Strategic Financial Planning, Inc.

In its 13F for Q3 2025 (holdings as of September 30, 2025, filed November 13, 2025), Strategic Financial Planning, Inc. reported 38 stock positions worth $172.6 million. Its top holding was Schwab US Broad Market ETF (SCHB) at 15.5% of the portfolio, followed by Schwab US Small-Cap ETF (SCHA, 12.0%) and Vanguard Ftse Emerging Marke (VWO, 9.7%). Compared with Q2 2025, it added to 8 and reduced 24. The biggest buy was Schwab US Broad Market ETF (SCHB, shares +6%) and the biggest sale Ste STR SPDR PT DW Eu ETF (SPDW, shares −3%).

Most Recent 13F
Q2 2026
Location
PLANO, TX
CIK
0001802277
Portfolio Value
$172.6M (Q3 2025)
SEC Filing
0001214659-25-016430 ↗ filed Nov 13, 2025

Holdings Value

0$50.0M$100.0M$150.0M$200.0M Q1 2024: $133.6M Q1 2024 Q2 2024: $138.7M Q2 2024 Q3 2024: $151.3M Q3 2024 Q4 2024: $146.7M Q4 2024 Q1 2025: $145.0M Q1 2025 Q2 2025: $160.6M Q2 2025 Q3 2025: $172.6M $172.6M Q3 2025 Q4 2025: $175.8M Q4 2025 Q1 2026: $170.9M Q1 2026 Q2 2026: $191.6M Q2 2026

Holdings 38 stocks · $172.6M

SCHB Schwab US Broad Market ETF 15.54% 1,043,292 $26.8M Add +6.2%
SCHA Schwab US Small-Cap ETF 11.99% 741,711 $20.7M Reduce -2.8%
VWO Vanguard Ftse Emerging Marke 9.72% 309,576 $16.8M Add +0.9%
SPDW Ste STR SPDR PT DW Eu ETF 9.12% 367,681 $15.7M Reduce -3.0%
VSS Vanguard Ftse All Wo X-US SC 6.38% 77,305 $11.0M Reduce -1.2%
SCHH Schwab US REIT ETF 5.74% 459,451 $9.9M Add +1.1%
SCHC Schwab Intl Small-Cap Equity 4.55% 172,602 $7.9M Reduce -5.5%
SPSM SS SPDR P S&P 600 Small Cap 3.84% 143,037 $6.6M Add +15.6%
SCYB Schwab High Yield Bond ETF 3.54% 228,706 $6.1M Add +6.4%
VNQI Vanguard GLBL Ex-US Real Est 3.09% 111,817 $5.3M Reduce -1.3%
VTI VG Morningstar TS MKT ETF-US 3.09% 16,236 $5.3M Reduce -0.5%
SCHF Schwab Intl Equity ETF 2.63% 195,003 $4.5M Reduce -1.1%
VXF Vanguard Extended Market ETF 2.55% 21,026 $4.4M Reduce 0.0%
SCHE Schwab Emrg Mrkts Eqty ETF 1.99% 102,944 $3.4M Reduce -2.1%
BNDX Vanguard Total Intl Bond ETF 1.89% 66,088 $3.3M Reduce -0.7%
SPTM SS SPDR P S&P 1500 Comp ETF 1.56% 33,304 $2.7M Reduce -0.4%
VEA Vanguard Ftse Developed ETF 1.54% 44,239 $2.7M Reduce -1.1%
SCHM Schwab US Mid Cap ETF 1.34% 78,294 $2.3M Reduce -1.7%
IEMG iShares Core MSCI Emerging 1.12% 29,319 $1.9M Reduce -3.6%
SPEM State Street SP PTF Em ETF 1.07% 39,590 $1.9M Reduce -6.0%
IDEV iShares Core MSCI Dev MKTS 0.91% 19,530 $1.6M Reduce -0.5%
BND Vanguard Total Bond Market 0.85% 19,705 $1.5M Add +12.9%
SCHP Schwab U.S. Tips ETF 0.77% 49,487 $1.3M Reduce -2.8%
SPHY SS SPDR P High Yield ETF 0.75% 54,301 $1.3M Reduce -1.6%
USRT iShares Core US REIT ETF 0.60% 17,733 $1.0M Reduce -0.0%
VWOB Vanguard Emerg MKTS Gov BND 0.60% 15,367 $1.0M Reduce -0.1%
LEMB iShares JP Morgan Em Local C 0.54% 22,796 $939K Reduce -0.9%
SPMD SS SPDR P S&P 400 Midcap ETF 0.51% 15,247 $872K Add +40.5%
IVV iShares Core S&P 500 ETF 0.45% 1,149 $769K No change
IJR iShares Core S&P Small-Cap E 0.36% 5,220 $620K No change
VOO Vanguard S&P 500 ETF 0.25% 700 $429K No change
VNQ Vanguard Real Estate ETF 0.23% 4,314 $394K Reduce -0.6%
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.17% 975 $286K No change
SPAB SS SPDR P Agg Bond ETF 0.16% 10,805 $279K Add +0.8%
HAUZ Xtrackers Intl Real Estate 0.15% 11,178 $263K No change
HYMB SS SPDR N Ice HY Muni ETF 0.15% 10,323 $257K Reduce -1.7%
ISCB iShares Morningstar SM Cap 0.13% 3,580 $227K No change
IJH iShares Core S&P Midcap ETF 0.13% 3,338 $218K Reduce -0.0%

