LVZ, Inc.
In its 13F for Q2 2025 (holdings as of June 30, 2025, filed July 15, 2025), LVZ, Inc. reported 156 stock positions worth $834.0 million. Its top holding was First Trust Smid Cap Rising (SDVY) at 11.6% of the portfolio, followed by iShares S&P 500 Growth ETF (IVW, 11.3%) and iShares S&P 500 Value ETF (IVE, 10.5%). Compared with Q1 2025, it opened 15 new positions, sold out of 7, added to 71 and reduced 35. The biggest buy was iShares S&P 500 Growth ETF (IVW, shares +2%) and the biggest sale an exit from iShares Core MSCI Pacific Et (IPAC).
- Most Recent 13F
- Q2 2026
- Location
- Holland, MI
- CIK
- 0001574408
- Portfolio Value
- $834.0M (Q2 2025)
- SEC Filing
- 0000905729-25-000121 ↗ filed Jul 15, 2025
Holdings Value
Holdings 156 stocks · $834.0M
| SDVY First Trust Smid Cap Rising | 11.62% | 2,747,396 | $96.9M | Add +3.0% |
| IVW iShares S&P 500 Growth ETF | 11.35% | 859,735 | $94.7M | Add +1.7% |
| IVE iShares S&P 500 Value ETF | 10.53% | 449,606 | $87.9M | Add +2.0% |
| DUHP Dimensional US High Profi Et | 8.73% | 2,046,792 | $72.8M | Add +1.9% |
| DFAI Dimensional International Co. | 8.53% | 2,056,796 | $71.1M | Reduce -0.3% |
| IJH iShares Core S&P Midcap ETF | 8.20% | 1,102,344 | $68.4M | Add +5.3% |
| FTCB FT Core Investment Grade ETF | 7.68% | 3,043,021 | $64.1M | Add +0.9% |
| JBND JPMorgan Active Bond ETF | 5.91% | 920,066 | $49.3M | Add +0.8% |
| JQUA JPMorgan US Quality Factor | 4.84% | 671,830 | $40.3M | Add +2.8% |
| AGG iShares Core U.S. Aggregate | 3.96% | 332,569 | $33.0M | Add +0.7% |
| IVV iShares Core S&P 500 ETF | 0.76% | 10,190 | $6.3M | Add +50.0% |
| BIBL Inspire 100 ETF | 0.75% | 151,038 | $6.2M | Reduce -3.2% |
| ITOT iShares Core S&P Total U.S. | 0.68% | 41,701 | $5.6M | Add +15.2% |
| DFUS Dimensional US Eq MKT ETF | 0.61% | 76,469 | $5.1M | Add +3.9% |
| AAPL Apple Inc. | 0.60% | 24,492 | $5.0M | Reduce -2.5% |
| DFCF Dimensional Core Fixed Inc. | 0.54% | 106,481 | $4.5M | Add +2.2% |
| IBD Inspire Corporate Bond ETF | 0.52% | 179,970 | $4.3M | Reduce -4.0% |
| DXUV Dimensional US Vtor Eqty ETF | 0.44% | 68,114 | $3.7M | Add +4.5% |
| FTGS First Trust Grwth Strgth ETF | 0.44% | 106,729 | $3.6M | Reduce -0.3% |
| RDVY First Trust Rising Dividend | 0.40% | 52,996 | $3.3M | Reduce -1.1% |
| TPIF Timothy Plan Intl ETF | 0.38% | 96,971 | $3.1M | Reduce -5.3% |
| FTC First Trust Large Cap Growth | 0.36% | 20,117 | $3.0M | Reduce -0.3% |
| ELCV Eventide High Dividend ETF filed as STRATEGY SHS | 0.36% | 117,882 | $3.0M | Reduce -3.0% |
| IJR iShares Core S&P Small-Cap E | 0.36% | 27,370 | $3.0M | Add +147.2% |
| AMZN Amazon.com Inc. | 0.34% | 12,807 | $2.8M | Add +3.5% |
| TPLC Timothy PLN US LRG/Mid Cap | 0.33% | 60,708 | $2.7M | Reduce -3.4% |
| HYG Ishr Ibx Usd Hiyld CB ETF-Ui | 0.30% | 30,534 | $2.5M | Reduce -0.9% |
| JPM JPMorgan Chase & Co. | 0.28% | 7,927 | $2.3M | Reduce -0.0% |
