KPP Advisory Services LLC
In its 13F for Q1 2025 (holdings as of March 31, 2025, filed April 23, 2025), KPP Advisory Services LLC reported 291 stock positions worth $526.3 million. Its top holding was Invesco QQQ Trust Series 1 (QQQ) at 5.3% of the portfolio, followed by iShares Core S&P 500 ETF (IVV, 3.7%) and Invesco S&P Midcap Qual ETF (XMHQ, 3.3%). Compared with Q4 2024, it opened 52 new positions, sold out of 19, added to 156 and reduced 66. The biggest buy was iShares Core S&P 500 ETF (IVV, shares +2468%) and the biggest sale PCR US SM CP CSH CWS ETF-Usd (CALF, shares −12%).
- Most Recent 13F
- Q2 2026
- Location
- Louisville, KY
- CIK
- 0001989349
- Portfolio Value
- $526.3M (Q1 2025)
- SEC Filing
- 0001667731-25-000500 ↗ filed Apr 23, 2025
Holdings Value
Holdings 291 stocks · $526.3M
| QQQ Invesco QQQ Trust Series 1 | 5.28% | 59,212 | $27.8M | Add +39.4% |
| IVV iShares Core S&P 500 ETF | 3.72% | 34,819 | $19.6M | Add +2467.8% |
| XMHQ Invesco S&P Midcap Qual ETF | 3.34% | 192,164 | $17.6M | Add +5.6% |
| QQQM Invesco Nasdaq 100 ETF | 2.96% | 80,698 | $15.6M | Add +9.3% |
| AAPL Apple Inc. | 2.87% | 67,966 | $15.1M | Add +10.6% |
| JHMM John Hancock Multi Fact Mid | 2.61% | 239,946 | $13.7M | Add +2.6% |
| MSFT Microsoft Corp. | 2.32% | 32,461 | $12.2M | Add +18.0% |
| DFUS Dimensional US Eq MKT ETF | 1.90% | 165,526 | $10.0M | Add +66.7% |
| CGDV Cap Group Dividend Value filed as CAPITAL GROUP DIVIDEND VALUE | 1.81% | 267,156 | $9.5M | Add +0.8% |
| DGRO iShares Core Dividend Growth | 1.76% | 149,889 | $9.3M | Add +87.5% |
| AMZN Amazon.com Inc. | 1.69% | 46,738 | $8.9M | Add +22.2% |
| VOO Vanguard S&P 500 ETF | 1.64% | 16,800 | $8.6M | Add +170.8% |
| QUAL iShares MSCI USA Quality Fac | 1.55% | 47,641 | $8.1M | Add +58.5% |
| NVDA Nvidia Corp. | 1.50% | 72,732 | $7.9M | Add +68.7% |
| FTCS First Trust Capital Strength | 1.41% | 82,934 | $7.4M | Add +0.3% |
| TSLA Tesla Inc. | 1.39% | 28,230 | $7.3M | Add +12.9% |
| AVUV Avantis US Small Cap Value | 1.36% | 81,904 | $7.1M | Add +32.8% |
| CALF PCR US SM CP CSH CWS ETF-Usd | 1.34% | 188,401 | $7.1M | Reduce -12.0% |
| DGRW Wisdomtree U.S. Quality Divi | 1.34% | 88,303 | $7.1M | Add +8.8% |
| VOE Vngrd Mrngstr MD-Cap Val ETF | 1.29% | 42,243 | $6.8M | Add +198.6% |
| XLG Invesco S&P 500 Top 50 ETF | 1.26% | 144,127 | $6.6M | Reduce -14.1% |
| DFAS Dimensional US Small Cap ETF | 1.13% | 99,747 | $6.0M | Add +13.9% |
| FTGS First Trust Grwth Strgth ETF | 1.10% | 193,805 | $5.8M | Add +2.1% |
| VBR Vngrd Mrngst SL-CP Val ETF-U | 1.05% | 29,643 | $5.5M | Add +300.4% |
| FLQM Franklin U.S. Mid Cap Multif | 0.99% | 98,456 | $5.2M | Add +28.5% |
