Choreo, LLC
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed November 12, 2025), Choreo, LLC reported 1,568 stock positions worth $7.7 billion. Its top holding was Vanguard Mrngstar GR ETF-Sui (VUG) at 6.4% of the portfolio, followed by Vanguard Mrngstr Val ETF-Aui (VTV, 5.1%) and iShares Russell 1000 Growth (IWF, 3.9%). Compared with Q2 2025, it opened 146 new positions, sold out of 104, added to 674 and reduced 655. The biggest buy was Apple (AAPL, shares +2%) and the biggest sale Vanguard Mrngstr Val ETF-Aui (VTV, shares −1%).
- Most Recent 13F
- Q2 2026
- Location
- ROCKFORD, IL
- CIK
- 0001679031
- Portfolio Value
- $7.7B (Q3 2025)
- SEC Filing
- 0001214659-25-016169 ↗ filed Nov 12, 2025
Holdings Value
Holdings 1,568 stocks · $7.7B
| VUG Vanguard Mrngstar GR ETF-Sui | 6.37% | 1,017,956 | $488.7M | Reduce -0.6% |
| VTV Vanguard Mrngstr Val ETF-Aui | 5.11% | 2,094,165 | $392.5M | Reduce -0.7% |
| IWF iShares Russell 1000 Growth | 3.91% | 640,805 | $300.2M | Reduce -2.6% |
| AAPL Apple Inc. | 3.13% | 942,821 | $240.1M | Add +2.3% |
| NVDA Nvidia Corp. | 2.19% | 899,557 | $167.8M | Add +1.1% |
| MSFT Microsoft Corp. | 2.15% | 318,862 | $165.2M | Add +1.3% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 2.15% | 785,889 | $164.8M | Add +1.0% |
| IEFA iShares Core MSCI Eafe ETF | 2.15% | 1,885,633 | $164.6M | Add +9.1% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 1.98% | 510,225 | $152.1M | Reduce -0.6% |
| VWO Vanguard Ftse Emerging Marke | 1.94% | 2,746,914 | $148.8M | Reduce -0.4% |
| BND Vanguard Total Bond Market | 1.79% | 1,842,394 | $137.0M | Add +24.6% |
| VOO Vanguard S&P 500 ETF | 1.78% | 222,920 | $136.9M | Add +6.8% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 1.48% | 2,196,757 | $113.3M | Reduce -8.8% |
| IVV iShares Core S&P 500 ETF | 1.21% | 138,598 | $92.8M | Reduce -0.4% |
| AMZN Amazon.com Inc. | 1.09% | 380,992 | $83.7M | Add +1.1% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.07% | 355,025 | $82.5M | Reduce -0.8% |
| VEA Vanguard Ftse Developed ETF | 1.06% | 1,361,737 | $81.6M | Reduce -0.7% |
| IWD iShares Russell 1000 Value E | 1.03% | 389,893 | $79.4M | Reduce -1.4% |
| IEMG iShares Core MSCI Emerging | 0.89% | 1,040,999 | $68.6M | Add +1.9% |
| DFUS Dimensional US Eq MKT ETF | 0.89% | 946,289 | $68.5M | Reduce -6.3% |
| VTI VG Morningstar TS MKT ETF-US | 0.86% | 199,716 | $65.7M | Reduce -1.9% |
| SCHF Schwab Intl Equity ETF | 0.85% | 2,793,442 | $65.0M | Reduce -2.3% |
| RSP Invesco S&P 500 Equal Weight | 0.85% | 342,189 | $64.9M | Reduce -1.8% |
| META Meta Platforms Inc. Class A | 0.80% | 83,609 | $61.4M | Reduce -1.2% |
| DFIV Dimensional International Va | 0.80% | 1,329,809 | $61.3M | Reduce -12.3% |
| BRK.A Berkshire Hathaway Inc. Class A | 0.79% | 80 | $60.3M | Reduce -1.2% |