| FDT First Trust Develp MKT Ex-US | 0.27% | 33,250 | $2.3M | Reduce -0.9% |
| MSFT Microsoft Corp. | 0.27% | 4,593 | $2.3M | Add +3.0% |
| ISMD Inspire Small/Mid Cap ETF | 0.27% | 62,818 | $2.2M | Reduce -2.4% |
| INCM Franklin Income Focus ETF | 0.27% | 82,385 | $2.2M | Add +0.2% |
| OEF iShares S&P 100 ETF | 0.23% | 6,209 | $1.9M | New |
| FNX First Trust Mid Cap Core Alp | 0.22% | 16,275 | $1.9M | Add +0.8% |
| IWC iShares Micro-Cap ETF | 0.22% | 14,637 | $1.9M | New |
| IEMG iShares Core MSCI Emerging | 0.22% | 30,281 | $1.8M | Reduce -9.4% |
| FVAL Fidelity Value Factor ETF | 0.22% | 28,311 | $1.8M | New |
| FQAL Fidelity Quality Factor ETF | 0.22% | 25,947 | $1.8M | New |
| IEUR iShares Core MSCI Europe ETF | 0.21% | 26,544 | $1.8M | Reduce -13.6% |
| SO The Southern Co. | 0.21% | 19,122 | $1.8M | Add +2.0% |
| SYK Stryker Corp. | 0.21% | 4,399 | $1.7M | Add +3.7% |
| DFAS Dimensional US Small Cap ETF | 0.20% | 26,218 | $1.7M | Add +5.5% |
| IEFA iShares Core MSCI Eafe ETF | 0.18% | 17,818 | $1.5M | Add +3.9% |
| FTHI Fthi/First Trust Exchange-TR | 0.17% | 61,940 | $1.4M | Add +3.6% |
| V Visa Inc. Class A | 0.17% | 3,931 | $1.4M | Add +4.4% |
| NVDA Nvidia Corp. | 0.15% | 7,718 | $1.2M | Add +11.0% |
| HYLS FT Tactical High Yield ETF | 0.15% | 29,094 | $1.2M | Reduce -1.7% |
| RSPT Invesco S&P 500 Equal Weight | 0.14% | 28,744 | $1.2M | Add +2.9% |
| XLC SS Comm Select Sector SPDR | 0.14% | 10,500 | $1.1M | New |
| XLF SS Financial Select Sector | 0.14% | 21,566 | $1.1M | Add +5.6% |
| COP Conocophillips | 0.13% | 12,186 | $1.1M | Add +0.0% |
| COST Costco Wholesale Corp. | 0.12% | 1,038 | $1.0M | Add +11.0% |
| CASS Cass Information Systems Inc. | 0.12% | 22,827 | $992K | No change |
| FDVV Fidelity High Dividend ETF | 0.12% | 18,826 | $979K | Add +10.5% |
| FMB First Trust Managed Municipa | 0.12% | 19,385 | $966K | Reduce -13.1% |
| WMT Walmart Inc. | 0.11% | 9,420 | $921K | Add +0.1% |
| OCTM FT Vest US Eq Max Buf Oct | 0.11% | 28,914 | $909K | No change |
| C Citigroup Inc. | 0.11% | 10,478 | $892K | Reduce -0.2% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.11% | 3,003 | $885K | No change |
| NEAR iShares SH Dba ETF Usd Inc. | 0.11% | 17,172 | $877K | Reduce -15.5% |
| JPST JPMorgan Ultra-Short Income | 0.10% | 17,098 | $867K | Reduce -8.7% |
| LLY Eli Lilly & Co. | 0.10% | 1,097 | $855K | Add +0.5% |
| ANET Arista Networks Inc. | 0.10% | 8,226 | $842K | Add +0.5% |
| VZ Verizon Communications Inc. | 0.09% | 17,923 | $776K | Add +0.1% |
| BUFR FT Vest Lad Buffervetf-Usd I | 0.09% | 24,265 | $772K | Add +1.1% |
| XOM Exxon Mobil Corp. | 0.09% | 7,100 | $765K | No change |
| SPY SS SPDR S&P 500 ETF Trust-US | 0.09% | 1,225 | $757K | Add +2.1% |
| GD General Dynamics Corp. | 0.09% | 2,594 | $757K | No change |
| MPC Marathon Petroleum Corp. | 0.08% | 4,134 | $687K | Add +5.3% |
