KPP Advisory Services LLC

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed August 27, 2024), KPP Advisory Services LLC reported 238 stock positions worth $376.2 million. Its top holding was Invesco QQQ Trust Series 1 (QQQ) at 5.7% of the portfolio, followed by John Hancock Multi Fact Mid (JHMM, 4.2%) and Apple (AAPL, 3.4%). Compared with Q1 2024, it opened 14 new positions, sold out of 17, added to 112 and reduced 87. The biggest buy was a new position in Invesco S&P 500 Top 50 ETF (XLG) and the biggest sale First Trust Value Line DVD (FVD, shares −48%).

Most Recent 13F
Q2 2026
Location
Louisville, KY
CIK
0001989349
Portfolio Value
$376.2M (Q2 2024)
SEC Filing
0001989349-24-000001 ↗ filed Aug 27, 2024

Holdings Value

0$200.0M$400.0M$600.0M$800.0M Q1 2024: $364.3M Q1 2024 Q2 2024: $376.2M $376.2M Q2 2024 Q3 2024: $416.7M Q3 2024 Q4 2024: $424.1M Q4 2024 Q1 2025: $526.3M Q1 2025 Q2 2025: $606.2M Q2 2025 Q3 2025: $673.6M Q3 2025 Q4 2025: $688.6M Q4 2025 Q1 2026: $688.6M Q1 2026 Q2 2026: $789.1M Q2 2026