| DFUV Dimensional US Marketwide Va | 0.76% | 1,310,816 | $58.6M | Reduce -6.1% |
| GOOGL Alphabet Inc. Class A | 0.76% | 238,617 | $58.0M | Add +1.1% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.71% | 107,883 | $54.2M | Add +0.7% |
| JPM JPMorgan Chase & Co. | 0.70% | 170,702 | $53.8M | Reduce -1.5% |
| IVW iShares S&P 500 Growth ETF | 0.68% | 431,975 | $52.1M | Reduce -3.1% |
| GOOG Alphabet Inc. Class C | 0.66% | 207,385 | $50.5M | Add +3.2% |
| IWB iShares Russell 1000 ETF | 0.65% | 136,447 | $49.9M | Reduce -1.8% |
| EFA iShares MSCI Eafe ETF | 0.65% | 530,480 | $49.5M | Add +1.6% |
| AVGO Broadcom Inc. | 0.64% | 149,814 | $49.4M | Add +0.6% |
| VB Vanguard Most SM-Cap ETF-Usd | 0.59% | 178,501 | $45.5M | Reduce -0.0% |
| IWN iShares Russell 2000 Value E | 0.54% | 236,397 | $41.8M | Reduce -0.1% |
| SCHX Schwab US Large-Cap ETF | 0.51% | 1,472,264 | $38.8M | Reduce -9.2% |
| TSLA Tesla Inc. | 0.49% | 84,526 | $37.6M | Add +7.1% |
| THO Thor Industries Inc. | 0.48% | 358,858 | $37.2M | Add +0.1% |
| SCHD Schwab US DVD Equity ETF | 0.48% | 1,360,107 | $37.2M | Add +2.4% |
| IWO iShares Russell 2000 Growth | 0.46% | 110,122 | $35.2M | Reduce -4.1% |
| SCHC Schwab Intl Small-Cap Equity | 0.45% | 765,031 | $34.8M | Reduce -2.8% |
| HD Home Depot Inc. | 0.45% | 84,525 | $34.2M | Reduce -2.6% |
| QQQ Invesco QQQ Trust Series 1 | 0.41% | 52,941 | $31.8M | Add +0.6% |
| QUAL iShares MSCI USA Quality Fac | 0.39% | 153,384 | $29.8M | Reduce -4.5% |
| MUB iShares National Muni Bond E | 0.38% | 274,695 | $29.3M | Add +1.2% |
| VIGI Vanguard Int Div App Indx FD | 0.36% | 304,465 | $27.3M | Add +0.2% |
| V Visa Inc. Class A | 0.36% | 79,845 | $27.3M | Reduce -3.0% |
| EFG iShares MSCI Eafe Growth ETF | 0.35% | 238,073 | $27.1M | Reduce -1.3% |
| USRT iShares Core US REIT ETF | 0.35% | 453,878 | $26.7M | Reduce -11.1% |
| JNJ Johnson & Johnson | 0.34% | 141,722 | $26.3M | Add +1.4% |
| SCZ iShares MSCI Eafe Small-Cap | 0.34% | 339,984 | $26.1M | Reduce -2.7% |
| IJH iShares Core S&P Midcap ETF | 0.34% | 396,726 | $25.9M | Reduce -7.3% |
| IWM iShares Russell 2000 ETF | 0.33% | 148,043 | $25.6M | Reduce -1.3% |
| ORCL Oracle Corp. | 0.33% | 90,260 | $25.4M | Add +0.5% |
| ABBV Abbvie Inc. | 0.33% | 109,000 | $25.2M | Add +0.3% |
| DFAS Dimensional US Small Cap ETF | 0.33% | 366,678 | $25.1M | Reduce -2.9% |
| NFLX Netflix Inc. | 0.32% | 20,505 | $24.6M | Reduce -2.0% |
| PM Philip Morris International | 0.30% | 142,900 | $23.2M | Add +2.6% |
| LLY Eli Lilly & Co. | 0.30% | 30,188 | $23.0M | Reduce -1.2% |
| BX Blackstone Inc. | 0.29% | 131,896 | $22.5M | Reduce -4.0% |
| CVX Chevron Corp. | 0.29% | 144,461 | $22.4M | Add +7.3% |
| VV Vngrd Mrgstr LRG-Cap ETF-Usd | 0.28% | 70,293 | $21.7M | Reduce -0.9% |
| USMV iShares MSCI USA Min Vol Fac | 0.28% | 227,778 | $21.7M | Reduce -2.1% |
