Simplicity Wealth,LLC
In its 13F for Q4 2024 (holdings as of December 31, 2024, filed February 7, 2025), Simplicity Wealth,LLC reported 322 stock positions worth $479.3 million. Its top holding was Vanguard S&P 500 ETF (VOO) at 9.0% of the portfolio, followed by iShares Core S&P 500 ETF (IVV, 6.5%) and Embraer SA-Spon ADR (EMBJ, 5.2%). Compared with Q3 2024, it opened 41 new positions, sold out of 212, added to 77 and reduced 179. The biggest buy was First Trust Small Cap Val (FYT, shares +0%) and the biggest sale an exit from Avantis U.S. Equity ETF (AVUS).
- Most Recent 13F
- Q2 2026
- Location
- SUMMIT, NJ
- CIK
- 0001913243
- Portfolio Value
- $479.3M (Q4 2024)
- SEC Filing
- 0001062993-25-001833 ↗ filed Feb 7, 2025
Holdings Value
Holdings 322 stocks · $479.3M
| VOO Vanguard S&P 500 ETF | 9.03% | 80,376 | $43.3M | Reduce -1.1% |
| IVV iShares Core S&P 500 ETF | 6.50% | 52,917 | $31.2M | Reduce -33.5% |
| EMBJ Embraer SA-Spon ADR | 5.17% | 675,400 | $24.8M | Reduce -0.2% |
| NVDA Nvidia Corp. | 4.44% | 158,626 | $21.3M | Reduce -22.1% |
| FYT First Trust Small Cap Val | 3.33% | 290,153 | $16.0M | Add +0.2% |
| MSFT Microsoft Corp. | 2.34% | 26,559 | $11.2M | Reduce -30.5% |
| AAPL Apple Inc. | 2.20% | 42,182 | $10.6M | Reduce -26.5% |
| SPY SS SPDR S&P 500 ETF Trust-US | 1.88% | 15,353 | $9.0M | Reduce -4.9% |
| SMMD iShares Russell 2500 ETF | 1.68% | 118,675 | $8.1M | Add +3.4% |
| INSG Inseego Corp. | 1.63% | 761,483 | $7.8M | No change |
| MPLX MPLX LP | 1.62% | 162,749 | $7.8M | Add +3.3% |
| SPYM Ste STR SPDR PT S&P 500 ETF | 1.62% | 112,333 | $7.7M | Reduce -15.4% |
| TSLA Tesla Inc. | 1.53% | 18,218 | $7.4M | Reduce -24.5% |
| AMZN Amazon.com Inc. | 1.45% | 31,777 | $7.0M | Reduce -30.7% |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | 1.39% | 147,349 | $6.7M | Reduce -67.9% |
| IDEV iShares Core MSCI Dev MKTS | 1.30% | 96,455 | $6.2M | Reduce -5.6% |
| IJR iShares Core S&P Small-Cap E | 1.11% | 46,126 | $5.3M | Reduce -6.9% |
| IEMG iShares Core MSCI Emerging | 1.07% | 98,061 | $5.1M | Reduce -29.8% |
| BRK.B Berkshire Hathaway Inc. Class B | 1.04% | 10,955 | $5.0M | Reduce -22.0% |
| ETF OPPORTUNITIES TRUST | 1.03% | 177,045 | $5.0M | Reduce -3.6% |
| IWF iShares Russell 1000 Growth | 1.00% | 11,904 | $4.8M | Reduce -43.5% |
| WLTG Wealthtrust DBS LNG TRM GRW | 0.84% | 137,295 | $4.0M | New |
| JPM JPMorgan Chase & Co. | 0.83% | 16,679 | $4.0M | Reduce -45.6% |
| DYFI Idx Dynamic Fixed Income ETF | 0.82% | 168,777 | $3.9M | Add +19.2% |
| UWM Proshares Ultra RUSSELL2000 | 0.79% | 90,572 | $3.8M | New |
| SPDW Ste STR SPDR PT DW Eu ETF | 0.76% | 106,531 | $3.6M | Reduce -47.5% |
| META Meta Platforms Inc. Class A | 0.75% | 6,121 | $3.6M | Reduce -34.3% |
| FVD First Trust Value Line DVD | 0.72% | 78,772 | $3.4M | Add +5.2% |
