LVZ, Inc.

In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 6, 2025), LVZ, Inc. reported 149 stock positions worth $779.8 million. Its top holding was First Trust Smid Cap Rising (SDVY) at 12.5% of the portfolio, followed by iShares S&P 500 Growth ETF (IVW, 12.3%) and iShares S&P 500 Value ETF (IVE, 10.7%). Compared with Q3 2024, it opened 13 new positions, sold out of 13, added to 77 and reduced 28. The biggest buy was a new position in FT Core Investment Grade ETF (FTCB) and the biggest sale First Trust Smith Opportunis (FIXD, shares −99%).

Most Recent 13F
Q2 2026
Location
Holland, MI
CIK
0001574408
Portfolio Value
$779.8M (Q4 2024)
SEC Filing
0000905729-25-000026 ↗ filed Feb 6, 2025

Holdings Value

0$200.0M$400.0M$600.0M$800.0M$1.0B Q1 2024: $735.4M Q1 2024 Q2 2024: $733.5M Q2 2024 Q3 2024: $781.6M Q3 2024 Q4 2024: $779.8M $779.8M Q4 2024 Q1 2025: $762.0M Q1 2025 Q2 2025: $834.0M Q2 2025 Q3 2025: $879.7M Q3 2025 Q4 2025: $894.4M Q4 2025 Q1 2026: $876.3M Q1 2026 Q2 2026: $984.2M Q2 2026

Holdings 149 stocks · $779.8M
SDVY First Trust Smid Cap Rising 12.54% 2,726,811 $97.8M Add +0.7%
IVW iShares S&P 500 Growth ETF 12.32% 946,392 $96.1M Reduce -0.7%
IVE iShares S&P 500 Value ETF 10.70% 436,966 $83.4M Add +1.6%
DUHP Dimensional US High Profi Et 8.82% 2,035,836 $68.8M Add +1.0%
IJH iShares Core S&P Midcap ETF 8.54% 1,069,019 $66.6M Reduce -2.9%
FTCB FT Core Investment Grade ETF 7.29% 2,753,129 $56.9M New
DFAI Dimensional International Co. 7.27% 1,940,769 $56.7M Add +2.8%
JBND JPMorgan Active Bond ETF 5.68% 846,946 $44.3M New
IJR iShares Core S&P Small-Cap E 5.03% 340,728 $39.3M Reduce -4.6%
AGG iShares Core U.S. Aggregate 3.88% 311,825 $30.2M Add +5.6%
BIBL Inspire 100 ETF 0.93% 185,499 $7.2M Add +2.2%
AAPL Apple Inc. 0.78% 24,354 $6.1M Add +3.3%
ITOT iShares Core S&P Total U.S. 0.75% 45,399 $5.8M Add +29.5%
IVV iShares Core S&P 500 ETF 0.69% 9,169 $5.4M Reduce -4.8%
DFUS Dimensional US Eq MKT ETF 0.68% 83,460 $5.3M Add +12.9%
DFCF Dimensional Core Fixed Inc. 0.61% 115,282 $4.8M Add +26.7%
IBD Inspire Corporate Bond ETF 0.56% 185,393 $4.3M Add +8.6%
IJJ iShares S&P Mid-Cap 400 Valu 0.45% 28,096 $3.5M Add +13.3%
FTC First Trust Large Cap Growth 0.39% 22,250 $3.1M Reduce -2.3%
ISMD Inspire Small/Mid Cap ETF 0.38% 78,940 $3.0M Add +0.5%
TPLC Timothy PLN US LRG/Mid Cap 0.37% 67,604 $2.9M Add +2.0%
AMZN Amazon.com Inc. 0.36% 12,631 $2.8M Reduce -1.1%
FTA First Trust L C Val Alp 0.35% 36,153 $2.8M Add +0.5%
