Vanguard Consumer Discre ETFVCRETF
13F holders, Q2 2026 (June 30)577holders +25
48new positions
23sold out
4famous investors
$396.22avg. 13F price*
At the end of Q2 2026, 577 institutions reported holding Vanguard Consumer Discre ETF (VCR) in their 13F filings, up 25 from Q1 2026. 48 opened new positions and 23 sold out. The largest holders were Bank of America Corp. ($651.9M), Morgan Stanley ($169.1M) and JPMorgan Chase & Co. ($165.6M). 4 famous investors held it, including Cliff Asness (0.0% of AQR Capital Management's portfolio), Steve Cohen (0.0% of Point72 Asset Management's portfolio) and Ken Griffin (0.0% of Citadel Advisors's portfolio).
- Company
- Vanguard Consumer Discre ETF
- CUSIP
- 92204A108
- Latest filing quarter
- Q2 2026
History
Number of 13F holders
Total Exit/New Position Q1 2026 → Q2 2026
| Institutions | Total Value | |
|---|---|---|
| New Positions | 48 | $43.3M |
| Exits | 23 | $4.0M |
All 13F filers, Q1 2026 → Q2 2026: 595,917 shares bought and 287,441 shares sold, net +308,476 shares. Counts holders who added, trimmed, opened or closed a position; split-adjusted.
Ownership 577 holders
| Bank of America Corp. | 0.04% | Add +5.7% | 1,643,615 | $651.9M |
| Morgan Stanley | 0.01% | Add +2.3% | 426,270 | $169.1M |
| JPMorgan Chase & Co. | 0.01% | Reduce -3.3% | 418,982 | $165.6M |
| PGIM Custom Harvest LLC | 2.02% | Add +2.8% | 407,202 | $161.5M |
| UBS Group AG | 0.02% | Add +0.3% | 342,108 | $135.7M |
| Wells Fargo & Company | 0.02% | Reduce -4.5% | 323,099 | $128.1M |
| LPL Financial LLC | 0.02% | Reduce -7.7% | 203,108 | $80.6M |
| Northwestern Mutual Wealth Management Co. | 0.04% | Add +0.6% | 184,624 | $73.2M |
| Foundations Investment Advisors, LLC | 0.66% | Add +13839.3% | 161,278 | $64.0M |
| Beacon Capital Management, Inc. | 3.85% | Reduce -13.7% | 160,454 | $63.6M |
| Raymond James Financial Inc. | 0.02% | Add +8.1% | 143,844 | $57.0M |
| Envestnet Asset Management Inc. | 0.01% | Reduce -2.2% | 119,582 | $47.4M |
| Stifel Financial Corp. | 0.04% | Reduce -0.1% | 112,833 | $44.8M |
| KCM Investment Advisors LLC | 1.06% | Add +3.7% | 89,699 | $35.6M |
| Lido Advisors, LLC | 0.13% | Add +1.6% | 89,614 | $35.5M |
| Rockefeller Capital Management L.P. | 0.05% | Reduce -0.0% | 87,969 | $34.9M |
| Auto-Owners Insurance Co | 0.72% | Reduce -12.9% | 80,700 | $32.0M |
| Janney Montgomery Scott LLC | 0.06% | Add +2.4% | 79,616 | $31.6M |
| Royal Bank of Canada | 0.01% | Add +13.7% | 77,411 | $30.7M |
| Ameriprise Financial Inc. | 0.01% | Reduce -2.6% | 75,926 | $30.1M |
| Ameritas Advisory Services, LLC | 0.57% | Add +45.5% | 70,445 | $27.9M |
| Exchange Traded Concepts, LLC | 0.11% | Add +567.9% | 54,248 | $21.5M |
| Empower Advisory Group, LLC | 0.05% | Add +14.1% | 53,858 | $21.4M |