| DGRO iShares Core Dividend Growth | 0.28% | 316,513 | $21.5M | Add +0.3% |
| IVE iShares S&P 500 Value ETF | 0.28% | 103,209 | $21.3M | Reduce -1.4% |
| DFAT Dimensional US Target Value | 0.27% | 359,739 | $20.9M | Reduce -4.0% |
| XOM Exxon Mobil Corp. | 0.26% | 180,138 | $20.3M | Add +0.2% |
| AMLP Alerian MLP ETF | 0.26% | 420,658 | $19.7M | Add +1.3% |
| COST Costco Wholesale Corp. | 0.25% | 21,122 | $19.6M | Reduce -0.2% |
| ESGU iShares ESG Aware MSCI USA | 0.25% | 131,798 | $19.2M | Reduce -1.7% |
| VONE Vanguard Russell 1000 | 0.25% | 63,009 | $19.1M | Add +5.6% |
| WMT Walmart Inc. | 0.25% | 182,919 | $18.9M | Reduce -1.9% |
| CGBD Carlyle Secured Lending Inc. | 0.25% | 1,458,708 | $18.8M | Add +0.1% |
| PG The Procter & Gamble Co. | 0.24% | 122,005 | $18.7M | Reduce -2.5% |
| FISV Fiserv Inc. | 0.24% | 140,223 | $18.1M | Add +2.5% |
| WFC Wells Fargo & Co. | 0.23% | 214,159 | $18.0M | Reduce -2.0% |
| MCD McDonald's Corp. | 0.23% | 59,049 | $17.9M | Add +0.9% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.23% | 60,198 | $17.7M | Add +2.5% |
| KO The Coca-Cola Co. | 0.23% | 262,809 | $17.6M | Reduce -1.2% |
| RTX RTX Corp. | 0.22% | 101,185 | $16.9M | Add +1.1% |
| JEPI JPMorgan Equity Premium Inco | 0.21% | 286,245 | $16.3M | Add +47.7% |
| AGG iShares Core U.S. Aggregate | 0.21% | 162,919 | $16.3M | Add +1.1% |
| ADP Automatic Data Processing | 0.21% | 54,648 | $16.1M | Reduce -1.0% |
| IXUS iShares Core Intl Stock ETF | 0.21% | 191,162 | $15.8M | Reduce -1.6% |
| SCHG Schwab US Large-Cap Growth | 0.20% | 487,077 | $15.5M | Reduce -1.0% |
| ABT Abbott Laboratories | 0.20% | 115,078 | $15.4M | Reduce -2.4% |
| MA Mastercard Inc. Class A | 0.18% | 24,940 | $14.2M | Reduce -3.0% |
| ITOT iShares Core S&P Total U.S. | 0.18% | 95,518 | $13.9M | Add +0.1% |
| SPAB SS SPDR P Agg Bond ETF | 0.18% | 537,144 | $13.9M | Reduce -6.5% |
| GE General Electric filed as GE AEROSPACE | 0.18% | 45,779 | $13.8M | Reduce -1.0% |
| EEM iShares MSCI Emerging Market | 0.17% | 250,882 | $13.4M | Reduce -1.0% |
| BSV Vanguard Short-Term Bond ETF | 0.17% | 167,860 | $13.2M | Add +4.4% |
| FENI Fidelity Enhanced Intl ETF | 0.17% | 373,408 | $13.2M | Reduce -0.8% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.17% | 46,598 | $13.1M | Reduce -3.9% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.16% | 110,328 | $12.6M | Reduce -0.2% |
| UPS United Parcel Service Class B | 0.16% | 150,357 | $12.6M | Reduce -0.4% |
| CSCO Cisco Systems Inc. | 0.16% | 180,844 | $12.4M | Reduce -0.1% |
| UNH Unitedhealth Group Inc. | 0.16% | 35,750 | $12.3M | Add +3.3% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $235K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 190 | $235K | Add +0.5% |
Total filed on the 13F, all lines: $7.7B.