| RSP Invesco S&P 500 Equal Weight | 0.71% | 19,421 | $3.4M | Add +8.1% |
| GOOG Alphabet Inc. Class C | 0.65% | 16,333 | $3.1M | Reduce -35.4% |
| GOOGL Alphabet Inc. Class A | 0.61% | 15,540 | $2.9M | Reduce -21.1% |
| IXUS iShares Core Intl Stock ETF | 0.61% | 44,443 | $2.9M | Reduce -13.3% |
| QQQ Invesco QQQ Trust Series 1 | 0.60% | 5,638 | $2.9M | Reduce -19.0% |
| SDVY First Trust Smid Cap Rising | 0.60% | 79,600 | $2.9M | New |
| PG The Procter & Gamble Co. | 0.55% | 15,775 | $2.6M | Reduce -50.0% |
| V Visa Inc. Class A | 0.55% | 8,365 | $2.6M | Reduce -49.5% |
| FIXD First Trust Smith Opportunis | 0.49% | 54,576 | $2.3M | Add +3.1% |
| IBM Intl Business Machines Corp. filed as INTERNATIONAL BUSINESS MACHS | 0.46% | 10,015 | $2.2M | Add +5.3% |
| BUFR FT Vest Lad Buffervetf-Usd I | 0.44% | 69,442 | $2.1M | Reduce -13.8% |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | 0.44% | 7,930 | $2.1M | Add +25.9% |
| IEFA iShares Core MSCI Eafe ETF | 0.42% | 28,619 | $2.0M | Add +3.7% |
| LLY Eli Lilly & Co. | 0.41% | 2,539 | $2.0M | Reduce -38.5% |
| SPYG SS SPDR P S&P 500 Growth ETF | 0.41% | 22,128 | $1.9M | Reduce -2.1% |
| MTUM iShares MSCI USA Momentum Fa | 0.39% | 8,973 | $1.9M | Reduce -0.1% |
| HUBB Hubbell Inc. | 0.38% | 4,398 | $1.8M | Add +14.3% |
| SRLN SS Blackstone Sr Loan ETF | 0.38% | 43,683 | $1.8M | Reduce -21.6% |
| SGOV iShares 0-3 Month Treasury B | 0.37% | 17,791 | $1.8M | Add +110.8% |
| QUAL iShares MSCI USA Quality Fac | 0.37% | 10,014 | $1.8M | Reduce -77.0% |
| UBER Uber Technologies Inc. | 0.37% | 29,180 | $1.8M | Add +1.4% |
| IAU iShares Gold Trust | 0.37% | 35,454 | $1.8M | Reduce -22.8% |
| NFLX Netflix Inc. | 0.37% | 1,967 | $1.8M | Reduce -19.4% |
| SPHY SS SPDR P High Yield ETF | 0.35% | 71,159 | $1.7M | Reduce -14.9% |
| IGSB iShares 1-5Y Inv Grade Corp. | 0.33% | 30,718 | $1.6M | Add +48.8% |
| LOW Lowe's Cos Inc. | 0.32% | 6,310 | $1.6M | Reduce -47.9% |
| XOM Exxon Mobil Corp. | 0.32% | 14,318 | $1.5M | Reduce -42.7% |
| HD Home Depot Inc. | 0.32% | 3,947 | $1.5M | Reduce -57.9% |
| JNJ Johnson & Johnson | 0.31% | 10,354 | $1.5M | Reduce -62.3% |
| AVGO Broadcom Inc. | 0.31% | 6,332 | $1.5M | Reduce -62.5% |
| VWO Vanguard Ftse Emerging Marke | 0.31% | 33,324 | $1.5M | Add +317.6% |
| EFA iShares MSCI Eafe ETF | 0.30% | 19,243 | $1.5M | Reduce -72.9% |
| RWL Invesco S&P 500 Revenue ETF | 0.30% | 14,653 | $1.4M | Reduce -20.8% |
| MUB iShares National Muni Bond E | 0.29% | 13,023 | $1.4M | Reduce -82.7% |
| SPEM State Street SP PTF Em ETF | 0.29% | 36,095 | $1.4M | Reduce -35.1% |
| WFC Wells Fargo & Co. | 0.28% | 19,377 | $1.4M | Reduce -51.9% |
| EEM iShares MSCI Emerging Market | 0.28% | 32,454 | $1.4M | Add +36.7% |
| BIL SS SPDR BB 1-3M T-Bill ETF | 0.28% | 14,709 | $1.3M | Add +12.6% |
