Falcon Wealth Planning
In its 13F for Q3 2025 (holdings as of September 30, 2025, filed October 10, 2025), Falcon Wealth Planning reported 191 stock positions worth $1.1 billion. Its top holding was Avantis US Large Cap Value (AVLV) at 11.3% of the portfolio, followed by Vngrd Mrgstr MG CP GR ETF-Ui (MGK, 7.9%) and Apple (AAPL, 6.3%). Compared with Q2 2025, it opened 17 new positions, sold out of 2, added to 96 and reduced 61. The biggest buy was Apple (AAPL, shares +1%) and the biggest sale Vanguard Mrngstr Val ETF-Aui (VTV, shares −5%).
- Most Recent 13F
- Q2 2026
- Location
- Ontario, CA
- CIK
- 0001839850
- Portfolio Value
- $1.1B (Q3 2025)
- SEC Filing
- 0002085853-25-000058 ↗ filed Oct 10, 2025
Holdings Value
Holdings 191 stocks · $1.1B
| AVLV Avantis US Large Cap Value | 11.34% | 1,745,815 | $126.2M | Add +7.3% |
| MGK Vngrd Mrgstr MG CP GR ETF-Ui | 7.91% | 218,498 | $87.9M | Add +1.9% |
| AAPL Apple Inc. | 6.27% | 273,929 | $69.8M | Add +1.4% |
| QQQ Invesco QQQ Trust Series 1 | 5.39% | 99,823 | $59.9M | Add +2.5% |
| FBND Fidelity Total Bond ETF | 5.28% | 1,270,873 | $58.8M | Add +6.7% |
| DFIV Dimensional International Va | 5.11% | 1,231,501 | $56.8M | Add +5.0% |
| DFAE Dimensional Emerging Core Eq | 4.94% | 1,742,113 | $54.9M | Add +3.4% |
| PYLD PIMCO Multisector Bond Actv | 4.73% | 1,961,612 | $52.6M | Add +8.2% |
| BINC iShares Flex I A ETF-Usd Inc. | 4.70% | 981,235 | $52.2M | Add +7.6% |
| VGSH Vanguard Short-Term Treasury | 4.32% | 815,781 | $48.0M | Add +8.6% |
| IHDG Wisdomtree International Hed | 3.42% | 824,619 | $38.0M | Add +10.9% |
| VNQ Vanguard Real Estate ETF | 3.07% | 372,913 | $34.1M | Add +10.2% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 2.38% | 151,713 | $26.5M | Add +5.6% |
| AVUV Avantis US Small Cap Value | 2.19% | 245,195 | $24.4M | Add +3.7% |
| AVDV Avantis Intl S/C Value ETF | 2.14% | 267,181 | $23.8M | Add +2.9% |
| FPE FT-Preferred Secur & Inc. ETF | 2.09% | 1,275,937 | $23.3M | Add +6.4% |
| IJT iShares S&P Small-Cap 600 GR | 2.07% | 162,705 | $23.0M | Add +5.5% |
| VUG Vanguard Mrngstar GR ETF-Sui | 1.67% | 38,756 | $18.6M | Reduce -3.0% |
| VTV Vanguard Mrngstr Val ETF-Aui | 1.61% | 96,046 | $17.9M | Reduce -4.6% |
| IWP iShares Russell Mid-Cap Grow | 1.59% | 123,899 | $17.6M | Add +3.4% |
| NVDA Nvidia Corp. | 0.88% | 52,334 | $9.8M | Add +15.3% |
| MSFT Microsoft Corp. | 0.61% | 13,154 | $6.8M | Add +7.7% |
| IVE iShares S&P 500 Value ETF | 0.54% | 29,078 | $6.0M | Reduce -0.8% |
| COST Costco Wholesale Corp. | 0.52% | 6,259 | $5.8M | Add +9.0% |
| TSLA Tesla Inc. | 0.50% | 12,440 | $5.5M | Add +5.1% |
| JPM JPMorgan Chase & Co. | 0.39% | 13,687 | $4.3M | Add +2.5% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 0.37% | 19,662 | $4.1M | Reduce -4.4% |
| IDHQ Invesco S&P International DE | 0.37% | 121,553 | $4.1M | Reduce -3.9% |
| IWS iShares Russell Mid-Cap Valu | 0.35% | 27,535 | $3.8M | Reduce -3.4% |
| BNY Bank of New York Mellon Corp. filed as BANK NEW YORK MELLON CORP | 0.34% | 34,752 | $3.8M | Add +0.1% |
