | Reduce -4.7% | 1.66% | −0.34 |
| SGOV iShares 0-3 Month Treasury B | Reduce -18.9% | 1.20% | −0.33 |
| SNPS Synopsys Inc. | Sold out | 0.00% | −0.32 |
| T AT&T Inc. | Reduce -48.4% | 0.31% | −0.29 |
| UNP Union Pacific Corp. | Reduce -83.9% | 0.05% | −0.28 |
| ABNB Airbnb Inc. Class A | Sold out | 0.00% | −0.27 |
| AMD Advanced Micro Devices | Reduce -24.9% | 0.20% | −0.17 |
| BXMT Blackstone Mortgage Tru Class A | Reduce -47.5% | 0.13% | −0.15 |
| UL Unilever PLC | Reduce -5.3% | 0.56% | −0.14 |
| MDT Medtronic PLC | Reduce -9.8% | 0.44% | −0.13 |
| DVN Devon Energy Corp. | Sold out | 0.00% | −0.12 |
| GEHC GE Healthcare Technology | Reduce -14.6% | 0.28% | −0.12 |
| WHR Whirlpool Corp. | Sold out | 0.00% | −0.12 |
| AMAT Applied Materials Inc. | Sold out | 0.00% | −0.12 |
| DTE DTE Energy Company | Reduce -0.3% | 1.06% | −0.11 |
| WBA Walgreens Boots Alliance Inc. | Reduce -86.0% | 0.02% | −0.11 |
| LRCX Lam Research Corp. | Sold out | 0.00% | −0.07 |
| CELH Celsius Holdings Inc. | Sold out | 0.00% | −0.06 |
| LEVI Levi Strauss & Co. Class A | Sold out | 0.00% | −0.06 |
| JNJ Johnson & Johnson | Reduce -53.3% | 0.04% | −0.06 |
| IWB iShares Russell 1000 ETF | Reduce -24.0% | 0.19% | −0.06 |
| ELF Elf Beauty Inc. | Sold out | 0.00% | −0.06 |
| B Barrick Gold Corp. | Sold out | 0.00% | −0.06 |
| XLP SS Consumer Staples Sel Sect | Reduce -23.6% | 0.12% | −0.05 |
| CVS CVS Health Corp. | Sold out | 0.00% | −0.05 |
| XLV SS Health Care Select Sector | Reduce -15.4% | 0.13% | −0.05 |
| DOW Dow Inc. | Reduce -2.7% | 0.10% | −0.04 |
| APD Air Products & Chemicals Inc. | Reduce -2.5% | 0.49% | −0.04 |
| PICK iShares MSCI Global Metals & | Sold out | 0.00% | −0.04 |
| HIG Hartford Insurance Group Inc. | Sold out | 0.00% | −0.04 |
| VWO Vanguard Ftse Emerging Marke | Sold out | 0.00% | −0.04 |
| UPS United Parcel Service Class B | Reduce -7.5% | 0.19% | −0.04 |
| ADI Analog Devices Inc. | Sold out | 0.00% | −0.04 |
| PAVE Global X US Infrastructure | Reduce -28.4% | 0.08% | −0.04 |
| SCHD Schwab US DVD Equity ETF | Reduce -29.0% | 0.07% | −0.04 |
| ELV Elevance Health Inc. | Reduce -6.7% | 0.06% | −0.03 |
| XLF SS Financial Select Sector | Reduce -27.1% | 0.10% | −0.03 |
| CVX Chevron Corp. | Reduce -0.3% | 0.61% | −0.03 |
| VCR Vanguard Consumer Discre ETF | Reduce -26.3% | 0.12% | −0.03 |
Portfolio Buys Q3 2024 → Q4 2024
| AAPL Apple Inc. | Add +14.8% | 9.51% | +1.56 |
| AMZN Amazon.com Inc. | Add +7.8% | 5.31% | +0.99 |
| GOOGL Alphabet Inc. Class A | Add +7.3% | 3.87% | +0.61 |
| TSLA Tesla Inc. | Add +3.7% | 1.49% | +0.53 |
| SPYM Ste STR SPDR PT S&P 500 ETF | Add +53.6% | 1.33% | +0.45 |
| V Visa Inc. Class A | Add +9.4% | 2.14% | +0.38 |
| TT Trane Technologies PLC | Add +701.5% | 0.39% | +0.34 |
| JPM JPMorgan Chase & Co. | Add +6.8% | 1.86% | +0.28 |
| CRM Salesforce Inc. | Add +0.9% | 1.54% | +0.25 |
| BLK BlackRock Inc. | New | 0.24% | +0.24 |
| P Everpure Inc. Class A | New | 0.23% | +0.23 |
| HD Home Depot Inc. | Add +16.0% | 3.05% | +0.23 |
| DHR Danaher Corp. | Add +168.3% | 0.39% | +0.21 |
| BIL SS SPDR BB 1-3M T-Bill ETF | Add +10.5% | 3.18% | +0.20 |
| MET Metlife Inc. | Add +56.0% | 0.56% | +0.19 |