DFAS Dimensional US Small Cap ETF 0.35% 41,631 $2.7M Add +14.2%
TPIF Timothy Plan Intl ETF 0.35% 101,926 $2.7M Add +2.8%
HYG Ishr Ibx Usd Hiyld CB ETF-Ui 0.31% 31,087 $2.4M Reduce -8.2%
TPHD Timothy Plan High DVD STCK 0.30% 64,043 $2.3M Add +2.8%
FEX First Trust Large Cap Core A 0.28% 21,306 $2.2M Reduce -0.7%
INCM Franklin Income Focus ETF 0.28% 82,186 $2.1M Add +9.8%
IWC iShares Micro-Cap ETF 0.25% 14,840 $1.9M Reduce -12.0%
JPM JPMorgan Chase & Co. 0.24% 7,807 $1.9M Add +3.5%
FNX First Trust Mid Cap Core Alp 0.24% 15,911 $1.8M Add +0.2%
FQAL Fidelity Quality Factor ETF 0.23% 27,915 $1.8M Reduce -11.0%
MSFT Microsoft Corp. 0.23% 4,329 $1.8M Add +9.5%
FDT First Trust Develp MKT Ex-US 0.21% 30,854 $1.7M Add +2.9%
SYK Stryker Corp. 0.19% 4,200 $1.5M Add +4.8%
SO The Southern Co. 0.19% 18,268 $1.5M Add +11.9%
FTHI Fthi/First Trust Exchange-TR 0.18% 59,749 $1.4M Add +43.3%
COP Conocophillips 0.15% 12,081 $1.2M New
IEFA iShares Core MSCI Eafe ETF 0.15% 16,767 $1.2M Add +1.9%
FYX First Trust Small Cap Core A 0.15% 11,627 $1.2M Reduce -1.5%
HYLS FT Tactical High Yield ETF 0.15% 28,295 $1.2M Add +6.8%
V Visa Inc. Class A 0.15% 3,622 $1.1M Add +10.5%
FMB First Trust Managed Municipa 0.15% 22,285 $1.1M No change
NEAR iShares SH Dba ETF Usd Inc. 0.13% 19,681 $994K Reduce -0.4%
RSPT Invesco S&P 500 Equal Weight 0.13% 26,391 $988K Add +6.8%
XLF SS Financial Select Sector 0.12% 20,113 $972K Reduce -1.5%
JPST JPMorgan Ultra-Short Income 0.12% 18,678 $941K Add +5.1%
CASS Cass Information Systems Inc. 0.12% 22,827 $934K No change
OCTM FT Vest US Eq Max Buf Oct 0.11% 28,914 $882K New
FDVV Fidelity High Dividend ETF 0.11% 16,900 $844K Add +0.3%
ANET Arista Networks Inc. 0.10% 7,394 $817K Add +14.5%
NVDA Nvidia Corp. 0.10% 6,037 $811K Add +6.6%
WMT Walmart Inc. 0.10% 8,828 $798K Add +10.3%
COST Costco Wholesale Corp. 0.10% 869 $796K Add +281.1%
LLY Eli Lilly & Co. 0.10% 1,011 $780K Add +11.8%
XOM Exxon Mobil Corp. 0.10% 6,946 $747K Add +67.8%
SPY SS SPDR S&P 500 ETF Trust-US 0.09% 1,204 $706K Add +12.5%
TSLA Tesla Inc. 0.09% 1,731 $699K Add +0.5%
C Citigroup Inc. 0.09% 9,813 $691K Add +20.4%
VZ Verizon Communications Inc. 0.09% 17,119 $685K Add +80.3%
FISV Fiserv Inc. 0.09% 3,280 $674K Reduce -7.6%
IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS 0.09% 3,026 $665K Add +19.8%
PSX Phillips 66 0.08% 5,643 $643K New
DNOV FT Vest US Equity Deep Buffe 0.08% 14,668 $629K Add +30.7%
GD General Dynamics Corp. 0.08% 2,372 $625K Add +16.1%
AMAT Applied Materials Inc. 0.08% 3,731 $607K No change
