HS Management Partners, LLC

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed August 14, 2024), HS Management Partners, LLC reported 22 stock positions worth $1.8 billion. Its top holding was Alphabet Class C (GOOG) at 7.0% of the portfolio, followed by Coca-Cola (KO, 6.7%) and PayPal (PYPL, 6.6%). Compared with Q1 2024, it opened 3 new positions, sold out of 4, added to 6 and reduced 13. The biggest buy was a new position in Meta Platforms Class A (META) and the biggest sale an exit from Yum! Brands (YUM).

Most Recent 13F
Q2 2026
Location
NEW YORK, NY
CIK
0001455253
Portfolio Value
$1.8B (Q2 2024)
SEC Filing
0001455253-24-000005 ↗ filed Aug 14, 2024

Holdings Value

0$500.0M$1.0B$1.5B$2.0B$2.5B Q1 2024: $2.2B Q1 2024 Q2 2024: $1.8B $1.8B Q2 2024 Q3 2024: $1.6B Q3 2024 Q4 2024: $1.5B Q4 2024 Q1 2025: $1.2B Q1 2025 Q2 2025: $1.2B Q2 2025 Q3 2025: $769.6M Q3 2025 Q4 2025: $468.5M Q4 2025 Q1 2026: $285.8M Q1 2026 Q2 2026: $291.1M Q2 2026

Holdings 22 stocks · $1.8B

GOOG Alphabet Inc. Class C 6.96% 686,885 $126.0M Reduce -31.3%
KO The Coca-Cola Co. 6.69% 1,903,747 $121.2M Reduce -17.5%
PYPL PayPal Holdings Inc. 6.64% 2,071,785 $120.2M Reduce -5.5%
META Meta Platforms Inc. Class A 5.97% 214,350 $108.1M New
DKS Dick's Sporting Goods Inc. 5.89% 496,785 $106.7M Reduce -10.3%
BKNG Booking Holdings Inc. 5.84% 26,711 $105.8M Add +182.5%
MSFT Microsoft Corp. 5.81% 235,543 $105.3M Reduce -22.3%
DIS The Walt Disney Co. filed as DISNEY WALT CO 5.73% 1,044,825 $103.7M New
PEP Pepsico Inc. 5.45% 598,875 $98.8M Reduce -19.0%
LULU Lululemon Athletica Inc. 5.45% 330,405 $98.7M Add +49.1%
SLB SLB Ltd. filed as SCHLUMBERGER LTD 5.36% 2,056,700 $97.0M Add +19.5%
SCHW Schwab (charles) Corp. 5.21% 1,280,270 $94.3M Reduce -25.9%
SBUX Starbucks Corp. 4.61% 1,071,297 $83.4M Reduce -14.8%
MCD McDonald's Corp. 4.42% 314,291 $80.1M Reduce -0.8%
BBY Best Buy Co. Inc. 3.91% 839,975 $70.8M Reduce -50.1%
NKE Nike Inc. Class B 3.02% 725,375 $54.7M Add +33.5%
RL Ralph Lauren Corp. 3.00% 310,579 $54.4M Add +7.9%
WSM Williams-Sonoma Inc. 2.83% 181,514 $51.3M Reduce -6.7%
PG The Procter & Gamble Co. 2.17% 238,086 $39.3M Reduce -45.2%
V Visa Inc. Class A 2.10% 144,766 $38.0M Add +2.5%
MAT Mattel Inc. 2.07% 2,300,700 $37.4M Reduce -38.2%
ABNB Airbnb Inc. Class A 0.87% 104,175 $15.8M New

Portfolio Sells Q1 2024 → Q2 2024

YUM Yum! Brands Inc. Sold out 0.00% −5.56
MDLZ Mondelez International Inc. Class A Sold out 0.00% −4.22
BLK BlackRock Finance Inc. Sold out 0.00% −2.92
BBY Best Buy Co. Inc. Reduce -50.1% 3.91% −2.43
DEO Diageo PLC-Sponsored ADR Sold out 0.00% −2.29
MAT Mattel Inc. Reduce -38.2% 2.07% −1.31
PG The Procter & Gamble Co. Reduce -45.2% 2.17% −1.06
SBUX Starbucks Corp. Reduce -14.8% 4.61% −0.66
SCHW Schwab (charles) Corp. Reduce -25.9% 5.21% −0.52
PEP Pepsico Inc. Reduce -19.0% 5.45% −0.48
PYPL PayPal Holdings Inc. Reduce -5.5% 6.64% −0.09
MSFT Microsoft Corp. Reduce -22.3% 5.81% −0.03
GOOG Alphabet Inc. Class C Reduce -31.3% 6.96% −0.02
WSM Williams-Sonoma Inc. Reduce -6.7% 2.83% −0.00
DKS Dick's Sporting Goods Inc. Reduce -10.3% 5.89% +0.19
KO The Coca-Cola Co. Reduce -17.5% 6.69% +0.22
MCD McDonald's Corp. Reduce -0.8% 4.42% +0.33

Portfolio Buys Q1 2024 → Q2 2024

META Meta Platforms Inc. Class A New 5.97% +5.97
DIS The Walt Disney Co. New 5.73% +5.73
BKNG Booking Holdings Inc. Add +182.5% 5.84% +4.27
LULU Lululemon Athletica Inc. Add +49.1% 5.45% +1.48
SLB SLB Ltd. Add +19.5% 5.36% +1.03
ABNB Airbnb Inc. Class A New 0.87% +0.87
NKE Nike Inc. Class B Add +33.5% 3.02% +0.68
RL Ralph Lauren Corp. Add +7.9% 3.00% +0.53
V Visa Inc. Class A Add +2.5% 2.10% +0.29

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 24$291.1MGOOG, AMZN, MSFT, UBER, AXP
Q1 2026 24$285.8MGOOG, AMZN, NFLX, DKS, META
Q4 2025 24$468.5MGOOG, AMZN, DIS, META, MSFT
Q3 2025 25$769.6MGOOG, DIS, PYPL, AMZN, MSFT
Q2 2025Amended 25$1.2BPYPL, DIS, GOOG, DKS, MSFT
Q1 2025 23$1.2BKO, PYPL, DKS, DIS, GOOG
Q4 2024 23$1.5BPYPL, DIS, LULU, GOOG, META
Q3 2024 23$1.6BPYPL, DIS, KO, BKNG, GOOG
Q2 2024 22$1.8BGOOG, KO, PYPL, META, DKS
Q1 2024 23$2.2BGOOG, PYPL, KO, BBY, PEP