| IJR iShares Core S&P Small-Cap E | 0.96% | 48,200 | $5.0M | Add +58.0% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.88% | 8,656 | $4.6M | Add +233.7% |
| ESGU iShares ESG Aware MSCI USA | 0.84% | 36,364 | $4.4M | New |
| SPHQ Invesco S&P 500 Quality ETF | 0.83% | 65,966 | $4.4M | Reduce -31.3% |
| MSTR Strategy Inc. filed as MICROSTRATEGY INC | 0.81% | 14,734 | $4.2M | New |
| JPM JPMorgan Chase & Co. | 0.79% | 17,017 | $4.2M | Add +27.5% |
| T AT&T Inc. | 0.77% | 143,241 | $4.1M | Add +7.3% |
| XOM Exxon Mobil Corp. | 0.73% | 32,186 | $3.8M | Add +108.4% |
| MO Altria Group Inc. | 0.72% | 63,542 | $3.8M | Add +1.6% |
| FVD First Trust Value Line DVD | 0.70% | 83,086 | $3.7M | Reduce -3.7% |
| PPA Invesco Aerospace & Defense | 0.70% | 31,631 | $3.7M | New |
| FELC Fidelity Enh LRG Cap Cor ETF | 0.69% | 117,266 | $3.7M | Add +13.0% |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.67% | 6,289 | $3.5M | Add +237.6% |
| BILS SS Spdrb B 3-12M T-Bill ETF | 0.66% | 34,693 | $3.5M | Reduce -3.2% |
| NOBL Proshares S&P 500 Dividend A | 0.65% | 33,456 | $3.4M | Reduce -46.5% |
| IJH iShares Core S&P Midcap ETF | 0.63% | 56,563 | $3.3M | Add +52.2% |
| SCHV Schwab US Large-Cap Value | 0.61% | 120,527 | $3.2M | Add +7.7% |
| SCHG Schwab US Large-Cap Growth | 0.60% | 126,180 | $3.2M | Add +5.0% |
| RSP Invesco S&P 500 Equal Weight | 0.59% | 17,985 | $3.1M | Add +9.8% |
| IVW iShares S&P 500 Growth ETF | 0.59% | 33,227 | $3.1M | Reduce -1.9% |
| FEX First Trust Large Cap Core A | 0.56% | 28,917 | $3.0M | Reduce -2.0% |
| GOOGL Alphabet Inc. Class A | 0.56% | 19,011 | $2.9M | Add +38.7% |
| CRM Salesforce Inc. | 0.53% | 10,358 | $2.8M | Add +40.5% |
| SDVY First Trust Smid Cap Rising | 0.52% | 82,145 | $2.8M | Add +15.7% |
| IEFA iShares Core MSCI Eafe ETF | 0.51% | 35,570 | $2.7M | Add +23.6% |
| LLY Eli Lilly & Co. | 0.50% | 3,167 | $2.6M | Add +1.1% |
| VBK Van Morst SML-Cap Gro-Usd Inc. | 0.49% | 10,258 | $2.6M | Add +1.9% |
| META Meta Platforms Inc. Class A | 0.49% | 4,466 | $2.6M | Add +25.3% |
| HD Home Depot Inc. | 0.49% | 6,972 | $2.6M | Add +10.4% |
| VOT Vngrd Mrngstr MC GRW ETF-Usd | 0.48% | 10,241 | $2.5M | Add +1.3% |
| PG The Procter & Gamble Co. | 0.45% | 13,755 | $2.3M | Add +16.4% |
| AVGO Broadcom Inc. | 0.44% | 13,826 | $2.3M | Add +130.5% |
| JNJ Johnson & Johnson | 0.42% | 13,457 | $2.2M | Add +17.1% |
| GLDM SPDR Gold Minishares Trust | 0.42% | 35,318 | $2.2M | Add +1.6% |
| HON Honeywell International Inc. | 0.39% | 9,795 | $2.1M | Add +260.9% |
| RDVI FT Vest Rising Dividend Achi | 0.39% | 86,344 | $2.0M | Add +6.8% |
| UNH Unitedhealth Group Inc. | 0.38% | 3,842 | $2.0M | Add +10.7% |