Holdings 238 stocks · $376.2M

QQQ Invesco QQQ Trust Series 1 5.67% 44,499 $21.3M Reduce -4.8%
JHMM John Hancock Multi Fact Mid 4.22% 288,124 $15.9M Reduce -2.3%
AAPL Apple Inc. 3.43% 61,193 $12.9M Add +1.7%
CALF PCR US SM CP CSH CWS ETF-Usd 3.29% 284,382 $12.4M Add +3.0%
MSFT Microsoft Corp. 3.25% 27,331 $12.2M Add +0.6%
DGRO iShares Core Dividend Growth 3.19% 208,155 $12.0M Reduce -0.6%
VOE Vngrd Mrngstr MD-Cap Val ETF 2.67% 66,720 $10.0M Reduce -4.2%
NOBL Proshares S&P 500 Dividend A 2.52% 98,473 $9.5M Reduce -0.6%
FTCS First Trust Capital Strength 2.33% 104,234 $8.8M Reduce -2.2%
BILS SS Spdrb B 3-12M T-Bill ETF 1.93% 73,116 $7.3M Add +3.2%
AMZN Amazon.com Inc. 1.93% 37,475 $7.2M Add +2.6%
DFUS Dimensional US Eq MKT ETF 1.82% 116,352 $6.8M Add +5.2%
FTGS First Trust Grwth Strgth ETF 1.70% 209,427 $6.4M Add +4.3%
QQQM Invesco Nasdaq 100 ETF 1.66% 31,723 $6.3M Add +21.3%
CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE 1.50% 171,053 $5.6M Add +184.6%
IJH iShares Core S&P Midcap ETF 1.41% 90,783 $5.3M Add +10.5%
TSLA Tesla Inc. 1.37% 26,112 $5.2M Reduce -0.6%
NVDA Nvidia Corp. 1.36% 41,315 $5.1M Add +72.5%
DFAS Dimensional US Small Cap ETF 1.28% 79,933 $4.8M Add +12.2%
AVUV Avantis US Small Cap Value 1.24% 52,114 $4.7M Add +12.7%
VTI VG Morningstar TS MKT ETF-US 1.20% 16,871 $4.5M Add +2.8%
IVW iShares S&P 500 Growth ETF 1.19% 48,185 $4.5M Reduce -9.5%
XLG Invesco S&P 500 Top 50 ETF 1.06% 87,019 $4.0M New
FVD First Trust Value Line DVD 1.03% 95,483 $3.9M Reduce -47.8%
QUAL iShares MSCI USA Quality Fac 0.99% 21,891 $3.7M Add +0.9%
BYLD iShares Yield Optimized Bond 0.95% 160,728 $3.6M Add +163.5%
VOO Vanguard S&P 500 ETF 0.92% 6,928 $3.5M Add +8.6%
IJR iShares Core S&P Small-Cap E 0.84% 29,584 $3.2M Add +2.4%
XMHQ Invesco S&P Midcap Qual ETF 0.82% 31,626 $3.1M New
SCHG Schwab US Large-Cap Growth 0.81% 30,134 $3.0M Add +2.8%
OEF iShares S&P 100 ETF 0.80% 11,454 $3.0M Reduce -17.7%
SPYV SS SPDR P S&P 500 Value ETF 0.79% 61,135 $3.0M Add +40.6%
RSP Invesco S&P 500 Equal Weight 0.74% 16,970 $2.8M Reduce -0.5%
FEX First Trust Large Cap Core A 0.74% 28,654 $2.8M Reduce -0.5%
F Ford Motor Co. filed as FORD MTR CO DEL 0.73% 218,921 $2.7M Reduce -2.3%
MO Altria Group Inc. 0.73% 60,118 $2.7M Add +1.8%
JPM JPMorgan Chase & Co. 0.70% 13,032 $2.6M Add +5.3%
T AT&T Inc. 0.70% 137,338 $2.6M Reduce -0.5%
VBK Van Morst SML-Cap Gro-Usd Inc. 0.70% 10,473 $2.6M Reduce -0.3%
SCHV Schwab US Large-Cap Value 0.69% 35,210 $2.6M Add +10.3%
LLY Eli Lilly & Co. 0.69% 2,862 $2.6M Reduce -5.2%
MOAT Vaneck Morningstar Wide Moat 0.68% 29,708 $2.6M Reduce -49.9%
SPHQ Invesco S&P 500 Quality ETF 0.68% 40,188 $2.6M Add +1.6%
GOOGL Alphabet Inc. Class A 0.64% 13,172 $2.4M Add +6.6%
VOT Vngrd Mrngstr MC GRW ETF-Usd 0.62% 10,175 $2.3M Add +1.2%
FLQM Franklin U.S. Mid Cap Multif 0.61% 44,383 $2.3M Reduce -49.1%
DGRW Wisdomtree U.S. Quality Divi 0.59% 28,238 $2.2M Reduce -20.8%
HD Home Depot Inc. 0.57% 6,195 $2.1M Add +5.2%
IEFA iShares Core MSCI Eafe ETF 0.56% 28,867 $2.1M Add +11.4%