| SPTM SS SPDR P S&P 1500 Comp ETF | 0.28% | 18,746 | $1.3M | Reduce -7.1% |
| MA Mastercard Inc. Class A | 0.27% | 2,492 | $1.3M | Reduce -52.9% |
| IJH iShares Core S&P Midcap ETF | 0.27% | 20,830 | $1.3M | Add +109.8% |
| VTI VG Morningstar TS MKT ETF-US | 0.27% | 4,427 | $1.3M | Reduce -33.2% |
| VSS Vanguard Ftse All Wo X-US SC | 0.27% | 11,169 | $1.3M | Reduce -7.7% |
| XLK SS Technology Select Sector | 0.25% | 5,246 | $1.2M | Reduce -62.1% |
| MO Altria Group Inc. | 0.25% | 23,100 | $1.2M | Reduce -4.3% |
| PFF iShares Preferred & Income S | 0.25% | 37,779 | $1.2M | Reduce -2.2% |
| HYG Ishr Ibx Usd Hiyld CB ETF-Ui | 0.25% | 15,076 | $1.2M | Reduce -3.0% |
| WMT Walmart Inc. | 0.24% | 12,669 | $1.1M | Reduce -75.7% |
| IEF iShares 7-10 Year Treasury B | 0.24% | 12,357 | $1.1M | Reduce -54.0% |
| DFSD Dimensional Short Duration | 0.24% | 24,263 | $1.1M | Reduce -2.9% |
| UNH Unitedhealth Group Inc. | 0.24% | 2,243 | $1.1M | Reduce -65.0% |
| CEF Sprott Physical Gold and Sil | 0.24% | 47,660 | $1.1M | New |
| DFCF Dimensional Core Fixed Inc. | 0.23% | 27,272 | $1.1M | Reduce -1.8% |
| USRT iShares Core US REIT ETF | 0.23% | 19,348 | $1.1M | Add +0.5% |
| ORCL Oracle Corp. | 0.23% | 6,600 | $1.1M | Reduce -43.8% |
| GIS General Mills Inc. | 0.23% | 17,178 | $1.1M | Reduce -32.1% |
| PEP Pepsico Inc. | 0.23% | 7,186 | $1.1M | Reduce -69.3% |
| AKAM Akamai Technologies Inc. | 0.23% | 11,292 | $1.1M | Add +6.1% |
| IWR iShares Russell Mid-Cap ETF | 0.23% | 12,200 | $1.1M | Add +0.0% |
| ADP Automatic Data Processing | 0.22% | 3,634 | $1.1M | Reduce -52.6% |
| VTEB Vanguard Tax-Exempt Bond ETF | 0.22% | 21,001 | $1.1M | New |
| VGSH Vanguard Short-Term Treasury | 0.22% | 18,029 | $1.0M | Reduce -79.0% |
| PNFP Pinnacle Financial Partners | 0.21% | 8,669 | $992K | Add +27.8% |
| XLC SS Comm Select Sector SPDR | 0.20% | 10,145 | $982K | Reduce -48.1% |
| VOOG Vanguard S&P 500 Growth ETF | 0.20% | 2,678 | $980K | No change |
| ABBV Abbvie Inc. | 0.20% | 5,467 | $971K | Reduce -62.1% |
| IWX iShares Russell Top 200 Valu | 0.20% | 11,934 | $943K | Reduce -87.8% |
| BSV Vanguard Short-Term Bond ETF | 0.20% | 12,180 | $941K | Reduce -16.1% |
| COST Costco Wholesale Corp. | 0.20% | 1,026 | $940K | Reduce -28.6% |
| ABT Abbott Laboratories | 0.19% | 8,252 | $933K | Reduce -34.7% |
| SCHD Schwab US DVD Equity ETF | 0.19% | 33,377 | $912K | Reduce -64.4% |
| DVY iShares Select Dividend ETF | 0.19% | 6,898 | $906K | Add +7.0% |
Other holdings (1): bonds, preferreds, convertibles and warrants · $239K (not counted above)
| Security | Class | Shares / Principal | Value | Change |
|---|---|---|---|---|
| WELLS FARGO & COMPANY (WFC 7.5 PERP L) | PERP PFD CNV A | 200 | $239K | No change |
Total filed on the 13F, all lines: $479.6M.