| META Meta Platforms Inc. Class A | 0.33% | 4,996 | $3.7M | Add +5.0% |
| AVDE Avantis International Equity | 0.32% | 45,086 | $3.6M | Reduce -9.5% |
| IEMG iShares Core MSCI Emerging | 0.32% | 53,350 | $3.5M | Reduce -4.3% |
| AMZN Amazon.com Inc. | 0.32% | 15,984 | $3.5M | Reduce -13.5% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.29% | 11,023 | $3.3M | Reduce -3.1% |
| RWR SS SPDR Dow Jones REIT ETF | 0.28% | 31,486 | $3.2M | Reduce -2.0% |
| VTI VG Morningstar TS MKT ETF-US | 0.28% | 9,495 | $3.1M | Add +57.0% |
| GOOG Alphabet Inc. Class C | 0.26% | 11,881 | $2.9M | Add +0.4% |
| IVV iShares Core S&P 500 ETF | 0.25% | 4,141 | $2.8M | Add +0.4% |
| VWO Vanguard Ftse Emerging Marke | 0.25% | 51,109 | $2.8M | Reduce -0.3% |
| BUFR FT Vest Lad Buffervetf-Usd I | 0.25% | 82,750 | $2.8M | No change |
| VSS Vanguard Ftse All Wo X-US SC | 0.24% | 18,885 | $2.7M | Reduce -6.7% |
| VEA Vanguard Ftse Developed ETF | 0.24% | 44,877 | $2.7M | Reduce -7.6% |
| ISRG Intuitive Surgical Inc. | 0.23% | 5,729 | $2.6M | Reduce -0.8% |
| VEU Vanguard Ftse All-World Ex-U | 0.22% | 34,817 | $2.5M | Reduce -0.9% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.22% | 3,616 | $2.4M | Add +3.4% |
| GOOGL Alphabet Inc. Class A | 0.21% | 9,751 | $2.4M | Add +9.9% |
| QQQM Invesco Nasdaq 100 ETF | 0.21% | 9,503 | $2.3M | Reduce -3.5% |
| IWN iShares Russell 2000 Value E | 0.21% | 13,199 | $2.3M | Reduce -5.0% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.20% | 43,213 | $2.2M | Reduce -2.5% |
| VOO Vanguard S&P 500 ETF | 0.19% | 3,380 | $2.1M | Add +7.4% |
| HD Home Depot Inc. | 0.17% | 4,718 | $1.9M | Add +39.5% |
| BNDX Vanguard Total Intl Bond ETF | 0.17% | 38,074 | $1.9M | Add +1.1% |
| NULG Nuveen ESG LRG-Cap GRW ETF | 0.16% | 17,746 | $1.8M | Add +14.6% |
| DFUS Dimensional US Eq MKT ETF | 0.16% | 24,088 | $1.7M | Reduce -8.1% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.15% | 5,616 | $1.6M | Reduce -10.1% |
| NULV Nuveen ESG Large-Cap Val ETF | 0.15% | 36,879 | $1.6M | Add +22.6% |
| IWF iShares Russell 1000 Growth | 0.14% | 3,438 | $1.6M | Reduce -3.9% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.14% | 3,193 | $1.6M | Add +1.1% |
| UPST Upstart Holdings Inc. | 0.14% | 31,361 | $1.6M | New |
| VGT Vanguard Info Tech ETF | 0.14% | 2,053 | $1.5M | Reduce -4.4% |
| SCZ iShares MSCI Eafe Small-Cap | 0.14% | 19,881 | $1.5M | Reduce -13.2% |
| QCJL FT NSDQ 100 CN Buff ETF-Jul | 0.13% | 62,579 | $1.5M | Add +164.3% |
| AVGO Broadcom Inc. | 0.12% | 4,146 | $1.4M | Add +9.4% |
| ESGD iShares Trust iShares ESG Aw | 0.12% | 14,392 | $1.3M | Add +22.6% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.12% | 14,515 | $1.3M | Reduce -14.7% |
| SCHC Schwab Intl Small-Cap Equity | 0.12% | 28,556 | $1.3M | Reduce -0.1% |
| AMAT Applied Materials Inc. | 0.11% | 6,089 | $1.2M | Add +4.9% |
| EFV iShares MSCI Eafe Value ETF | 0.11% | 18,121 | $1.2M | Reduce -14.6% |
| PFF iShares Preferred & Income S | 0.11% | 38,143 | $1.2M | Add +2.0% |
