Paladin Advisory Group, LLC

In its 13F for Q2 2024 (holdings as of June 30, 2024, filed July 24, 2024), Paladin Advisory Group, LLC reported 225 stock positions worth $128.3 million. Its top holding was iShares Russell 1000 Growth (IWF) at 7.0% of the portfolio, followed by iShares US Treasury Bond ETF (GOVT, 5.4%) and iShares Core MSCI Eafe ETF (IEFA, 4.6%). Compared with Q1 2024, it opened 4 new positions, sold out of 5, added to 28 and reduced 38. The biggest buy was JPM Nasdaq Equity Premium (JEPQ, shares +25320%) and the biggest sale JPMorgan Equity Premium Inco (JEPI, shares −56%).

Most Recent 13F
Q2 2026
Location
CLIVE, IA
CIK
0001899703
Portfolio Value
$128.3M (Q2 2024)
SEC Filing
0001899703-24-000003 ↗ filed Jul 24, 2024

Holdings Value

0$50.0M$100.0M$150.0M$200.0M Q1 2024: $126.5M Q1 2024 Q2 2024: $128.3M $128.3M Q2 2024 Q3 2024: $135.6M Q3 2024 Q4 2024: $130.6M Q4 2024 Q1 2025: $125.0M Q1 2025 Q2 2025: $131.0M Q2 2025 Q3 2025: $128.3M Q3 2025 Q4 2025: $136.9M Q4 2025 Q1 2026: $131.5M Q1 2026 Q2 2026: $150.6M Q2 2026

