Demars Financial Group, LLC

In its 13F for Q1 2026 (holdings as of March 31, 2026, filed April 30, 2026), Demars Financial Group, LLC reported 103 stock positions worth $303.7 million. Its top holding was Invesco S&P 500 Quality ETF (SPHQ) at 15.4% of the portfolio, followed by Invesco S&P 500 Top 50 ETF (XLG, 13.9%) and iShares Floating Rate Bond E (FLOT, 11.9%). Compared with Q4 2025, it opened 19 new positions, sold out of 5, added to 44 and reduced 30. The biggest buy was a new position in Intuit (INTU) and the biggest sale Invesco S&P 500 Top 50 ETF (XLG, shares −3%).

Most Recent 13F
Q2 2026
Location
SPOKANE VALLEY, WA
CIK
0001723115
Portfolio Value
$303.7M (Q1 2026)
SEC Filing
0001723115-26-000003 ↗ filed Apr 30, 2026

Holdings Value

0$100.0M$200.0M$300.0M$400.0M Q1 2024: $203.0M Q1 2024 Q2 2024: $208.7M Q2 2024 Q3 2024: $219.3M Q3 2024 Q4 2024: $228.5M Q4 2024 Q1 2025: $235.7M Q1 2025 Q2 2025: $260.4M Q2 2025 Q3 2025: $288.6M Q3 2025 Q4 2025: $298.8M Q4 2025 Q1 2026: $303.7M $303.7M Q1 2026 Q2 2026: $360.9M Q2 2026