| QQQM Invesco Nasdaq 100 ETF | Add +45.1% | 0.53% | +0.17 |
| NOW ServiceNow Inc. | Add +9.0% | 0.72% | +0.14 |
| EMR Emerson Electric Co. | Add +0.0% | 1.44% | +0.13 |
| AVGO Broadcom Inc. | Add +55.0% | 0.26% | +0.13 |
| XLK SS Technology Select Sector | Add +23.3% | 0.68% | +0.13 |
| SCHG Schwab US Large-Cap Growth | Add +42.8% | 0.38% | +0.12 |
| HON Honeywell International Inc. | Add +51.5% | 0.30% | +0.11 |
| QQQ Invesco QQQ Trust Series 1 | Add +8.6% | 1.19% | +0.11 |
| AXP American Express Co. | Add +46.6% | 0.29% | +0.10 |
| IWR iShares Russell Mid-Cap ETF | Add +50.8% | 0.30% | +0.10 |
| MS Morgan Stanley | Add +10.3% | 0.41% | +0.09 |
| META Meta Platforms Inc. Class A | Add +6.5% | 1.67% | +0.09 |
| AIRR First Trust Rba American Ind | New | 0.08% | +0.08 |
| AMTM Amentum Holdings Inc. | Add +201.8% | 0.17% | +0.08 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +12.9% | 1.14% | +0.08 |
| PANW Palo Alto Networks Inc. | Add +65.2% | 0.18% | +0.07 |
| JEPI JPMorgan Equity Premium Inco | New | 0.07% | +0.07 |
| NFLX Netflix Inc. | Add +34.3% | 0.18% | +0.07 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Add +112.5% | 0.13% | +0.07 |
| VTWO Vanguard Russell 2000 ETF | New | 0.07% | +0.07 |
| MSFT Microsoft Corp. | Add +6.7% | 5.15% | +0.06 |
| DBEF Xtrackers MSCI Eafe Hedged E | Add +19.5% | 0.48% | +0.06 |
| SCHB Schwab US Broad Market ETF | Add +2.1% | 4.28% | +0.06 |
| SPOT Spotify Technology SA | Add +0.0% | 0.38% | +0.06 |
| VTI VG Morningstar TS MKT ETF-US | Add +88.8% | 0.12% | +0.05 |
| HACK Amplify Cybersecurity ETF | New | 0.05% | +0.05 |
| UAL United Airlines Holdings Inc. | New | 0.05% | +0.05 |
| MA Mastercard Inc. Class A | Add +7.0% | 0.54% | +0.05 |
| ETN Eaton Corp. PLC | Add +13.2% | 0.55% | +0.05 |
| GOOG Alphabet Inc. Class C | Add +10.6% | 0.27% | +0.05 |
| CSCO Cisco Systems Inc. | Add +9.7% | 0.30% | +0.05 |
| AXON Axon Enterprise Inc. | New | 0.05% | +0.05 |
| BAC Bank of America Corp. | Add +13.4% | 0.25% | +0.04 |
| TEAM Atlassian Corp. Class A | New | 0.04% | +0.04 |
| ARKF ARK Blockchain & Fintech Inn | New | 0.04% | +0.04 |
Options Activity Q3 2024 → Q4 2024
| AAPL Apple Inc. | call | New | 2,000 | $501K |
| UPS United Parcel Service Class B | call | New | 1,000 | $126K |
| LYB Lyondellbasell Indu Class A | call | New | 1,000 | $74K |
| PFE Pfizer Inc. | put | New | 1,000 | $27K |
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
Notes & Other Activity Q3 2024 → Q4 2024
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | Add +19.5% | 196 | $234K |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 163 | $457.2M | AAPL, SCHB, GOOGL, MSFT, AMZN |
| Q1 2026 | 183 | $602.2M | AAPL, NVDA, SCHB, MSFT, AMZN |
| Q4 2025 | 180 | $638.4M | AAPL, NVDA, MSFT, SCHB, AMZN |
| Q3 2025 | 184 | $619.6M | AAPL, MSFT, NVDA, SCHB, AMZN |
| Q2 2025 | 176 | $508.5M | AAPL, MSFT, NVDA, AMZN, SCHB |
| Q1 2025 | 186 | $518.8M | AAPL, MSFT, SCHB, AMZN, NVDA |
| Q4 2024 | 192 | $552.8M | AAPL, AMZN, MSFT, NVDA, SCHB |
| Q3 2024 | 201 | $535.9M | AAPL, MSFT, NVDA, AMZN, SCHB |
| Q2 2024 | 201 | $515.4M | AAPL, MSFT, AMZN, NVDA, SCHB |
| Q1 2024 | 201 | $507.1M | AAPL, MSFT, AMZN, SCHB, GOOGL |