American Alpha Advisors, LLC

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 11, 2025), American Alpha Advisors, LLC reported 63 stock positions worth $109.9 million. Its top holding was Pacer US Cash Cows 100 ETF (COWZ) at 13.6% of the portfolio, followed by Globalstar (GSAT, 10.8%) and Invesco S&P 500 Equal Weight (RSP, 8.7%). Compared with Q3 2024, it opened 7 new positions, sold out of 23, added to 15 and reduced 34. The biggest buy was a new position in iShares MSCI Eafe ETF (EFA) and the biggest sale Vanguard Ftse Developed ETF (VEA, shares −94%).

Most Recent 13F
Q2 2026
Location
NEW YORK, NY
CIK
0002041441
Portfolio Value
$109.9M (Q4 2024)
SEC Filing
0002041441-25-000001 ↗ filed Feb 11, 2025

Holdings Value

0$50.0M$100.0M$150.0M$200.0M Q3 2024: $106.6M Q3 2024 Q4 2024: $109.9M $109.9M Q4 2024 Q1 2025: $112.8M Q1 2025 Q2 2025: $124.0M Q2 2025 Q3 2025: $138.4M Q3 2025 Q4 2025: $158.5M Q4 2025 Q1 2026: $171.1M Q1 2026 Q2 2026: $169.0M Q2 2026

Holdings 63 stocks · $109.9M

COWZ Pacer US Cash Cows 100 ETF 13.55% 263,739 $14.9M Add +57.8%
GSAT Globalstar Inc. 10.83% 5,750,100 $11.9M No change
RSP Invesco S&P 500 Equal Weight 8.68% 54,412 $9.5M Add +0.9%
EFA iShares MSCI Eafe ETF 7.97% 115,869 $8.8M New
VRIG Invesco Variable Rate Invest 5.20% 227,685 $5.7M Add +4.7%
PHYL Pgim Active High Yield Bond 5.15% 162,985 $5.7M Add +3.5%
SPY SS SPDR S&P 500 ETF Trust-US 4.52% 8,479 $5.0M Reduce -0.9%
JEPI JPMorgan Equity Premium Inco 4.07% 77,841 $4.5M Add +1.8%
VTV Vanguard Mrngstr Val ETF-Aui 3.92% 25,434 $4.3M Add +2.0%
FTLS First Trust Long/Short Eqty 3.87% 64,677 $4.3M No change
VWO Vanguard Ftse Emerging Marke 3.10% 77,241 $3.4M Add +2.0%
GSID Goldman Sachs Marketbeta Int 2.98% 60,571 $3.3M Add +3.5%
SMCI Super Micro Computer Inc. 1.94% 70,000 $2.1M New
BRK.A Berkshire Hathaway Inc. Class A 1.86% 3 $2.0M No change
ELF Elf Beauty Inc. 1.08% 9,479 $1.2M No change
META Meta Platforms Inc. Class A 0.99% 1,856 $1.1M Add +0.2%
CRWD CrowdStrike Holdings Inc. Class A 0.94% 3,020 $1.0M No change
TLT iShares 20+ Year Treasury BD 0.93% 11,718 $1.0M New
TGT Target Corp. 0.92% 7,500 $1.0M Reduce -25.0%
SPHQ Invesco S&P 500 Quality ETF 0.91% 14,947 $1.0M Add +5.2%
AAPL Apple Inc. 0.86% 3,757 $941K Reduce -6.8%
USMV iShares MSCI USA Min Vol Fac 0.77% 9,522 $845K Add +5.5%
APP AppLovin Corp. Class A 0.75% 2,556 $828K Reduce -2.5%
ICOW Pacer Developed Markets Inte 0.69% 26,134 $763K Reduce -3.6%
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE 0.65% 1,688 $718K Add +5.0%
NVDA Nvidia Corp. 0.61% 5,000 $671K No change
DSTL Distillate US Fundamental St 0.61% 12,215 $671K Add +5.8%
LVHI Franklin International Low V 0.61% 21,811 $666K Reduce -5.7%
BMY Bristol-Myers Squibb Co. 0.47% 9,121 $516K Reduce -6.2%
EXPE Expedia Group Inc. 0.47% 2,758 $514K Reduce -6.7%
HPE Hewlett Packard Enterprise 0.46% 23,865 $510K Reduce -6.3%
VEA Vanguard Ftse Developed ETF 0.46% 10,625 $508K Reduce -94.3%
T AT&T Inc. 0.45% 21,723 $495K Reduce -6.4%
CAH Cardinal Health Inc. 0.42% 3,884 $459K Reduce -6.1%
MO Altria Group Inc. 0.41% 8,696 $455K Reduce -6.3%
ABNB Airbnb Inc. Class A 0.40% 3,386 $445K Reduce -6.2%
CVX Chevron Corp. 0.40% 3,071 $445K Reduce -6.6%
XLU St Sr Utl SL SE SPDR ETF-Usd 0.39% 5,649 $428K Add +5.3%
GEN Gen Digital Inc. 0.38% 15,141 $415K Reduce -5.9%
VDC Vanguard Consumer Staple ETF 0.37% 1,947 $412K Add +5.7%
COR Cencora Inc. 0.37% 1,829 $411K Reduce -6.3%
HPQ HP Inc. 0.37% 12,436 $406K Reduce -8.9%
ZM Zoom Communications Inc. 0.36% 4,838 $395K Reduce -6.9%
IDOG Alps International Sector Di 0.36% 13,526 $391K Reduce -1.9%
DTH Wisdomtree International Hig 0.35% 10,296 $389K Reduce -3.5%
ECOW Pacer Emerging Markets Cash 0.34% 19,432 $377K Reduce -6.7%
TPR Tapestry Inc. 0.32% 5,403 $353K Reduce -6.5%
WSM Williams-Sonoma Inc. 0.31% 1,850 $343K Reduce -5.5%
FOXA Fox Corp. Class A 0.28% 6,262 $304K Reduce -6.3%
DELL Dell Technologies -C 0.26% 2,500 $288K New
ANET Arista Networks Inc. 0.26% 2,588 $286K New
MTZ Mastec Inc. 0.25% 2,002 $273K Reduce -6.5%
SNA Snap-on Inc. 0.25% 798 $271K Reduce -6.3%
OC Owens Corning 0.24% 1,578 $269K Reduce -6.8%
GAP The Gap Inc. 0.24% 11,079 $262K Reduce -6.4%
TAP Molson Coors Beverage Co. Class B 0.24% 4,536 $260K Reduce -6.0%
SNX TD Synnex Corp. 0.23% 2,180 $256K Reduce -4.8%
FANG Diamondback Energy Inc. 0.21% 1,436 $235K Reduce -45.7%
WCC Wesco International Inc. 0.21% 1,283 $232K Reduce -5.4%
FTXL First Trust Nasdaq Semicondu 0.19% 2,400 $209K No change
M Macy's Inc. 0.15% 10,000 $169K New
COTY Coty Inc. Class A 0.08% 12,250 $85K New
OLPX Olaplex Holdings Inc. 0.04% 25,000 $43K Reduce -50.0%