Holdings 103 stocks · $303.7M
SPHQ Invesco S&P 500 Quality ETF 15.44% 623,705 $46.9M Reduce -2.5%
XLG Invesco S&P 500 Top 50 ETF 13.92% 775,044 $42.3M Reduce -2.5%
FLOT iShares Floating Rate Bond E 11.87% 707,394 $36.0M Reduce -1.3%
OEF iShares S&P 100 ETF 10.53% 100,515 $32.0M Reduce -3.3%
BRK.B Berkshire Hathaway Inc. Class B 5.18% 32,856 $15.7M Reduce -2.0%
FLTR Vaneck Ig Floating Rate ETF 4.84% 576,430 $14.7M Add +10.5%
NVDA Nvidia Corp. 2.88% 50,243 $8.8M Add +0.9%
BWXT BWX Technologies Inc. 2.39% 35,550 $7.3M Reduce -4.0%
MPC Marathon Petroleum Corp. 2.37% 29,422 $7.2M Reduce -2.6%
AAPL Apple Inc. 2.00% 23,901 $6.1M Add +0.9%
FEZ State Street SPDR Euro Stoxx 1.44% 70,466 $4.4M Reduce -4.5%
MCHI iShares MSCI China ETF 1.40% 75,863 $4.3M Reduce -7.5%
CEF Sprott Physical Gold and Sil 1.28% 81,443 $3.9M Add +3.5%
STXG Strive 1000 Growth ETF 1.06% 68,670 $3.2M Add +29.7%
TQQQ Proshares Ultrapro QQQ 1.04% 76,110 $3.2M Add +3.5%
SPYV SS SPDR P S&P 500 Value ETF 0.96% 51,334 $2.9M Add +2.5%
AMZN Amazon.com Inc. 0.88% 12,818 $2.7M Add +28.2%
GOOG Alphabet Inc. Class C 0.68% 7,184 $2.1M Add +3.7%
CRM Salesforce Inc. 0.65% 10,656 $2.0M Add +134.3%
SHOC Shoc US Semicon Equity ETF 0.65% 27,360 $2.0M Add +89.1%
CB Chubb Ltd. 0.61% 5,720 $1.9M Add +4.3%
TSM Taiwan Semiconductor-SP ADR 0.58% 5,208 $1.8M Add +14.9%
CVX Chevron Corp. 0.57% 8,381 $1.7M Add +1.5%
DELL Dell Technologies -C 0.51% 9,527 $1.6M Add +114.9%
BMY Bristol-Myers Squibb Co. 0.51% 25,436 $1.5M Reduce -4.3%
ICE Intercontinental Exchange Inc. 0.50% 9,670 $1.5M Add +168.9%
INTU Intuit Inc. 0.47% 3,290 $1.4M New
MSFT Microsoft Corp. 0.46% 3,796 $1.4M Add +2.2%
SPGI S&P Global Inc. 0.41% 2,940 $1.3M New
FHEQ Fidelity Hedged Equity ETF 0.41% 41,839 $1.2M Reduce -30.8%
MLPA Global X MLP ETF 0.39% 22,111 $1.2M Add +23.0%
ADP Automatic Data Processing 0.39% 5,835 $1.2M New
EOG EOG Resources Inc. 0.38% 8,043 $1.2M Add +22.5%
CME Cme Group Inc. 0.36% 3,727 $1.1M Add +20.2%
MA Mastercard Inc. Class A 0.36% 2,194 $1.1M Reduce -0.5%
GOOGL Alphabet Inc. Class A 0.35% 3,733 $1.1M Add +0.7%
FBTC Fidelity Wise Origin Bitcoin 0.34% 17,402 $1.0M Add +90.6%
TSLA Tesla Inc. 0.33% 2,726 $1.0M Add +6.1%
IJH iShares Core S&P Midcap ETF 0.31% 13,847 $935K Reduce -0.1%
AVGO Broadcom Inc. 0.29% 2,888 $894K Add +149.4%
NEE Nextera Energy Inc. 0.29% 9,485 $881K Add +1.5%
IWF iShares Russell 1000 Growth 0.29% 2,059 $878K Reduce -2.6%
O Realty Income Corp. 0.28% 14,107 $863K Add +7.9%
XLE SS Energy Select Sector 0.28% 14,021 $859K Reduce -4.1%
WPC WP Carey Inc. 0.28% 12,592 $856K Add +26.7%
AWK American Water Works Co. Inc. 0.28% 6,287 $856K Add +22.4%
NVO Novo-Nordisk A/S-Spons ADR 0.28% 23,099 $849K Add +19.9%
SCHD Schwab US DVD Equity ETF 0.27% 26,574 $815K Reduce -19.8%
XOM Exxon Mobil Corp. 0.26% 4,730 $803K Add +11.6%
BAM Brookfield Asset Mgmt-A 0.26% 17,740 $789K New
AMT American Tower Corp. 0.26% 4,495 $776K Add +41.3%
JBHT Hunt (jb) Transprt SVCS Inc. 0.25% 3,575 $757K No change
POWL Powell Industries Inc. 0.24% 1,373 $743K Reduce -59.3%
HD Home Depot Inc. 0.24% 2,200 $723K Reduce -1.8%
MRK Merck & Co. Inc. 0.23% 5,753 $692K Add +0.7%
AKRE Akre Focus ETF filed as PROFESIONALLY MANAGED PORTFO 0.22% 12,749 $674K No change
PSX Phillips 66 0.22% 3,635 $662K No change
SRE Sempra 0.20% 6,266 $609K No change
FSTA Fidelity MSCI Cons Stap Indx 0.20% 11,511 $602K Reduce -3.2%
FMDE Fidelity Enhanced Mid Cap Co. 0.20% 16,527 $594K Add +0.3%
WMT Walmart Inc. 0.19% 4,729 $588K Add +9.4%
FUTY Fidelity MSCI US Utilities 0.19% 9,890 $584K Reduce -0.1%
MU Micron Technology Inc. 0.19% 1,682 $568K Add +21.6%
RELX Relx PLC - Spon ADR 0.18% 16,650 $552K New
LMT Lockheed Martin Corp. 0.18% 900 $544K Reduce -0.9%
MPT Medical Properties Trust Inc. 0.18% 117,004 $542K Add +12.6%
AMCR Amcor PLC 0.17% 13,076 $520K Add +11.8%
ALL Allstate Corp. 0.17% 2,480 $514K New
DGRO iShares Core Dividend Growth 0.15% 6,636 $466K Reduce -2.9%
VIG Vanguard Dividend Apprec ETF 0.15% 2,146 $461K Reduce -2.5%
LLY Eli Lilly & Co. 0.15% 490 $451K Add +3.2%
JPM JPMorgan Chase & Co. 0.14% 1,486 $437K No change
FHLC Fidelity MSCI Health Care 0.14% 6,032 $424K Reduce -0.5%
ENB Enbridge Inc. 0.14% 7,673 $415K Reduce -9.2%
VTI VG Morningstar TS MKT ETF-US 0.13% 1,274 $409K Add +31.9%
ORCL Oracle Corp. 0.13% 2,749 $404K New
VOO Vanguard S&P 500 ETF 0.13% 664 $397K No change
OKE Oneok Inc. 0.13% 4,294 $388K New
CSCO Cisco Systems Inc. 0.12% 4,771 $370K New
KDP Keurig Dr Pepper Inc. 0.12% 13,785 $363K New
INTC Intel Corp. 0.11% 7,675 $339K Add +1.7%
XLU St Sr Utl SL SE SPDR ETF-Usd 0.11% 7,301 $335K Reduce -6.0%
XBI SS SPDR S&P Biotech ETF 0.11% 2,604 $333K Reduce -7.4%
COST Costco Wholesale Corp. 0.10% 293 $292K Add +22.6%
PLTR Palantir Technologies Inc. Class A 0.09% 1,883 $275K Add +41.3%
CLX Clorox Company 0.09% 2,655 $275K New
PEP Pepsico Inc. 0.09% 1,720 $267K Reduce -73.8%
META Meta Platforms Inc. Class A 0.09% 463 $265K Add +3.8%
NFLX Netflix Inc. 0.08% 2,658 $256K No change
QCOM Qualcomm Inc. 0.08% 1,980 $255K New
RTX RTX Corp. 0.08% 1,299 $251K No change
WFC Wells Fargo & Co. 0.08% 3,142 $250K Add +3.9%
FREL Fidelity MSCI RL Est Indx 0.08% 9,154 $246K Reduce -1.6%
HEFA Isha Curr Hedged MSCI Eafe 0.08% 5,734 $244K No change
VZ Verizon Communications Inc. 0.08% 4,814 $242K New
TLH iShares 10-20 Year Treasury 0.07% 2,237 $225K New
GDX Vaneck Gold Miners ETF 0.07% 2,325 $213K New
DUK Duke Energy Corp. 0.07% 1,616 $212K New
SPDW Ste STR SPDR PT DW Eu ETF 0.07% 4,602 $210K No change
SLVR Sprott SLVR Miner & PHY SLVR 0.07% 3,495 $207K New
ABT Abbott Laboratories 0.07% 2,011 $207K Reduce -0.4%
MSIF MSC Income Fund Inc. 0.05% 12,572 $153K New
BYRN Byrna Technologies Inc. 0.04% 12,250 $112K New