FFEB FT Vest US Equity Buffer ETF 0.08% 12,095 $602K No change
GNTX Gentex Corp. 0.07% 19,952 $573K Reduce -5.8%
PG The Procter & Gamble Co. 0.07% 3,382 $567K Add +0.7%
APPF Appfolio Inc. Class A 0.07% 2,252 $556K Add +20.5%
RDVY First Trust Rising Dividend 0.07% 9,203 $544K Add +19.5%
CSCO Cisco Systems Inc. 0.07% 9,141 $541K Add +17.6%
WEC WEC Energy Group Inc. 0.07% 5,728 $539K No change
MLPA Global X MLP ETF 0.07% 10,882 $538K Add +2.2%
PLAB Photronics Inc. 0.07% 22,807 $537K Add +25.3%
ETN Eaton Corp. PLC 0.07% 1,557 $517K No change
GSLC Goldman Activebeta US LC ETF 0.07% 4,434 $511K Reduce -1.7%
DUOL Duolingo 0.07% 1,572 $510K Add +15.9%
SN Sharkninja Inc. 0.06% 5,024 $489K Add +22.5%
QQQ Invesco QQQ Trust Series 1 0.06% 952 $487K No change
STK Columbia Slgmn Prem Tech GR 0.06% 15,074 $482K Reduce -11.4%
SPOT Spotify Technology SA 0.06% 1,051 $470K Add +13.5%
FIXD First Trust Smith Opportunis 0.06% 10,891 $468K Reduce -99.2%
MPC Marathon Petroleum Corp. 0.06% 3,276 $457K Add +27.1%
JEPI JPMorgan Equity Premium Inco 0.06% 7,496 $431K Add +1.9%
ISTB iShares Core 1-5 Year Usd Bo 0.06% 9,020 $431K Add +17.2%
PGR Progressive Corp. 0.06% 1,796 $430K Add +18.4%
FPE FT-Preferred Secur & Inc. ETF 0.05% 23,475 $416K Add +2.1%
ROP Roper Technologies Inc. 0.05% 794 $413K Add +25.6%
DKS Dick's Sporting Goods Inc. 0.05% 1,802 $412K Add +17.8%
GOOGL Alphabet Inc. Class A 0.05% 2,173 $411K Reduce -1.8%
PSN Parsons Corp. 0.05% 4,436 $409K Add +18.3%
HD Home Depot Inc. 0.05% 982 $382K No change
VVV Valvoline Inc. 0.05% 10,404 $376K Add +25.1%
DJUL FT Vest US Equity Deep Buffe 0.05% 8,638 $363K No change
J Jacobs Solutions Inc. 0.05% 2,708 $362K Add +24.3%
SUSA iShares ESG Optimized MSCI U 0.05% 2,966 $361K No change
NLY Annaly Capital Management Inc. 0.05% 19,632 $359K Add +2.7%
GMAR FT Vest US Equity Moderate B 0.05% 9,513 $356K Add +44.8%
BRK.B Berkshire Hathaway Inc. Class B 0.05% 781 $354K No change
SEPM FT Vest US Eq Max Buf Sep 0.05% 11,799 $352K New
ITGR Integer Holdings Corp. 0.04% 2,623 $348K Add +19.9%
FITB Fifth Third Bancorp 0.04% 8,164 $345K Add +0.0%
JXN Jackson Financial Inc. Class A 0.04% 3,962 $345K Add +27.0%
SLQD iShares 0-5 YR Inv GRD Corp. 0.04% 6,931 $345K Add +17.9%
PH Parker Hannifin Corp. 0.04% 539 $343K Reduce -1.8%
TTD Trade Desk Inc./the Class A filed as THE TRADE DESK INC 0.04% 2,900 $341K No change
EMR Emerson Electric Co. 0.04% 2,729 $338K No change
HCA HCA Healthcare Inc. 0.04% 1,124 $337K Add +21.0%