| XLE SS Energy Select Sector | 0.10% | 12,625 | $1.1M | Reduce -5.9% |
| FBTC Fidelity Wise Origin Bitcoin | 0.10% | 10,992 | $1.1M | Add +11.8% |
| WMT Walmart Inc. | 0.10% | 10,252 | $1.1M | Add +2.9% |
| BGRN iShares Usd Green Bond ETF | 0.09% | 20,961 | $1.0M | Add +36.1% |
| JEPI JPMorgan Equity Premium Inco | 0.09% | 17,278 | $987K | Add +25.9% |
| MUB iShares National Muni Bond E | 0.09% | 9,147 | $974K | Add +60.0% |
| EAGG iShares ESG Aware US Aggrega | 0.09% | 20,029 | $962K | Add +38.7% |
| DJUL FT Vest US Equity Deep Buffe | 0.09% | 20,379 | $952K | New |
| NFLX Netflix Inc. | 0.08% | 770 | $923K | Add +4.5% |
| IWB iShares Russell 1000 ETF | 0.08% | 2,446 | $894K | Add +0.8% |
| DFAW Dimensional World Eqty ETF | 0.08% | 11,787 | $847K | Reduce -0.4% |
| DFAT Dimensional US Target Value | 0.08% | 14,516 | $845K | No change |
| XLF SS Financial Select Sector | 0.08% | 15,680 | $845K | Reduce -13.8% |
| LLY Eli Lilly & Co. | 0.07% | 1,083 | $826K | Add +10.1% |
| SPAB SS SPDR P Agg Bond ETF | 0.07% | 31,408 | $812K | Reduce -3.2% |
| ORCL Oracle Corp. | 0.07% | 2,843 | $800K | Add +2.5% |
| KBH KB Home | 0.07% | 12,363 | $787K | No change |
| DFUV Dimensional US Marketwide Va | 0.07% | 17,426 | $779K | No change |
| EEMS iShares MSCI Emerging MKT SM | 0.07% | 11,348 | $771K | Reduce -6.4% |
| DWM Wisdomtree International Equ | 0.07% | 11,491 | $761K | Reduce -1.3% |
| VXUS Vanguard Total Intl Stock | 0.07% | 10,140 | $745K | Add +81.6% |
| VCIT Vanguard Int-Term Corporate | 0.06% | 8,572 | $721K | Add +11.5% |
| ITOT iShares Core S&P Total U.S. | 0.06% | 4,942 | $720K | No change |
| JNJ Johnson & Johnson | 0.06% | 3,692 | $684K | Add +5.4% |
| SCHE Schwab Emrg Mrkts Eqty ETF | 0.06% | 20,149 | $672K | No change |
| V Visa Inc. Class A | 0.06% | 1,950 | $666K | Reduce -1.0% |
| IMCG iShares Morningstar Mid-Cap | 0.06% | 7,981 | $660K | No change |
| PEP Pepsico Inc. | 0.06% | 4,612 | $648K | Add +8.1% |
| ABBV Abbvie Inc. | 0.06% | 2,792 | $646K | Add +5.4% |
| IJH iShares Core S&P Midcap ETF | 0.06% | 9,733 | $635K | Add +3.1% |
Portfolio Sells Q2 2025 → Q3 2025
| VTV Vanguard Mrngstr Val ETF-Aui | Reduce -4.6% | 1.61% | −0.19 |
| VUG Vanguard Mrngstar GR ETF-Sui | Reduce -3.0% | 1.67% | −0.10 |
| AMZN Amazon.com Inc. | Reduce -13.5% | 0.32% | −0.09 |
| ISRG Intuitive Surgical Inc. | Reduce -0.8% | 0.23% | −0.09 |
| IDHQ Invesco S&P International DE | Reduce -3.9% | 0.37% | −0.05 |
| AVDE Avantis International Equity | Reduce -9.5% | 0.32% | −0.05 |
| IVE iShares S&P 500 Value ETF | Reduce -0.8% | 0.54% | −0.04 |
| VEA Vanguard Ftse Developed ETF | Reduce -7.6% | 0.24% | −0.04 |
| BIL SS SPDR BB 1-3M T-Bill ETF | Reduce -14.7% | 0.12% | −0.04 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Reduce -4.4% | 0.37% | −0.04 |
| IWS iShares Russell Mid-Cap Valu | Reduce -3.4% | 0.35% | −0.03 |
| VSS Vanguard Ftse All Wo X-US SC | Reduce -6.7% | 0.24% | −0.03 |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | Reduce -10.1% | 0.15% | −0.03 |