Portfolio Sells Q2 2025 → Q3 2025
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -0.7% | 5.11% | −0.11 |
| BAC Bank of America Corp. | Reduce -8.8% | 1.48% | −0.11 |
| DFIV Dimensional International Va | Reduce -12.3% | 0.80% | −0.11 |
| META Meta Platforms Inc. Class A | Reduce -1.2% | 0.80% | −0.07 |
| NFLX Netflix Inc. | Reduce -2.0% | 0.32% | −0.07 |
| DFUV Dimensional US Marketwide Va | Reduce -6.1% | 0.76% | −0.06 |
| DIREXION SHARES ETF TRUST | Reduce -80.1% | 0.01% | −0.06 |
| USRT iShares Core US REIT ETF | Reduce -11.1% | 0.35% | −0.06 |
| V Visa Inc. Class A | Reduce -3.0% | 0.36% | −0.05 |
| DFUS Dimensional US Eq MKT ETF | Reduce -6.3% | 0.89% | −0.05 |
| UPS United Parcel Service Class B | Reduce -0.4% | 0.16% | −0.05 |
| SCHX Schwab US Large-Cap ETF | Reduce -9.2% | 0.51% | −0.05 |
| TFC Truist Financial Corp. | Reduce -65.3% | 0.02% | −0.04 |
| CRM Salesforce Inc. | Reduce -5.6% | 0.13% | −0.04 |
| COST Costco Wholesale Corp. | Reduce -0.2% | 0.25% | −0.04 |
| RSP Invesco S&P 500 Equal Weight | Reduce -1.8% | 0.85% | −0.04 |
| BRK.A Berkshire Hathaway Inc. Class A | Reduce -1.2% | 0.79% | −0.04 |
| IWD iShares Russell 1000 Value E | Reduce -1.4% | 1.03% | −0.04 |
| KO The Coca-Cola Co. | Reduce -1.2% | 0.23% | −0.03 |
| SCHF Schwab Intl Equity ETF | Reduce -2.3% | 0.85% | −0.03 |
| PG The Procter & Gamble Co. | Reduce -2.5% | 0.24% | −0.03 |
| TXN Texas Instruments Inc. | Reduce -6.1% | 0.12% | −0.03 |
| IJH iShares Core S&P Midcap ETF | Reduce -7.3% | 0.34% | −0.03 |
| LLY Eli Lilly & Co. | Reduce -1.2% | 0.30% | −0.03 |
| CMG Chipotle Mexican Grill Inc. | Reduce -45.2% | 0.02% | −0.03 |
| ISRG Intuitive Surgical Inc. | Reduce -9.6% | 0.07% | −0.03 |
| ADP Automatic Data Processing | Reduce -1.0% | 0.21% | −0.03 |
| IBM Intl Business Machines Corp. | Reduce -3.9% | 0.17% | −0.03 |
| DIS The Walt Disney Co. | Reduce -0.2% | 0.16% | −0.03 |
| VEA Vanguard Ftse Developed ETF | Reduce -0.7% | 1.06% | −0.03 |
| ACN Accenture PLC Class A | Reduce -10.2% | 0.06% | −0.03 |
| SPAB SS SPDR P Agg Bond ETF | Reduce -6.5% | 0.18% | −0.02 |
| CMCSA Comcast Corp. Class A | Reduce -5.7% | 0.08% | −0.02 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -1.3% | 0.35% | −0.02 |
| ABT Abbott Laboratories | Reduce -2.4% | 0.20% | −0.02 |