Holdings 225 stocks · $128.3M
IWF iShares Russell 1000 Growth 7.01% 24,448 $9.0M Reduce -0.3%
GOVT iShares US Treasury Bond ETF 5.37% 307,490 $6.9M Add +0.7%
IEFA iShares Core MSCI Eafe ETF 4.61% 81,268 $5.9M Add +2.4%
JPST JPMorgan Ultra-Short Income 3.68% 93,826 $4.7M Add +16.0%
AAPL Apple Inc. 3.29% 19,491 $4.2M Reduce -0.4%
SCHD Schwab US DVD Equity ETF 3.06% 50,627 $3.9M Add +0.2%
JPIE JPMorgan Income ETF 2.92% 82,917 $3.7M Add +3.8%
NOBL Proshares S&P 500 Dividend A 2.91% 39,285 $3.7M Reduce -0.3%
AVLV Avantis US Large Cap Value 2.69% 55,096 $3.5M Add +4.2%
IVV iShares Core S&P 500 ETF 2.45% 5,727 $3.1M Add +0.6%
MDY State Street SPDR S&P Midcap 2.44% 5,919 $3.1M Add +0.5%
QQQ Invesco QQQ Trust Series 1 2.31% 6,144 $3.0M Add +2.9%
MUB iShares National Muni Bond E 2.23% 27,011 $2.9M Add +3.9%
SPY SS SPDR S&P 500 ETF Trust-US 2.23% 5,244 $2.9M Add +2.2%
JEPQ JPM Nasdaq Equity Premium filed as J P MORGAN EXCHANGE TRADED F 2.16% 50,077 $2.8M Add +25319.8%
PAVE Global X US Infrastructure 2.09% 73,654 $2.7M Add +5.8%
IJR iShares Core S&P Small-Cap E 2.08% 25,249 $2.7M Reduce -1.2%
MUNI PIMCO Intermediate Municipal 2.05% 50,790 $2.6M Add +0.4%
XLRE SS Real Estate Select Sector 2.00% 67,508 $2.6M Reduce -14.4%
NVDA Nvidia Corp. 1.84% 18,960 $2.4M Reduce -35.1%
AMZN Amazon.com Inc. 1.54% 9,994 $2.0M No change
SPDW Ste STR SPDR PT DW Eu ETF 1.53% 55,984 $2.0M Add +0.2%
GOOGL Alphabet Inc. Class A 1.53% 10,735 $2.0M No change
MSFT Microsoft Corp. 1.44% 4,054 $1.9M Reduce -1.4%
EFG iShares MSCI Eafe Growth ETF 1.41% 17,687 $1.8M Reduce -3.0%
JEPI JPMorgan Equity Premium Inco 1.29% 29,382 $1.6M Reduce -55.9%
VTI VG Morningstar TS MKT ETF-US 1.25% 5,979 $1.6M Reduce -0.1%
SRLN SS Blackstone Sr Loan ETF 1.18% 36,546 $1.5M Add +3.7%
VOO Vanguard S&P 500 ETF 1.18% 3,009 $1.5M Reduce -2.6%
AAAU Goldman Sachs Physical Gold 1.15% 64,020 $1.5M Reduce -35.3%
CB Chubb Ltd. 1.08% 5,431 $1.4M No change
JMST JPM Ultra-Short Muni Income filed as J P MORGAN EXCHANGE TRADED F 1.07% 27,244 $1.4M Reduce -18.4%
EFA iShares MSCI Eafe ETF 0.93% 15,167 $1.2M Reduce -1.8%
SPAB SS SPDR P Agg Bond ETF 0.92% 47,575 $1.2M Reduce -3.4%
MA Mastercard Inc. Class A 0.91% 2,679 $1.2M No change
GOOG Alphabet Inc. Class C 0.88% 6,140 $1.1M No change
AVGO Broadcom Inc. 0.73% 568 $932K No change
DGRO iShares Core Dividend Growth 0.73% 16,213 $932K No change
UNH Unitedhealth Group Inc. 0.67% 1,735 $858K No change
IWD iShares Russell 1000 Value E 0.51% 3,742 $649K Add +2.1%
META Meta Platforms Inc. Class A 0.50% 1,264 $638K No change
BABA Alibaba Group Holding-SP ADR 0.49% 8,682 $627K No change
IJH iShares Core S&P Midcap ETF 0.47% 10,482 $608K Reduce -0.6%
JPM JPMorgan Chase & Co. 0.45% 2,802 $576K No change
TT Trane Technologies PLC 0.45% 1,786 $574K No change
MU Micron Technology Inc. 0.45% 4,342 $571K No change
LLY Eli Lilly & Co. 0.42% 590 $539K No change
VYM Vanguard High DVD Yield ETF 0.41% 4,493 $532K Reduce -0.4%
ADBE Adobe Inc. 0.39% 901 $505K No change
XLK SS Technology Select Sector 0.39% 2,167 $494K No change
V Visa Inc. Class A 0.38% 1,827 $481K No change
SPSM SS SPDR P S&P 600 Small Cap 0.37% 11,451 $471K No change
ETN Eaton Corp. PLC 0.36% 1,466 $458K No change
AMT American Tower Corp. 0.35% 2,300 $446K No change
TSM Taiwan Semiconductor-SP ADR 0.33% 2,428 $418K Reduce -4.8%
CRM Salesforce Inc. 0.29% 1,464 $375K No change
COST Costco Wholesale Corp. 0.29% 442 $374K No change
ILCG iShares Morningstar Growth E 0.29% 4,490 $368K No change
IYR iShares US Real Estate ETF 0.28% 4,195 $365K No change
IWP iShares Russell Mid-Cap Grow 0.27% 3,193 $350K Reduce -1.5%
SPYG SS SPDR P S&P 500 Growth ETF 0.27% 4,275 $345K No change
GLD SPDR Gold Shares 0.26% 1,565 $337K No change
BKNG Booking Holdings Inc. 0.26% 85 $330K No change
ACN Accenture PLC Class A 0.26% 1,090 $330K No change
IWO iShares Russell 2000 Growth 0.26% 1,259 $328K No change
IGIB iShares 5-10Y Inv Grade Corp. 0.25% 6,190 $315K Reduce -5.4%
SPEM State Street SP PTF Em ETF 0.24% 8,319 $314K Reduce -5.7%
HD Home Depot Inc. 0.24% 925 $311K No change
USB US Bancorp 0.24% 7,740 $304K No change
SCHG Schwab US Large-Cap Growth 0.24% 2,969 $302K Reduce -2.5%
HON Honeywell International Inc. 0.22% 1,353 $285K Reduce -3.6%
BAC Bank of America Corp. filed as BANK AMERICA CORP 0.22% 7,096 $284K No change
VNQ Vanguard Real Estate ETF 0.21% 3,320 $275K Add +1.9%
MRK Merck & Co. Inc. 0.21% 2,117 $271K Reduce -3.6%
ITW Illinois Tool Works 0.20% 1,101 $257K Reduce -4.7%
BRK.B Berkshire Hathaway Inc. Class B 0.20% 626 $254K Add +9.4%
VIGI Vanguard Int Div App Indx FD 0.18% 2,868 $233K No change
APH Amphenol Corp. Class A 0.18% 3,424 $231K No change
IEMG iShares Core MSCI Emerging 0.18% 4,298 $231K Add +10.3%
ICE Intercontinental Exchange Inc. 0.16% 1,475 $202K Reduce -5.5%
ABT Abbott Laboratories 0.15% 1,920 $198K No change
PEP Pepsico Inc. 0.15% 1,207 $197K Reduce -6.4%
HRB H&R Block Inc. filed as BLOCK H & R INC 0.15% 3,584 $196K No change
LOW Lowe's Cos Inc. 0.15% 911 $195K No change
CSX CSX Corp. 0.14% 5,387 $181K No change
MNST Monster Beverage Corp. 0.13% 3,344 $167K Reduce -8.0%
NKE Nike Inc. Class B 0.13% 2,167 $166K Reduce -16.3%
BKLN Invesco Senior Loan ETF 0.13% 7,648 $161K Add +0.8%
HELO JPMorgan Hedged Equity ETF 0.12% 2,737 $160K New
SPMD SS SPDR P S&P 400 Midcap ETF 0.12% 3,067 $156K No change
TIPX SS SPDR BB 1-10YR Tips ETF 0.12% 8,484 $156K No change
SBUX Starbucks Corp. 0.12% 2,013 $155K No change
XLI SS Industrial Select Sector 0.12% 1,246 $150K No change
RTX RTX Corp. 0.12% 1,507 $150K No change
MCK McKesson Corp. 0.11% 251 $147K No change
EFAV iShares MSCI Eafe Min Vol Fa 0.11% 2,080 $144K No change
CE Celanese Corp. 0.11% 1,089 $143K Reduce -3.5%
LIN Linde PLC 0.11% 326 $140K No change
PFE Pfizer Inc. 0.11% 4,863 $137K Reduce -15.1%
WK Workiva Inc. 0.10% 1,857 $133K No change