| AMAT Applied Materials Inc. | 0.08% | 3,731 | $683K | No change |
| FFEB FT Vest US Equity Buffer ETF | 0.08% | 12,881 | $675K | No change |
| PSX Phillips 66 | 0.08% | 5,643 | $673K | No change |
| DNOV FT Vest US Equity Deep Buffe | 0.08% | 14,668 | $655K | No change |
| MLPX Global X MLP & Energy Infras | 0.08% | 10,382 | $651K | Add +10.9% |
| CSCO Cisco Systems Inc. | 0.08% | 9,315 | $646K | Add +1.5% |
| SPOT Spotify Technology SA | 0.07% | 748 | $574K | Add +0.3% |
| FISV Fiserv Inc. | 0.07% | 3,280 | $566K | No change |
| APPF Appfolio Inc. Class A | 0.07% | 2,442 | $562K | Add +0.2% |
| ETN Eaton Corp. PLC | 0.07% | 1,557 | $556K | No change |
| SN Sharkninja Inc. | 0.07% | 5,562 | $551K | Add +0.9% |
| TSM Taiwan Semiconductor-SP ADR | 0.07% | 2,427 | $550K | New |
| PG The Procter & Gamble Co. | 0.07% | 3,409 | $543K | Add +2.0% |
| QQQ Invesco QQQ Trust Series 1 | 0.06% | 972 | $536K | Add +3.0% |
| TTD Trade Desk Inc./the Class A filed as THE TRADE DESK INC | 0.06% | 7,278 | $524K | Add +0.7% |
| PGR Progressive Corp. | 0.06% | 1,953 | $521K | Add +0.1% |
| JEPI JPMorgan Equity Premium Inco | 0.06% | 8,747 | $497K | Add +13.5% |
| PLAB Photronics Inc. | 0.06% | 26,396 | $497K | Reduce -14.3% |
| AGYS Agilysys Inc. | 0.06% | 4,305 | $494K | Add +0.1% |
| GNTX Gentex Corp. | 0.06% | 22,170 | $488K | Add +11.1% |
| FPE FT-Preferred Secur & Inc. ETF | 0.06% | 27,149 | $483K | Add +12.5% |
| HCA HCA Healthcare Inc. | 0.06% | 1,236 | $474K | No change |
| ENSG The Ensign Group Inc. | 0.05% | 2,890 | $446K | Reduce -0.1% |
| DUOL Duolingo | 0.05% | 1,055 | $433K | Reduce -36.5% |
| NLY Annaly Capital Management Inc. | 0.05% | 22,552 | $424K | Add +12.2% |
| STK Columbia Slgmn Prem Tech GR | 0.05% | 13,890 | $422K | Reduce -7.8% |
| BRK.B Berkshire Hathaway Inc. Class B | 0.05% | 866 | $421K | Add +10.9% |
| JXN Jackson Financial Inc. Class A | 0.05% | 4,719 | $419K | Add +0.2% |
| GOOGL Alphabet Inc. Class A | 0.05% | 2,345 | $413K | Add +7.2% |
| HD Home Depot Inc. | 0.05% | 1,094 | $401K | Add +11.4% |
| WEC WEC Energy Group Inc. | 0.05% | 3,848 | $401K | No change |
Portfolio Sells Q1 2025 → Q2 2025
| IPAC iShares Core MSCI Pacific Et | Sold out | 0.00% | −0.23 |
| XLV SS Health Care Select Sector | Sold out | 0.00% | −0.13 |
| XLU St Sr Utl SL SE SPDR ETF-Usd | Sold out | 0.00% | −0.13 |
| AAPL Apple Inc. | Reduce -2.5% | 0.60% | −0.13 |
| ROP Roper Technologies Inc. | Sold out | 0.00% | −0.07 |
| IBD Inspire Corporate Bond ETF | Reduce -4.0% | 0.52% | −0.07 |
| EXR Extra Space Storage Inc. | Sold out | 0.00% | −0.04 |
| UNH Unitedhealth Group Inc. | Sold out | 0.00% | −0.04 |
| BIBL Inspire 100 ETF | Reduce -3.2% | 0.75% | −0.04 |
| ELCV Eventide High Dividend ETF | Reduce -3.0% | 0.36% | −0.04 |
| IEUR iShares Core MSCI Europe ETF | Reduce -13.6% | 0.21% | −0.03 |