| USMV iShares MSCI USA Min Vol Fac | Reduce -2.1% | 0.28% | −0.02 |
| QUAL iShares MSCI USA Quality Fac | Reduce -4.5% | 0.39% | −0.02 |
| SAP Sap SE-Sponsored ADR | Reduce -1.1% | 0.08% | −0.02 |
| CARR Carrier Global Corp. | Reduce -6.5% | 0.04% | −0.02 |
| FSCO FS Credit Opportunities Corp. | Reduce -69.3% | 0.01% | −0.02 |
| WBA Walgreens Boots Alliance Inc. | Sold out | 0.00% | −0.02 |
| IGSB iShares 1-5Y Inv Grade Corp. | Reduce -5.3% | 0.14% | −0.02 |
| ZTS Zoetis Inc. | Reduce -19.6% | 0.04% | −0.02 |
| MA Mastercard Inc. Class A | Reduce -3.0% | 0.18% | −0.02 |
| SJB Proshares Short High Yield | Sold out | 0.00% | −0.02 |
| EMR Emerson Electric Co. | Reduce -13.7% | 0.06% | −0.02 |
| KDP Keurig Dr Pepper Inc. | Reduce -58.0% | 0.01% | −0.02 |
| BKNG Booking Holdings Inc. | Reduce -3.2% | 0.09% | −0.02 |
| SPY SS SPDR S&P 500 ETF Trust-US | Reduce -0.8% | 1.07% | −0.02 |
| PGR Progressive Corp. | Reduce -13.6% | 0.05% | −0.02 |
Portfolio Buys Q2 2025 → Q3 2025
| AAPL Apple Inc. | Add +2.3% | 3.13% | +0.49 |
| BND Vanguard Total Bond Market | Add +24.6% | 1.79% | +0.27 |
| NVDA Nvidia Corp. | Add +1.1% | 2.19% | +0.23 |
| GOOGL Alphabet Inc. Class A | Add +1.1% | 0.76% | +0.18 |
| GOOG Alphabet Inc. Class C | Add +3.2% | 0.66% | +0.16 |
| TSLA Tesla Inc. | Add +7.1% | 0.49% | +0.14 |
| IEFA iShares Core MSCI Eafe ETF | Add +9.1% | 2.15% | +0.13 |
| VOO Vanguard S&P 500 ETF | Add +6.8% | 1.78% | +0.12 |
| AVGO Broadcom Inc. | Add +0.6% | 0.64% | +0.07 |
| JEPI JPMorgan Equity Premium Inco | Add +47.7% | 0.21% | +0.06 |
| DIA SS SPDR Dow Jones Indus Avg | Add +183.8% | 0.09% | +0.06 |
| ORCL Oracle Corp. | Add +0.5% | 0.33% | +0.06 |
| ABBV Abbvie Inc. | Add +0.3% | 0.33% | +0.05 |
| JNJ Johnson & Johnson | Add +1.4% | 0.34% | +0.04 |
| SNPS Synopsys Inc. | Add +205.4% | 0.07% | +0.04 |
| THO Thor Industries Inc. | Add +0.1% | 0.48% | +0.04 |
| IEMG iShares Core MSCI Emerging | Add +1.9% | 0.89% | +0.04 |
| JEPQ JPM Nasdaq Equity Premium | Add +499.0% | 0.04% | +0.04 |
| SHOP Shopify Inc. Class A | Add +32.0% | 0.09% | +0.03 |
| DIREXION SHS ETF TR | New | 0.03% | +0.03 |
| PLTR Palantir Technologies Inc. Class A | Add +0.1% | 0.14% | +0.03 |
| CVX Chevron Corp. | Add +7.3% | 0.29% | +0.02 |
| TSM Taiwan Semiconductor-SP ADR | Add +2.1% | 0.15% | +0.02 |