| VTI VG Morningstar TS MKT ETF-US | 0.37% | 7,099 | $2.0M | Reduce -49.0% |
| VFLO Victoryshares Free Cash Flow | 0.36% | 55,741 | $1.9M | Add +51.8% |
| OEF iShares S&P 100 ETF | 0.36% | 7,003 | $1.9M | Add +4.1% |
| TMO Thermo Fisher Scientific Inc. | 0.36% | 3,768 | $1.9M | Add +33.5% |
| VUG Vanguard Mrngstar GR ETF-Sui | 0.35% | 5,027 | $1.9M | Add +164.7% |
| MOAT Vaneck Morningstar Wide Moat | 0.35% | 21,155 | $1.9M | Reduce -33.3% |
| ABBV Abbvie Inc. | 0.35% | 8,679 | $1.8M | Add +50.0% |
| AMGN Amgen Inc. | 0.35% | 5,833 | $1.8M | Add +87.1% |
| BAC Bank of America Corp. filed as BANK AMERICA CORP | 0.34% | 43,179 | $1.8M | Add +44.5% |
| CGCB Cap Group Core Bond | 0.34% | 67,756 | $1.8M | Reduce -1.9% |
| MCD McDonald's Corp. | 0.33% | 5,630 | $1.8M | Add +26.0% |
| F Ford Motor Co. filed as FORD MTR CO | 0.33% | 175,200 | $1.8M | Reduce -3.3% |
| BX Blackstone Inc. | 0.33% | 12,472 | $1.7M | Add +219.2% |
| USB US Bancorp | 0.33% | 41,134 | $1.7M | Reduce -4.6% |
| CDC Victoryshares US Eq Income E | 0.32% | 25,678 | $1.7M | New |
| PEP Pepsico Inc. | 0.32% | 11,196 | $1.7M | Add +37.4% |
| CSCO Cisco Systems Inc. | 0.32% | 26,939 | $1.7M | Add +94.3% |
| C Citigroup Inc. | 0.32% | 23,415 | $1.7M | New |
| PH Parker Hannifin Corp. | 0.31% | 2,651 | $1.6M | Add +12.3% |
| V Visa Inc. Class A | 0.30% | 4,483 | $1.6M | Add +4.5% |
| SPYV SS SPDR P S&P 500 Value ETF | 0.29% | 30,268 | $1.5M | Reduce -35.5% |
| JAAA Janus Henderson Aaa Clo ETF | 0.29% | 30,445 | $1.5M | Add +2.7% |
| SPYG SS SPDR P S&P 500 Growth ETF | 0.29% | 18,675 | $1.5M | Reduce -31.4% |
| DIS The Walt Disney Co. filed as DISNEY WALT CO | 0.27% | 14,635 | $1.4M | Add +20.8% |
| BLK BlackRock Inc. | 0.27% | 1,510 | $1.4M | New |
| GOOG Alphabet Inc. Class C | 0.26% | 8,918 | $1.4M | Add +26.1% |
| ABT Abbott Laboratories | 0.26% | 125,462 | $1.4M | Add +1324.3% |
| EFG iShares MSCI Eafe Growth ETF | 0.26% | 13,707 | $1.4M | New |
| PWR Quanta Services Inc. | 0.26% | 5,365 | $1.4M | Add +12.7% |
| DIVB iShares Core Dividend ETF | 0.26% | 27,733 | $1.3M | Add +16.6% |
| RFG Invesco S&P Midcap 400 Pure | 0.25% | 30,220 | $1.3M | Reduce -3.0% |
| MS Morgan Stanley | 0.24% | 10,953 | $1.3M | Add +36.4% |
| AAXJ iShares MSCI All Country Asi | 0.24% | 17,058 | $1.3M | New |
| RTX RTX Corp. | 0.23% | 9,272 | $1.2M | Add +59.9% |
| WMT Walmart Inc. | 0.23% | 13,946 | $1.2M | Add +23.6% |
| PANW Palo Alto Networks Inc. | 0.23% | 7,165 | $1.2M | Add +20.7% |
| XLK SS Technology Select Sector | 0.23% | 5,772 | $1.2M | No change |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.22% | 4,550 | $1.2M | Reduce -13.9% |
Options reported separately and not counted above: TSLA puts ($985K).