Options reported separately and not counted above: SPY puts ($1.6M), QQQ calls ($1.1M), TJX puts ($1.0M), MSTR puts ($200K).

Portfolio Sells Q3 2024 → Q4 2024

VEA Vanguard Ftse Developed ETF Reduce -94.3% 0.46% −8.80
SMCI Super Micro Computer Inc. Sold out 0.00% −1.17
JBBB Janus Henderson B-BBB Clo Et Sold out 0.00% −0.90
TGT Target Corp. Reduce -25.0% 0.92% −0.54
LEN Lennar Corp. Class A Sold out 0.00% −0.46
QCOM Qualcomm Inc. Sold out 0.00% −0.45
EOG EOG Resources Inc. Sold out 0.00% −0.44
COP Conocophillips Sold out 0.00% −0.44
NUE Nucor Corp. Sold out 0.00% −0.43
HAL Halliburton Co. Sold out 0.00% −0.43
VLO Valero Energy Corp. Sold out 0.00% −0.42
ADM Archer-Daniels-Midland Co. Sold out 0.00% −0.41
DVN Devon Energy Corp. Sold out 0.00% −0.41
MPC Marathon Petroleum Corp. Sold out 0.00% −0.40
BLDR Builders Firstsource Inc. Sold out 0.00% −0.36
MRO Marathon Oil Corp. Sold out 0.00% −0.35
DINO HF Sinclair Corp. Sold out 0.00% −0.34
CAG Conagra Brands Inc. Sold out 0.00% −0.31
CLF Cleveland-Cliffs Inc. Sold out 0.00% −0.29
SWKS Skyworks Solutions Inc. Sold out 0.00% −0.29
ARW Arrow Electronics Inc. Sold out 0.00% −0.25
LEU Centrus Energy Corp. Class A Sold out 0.00% −0.24
SMG Scotts Miracle-Gro Co. Sold out 0.00% −0.23
FANG Diamondback Energy Inc. Reduce -45.7% 0.21% −0.21
SOFI Sofi Technologies Inc. Sold out 0.00% −0.13
ICOW Pacer Developed Markets Inte Reduce -3.6% 0.69% −0.11
HPQ HP Inc. Reduce -8.9% 0.37% −0.09
ECOW Pacer Emerging Markets Cash Reduce -6.7% 0.34% −0.08
SPY SS SPDR S&P 500 ETF Trust-US Reduce -0.9% 4.52% −0.08
OLPX Olaplex Holdings Inc. Reduce -50.0% 0.04% −0.07
LVHI Franklin International Low V Reduce -5.7% 0.61% −0.07
DTH Wisdomtree International Hig Reduce -3.5% 0.35% −0.06
IDOG Alps International Sector Di Reduce -1.9% 0.36% −0.06
CVX Chevron Corp. Reduce -6.6% 0.40% −0.05
FENC Fennec Pharmaceuticals Inc. Sold out 0.00% −0.05
COR Cencora Inc. Reduce -6.3% 0.37% −0.04
GEN Gen Digital Inc. Reduce -5.9% 0.38% −0.04
OC Owens Corning Reduce -6.8% 0.24% −0.04
MO Altria Group Inc. Reduce -6.3% 0.41% −0.03
T AT&T Inc. Reduce -6.4% 0.45% −0.03
SNX TD Synnex Corp. Reduce -4.8% 0.23% −0.03
HPE Hewlett Packard Enterprise Reduce -6.3% 0.46% −0.03
ABNB Airbnb Inc. Class A Reduce -6.2% 0.40% −0.02
AAPL Apple Inc. Reduce -6.8% 0.86% −0.02
TAP Molson Coors Beverage Co. Class B Reduce -6.0% 0.24% −0.02
CAH Cardinal Health Inc. Reduce -6.1% 0.42% −0.01
GAP The Gap Inc. Reduce -6.4% 0.24% −0.01
WCC Wesco International Inc. Reduce -5.4% 0.21% −0.00
BMY Bristol-Myers Squibb Co. Reduce -6.2% 0.47% −0.00
MTZ Mastec Inc. Reduce -6.5% 0.25% +0.00