Portfolio Sells Q2 2025 → Q3 2025

SPDW Ste STR SPDR PT DW Eu ETF Reduce -3.0% 9.12% −0.43
SCHC Schwab Intl Small-Cap Equity Reduce -5.5% 4.55% −0.29
VNQI Vanguard GLBL Ex-US Real Est Reduce -1.3% 3.09% −0.16
VSS Vanguard Ftse All Wo X-US SC Reduce -1.2% 6.38% −0.16
BNDX Vanguard Total Intl Bond ETF Reduce -0.7% 1.89% −0.16
SCHF Schwab Intl Equity ETF Reduce -1.1% 2.63% −0.08
SCHP Schwab U.S. Tips ETF Reduce -2.8% 0.77% −0.07
SPHY SS SPDR P High Yield ETF Reduce -1.6% 0.75% −0.06
VEA Vanguard Ftse Developed ETF Reduce -1.1% 1.54% −0.05
SPEM State Street SP PTF Em ETF Reduce -6.0% 1.07% −0.05
SCHM Schwab US Mid Cap ETF Reduce -1.7% 1.34% −0.05
LEMB iShares JP Morgan Em Local C Reduce -0.9% 0.54% −0.03
VWOB Vanguard Emerg MKTS Gov BND Reduce -0.1% 0.60% −0.03
SCHA Schwab US Small-Cap ETF Reduce -2.8% 11.99% −0.02
IDEV iShares Core MSCI Dev MKTS Reduce -0.5% 0.91% −0.02
USRT iShares Core US REIT ETF Reduce -0.0% 0.60% −0.02
IEMG iShares Core MSCI Emerging Reduce -3.6% 1.12% −0.02
HYMB SS SPDR N Ice HY Muni ETF Reduce -1.7% 0.15% −0.01
VNQ Vanguard Real Estate ETF Reduce -0.6% 0.23% −0.01
IJH iShares Core S&P Midcap ETF Reduce -0.0% 0.13% −0.00
SPTM SS SPDR P S&P 1500 Comp ETF Reduce -0.4% 1.56% −0.00
VTI VG Morningstar TS MKT ETF-US Reduce -0.5% 3.09% −0.00
SCHE Schwab Emrg Mrkts Eqty ETF Reduce -2.1% 1.99% +0.02
VXF Vanguard Extended Market ETF Reduce 0.0% 2.55% +0.03

Portfolio Buys Q2 2025 → Q3 2025

SCHB Schwab US Broad Market ETF Add +6.2% 15.54% +0.96
SPSM SS SPDR P S&P 600 Small Cap Add +15.6% 3.84% +0.56
VWO Vanguard Ftse Emerging Marke Add +0.9% 9.72% +0.27
SPMD SS SPDR P S&P 400 Midcap ETF Add +40.5% 0.51% +0.14
BND Vanguard Total Bond Market Add +12.9% 0.85% +0.05
SPAB SS SPDR P Agg Bond ETF Add +0.8% 0.16% −0.01
SCYB Schwab High Yield Bond ETF Add +6.4% 3.54% −0.01
SCHH Schwab US REIT ETF Add +1.1% 5.74% −0.25

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 41$191.6MSCHB, SCHA, VWO, SPDW, SPSM
Q1 2026 40$170.9MAGG, AVDE, AVSD, AVEM, BNDX
Q4 2025 39$175.8MSCHB, SCHA, VWO, SPDW, VSS
Q3 2025 38$172.6MSCHB, SCHA, VWO, SPDW, VSS
Q2 2025 38$160.6MSCHB, SCHA, SPDW, VWO, VSS
Q1 2025 35$145.0MSCHB, SCHA, SPDW, VWO, SCHH
Q4 2024 37$146.7MSCHB, SCHA, VWO, SPDW, SCHH
Q3 2024 37$151.3MSCHB, SCHA, VWO, SPDW, SCHH
Q2 2024 34$138.7MSCHB, SCHA, SPDW, VWO, VSS
Q1 2024 36$133.6MSCHB, SCHA, SPDW, VWO, SCHH