Portfolio Sells Q4 2024 → Q1 2025
| CALF PCR US SM CP CSH CWS ETF-Usd | Reduce -12.0% | 1.34% | −0.88 |
| NOBL Proshares S&P 500 Dividend A | Reduce -46.5% | 0.65% | −0.82 |
| XLG Invesco S&P 500 Top 50 ETF | Reduce -14.1% | 1.26% | −0.72 |
| SPHQ Invesco S&P 500 Quality ETF | Reduce -31.3% | 0.83% | −0.69 |
| BYLD iShares Yield Optimized Bond | Reduce -79.1% | 0.13% | −0.65 |
| VTI VG Morningstar TS MKT ETF-US | Reduce -49.0% | 0.37% | −0.58 |
| COWZ Pacer US Cash Cows 100 ETF | Reduce -67.9% | 0.16% | −0.49 |
| MOAT Vaneck Morningstar Wide Moat | Reduce -33.3% | 0.35% | −0.34 |
| SPYG SS SPDR P S&P 500 Growth ETF | Reduce -31.4% | 0.29% | −0.28 |
| SPYV SS SPDR P S&P 500 Value ETF | Reduce -35.5% | 0.29% | −0.27 |
| IVW iShares S&P 500 Growth ETF | Reduce -1.9% | 0.59% | −0.22 |
| FVD First Trust Value Line DVD | Reduce -3.7% | 0.70% | −0.18 |
| BILS SS Spdrb B 3-12M T-Bill ETF | Reduce -3.2% | 0.66% | −0.18 |
| NOTVQ Inotiv Inc. | Reduce -9.2% | 0.10% | −0.16 |
| FEX First Trust Large Cap Core A | Reduce -2.0% | 0.56% | −0.16 |
| USB US Bancorp | Reduce -4.6% | 0.33% | −0.16 |
| CGUS Cap Group Core Equity | Reduce -18.4% | 0.21% | −0.13 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Reduce -13.9% | 0.22% | −0.11 |
| RFG Invesco S&P Midcap 400 Pure | Reduce -3.0% | 0.25% | −0.10 |
| AGG iShares Core U.S. Aggregate | Reduce -35.9% | 0.10% | −0.09 |
| F Ford Motor Co. | Reduce -3.3% | 0.33% | −0.09 |
| SPAB SS SPDR P Agg Bond ETF | Sold out | 0.00% | −0.09 |
| CGCB Cap Group Core Bond | Reduce -1.9% | 0.34% | −0.08 |
| BF.A Brown-Forman Corp. Class A | Reduce -36.7% | 0.06% | −0.08 |
| DIA SS SPDR Dow Jones Indus Avg | Sold out | 0.00% | −0.07 |
| RDVY First Trust Rising Dividend | Sold out | 0.00% | −0.07 |
| TGT Target Corp. | Sold out | 0.00% | −0.07 |
| APLS Apellis Pharmaceuticals Inc. | Sold out | 0.00% | −0.06 |
| RMD Resmed Inc. | Sold out | 0.00% | −0.06 |
| SPHD Invesco S&P 500 High Dividen | Sold out | 0.00% | −0.06 |
| BF.B Brown-Forman Corp. Class B | Sold out | 0.00% | −0.06 |
| SHOP Shopify Inc. Class A | Sold out | 0.00% | −0.05 |
| ADSK Autodesk Inc. | Sold out | 0.00% | −0.05 |
| XIFR XPLR Infrastructure LP | Sold out | 0.00% | −0.05 |
| HUBB Hubbell Inc. | Sold out | 0.00% | −0.05 |
| JQUA JPMorgan US Quality Factor | Sold out | 0.00% | −0.05 |