| FMB First Trust Managed Municipa | Reduce -13.1% | 0.12% | −0.03 |
| NEAR iShares SH Dba ETF Usd Inc. | Reduce -15.5% | 0.11% | −0.03 |
| PLAB Photronics Inc. | Reduce -14.3% | 0.06% | −0.02 |
| HYG Ishr Ibx Usd Hiyld CB ETF-Ui | Reduce -0.9% | 0.30% | −0.02 |
| ISTB iShares Core 1-5 Year Usd Bo | Reduce -32.8% | 0.04% | −0.02 |
| TPLC Timothy PLN US LRG/Mid Cap | Reduce -3.4% | 0.33% | −0.02 |
| ISMD Inspire Small/Mid Cap ETF | Reduce -2.4% | 0.27% | −0.02 |
| JPST JPMorgan Ultra-Short Income | Reduce -8.7% | 0.10% | −0.02 |
| SLQD iShares 0-5 YR Inv GRD Corp. | Reduce -32.9% | 0.03% | −0.02 |
| IEMG iShares Core MSCI Emerging | Reduce -9.4% | 0.22% | −0.02 |
| XETYX Eaton Vance Tax-MGD Div Eqty | Sold out | 0.00% | −0.02 |
| DUOL Duolingo | Reduce -36.5% | 0.05% | −0.02 |
| HYLS FT Tactical High Yield ETF | Reduce -1.7% | 0.15% | −0.01 |
| RDVY First Trust Rising Dividend | Reduce -1.1% | 0.40% | −0.01 |
| TPIF Timothy Plan Intl ETF | Reduce -5.3% | 0.38% | −0.01 |
| DAPR FT Vest U.S. Equity Deep Buf | Reduce -15.1% | 0.03% | −0.01 |
| DJUN FT Vest US Equity Deep Buffe | Reduce -17.6% | 0.03% | −0.01 |
| GOF Guggenheim Strategic Opport | Reduce -10.8% | 0.02% | −0.01 |
| XFOFX Cohen & Steers Closed-End Op | Reduce -23.7% | 0.02% | −0.01 |
| STK Columbia Slgmn Prem Tech GR | Reduce -7.8% | 0.05% | −0.00 |
| FSMB First Trust Short Dur Manag | Reduce -0.1% | 0.02% | −0.00 |
| ETW Eaton Vance T/M GLBL Buy-WR | Reduce -6.3% | 0.02% | −0.00 |
| CII BlackRock Enhan LRG Cap Core | Reduce -9.4% | 0.04% | −0.00 |
| GJAN FT Vest US Equity Moderate B | Reduce -0.6% | 0.03% | −0.00 |
| ENSG The Ensign Group Inc. | Reduce -0.1% | 0.05% | +0.00 |
| C Citigroup Inc. | Reduce -0.2% | 0.11% | +0.01 |
| FTC First Trust Large Cap Growth | Reduce -0.3% | 0.36% | +0.02 |
| FDT First Trust Develp MKT Ex-US | Reduce -0.9% | 0.27% | +0.02 |
| FTGS First Trust Grwth Strgth ETF | Reduce -0.3% | 0.44% | +0.02 |
| JPM JPMorgan Chase & Co. | Reduce -0.0% | 0.28% | +0.02 |
| DFAI Dimensional International Co. | Reduce -0.3% | 8.53% | +0.07 |
Portfolio Buys Q1 2025 → Q2 2025
| IVW iShares S&P 500 Growth ETF | Add +1.7% | 11.35% | +1.05 |
| IVV iShares Core S&P 500 ETF | Add +50.0% | 0.76% | +0.26 |
| OEF iShares S&P 100 ETF | New | 0.23% | +0.23 |
| IWC iShares Micro-Cap ETF | New | 0.22% | +0.22 |
| FVAL Fidelity Value Factor ETF | New | 0.22% | +0.22 |
| FQAL Fidelity Quality Factor ETF | New | 0.22% | +0.22 |
| IJR iShares Core S&P Small-Cap E | Add +147.2% | 0.36% | +0.21 |
| IJH iShares Core S&P Midcap ETF | Add +5.3% | 8.20% | +0.18 |
| XLC SS Comm Select Sector SPDR | New | 0.14% | +0.14 |
| ITOT iShares Core S&P Total U.S. | Add +15.2% | 0.68% | +0.10 |
| TSM Taiwan Semiconductor-SP ADR | New | 0.07% | +0.07 |
| MSFT Microsoft Corp. | Add +3.0% | 0.27% | +0.05 |
| NVDA Nvidia Corp. | Add +11.0% | 0.15% | +0.05 |