| CAT Caterpillar Inc. | Add +1.1% | 0.15% | +0.02 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Add +1.0% | 2.15% | +0.02 |
| APP AppLovin Corp. Class A | Add +8.0% | 0.04% | +0.02 |
| CLMB Climb Global Solutions Inc. | Add +2.3% | 0.11% | +0.02 |
| STX Seagate Technology Holdings | Add +41.5% | 0.03% | +0.02 |
| DKS Dick's Sporting Goods Inc. | New | 0.02% | +0.02 |
| RTX RTX Corp. | Add +1.1% | 0.22% | +0.02 |
| TJX TJX Companies Inc. | Add +10.9% | 0.09% | +0.02 |
| ANET Arista Networks Inc. | Add +13.3% | 0.05% | +0.02 |
| CMI Cummins Inc. | Add +3.7% | 0.08% | +0.02 |
| SO The Southern Co. | Add +29.9% | 0.08% | +0.02 |
| APH Amphenol Corp. Class A | Add +19.6% | 0.06% | +0.02 |
| VONE Vanguard Russell 1000 | Add +5.6% | 0.25% | +0.01 |
| MU Micron Technology Inc. | Add +4.8% | 0.06% | +0.01 |
| INTC Intel Corp. | Add +1.0% | 0.05% | +0.01 |
| HOOD Robinhood Markets Inc. Class A | Add +16.7% | 0.03% | +0.01 |
| ACGL Arch Capital Group Ltd. | Add +39.5% | 0.06% | +0.01 |
| DOC Healthpeak Properties Inc. | Add +401.1% | 0.02% | +0.01 |
| PAAA Pgim Aaa Clo ETF | New | 0.01% | +0.01 |
| ETN Eaton Corp. PLC | Add +14.3% | 0.11% | +0.01 |
| AMCR Amcor PLC | Add +650.6% | 0.01% | +0.01 |
| KEY Keycorp | Add +132.7% | 0.02% | +0.01 |
| VGT Vanguard Info Tech ETF | Add +6.8% | 0.11% | +0.01 |
| ORLY O'reilly Automotive Inc. | Add +3.0% | 0.09% | +0.01 |
| GM General Motors Co. | Add +51.2% | 0.03% | +0.01 |
| CFG Citizens Financial Group | Add +106.3% | 0.02% | +0.01 |
| REZI Resideo Technologies Inc. | New | 0.01% | +0.01 |
Notes & Other Activity Q2 2025 → Q3 2025
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | Add +0.5% | 190 | $235K |
Bonds, preferreds, convertibles and warrants; not part of the stock holdings or percentages above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 1,688 | $9.1B | VUG, VTV, IWF, AAPL, IEFA |
| Q1 2026 | 1,611 | $8.1B | VUG, VTV, IWF, AAPL, IEFA |
| Q4 2025 | 1,574 | $7.8B | VUG, VTV, IWF, AAPL, IEFA |
| Q3 2025 | 1,568 | $7.7B | VUG, VTV, IWF, AAPL, NVDA |
| Q2 2025 | 1,526 | $7.2B | VUG, VTV, IWF, AAPL, MSFT |
| Q1 2025 | 1,439 | $6.4B | VUG, VTV, IWF, AAPL, VBR |
| Q4 2024 | 1,608 | $7.0B | VUG, VTV, IWF, AAPL, VBR |
| Q3 2024 | 1,627 | $6.8B | VUG, VTV, AAPL, IWF, VBR |
| Q2 2024 | 1,514 | $6.0B | VUG, VTV, AAPL, IWF, VBR |
| Q1 2024 | 665 | $3.9B | VUG, VTV, VBR, IWF, VBK |