| TLT iShares 20+ Year Treasury BD | Sold out | 0.00% | −0.05 |
| VHT Vanguard Health Care ETF | Reduce -23.5% | 0.09% | −0.05 |
| ARKK ARK Innovation ETF | Sold out | 0.00% | −0.05 |
| DG Dollar General Corp. | Sold out | 0.00% | −0.05 |
| VIG Vanguard Dividend Apprec ETF | Reduce -17.9% | 0.09% | −0.05 |
| DLN Wisdomtree US Largecap Divid | Reduce -0.1% | 0.21% | −0.05 |
| DFAC Dimensional US Core Equity 2 | Reduce -4.8% | 0.12% | −0.05 |
| IEMG iShares Core MSCI Emerging | Reduce -0.5% | 0.21% | −0.04 |
| FITB Fifth Third Bancorp | Reduce -0.8% | 0.12% | −0.04 |
| CVS CVS Health Corp. | Reduce -58.4% | 0.04% | −0.04 |
| IMCG iShares Morningstar Mid-Cap | Reduce -2.2% | 0.11% | −0.04 |
| BIV Vanguard Intermediate-Term B | Reduce -12.9% | 0.09% | −0.03 |
| APH Amphenol Corp. Class A | Reduce -0.8% | 0.10% | −0.03 |
| SPGM State Street SPDR Portfolio | Reduce -2.2% | 0.10% | −0.03 |
Portfolio Buys Q4 2024 → Q1 2025
| IVV iShares Core S&P 500 ETF | Add +2467.8% | 3.72% | +3.53 |
| VOO Vanguard S&P 500 ETF | Add +170.8% | 1.64% | +0.85 |
| ESGU iShares ESG Aware MSCI USA | New | 0.84% | +0.84 |
| MSTR Strategy Inc. | New | 0.81% | +0.81 |
| VOE Vngrd Mrngstr MD-Cap Val ETF | Add +198.6% | 1.29% | +0.75 |
| VBR Vngrd Mrngst SL-CP Val ETF-U | Add +300.4% | 1.05% | +0.70 |
| PPA Invesco Aerospace & Defense | New | 0.70% | +0.70 |
| DGRO iShares Core Dividend Growth | Add +87.5% | 1.76% | +0.60 |
| BRK.B Berkshire Hathaway Inc. Class B | Add +233.7% | 0.88% | +0.60 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +237.6% | 0.67% | +0.41 |
| DFUS Dimensional US Eq MKT ETF | Add +66.7% | 1.90% | +0.41 |
| XOM Exxon Mobil Corp. | Add +108.4% | 0.73% | +0.34 |
| CDC Victoryshares US Eq Income E | New | 0.32% | +0.32 |
| C Citigroup Inc. | New | 0.32% | +0.32 |
| QUAL iShares MSCI USA Quality Fac | Add +58.5% | 1.55% | +0.29 |
| BLK BlackRock Inc. | New | 0.27% | +0.27 |
| EFG iShares MSCI Eafe Growth ETF | New | 0.26% | +0.26 |
| HON Honeywell International Inc. | Add +260.9% | 0.39% | +0.25 |
| AAXJ iShares MSCI All Country Asi | New | 0.24% | +0.24 |
| UPS United Parcel Service Class B | New | 0.20% | +0.20 |
| ONB Old National Bancorp | New | 0.20% | +0.20 |
| VTV Vanguard Mrngstr Val ETF-Aui | New | 0.18% | +0.18 |
| BINC iShares Flex I A ETF-Usd Inc. | New | 0.18% | +0.18 |