CDRE Cadre Holdings Inc. 0.04% 10,164 $328K Add +25.4%
URI United Rentals Inc. 0.04% 439 $309K Add +18.3%
XOCT FT Vest US Equity Enhance & 0.04% 9,000 $308K New
PPA Invesco Aerospace & Defense 0.04% 2,667 $306K No change
CII BlackRock Enhan LRG Cap Core 0.04% 15,215 $306K Reduce -21.4%
IG Prin Invest Grad Corp. ETF-Ui 0.04% 14,543 $296K Add +3.0%
EXR Extra Space Storage Inc. 0.04% 1,977 $296K Add +20.6%
DJUN FT Vest US Equity Deep Buffe 0.04% 6,778 $293K No change
FCX Freeport-McMoran Inc. 0.04% 7,654 $291K Add +19.5%
IWR iShares Russell Mid-Cap ETF 0.04% 3,249 $287K No change
UNH Unitedhealth Group Inc. 0.04% 568 $287K No change
BUFR FT Vest Lad Buffervetf-Usd I 0.04% 9,377 $286K New
DAPR FT Vest U.S. Equity Deep Buf 0.04% 7,542 $281K No change
GOOG Alphabet Inc. Class C 0.03% 1,425 $271K Reduce -3.6%
BX Blackstone Inc. 0.03% 1,500 $259K No change
NI Nisource Inc. 0.03% 6,897 $254K No change
XISE FT Vest US Equity Buffer & P 0.03% 8,253 $250K New
MKC McCormick & Co.-Non VTG SHRS 0.03% 3,246 $247K Reduce -0.0%
FNOV FT Vest US Equity Buffer ETF 0.03% 5,123 $245K No change
SPLV Invesco S&P 500 Low Volatili 0.03% 3,323 $233K No change
VTI VG Morningstar TS MKT ETF-US 0.03% 795 $230K Reduce -8.1%
SPHQ Invesco S&P 500 Quality ETF 0.03% 3,431 $230K No change
SPGI S&P Global Inc. 0.03% 456 $227K No change
VUG Vanguard Mrngstar GR ETF-Sui 0.03% 540 $222K New
USMV iShares MSCI USA Min Vol Fac 0.03% 2,494 $221K No change
XDEC FT Vest US Equity Enhance & 0.03% 5,908 $220K No change
CVX Chevron Corp. 0.03% 1,516 $220K New
WHR Whirlpool Corp. 0.03% 1,900 $218K New
GOF Guggenheim Strategic Opport 0.03% 14,209 $217K Reduce -31.4%
FTCS First Trust Capital Strength 0.03% 2,383 $209K Add +2.1%
XMLV Invesco S&P Midcap Low Volat 0.03% 3,421 $208K Reduce -6.8%
VCR Vanguard Consumer Discre ETF 0.03% 538 $202K New
FSMB First Trust Short Dur Manag 0.03% 10,068 $200K No change
XFOFX Cohen & Steers Closed-End Op 0.02% 14,335 $182K No change
ASG Liberty All-Star Growth FD 0.02% 29,855 $169K No change
XETYX Eaton Vance Tax-MGD Div Eqty 0.02% 10,023 $150K No change
ETW Eaton Vance T/M GLBL Buy-WR 0.02% 16,535 $139K Reduce -6.6%
GGN Gamco GLBL Gold NTRL Res Inc. 0.02% 36,191 $136K Reduce -29.3%
XIGDX Voya GLBL Eqty DVD & PRM Opp 0.01% 13,506 $73K No change

Portfolio Sells Q3 2024 → Q4 2024
FIXD First Trust Smith Opportunis Reduce -99.2% 0.06% −7.37
LQD Ishr Ibx Usd Invgd CB ETF-Ui Sold out 0.00% −5.66
IJR iShares Core S&P Small-Cap E Reduce -4.6% 5.03% −0.31