| SLV iShares Silver Trust | New | 0.03% | +0.03 |
| CRWD CrowdStrike Holdings Inc. Class A | New | 0.03% | +0.03 |
| DFUS Dimensional US Eq MKT ETF | Add +3.9% | 0.61% | +0.03 |
| PAY Paymentus Holdings Inc. Class A | New | 0.03% | +0.03 |
| AMZN Amazon.com Inc. | Add +3.5% | 0.34% | +0.03 |
| TSLA Tesla Inc. | New | 0.03% | +0.03 |
| VOO Vanguard S&P 500 ETF | New | 0.03% | +0.03 |
| XJUN FT Vest U.S. Equity Enhance | New | 0.03% | +0.03 |
| FXL First Trust Technology Alpha | New | 0.03% | +0.03 |
| NSC Norfolk Southern Corp. | New | 0.03% | +0.03 |
| DIA SS SPDR Dow Jones Indus Avg | New | 0.02% | +0.02 |
| AGYS Agilysys Inc. | Add +0.1% | 0.06% | +0.02 |
| ANET Arista Networks Inc. | Add +0.5% | 0.10% | +0.02 |
| SPHQ Invesco S&P 500 Quality ETF | Add +57.3% | 0.05% | +0.02 |
| RSPT Invesco S&P 500 Equal Weight | Add +2.9% | 0.14% | +0.02 |
| SPOT Spotify Technology SA | Add +0.3% | 0.07% | +0.01 |
| DXUV Dimensional US Vtor Eqty ETF | Add +4.5% | 0.44% | +0.01 |
| TTD Trade Desk Inc./the Class A | Add +0.7% | 0.06% | +0.01 |
| VUG Vanguard Mrngstar GR ETF-Sui | Add +31.1% | 0.04% | +0.01 |
| IEFA iShares Core MSCI Eafe ETF | Add +3.9% | 0.18% | +0.01 |
| MPC Marathon Petroleum Corp. | Add +5.3% | 0.08% | +0.01 |
| COST Costco Wholesale Corp. | Add +11.0% | 0.12% | +0.01 |
| FDVV Fidelity High Dividend ETF | Add +10.5% | 0.12% | +0.01 |
| QQQ Invesco QQQ Trust Series 1 | Add +3.0% | 0.06% | +0.01 |
| GAUG FT Vest US Equity Moderate B | Add +19.0% | 0.04% | +0.01 |
| SN Sharkninja Inc. | Add +0.9% | 0.07% | +0.01 |
| DFAS Dimensional US Small Cap ETF | Add +5.5% | 0.20% | +0.01 |
| IWR iShares Russell Mid-Cap ETF | Add +20.7% | 0.03% | +0.01 |
| GOOGL Alphabet Inc. Class A | Add +7.2% | 0.05% | +0.01 |
| URI United Rentals Inc. | Add +0.2% | 0.04% | +0.00 |
| FTCS First Trust Capital Strength | Add +18.6% | 0.04% | +0.00 |
| CSCO Cisco Systems Inc. | Add +1.5% | 0.08% | +0.00 |
| SPY SS SPDR S&P 500 ETF Trust-US | Add +2.1% | 0.09% | +0.00 |
| FPE FT-Preferred Secur & Inc. ETF | Add +12.5% | 0.06% | +0.00 |
| WMT Walmart Inc. | Add +0.1% | 0.11% | +0.00 |
| XLF SS Financial Select Sector | Add +5.6% | 0.14% | +0.00 |
| JEPI JPMorgan Equity Premium Inco | Add +13.5% | 0.06% | +0.00 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 176 | $984.2M | IVW, IVE, DFAI, SDVY, JQUA |
| Q1 2026 | 160 | $876.3M | IVE, IVW, DFAI, SDVY, FTCB |
| Q4 2025Amended | 168 | $894.4M | IVW, IVE, SDVY, DFAI, DUHP |
| Q3 2025 | 161 | $879.7M | IVW, IVE, SDVY, DFAI, DUHP |
| Q2 2025 | 156 | $834.0M | SDVY, IVW, IVE, DUHP, DFAI |
| Q1 2025 | 148 | $762.0M | SDVY, IVE, IVW, DUHP, DFAI |
| Q4 2024 | 149 | $779.8M | SDVY, IVW, IVE, DUHP, IJH |
| Q3 2024 | 149 | $781.6M | SDVY, IVW, IVE, DUHP, IJH |
| Q2 2024 | 143 | $733.5M | IVW, SDVY, IVE, DUHP, IJH |
| Q1 2024 | 144 | $735.4M | SDVY, IVW, IVE, IJH, DUHP |