Portfolio Sells Q4 2025 → Q1 2026
XLG Invesco S&P 500 Top 50 ETF Reduce -2.5% 13.92% −1.85
OEF iShares S&P 100 ETF Reduce -3.3% 10.53% −1.40
SPHQ Invesco S&P 500 Quality ETF Reduce -2.5% 15.44% −0.63
BRK.B Berkshire Hathaway Inc. Class B Reduce -2.0% 5.18% −0.46
FLOT iShares Floating Rate Bond E Reduce -1.3% 11.87% −0.33
FSLR First Solar Inc. Sold out 0.00% −0.31
MCHI iShares MSCI China ETF Reduce -7.5% 1.40% −0.25
PEP Pepsico Inc. Reduce -73.8% 0.09% −0.23
FHEQ Fidelity Hedged Equity ETF Reduce -30.8% 0.41% −0.22
FEZ State Street SPDR Euro Stoxx Reduce -4.5% 1.44% −0.15
PYPL PayPal Holdings Inc. Sold out 0.00% −0.14
POWL Powell Industries Inc. Reduce -59.3% 0.24% −0.12
FISV Fiserv Inc. Sold out 0.00% −0.11
BTC Grayscale Bitcoin Mini ETF Sold out 0.00% −0.07
MOD Modine Manufacturing Co. Sold out 0.00% −0.07
MA Mastercard Inc. Class A Reduce -0.5% 0.36% −0.06
IWF iShares Russell 1000 Growth Reduce -2.6% 0.29% −0.05
SCHD Schwab US DVD Equity ETF Reduce -19.8% 0.27% −0.04
HD Home Depot Inc. Reduce -1.8% 0.24% −0.02
ABT Abbott Laboratories Reduce -0.4% 0.07% −0.02
FHLC Fidelity MSCI Health Care Reduce -0.5% 0.14% −0.01
VIG Vanguard Dividend Apprec ETF Reduce -2.5% 0.15% −0.01
DGRO iShares Core Dividend Growth Reduce -2.9% 0.15% −0.01
XBI SS SPDR S&P Biotech ETF Reduce -7.4% 0.11% −0.01
FREL Fidelity MSCI RL Est Indx Reduce -1.6% 0.08% −0.00
XLU St Sr Utl SL SE SPDR ETF-Usd Reduce -6.0% 0.11% −0.00
ENB Enbridge Inc. Reduce -9.2% 0.14% +0.00
IJH iShares Core S&P Midcap ETF Reduce -0.1% 0.31% +0.00
FSTA Fidelity MSCI Cons Stap Indx Reduce -3.2% 0.20% +0.00
FUTY Fidelity MSCI US Utilities Reduce -0.1% 0.19% +0.01
BMY Bristol-Myers Squibb Co. Reduce -4.3% 0.51% +0.03
LMT Lockheed Martin Corp. Reduce -0.9% 0.18% +0.03
XLE SS Energy Select Sector Reduce -4.1% 0.28% +0.06
BWXT BWX Technologies Inc. Reduce -4.0% 2.39% +0.25
MPC Marathon Petroleum Corp. Reduce -2.6% 2.37% +0.72