CRM Salesforce Inc. 0.47% 6,921 $1.8M Add +7.6%
UNH Unitedhealth Group Inc. 0.47% 3,460 $1.8M Add +9.1%
PG The Procter & Gamble Co. 0.47% 10,681 $1.8M Add +4.1%
USB US Bancorp 0.46% 43,919 $1.7M Reduce -5.7%
XOM Exxon Mobil Corp. 0.46% 15,002 $1.7M Reduce -0.3%
META Meta Platforms Inc. Class A 0.45% 3,339 $1.7M Reduce -5.9%
RDVI FT Vest Rising Dividend Achi 0.45% 71,629 $1.7M Add +0.3%
RFG Invesco S&P Midcap 400 Pure 0.44% 34,185 $1.7M Reduce -2.3%
JNJ Johnson & Johnson 0.43% 11,057 $1.6M Add +2.7%
TMO Thermo Fisher Scientific Inc. 0.40% 2,719 $1.5M Add +13.3%
IVV iShares Core S&P 500 ETF 0.38% 2,611 $1.4M Add +22.0%
DIS The Walt Disney Co. filed as DISNEY WALT CO 0.37% 14,005 $1.4M Reduce -0.5%
CGUS Cap Group Core Equity filed as CAPITAL GROUP CORE EQUITY ET 0.37% 43,003 $1.4M Add +17.3%
PEP Pepsico Inc. 0.36% 8,150 $1.3M Add +4.0%
VO Vngrd Mrngstr MD-Cap ETF-Usd 0.36% 5,518 $1.3M Add +3.5%
SPYG SS SPDR P S&P 500 Growth ETF 0.35% 16,420 $1.3M Add +18.6%
XLK SS Technology Select Sector 0.35% 5,782 $1.3M Reduce -0.1%
GOOG Alphabet Inc. Class C 0.35% 7,077 $1.3M Add +7.8%
DIA SS SPDR Dow Jones Indus Avg filed as SPDR DOW JONES INDL AVERAGE 0.32% 3,110 $1.2M New
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.32% 30,117 $1.2M Add +9.7%
MCD McDonald's Corp. 0.32% 4,687 $1.2M Add +6.2%
ALB Albemarle Corp. 0.31% 12,248 $1.2M Add +30.4%
JQUA JPMorgan US Quality Factor 0.31% 22,037 $1.2M Reduce -17.1%
IYW iShares Ustechnology ETF 0.31% 7,697 $1.2M Add +50.6%
PH Parker Hannifin Corp. 0.30% 2,235 $1.1M Add +8.2%
PWR Quanta Services Inc. 0.30% 4,429 $1.1M Add +9.9%
V Visa Inc. Class A 0.29% 4,219 $1.1M Add +2.7%
MRK Merck & Co. Inc. 0.29% 8,887 $1.1M Reduce -1.6%
IEMG iShares Core MSCI Emerging 0.29% 20,492 $1.1M Add +8.7%
LRCX Lam Research Corp. 0.28% 1,001 $1.1M Add +18.2%
ABBV Abbvie Inc. 0.28% 6,167 $1.1M Add +5.3%
ACN Accenture PLC Class A 0.28% 3,466 $1.1M Add +8.0%
AMD Advanced Micro Devices 0.28% 6,392 $1.0M Add +12.2%
COWZ Pacer US Cash Cows 100 ETF 0.27% 18,364 $1.0M Add +297.1%
IOO iShares Global 100 ETF 0.26% 10,020 $968K Add +10.4%
ASML ASML Holding NV-NY Reg SHS 0.26% 944 $965K Add +22.9%
AGG iShares Core U.S. Aggregate 0.24% 9,319 $905K Add +14.8%
AVGO Broadcom Inc. 0.24% 558 $896K Add +0.9%
RDVY First Trust Rising Dividend 0.23% 16,101 $882K Add +65.9%
AMGN Amgen Inc. 0.23% 2,802 $875K Add +3.9%
ZTS Zoetis Inc. 0.23% 5,000 $867K Add +7.4%
CL Colgate-Palmolive Co. 0.23% 8,899 $864K Add +6.3%
SPY SS SPDR S&P 500 ETF Trust-US 0.23% 1,572 $856K Reduce -13.2%
BIV Vanguard Intermediate-Term B 0.22% 11,172 $837K Reduce -48.1%
ABT Abbott Laboratories 0.22% 7,982 $829K Add +10.7%
INTC Intel Corp. 0.21% 25,366 $786K Reduce -8.6%
WMT Walmart Inc. 0.20% 11,385 $771K Reduce -2.5%
JAAA Janus Henderson Aaa Clo ETF 0.20% 15,084 $767K New
LIN Linde PLC 0.20% 1,739 $763K Add +1.2%
COST Costco Wholesale Corp. 0.20% 895 $761K Add +14.4%
FDL First Trust Morn DVD Lead Inc. 0.20% 19,921 $756K Reduce -2.0%