Show all 225 holdings

Portfolio Sells Q1 2024 → Q2 2024
JEPI JPMorgan Equity Premium Inco Reduce -55.9% 1.29% −1.73
AAAU Goldman Sachs Physical Gold Reduce -35.3% 1.15% −0.59
XLRE SS Real Estate Select Sector Reduce -14.4% 2.00% −0.42
JMST JPM Ultra-Short Muni Income Reduce -18.4% 1.07% −0.26
NVDA Nvidia Corp. Reduce -35.1% 1.84% −0.25
NOBL Proshares S&P 500 Dividend A Reduce -0.3% 2.91% −0.23
IJR iShares Core S&P Small-Cap E Reduce -1.2% 2.08% −0.13
EFG iShares MSCI Eafe Growth ETF Reduce -3.0% 1.41% −0.08
NKE Nike Inc. Class B Reduce -16.3% 0.13% −0.06
SPAB SS SPDR P Agg Bond ETF Reduce -3.4% 0.92% −0.05
EL Estee Lauder Companies Class A Reduce -14.9% 0.06% −0.05
EFA iShares MSCI Eafe ETF Reduce -1.8% 0.93% −0.04
ITW Illinois Tool Works Reduce -4.7% 0.20% −0.04
CE Celanese Corp. Reduce -3.5% 0.11% −0.04
DIS The Walt Disney Co. Reduce -31.5% 0.05% −0.04
CIBR First Trust Nasdaq Cybersecu Sold out 0.00% −0.04
MNST Monster Beverage Corp. Reduce -8.0% 0.13% −0.04
IJH iShares Core S&P Midcap ETF Reduce -0.6% 0.47% −0.03
VHT Vanguard Health Care ETF Sold out 0.00% −0.03
YUM Yum! Brands Inc. Reduce -11.9% 0.10% −0.02
PEP Pepsico Inc. Reduce -6.4% 0.15% −0.02
INTC Intel Corp. Sold out 0.00% −0.02
IGIB iShares 5-10Y Inv Grade Corp. Reduce -5.4% 0.25% −0.02
PFE Pfizer Inc. Reduce -15.1% 0.11% −0.02
IWP iShares Russell Mid-Cap Grow Reduce -1.5% 0.27% −0.02
MRK Merck & Co. Inc. Reduce -3.6% 0.21% −0.02
VYM Vanguard High DVD Yield ETF Reduce -0.4% 0.41% −0.02
ICE Intercontinental Exchange Inc. Reduce -5.5% 0.16% −0.01
SPEM State Street SP PTF Em ETF Reduce -5.7% 0.24% −0.01
FSK FS KKR Capital Corp. Sold out 0.00% −0.01
HDV iShares Core High Dividend E Reduce -2.0% 0.10% −0.00
VWO Vanguard Ftse Emerging Marke Reduce -51.4% 0.00% −0.00
SHYG iShares 0-5 YR HY Corp. Bond Reduce -9.1% 0.03% −0.00
HYD Vaneck High Yield Muni ETF Sold out 0.00% −0.00
HON Honeywell International Inc. Reduce -3.6% 0.22% −0.00
SLYG SS SPDR S&P 600 SC GR ETF Reduce -9.4% 0.01% −0.00
VOO Vanguard S&P 500 ETF Reduce -2.6% 1.18% +0.00
SCHG Schwab US Large-Cap Growth Reduce -2.5% 0.24% +0.01
VTI VG Morningstar TS MKT ETF-US Reduce -0.1% 1.25% +0.02
TSM Taiwan Semiconductor-SP ADR Reduce -4.8% 0.33% +0.04
MSFT Microsoft Corp. Reduce -1.4% 1.44% +0.06
IWF iShares Russell 1000 Growth Reduce -0.3% 7.01% +0.48
AAPL Apple Inc. Reduce -0.4% 3.29% +0.66