IEMG iShares Core MSCI Emerging Sold out 0.00% −0.27
IPAC iShares Core MSCI Pacific Et Sold out 0.00% −0.26
IEUR iShares Core MSCI Europe ETF Sold out 0.00% −0.26
IJH iShares Core S&P Midcap ETF Reduce -2.9% 8.54% −0.24
RSPC Invesco S&P 500 Equal Weig C Sold out 0.00% −0.18
BJ Bj's Wholesale Club Holdings Sold out 0.00% −0.06
HYG Ishr Ibx Usd Hiyld CB ETF-Ui Reduce -8.2% 0.31% −0.03
XSSPX Nuveen S&P 500 Dynam Overwr Sold out 0.00% −0.03
SLV iShares Silver Trust Sold out 0.00% −0.03
AMT American Tower Corp. Sold out 0.00% −0.03
TTC Toro Co. Sold out 0.00% −0.03
FQAL Fidelity Quality Factor ETF Reduce -11.0% 0.23% −0.03
JNJ Johnson & Johnson Sold out 0.00% −0.03
IVV iShares Core S&P 500 ETF Reduce -4.8% 0.69% −0.02
IWC iShares Micro-Cap ETF Reduce -12.0% 0.25% −0.02
XEXGX Eaton Vance Tax-Managed Glob Sold out 0.00% −0.02
GOF Guggenheim Strategic Opport Reduce -31.4% 0.03% −0.01
STK Columbia Slgmn Prem Tech GR Reduce -11.4% 0.06% −0.01
GGN Gamco GLBL Gold NTRL Res Inc. Reduce -29.3% 0.02% −0.01
CII BlackRock Enhan LRG Cap Core Reduce -21.4% 0.04% −0.01
GNTX Gentex Corp. Reduce -5.8% 0.07% −0.01
MKC McCormick & Co.-Non VTG SHRS Reduce -0.0% 0.03% −0.00
NEAR iShares SH Dba ETF Usd Inc. Reduce -0.4% 0.13% −0.00
MAXNQ Maxeon Solar Technologie Sold out 0.00% −0.00
XMLV Invesco S&P Midcap Low Volat Reduce -6.8% 0.03% −0.00
ETW Eaton Vance T/M GLBL Buy-WR Reduce -6.6% 0.02% −0.00
VTI VG Morningstar TS MKT ETF-US Reduce -8.1% 0.03% −0.00
FEX First Trust Large Cap Core A Reduce -0.7% 0.28% −0.00
PH Parker Hannifin Corp. Reduce -1.8% 0.04% −0.00
GSLC Goldman Activebeta US LC ETF Reduce -1.7% 0.07% +0.00
FYX First Trust Small Cap Core A Reduce -1.5% 0.15% +0.00
GOOG Alphabet Inc. Class C Reduce -3.6% 0.03% +0.00
FISV Fiserv Inc. Reduce -7.6% 0.09% +0.00
GOOGL Alphabet Inc. Class A Reduce -1.8% 0.05% +0.01
XLF SS Financial Select Sector Reduce -1.5% 0.12% +0.01
FTC First Trust Large Cap Growth Reduce -2.3% 0.39% +0.01
AMZN Amazon.com Inc. Reduce -1.1% 0.36% +0.05
IVW iShares S&P 500 Growth ETF Reduce -0.7% 12.32% +0.64

Portfolio Buys Q3 2024 → Q4 2024
FTCB FT Core Investment Grade ETF New 7.29% +7.29
JBND JPMorgan Active Bond ETF New 5.68% +5.68
ITOT iShares Core S&P Total U.S. Add +29.5% 0.75% +0.19
COP Conocophillips New 0.15% +0.15
OCTM FT Vest US Eq Max Buf Oct New 0.11% +0.11
DFCF Dimensional Core Fixed Inc. Add +26.7% 0.61% +0.11
DFUS Dimensional US Eq MKT ETF Add +12.9% 0.68% +0.09
PSX Phillips 66 New 0.08% +0.08
AAPL Apple Inc. Add +3.3% 0.78% +0.08