Show all 238 holdings

Portfolio Sells Q1 2024 → Q2 2024

FVD First Trust Value Line DVD Reduce -47.8% 1.03% −1.09
MOAT Vaneck Morningstar Wide Moat Reduce -49.9% 0.68% −0.78
FLQM Franklin U.S. Mid Cap Multif Reduce -49.1% 0.61% −0.68
JHMM John Hancock Multi Fact Mid Reduce -2.3% 4.22% −0.43
VOE Vngrd Mrngstr MD-Cap Val ETF Reduce -4.2% 2.67% −0.31
NOBL Proshares S&P 500 Dividend A Reduce -0.6% 2.52% −0.24
BIV Vanguard Intermediate-Term B Reduce -48.1% 0.22% −0.22
SCHD Schwab US DVD Equity ETF Sold out 0.00% −0.20
FTCS First Trust Capital Strength Reduce -2.2% 2.33% −0.18
DGRW Wisdomtree U.S. Quality Divi Reduce -20.8% 0.59% −0.16
DGRO iShares Core Dividend Growth Reduce -0.6% 3.19% −0.15
OEF iShares S&P 100 ETF Reduce -17.7% 0.80% −0.14
JAVA JPMorgan Active Value ETF Sold out 0.00% −0.14
INTC Intel Corp. Reduce -8.6% 0.21% −0.13
BX Blackstone Inc. Reduce -42.2% 0.13% −0.12
UBER Uber Technologies Inc. Sold out 0.00% −0.12
USB US Bancorp Reduce -5.7% 0.46% −0.11
DIS The Walt Disney Co. Reduce -0.5% 0.37% −0.10
VIG Vanguard Dividend Apprec ETF Reduce -45.0% 0.12% −0.10
ILCG iShares Morningstar Growth E Sold out 0.00% −0.10
ARVN Arvinas Inc. Sold out 0.00% −0.09
CSX CSX Corp. Sold out 0.00% −0.09
ARKK ARK Innovation ETF Sold out 0.00% −0.09
F Ford Motor Co. Reduce -2.3% 0.73% −0.09
IBDR iShares Ibonds Dec 2026 Term Sold out 0.00% −0.08
JPSE JPM Diversified RT Small Cap Reduce -34.3% 0.12% −0.08
JQUA JPMorgan US Quality Factor Reduce -17.1% 0.31% −0.08
APLS Apellis Pharmaceuticals Inc. Reduce -1.1% 0.11% −0.07
BMO Bank of Montreal Sold out 0.00% −0.06
CAT Caterpillar Inc. Sold out 0.00% −0.06
HUBB Hubbell Inc. Sold out 0.00% −0.06
GSLC Goldman Activebeta US LC ETF Sold out 0.00% −0.06
SWK Stanley Black & Decker Inc. Sold out 0.00% −0.06
KMB Kimberly-Clark Corp. Sold out 0.00% −0.06
VBK Van Morst SML-Cap Gro-Usd Inc. Reduce -0.3% 0.70% −0.06
SHY iShares 1-3 Year Treasury Bo Sold out 0.00% −0.06
SHW The Sherwin-Williams Co. Sold out 0.00% −0.06
RSP Invesco S&P 500 Equal Weight Reduce -0.5% 0.74% −0.05
IVW iShares S&P 500 Growth ETF Reduce -9.5% 1.19% −0.05
FEX First Trust Large Cap Core A Reduce -0.5% 0.74% −0.05
RFG Invesco S&P Midcap 400 Pure Reduce -2.3% 0.44% −0.04
VHT Vanguard Health Care ETF Reduce -23.1% 0.12% −0.04
BMY Bristol-Myers Squibb Co. Reduce -7.2% 0.08% −0.04
MRK Merck & Co. Inc. Reduce -1.6% 0.29% −0.03
DG Dollar General Corp. Reduce -0.4% 0.15% −0.03
SPY SS SPDR S&P 500 ETF Trust-US Reduce -13.2% 0.23% −0.03
QQQ Invesco QQQ Trust Series 1 Reduce -4.8% 5.67% −0.03
TGT Target Corp. Reduce -8.4% 0.08% −0.03
CLX Clorox Company Reduce -13.8% 0.08% −0.03
DEO Diageo PLC-Sponsored ADR Reduce -10.2% 0.08% −0.03