Portfolio Buys Q4 2025 → Q1 2026
INTU Intuit Inc. New 0.47% +0.47
SPGI S&P Global Inc. New 0.41% +0.41
ADP Automatic Data Processing New 0.39% +0.39
FLTR Vaneck Ig Floating Rate ETF Add +10.5% 4.84% +0.39
DELL Dell Technologies -C Add +114.9% 0.51% +0.33
SHOC Shoc US Semicon Equity ETF Add +89.1% 0.65% +0.32
ICE Intercontinental Exchange Inc. Add +168.9% 0.50% +0.31
BAM Brookfield Asset Mgmt-A New 0.26% +0.26
CRM Salesforce Inc. Add +134.3% 0.65% +0.25
RELX Relx PLC - Spon ADR New 0.18% +0.18
ALL Allstate Corp. New 0.17% +0.17
AVGO Broadcom Inc. Add +149.4% 0.29% +0.16
STXG Strive 1000 Growth ETF Add +29.7% 1.06% +0.16
EOG EOG Resources Inc. Add +22.5% 0.38% +0.15
CVX Chevron Corp. Add +1.5% 0.57% +0.15
ORCL Oracle Corp. New 0.13% +0.13
OKE Oneok Inc. New 0.13% +0.13
CSCO Cisco Systems Inc. New 0.12% +0.12
KDP Keurig Dr Pepper Inc. New 0.12% +0.12
TSM Taiwan Semiconductor-SP ADR Add +14.9% 0.58% +0.12
AMZN Amazon.com Inc. Add +28.2% 0.88% +0.11
FBTC Fidelity Wise Origin Bitcoin Add +90.6% 0.34% +0.11
MLPA Global X MLP ETF Add +23.0% 0.39% +0.10
XOM Exxon Mobil Corp. Add +11.6% 0.26% +0.09
CLX Clorox Company New 0.09% +0.09
QCOM Qualcomm Inc. New 0.08% +0.08
VZ Verizon Communications Inc. New 0.08% +0.08
CME Cme Group Inc. Add +20.2% 0.36% +0.08
TLH iShares 10-20 Year Treasury New 0.07% +0.07
CEF Sprott Physical Gold and Sil Add +3.5% 1.28% +0.07
GDX Vaneck Gold Miners ETF New 0.07% +0.07
DUK Duke Energy Corp. New 0.07% +0.07
AMT American Tower Corp. Add +41.3% 0.26% +0.07
SLVR Sprott SLVR Miner & PHY SLVR New 0.07% +0.07
WPC WP Carey Inc. Add +26.7% 0.28% +0.07
AWK American Water Works Co. Inc. Add +22.4% 0.28% +0.06
MU Micron Technology Inc. Add +21.6% 0.19% +0.06
MSIF MSC Income Fund Inc. New 0.05% +0.05
CB Chubb Ltd. Add +4.3% 0.61% +0.04
NEE Nextera Energy Inc. Add +1.5% 0.29% +0.04
O Realty Income Corp. Add +7.9% 0.28% +0.04
BYRN Byrna Technologies Inc. New 0.04% +0.04
WMT Walmart Inc. Add +9.4% 0.19% +0.03
COST Costco Wholesale Corp. Add +22.6% 0.10% +0.03
MRK Merck & Co. Inc. Add +0.7% 0.23% +0.03
VTI VG Morningstar TS MKT ETF-US Add +31.9% 0.13% +0.03
INTC Intel Corp. Add +1.7% 0.11% +0.02
PLTR Palantir Technologies Inc. Class A Add +41.3% 0.09% +0.01
AMCR Amcor PLC Add +11.8% 0.17% +0.01
MPT Medical Properties Trust Inc. Add +12.6% 0.18% +0.00

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 113$360.9MSPHQ, XLG, FLOT, OEF, FLTR
Q1 2026 103$303.7MSPHQ, XLG, FLOT, OEF, BRK.B
Q4 2025 89$298.8MSPHQ, XLG, FLOT, OEF, BRK.B
Q3 2025 94$288.6MSPHQ, XLG, FLOT, OEF, BRK.B
Q2 2025 85$260.4MSPHQ, FLOT, XLG, OEF, BRK.B
Q1 2025 72$235.7MOEF, FLOT, XLG, SPYV, FLTR
Q4 2024 70$228.5MOEF, FLOT, XLG, SPYV, AAPL
Q3 2024 67$219.3MOEF, FLOT, XLG, SPYV, XLE
Q2 2024 67$208.7MOEF, FLOT, XLG, SPYV, FLTR
Q1 2024 68$203.0MOEF, FLOT, XLG, SPYV, FLTR