Portfolio Sells Q3 2024 → Q4 2024
| AVUS Avantis U.S. Equity ETF | Sold out | 0.00% | −5.55 |
| AVIG Avantis Core Fixed Income | Sold out | 0.00% | −3.30 |
| AVDE Avantis International Equity | Sold out | 0.00% | −2.30 |
| AVSF Avantis Short-Term Fixed Inc. | Sold out | 0.00% | −2.08 |
| DFAC Dimensional US Core Equity 2 | Reduce -96.9% | 0.12% | −1.55 |
| FTSM First Trust Enh Short Mat FD | Reduce -96.9% | 0.09% | −1.17 |
| IWY iShares Russell Top 200 Grow | Reduce -96.4% | 0.11% | −1.11 |
| AVEM Avantis Emerging Markets Eq | Sold out | 0.00% | −0.96 |
| AVUV Avantis US Small Cap Value | Sold out | 0.00% | −0.78 |
| AVSC Avantis US Small Cap Equity | Sold out | 0.00% | −0.76 |
| EFV iShares MSCI Eafe Value ETF | Reduce -95.9% | 0.07% | −0.75 |
| EFG iShares MSCI Eafe Growth ETF | Reduce -95.2% | 0.08% | −0.72 |
| GTO Invesco Total Return Bond Et | Sold out | 0.00% | −0.68 |
| IUSB Ishr CR Unvrse Usd BD ETF-Ui | Reduce -67.9% | 1.39% | −0.62 |
| IVW iShares S&P 500 Growth ETF | Sold out | 0.00% | −0.60 |
| IWX iShares Russell Top 200 Valu | Reduce -87.8% | 0.20% | −0.54 |
| DYNF Ishrs US E F R A ETF-Usd Inc. | Sold out | 0.00% | −0.51 |
| GOVI Invesco Equal Weight 0-30 YR | Sold out | 0.00% | −0.51 |
| MUB iShares National Muni Bond E | Reduce -82.7% | 0.29% | −0.47 |
| VMBS Vanguard Mortgage-Backed Sec | Reduce -94.2% | 0.06% | −0.45 |
| DFAT Dimensional US Target Value | Sold out | 0.00% | −0.44 |
| DFUV Dimensional US Marketwide Va | Reduce -95.5% | 0.05% | −0.43 |
| AVDV Avantis Intl S/C Value ETF | Sold out | 0.00% | −0.42 |
| USIG iShares Broad Usd Investment | Reduce -94.0% | 0.06% | −0.42 |
| AGG iShares Core U.S. Aggregate | Reduce -93.1% | 0.07% | −0.40 |
| MBB iShares MBS ETF | Sold out | 0.00% | −0.39 |
| DFEM Dimensional Emrg MRKT Core | Sold out | 0.00% | −0.37 |
| SPAB SS SPDR P Agg Bond ETF | Sold out | 0.00% | −0.37 |
| VGIT Vanguard Intermediate-Term T | Sold out | 0.00% | −0.35 |
| QUAL iShares MSCI USA Quality Fac | Reduce -77.0% | 0.37% | −0.35 |
| TLH iShares 10-20 Year Treasury | Sold out | 0.00% | −0.35 |
| DFIC Dimensional International Co. | Sold out | 0.00% | −0.33 |
| IWS iShares Russell Mid-Cap Valu | Reduce -93.7% | 0.05% | −0.32 |
| AVRE Avantis Real Estate ETF | Sold out | 0.00% | −0.31 |
| BUFD FT VST Lad Deep Buf ETF-Usdi | Sold out | 0.00% | −0.28 |