| SCZ iShares MSCI Eafe Small-Cap | Reduce -13.2% | 0.14% | −0.03 |
| RWR SS SPDR Dow Jones REIT ETF | Reduce -2.0% | 0.28% | −0.03 |
| EFV iShares MSCI Eafe Value ETF | Reduce -14.6% | 0.11% | −0.03 |
| DIA SS SPDR Dow Jones Indus Avg | Sold out | 0.00% | −0.03 |
| VBK Van Morst SML-Cap Gro-Usd Inc. | Reduce -3.1% | 0.29% | −0.02 |
| IEMG iShares Core MSCI Emerging | Reduce -4.3% | 0.32% | −0.02 |
| IBIT iShares Bitcoin Trust ETF | Sold out | 0.00% | −0.02 |
| DFUS Dimensional US Eq MKT ETF | Reduce -8.1% | 0.16% | −0.02 |
| XLF SS Financial Select Sector | Reduce -13.8% | 0.08% | −0.02 |
| SPTS SS SPDR P St Term TSY ETF | Reduce -26.4% | 0.04% | −0.02 |
| CTAS Cintas Corp. | Reduce -7.2% | 0.05% | −0.02 |
| VEU Vanguard Ftse All-World Ex-U | Reduce -0.9% | 0.22% | −0.02 |
| QQQM Invesco Nasdaq 100 ETF | Reduce -3.5% | 0.21% | −0.01 |
| XLE SS Energy Select Sector | Reduce -5.9% | 0.10% | −0.01 |
| IWN iShares Russell 2000 Value E | Reduce -5.0% | 0.21% | −0.01 |
| BAC Bank of America Corp. | Reduce -2.5% | 0.20% | −0.01 |
| SPAB SS SPDR P Agg Bond ETF | Reduce -3.2% | 0.07% | −0.01 |
| V Visa Inc. Class A | Reduce -1.0% | 0.06% | −0.01 |
| WM Waste Management Inc. | Reduce -2.0% | 0.06% | −0.01 |
| EEMS iShares MSCI Emerging MKT SM | Reduce -6.4% | 0.07% | −0.01 |
| DIS The Walt Disney Co. | Reduce -3.1% | 0.04% | −0.01 |
| IWF iShares Russell 1000 Growth | Reduce -3.9% | 0.14% | −0.01 |
| HON Honeywell International Inc. | Reduce -13.4% | 0.02% | −0.01 |
| KO The Coca-Cola Co. | Reduce -6.6% | 0.03% | −0.01 |
| VWO Vanguard Ftse Emerging Marke | Reduce -0.3% | 0.25% | −0.01 |
| CMF iShares California Muni Bond | Reduce -11.6% | 0.03% | −0.01 |
| DWM Wisdomtree International Equ | Reduce -1.3% | 0.07% | −0.01 |
| QCOM Qualcomm Inc. | Reduce -3.7% | 0.05% | −0.01 |
| SCHC Schwab Intl Small-Cap Equity | Reduce -0.1% | 0.12% | −0.01 |
| PGR Progressive Corp. | Reduce -4.2% | 0.02% | −0.01 |
| VTEB Vanguard Tax-Exempt Bond ETF | Reduce -11.8% | 0.02% | −0.01 |
| VGT Vanguard Info Tech ETF | Reduce -4.4% | 0.14% | −0.01 |
| CMCSA Comcast Corp. Class A | Reduce -0.0% | 0.02% | −0.01 |
| SPTM SS SPDR P S&P 1500 Comp ETF | Reduce -11.5% | 0.03% | −0.01 |
| DE Deere & Co. | Reduce -0.7% | 0.02% | −0.00 |
| DFAW Dimensional World Eqty ETF | Reduce -0.4% | 0.08% | −0.00 |
| IBM Intl Business Machines Corp. | Reduce -1.4% | 0.02% | −0.00 |
Portfolio Buys Q2 2025 → Q3 2025
| AAPL Apple Inc. | Add +1.4% | 6.27% | +0.67 |
| NVDA Nvidia Corp. | Add +15.3% | 0.88% | +0.15 |
| UPST Upstart Holdings Inc. | New | 0.14% | +0.14 |
| AVLV Avantis US Large Cap Value | Add +7.3% | 11.34% | +0.13 |
| TSLA Tesla Inc. | Add +5.1% | 0.50% | +0.12 |
| VTI VG Morningstar TS MKT ETF-US | Add +57.0% | 0.28% | +0.09 |
| DJUL FT Vest US Equity Deep Buffe | New | 0.09% | +0.09 |
| QCJL FT NSDQ 100 CN Buff ETF-Jul | Add +164.3% | 0.13% | +0.08 |
| AVDV Avantis Intl S/C Value ETF | Add +2.9% | 2.14% | +0.06 |