Portfolio Buys Q3 2024 → Q4 2024

EFA iShares MSCI Eafe ETF New 7.97% +7.97
COWZ Pacer US Cash Cows 100 ETF Add +57.8% 13.55% +4.49
SMCI Super Micro Computer Inc. New 1.94% +1.94
TLT iShares 20+ Year Treasury BD New 0.93% +0.93
DELL Dell Technologies -C New 0.26% +0.26
ANET Arista Networks Inc. New 0.26% +0.26
M Macy's Inc. New 0.15% +0.15
VRIG Invesco Variable Rate Invest Add +4.7% 5.20% +0.09
COTY Coty Inc. Class A New 0.08% +0.08
DIA SS SPDR Dow Jones Indus Avg Add +5.0% 0.65% +0.02
SPHQ Invesco S&P 500 Quality ETF Add +5.2% 0.91% +0.02
VDC Vanguard Consumer Staple ETF Add +5.7% 0.37% −0.00
USMV iShares MSCI USA Min Vol Fac Add +5.5% 0.77% −0.00
DSTL Distillate US Fundamental St Add +5.8% 0.61% −0.00
META Meta Platforms Inc. Class A Add +0.2% 0.99% −0.01
XLU St Sr Utl SL SE SPDR ETF-Usd Add +5.3% 0.39% −0.02
PHYL Pgim Active High Yield Bond Add +3.5% 5.15% −0.14
VTV Vanguard Mrngstr Val ETF-Aui Add +2.0% 3.92% −0.16
JEPI JPMorgan Equity Premium Inco Add +1.8% 4.07% −0.19
GSID Goldman Sachs Marketbeta Int Add +3.5% 2.98% −0.27
VWO Vanguard Ftse Emerging Marke Add +2.0% 3.10% −0.30
RSP Invesco S&P 500 Equal Weight Add +0.9% 8.68% −0.38

Options Activity Q3 2024 → Q4 2024

SPY SS SPDR S&P 500 ETF Trust-US put New 20,000 $1.6M
TGT Target Corp. put Sold out 10,000 $1.4Mbefore exit
TJX TJX Companies Inc. put New 8,500 $1.0M
APP AppLovin Corp. Class A put Sold out 2,500 $250Kbefore exit
MSTR Strategy Inc. put New 2,000 $200K

Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.

Notes & Other Activity Q3 2024 → Q4 2024

MITAW Coliseum Acquisition A -CW28 *W EXP 08/22/202 Sold out 33,832 $2Kbefore exit

Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 90$169.0MEFA, SCHD, VTV, ECOW, IDOG
Q1 2026 90$171.1MGSAT, SCHD, EFA, IDOG, ECOW
Q4 2025Amended 81$158.5MGSAT, EFA, SCHD, SPY, GPIX
Q3 2025 85$138.4MGSAT, EFA, SCHD, SPY, GPIX
Q2 2025 82$124.0MEFA, GSAT, SCHD, SPY, PHYL
Q1 2025 79$112.8MEFA, COWZ, RSP, NOBL, GSAT
Q4 2024 63$109.9MCOWZ, GSAT, RSP, EFA, VRIG
Q3 2024 79$106.6MVEA, COWZ, RSP, GSAT, PHYL