COST Costco Wholesale Corp. Add +281.1% 0.10% +0.08
IJJ iShares S&P Mid-Cap 400 Valu Add +13.3% 0.45% +0.06
FTHI Fthi/First Trust Exchange-TR Add +43.3% 0.18% +0.06
AGG iShares Core U.S. Aggregate Add +5.6% 3.88% +0.05
SEPM FT Vest US Eq Max Buf Sep New 0.05% +0.05
DFAS Dimensional US Small Cap ETF Add +14.2% 0.35% +0.04
XOCT FT Vest US Equity Enhance & New 0.04% +0.04
BUFR FT Vest Lad Buffervetf-Usd I New 0.04% +0.04
JPM JPMorgan Chase & Co. Add +3.5% 0.24% +0.04
DUHP Dimensional US High Profi Et Add +1.0% 8.82% +0.03
XOM Exxon Mobil Corp. Add +67.8% 0.10% +0.03
VZ Verizon Communications Inc. Add +80.3% 0.09% +0.03
XISE FT Vest US Equity Buffer & P New 0.03% +0.03
TSLA Tesla Inc. Add +0.5% 0.09% +0.03
V Visa Inc. Class A Add +10.5% 0.15% +0.03
IBD Inspire Corporate Bond ETF Add +8.6% 0.56% +0.03
VUG Vanguard Mrngstar GR ETF-Sui New 0.03% +0.03
CVX Chevron Corp. New 0.03% +0.03
WHR Whirlpool Corp. New 0.03% +0.03
VCR Vanguard Consumer Discre ETF New 0.03% +0.03
ANET Arista Networks Inc. Add +14.5% 0.10% +0.03
C Citigroup Inc. Add +20.4% 0.09% +0.02
DNOV FT Vest US Equity Deep Buffe Add +30.7% 0.08% +0.02
WMT Walmart Inc. Add +10.3% 0.10% +0.02
SPOT Spotify Technology SA Add +13.5% 0.06% +0.02
CSCO Cisco Systems Inc. Add +17.6% 0.07% +0.02
DUOL Duolingo Add +15.9% 0.07% +0.02
MSFT Microsoft Corp. Add +9.5% 0.23% +0.02
NVDA Nvidia Corp. Add +6.6% 0.10% +0.02
APPF Appfolio Inc. Class A Add +20.5% 0.07% +0.01
GMAR FT Vest US Equity Moderate B Add +44.8% 0.05% +0.01
INCM Franklin Income Focus ETF Add +9.8% 0.28% +0.01
IBM Intl Business Machines Corp. Add +19.8% 0.09% +0.01
DKS Dick's Sporting Goods Inc. Add +17.8% 0.05% +0.01
SPY SS SPDR S&P 500 ETF Trust-US Add +12.5% 0.09% +0.01
RDVY First Trust Rising Dividend Add +19.5% 0.07% +0.01
PLAB Photronics Inc. Add +25.3% 0.07% +0.01
J Jacobs Solutions Inc. Add +24.3% 0.05% +0.01
SYK Stryker Corp. Add +4.8% 0.19% +0.01
ITGR Integer Holdings Corp. Add +19.9% 0.04% +0.01
ROP Roper Technologies Inc. Add +25.6% 0.05% +0.01

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 176$984.2MIVW, IVE, DFAI, SDVY, JQUA
Q1 2026 160$876.3MIVE, IVW, DFAI, SDVY, FTCB
Q4 2025Amended 168$894.4MIVW, IVE, SDVY, DFAI, DUHP
Q3 2025 161$879.7MIVW, IVE, SDVY, DFAI, DUHP
Q2 2025 156$834.0MSDVY, IVW, IVE, DUHP, DFAI
Q1 2025 148$762.0MSDVY, IVE, IVW, DUHP, DFAI
Q4 2024 149$779.8MSDVY, IVW, IVE, DUHP, IJH
Q3 2024 149$781.6MSDVY, IVW, IVE, DUHP, IJH
Q2 2024 143$733.5MIVW, SDVY, IVE, DUHP, IJH
Q1 2024 144$735.4MSDVY, IVW, IVE, IJH, DUHP