| GOOGL Alphabet Inc. Class A | Add +9.9% | 0.21% | +0.06 |
| PNC PNC Financial Services Group | New | 0.05% | +0.05 |
| MU Micron Technology Inc. | New | 0.05% | +0.05 |
| GOOG Alphabet Inc. Class C | Add +0.4% | 0.26% | +0.05 |
| HD Home Depot Inc. | Add +39.5% | 0.17% | +0.05 |
| UBER Uber Technologies Inc. | New | 0.04% | +0.04 |
| QQQI Neos Nasdaq-100 High Inc. ETF | New | 0.03% | +0.03 |
| IHDG Wisdomtree International Hed | Add +10.9% | 3.42% | +0.03 |
| VXUS Vanguard Total Intl Stock | Add +81.6% | 0.07% | +0.03 |
| DFIV Dimensional International Va | Add +5.0% | 5.11% | +0.03 |
| WLDN Willdan Group Inc. | New | 0.03% | +0.03 |
| MUB iShares National Muni Bond E | Add +60.0% | 0.09% | +0.03 |
| BMY Bristol-Myers Squibb Co. | New | 0.02% | +0.02 |
| BNY Bank of New York Mellon Corp. | Add +0.1% | 0.34% | +0.02 |
| SCHB Schwab US Broad Market ETF | New | 0.02% | +0.02 |
| VNQ Vanguard Real Estate ETF | Add +10.2% | 3.07% | +0.02 |
| EWX State Street SPDR S&P Emergi | New | 0.02% | +0.02 |
| WDC Western Digital Corp. | New | 0.02% | +0.02 |
| TSM Taiwan Semiconductor-SP ADR | New | 0.02% | +0.02 |
| IJR iShares Core S&P Small-Cap E | New | 0.02% | +0.02 |
| SPDW Ste STR SPDR PT DW Eu ETF | New | 0.02% | +0.02 |
| MS Morgan Stanley | New | 0.02% | +0.02 |
| RTX RTX Corp. | New | 0.02% | +0.02 |
| NULV Nuveen ESG Large-Cap Val ETF | Add +22.6% | 0.15% | +0.02 |
| AVUV Avantis US Small Cap Value | Add +3.7% | 2.19% | +0.02 |
| AVGO Broadcom Inc. | Add +9.4% | 0.12% | +0.02 |
| PLTR Palantir Technologies Inc. Class A | Add +49.0% | 0.04% | +0.02 |
| EAGG iShares ESG Aware US Aggrega | Add +38.7% | 0.09% | +0.02 |
| BGRN iShares Usd Green Bond ETF | Add +36.1% | 0.09% | +0.02 |
| ESGD iShares Trust iShares ESG Aw | Add +22.6% | 0.12% | +0.01 |
| PNBK Patriot National Bancorp Inc. | New | 0.01% | +0.01 |
| NULG Nuveen ESG LRG-Cap GRW ETF | Add +14.6% | 0.16% | +0.01 |
| DFAE Dimensional Emerging Core Eq | Add +3.4% | 4.94% | +0.01 |
| ORCL Oracle Corp. | Add +2.5% | 0.07% | +0.01 |
| INTC Intel Corp. | Add +11.0% | 0.03% | +0.01 |
| JEPI JPMorgan Equity Premium Inco | Add +25.9% | 0.09% | +0.01 |
| SCHG Schwab US Large-Cap Growth | Add +36.9% | 0.04% | +0.01 |
| ABBV Abbvie Inc. | Add +5.4% | 0.06% | +0.01 |
| NUSC Nuveen ESG Small-Cap ETF | Add +25.7% | 0.04% | +0.01 |
| JNJ Johnson & Johnson | Add +5.4% | 0.06% | +0.01 |
| GLD SPDR Gold Shares | Add +23.4% | 0.03% | +0.01 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 244 | $1.6B | AVLV, KRMN, MGK, AAPL, QQQ |
| Q1 2026 | 236 | $1.5B | KRMN, AVLV, MGK, AAPL, FBND |
| Q4 2025 | 216 | $1.2B | AVLV, MGK, AAPL, FBND, DFIV |
| Q3 2025 | 191 | $1.1B | AVLV, MGK, AAPL, QQQ, FBND |
| Q2 2025 | 176 | $989.5M | AVLV, MGK, AAPL, FBND, QQQ |
| Q1 2025 | 163 | $899.8M | AVLV, MGK, AAPL, FBND, DFIV |
| Q4 2024 | 161 | $897.1M | AVLV, MGK, AAPL, FBND, BINC |
| Q3 2024 | 151 | $851.5M | AVLV, AAPL, MGK, FBND, DFIV |
| Q2 2024 | 135 | $769.9M | DFIV, AAPL, AVLV, BNDX, MGK |
| Q1 2024 | 133 | $631.0M | AAPL, DFIV, AVLV, DFAE, MGK |