Portfolio Buys Q1 2024 → Q2 2024

XLG Invesco S&P 500 Top 50 ETF New 1.06% +1.06
CGDV Cap Group Dividend Value Add +184.6% 1.50% +0.96
XMHQ Invesco S&P Midcap Qual ETF New 0.82% +0.82
NVDA Nvidia Corp. Add +72.5% 1.36% +0.76
AAPL Apple Inc. Add +1.7% 3.43% +0.59
BYLD iShares Yield Optimized Bond Add +163.5% 0.95% +0.57
QQQM Invesco Nasdaq 100 ETF Add +21.3% 1.66% +0.35
DIA SS SPDR Dow Jones Indus Avg New 0.32% +0.32
JAAA Janus Henderson Aaa Clo ETF New 0.20% +0.20
NEE Nextera Energy Inc. New 0.20% +0.20
SPYV SS SPDR P S&P 500 Value ETF Add +40.6% 0.79% +0.19
COWZ Pacer US Cash Cows 100 ETF Add +297.1% 0.27% +0.19
LULU Lululemon Athletica Inc. New 0.14% +0.14
GOOGL Alphabet Inc. Class A Add +6.6% 0.64% +0.13
IYW iShares Ustechnology ETF Add +50.6% 0.31% +0.12
AMZN Amazon.com Inc. Add +2.6% 1.93% +0.12
MSFT Microsoft Corp. Add +0.6% 3.25% +0.11
DFUS Dimensional US Eq MKT ETF Add +5.2% 1.82% +0.09
RDVY First Trust Rising Dividend Add +65.9% 0.23% +0.08
BRK.B Berkshire Hathaway Inc. Class B Add +100.7% 0.18% +0.08
VOO Vanguard S&P 500 ETF Add +8.6% 0.92% +0.08
SPYG SS SPDR P S&P 500 Growth ETF Add +18.6% 0.35% +0.07
IVV iShares Core S&P 500 ETF Add +22.0% 0.38% +0.07
GOOG Alphabet Inc. Class C Add +7.8% 0.35% +0.07
VCSH Vanguard S/T Corp. Bond ETF New 0.07% +0.07
SCHG Schwab US Large-Cap Growth Add +2.8% 0.81% +0.06
ENB Enbridge Inc. New 0.06% +0.06
MBB iShares MBS ETF New 0.06% +0.06
WPC WP Carey Inc. New 0.06% +0.06
PANW Palo Alto Networks Inc. New 0.06% +0.06
DFAS Dimensional US Small Cap ETF Add +12.2% 1.28% +0.06
LRCX Lam Research Corp. Add +18.2% 0.28% +0.06
APUE Activepassive US Equity ETF New 0.06% +0.06
TSM Taiwan Semiconductor-SP ADR Add +16.3% 0.19% +0.06
CGUS Cap Group Core Equity Add +17.3% 0.37% +0.06
GD General Dynamics Corp. New 0.05% +0.05
AVUV Avantis US Small Cap Value Add +12.7% 1.24% +0.05
ASML ASML Holding NV-NY Reg SHS Add +22.9% 0.26% +0.05
IEP Icahn Enterprises LP New 0.05% +0.05
COST Costco Wholesale Corp. Add +14.4% 0.20% +0.04
FITB Fifth Third Bancorp Add +46.9% 0.15% +0.04
IJH iShares Core S&P Midcap ETF Add +10.5% 1.41% +0.04
UNH Unitedhealth Group Inc. Add +9.1% 0.47% +0.04
AVGO Broadcom Inc. Add +0.9% 0.24% +0.04
IOO iShares Global 100 ETF Add +10.4% 0.26% +0.03
BAC Bank of America Corp. Add +9.7% 0.32% +0.03
MU Micron Technology Inc. Add +25.2% 0.12% +0.03
IEFA iShares Core MSCI Eafe ETF Add +11.4% 0.56% +0.03
SPAB SS SPDR P Agg Bond ETF Add +46.8% 0.10% +0.03
VTI VG Morningstar TS MKT ETF-US Add +2.8% 1.20% +0.03

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 361$789.1MQQQM, QQQ, VOO, XMHQ, JHMM
Q1 2026 349$688.6MQQQM, QQQ, XMHQ, JHMM, AAPL
Q4 2025 328$688.6MQQQM, QQQ, IVV, AAPL, XMHQ
Q3 2025 328$673.6MQQQM, QQQ, IVV, XMHQ, AAPL
Q2 2025Amended 308$606.2MQQQM, QQQ, IVV, XMHQ, MSFT
Q1 2025 291$526.3MQQQ, IVV, XMHQ, QQQM, AAPL
Q4 2024 258$424.1MQQQ, XMHQ, QQQM, AAPL, JHMM
Q3 2024 260$416.7MQQQ, XMHQ, QQQM, AAPL, JHMM
Q2 2024 238$376.2MQQQ, JHMM, AAPL, CALF, MSFT
Q1 2024 241$364.3MQQQ, JHMM, CALF, DGRO, MSFT