| DUHP Dimensional US High Profi Et | Sold out | 0.00% | −0.28 |
| IVE iShares S&P 500 Value ETF | Sold out | 0.00% | −0.27 |
| EMXC iShares MSCI Emr MRK Ex Chna | Sold out | 0.00% | −0.26 |
| VGSH Vanguard Short-Term Treasury | Reduce -79.0% | 0.22% | −0.25 |
| EFA iShares MSCI Eafe ETF | Reduce -72.9% | 0.30% | −0.25 |
| VYM Vanguard High DVD Yield ETF | Reduce -92.8% | 0.05% | −0.24 |
| BINC iShares Flex I A ETF-Usd Inc. | Sold out | 0.00% | −0.24 |
| MRK Merck & Co. Inc. | Reduce -89.1% | 0.06% | −0.23 |
| JAAA Janus Henderson Aaa Clo ETF | Sold out | 0.00% | −0.23 |
| IWD iShares Russell 1000 Value E | Reduce -87.5% | 0.08% | −0.22 |
| VEU Vanguard Ftse All-World Ex-U | Sold out | 0.00% | −0.22 |
| IWP iShares Russell Mid-Cap Grow | Reduce -88.7% | 0.08% | −0.21 |
| IYW iShares Ustechnology ETF | Sold out | 0.00% | −0.20 |
| SPTS SS SPDR P St Term TSY ETF | Sold out | 0.00% | −0.20 |
| TLT iShares 20+ Year Treasury BD | Sold out | 0.00% | −0.20 |
Portfolio Buys Q3 2024 → Q4 2024
| FYT First Trust Small Cap Val | Add +0.2% | 3.33% | +1.84 |
| MPLX MPLX LP | Add +3.3% | 1.62% | +0.98 |
| SMMD iShares Russell 2500 ETF | Add +3.4% | 1.68% | +0.96 |
| WLTG Wealthtrust DBS LNG TRM GRW | New | 0.84% | +0.84 |
| UWM Proshares Ultra RUSSELL2000 | New | 0.79% | +0.79 |
| SDVY First Trust Smid Cap Rising | New | 0.60% | +0.60 |
| DYFI Idx Dynamic Fixed Income ETF | Add +19.2% | 0.82% | +0.51 |
| RSP Invesco S&P 500 Equal Weight | Add +8.1% | 0.71% | +0.41 |
| FVD First Trust Value Line DVD | Add +5.2% | 0.72% | +0.40 |
| SGOV iShares 0-3 Month Treasury B | Add +110.8% | 0.37% | +0.29 |
| VO Vngrd Mrngstr MD-Cap ETF-Usd | Add +25.9% | 0.44% | +0.28 |
| VWO Vanguard Ftse Emerging Marke | Add +317.6% | 0.31% | +0.27 |
| FIXD First Trust Smith Opportunis | Add +3.1% | 0.49% | +0.27 |
| IBM Intl Business Machines Corp. | Add +5.3% | 0.46% | +0.26 |
| CEF Sprott Physical Gold and Sil | New | 0.24% | +0.24 |
| HUBB Hubbell Inc. | Add +14.3% | 0.38% | +0.23 |
| IGSB iShares 1-5Y Inv Grade Corp. | Add +48.8% | 0.33% | +0.23 |
| IEFA iShares Core MSCI Eafe ETF | Add +3.7% | 0.42% | +0.22 |
| VTEB Vanguard Tax-Exempt Bond ETF | New | 0.22% | +0.22 |
| IJH iShares Core S&P Midcap ETF | Add +109.8% | 0.27% | +0.21 |
| EEM iShares MSCI Emerging Market | Add +36.7% | 0.28% | +0.18 |