| Cetera Investment Advisers | 0.02% | Add +1.2% | 51,922 | $20.6M |
| PNC Financial Services Group, Inc. | 0.01% | Reduce -2.8% | 50,104 | $19.9M |
| M&T Bank Corp | 0.06% | Reduce -7.8% | 49,801 | $19.8M |
| Allianz SE | 0.21% | New | 49,202 | $19.5M |
| Horizon Investments, LLC | 0.20% | Add +17083.0% | 46,394 | $18.4M |
| Mercer Global Advisors Inc. | 0.02% | Reduce -9.0% | 42,447 | $16.8M |
| Osaic Holdings, Inc. | 0.02% | Reduce -0.2% | 39,402 | $15.6M |
| Adaptive Financial Consulting, LLC | 5.35% | Add +2.3% | 38,530 | $15.3M |
| Assetmark, Inc. | 0.03% | Reduce -16.6% | 37,305 | $14.8M |
| Stratos Wealth Partners, LTD. | 0.15% | Reduce -2.2% | 37,218 | $14.8M |
| Spire Wealth Management | 0.43% | Reduce -3.4% | 36,002 | $14.3M |
| Trust Co. of Oklahoma | 3.23% | Reduce -1.7% | 31,726 | $12.6M |
| Commonwealth Equity Services, LLC | 0.02% | Reduce -7.0% | 31,351 | $12.4M |
| Cambridge Investment Research Advisors, Inc. | 0.03% | Reduce -2.6% | 31,085 | $12.3M |
| Hobart Private Capital, LLC | 2.05% | Add +4.3% | 30,183 | $12.0M |
| MassMutual Private Wealth & Trust, FSB | 0.29% | Reduce -2.2% | 28,470 | $11.3M |
| Strengthening Families & Communities, LLC | 2.48% | Add +1.4% | 28,055 | $11.1M |
| Mariner, LLC | 0.01% | Reduce -31.5% | 27,379 | $10.9M |
| Gibraltar Capital Management, Inc. | 1.53% | Add +2.3% | 25,005 | $9.9M |
| HighTower Advisors, LLC | 0.01% | Add +5.3% | 23,716 | $9.4M |
| Bailard, Inc. | 0.19% | Reduce -0.8% | 23,585 | $9.4M |
| Truist Financial Corp. | 0.01% | Add +2.1% | 23,431 | $9.3M |
| Southern Capital Services Inc. | 5.09% | Add +4.7% | 22,845 | $9.1M |
| Westside Investment Management, Inc. | 1.12% | Reduce -0.2% | 21,481 | $8.5M |
| Junk Investment Group, LLC | 3.67% | Add +0.5% | 20,915 | $8.3M |
| Founders Grove Wealth Partners, LLC | 1.61% | Reduce -1.8% | 20,368 | $8.1M |
| BNP Paribas Financial Markets | 0.00% | New | 20,100 | $8.0M |
| Altura Wealth Advisors Inc. | 2.62% | Add +9.8% | 19,595 | $7.8M |
| Corient Private Wealth LP | 0.01% | Add +0.6% | 19,140 | $7.6M |
| Merrithew & Thorsten Inc | 6.27% | Reduce -3.6% | 18,552 | $7.4M |
| Financial Freedom, LLC | 3.28% | Reduce -1.6% | 18,014 | $7.1M |
| Jones Financial Companies LLLP | 0.00% | Add +11.9% | 18,250 | $7.1M |
| Susquehanna International Group, LLP | 0.01% | Add +54.4% | 16,985 | $6.7M |
| Bonfire Financial | 4.32% | Add +5.5% | 16,943 | $6.7M |
| Concurrent Investment Advisors, LLC | 0.06% | Add +0.2% | 16,298 | $6.5M |
| MML Investors Services, LLC | 0.01% | Add +20.9% | 16,064 | $6.4M |
| Apollon Financial, LLC | 0.74% | Reduce -1.8% | 15,702 | $6.2M |
| Park National Corp. | 0.17% | Add +1.4% | 15,006 | $6.0M |
| Private Advisor Group, LLC | 0.03% | Add +28.5% | 14,933 | $5.9M |