Portfolio Buys Q1 2024 → Q2 2024
JEPQ JPM Nasdaq Equity Premium Add +25319.8% 2.16% +2.15
JPST JPMorgan Ultra-Short Income Add +16.0% 3.68% +0.46
QQQ Invesco QQQ Trust Series 1 Add +2.9% 2.31% +0.21
HELO JPMorgan Hedged Equity ETF New 0.12% +0.12
SPY SS SPDR S&P 500 ETF Trust-US Add +2.2% 2.23% +0.11
IVV iShares Core S&P 500 ETF Add +0.6% 2.45% +0.09
JPIE JPMorgan Income ETF Add +3.8% 2.92% +0.06
MUB iShares National Muni Bond E Add +3.9% 2.23% +0.03
IWR iShares Russell Mid-Cap ETF New 0.02% +0.02
IEMG iShares Core MSCI Emerging Add +10.3% 0.18% +0.02
SRLN SS Blackstone Sr Loan ETF Add +3.7% 1.18% +0.02
AVLV Avantis US Large Cap Value Add +4.2% 2.69% +0.01
HEFA Isha Curr Hedged MSCI Eafe New 0.01% +0.01
VONG Vanguard Russell 1000 Growth Add +6.0% 0.07% +0.01
AGG iShares Core U.S. Aggregate Add +22.3% 0.05% +0.01
BRK.B Berkshire Hathaway Inc. Class B Add +9.4% 0.20% +0.01
EFV iShares MSCI Eafe Value ETF New 0.01% +0.01
HYMB SS SPDR N Ice HY Muni ETF Add +301.8% 0.00% +0.00
SPYM Ste STR SPDR PT S&P 500 ETF Add +1.5% 0.06% +0.00
SPTM SS SPDR P S&P 1500 Comp ETF Add +0.7% 0.01% +0.00
IVW iShares S&P 500 Growth ETF Add +5.0% 0.00% +0.00
ACWI iShares MSCI Acwi ETF Add +1.3% 0.01% +0.00
BKLN Invesco Senior Loan ETF Add +0.8% 0.13% −0.00
VNQ Vanguard Real Estate ETF Add +1.9% 0.21% −0.00
IWD iShares Russell 1000 Value E Add +2.1% 0.51% −0.01
IEFA iShares Core MSCI Eafe ETF Add +2.4% 4.61% −0.03
MUNI PIMCO Intermediate Municipal Add +0.4% 2.05% −0.04
SPDW Ste STR SPDR PT DW Eu ETF Add +0.2% 1.53% −0.04
GOVT iShares US Treasury Bond ETF Add +0.7% 5.37% −0.07
PAVE Global X US Infrastructure Add +5.8% 2.09% −0.09
MDY State Street SPDR S&P Midcap Add +0.5% 2.44% −0.13
SCHD Schwab US DVD Equity ETF Add +0.2% 3.06% −0.15

All Filings

QuarterPositions13F Reported ValueTop Holdings
Q2 2026 243$150.6MIWF, AVIV, IWD, AVLV, JPST
Q1 2026 241$131.5MIWF, AVIV, JPST, IWD, AVLV
Q4 2025 245$136.9MIWF, AVIV, JPST, IWD, IVV
Q3 2025 239$128.3MIWF, IEFA, JPST, IWD, IVV
Q2 2025 250$131.0MIWF, IEFA, JPST, IVV, NOBL
Q1 2025 229$125.0MIWF, IEFA, JPST, NOBL, AAPL
Q4 2024 236$130.6MIWF, IEFA, JPST, AAPL, NOBL
Q3 2024 235$135.6MIWF, GOVT, IEFA, JPST, AAPL
Q2 2024 225$128.3MIWF, GOVT, IEFA, JPST, AAPL
Q1 2024 226$126.5MIWF, GOVT, IEFA, JPST, SCHD