| BIL SS SPDR BB 1-3M T-Bill ETF | Add +12.6% | 0.28% | +0.17 |
| UBER Uber Technologies Inc. | Add +1.4% | 0.37% | +0.17 |
| OPER Clearshares Ultra-Short Matu | New | 0.16% | +0.16 |
| SHY iShares 1-3 Year Treasury Bo | New | 0.15% | +0.15 |
| IWC iShares Micro-Cap ETF | New | 0.15% | +0.15 |
| PNFP Pinnacle Financial Partners | Add +27.8% | 0.21% | +0.15 |
| HEGD Swan Hedged Equity US LG Cap | New | 0.14% | +0.14 |
| PROSHARES TR | Add +231.8% | 0.15% | +0.13 |
| SHOP Shopify Inc. Class A | Add +7.6% | 0.18% | +0.13 |
| AKAM Akamai Technologies Inc. | Add +6.1% | 0.23% | +0.13 |
| IWR iShares Russell Mid-Cap ETF | Add +0.0% | 0.23% | +0.13 |
| NUHY Nuveen ESG Hi YLD Corp. BND | New | 0.12% | +0.12 |
| BKNG Booking Holdings Inc. | Add +11.9% | 0.19% | +0.12 |
| USRT iShares Core US REIT ETF | Add +0.5% | 0.23% | +0.12 |
| GOLF Acushnet Holdings Corp. | New | 0.12% | +0.12 |
| QID Proshares Ultrashort QQQ | New | 0.11% | +0.11 |
| COIN Coinbase Global Inc. Class A | New | 0.11% | +0.11 |
| DVY iShares Select Dividend ETF | Add +7.0% | 0.19% | +0.11 |
| SYF Synchrony Financial | Add +22.7% | 0.15% | +0.11 |
| FBK FB Financial Corp. | Add +59.4% | 0.14% | +0.11 |
| NUBD Nuveen ESG US Aggregate Bond | New | 0.10% | +0.10 |
| GGG Graco Inc. | Add +2.6% | 0.18% | +0.10 |
| SNEX Stonex Group Inc. | Add +0.3% | 0.15% | +0.10 |
| GPGI Gpgi Inc. | New | 0.10% | +0.10 |
| DBA Invesco DB Agriculture Fund | New | 0.09% | +0.09 |
| PULS Pgim Ultra Short Bond ETF | Add +149.5% | 0.11% | +0.09 |
| VB Vanguard Most SM-Cap ETF-Usd | Add +138.4% | 0.11% | +0.09 |
| GS Goldman Sachs Group Inc. | Add +12.5% | 0.13% | +0.09 |
| FTCS First Trust Capital Strength | Add +12.0% | 0.15% | +0.09 |
All Filings
| Quarter | Positions | 13F Reported Value | Top Holdings |
|---|---|---|---|
| Q2 2026 | 1,022 | $3.0B | AVUS, AVDE, VOO, AAPL, NVDA |
| Q1 2026 | 748 | $1.8B | AVUS, VOO, AVDE, AVIG, IVV |
| Q4 2025 | 700 | $1.7B | AVUS, VOO, AVDE, AVIG, NVDA |
| Q3 2025 | 707 | $1.7B | AVUS, VOO, IVV, AVIG, NVDA |
| Q2 2025 | 584 | $2.4B | AVUS, AVIG, VOO, IVV, AVSF |
| Q1 2025 | 560 | $1.3B | AVUS, VOO, IVV, AVIG, EMBJ |
| Q4 2024 | 322 | $479.3M | VOO, IVV, EMBJ, NVDA, FYT |
| Q3 2024 | 493 | $1.1B | AVUS, IVV, VOO, AVIG, AVDE |
| Q2 2024 | 1,239 | $4.4B | VV, AAPL, CEF, MSFT, SPY |
| Q1 2024 | 1,176 | $4.2B | VV, CEF, AAPL, MSFT, SPY |