| Salomon & Ludwin, LLC | 0.45% | Reduce -1.2% | 13,651 | $5.4M |
| Focus Partners Wealth | 0.01% | Reduce -10.7% | 13,356 | $5.3M |
| Merit Financial Group, LLC | 0.03% | Reduce -3.9% | 12,820 | $5.1M |
| FMR LLC | 0.00% | Add +1.7% | 12,820 | $5.1M |
| Creative Planning | 0.00% | Add +1.0% | 12,307 | $4.9M |
| Triangle Securities Wealth Management | 0.97% | Add +2.2% | 12,296 | $4.9M |
| Curran Financial Partners, LLC | 0.70% | New | 11,803 | $4.7M |
| Kestra Advisory Services, LLC | 0.02% | Reduce -6.1% | 11,782 | $4.7M |
| Bank of Montreal | 0.00% | Reduce -0.3% | 11,643 | $4.6M |
| Quantinno Capital Management LP | 0.01% | Reduce -8.9% | 11,309 | $4.5M |
| Anchor Investment Management, LLC | 0.34% | Add +4.3% | 11,259 | $4.5M |
| AlphaCore Capital LLC | 0.08% | Reduce -9.6% | 11,135 | $4.4M |
| Goldman Sachs Group Inc. | 0.00% | No change | 10,928 | $4.3M |
| PFG Advisors | 0.21% | Add +1.6% | 10,680 | $4.2M |
| Fifth Third Bancorp | 0.01% | Reduce -0.8% | 10,448 | $4.1M |
| Wall Street Financial Group, Inc. | 2.16% | Add +4.0% | 10,201 | $4.0M |
| Atlas Capital Advisors Inc. | 0.44% | Add +1.2% | 10,115 | $4.0M |
| AdvisorNet Financial, Inc | 0.18% | Add +1238.3% | 9,970 | $4.0M |
| Northern Trust Corp. | 0.00% | Add +1.3% | 9,964 | $4.0M |
| Wealth Enhancement Advisory Services, LLC | 0.01% | Add +5.3% | 13,398 | $4.0M |
| Madden Advisory Services, Inc. | 1.41% | Reduce -1.1% | 9,909 | $3.9M |
| Axxcess Wealth Management, LLC | 0.06% | Reduce -1.8% | 9,538 | $3.8M |
| Advisors Capital Management, LLC | 0.04% | Reduce -1.5% | 9,421 | $3.7M |
| New York Life Investment Management LLC | 0.02% | Add +94.5% | 8,972 | $3.6M |
| WBH Advisory Inc. | 0.24% | Add +4.0% | 8,830 | $3.5M |
| United Capital Financial Advisors, LLC | 0.02% | Reduce -1.0% | 8,770 | $3.5M |
| Praetorian Wealth Management, Inc. | 0.59% | Reduce -0.1% | 8,691 | $3.4M |
| Sharper & Granite LLC | 1.05% | Add +6.6% | 8,509 | $3.4M |
| Capital Asset Advisory Services LLC | 0.12% | Reduce -1.6% | 8,279 | $3.3M |
| AQR Capital Management | 0.00% | Add +10.0% | 8,177 | $3.2M |
| Agf Management Ltd. | 0.01% | Reduce -4.8% | 7,979 | $3.2M |
| Main Management LLC | 0.21% | No change | 7,741 | $3.1M |
| Royal Fund Management, LLC | 0.25% | Reduce -66.7% | 7,513 | $3.0M |
| Ami Investment Management Inc. | 0.63% | Reduce -6.8% | 7,434 | $2.9M |
| First Financial Corp. | 1.00% | Reduce -3.4% | 7,277 | $2.9M |
| Strategic Investment Solutions, Inc. | 0.65% | Reduce -11.4% | 7,162 | $2.8M |
| TD Waterhouse Canada Inc. | 0.01% | Reduce -0.4% | 7,122 | $2.8M |
| N.E.W. Advisory Services LLC | 0.19% | Reduce -4.9% | 7,154 | $2.8M |
"% of holder's portfolio" is VCR's weight in each manager's 13F, not the share of Vanguard Consumer Discre ETF the manager owns.