| QGRO American Century US Quality | New | 0.18% | +0.18 |
| BX Blackstone Inc. | Add +219.2% | 0.33% | +0.17 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +164.7% | 0.35% | +0.17 |
| VLUE iShares MSCI USA Value Facto | New | 0.17% | +0.17 |
| ITOT iShares Core S&P Total U.S. | New | 0.16% | +0.16 |
| QQQ Invesco QQQ Trust Series 1 | Add +39.4% | 5.28% | +0.15 |
| AMGN Amgen Inc. | Add +87.1% | 0.35% | +0.15 |
| SPYM Ste STR SPDR PT S&P 500 ETF | New | 0.13% | +0.13 |
| WFC Wells Fargo & Co. | New | 0.13% | +0.13 |
| NVDA Nvidia Corp. | Add +68.7% | 1.50% | +0.13 |
| IJR iShares Core S&P Small-Cap E | Add +58.0% | 0.96% | +0.13 |
| CSCO Cisco Systems Inc. | Add +94.3% | 0.32% | +0.12 |
| AVGO Broadcom Inc. | Add +130.5% | 0.44% | +0.11 |
| LMT Lockheed Martin Corp. | Add +160.8% | 0.22% | +0.10 |
| ABBV Abbvie Inc. | Add +50.0% | 0.35% | +0.10 |
| CGBL Cap Group Core Balanced | New | 0.10% | +0.10 |
| EMR Emerson Electric Co. | Add +295.8% | 0.16% | +0.10 |
| WMB Williams Cos Inc. | New | 0.10% | +0.10 |
| AFL Aflac Inc. | New | 0.10% | +0.10 |
| RECS Columbia Resear Enh Cor ETF | New | 0.10% | +0.10 |
| KO The Coca-Cola Co. | Add +159.7% | 0.16% | +0.09 |
| GD General Dynamics Corp. | New | 0.09% | +0.09 |
| CAT Caterpillar Inc. | Add +275.3% | 0.14% | +0.09 |
| VEA Vanguard Ftse Developed ETF | New | 0.09% | +0.09 |
| QCOM Qualcomm Inc. | Add +234.0% | 0.13% | +0.08 |
| VRTX Vertex Pharmaceuticals Inc. | New | 0.08% | +0.08 |
| ADBE Adobe Inc. | New | 0.08% | +0.08 |
Options Activity Q4 2024 → Q1 2025
| TSLA Tesla Inc. | put | New | 3,800 | $985K |
Calls and puts are listed by the shares they cover; their value is not part of the stock holdings above.
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 361 | $789.1M | QQQM, QQQ, VOO, XMHQ, JHMM |
| Q1 2026 | 349 | $688.6M | QQQM, QQQ, XMHQ, JHMM, AAPL |
| Q4 2025 | 328 | $688.6M | QQQM, QQQ, IVV, AAPL, XMHQ |
| Q3 2025 | 328 | $673.6M | QQQM, QQQ, IVV, XMHQ, AAPL |
| Q2 2025Amended | 308 | $606.2M | QQQM, QQQ, IVV, XMHQ, MSFT |
| Q1 2025 | 291 | $526.3M | QQQ, IVV, XMHQ, QQQM, AAPL |
| Q4 2024 | 258 | $424.1M | QQQ, XMHQ, QQQM, AAPL, JHMM |
| Q3 2024 | 260 | $416.7M | QQQ, XMHQ, QQQM, AAPL, JHMM |
| Q2 2024 | 238 | $376.2M | QQQ, JHMM, AAPL, CALF, MSFT |
| Q1 2024 | 241 | $364.3M | QQQ, JHMM, CALF, DGRO, MSFT |